THE CIPR's & PROLIFIC NORTH'S PR AGENCY OF 2019-20

Bronze
VERIFIED

Taking a fully integrated approach to public relations, social media, content marketing, video production and paid, Prohibition’s work delivers web referrals, media exposure, brand awareness and sales.

In 2019, it won the prestigious Prolific North’s Best B2C Integrated Campaign Award and the Best PR Agency of the Year for the third time. It also won more awards than any other PR agency in the CIPR's history at the Pride Awards 2019 including:

  1. Best Consumer Relations Campaign 2019
  2. Outstanding PR Consultancy of the Year 2019-20
  3. Best Use of Social Media 2019
  4. Best Use of Influencer Marketing 2019
  5. Best Corporate and Business Communications Campaign 2019
  6. Best Integrated Campaign 2019
  7. Regional Campaign of the Year 2019
  8. Low budget campaign of the year - Silver 2019

Prohibition delivers high-quality web referrals, media coverage, and revenue directly from clever Integrated PR, social media and content marketing.

The agency is made up of creative PR experts that help brands tell their story no matter what the medium. The team's creativity is driven by strong ideas and a genuine belief in deriving insight from data.

Prohibition's team are equipped with all the skills to provide any brand with the media relations, content marketing or video services needed to achieve strong engagement, sharability and organic search visibility.

We are specialists in media relations but also highly skilled in social media strategy, video and crisis comms. In the last twelve months, the team has produced more than 150 videos for high street brands and B2B companies alike. If you are looking for a content partner that can take your brand to the next level then look no further.

In 2019 it was listed in the top 15 PR agencies in the North and has won more than 30 awards for its media relations campaigns.

 
$5,000+
 
$50 - $99 / hr
 
10 - 49
 Founded
2012
Show all +
Leeds, United Kingdom
headquarters

Portfolio

Key clients: 

Goldsmiths, Lloyds Pharmacy, Skipton Building Society, Engie, Savills, Barbour, Interflora, Sealy and Watches of Switzerland.

Prohibition & Huthwaite International – The cure and the cause: surviving and thriving in Med Tech Image

Prohibition & Huthwaite International – The cure and the cause: surviving and thriving in Med Tech

Objectives

• Drive quality leads from senior level sales professionals of Med Device companies throughout Europe

• Achieve a campaign ROI of at least 8:1 

• Position Huthwaite International as the leading authority on training and skills development, and build credibility in the Med Device sector 

• Generate positive brand awareness for Huthwaite International among the Med Device

audience 

The core audience for the campaign was very niche and hard-to-reach.

Huthwaite International is a global leader in skills development, specialising in senior-level sales training. Medical Devices was identified as a key market. 

Prohibition conducted focus groups with Huthwaite clients operating in the sector in order to grasp the nuances in this fast-changing industry. 

While Med Device sales is a highly-skilled sector, professionals are increasingly struggling to meet their quota, a worrying trend caused by sales techniques failing to adapt in line with the evolving buying behaviours. However, this was an issue rarely talked about.

We decided to focus our strategy on meaningfully engaging with Huthwaite’s core audience by addressing this head-on, providing valuable advice, empowering them to survive and thrive in the future. 

We conducted social listening into the behaviours of this niche audience, revealing the core channels where Med Device sales professionals seek content and advice. 

We created a four-stranded strategy to effectively engage; a detailed advice-led white paper hosted on a ‘lead generation’ landing page containing new information related to their pain points, holistic PR tackling the issues, delivered through a series of features, profiling pieces and press releases, social amplification on LinkedIn, and a keynote from Huthwaite’s CEO to launch the paper to hundreds of delegates.

Terri-Ann Diet Plan - If I Can, You Can – empowering ‘Real Women’ Image

Terri-Ann Diet Plan - If I Can, You Can – empowering ‘Real Women’

Prohibition was approached by Terri-Ann Nunns, a busy mum of four from Doncaster, to help transform her fledgeling diet business from a regional start-up, into a national brand appealing to ‘real women’ across the country. With tight budgets, but big ambition, Terri-Ann was looking for a media relations partner that would deliver against her objectives: 

• Build some element of brand awareness 

• Acquire new

customers and increase sales in the UK

• Position the Terri-Ann brand as being trustworthy, accessible, affordable and relatable 

Before campaign activity began, we used careful audience auditing and social media listening to properly understand the core demographic. We identified an audience of women aged 25+, that valued honest and direct language, representation of ‘real women’ and were extremely brand loyal.

