Top Video Production Companies
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CAServices provided
See all 165 projectsSparkhouse is a versatile multimedia production company specializing in video production, videography, and post-production services. With 100% positive feedback across reviews, clients commend their professionalism, on-time delivery, and excellent communication. Notably, 70% of reviewers highlight their ability to deliver high-quality products within budget, while 50% emphasize their flexible and collaborative approach to meet client needs.
$5,000+$100 - $149 / hr2 - 9Singapore, SingaporeServices provided
See all 17 projectsBLACKBIRD PRODUCTIONS is a multimedia production company specializing in videography, video editing, and corporate video production, offering comprehensive services from cinematography to post-production. With a 100% positive feedback rate, clients consistently praise their flexibility, professionalism, and timely delivery, emphasizing their ability to accommodate changes and provide high-quality visual content suited for various digital and social media platforms.
$5,000+$200 - $300 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsGardner Productions Group is a professional multimedia production company excelling in Video Production, Film Editing and Production, and Corporate Video Production. With 100% positive feedback, clients consistently praise their high-quality assets, timely delivery, and exceptional project management. The company's strong culture fit and adaptability have made them a preferred choice for creative commercials and brand awareness initiatives.
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UndisclosedUndisclosed10 - 49Vista, CA
Services provided
CMG Creative, a web development company, was launched in 1996. The company specializes in Web Development and Graphic Design.
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UndisclosedUndisclosed10 - 49Walnut Creek, CA
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WPF Creatives is a SEO agency. They provide Search Engine Optimization and Content Marketing and are based in Walnut Creek, California.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Dallas, TXServices provided
See all 11 projectsThink Branded Media is a distinguished multimedia production company that specializes in video production services, including cinematography, videography, and post-production services. Across their reviews, 100% of the feedback is positive, highlighting their creativity, collaborative approach, and timeliness, with 70% of clients being impressed by their ability to deliver high-quality, engaging videos within budget and on schedule.
$5,000+$100 - $149 / hr2 - 9Montreal, CanadaServices provided
See all 9 projects5 Pound Media is a dynamic video production company offering comprehensive services such as cinematography, video editing, and post-production, with a focus on innovative and creative solutions. Feedback from clients is overwhelmingly positive, with over 90% highlighting their professionalism, adaptability, and collaborative spirit. The company's ability to deliver high-quality video content for diverse industries, including healthcare, real estate, and media, is consistently praised.
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CAServices provided
See all 35 projectsFeel Right Inc. is a distinguished video production company specializing in Corporate Video Production, Film Editing and Production, and Video Post Production services. With a 100% positive feedback rate, clients commend their high-quality outputs and proactive project management. Remarkable strengths include creative script development and professional cinematography, with 90% of reviewers highlighting their outstanding communication and collaboration abilities.
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UndisclosedUndisclosed10 - 49Victorville, CA
Services provided
ActiveLAMP is a web development firm launched in 2005. The team specializes in Web Development and UX/UI Design.
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UndisclosedUndisclosed10 - 49Lublin, Poland
Services provided
Vena Art is a branding firm founded in 1998. Their services include Branding and Content Marketing.
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UndisclosedUndisclosed10 - 49West Palm Beach, FL
Services provided
Established in 2013, WGI Creative Services, a small Advertising company, is located in West Palm Beach, Florida. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Stockton, CA
Services provided
Never Boring is a branding agency. Founded in 1983, the firm is in Stockton, California. Their services include Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Providencia, Chile
Services provided
Agencia Walkers is a Digital Strategy company. Located in Providencia, Chile, the agency was established in 1992. Their team specializes in Digital Strategy and Marketing Strategy.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr2 - 9Toronto, CanadaServices provided
See all 52 projectsOrigin Films is a distinguished multimedia production company specializing in videography, film production, and corporate video production. They consistently receive positive feedback, with 100% of reviews highlighting their exceptional project management and creative storytelling capabilities. Notably, 85% of reviewers commend their ability to enhance brand visibility and engagement through visually compelling video content. Overall, clients appreciate their professionalism, creativity, and attention to detail.
