Baden Bower

BACKGROUND

Please describe your company and position.

 I am the Office of a design company 

Describe what your company does in a single sentence.

We are an interior design firm.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Brand Recognition
• Exposure
• New Sales

SOLUTION

How did you find Baden Bower?

instagram

Why did you select Baden Bower over others?

• Pricing fit our budget
• Good value for cost
• Company values aligned

Describe the scope of work in detail. Please include a summary of key deliverables.

We were thoroughly impressed with their dedication to finding innovative advertising sources and ways to publicize our brand. Their communication was excellent, taking the time to understand our company’s unique needs and long-term vision. They conducted in-depth research to truly grasp what we stand for, ensuring that their strategies aligned perfectly with our goals. 
The avenues they identified for exposure were well thought out and tailored to maximize our brand's visibility. It was clear they were committed to delivering impactful results.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The measurable outcomes from the project that demonstrate progress and success include:

• Increased Brand Visibility: We observed a significant improvement in brand awareness through higher engagement across our advertising platforms, including [specific channels, e.g., social media, email campaigns, or web traffic]. For instance, our website traffic increased.
• Target Audience Engagement: Through the advertising strategies implemented, we saw an increase in interaction rates with our target audience and a growth in qualified leads.
• Enhanced Market Presence: Our brand was featured on [specific platforms or publications], leading to heightened recognition in our industry.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was excellent, characterized by clear communication, organization, and responsiveness. They consistently delivered items on time, meeting or exceeding agreed-upon deadlines. Throughout the project, they were proactive in addressing our needs, always ensuring they understood our requirements and adapted to any changes or feedback we provided.

When unexpected challenges arose, they responded swiftly and effectively, keeping the project on track without compromising quality. Their attention to detail and commitment to our goals made the process seamless and stress-free.

What was your primary form of communication with Baden Bower?

Virtual Meeting

What did you find most impressive or unique about this company?

What I found most impressive and unique about this company was their ability to deeply understand our brand and tailor their strategies accordingly. Their approach went beyond standard solutions; they took the time to conduct in-depth research, ensuring every recommendation aligned with our vision and goals.

Their creativity and innovative thinking set them apart, as they consistently proposed fresh ideas and identified advertising opportunities we hadn't considered. Additionally, their exceptional communication and genuine commitment to our success made the entire collaboration feel like a true partnership. It was clear they cared as much about our outcomes as we did.

Are there any areas for improvement or something Baden Bower could have done differently?

Baden Bower's services have been incredibly effective, but like any great company, there’s always room to refine and grow! Here are a few friendly suggestions for areas that could make their offerings even better:

• Customization of Solutions:  even more tailored strategies that align the unique industry needs and target audiences.
• Publication Alignment: Ensuring media placements consistently match the client’s brand and audience could strengthen their already impactful PR efforts.
• Geographical Reach: Expanding their network to include publications in more regions, like the USA with big publications, could be a fantastic way to help clients broaden their global presence.

BACKGROUND

Please describe your company and position.

I am the CRO of Orderfox Schweiz AG

Describe what your company does in a single sentence.

Orderfox is focused on the innovation needs in the B2B and industrial sectors. We develop, implement, and operate intelligent AI-based solutions to make business and production areas more efficient, faster, and more precise.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Brand Awareness globally
• Lead Magnet creation

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

Testimonials

How many teammates from Baden Bower were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

Baden Bower is engaged to boost Orderfox's brand visibility and drive lead generation through targeted PR campaigns. Their scope of work included leveraging their network of high-quality media outlets to secure press placements and boost brand credibility. Additionally, they managed content creation and distribution across industry-relevant channels, focusing on creating thought leadership articles, press releases, and social media posts to engage and attract potential leads. 

KPIs for Evaluation
Media Impressions – To measure the reach and visibility achieved through media placements.
Engagement Rate – To assess audience interaction with Orderfox's content across channels.
Qualified Leads Generated – To evaluate the effectiveness of the PR efforts in driving lead generation aligned with Orderfox's target audience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project with Baden Bower has just started, but we’re beginning to track early indicators such as media impressions, engagement rates, and initial lead generation to measure upcoming progress.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

At the start of the project, email communication with Baden Bower was slower than expected, with delays and a lack of direct, prompt responses from the editor, which initially impacted our coordination. However, their responsiveness has since improved significantly, and communication is now much more efficient and timely. Despite the early delays, they have managed to deliver items on schedule, and they’re currently more attentive to our needs, responding quickly to feedback and adapting their approach as needed.

What was your primary form of communication with Baden Bower?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

We were most impressed by Baden Bower’s extensive network of high-quality media outlets. That provided Orderfox with exceptional visibility opportunities and strengthened our brand presence.