The solution - our ‘If I Can, You Can’ media relations strategy. 

We then launched a carefully scripted case study programme, which incentivised existing customers to share their own inspiring weight loss journeys and strengthen the brand’s reputation. 

The full comms strategy was underpinned by seasonal and reactive thought-leadership activity with Terri-Ann at its heart. 

Our research discovered our audience were more likely to buy from people not brands. This meant both Terri-Ann’s profile, and that of her members were valuable tools to harness. 

We created several downloadable guides for potential and existing members, using the media as a platform to offer free, but valuable content. 

Social drove 42,809 direct referrals. 

Our ‘If I Can, You Can’ strategy showcases how media relations can be used across multiple media in a digitally savvy age to drive genuine business impact. 

Your Love Story Starts with Goldsmiths

For Christmas Prohibition scripted and produced an outstanding Christmas campaign for the leading quality jeweller, Goldsmiths.

Focusing on the magic and goodwill of Christmas, The Gift of Giving highlights the happiness a meaningful gift can bring to those you love, showcasing Goldsmiths’ jewellery collection. The film was viewed extensively and to date has been watched by more than 175,000 people on YouTube alone and

it stood out as being the brand providing a magic moment for all.

International Women’s Day – Alison McAnena

As part of International Women’s Day, Emerald Publishing celebrated with the help of Prohibition in creating a video focusing on female talent in academia. Showcasing the works of women who have first-hand experience of what life is really like in the academic world, Katy Shaw, Helen Beddow and Alison McAnena explained how they’re making a change for the better through shaping the experiences of the next generation.

 

Interflora's Best Birthday

The birthday surprise of a lifetime

To celebrate the best day to have a birthday, we decided to give one lucky member of the public, born on the 28th July, the birthday surprise of a lifetime – in this case, 29 year-old Disney fan and children's party organiser, Katy Carmichael.

Organised secretly in conjunction with her close friend, Sarah, Katy well and truly had a birthday to remember, as she visited the city's

West Quay Shopping Centre in Southampton. The events began as Katy came across a giant mystery box, filled with birthday balloons. She was then surprised with a 'guerrilla' fairy tale song-and-dance flash-mob. However the biggest surprise of all came when Katy's fiancé – a serving Marine – turned up in a magical horse-drawn pumpkin carriage and whisked Katy and her family and friends off for a special afternoon tea fit for a princess!

Katy said: "I just couldn't believe what was happening to me. I was planning a quiet day, and was meeting my friend for a coffee. However, that soon changed and before I knew it I was surrounded by dancing princes and princesses, and was sitting in a horse drawn carriage with my closest friends and my husband-to-be. Thanks to Interflora, this really has been the best birthday ever!"

Pirates of the Caribbean

We let Captain Jack Sparrow loose on the streets of Leeds to promote  our client The Light's newest pop up bar.    

Yorkshire Water at the Great Yorkshire Show

Prohibition was briefed to raise awareness of Yorkshire Water’s ‘plastic-free’ pledge amongst consumers and policymakers at the Great Yorkshire Show – an annual agricultural show attended by 130,000 visitors each year. The pledge is aimed at taking one million plastic bottles out of circulation over the next three years, and underlines Yorkshire Water’s environmental commitment.

  • Prohibition developed the ‘taste
test’ campaign; visitors to the Yorkshire Water stand could take part in a ‘blind challenge’ to compare mineral water with Yorkshire tap water, and tell us which they prefer.
  • Over the course of the day, a tally would be kept detailing how many people prefer mineral water, and how many prefer Yorkshire Water.
  • The stand was pre-promoted through social media in the week proceeding the show
  • In addition, visitors were encouraged to bring their refillable water bottles to the show and fill up from the Yorkshire on Tap facility, rather than buying bottled mineral water.
  • All activity was filmed, and was released post-event as an engaging awareness video, presenting the results (which would hopefully be in Yorkshire Water’s favour!) of the taste test challenge, and highlighting the ‘refill’ campaign message. The video was promoted through paid social media advertising in order to reach key audiences.
  • Outcome

    • Over the course of the day, Yorkshire Water had thousands of people visit its stand and take part in the taste test
    • In total, 80% of participants said they preferred the taste of Yorkshire Water
    • Plastic bottle use was down at the Show, thanks to Yorkshire Water providing free refills

     

    CEWE's My Inspiring Moment

    CEWE is one of Europe’s largest photo printing companies. Prohibition was briefed to drive brand awareness for the company in the UK, and deliver an integrated PR and social media campaign, which had two clear objectives:  build brand awareness and educate audiences in the UK on what CEWE offers; acquire new customers and increase sales in the UK.

