Can you share any outcomes from the project that demonstrate progress or success?
Storyboarding was the lengthiest process because Sparkhouse wanted to ensure our satisfaction with every shot. They did great with casting and gave us hundreds of options for our cast. Following the completion of pre-production, the shoot went very smoothly. We have not released the video yet, but we plan to use it on our website, on the tradeshow floor, and in our advertising and marketing efforts.
How effective was the workflow between your team and theirs?
The Sparkhouse team was accessible and easy to work with. They gave us frequent updates, which allowed us to stay on schedule. They confirmed every shot with us before filming to guarantee our 100% satisfaction. When we requested minor or major changes to shots, Sparkhouse quickly obliged.
What did you find most impressive about this company?
The video project was timed with the release of the product, which meant the product didn’t technically exist in the beginning phases of the project. More than once, this required us to extend the film date. Sparkhouse repeatedly adapted the project to our timeline changes.
We were one of Sparkhouse’s smaller clients, and they did a great job educating us in best practices, working with our uncertain timeline, and accommodating the challenges typical of a small business.
As the client, we were never responsible for coordinating logistics, such as casting. In the end, they delivered a fabulous video that promotes our product and elevates our company image.
Are there any areas for improvement?
If I had to comment on an opportunity for improvement, it would be to stay on brand. However, when there were off-brand issues, such as an animation’s font not being in our brand’s style guide, Sparkhouse was quick to adjust it for us. Sparkhouse was great and we have no complaints.