$5,000+$50 - $99 / hr10 - 49Barcelona, SpainServices provided
See all 12 projectsSIERRA is a multimedia production company specializing in corporate video production, video editing, and film production. They are praised for their creative storytelling, strong proposals, and effective project management. Approximately 75% of reviews highlight their collaboration and accountability, while some suggest improvement in proactive client engagement. Overall, SIERRA's services are well-regarded, achieving high client satisfaction.
$5,000+Undisclosed2 - 9Ciudad de México, MexicoServices provided
See all 8 projectsARTERIA STUDIO is a versatile Video Production company praised for its expertise in video producing and post-production services, including motion graphics and corporate video production. They have consistently delivered projects on time and within budget, with a strong emphasis on creativity and collaboration. Overall, 100% of reviewers highlight their impressive attention to detail and adaptability, with no significant areas for improvement noted.
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UndisclosedUndisclosed10 - 49Providencia, Chile
Services provided
Founded in 2012, Agencia Hashtag is a Content Marketing company. The team specializes in Content Marketing and Digital Strategy.
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UndisclosedUndisclosed10 - 49Las Condes, Chile
Services provided
La Firma is a small Las Condes, Chile-based branding firm. Their services include Branding and Marketing Strategy.
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Featured
What are Featured Providers?
$5,000+Undisclosed2 - 9Anderson, SCServices provided
See all 4 projectsFilmit.xyz is a video production company specializing in multimedia production and corporate video production. Reviews highlight their exceptional skills in video editing and production, with 100% of feedback being positive. Clients commend their creativity, professionalism, and ability to deliver high-quality, visually engaging results on time, with a particular emphasis on their strong communication and responsiveness to client needs.
$1,000+$100 - $149 / hr2 - 9Santa Monica, CAServices provided
See all 42 projectsBrandefy is a multimedia production company specializing in videography and post-production services, including motion graphics and video editing. Across its reviews, clients consistently praise Brandefy for its exceptional project management, professionalism, and high-quality video content, with 100% positive feedback. Marton Varon, Brandefy's Executive Producer, is frequently highlighted for his hands-on involvement and problem-solving skills, ensuring projects are delivered on time and on budget.
$10,000+$150 - $199 / hr2 - 9San Francisco, CAServices provided
See all 14 projectsZero One Digital Media is a video production company specializing in multimedia production, video editing, and corporate video production. The company is consistently praised for its professionalism and high-quality work, with 100% of reviewers highlighting its collaborative and responsive approach. Their expertise in video production, from cinematography to post-production services, is frequently commended, making them a trusted partner for various complex projects.
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UndisclosedUndisclosed10 - 49Las Condes, Chile
Services provided
Marka Branding is a branding firm. Founded in 2002, the company is located in Las Condes, Chile. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Ciudad de México, Mexico
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Advertising company Digital Insights is in Ciudad de México, Mexico. They specialize in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Tallahassee, FL
Services provided
Established in 1980, Kidd Group is a small branding company. Their services include Branding and Advertising.
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UndisclosedUndisclosed10 - 49Ciudad de México, Mexico
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Grupo Fecha is an Advertising company. Founded in 1992, their team specializes in Advertising and Event Marketing.
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UndisclosedUndisclosed10 - 49Ciudad de México, Mexico
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CBActions is a small Ciudad de México, Mexico-based Advertising company. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Ciudad de México, Mexico
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Torres Design México is a small branding agency located in Ciudad de México, Mexico. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Monterrey, Mexico
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Based in Monterrey, Mexico, AdWorld is a small Advertising company. Their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49San Nicolás de los Garza, Mexico
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Branding firm Alex's Love: International Creative Agency provides Branding and Content Marketing. They are based in San Nicolás de los Garza, Mexico and Monterrey, Mexico.
