Top Public Relations Firms
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Orlando, FLServices provided
See all 8 projectsUproar by Moburst is a Public Relations firm specializing in media relations, corporate communications, and brand reputation management. With 100% positive feedback, clients commend their exceptional service levels, responsiveness, and strategic PR capabilities. Approximately 83% of reviewers highlight their ability to drive media coverage and enhance brand awareness, emphasizing their organized project management and ability to meet client needs effectively.
$10,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 9 projectsChannel V Media is a premier public relations firm specializing in Corporate Communications, Media Relations, and Publicity. They are renowned for elevating brand reputation, increasing media coverage by up to 400%, particularly in high-value outlets, and securing over 100 articles annually for various clients. With a focus on strategic storytelling and consistent execution, 100% of reviews highlight their ability to exceed expectations, foster thought leadership, and create significant brand awareness globally.
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FLServices provided
See all 310 projectsOtter Public Relations is a reputable PR agency specializing in media relations and brand reputation. Client reviews highlight their professionalism, efficiency, and the impactful media coverage they secure, with 100% positive feedback praising their project management and communication. Many clients (about 70%) commend their value for cost and alignment with company values, establishing them as a preferred partner for enhancing online visibility and credibility.
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$10,000+$100 - $149 / hr10 - 49Paris, France
Services provided
Cap&Cime PR is a PR firm established in 1999. Located in Paris, France, the team specializes in Public Relations and Social Media Marketing.
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$10,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
Services provided
Headquartered in Amsterdam, Netherlands, Glasnost is a small PR firm. Their services include Public Relations and Content Marketing.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Chicago, ILServices provided
See all 20 projectsInterdependence is a Public Relations firm specializing in media relations, corporate communications, and brand reputation. They consistently deliver high-quality media placements and strategic communications across various industries. Approximately 95% of reviews highlight their professionalism and ability to exceed expectations, particularly in maintaining brand precision and securing media coverage. Clients commend their strategic creativity and responsiveness, making them a trusted partner in public communications.
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZServices provided
See all 26 projects10 to 1 Public Relations is a PR agency specializing in media relations, corporate communications, and brand reputation management. Reviews consistently commend their thoroughness, speed, and flexibility, with over 90% noting timely delivery and effective communication. They are praised for their crisis communication strategies and media exposure skills, although innovation is encouraged. A notable 80% of clients recognized their role in achieving significant brand awareness and media coverage.
$10,000+$150 - $199 / hr10 - 49Lewisville, TXServices provided
See all 38 projectsIdea Grove is a prominent Public Relations firm specializing in communications, media relations, and brand reputation. Reviews highlight their effectiveness in driving media coverage and elevating brand visibility, with 100% positive feedback and frequent praise for their survey-driven PR strategies. Clients appreciate their expertise, proactive project management, and personalized approach to cultivating strong media relationships, consistently meeting deadlines and exceeding expectations.
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$50,000+$200 - $300 / hr2 - 9West Fargo, ND
Services provided
Scott Growth Strategies is a PR firm. Launched in 2017, the agency provides Public Relations and Digital Strategy.
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$1,000+Undisclosed10 - 49İstanbul, Türkiye
Services provided
Marketing House New York is an Advertising company established in 2015. The company provides Advertising and Public Relations.
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$1,000+$25 - $49 / hr50 - 249
Services provided
LYD Construction is an Other Design company based in Bellevue, Washington. The team focuses on Other Design and Public Relations.
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$5,000+$200 - $300 / hr2 - 9Toronto, Canada
Services provided
Provident Communications is a Toronto, Canada-based public relations firm. The team focuses on Public Relations and Content Marketing.
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$5,000+$200 - $300 / hr2 - 9Scottsdale, AZ
Services provided
The Brand Consortium PR, a public relations firm, was established in 2009. The team focuses on Public Relations and Marketing Strategy.
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Featured
What are Featured Providers?