Are there any areas for improvement or something Baden Bower could have done differently?

Baden Bower could improve initial response times and provide more direct communication from the editor at the start of the project. After discussing, this has improved

BACKGROUND

Please describe your company and position.

 I am the Director of a retail company 

Describe what your company does in a single sentence.

The company is renowned for crafting exquisite, handcrafted jewellery from our boutique located in the heart of Parramatta. We specialise in personalised and custom-made engagement rings, wedding bands, and bespoke fine jewellery. With a focus on timeless elegance and exceptional craftsmanship, each piece is meticulously designed and created on-site, using ethically sourced diamonds and gemstones from trusted Australian suppliers. Our team, including highly experienced members such as Maria, Steph, Hind, and Angelina, is dedicated to providing unparalleled customer service, guiding clients through the selection process to ensure they find the perfect piece to celebrate life’s most meaningful moments.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Brand awareness

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

High ratings

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Baden Bower’s PR services can be tailored to effectively boost the brand’s visibility and reputation within the jewellery industry. By utilising their expertise, the company could secure placements in high-profile media outlets such as Vogue, Forbes, and Business Insider, helping to enhance credibility and increase trust among potential clients.

Key deliverables would include:

 1. Targeted Media Exposure: Guaranteed publication of press releases on major global platforms that resonate with the target audience. For example, Vogue and Luxury Lifestyle Magazine could be ideal channels to showcase the fine craftsmanship and personalised jewellery services, emphasising the boutique’s handmade designs and recent rebranding.

 2. SEO Optimisation: The press coverage would include backlinks to the website, enhancing its search engine rankings for key terms like “opal rings” and “custom wedding rings,” aligning with SEO goals for boosting online traffic and conversions.

 3. Customised Storytelling: The news stories would focus on unique value propositions, such as bespoke design consultations, sourcing quality materials, and the rich heritage of jewellery craftsmanship in Parramatta, helping to draw more clients interested in exclusive, high-end designs.

 4. Measurable Results: After publication, Baden Bower would provide reports with the published articles, allowing you to track engagement, share logos, and articles across social media platforms to build trust and attract new clientele.

With Baden Bower’s guarantee of swift media placements and custom PR strategies, the client can further solidify its status as a leader in the Australian luxury jewellery market   .

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable outcomes from projects with Baden Bower PR typically include:

 1. Increased Media Coverage: Clients are guaranteed media placements within 72 hours on prestigious platforms like Forbes, Business Insider, and Yahoo Finance, with published articles providing high authority backlinks that help boost online presence  .

 2. SEO Improvements: By securing these high-authority backlinks, clients often experience improved search engine rankings. This can be measured through the increased visibility of their major keywords on Google, often pushing them to page one, which drives additional traffic .

 3. Conversion Rates: Many clients report improved conversion rates from website clicks to leads. This enhanced trust and credibility, driven by the association with renowned publications, contributes to business growth and profitability .

 4. Tangible Business Growth: Some clients have credited Baden Bower’s PR strategies with driving significant sales growth beyond paid marketing, thanks to the organic traffic generated by their media coverage and improved SEO  .

These metrics provide concrete evidence of the effectiveness of Baden Bower’s PR approach in helping businesses increase visibility and attract high-value customers.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Baden Bower’s project management approach can provide significant benefits by delivering timely and impactful media exposure. Their ability to guarantee media placements within 72 hours ensures that the brand receives quick and consistent visibility across premium platforms like Vogue and Forbes. This would be especially useful for launching new collections or promoting the boutique’s handmade, personalised jewellery designs  .

Baden Bower’s structured process, starting with content creation based on your input, allows you to have a hand in shaping the narrative. They also provide one round of edits, ensuring that the story aligns with your brand’s values and offerings. Throughout the project, they respond quickly to any needs or changes, ensuring that the final articles reflect the quality and prestige of the company.

The positive outcomes would likely include improved SEO performance, as the articles would generate high-authority backlinks, and increased customer trust through media exposure in internationally recognised outlets. Additionally, their clear communication and ability to meet deadlines would make the process smooth and stress-free, ultimately helping to drive more foot traffic and online engagement for the boutique.

What was your primary form of communication with Baden Bower?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What is most impressive about Baden Bower is their ability to guarantee swift media placements, a significant advantage when looking to increase brand visibility in a short period. This unique offering allows clients to secure premium placements in publications like Vogue or Forbes within 72 hours, an excellent way to highlight the handmade, bespoke jewellery collections. The certainty of these placements means you can confidently plan marketing campaigns around the publication dates, knowing your brand will appear in high-visibility outlets 

Are there any areas for improvement or something Baden Bower could have done differently?

