Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
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$1,000+< $25 / hr50 - 249Pasig, Philippines
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IManila, a Content Marketing company, was founded in 1996. They focuses on Content Marketing and E-Commerce Development.
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UndisclosedUndisclosed50 - 249Addison, TX
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HCK2 Partners is a graphic design agency founded in 1998. The team provides Graphic Design and Public Relations.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a highly regarded digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on platforms like Google Ads. Positive client feedback highlights their proficiency in driving measurable business results, such as increased ROAS and conversion rates. They demonstrate exceptional project management skills and a commitment to understanding and enhancing their clients' digital marketing strategies. Around 90% of reviewers commend Launch Online's strategic approach and effective communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$1,000+$50 - $99 / hrFreelancerSouthend-on-Sea, England
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Launched in 2012, George Papatheodorou SEO Consultant, a small SEO company, is in Southend-on-Sea, England. Their team offers Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr50 - 249Newtown Square, PA
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Webmization is an UX design company based in Newtown Square, Pennsylvania. Established in 2012, the team offers UX/UI Design and Content Marketing.
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UndisclosedUndisclosed50 - 249Spokane, WA
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KELLYBRADY, a Marketing Strategy company, was established in 1976. Based in Spokane, Washington, the team provides Marketing Strategy and Search Engine Optimization.
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$50,000+$25 - $49 / hr50 - 249Hồ Chí Minh, Vietnam
Services provided
Dịch vụ SEO SEORankLead is a SEO services firm based in Hồ Chí Minh, Vietnam. They focus on Search Engine Optimization and Digital Strategy and were founded in 2018.
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$1,000+< $25 / hr50 - 249Leeds, England
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Founded in 2010, Trio Media is a SEO services firm. Their team provides Search Engine Optimization and Mobile & App Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 87 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly Google Ads and SEO services. The company is highly praised for its strategic approach, with 100% of reviewers highlighting improvements in lead quality and online presence. Clients consistently commend their transparent project management and effective communication, with an emphasis on delivering measurable results.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click advertising, Google Ads, and search engine marketing. With a focus on maximizing Cost Per Click efficiency, they have consistently delivered strong outcomes, such as a 20% increase in conversions and a 25% decrease in cost per conversion. Nearly all reviewers, approximately 95%, commend their expertise, proactive project management, and exceptional client partnership, with no significant areas for improvement mentioned.
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$5,000+$50 - $99 / hr50 - 249New York, NY
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SEO Maisters is a branding agency. The midsize New York, New York-based team provides Branding and Advertising. The company was launched in 2018.
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$1,000+Undisclosed50 - 249Grapevine, TX
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Zorbis Inc. Is a SEO services firm established in 2003. The agency provides Search Engine Optimization and Social Media Marketing.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
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$5,000+$25 - $49 / hr50 - 249
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Digi services 365 is a social media marketing company. Founded in 2015, their team specializes in Social Media Marketing and Content Marketing.
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$1,000+Undisclosed50 - 249Windermere, FL
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X27 Marketing is a Digital Strategy company launched in 2015. Located in Windermere, Florida, the team specializes in Digital Strategy and Content Marketing.
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$1,000+Undisclosed50 - 249Kolkata, India
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Based in Kolkata, India, Nico Digital Pvt. Ltd. Is a midsize SEO agency. The team specializes in Search Engine Optimization and Conversion Optimization.
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$1,000+$100 - $149 / hr50 - 249Middletown, OH
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BakeMyBook is an Advertising company. Located in Middletown, Ohio, the company was launched in 2015. Their services include Advertising and Market Research.
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$1,000+$25 - $49 / hr50 - 249New Delhi, India
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Megatask Technologies Pvt Ltd is a social media marketing agency. Founded in 2019, the team focuses on Social Media Marketing and Email Marketing.
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$1,000+Undisclosed50 - 249دبي, United Arab Emirates
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Headquartered in دبي, United Arab Emirates, Mark8er FZCO is a midsize Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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$5,000+$50 - $99 / hr50 - 249
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Head 45 Dental is a branding company. The London, England-based company was established in 1999. Their services include Branding and Social Media Marketing.
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$5,000+$25 - $49 / hr50 - 249
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Launched in 2022, Orage Technologies is a midsize custom software development firm. Their services include Custom Software Development and Social Media Marketing.
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$1,000+Undisclosed50 - 249Sahibzada Ajit Singh Nagar, India
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Zestgeek Technologies is a midsize Digital Strategy company launched in 2023. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr50 - 249Leicester, England
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Midsize branding agency Logoinn.co.uk, is in Leicester, England and Leicester, England. Their services include Branding and Email Marketing.
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$1,000+$50 - $99 / hr50 - 249Sri Jayawardenepura Kotte, Sri Lanka
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EMarketingEye is a social media marketing agency. They offer Social Media Marketing and Email Marketing and are located in Sri Jayawardenepura Kotte, Sri Lanka.
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$10,000+$25 - $49 / hr50 - 249Karachi, Pakistan
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Hustler Studio is a SEO services firm. The team focuses on Search Engine Optimization and Social Media Marketing and is headquartered in Karachi, Pakistan.
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UndisclosedUndisclosed50 - 249
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Yellow Pages Kenya is a Digital Strategy company founded in 1992. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49
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White Hat Ranking is a SEO agency. The team offers Search Engine Optimization and Digital Strategy, and the company is based in Dubai, United Arab Emirates.