    Keen to cut through the marketing noise at Christmas and engage with

    both audiences, Prohibition developed a campaign that would capture hearts and minds, without focusing on the festive season per se.

    Using comprehensive social media listening, we discovered that a huge issue being discussed by both audiences was the ubiquity of smartphones and the moments photography used to capture, getting lost in a digital deluge, leaving people feeling overloaded and miserable.

    This insight was used as inspiration to launch the ‘My Inspiring Moments’ campaign, which explored the impact of taking so many meaningless photos was having on individuals and their attitude to photography.

    The campaign had multiple strands including;

    • A photography competition, which encouraged people to share photos that inspired them.
    • Mid-tier Influencers were used to raise awareness of the competition
    • We also teamed up with a leading celebrity authority in photography, Julian Calverley, to give the campaign gravitas and heightened exposure.
    • The full campaign was promoted by a video, featuring our celebrity photographer
    • The narrative was centred on the research, and the need to re-discover meaning in photography, whilst raising awareness of the competition.
    • The winning images were then published in a photobook and calendar, curated by Julian, with proceeds being donated to Mind charity.

    The CEWE Inspiring Moments campaign utilised multiple comms channels to successfully achieve the brand’s objectives – to build brand awareness of CEWE in the UK and to help CEWE to acquire new customers and sales. The campaign helped CEWE reach 125 million people and delivered real ROI for the business helping to increase orders by 36.6%. The campaign generated a direct ROI of £11.60 for every £1 spent, making it a highly successful campaign and beating all expected KPIs.

    Crombie and The Dapper Chapper Image

    Crombie and The Dapper Chapper

    We worked with The Dapper Chapper to overhaul Crombie’s brand image and broaden its product appeal. 

    The campaign saw sales increase for the brand and brand reach being boosted significantly. 

    • 9% increase in like-for-like sales
    • 43k microsite visits
    • Social media engagement up 88%

    An influencer campaign launching Mappin and Webb’s One Carat Collection to a new, younger, affluent audience.

    We partnered with leading luxury lifestyle influencer Lydia Millen.

    • 460,000 views on YouTube alone
    • 32% increase in branded search
    • £6.57 topline ROI

     

    Reviews

    Sort by

    Branding Campaign & PR Project for Photo Printing Company

    “Their whole team has a really sound understanding of content and how content works.”

    Quality: 
    5.0
    Schedule: 
    4.5
    Cost: 
    4.5
    Willing to refer: 
    5.0
    The Project
     
    $10,000 to $49,999
     
    Aug. - Dec. 2018
    Project summary: 

    Prohibition worked closely with a specialist printing company to conduct a PR campaign for their company and a sponsored photo contest, providing content for the website landing pages, email, and blog.

    The Reviewer
     
    11-50 Employees
     
    Warwick, United Kingdom
    Stacie McDermott
    Marketing Manager, CEWE Photoworld
     
    Verified
    The Review
    Feedback summary: 

    As a result of the campaign, the client company received over 50 features in a variety of media, including high-quality, national publications and high authority web publications which resulted in over 600 photo submissions. The Prohibition team is professional and creative throughout their work.

    A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

    BACKGROUND

    Introduce your business and what you do there.

    I am the brand marketing manager at a specialist printing company. We provide personalized photo products such as photo books, one-off-calendars, and that sort of thing.

    OPPORTUNITY / CHALLENGE

    What challenge were you trying to address with Prohibition?

    For the year before I joined, the company had actually made the marketing team into a digital marketing team, so there wasn’t really any in-house PR campaign support. We brought prohibition in to fill that skill gap on our own team.

    SOLUTION

    What was the scope of their involvement?