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UndisclosedUndisclosed10 - 49Lubbock, TX
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Digital Base Productions is a SEO services firm. Founded in 2009, the company provides Search Engine Optimization and Advertising.
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UndisclosedUndisclosed10 - 49Guadalajara, Mexico
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Perro publicidad is an Advertising company. Established in 2011, their team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Zapopan, Mexico
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AUA Media Group is a branding firm. The Zapopan, Mexico-based company provides Branding and Corporate Photography.
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UndisclosedUndisclosed10 - 49
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CityDesign is an Advertising company. The Zapopan, Mexico-based agency was founded in 2010. Their team offers Advertising and Print Design.
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UndisclosedUndisclosed10 - 49Syracuse, NY
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Bentley-Hall, Inc. Is a graphic design agency. Their small team is headquartered in Syracuse, New York. Their team offers Graphic Design and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Bogotá, Colombia
Services provided
Happy Corp. - Happymundo is an Advertising company. Founded in 2000, the company is based in Bogotá, Colombia. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Bogotá, Colombia
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ADE+E is a small Bogotá, Colombia-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Bogotá, Colombia
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Branding firm SERO taller audio visual was launched in 2007. The small team focuses on Branding and Corporate Photography.
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UndisclosedUndisclosed10 - 49Bogotá, Colombia
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SIMON SEIN, an Advertising company, was launched in 2001. The agency provides Advertising and Digital Strategy, and is small.
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UndisclosedUndisclosed10 - 49Medellín, Colombia
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Hercas Publicidad Exterior SAS is an Advertising company. Founded in 1990, the team focuses on Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Envigado, Colombia
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Agencia Digital Alien Graphics SAS® is an AR/VR development company. Their small team is located in Envigado, Colombia. Their services include AR/VR development and Digital Strategy.
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UndisclosedUndisclosed10 - 49Medellín, Colombia
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CILAB Digital is a small Advertising company founded in 2016. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Medellin, Colombia
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Branding company Videobase Agencia de Comunicaciones was launched in 1990. The agency focuses on Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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In São Paulo, Brazil, MariaSãoPaulo is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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Advertising company Agência Defoco is based in São Paulo, Brazil. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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Advertising company Zebra Deluxe Comunicação is in São Paulo, Brazil. Founded in 2008, the team provides Advertising and Branding.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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Advertising company Saber5 Publicidade was founded in 2003. Located in São Paulo, Brazil, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49București, Romania
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Launched in 2016, Pattern Agency is a small branding agency in București, Romania. Their team focuses on Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49Carbondale, IL
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Idea Creative Marketing is a Marketing Strategy company founded in 2014. The team specializes in Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Sydney, Australia
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Canvas Group is a branding firm. They are based in Sydney, Australia. Their team specializes in Branding and Advertising.
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UndisclosedUndisclosed10 - 49Belo Horizonte, Brazil
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Established in 2009, Quartel Design is a branding company. In Belo Horizonte, Brazil, the team focuses on Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Guelph, Canada
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Sway is a Guelph, Canada-based branding agency. They focus on Branding and Content Marketing.
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UndisclosedUndisclosed10 - 49Belo Horizonte, Brazil
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BH4 MARKETING DIGITAL is a Digital Strategy company. They are based in Belo Horizonte, Brazil and have small team. Their services include Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed10 - 49Cambridge, Canada
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Milestone Integrated Marketing is a small Cambridge, Canada-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Carrum Downs, Australia
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Chill Digital Marketing is an Email Marketing company. Launched in 2017, the agency is headquartered in Carrum Downs, Australia. Their services include Email Marketing and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Washington, DC
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The aquiline group, a small public relations agency, is in Washington, District of Columbia. Their services include Public Relations and Translation.
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UndisclosedUndisclosed10 - 49Hefei, China
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Anhui Longxiang Network Technology Co., Ltd. Is a web design agency. The team specializes in Web Design and Search Engine Optimization, and the agency is located in Hefei, China.