$10,000+Undisclosed2 - 9Austin, TXServices provided
See all 14 projectsDISRUPT PR is a highly regarded Public Relations and Communications firm known for its strategic approach in Media Relations and Brand Reputation management. With a remarkable 100% positive feedback rate, clients frequently praise their effectiveness, communication, and professionalism. Notably, 70% of reviewers highlight their strategic media outreach success, showcasing DISRUPT PR's capability in securing impactful media coverage and enhancing corporate communications.
$5,000+$50 - $99 / hr10 - 49İstanbul, TürkiyeServices provided
See all 4 projectsWalther Kranz is a Public Relations agency specializing in media relations, corporate communications, and brand reputation for tech, Web3, gaming, and fintech industries. Across reviews, 100% of clients praised their strategic thinking and effective execution, with 20% highlighting their adeptness at using influencer networks to enhance media coverage. Clients consistently report impressive outcomes, noting their exceptional project management and cross-cultural team advantage.
$10,000+$150 - $199 / hr10 - 49Newport Beach, CAServices provided
See all 5 projectsGateway Group is a Public Relations and Investor Relations firm that excels in managing brand reputation and media relations. The company has consistently received positive feedback, with clients praising their strategic communications expertise and responsive project management. Notably, 100% of reviewers highlighted their effective media and investor relations services, citing successful brand visibility and investor confidence enhancements.
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
Stanton is a small New York, New York-based public relations agency. Their services include Public Relations and Social Media Marketing.
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$5,000+$150 - $199 / hr10 - 49New York, NY
Services provided
NOISE, an Advertising company, focus on Advertising and Branding. They were established in 2017.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Leeds, EnglandServices provided
See all 18 projectsProhibition is a PR agency with expertise in Public Relations, Corporate Communications, and Media Relations. Across their reviews, an overwhelming 100% of feedback highlights their integrity, strong communication skills, and effectiveness in securing significant media coverage, with nearly 12 million reached through 51 pieces since November 2024. Clients commend Prohibition's innovative approach and timely project management, although some suggest improving communication streamlining.
$5,000+$100 - $149 / hr10 - 49Amsterdam, NetherlandsServices provided
See all 18 projectsPRLab is a distinguished public relations firm renowned for its expertise in media relations, public communications, and brand reputation enhancement. With a 100% positive feedback rate, clients commend their strategic creativity, responsiveness, and professionalism. Approximately 80% of reviewers highlight their outstanding ability to align with company values and deliver within budget, while 60% appreciate their effectiveness in increasing media coverage and brand awareness.
$25,000+$300+ / hr10 - 49Newark, DEServices provided
See all 14 projectsThe Ascendant Group is a renowned Public Relations and branding firm specializing in Public Media Relations, Corporate Communications, and Brand Reputation enhancement. The company has received overwhelmingly positive feedback for its strategic media outreach, exceptional client dedication, and flexibility, with about 95% of reviews highlighting impressive media coverage and brand growth. Clients consistently praise their ability to generate significant media placements and increase social media engagement.
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$5,000+$150 - $199 / hr2 - 9Portland, OR
Services provided
Sky PR is a small public relations firm established in 2022. Their team offers Public Relations.
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UndisclosedUndisclosed10 - 49Chicago, IL
Services provided
See all 3 projectsReputation Pride provides expertise in reputation management, focusing on the removal and suppression of negative links. The company is highly regarded for its professionalism and effective communication style, yielding significant business improvements for clients. Their reputation as experts who deliver on promises highlights their proficiency in Public Relations and Corporate Communications.
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Featured
What are Featured Providers?
$1,000+$300+ / hr10 - 49Agios Athanasios, CyprusServices provided
See all 57 projectsOBA PR is a public relations firm specializing in media relations, corporate communications, and brand reputation. Across reviews, 100% of clients highlight their strategic clarity, responsiveness, and ability to deliver targeted media coverage effectively. They are consistently praised for creating tailored communication strategies that significantly enhance digital presence and credibility, with clients reporting substantial increases in media coverage and business inquiries.
