Because your reputation is your credibility.

The 10 to 1 Public Relations Difference:

We know it’s your reputation on the line, so we help clients build and protect their credibility before, during and after a crisis.

It doesn’t happen overnight.

You need 10 good things to be said about your company to make up for one bad.

That’s why we focus on creating a bank of genuine, positive awareness to build trustworthiness - so you can grow your business today and be more resilient in the future.

Because your reputation is your credibility.

If need a visual example of the 10 to 1 philosophy and our approach, here’s a short video that quickly and simply explains the concept.

We're also the sole Arizona partner of IPREX, a network of Independent public relations firms across the Globe.

 
$5,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2012
Show all +
Scottsdale, AZ
headquarters
  • 10 to 1 Public Relations
    14301 North 87th Street #105
    Scottsdale, AZ 85260
    United States

Portfolio

Key clients: 

While we work with most industries, many of our clients are healthcare, technology, finance and transportation related.  A sampling of our current and recent clients include: Plexus Worldwide, Advanced Genomic Solutions, FirstBank, Axolotl Biologix,The CORE Institute, TOMCAR, Forrest Anderson Plumbing and Air Conditioning, Vantage Mobility International

Reviews

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PR & Marketing for Marketing Consulting Company

“You’re hiring 10 to 1 Public Relations to be the experts, so trust them to be the experts.”

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
June 2014 - Ongoing
Project summary: 

10 to 1 Public Relations provides ongoing PR and marketing services. Their efforts include media placement through news articles and media websites. They also organize public events with local nonprofits.

The Reviewer
 
1-10 Employees
 
Phoenix, Arizona
Ryan Englin
President, Core Matters, LLC
 
Verified
The Review
Feedback summary: 

10 to 1 Public Relations delivers an effective service that increases brand awareness and credibility. Their performance has been known to yield positive news coverage and glowing representation in trade publications. Executive-level engagement facilitates result-oriented brainstorming.

BACKGROUND

Introduce your business and what you do there.

I’m the president of Core Matters, LLC. We’re a recruitment marketing agency that works with small to medium-sized businesses.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10 to 1 Public Relations?

There’s a lot that goes into cultivating brand awareness and letting a community know you’re a contender in the marketplace. We lacked the skills to accomplish that internally, so we hired 10 to 1 Public Relations to function as our PR department.

SOLUTION

What was the scope of their involvement?

10 to 1 Public Relations leads our PR and marketing efforts by utilizing a variety of different approaches. This includes traditional media placement via newspapers, magazines, and trade publications. They also take advantage of local digital media websites to further increase our brand awareness. As our company continues to grow, it’s their responsibility to promote our messaging and let customers know that we’re continually launching new products. We also subcontract them to provide PR services to our clients.

What is the team composition?

I work almost exclusively with Josh (President, 10 to 1 Public Relations), but have also interacted with a senior account executive.

How did you come to work with 10 to 1 Public Relations?

I don’t remember how exactly I met Josh, but I’m sure it was through some form of networking. We got to talking about opportunities and I connected with his PR philosophy.

How much have you invested with them?

We’ve spent at least $100,000 for their services over the last four years.

What is the status of this engagement?

We started working together in June 2014 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Thanks to the work of 10 to 1 Public Relations, we’ve been highlighted in online and print publications as an influential thought leader. That kind of coverage solidifies our credibility and authority within the marketing space. They’ve also done some work for our clients that was picked up by several news outlets.

Josh suggested we get involved with a local charity event to boost our public goodwill. We took his advice and donated to a nonprofit. The whole community rallied around this event and everything came together seamlessly.

How did 10 to 1 Public Relations perform from a project management standpoint?

They’re super responsive. If Josh doesn’t pick up the phone, I get a call a back before the day is over. They get busy at times, but we never feel like we’re left out of the loop. Josh and his team organize the entirety of our large events. All we do is show up and the events take off.

What did you find most impressive about them?

Their overall approach to marketing and PR is what differentiates them from other providers. They help us get credit for good projects so that when we receive negative press, the impact isn’t as significant. I also appreciate that Josh isn’t afraid to challenge me when I present an idea. He actively collaborates with me to find the best way to promote my brand.

Are there any areas they could improve?

They’re relatively hands-on, but I wish they used a project management system so I could always know what’s happening.

Do you have any advice for potential customers?

You’re hiring 10 to 1 Public Relations to be the experts, so trust them to be the experts. They’ll absolutely deliver.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They’re always on top of stuff.
  • 5.0 Cost
    Value / within estimates
    I wouldn’t keep them around if they weren’t worth it.
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

PR for Casino Marketing Agency

“They understood the delicate nature of what we were doing and handled everything very professionally.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. - Aug. 2018
Project summary: 

Spearheading a PR campaign, 10 to 1 Public Relations wrote press releases, arranged interviews, and assisted with media coverage. They provided support before/during and after the event. 

