Monetizing Video Content

Bronze
VERIFIED

We create sales and marketing videos that drive action across the entire buyers’ journey.

MultiVision Digital, a business video marketing company in New York, specializes in developing and executing online business video strategies to increase sales, lead generation, and client loyalty.   MultiVision Digital’s video content marketing services include strategic planning, ideation and budgeting, producing (planning, scripting, storyboarding, talent and editing) and video marketing services.

With years of expertise, and a staff of talented and knowledgeable professionals, Multivision Digital’s services span the range of corporate digital video production and video content marketing. Our turn-key services cover everything you need to get started, or build upon your current video assets.

 
$5,000+
 
$100 - $149 / hr
 
2 - 9
 Founded
2011
Show all +
New York, NY
headquarters
  • 258 St. Nicholas Avenue Suite 2B
    New York, NY 10027
    United States

Portfolio

Key clients: 

A sampling of our client base includes

  • Societe Generale
  • Dechert and Dentons (global law firms)
  • Hi-Chew
  • Hartz
  • International Flavors and Fragrances
  • Berdon LLP, Freidman LLP and Eisner Amper (accounting firms)
  • Commercial Observer
  • Ice Hockey in Harlem
  • Tinius Olsen (140 year old global manufacturing company),
  • Dymax (family owned manufacturing company since 1980)

Reviews

Sort by

Live Action & Animated Content for Marketing Company

"The team’s relevant and strategic recommendations enhanced the results."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. 2015 - Nov. 2018
Project summary: 

MultiVision Digital Productions created multiple live-action and animated videos for third parties. The team produced the promotional content after processing feedback via in-person and remote communication.

The Reviewer
 
201-500 Employees
 
New York, New York
Kelsey Wahl
Former Director, Content Marketing, Innovid
 
Verified
The Review
Feedback summary: 

The content increased brand awareness and created opportunities for growth. The team was knowledgeable and ensured a seamless collaboration.

BACKGROUND

Please describe your company and your position there.

I worked with Multivision Digital when I led content marketing at Innovid, a video marketing technology company.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We engaged them to produce live-action and animated videos.

SOLUTION

How did you select this vendor?

My manager had previously worked with Multivision Digital and highly recommended them for our video projects.

Describe the video(s) and the process in detail.

The project comprised multiple videos. After a kickoff call, MultiVision Digital Productions created showreels, a company culture video, and live-action interviews. The team also produced an animated video for an industry event panel.

What was your vendors' project management or feedback process?

The team was available to process feedback via phone, email, and in-person meetings. Their responses were always quick and thoughtful.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The videos enabled us to recruit top talent and raise our brand and product awareness.

How effective was the workflow between your team and theirs?

Communication was seamless between teams.

What did you find most impressive about this company?

They were knowledgeable about our industry as well as video production. The team’s relevant and strategic recommendations enhanced the results.

Are there any areas for improvement?

No, I can’t think of anything.

5.0
Overall Score I appreciate all of their work.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Scheduling was easy and flexible.
  • 5.0 Cost
    Value / within estimates
    The price was commensurate with the projects.
  • 5.0 Quality
    Service & deliverables
    The work was top quality.
  • 5.0 NPS
    Willing to refer
    I highly recommend Multivision Digital.

Testimonial Videos for Medical Seminar

"Their interviewing style was top-notch."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. 2017 - Ongoing
Project summary: 

MultiVision Digital Productions produced a series of testimonial videos to showcase events. The team was involved in all aspects of production. The videos are now available for viewing.

The Reviewer
 
1-10 Employees
 
Wellington, Florida
Founder and President, Medical Investment Business
 
Verified
The Review
Feedback summary: 

MultiVision Digital Productions went above and beyond, producing quality testimonials. Their organizational approach greatly benefitted the engagement. Their effective communication style supplemented their professional management. Customers can expect a talented video production team.

BACKGROUND

Please describe your company and your position there.

We produce medical educational seminars for physicians and healthcare providers. Our events host speakers and presenters from across the country to disseminate the latest research and science on the value of medical cannabis.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We needed MultiVision Digital Productions to create videos by documenting the events and interviewing speakers, attendees, and sponsors.

What were your goals for this project?

We wanted videos we could use for future attendees, speakers, and sponsors to prove the legitimacy of our events.