$10,000+$100 - $149 / hr250 - 999New York, NYServices provided
See all 40 projects5WPR is a prominent Public Relations firm specializing in communications, media relations, and corporate communications, demonstrating expertise in various industries including health, beauty, and technology. The reviews indicate a strong positive sentiment, with approximately 90% of clients praising their strategic insight and effective media coverage. Reviewers frequently highlight 5WPR's impressive project management and ability to align with brand values, establishing them as a leading choice for brand reputation enhancement.
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UndisclosedUndisclosed10 - 49London, England
Services provided
Founded in 2013, Bitcoin PR Buzz is a PR agency. Their team focuses on Public Relations and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49
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InfluencersPro - Digital PR Agency is a public relations agency. They provide Public Relations and Marketing Strategy and were founded in 2015. The agency is headquartered in Gujarat, India.
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$5,000+Undisclosed2 - 9Newport Beach, CA
Services provided
Launched in 2015, Outshine Public Relations, a small public relations firm, is in Newport Beach, California. Their team specializes in Public Relations and Social Media Marketing.
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UndisclosedUndisclosed2 - 9New York, NY
Services provided
Buttonwood Communications Group, a public relations company, focus on Public Relations and Marketing Strategy. They were established in 2015.
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$5,000+Undisclosed2 - 9West Palm Beach, FL
Services provided
Her Voice Hub is a PR firm. Founded in 2020, the team focuses on Public Relations and Market Research. The company is in West Palm Beach, Florida.
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$1,000+$100 - $149 / hr2 - 9Paphos, Cyprus
Services provided
MONCCO PR is a public relations agency established in 2020. Their services include Public Relations and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49
Services provided
AxelMondrian & Partners is a PR firm. They provide Public Relations and Branding and are headquartered in Yerevan, Armenia.
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$1,000+Undisclosed2 - 9Hagen, Germany
Services provided
Dr. Music Promotion is a PR firm. The team provides Public Relations and Social Media Marketing, and the firm is based in Hagen, Germany.
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$5,000+$50 - $99 / hr50 - 249SaThorn , Bangkok, Thailand
Services provided
Founded in 2008, JC&CO COMMUNICATIONS is a public relations company. The team specializes in Public Relations and Digital Strategy.
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$50,000+$25 - $49 / hr50 - 249Istanbul, Türkiye
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Beta Asansor San.Tic.Ltd.Sti. Is an Advertising company established in 1998. The midsize team provides Advertising and Public Relations.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Millennium Communications is a PR firm. Launched in 2016, their team focuses on Public Relations and Event Marketing.
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$5,000+$150 - $199 / hr10 - 49Lisboa, Portugal
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Duzentos Communication Agency is a branding firm. Located in Lisboa, Portugal, their team provides Branding and Public Relations.
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Undisclosed$100 - $149 / hr2 - 9Dar es Salaam, Tanzania
Services provided
Tanz PR is a PR agency. They are headquartered in Dar es Salaam, Tanzania and have small team. They specialize in Public Relations.
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UndisclosedUndisclosedFreelancerCambridge, England
Services provided
The Comms Bar is a public relations agency. The firm is in Cambridge, England. Their team provides Public Relations.
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$1,000+< $25 / hr2 - 9
Services provided
Barbaro Communications is a PR agency established in 2020. The small team offers Public Relations and Digital Strategy.
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$10,000+$100 - $149 / hr10 - 49Atlanta, GA
Services provided
William Mills Agency, a small PR firm, is headquartered in Atlanta, Georgia. Their services include Public Relations and Content Marketing.
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$10,000+$100 - $149 / hr10 - 49Washington, DC
Services provided
Adfero is an Advertising and PR agency. Their small team is located in Washington, District of Columbia. Their team specializes in Advertising and Public Relations.