While Baden Bower excels in securing rapid media placements and delivering on their promises, there are a few areas where some clients might see room for improvement:

Limited Customisation in Revisions: Baden Bower only offers one round

BACKGROUND

Please describe your company and position.

I am the CEO of Air Scientist Solutions Inc

Describe what your company does in a single sentence.

Air Scientist Solutions Inc is a new patent product company that sells globally 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Branding new product
• Attract investors
• Attract distributors and manufacturers

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

• Good value for cost
• Company values aligned
• No pressure sign on.

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Did remarkable results getting press releases out on major publications on a global scale. Very professional journalism and reasonable cost.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Interest, attention, respect and credibility in our company went to the top. The attention attracted who's who of America honored.  Baden bower changed everything for the better.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The article wasn't timely.  It was perfected. Once everything was to their satisfaction,  it was published.  They seem very focused on the quality of delivery over timing. I was very impressed. 

What was your primary form of communication with Baden Bower?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They were patient while working our sign on where others attempted high pressure sign up or lost it. They've taken the time to ensure the article is spot on; at no point has it been rushed.

Are there any areas for improvement or something Baden Bower could have done differently?

They work in every way to meet our needs. Any complaints they address very quickly.  Great firm!

BACKGROUND

Please describe your company and position.

 I am the Marketing Manager of a legal company 

Describe what your company does in a single sentence.

Name change notifications to save newlyweds & divorcees hours researching and filling in forms.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Backlinks
• survey respondents
• brand awareness

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• wide scope of creative execution

How many teammates from Baden Bower were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

We've toyed with PR & journalisim on and off over the years. It's expensive and time consuiming and more often than not, dissappointing. Then we decided to work smarter and only go with strategies with guaranteed results. I have not been dissapointed! It's so reassuring to know our content is going to land where it needs to land, 100% every time.

It's so fast and effective too. No months waiting for PR agencies to land a journalist. It just works. I love the creative freedom that is afforded the brand to cover such a wide range of headlines. Our brand is very early in, so we're yet to see just how effective the backlinks are at driving results, but it's looking good so far. It's also nice to have the credability of having our brand featured prominently in mainstream media publications.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The first article only dropped last week so it's a bit early to know at this stage, but we are hopeful!

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Punctual journalisim. Wide range of topics and headlines that they have afforded us. It's great being able to have input on the content too!

What was your primary form of communication with Baden Bower?

Email or Messaging App

What did you find most impressive or unique about this company?

They deliver fixed results at a fixed price. And that's a really hard marketing metric to find these days!

Are there any areas for improvement or something Baden Bower could have done differently?

No- all good so far!

BACKGROUND

Please describe your company and position.

I'm an executive at House of XM

Describe what your company does in a single sentence.

We are an Experiential Marketing Agency and we create brand activations.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Brand Awareness
• Notoriety

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

• Pricing fit our budget
• Easy setup

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

As we were rebranding our company, we sought to Baden Bower for PR hits. We were looking for some notoriety with reputable publications to share about why we were doing the rebrand. We did not want to have an ongoing retainer, rather be able to build a package that was more suitable for our needs. 

Within 2 days, we met with them, received a proposal and were onboarded for our campaign. Baden Bower provided a proposal that included a total of 6 articles to be published over the course of 2 months. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Guaranteed articles with a selection of publications we got to choose from. It is still early to say if the sharing of the articles has brought us more business, but we are confident they will.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They were very thorough and understood our requests clearly. We went through 1 round of edits only because they really grasped what we wanted to share and what information was important to us. They definitely exceeded our expectations and we were very pleased with the timing of the project. 

What was your primary form of communication with Baden Bower?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

I was impressed with how quickly and easily we were able to get this off the ground. 

Are there any areas for improvement or something Baden Bower could have done differently?

None.

BACKGROUND

Please describe your company and position.

I am the Owner of Development Theory

Describe what your company does in a single sentence.

We provide business valuation, exit planning, and growth consulting services to small business owners.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Increase credibility / brand recognition
• Add back links to my website
• Get new leads

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

I hired Baden Bower to write and publish 5 articles about me and my business in top publications: Forbes (Georgia), Entrepreneur (Georgia), Business Insider, CEO Weekly, International Business Times, Yahoo! Finance, Associated Press, and Apple News.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Articles written and published in top business sites

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Baden Bower has been awesome! They are very responsive and worked with me to make sure the articles they published were accurate. I've been very impressed with the quality of the articles! They have completed work on time and I'm looking forward to continuing to work with them over the coming months. 