SOLUTION

How did you select this vendor?

After searching online for vendors and receiving quotes, I selected MultiVision Digital Productions because I felt they understood our goals. They also had a diverse portfolio of high-quality videos.

Describe the video(s) and the process in detail.

MultiVision Digital Productions was involved in the entire production process. Their team spoke to sponsors, attendees, and speakers in front of the camera and the appropriate setting with the right sound and lighting. They delivered the rough cuts of the best footage.

What was your vendors’ project management or feedback process?

Postproduction was efficient. I communicated what cuts I wanted to keep or change. We talked through email and phone.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrates progress or success?

The final videos are excellent. We have the videos available for view online. MultiVision Digital Productions exceeded expectations.

How effective was the workflow between your team and theirs?

Their team communicated effectively every step of the way.

What did you find most impressive about this company?

Their interviewing style was top-notch. They were able to get the testimonials we wanted without spoon-feeding answers. Their organization throughout the production process was also exceptional.

Are there any areas for improvement?

There are none. I’m satisfied with their work.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They met deadlines and always delivered on time.
  • 5.0 Cost
    Value / within estimates
    The price wasn't inexpensive, but they provided great quality.
  • 5.0 Quality
    Service & deliverables
    The videos speak for themselves.
  • 5.0 NPS
    Willing to refer

Video Production for Investment Bank

"MultiVision Digital Productions made sure the video aligned with our company’s culture and objectives."

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Oct.- Nov. 2018
Project summary: 

MultiVision Digital Productions created a corporate video to showcase the importance of diversity and inclusion in the workplace. Their team storyboarded and executed the video.

The Reviewer
 
1,001-5,000 Employees
 
New York
Damian Smith
Chief Diversity and Inclusion Officer, Societe Generale
 
Verified
The Review
Feedback summary: 

The video received positive feedback internally and from their international partners. MultiVision Digital Productions executed the video effectively, highlighting the importance of the message. Their focus complemented their project management style. They strongly met expectations.

BACKGROUND

Please describe your company and your position there.

I’m the chief of diversity and inclusion officer for Societe Generale. SG is a large retail and investment bank with offices globally.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We engaged with MultiVision Digital Productions to craft a corporate video that showcases diversity and inclusion in action at our company during our diversity month.

What were your goals for this project?

We wanted a video that conveys what diversity means at our company and shows it in action through our activities during diversity month at the company. The footage would share an inspiring message internally and externally.

SOLUTION

How did you select this vendor?

Rob (Vice President of Sales & Marketing, MultiVision Digital Productions) has been a trusted vendor on many of our communications projects.

Describe the video(s) and the process in detail.

We sat down and discussed our goals for the video, framing the key messages before then storyboarding the project. The video showcased a montage of associates discussing the importance of diversity and inclusion. The video also had clips and pictures of diversity activities held at the company.

What was your vendors’ project management or feedback process?

MultiVision Digital Productions had an effective method to manage the project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We shared the video at a global diversity meeting, and it was well-received by our international partners.

How effective was the workflow between your team and theirs?

The workflow between MultiVision Digital Productions and our in-house team progressed smoothly and was extremely positive.

What did you find most impressive about this company?

Rob was focused on having the right messaging before any work started on the video. MultiVision Digital Productions made sure the video aligned with our company’s culture and objectives.

Are there any areas for improvement?

No, not at this time.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Production for Manufacturing Company

"MultiVision Digital Productions’ team is full of great allies."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
May - Aug. 2018
Project summary: 

MultiVision Digital Productions created a series of videos to showcase experience to prospective customers. Their team served in all areas of production. The set of videos are now available online.

The Reviewer
 
51-200 Employees
 
Moorestown, New Jersey
Frederic Surville
VP of Sales & Marketing, The Jet Pulverizer Company
 
Verified
The Review
Feedback summary: 

The videos have been a positive addition to the company. MultiVision Digital Productions provides valuable insights that consider the client’s needs. They were professional and communicative. Their team’s enthusiasm and collaborative approach have spurred future engagements.

BACKGROUND

Please describe your company and your position there.

I’m the VP of Sales and Marketing at Jet Pulverizer Company, an original equipment and contract manufacturer that specializes in particle size reduction services and equipment. We target additive manufacturing, pharmaceutical, cosmetic, and aeronautics industries.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We wanted to expand our content toolkit for multi-purpose platforms.