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$10,000+$150 - $199 / hr10 - 49Fitzrovia , England
Services provided
Advertising and PR company RadioWorks was founded in 1990. The team offers Advertising and Public Relations and is based in Fitzrovia , England and Carlisle, England.
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$10,000+$150 - $199 / hr10 - 49Cincinnati, OH
Services provided
Game Day Communications is a PR agency and social media marketing company established in 2002. The firm focuses on Public Relations and Social Media Marketing, and is small.
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UndisclosedUndisclosed2 - 9Nanuet, NY
Services provided
See all 1 projectsGMG Public Relations, Inc. is an award-winning public relations and ad agency and one of the most respected marketing firms serving the New York Metro area as well as the Wilmington, NC
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$5,000+$150 - $199 / hr2 - 9Delray Beach, FL
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The Buzz Agency is a PR firm. Located in Delray Beach, Florida, their team specializes in Public Relations and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9São Paulo, Brazil
Services provided
Agencia Comunicado, a PR company, was established in 2008. The team offers Public Relations and Content Marketing.
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$10,000+$150 - $199 / hr2 - 9Pleasanton, CA
Services provided
Founded in 2020, Engage PR is a small public relations company. Their services include Public Relations and Content Marketing.
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$5,000+$150 - $199 / hr2 - 9Atlanta, GA
Services provided
Tadpole Communications, LLC is a PR firm. Their small team is in Atlanta, Georgia. Their services include Public Relations and Marketing Strategy.
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$1,000+$100 - $149 / hr10 - 49
Services provided
UPR Agency is a public relations firm. They are in Grimbergen, Belgium and have small team of experts. Their services include Public Relations and Branding.
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$5,000+$25 - $49 / hr50 - 249Dubai, United Arab Emirates
Services provided
See all 2 projectsPella Dynamics is a results-driven international PR agency based in Dubai, specializing in transforming brand visions into compelling narratives that resonate deeply and endure. As one of the best
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$100,000+$25 - $49 / hr1,000 - 9,999Sydney, Australia
Services provided
See all 1 projectsKabir Inc. is an Australia multinational technology conglomerate holding company Headquarters in 5010 Curtin Pl, Sydney NSW 2000, Kabir Inc is the world’slargest technology
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$10,000+$100 - $149 / hr1,000 - 9,999
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FCB Global is an Advertising company. Their large team is headquartered in Chicago, Illinois and New York, New York and provides Advertising and Content Marketing. The agency was founded in 1900.
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UndisclosedUndisclosed10 - 49Istanbul, Türkiye
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TIME Public Relations / TimePR is a PR company. Founded in 2007, the company specializes in Public Relations and Event Management.
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UndisclosedUndisclosed2 - 9
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Spin Communique is a public relations agency. Founded in 2000, their team offers Public Relations and Event Management.
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UndisclosedUndisclosed2 - 9Indore, India
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Square Inches Public Relations is a PR firm. They are headquartered in Indore, India and have small team. They offer Public Relations and Advertising.
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$1,000+$50 - $99 / hr250 - 999Ajmer, India
Services provided
Ziyara Network is a PR agency headquartered in Ajmer, India. They offer Public Relations.
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$25,000+$300+ / hr2 - 9Los Angeles, CA
Services provided
August is a public relations company. They are in Los Angeles, California and have small team of experts. Their services include Public Relations.
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$10,000+$300+ / hr2 - 9Manly, Australia
Services provided
Public relations company Third Hemisphere was founded in 2015. The agency provides Public Relations and Business Consulting, and is small.
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$1,000+Undisclosed2 - 9Auckland, New Zealand
Services provided
Axis PR is an Auckland, New Zealand-based public relations agency. They specialize in Public Relations.
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$1,000+< $25 / hr2 - 9Lahore, Pakistan
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Founded in 2013, Nuh Production is a PR agency. The firm specializes in Public Relations.
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$5,000+Undisclosed2 - 9Stamford, England
Services provided
PR agency LionbridgePR was established in 2008. The team offers Public Relations and is based in Stamford, England.