    They helped us to conduct a brand campaign, which started out with a thorough ideation process based on a brief that we gave them. They did research from there, working with a photographer and videographer, and then guided us through using paid social and provided content for our website, landing pages, email, and blog.

    What is the team composition?

    I’m not completely sure how many people they have on the project across their different teams, but I would guess between 5–6 teammates based on who I’ve interacted with.

    How did you come to work with Prohibition?

    They were brought on before I joined the team, but it’s my impression that they just gave a really compelling presentation about the value that they could offer our company and we were convinced to at least give their services a try from there.

    How much have you invested with them?

    In total, we spent somewhere between $25,000–$50,000.

    What is the status of this engagement?

    I believe the project ran from about August–December 2019.

    RESULTS & FEEDBACK

    What evidence can you share that demonstrates the impact of the engagement?

    From a PR point of view, we had 57 pieces of press coverage during the time we were working with them. Seven of those pieces were national coverage, and six of those were high-quality coverage including photography media and backing from high authority media websites. We were thrilled with that result because it got us in front of over 120 million people.

    In terms of a more specific part of the campaign, we were encouraging people to enter into our European photo competition, and as a result of that, we gained an additional 640 entries, which for the UK is quite a successful number. It actually positioned as one of the largest, fastest-growing countries within the European group for that contest.

    It was a little bit hard to compare the results because we had almost done nothing prior to this campaign, but the biggest sign of the success the campaign had was that our brand search increased by around 4000 searches between October and November, which was really telling in terms of the payout this kind of work could have.

    How did Prohibition perform from a project management standpoint?

    There wasn’t a lot of time for us to get to know their agency, but despite that, they did a really good job of communicating with us and making sure that we were always informed about what was going on. Whenever any challenges arose, they made sure they got all the information from us that they needed in order to tackle that successfully as well. Everything was very organized and professional throughout the process.

    What did you find most impressive about them?

    They are so much more than just a PR agency. Their whole team has a really sound understanding of content and how content works, which for us was really key because it was exactly the particular expertise we were missing in our team.

    That knowledge base allowed them to not only complete the work but to educate myself and my team by showing us examples of how different elements of the campaign worked and how they had used them in the past.

    Are there any areas they could improve?

    Nothing sticks out to me as something they need to improve.

    Do you have any advice for potential customers?

    Don’t be afraid to admit that you don’t know everything. Stay open-minded, because these agencies tend to have way more experience in these operations than you do and they can usually bring up ideas that you wouldn’t have been able to come up with yourself otherwise.

    5.0
    Overall Score
    • 4.5 Scheduling
      ON TIME / DEADLINES
    • 4.5 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer

    Social Media Marketing for Wool Company

    "I never have to chase them for a deadline or an action because it’s already been done."

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    Less than $10,000
     
    Sept. 2019 - Ongoing
    Project summary: 

    Prohibition manages Facebook Ad campaigns for a wool grading organization. They identify audiences and perform testing and optimizing to improve ad performance.

    The Reviewer
     
    11-50 Employees
     
    United Kingdom
    Jane Shepherd
    Digital & Communications Manager, British Wool
     
    Verified
    The Review
    Feedback summary: 

    The ongoing partnership is measured by regular reports and real-time tracking and meets the client’s expectations. Prohibition’s customer service combined with their ability to deliver make them a valuable partner. Regular communication and updates allow for a smooth collaboration.

    A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

    BACKGROUND

    Introduce your business and what you do there.

    I’m the digital and communications manager for British Wool. We grade, sort, and auction to market British wool from British sheep farmers. 

    OPPORTUNITY / CHALLENGE

    What challenge were you trying to address with Prohibition?

    We hired them to provide paid social advertising over Facebook.

    SOLUTION

    What was the scope of their involvement?

    Prohibition manages our ad campaigns. They set up custom audiences and versions of different adverts, optimizing the ones that perform the best for us. We’re considering hiring their PR services as well.

    What is the team composition?

    We work with three people: an account executive who looks after the day to day, an account director who makes sure that we’re achieving what we set out to achieve, and another director who set up our relationships.

    How did you come to work with Prohibition?

    They were recommended to us by another agency that we work with.

    How much have you invested with them?

    We’ve spent about £6,000 (approximately $7,800 USD).

    What is the status of this engagement?