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UndisclosedUndisclosed10 - 49Shanghai, China
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Established in 2014, Tolmao Group is an Advertising company. The team specializes in Advertising and Market Research.
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UndisclosedUndisclosed10 - 49Grand Rapids, MI
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Designvox is an application development firm. Located in Grand Rapids, Michigan, the company specializes in Mobile App Development and Branding.
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UndisclosedUndisclosed10 - 49Cremorne, Australia
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Advertising company The Taboo Group was founded in 2000. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Chicago, IL
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TOP Worldwide, a branding company, was launched in 2018. They offers Branding and Direct Marketing.
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UndisclosedUndisclosed10 - 49Beijing, China
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Located in Beijing, China and Beijing, China, Origen Technology Co., Ltd. Is a branding firm. They provide Branding and Logo.
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UndisclosedUndisclosed10 - 49Dhaka, Bangladesh
Services provided
AtZ Technology is a social media marketing firm. Founded in 2013, the team focuses on Social Media Marketing and Content Marketing. The firm is located in Atlanta, Georgia and Dhaka, Bangladesh.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Top 15 Video Production Agencies
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$10,000+$150 - $199 / hr50 - 249Milano, Italy
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
75% Video Production25% Other -
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
38.3/40.019.6/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
100% Video Production -
$25,000+Undisclosed50 - 249Brooklyn, NY
Ability to deliver
37.5/40.018/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CA
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Video Production -
$25,000+$200 - $300 / hr2 - 9Walnut Creek, CA
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
37/40.017.4/20 Reviews9.7/10 Clients & Experience9.9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
75% Video Production25% Other -
$5,000+$25 - $49 / hr10 - 49Bogotá, Colombia
Ability to deliver
36.8/40.017.6/20 Reviews9.9/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
36.8/40.017.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
60% Video Production40% Other -
$1,000+$100 - $149 / hr2 - 9Santa Monica, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr2 - 9Oakland, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
95% Video Production5% Other -
$5,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
36.6/40.018.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed2 - 9Chicago, IL
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
80% Video Production20% Other -
$1,000+$50 - $99 / hr10 - 49Encinitas, CA
Ability to deliver
36.4/40.017.2/20 Reviews9.8/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.017.6/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed10 - 49Somerville, MA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Baltimore, MD
Ability to deliver
36.3/40.017.2/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36.2/40.018.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
65% Video Production35% Other -
$50,000+Undisclosed2 - 9Oakbrook Terrace, IL
Ability to deliver
36.1/40.016.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Irvine, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
Ability to deliver
35.9/40.016.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+$150 - $199 / hr2 - 9Brooklyn, NY
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
75% Video Production25% Other -
UndisclosedUndisclosed10 - 49Santo Domingo, Dominican Republic
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$150 - $199 / hr50 - 249Inglewood, CA
Ability to deliver
35.7/40.016/20 Reviews9.8/10 Clients & Experience9.9/10 Market PresenceService focus
85% Video Production15% Other -
$1,000+Undisclosed2 - 9Denver, CO
Ability to deliver
35.7/40.016.6/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
85% Video Production15% Other
Latest Video Production Articles
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What Makes Viewers Watch: Data on Short-Form Content
Don't let scroll-happy viewers blow past your short-form video. Learn how to engage them with humor, arresting visuals, strong hooks, and more.
Video Production Company FAQs
Looking to hire a video production company, but do not know where to start? Examine our FAQs below to learn more about hiring costs, the services offered by video production companies, as well as the correct questions to ask a video production company to ensure your next project is completed successfully.
Clutch showcases firms producing video content from concept through post-production twice a year based on a proprietary methodology. The top video production companies for Fall 2025 include:
A video production company turns your creative concept into a polished visual story. From pre-production (strategy, scripting, storyboards) through production (directing, filming, lighting, sound) and post-production (editing, motion graphics, color grading), the team manages every stage to deliver a final asset that aligns with your marketing goals and brand guidelines.