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UndisclosedUndisclosed2 - 9Docklands, Australia
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Headquartered in Docklands, Australia and Sydney, Australia, CoFactor is a small PR company. The team provides Public Relations.
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$5,000+Undisclosed10 - 49Reno, NV
Services provided
Founded in 2007, Bullseye Investor Relations is a PR firm. The team specializes in Public Relations.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Public Relations Agencies
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$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Public Relations60% Other -
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FL
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr10 - 49Lewisville, TX
Ability to deliver
38.3/40.018.4/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$1,000+$300+ / hr10 - 49Agios Athanasios, Cyprus
Ability to deliver
38.1/40.019.4/20 Reviews9.3/10 Clients & Experience9.3/10 Market PresenceService focus
80% Public Relations20% Other -
$1,000+$100 - $149 / hr50 - 249Sarasota, FL
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
65% Public Relations35% Other -
$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
37.4/40.018.8/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Ability to deliver
37.1/40.018/20 Reviews9.7/10 Clients & Experience9.5/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+$300+ / hr2 - 9Toronto, Canada
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Public Relations -
$5,000+Undisclosed2 - 9Uster, Switzerland
Ability to deliver
37.1/40.017.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr50 - 249Chicago, IL
Ability to deliver
37/40.019/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
100% Public Relations -
$5,000+$100 - $149 / hr2 - 9Calgary, Canada
Ability to deliver
37/40.018.4/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
36.8/40.017.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+$100 - $149 / hr10 - 49Philadelphia, PA
Ability to deliver
36.7/40.017.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
36.7/40.017/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Public Relations -
$10,000+$100 - $149 / hr250 - 999New York, NY
Ability to deliver
36.7/40.018.6/20 Reviews8.1/10 Clients & Experience10/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr2 - 9Vancouver, Canada
Ability to deliver
36.3/40.017.4/20 Reviews9.4/10 Clients & Experience9.5/10 Market PresenceService focus
90% Public Relations10% Other -
$10,000+Undisclosed10 - 49Fort Lauderdale, FL
Ability to deliver
35.9/40.016.8/20 Reviews9.2/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+Undisclosed10 - 49Houston, TX
Ability to deliver
36.2/40.016.6/20 Reviews9.8/10 Clients & Experience9.8/10 Market PresenceService focus
55% Public Relations45% Other -
$10,000+$100 - $149 / hr10 - 49Toronto, Canada
Ability to deliver
35.2/40.016.6/20 Reviews9.5/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$5,000+$200 - $300 / hr10 - 49Brea, CA
Ability to deliver
34.9/40.017/20 Reviews9.1/10 Clients & Experience8.8/10 Market PresenceService focus
65% Public Relations35% Other -
$1,000+Undisclosed10 - 49
Ability to deliver
36/40.017/20 Reviews9.6/10 Clients & Experience9.4/10 Market PresenceService focus
50% Public Relations50% Other -
$5,000+Undisclosed2 - 9Surry Hills, Australia
Ability to deliver
34.3/40.016.6/20 Reviews9.2/10 Clients & Experience8.6/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr50 - 249Ardmore, PA
Ability to deliver
34.3/40.016.6/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr10 - 49Darlinghurst, Australia
Ability to deliver
34.2/40.017.6/20 Reviews9.1/10 Clients & Experience7.5/10 Market PresenceService focus
100% Public Relations -
$25,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
36.2/40.017.2/20 Reviews9.7/10 Clients & Experience9.3/10 Market PresenceService focus
40% Public Relations60% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.1/40.017.4/20 Reviews9.1/10 Clients & Experience7.6/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+< $25 / hr50 - 249
Ability to deliver
34/40.020/20 Reviews5.3/10 Clients & Experience8.7/10 Market PresenceService focus
90% Public Relations10% Other -
$10,000+$200 - $300 / hr10 - 49
Ability to deliver
36.5/40.019/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
45% Public Relations55% Other -
UndisclosedUndisclosed10 - 49Danbury, CT
Ability to deliver
33.9/40.017.2/20 Reviews7/10 Clients & Experience9.7/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+$150 - $199 / hr50 - 249Reading , England
Ability to deliver
33.8/40.017.8/20 Reviews9.2/10 Clients & Experience6.7/10 Market PresenceService focus
50% Public Relations50% Other
Latest Public Relations Articles
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The New Rules of Brand Discovery: How Consumers Find Brands in 2026
New Clutch data reveals how consumers find brands today, and what brands need to know to stay discoverable in a fragmented, trust-driven landscape.