What were your goals for this project?

We wanted videos that demonstrated the depth of services, experience, and capabilities for prospective clients.

SOLUTION

How did you select this vendor?

Robert (Chief Video Content Marketing Strategist, MultiVision Digital Productions) and I met at a few trade shows and kept in touch. He was willing to work within our parameters and give us value for our money. His consultative approach and flexibility made his team the perfect choice.

Describe the video(s) and the process in detail.

We began with a discussion of which types of video content we wanted to create, then going through what each video should highlight. We storyboarded each video, forming a Q&A portion for each. We ended up with videos for each of our divisions: contract manufacturing, original equipment manufacturing, pharmaceutical, quality, and technology.

What was your vendors’ project management or feedback process?

Their team was remarkably advising. We had frequent communication that increased as the shooting day neared. There was always a clear goal in mind.

I mainly worked with Robert and the editor. Post-production is where the magic took place. I was able to review each video and give honest and detailed feedback. MultiVision Digital Productions were happy to work with a client that showed passion for the project.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Within a month of upload, we received three opportunities from the video. Each of the web pages has an explanatory video to complement the content. We’re repurposing them for client meetings, trade shows, and email blasts. My team is enthused and looking forward to creating more videos with MultiVision Digital Productions.

How effective was the workflow between your team and theirs?

This project was a collaborative effort; the communications, timelines, and expectations set from both sides. We were able to bounce ideas off each other. We used Google calendars and hangouts to communicate, and post-production was handled through DropBox. It was easier for me to share the videos with internal stakeholders that way.

What did you find most impressive about this company?

MultiVision Digital Productions is consultative and flexible. Their team knows the industrial and manufacturing space. They were extremely professional and made the entire process enjoyable despite any inherent pressure for our team.

Are there any areas for improvement?

I can't speak on that. From the pre- to post-production, I was never left in the dark and felt part of the process. MultiVision Digital Productions’ team is full of great allies.

5.0
Overall Score MultiVision Digital Productions is a flexible team that works in a collaborative environment.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They were always on time and exceeded production delivery.
  • 5.0 Cost
    Value / within estimates
    They were an incredible value. More than I expected.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I'm happy to refer them.

Video Production for Women's Social Community Event

"The entire process from concept to final edit was a breeze."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
May 2018 - Apr. 2018
Project summary: 

MultiVision Digital Productions shot and edited a video of an event to capture the experience and drive memberships. They attended the event and coordinated all shots of a video for online and social media use.

The Reviewer
 
1-10 Employees
 
New York, New York
Jane Taylor
CEO, The Camaraderie NYC
 
Verified
The Review
Feedback summary: 

Group membership has increased since the video’s launch. The filming process did not interfere with the event, and the editing phase was completed ahead of expectations. The MultiVision team was personable and talented. They coordinated well and tailored the finished product to meet all requests.

BACKGROUND

Please describe your company and your position there.

The Camaraderie NYC is a social community for women based in New York. We run five or six events each month. I am the founder and CEO, and I work closely with our branding and marketing teams.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We hired MultiVision Digital Production to shoot and edit a video of our event.

What were your goals for this project?

We wanted to capture a video of our event that could translate the in-person feeling of being in attendance and the natural excitement our community has. By having a video to post on our social platforms and website, we wanted to engage a new audience and grow our membership base.

SOLUTION

How did you select this vendor?

They seemed very willing to take on this project from the beginning. I was comfortable with their experience when hiring them.

Describe the video(s) and the process in detail.

Their team attended our event and planned and captured their shots quickly and with ease. Filming was swift and unobtrusive. The post-production turnaround was much shorter than we had expected.

What was your vendors' project management or feedback process?

MultiVision kept in regular communication and was available by phone and email anytime I had questions. They were extremely receptive to my feedback and happily made adjustments accordingly.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

We have been able to use their video content multiple times across all of our digital platforms. We have noticed our membership increase since the videos went live.

How effective was the workflow between your team and theirs?

The team at MultiVision Digital was incredibly enthusiastic and easy to work with. The entire process from concept to final edit was a breeze. I couldn't be more relieved and happy with how our video turned out.

What did you find most impressive about this company?

I had no idea video production could be done with such ease. Everyone from MultiVision that we worked with on our video project was kind and extremely skilled.