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$1,000+$25 - $49 / hr10 - 49Queensburgh, South Africa
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SEO services firm Iweb Interactive focuses on Search Engine Optimization and Web Development. They are in Queensburgh, South Africa.
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$1,000+$150 - $199 / hr10 - 49Lyndhurst, NJ
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Open and Free Software Solutions LLC, an UX agency, was established in 2022. The firm provides UX/UI Design and Custom Software Development, and is small.
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Undisclosed$100 - $149 / hr10 - 49Montrose Historic District, AL
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AB Tech Solutions, LLC is a branding company. Their small team is in Montrose Historic District, Alabama and specializes in Branding and Digital Strategy. The company was established in 2015.
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$1,000+$25 - $49 / hr10 - 49Gurugram, India
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Plassey Technologies Pvt Ltd is a Gurugram, India-based social media marketing firm. Launched in 2006, the team focuses on Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49New Delhi, India
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Digiad Multimedia, a social media marketing firm, was established in 2013. Located in New Delhi, India, the team focuses on Social Media Marketing and Content Marketing.
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$5,000+$50 - $99 / hr10 - 49
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Webbex Innovative India is a SEO company. Established in 2020, the firm is in Pimpri-Chinchwad, India. Their team provides Search Engine Optimization and Web Development.
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$10,000+Undisclosed50 - 249
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Devopmind is a branding company. Based in Louisville, Kentucky, their team focuses on Branding and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Tampa, FL
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Mint Sparks, LLC is a web design company. They offer Web Design and Web Development and were established in 2015.
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$1,000+$100 - $149 / hrFreelancer
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Breaking Waves Marketing is a pay per click agency. Located in , the agency was launched in 2024. Their team specializes in Pay Per Click and Digital Strategy.
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Undisclosed$25 - $49 / hr50 - 249Kirkland, WA
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Omni Channel Markets, an Advertising company, was founded in 2022. The team specializes in Advertising and Search Engine Optimization and is in Kirkland, Washington.
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$1,000+< $25 / hr10 - 49Bengaluru, India
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Glowhopes is a social media marketing firm founded in 2022. The firm focuses on Social Media Marketing and Branding.
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$1,000+$25 - $49 / hr10 - 49İSTANBUL, Türkiye
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Joykek, a SEO services firm, offer Search Engine Optimization and Social Media Marketing. They were launched in 2009.
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$5,000+$100 - $149 / hr10 - 49
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See all 3 projectsAt Social Media HQ, we focus on one thing: delivering measurable results. We combine high-impact content creation, data-driven strategy, and hands-on community management to help brands grow
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsClicksbridge Marketing Agency specializes in digital media buying and product branding, offering services such as PPC and Google Ads to boost customer engagement and retention. Client feedback highlights their good value-for-cost, transparent project management, and collaborative approach, though some suggest more aggressive scaling.
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$10,000+< $25 / hr10 - 49Dubai, United Arab Emirates
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Arabinfotec is a custom software development firm in Dubai, United Arab Emirates and New York, New York. They specialize in Custom Software Development and E-Commerce Development.
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$1,000+$25 - $49 / hrFreelancer
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Digital Media Man is an Advertising company. In Nagpur, India, the firm offers Advertising and Pay Per Click.
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UndisclosedUndisclosedFreelancerManjeri, India
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Goprogen is a social media marketing company. They are based in Manjeri, India, and their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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SEO services firm Rentaissance was founded in 2024. The small team specializes in Search Engine Optimization and Pay Per Click.
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$5,000+$50 - $99 / hr50 - 249Princeton, TX
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Based in Princeton, Texas, First Notch Tech is a midsize SEO services firm. The team offers Search Engine Optimization and Affiliate Marketing.
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$1,000+$100 - $149 / hr2 - 9Oklahoma City, OK
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Launched in 2008, Lewis SEO Oklahoma City is a SEO agency. The small team offers Search Engine Optimization and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Parramatta, Australia
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WebGlobals is a social media marketing company. They offer Social Media Marketing and Search Engine Optimization and were established in 2017.
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$5,000+$25 - $49 / hr10 - 49
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See all 1 projects43Media specializes in custom e-commerce development, specifically using Magento 2, and provides digital marketing services. Clients, such as Poland Security Group, report significant growth in sales and appreciate 43Media's expertise, accountability, and timely project management. Their comprehensive approach has been consistently well-received, with no notable areas for improvement mentioned.
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$5,000+$50 - $99 / hr10 - 49
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See all 1 projectsOfficial Web Solution specializes in creating websites and enhancing online presence, as demonstrated by their work with a pet supply business. The reviews highlight their outstanding performance, offering good value for cost and effective project management. Clients appreciate their impressive working style, emphasizing their soft approach and virtual communication, making them a preferred choice for future collaborations.
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$1,000+< $25 / hr10 - 49
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SpiderOrbit Technologies is a SEO company. Their small team is in Ghaziabad, India and focuses on Search Engine Optimization and Web Design. The agency was established in 2014.
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$1,000+< $25 / hr2 - 9Lahore, Pakistan
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SEO Lahore is a SEO services firm. They are based in Lahore, Pakistan and have small team. Their team specializes in Search Engine Optimization and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
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Branding company Global Marketing was founded in 2020. The team focuses on Branding and Digital Strategy.
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Undisclosed< $25 / hr2 - 9
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Hoarway Technology is a social media marketing firm. Their small team is in Mumbai, India. Their services include Social Media Marketing and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.019.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$50 - $99 / hr10 - 49Prague, Czech Republic
Ability to deliver
36.2/40.018.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.