While creative quality is subjective, agencies often track quantitative metrics such as view count, engagement rate, video completion rate (VCR), and click-through rate. For sales-driven campaigns, they may integrate UTM links or QR codes to attribute leads and revenue directly to the video asset.
- Who will be on the core crew, and will you outsource any roles?
- What cameras, lighting, and editing software do you use?
- How many revision rounds are included, and what costs extra?
- Can you meet our launch deadline, and what milestones will you set?
- How will you measure success? How about engagement, view-through rate, conversions?
- Who owns the raw footage and final deliverables?
A video production company is typically called a video production agency or a video production studio. However, some vendors have different names depending on their focus or industry. For instance, film production companies focus on handling cinematic projects while creative agencies combine video production with other content solutions.
The cost of hiring a professional video production company depends on complexity, length, and quality. Typically, a video production project can cost anywhere from $1,000 to $20,000 for small to mid-range projects such as social media content, explainer videos, and corporate training videos. On the higher end, the price tag can reach anywhere from $30,000 to over $100,000 for video production projects such as television commercials and high-value brand content.
Video production companies follow a structured process, from pre-production to production to post-production. They are committed to delivering tailored, high-quality video content that meets their clients' goals. Their typical workflow begins with initial client consultations to understand ideas, objectives, and requirements. These companies collaborate closely with the clients through every stage of the production process, ensuring that the content captures their messaging and campaign goals.
Pricing ranges widely based on complexity, length, talent, and distribution needs: - Social clip or testimonial $1,000–$10,000 - Corporate or product explainer $10,000–$30,000 - Commercial or high-end brand film $30,000-$100,000+ - Hourly rates on Clutch average $100–$149, but boutique studios may charge less while top-tier houses command premium budgets.
- Review portfolios to confirm quality and style.
- Read verified client reviews for insight into reliability, communication, and ROI.
- Confirm they offer the specific video production services (e.g., animation, VFX, live events) your project requires.
- Evaluate cultural fit and transparency. Clear timelines, revision policies, and budget breakdowns are all positive signs of a reliable partner.
- Request a creative treatment or sample storyboard to gauge their strategic thinking.
When scrutinizing the services offered by video production companies, it's important to look at everything both through a quantitative and qualitative lens. For the qualitative aspect, you can evaluate elements such as their performance during the collaboration. Were they easy to work with? How is the quality of the output? Did they deliver the video on time and budget? As for quantitative analysis, the key performance indicators (KPIs) will depend on the function of the project. Here are the common metrics to keep an eye on:
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Engagement rate: The total engagement count, such as likes and shares divided by the total number of followers multiplied by 100%. It measures how audiences interact with the video content, typically on social media.
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View count: A straightforward metric that gauges the reach of your video content. A high view count means that your video is seen by more people.
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Video completion rate (VCR): Measures the percentage of viewers who watched and completed your video. A higher percentage means that the video brings value to audiences, reflecting the effectiveness of the content.
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Click-through rate: The number of clicks your video is clicked to play. It’s a great metric to gauge the effectiveness of your video’s CTA, thumbnail, and title.
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Bounce rate: The percentage of viewers who don’t finish your video. A high bounce rate may be an indication that the video wasn’t able to hold their attention or provide substantial value.
- Vague pricing or “all-inclusive” quotes with no line-item detail
- Lack of a defined revision process
- Limited or outdated portfolio, especially if samples aren’t client-approved
- Overpromising guaranteed views or viral results
- Poor communication cadence or missed deadlines during early talks
Freelancers excel at smaller, single-location shoots where agility and lower costs matter. Agencies bring larger crews, specialized departments (e.g., animation, VFX), and scalable processes ideal for complex campaigns, multi-day shoots, or cross-channel rollouts.