    The partnership started in September 2019 and is ongoing We just started a second campaign.

    RESULTS & FEEDBACK

    What evidence can you share that demonstrates the impact of the engagement?

    We tracked their progress in real-time and detail. They also provide regular reporting for us. 

    How did Prohibition perform from a project management standpoint?

    They’ve been fantastic. We get regular updates so that we always know how things are progressing and if we’re achieving our KPIs. Whenever there are any issues, Prohibition either identifies them themselves or fixes them really quickly.

    What did you find most impressive about them?

    Their ability to deliver what they say has really stood out. It’s really easy to work with Prohibition, too. I never have to chase them for a deadline or an action because it’s already been done.

    Are there any areas they could improve?

    For the work we’ve done so far, I don’t think anything could be done differently.

    Any advice for potential customers?

    Give Prohibition an effective, detailed brief and let them run with it. They’re experts in the field and know their stuff.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
      They’ve spelled out all the details of each deliverable and hit every deadline.
    • 5.0 Cost
      Value / within estimates
      They’re really good value for money.
    • 5.0 Quality
      Service & deliverables
      Prohibition has delivered everything we asked for. They’ve been proactive and reliable.
    • 5.0 NPS
      Willing to refer
      I’d definitely recommend them.

    PR for Mattress Company

    “They’re more of an extension of our marketing team as opposed to an external agency.”

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    $200,000 to $999,999
     
    2014 - Ongoing
    Project summary: 

    Prohibition serves as a PR partner to a mattress company. Services include creating global campaigns, facilitating creative sessions, managing social media, and writing blog posts and press releases.

    The Reviewer
     
    11-50 Employees
     
    United Kingdom
    Senior Channel Marketing Coordinator, Mattress Company
     
    Verified
    The Review
    Feedback summary: 

    Prohibition has secured a long-term partnership by remaining at the forefront of the PR field and continually proposing new ideas and trends. Organized, efficient, and responsive, the team takes a collaborative approach and works seamlessly with internal stakeholders. They manage projects well.

    A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

    BACKGROUND

    Introduce your business and what you do there.

    I’m the senior channel marketing coordinator for a mattress company.

    OPPORTUNITY / CHALLENGE

    What challenge were you trying to address with Prohibition?

    We needed help from a PR agency.

    SOLUTION

    What was the scope of their involvement?

    We work cooperatively with Prohibition to create global campaigns for brand exposure, product placement, and other kinds of activations. We bounce ideas off of one another. We have a lot of creative sessions, and we formulate plans for each quarter based on those.

    Prohibition also does day-to-day tasks, such as managing our social media channels and writing blog posts and press releases.

    What is the team composition?

    We’ve had five people regularly working on our account. It’s a well-oiled machine; everybody has their individual roles, and we all work really well together.

    How did you come to work with Prohibition?

    My company started the partnership with them just before I came on board.

    How much have you invested with them?

    My company has spent between $200,000–$999,999.

    What is the status of this engagement?

    We started working together in 2014, and it’s ongoing.

    RESULTS & FEEDBACK

    What evidence can you share that demonstrates the impact of the engagement?

    Prohibition sends us monthly, quarterly, and yearly reviews and reports. These reports detail any activity that we agreed upon or that’s sporadic.

    How did Prohibition perform from a project management standpoint?

    They’re very organized and efficient. The communication is very strong. They’re more of an extension of our marketing team as opposed to an external agency. The process of starting new projects and managing ongoing projects is quite slick. They’re very responsive to us.

    What did you find most impressive about them?

    Prohibition is always one step ahead of the game. They often come to us with new ideas, trends, and things we should be doing. This isn’t just in terms of people’s behavior, but also asset-related trends. They’re quite innovative and forward-thinking.

    Are there any areas they could improve?

    We have the type of relationship where if there are any issues, it’s well-received. It’s a collaborative approach.

    Do you have any advice for potential customers?

    Prohibition covers all bases. They’re great people to work with. They always have the client at the forefront of their mind. I definitely recommend using them.

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer

    PR & Digital Marketing for Protective Clothing Manufacturer

    “They offer a better value-added service than we have had with other agencies.”