Public Relations Agency FAQs
Make sure you understand the full scope of services PR agencies offer before choosing the right one for you. The cost, specialization, and KPIs delivered against will depend on your needs but also the type of agency you select. Confirm you're making the best choice with our FAQs and top tips for hiring a PR agency.
Clutch recognizes agencies skilled in media outreach, crisis communications, and reputation management twice a year based on a proprietary methodology. The top PR firms for Fall 2025 include:
Popular PR KPIs include:
- Media Coverage – Number and quality of earned media placements
- Audience Reach – How many people saw your PR content
- Sentiment Analysis – Positive, neutral, or negative tone in coverage
- Social Media Engagement – Likes, shares, comments, and mentions
- Website Traffic & Conversions – Increase in visitors or leads following PR efforts
- Crisis Response Time – Speed and effectiveness of brand communication during issues
A PR agency (public relations agency) helps businesses manage their public image and communications strategy. It builds brand credibility through media relations, press releases, events, and crisis communications—ensuring a strong, positive reputation across digital and traditional channels.
A publicist typically focuses on individual clients or one-off publicity efforts—mainly gaining press coverage and managing appearances.
A PR agency offers broader, strategic services, including brand positioning, crisis management, stakeholder communications, and integrated media planning.
Most PR agencies provide a mix of strategic and tactical services, including:
- Media Relations – Securing press coverage and building relationships with journalists
- Crisis Communication – Managing brand reputation during challenges or negative press
- Social Media PR – Guiding brand perception through social platforms
- Content Creation – Writing press releases, blog posts, thought leadership articles
- Event Planning – Coordinating press events, product launches, and conferences
- Influencer & Thought Leadership PR – Building credibility through industry leaders
- Reputation Management – Monitoring public sentiment and enhancing brand image
- Internal Communications – Aligning messaging for employees and stakeholders
Hiring a public relations agency helps elevate your brand’s reputation and visibility. A PR agency can:
- Increase media exposure and brand awareness
- Manage crises and prevent reputational damage
- Strengthen relationships with media and influencers
- Engage audiences with compelling storytelling
- Position your brand as a trusted industry leader
- Support investor relations and stakeholder trust
PR agencies vary in size, specialization, and service style:
- Boutique PR Agencies – Small, personalized firms focused on niche markets
- Enterprise PR Agencies – Large agencies with global media networks and full-service capabilities
- Industry-Specific PR Agencies – Focused on verticals like tech, healthcare, fashion, or finance
- Traditional PR Agencies – Specializing in legacy media like newspapers, TV, and radio
- Digital PR Agencies – Emphasizing online visibility, SEO, influencer partnerships, and content strategy
PR agency pricing depends on agency size, experience, and campaign scope. Most PR projects on Clutch cost between $10,000 - $49,999. Pricing may also vary based on location, deliverables, and retainer vs. project-based models.
To find the right PR partner:
- Define Your Goals – Identify if you need crisis management, media outreach, or brand positioning
- Set a Budget – Know what you're comfortable investing monthly or per campaign
- Research Agencies – Look for relevant industry experience and successful case studies
- Check Reviews – Read client testimonials and agency performance insights
- Evaluate Services – Ensure they offer the full range of PR services your brand requires
- Meet the Team – Assess cultural fit, expertise, and communication style