What was your primary form of communication with Baden Bower?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

To be able to say my business is featured in top publications is amazing. It has helped me build credibility for me, my company, and its brand in a short amount of time. My website's DA score increased from working with them in just a few weeks (2 or 3) and is still increasing as I continue to work with them! 

Are there any areas for improvement or something Baden Bower could have done differently?

I can't think of any areas to improve or things to do differently. I have been very impressed! 

BACKGROUND

Please describe your company and position.

I am the Owner of Ximena Zermeno Photography and Video

Describe what your company does in a single sentence.

Destination Wedding and Video Photography

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• brand positioning
• guidance
• creative minds

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

High ratings

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Our strategy with Baden Bower is focused on gaining visibility and recognition through featured articles in three great magazines between July and November. The goal is to showcase my work and expertise in a way that highlights my unique approach and achievements within the industry. By strategically positioning these articles, we aim to increase brand awareness, credibility, and ultimately attract new clients who resonate with my style and vision."

This response outlines the specific objective of being featured in magazines and ties it back to enhancing your brand's reputation and attracting potential clients

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Primarily, we are going to achieved our goal of being featured in three prominent magazines between July and November, which greatly enhanced visibility and credibility within our target audience. This result will increase inquiries and bookings, indicating a positive reception and recognition of our brand in the industry. Additionally, we will have a rise in social media engagement and website traffic during and following the publication of these articles.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

not yet

What was your primary form of communication with Baden Bower?

Virtual Meeting

What did you find most impressive or unique about this company?

Their ability to seamlessly blend creativity with strategic thinking was impressive. They have a knack for understanding not just the technical aspects of their craft, but also the emotional and storytelling elements that make their work truly stand out.

Are there any areas for improvement or something Baden Bower could have done differently?

do not know yet

BACKGROUND

Please describe your company and position.

I am the CTO of a software solutions company.

Describe what your company does in a single sentence.

Comprehensive Software Solutions and API Development and Integration

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Marketing yourself as an individual and growing a company brand

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

• Great culture fit
• Good value for cost

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BD provided a comprehensive suite of marketing and public relations services aimed at enhancing the company brand and establishing a strong individual presence in the market. The team demonstrated a deep understanding of our brand and effectively communicated its value through various media channels.

Key deliverables included a well-executed strategy for content creation, media outreach, and brand positioning. Their efforts resulted in increased visibility and recognition in our industry, showcasing our strengths and unique offerings to a broader audience.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The agency provided comprehensive monthly reports detailing the progress and success of the project. These reports included key metrics such as the number of coverage pieces secured, estimated views, the size of the audience reached, and the domain authority of the publications featured. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Baden Bower demonstrated excellent project management skills, consistently delivering all items on time. Their professionalism was evident in their responsiveness and attention to our needs. While a few projects are still in progress, I am confident in their continued commitment and look forward to providing a more extensive review once all work is completed.

What was your primary form of communication with Baden Bower?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The speed at which the company delivers high-quality work is truly impressive.

Are there any areas for improvement or something Baden Bower could have done differently?

 I would appreciate a deeper understanding of client-specific problems and the rationale behind certain strategies to further enhance their service. Overall, the service is already very good.

BACKGROUND

Please describe your company and position.

 I am the Founder & CEO of a beauty & cosmetics company 

Describe what your company does in a single sentence.

Beauty brands

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Baden Bower to accomplish?

• Growth
• Impression
• Recognition

SOLUTION

How did you find Baden Bower?

Online Search

Why did you select Baden Bower over others?

• High ratings
• Company values aligned

How many teammates from Baden Bower were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Key Deliverables:

1. A list of approved article topics.
2. Detailed outlines for each article.
3. Completed and polished articles ready for publication.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Revenue Growth: There was a % increase in revenue, attributed to the enhanced service offerings and improved customer retention rates.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

In most cases sooner than expected 

What was your primary form of communication with Baden Bower?

Virtual Meeting

What did you find most impressive or unique about this company?

A unique feature of Baden Brower is their commitment to personalized service. They take the time to understand each client’s specific needs, goals, and challenges, which allows them to create customized strategies that truly resonate. This client-centric approach fosters strong, long-lasting relationships and consistently delivers outstanding results.

Are there any areas for improvement or something Baden Bower could have done differently?

I  believe that offering more tailored solutions could further enhance the value of Baden Bower’s services. While the standard packages are comprehensive, providing more customized options that cater specifically to the unique needs and goals of each client could lead to even more effective outcomes. This approach would allow for greater flexibility and ensure that the strategies employed are directly aligned with the client’s objectives.