    Quality: 
    4.5
    Schedule: 
    4.0
    Cost: 
    4.0
    Willing to refer: 
    5.0
    The Project
     
    $50,000 to $199,999
     
    2017 - Ongoing
    Project summary: 

    Prohibition disseminates content and gets press coverage for a protective clothing manufacturer. They also manage paid social ads, conduct data-driven campaigns, and do link building to help with SEO.

    The Reviewer
     
    11-50 Employees
     
    United Kingdom
    Ben Pocock
    Marketing Manager, ProGARM
     
    Verified
    The Review
    Feedback summary: 

    They have played a critical part in expanding brand awareness, with internal stakeholders reporting that they’ve become one of the most mentioned brands in their niche market. Prohibition’s creative team excels at translating complex technical products into digestible and straightforward concepts.

    A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

    BACKGROUND

    Introduce your business and what you do there.

    I’m the marketing manager of ProGARM, a protective clothing manufacturer.

    OPPORTUNITY / CHALLENGE

    What challenge were you trying to address with Prohibition?

    We needed help with PR and digital marketing.

    SOLUTION

    What was the scope of their involvement?

    Prohibition has been helping us get coverage in the regional press and the industry-specific press here in the UK, getting more of our content out in front of our end users and potential customers. We encourage Prohibition's team to get into new publications with specific audiences. They manage the general press schedule for us. They communicate with publications and see when certain topics are coming up and place content as part of that. When we do broader campaigns, we sometimes give them the brief, and they manage that campaign themselves from a timeline perspective.

    They also manage our social PPC and account-based marketing, some of which overflows into PR. They put different lead magnets in place so that our paid social ads reach our target audience.

    Their main work has been to get more press and brand mentions, as well as doing a bit of link building to help us with our SEO. They also work with us on campaigns that are on interesting content. We do a bit of research with them to gather industry reports, and then we apply that research to data-driven campaigns that help us get more conversion and local industry press coverage.

    What is the team composition?

    There are 3–4 people from their team that work with us on a regular basis, including account execs, account managers, and an account director.

    How did you come to work with Prohibition?

    They were already my company’s PR agency when I joined the business. If I remember correctly, the company pitched 3–4 different agencies in our area. Prohibition impressed my company the most.

    How much have you invested with them?

    My company has spent £62,000 (approximately $81,400 USD).

    What is the status of this engagement?

    We started working together in 2017, and it’s ongoing.

    RESULTS & FEEDBACK

    What evidence can you share that demonstrates the impact of the engagement?

    We measure the amount of coverage we get in different publications each month through a scoring system that we have set up. With publications, we measure the audience size over the course of the year and the respective advertising value of the placements we get. We also track the traffic that we get through referrals and the links through the link building efforts we do on those sites.

    The brand scores well on the metrics we put in place; these metrics have started to grow a lot. Existing customers are more aware of us, and the market is generally more receptive to us and views us in a different way than before we started working with Prohibition. We’re now probably the most mentioned brand in terms of our niche product.

    How did Prohibition perform from a project management standpoint?

    Projects are mainly driven by us; Prohibition’s team is more support. We drive the strategy in the projects, and we outsource bits to them. In terms of project management, they’re pretty good. We normally do one big project each quarter, and, for the most part, it’s been on track and good.

    What did you find most impressive about them?

    They have been very good at getting a grasp on our technical products and understanding how to put them into simple terms to get publications on board and aware of what we do. They make our products simple and easy to understand. 

    They’ve also been really strong in terms of helping us build our educational content and getting that into a number of publications. They’re quite creative with the ideas that they bring to the table. Prohibition has been our longest standing agency, and we haven’t had any particular issues with them. They’re very good at demonstrating their value when we do annual and quarterly reviews. It’s been the best agency experience I’ve had here. They offer a better value-added service than we have had with other agencies.

    Are there any areas they could improve?

    We have a very limited budget in terms of what we can do with them. We feel we do get a lot of value out of the budget we have. There’s nothing I’d have them improve. I’ve always recommended them and said that we had a good experience with them.

    Do you have any advice for potential customers?

    The most success we’ve had with them is when we’ve worked closely with them. The stronger the relationship you can have, the better. Get them involved in early-stage projects and bounce ideas off them. Be confident enough to challenge them on their thoughts and to understand what the thinking process behind what they’re doing is. Have a close relationship with them, and be willing to ask the tough questions.