The Reviewer
 
51-200 Employees
 
Minneapolis, Minnesota
Account Supervisor, Ad Agency
 
Verified
The Review
Feedback summary: 

Both the internal team and the client are highly satisfied. Experienced and proactive, 10 to 1 Public Relations went above and beyond to meet all needs, while their exceptional communications skills helped them work quickly and effectively despite a multi-level approval process.

BACKGROUND

Introduce your business and what you do there.

I'm an account supervisor at a full-service ad agency.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10 to 1 Public Relations?

One of our clients was organizing an event and we needed a PR company to help us with media coverage.

SOLUTION

What was the scope of their involvement?

We wanted a heightened local focus in Phoenix, so we relied on their expertise almost every step of the way. Both our in-house team and our client (a casino) had constant communication with 10 to 1 Public Relations. They presented us with a timeline and a communications plan, helping us come up with the deliverables. Then, they wrote press releases, arranged free onsite interviews, and assisted with media coverage. They were also available the day before and the day of the event, helping us with some political high points. They continued to keep us updated on the media coverage, even after the event.

What is the team composition?

I mostly worked with their owner and two other members of their team.

How did you come to work with them?

They were recommended to us by someone we trust. We were impressed with their in-depth knowledge of the Phoenix market, so we hired them.

How much have you invested with them?

We spent between $10,000–$20,000.

What is the status of this engagement?

We worked with them between March and August 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We received praise from the client and they were very thankful for everything 10 to 1 Public Relations did. Also, we were able to monetize the value that we had provided to the client because 10 to 1 Public Relations gave us very detailed reports.

How did they perform from a project management standpoint?

We talked to them daily and had bi-weekly phone calls where we discussed the progress.

What did you find most impressive about them?

Working in the casino industry can be challenging due to the fast pace and involves multiple parties being very hands-on in the process. 10 to 1 Public Relations was very comfortable dealing with the approval process. They understood the delicate nature of what we were doing and handled everything very professionally.

Are there any areas they could improve?

I can’t think of anything.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Public Relations for Full-Service Plumbing & HVAC Company

“They have really helped us become a household name.”

Quality: 
4.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2015 - Ongoing
Project summary: 

10 to 1 Public Relations works with a plumbing and HVAC company to improve their visibility in the community. They consult and arrange press opportunities, create press releases, and maintain the PR campaign.

The Reviewer
 
1-10 Employees
 
Phoenix, Arizona
Audrey Monell
President, Forrest Anderson Plumbing & Air Conditioning, Inc.
 
Verified
The Review
Feedback summary: 

10 to 1’s work made a dramatic difference in increasing the community’s familiarity with the company. They receive awards and are featured in the news and publications, building awareness and goodwill for the company. They deliver effective PR work along with helpful, unpretentious collaboration.

BACKGROUND

Introduce your business and what you do there.

I’m the president of Forrest Anderson Plumbing and Air Conditioning. We do service, repairs, maintenance, and installation. We also do construction for both plumbing and air conditioning.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10 to 1 Public Relations?

We needed help to get our name out in the community.

SOLUTION

What was the scope of their involvement?

We initially began working with them to get nominated for an award that we wanted, and we are a finalist for that award this year.

We hired them to handle our PR for both plumbing and mechanical. They have a non-compete clause that's exclusive to Phoenix, so we are the only plumbing and mechanical company that does business with them. They send out all the press releases for us and give us ideas for different types of spots that we can do. They have arranged for members of our team to be on the news multiple times, which have always been good segments. They also handle the PR campaign for our air conditioner donations to deserving veterans each year.

What is the team composition?

I work with the owner and a senior account executive.

How did you come to work with 10 to 1 Public Relations?

We were referred to them by the marketing company that we use. We didn’t interview anyone else as we liked them and what they did.

How much have you invested in them?

We’ve spent $39,000 since we started working together.

What is the status of this engagement?

We began working with them in September 2015 and the work is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since we started using them, our company has received a lot of awards that I didn’t even know existed. They have really helped us become a household name. We are in the news or a publication at least 10 times per year right now, and before working with them, it was zero.

How did 10 to 1 Public Relations perform from a project management standpoint?

They are awesome and I really enjoy working with them. We are a small, family company and I wear many hats. They are very diligent about helping me to choose the right wording for applications and making sure that they all get in on time. They help me write speeches and advised me about what to wear to an awards ceremony.

What did you find most impressive about them?