    4.5
    Overall Score It’s been easy to work with them. They bring good and creative ideas. It’s been a very positive experience.
    • 4.0 Scheduling
      ON TIME / DEADLINES
      Generally, we’ve had success in keeping to deadlines. Sometimes they could do a bit of a better job in staying accountable and getting stuff moving.
    • 4.0 Cost
      Value / within estimates
      We get good value for money. It’s a justified spend for us for our overall marketing costs.
    • 4.5 Quality
      Service & deliverables
      They’ve delivered; we’ve seen the needle move every year. I have no complaints.
    • 5.0 NPS
      Willing to refer
      It’s hard to find good agency partners. When you have a good experience with one, it’s likely you recommend them.

    Social Media Marketing for Shower Pump Manufacturer

    "The results distinguish Prohibition from other providers."

    Quality: 
    5.0
    Schedule: 
    4.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    Confidential
     
    2017 - Ongoing
    Project summary: 

    The team at Prohibition provides ongoing social media marketing services. They create a monthly plan, assist with Facebook and Instagram advertising, and scheduling content.

    The Reviewer
     
    1-10 Employees
     
    United Kingdom
    Trade & Marketing Manager, Shower Pump Manufacturer
     
    Verified
    The Review
    Feedback summary: 

    Social media growth and business coverage has increased successfully because of Prohibition’s top-notch, skilled expertise. They’re responsive and proactive. Their account management expertise is also noteworthy.

    A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

    BACKGROUND

    Introduce your business and what you do there.

    I’m the trade & online marketing manager of a shower pump manufacturer that provides products for boosting water performance in homes.

    OPPORTUNITY / CHALLENGE

    What challenge were you trying to address with Prohibition?

    We hired Prohibition to assist with social media marketing.

    SOLUTION

    What was the scope of their involvement?

    Initially, we looked at social media to see what was working and what we could improve upon. From there, we moved into a full relationship with their team that includes traditional press release creation, and then they also support us with digital marketing.

    The team at Prohibition completes a monthly content plan for our social media. They monitor our social media channel and populate content through the schedule in advance. Their team also assists with Facebook advertising, boosting our posts, and works with our Instagram advertising as well.

    How did you come to work with Prohibition?

    We went to one of the digital marketing seminars that they hold several times a year. We were quite impressed with what they had to say. From there, we brought them on board for a project to start with, before moving onto a monthly retailer when we could use their support regularly.

    What is the status of this engagement?

    Our engagement with Prohibition started in 2017.

    RESULTS & FEEDBACK

    What evidence can you share that demonstrates the impact of the engagement?

    Each monthly report allows us to see the success of our social media growth. It allows us to see the coverage we’re receiving in trade magazines and our business uptick as well. We can look back over the years and see what their team has done for us. Google Analytics is what we use for tracking success and goals.

    How did Prohibition perform from a project management standpoint?

    We have monthly meetings with them. After those, they provide a content report summarizing our discussions and next steps. Their team responds to our briefs with an outline plan that we’ll talk through.

    Their account management abilities are quite high. They’re quick with responses and are proactive in moving things forward.

    What did you find most impressive about them?

    The results distinguish Prohibition from other providers. In the past, we’ve worked with several different PR agencies and haven’t had much success with content generation. Prohibition can successfully perform traditional PR services along with digital marketing services.

    Are there any areas they could improve?

    There’s nothing they need to improve.

    Do you have any advice for potential customers?

    Give them a clear brief and outlined budget of what you’d spend in advance. They can prepare a proposal around that. Engage with Prohibition as much as you can. The more we engage with them, we tend to get better results.

    5.0
    Overall Score
    • 4.0 Scheduling
      ON TIME / DEADLINES
      We don’t always meet original timeframes, but that can often be as much our fault.
    • 5.0 Cost
      Value / within estimates
      We get good rates.
    • 5.0 Quality
      Service & deliverables
      Their quality is good. They tend to do more than we expect.
    • 5.0 NPS
      Willing to refer

    Social Media Strategy for University

    “They’ve always met their KPIs, and we’ve always gotten what we were looking for.”