They are extremely easy to work with, but they don’t let me slack on deadlines. They are good at getting a hold of me and persisting and not taking it personally if I don’t answer. Before working with 10 to 1, we viewed PR people as slick salesmen, but 10 to 1 are the exact opposite. They are very down to earth, very nice, and not pushy at all. We just love them.

Are there any areas they could improve?

No.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
    Everyone has room for improvement.
  • 5.0 NPS
    Willing to refer

Brand Management & PR for Transitional Care Company

“They dug into our core values and business model to create a campaign that was accurate and effective.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Aug. 2017 - Mar. 2018
Project summary: 

10 to 1 ran PR and brand management to engage with the local community and business partners. They secured spots in radio, print, and in-person to spread the word about the new services.

The Reviewer
 
51-200 Employees
 
Phoenix, Arizona
Ed Smith
VP of Operations, Mainstreet Health
 
Verified
The Review
Feedback summary: 

10 to 1 maintained clear communication and fostered a personal relationship. They were proactive and required minimal oversight, completing tasks in a timely and efficient manner. They took a sincere interest in the service to better understand and market it to the public.

BACKGROUND

Introduce your business and what you do there.

I was the vice president of operations in Arizona for Mainstreet Health Rapid Recovery Centers, a business that provides transitional care services. We help patients move from a hospital setting to a skilled nursing stay and finally to their home setting.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10 to 1 Public Relations?

We were opening new buildings and wanted to optimize brand management and recognition. We wanted to reach the communities we were operating in and the partners we’d be working with.

SOLUTION

What was the scope of their involvement?

10 to 1 met with our local leadership and spent a lot of time understanding our core business and services we offer. They identified areas that would be a strength to market in the communities we were targeting. From there, they developed a plan and coached us through radio interviews, print stories, and in-person meetings with the community and the local Chamber of Commerce.

What is the team composition?

Our two main points of contact were the president and our account executive.

How did you come to work with 10 to 1 Public Relations?

We had a consultant who brought 10 to 1 as one of our final three firms we were going to work with. They had excellent references from people we knew personally in other companies, and we liked how available and accessible their leadership was. They listened to our ideas and packaged them in a professional way to show their expertise, so we hired them.

How much have you invested with them?

We spent between $50,000—$100,000.

What is the status of this engagement?

Our partnership lasted from August 2017—March 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

10 to 1 secured numerous opportunities for us to present our services through radio, print, and in-person interactions. Of the 10 stories we submitted to get coverage, eight were picked up. The partnership was highly successful.

How did 10 to 1 Public Relations perform from a project management standpoint?

10 to 1 not only communicated with our leadership but also worked well with the overall team. Whenever we didn’t have time to provide feedback, they would be proactive and find something else to work on until we responded. They worked well with the marketing team to develop projects and reported directly to our leadership. Their project management was excellent, adapting well to any changes in the timeline.

What did you find most impressive about them?

They genuinely wanted to understand our business and make sure we connected with the public. They dug into our core values and business model to create a campaign that was accurate and effective. They maintained personal interaction that built a great relationship.

Are there any areas they could improve?

No, they met and exceeded all our goals and expectations.

5.0
Overall Score They did a great job of understanding our needs and setting, managing, and executing a plan.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We met all our deadlines. They were organized and proactive throughout the process.
  • 5.0 Cost
    Value / within estimates
    They were well-priced and delivered a service we’re happy with.
  • 5.0 Quality
    Service & deliverables
    They did a great job of securing and prepping us for every story and interview.
  • 5.0 NPS
    Willing to refer
    I'd have no hesitation recommending them to any colleague or peer.

Public Relations & Messaging for Genetic Testing Company

“10 to 1 goes the extra mile—they’re always thinking about how they can improve our messaging.”

Quality: 
4.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
4.5
The Project
 
$50,000 to $199,999
 
Mar. 2016 - Ongoing
Project summary: 

10 to 1 manages PR and messaging, finding local, national, and international press opportunities. They helped expand into the corporate wellness space to keep the product relevant and known.

The Reviewer
 
11-50 Employees
 
Scottsdale, Arizona
Lance Bennett
Co-Founder, Advanced Genomic Solutions
 
Verified
The Review
Feedback summary: 

10 to 1 has a deep understanding of the product offerings and how to effectively market it to various parties. They’ve secured opportunities as large as a Telemundo feature, most of which result in a spike of sales. They’re organized and able to adapt to changes in the scope or schedule.

BACKGROUND

Introduce your business and what you do there.

I’m a co-founder of Advanced Genomic Solutions (AGS), a genetic testing company focused on improving individuals’ health and wellness. We provide genetic testing results for people to be empowered by their own unique information and to make healthier lifestyle choices.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10 to 1 Public Relations?

We’re a new startup, so we needed to get our message out to the public via press releases, local news, national press, etc. We wanted to hire a PR firm.

SOLUTION

What was the scope of their involvement?

When 10 to 1 first came in, they did their best to understand our company and what we’re trying to accomplish. They wanted to better grasp our goal of making genetics accessible and actionable to the public. Once they understood what we offer, they began contacting news organizations, newspapers, and business journals to find interest and get our name out there.

What is the team composition?

Our main contact was 10 to 1’s president. We also worked with their senior account executive.

How did you come to work with 10 to 1 Public Relations?

We were looking for a PR firm when someone recommended 10 to 1 to my co-founder.

How much have you invested with them?

We spent about $2,500–$5,000 a month.

What is the status of this engagement?

We’ve been working together since March 2016.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

10 to 1 consistently delivers. We were recently featured nationally on Telemundo, which opened us up to a whole new market. They’ve also been able to secure press opportunities all over the U.S. Whenever I travel for different sales events, they schedule me for the local news, which almost always leads to a spike in sales. When the news station puts their content online, we’ll see some residual sales also.

A lot of our business focuses on the corporate wellness space, so press releases that highlight how we’re working with certain companies inspire others to contact us and get more information. 10 to 1 keeps us relevant and in the know.

How did 10 to 1 Public Relations perform from a project management standpoint?

We can be difficult to work with sometimes, but 10 to 1 stays organized and is flexible when we’re unable to meet a deadline. They keep us moving forward and debrief us quarterly on how we’re doing and next steps.

What did you find most impressive about them?

10 to 1 goes the extra mile—they’re always thinking about how they can improve our messaging. They work late and on weekends, which not all companies will do. We’d use them more if our budget allowed it, and we’d definitely recommend them to anyone.

Are there any areas they could improve?

No, they’re doing a good job.

4.5
Overall Score Generally, we’re very happy with them. They do a good job.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    We sometimes delay things, but they’re flexible and do their best to stick to deadlines.
  • 5.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
    They deliver and make sure we see the value in what they’re doing.
  • 4.5 NPS
    Willing to refer
    I’d recommend them.

Public Relations for Virtual Radiology Practice

“10 and 1 got us access to every significant press entity in our industry.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2015 - Jan. 2018
Project summary: 

10 to 1 managed a PR campaign to raise awareness for teleradiology services. They contacted various press outlets with a specific focus on a large tradeshow.

The Reviewer
 
51-200 Employees
 
Phoenix, Arizona
Robb Vaules
Western Regional Sales Director, Teleradiology Solutions
 
Verified
The Review
Feedback summary: 

The entire team at 10 and 1 was accessible and honest. Their President was highly-involved in the campaign and maintained constant communication. They secured features in nearly half of all relevant publications.

BACKGROUND

Introduce your business and what you do there.

I’m the Western regional sales director for Teleradiology Solutions, a company that reads radiology studies for medical facilities when they don’t have a radiologist available. We have clients all over the world and typically send them their reports within 30 minutes of receiving the scan.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with 10 to 1 Public Relations?

We wanted to gain better traction with the radiology and medical press, specifically in the journals, magazines, and websites. We also wanted a better presence at the second largest medical tradeshow in the world.

SOLUTION

What was the scope of their involvement?

10 to 1’s main focus was to help build case studies and reach out to the press to discuss our services. They connected us to various press outlets through phone and on-site interviews. At the tradeshow, the press came by our booth to interview me and our CEO.

What is the team composition?

We worked mainly with Josh (President, 10 to 1 Public Relations).

How did you come to work with 10 to 1 Public Relations?

Josh and I are both based in Arizona, and I met him through some former coworkers. I’ve known him for years and worked with him in different positions, so when I began working at Teleradiology Solutions, I decided to hire him.

How much have you invested with them?

We spent around $20,000.

What is the status of this engagement?

We worked together from September 2015–January 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

10 and 1 got us access to every significant press entity in our industry—we had contact with all their editors. Of about 20 publications and sites relevant to us, we were featured in about eight of them.

How did 10 to 1 Public Relations perform from a project management standpoint?

They have excellent project management. Josh was always available and communicated constantly by phone and email. During the tradeshow, he came into town and spent a few days with us on the floor.

What did you find most impressive about them?

10 to 1 is accessible and honest. They work hard and foster a good relationship. I’ll definitely use them again.

Are there any areas they could improve?

No, I can’t think of anything. I was pleased with their services.

5.0
Overall Score They get things done and do them well.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They were always on time. We were the ones delaying the schedule.
  • 5.0 Cost
    Value / within estimates
    The price was reasonable, and you get more than what you pay for.
  • 5.0 Quality
    Service & deliverables
    They did the job until it was done right.
  • 5.0 NPS
    Willing to refer
    I’ve already referred them and will again.