    Quality: 
    5.0
    Schedule: 
    5.0
    Cost: 
    5.0
    Willing to refer: 
    5.0
    The Project
     
    Confidential
     
    2017 - Ongoing
    Project summary: 

    Prohibition helped a university articulate and implement a new digital strategy. The work has involved a channel audit, influencer identification, social media training, and creating a content strategy.

    The Reviewer
     
    1001-10,000 Employees
     
    United Kingdom
    Digital Coordinator, University
     
    Verified
    The Review
    Feedback summary: 

    In the ongoing engagement, Prohibition has continued to execute all deliverables and meet KPI benchmarks. Their influencer training has empowered the university to take initiative in its own social media efforts. The entire team—even the most senior levels of management—is extremely dedicated.

    A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

    BACKGROUND

    Introduce your business and what you do there.

    I’m the digital coordinator at a university in Northeast England. Some of my responsibilities are website management, digital marketing, and social media strategy (which often includes content generation).

    OPPORTUNITY / CHALLENGE

    What challenge were you trying to address with Prohibition?

    The university lacked a concrete social media strategy, so we wanted to work with an agency to help us flesh that out.

    SOLUTION

    What was the scope of their involvement?

    In the first stage of work with Prohibition, they conducted a channel audit: an examination of how the university was being represented through various channels. They distinguished and set out to prioritize the most important outlets.

    Then, they implemented social media training for our employees so that they could more confidently leverage our social media. They explored influencer strategies and how our business could utilize certain individuals to promote our business. They continued providing specialist training for our employees so that they could become influencers in their own right.

    Finally, they helped us develop a content strategy by outlining what materials would be most effective for our promotional efforts. They examined our social media sphere and assisted in developing a detailed plan of our future output.

    What is the team composition?

    We worked with the owners and directors, who were our main contacts. We also had contact with an additional three members of their team.

    How did you come to work with Prohibition?

    We were looking at social media agencies that had experience working with higher education. We were particularly attracted to agencies that had won awards for their social media expertise. Prohibition is one of these companies that travels across the country to give talks about their work; ultimately, they were recommended to me by a colleague who had attended one. 

    What is the status of this engagement?

    We began working with them in 2017, and the work is still ongoing.

    RESULTS & FEEDBACK

    What evidence can you share that demonstrates the impact of the engagement?

    Their work was thorough and effective, and they delivered everything we asked them to. Some of the deliverables—like the content plan—were a pleasant surprise. They endowed us with a deeper understanding of social media navigation, and their training allowed us to be able to stand on our own with it.

    Their initial pitch to us entailed detailed KPIs, which we’ve been using as benchmarks. In our debriefing meetings, they’ve outlined how they’ve successfully hit those goals.

    How did Prohibition perform from a project management standpoint?

    They were excellent from a project management standpoint. When our internal team had a lot on our plate and were behind, they did a great job of chasing us down. They were proactive; instead of just waiting for us, they’d reach out to ask for the materials they needed. They ensured the project was on track, which we really appreciated.

    What did you find most impressive about them?        

    The dedication of their senior members was very impressive. They were the ones who delivered the pitch, and they continued to be heavily involved in all aspects of the project. They’re well-respected, and one of the directors has a background in education, so he understood our industry very well.

    Are there any areas they could improve?

    They’ve always met their KPIs, and we’ve always gotten what we were looking for. There was a very slight learning curve at the beginning, where we requested to meet more frequently in person. They’re not exactly a local company (they’re a couple of hours away). They quickly accomodated this request, which was definitively implemented by the second stage of our project.

    Do you have any advice for potential customers?

    I would have regular touchpoints and in-person meetings to build the relationship. Our teams have a comfortable and integrated workflow because of that. 

    5.0
    Overall Score
    • 5.0 Scheduling
      ON TIME / DEADLINES
    • 5.0 Cost
      Value / within estimates
    • 5.0 Quality
      Service & deliverables
    • 5.0 NPS
      Willing to refer
    Verification

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    Verification Level
    Bronze
    VERIFIED
    Business Entity
    Business Entity Name
    Prohibition PR Ltd
    Status
    Active
    Jurisdiction of Formation
    United Kingdom
    ID
    7998559
    Date of Formation
    Mar 20, 2012
    Client Reviews
    VERIFIED CLIENT REVIEWS
    6
    OVERALL REVIEW RATING
    4.9
    Source
    Clutch
    LAST UPDATED
    February 27, 2020