Are there any areas for improvement?

I can't think of anything to report as a weak spot in this process. I am so happy with the entire experience.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Training Video for International Law Firm

"Their technical and creative ability was impressive, as was their professionalism and ease to work with."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. - Apr. 2018
Project summary: 

Multivision Digital Productions planned and executed a short video for attracting high-potential talent.

The Reviewer
 
1,001-5,000 Employees
 
New York City, New York
Director of Professional Development, International Law Firm
 
Verified
The Review
Feedback summary: 

Multivision's fast paced and high energy video has received positive feedback. They stuck to a timeline while also being flexible to changes and adjustments. Multivision brought an easy going, professional, and creative approach.

BACKGROUND

Please describe your company and your position there.

I am the director of professional development at an international law firm.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We hired MultiVision to help us create a video to highlight and showcase our training programs.

What were your goals for this project?

Our goal was to create a high energy, interesting and short video that would help potential candidates learn about professional development and training opportunities at the firm and what they could expect as an associate.

SOLUTION

How did you select this vendor?

We interviewed and received proposals from multiple vendors. After speaking with Robert, he seemed to understand our goals and approach for how we wanted to create the video.

Describe the video(s) and the process in detail.

Our team and Robert's team talked through the goals of the video, what it would be used for, and the target audience. Then we worked on the storyline and decided who we wanted to feature in the video.

What was your vendors' project management or feedback process?

Robert and his crew were all very knowledgeable and helpful. They put all of the people we were interviewing at ease and made them comfortable speaking on camera. The team was always receptive to feedback and tweaking things, even during the day of filming.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The video was just recently put up on our website and YouTube channel, so I don't have visibility into numbers yet, but everyone that's seen the video has given positive feedback. They particularly liked the energy and fast paced nature of the video.

How effective was the workflow between your team and theirs?

It was very easy to work with Robert and his team. They stuck to our timeline and were receptive and flexible to changes. It was easy to communicate with the team and they were very accommodating of people's schedules, including last minute adjustments.

What did you find most impressive about this company?

Their technical and creative ability was impressive, as was their professionalism and ease to work with. They also make the whole process fun!

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Promotional Videos for Manufacturing Company

"They combined friendly customer service with high-quality technical expertise."

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Feb. - June 2018
Project summary: 

Multivision produced video marketing content for a website, social media accounts, and events. They shot on-site footage and edited it into two promotional videos and a series of short FAQ clips.

The Reviewer
 
201-500 Employees
 
Horsham, Pennsylvania
Richard Coombs
Marketing Executive, Tinius Olsen
 
Verified
The Review
Feedback summary: 

The posted content generated strong web and social media traffic. The videos received positive feedback and elevated expectations for future in-house marketing materials. Both patient and accommodating, MultiVision provided helpful advice throughout the process that enhanced the final results.

BACKGROUND

Please describe your company and your position there.

I’m the marketing executive at Tinius Olsen, a manufacturer of materials testing machines. I manage the company’s global branding and marketing strategy.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We wanted to improve the quality of our promotional video offering for our website, events, and social media. We hired MultiVision to create videos around two machines at one of our factories and establish a process for future content updates on various media platforms.

What were your goals for this project?

The videos needed to be high quality and incorporate our new branding.

SOLUTION

How did you select this vendor?

I met them at an industry conference; the team was one of many companies to approach us with multimedia services. Following a helpful conversation, I compared them with two other vendors. MutliVision’s approach and past work fit our needs the best.

Describe the video(s) and the process in detail.

As part of the launch campaign for the two new machines, MultiVision shot footage at our factory. They filmed our experts demonstrated the machines, and then edited the footage into two promotional videos and a series of shorter FAQ-style videos.

What was your vendors' project management or feedback process?

The project manager had a team of three people, two of which worked on editing and production. Since our product was technical in nature, we had several rounds of feedback and revisions to obtain the desired result.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Traffic on our site and social media accounts has been very good. The sales team gave positive feedback after leveraging the videos with clients. Internally, this content set the standard for quality and professionalism for our other marketing materials.

How effective was the workflow between your team and theirs?

MultiVision was patient and accommodating; they kept us informed at every step of the process. Although the manufacturing sector can be slow-moving and technical complexities resulted in delays, their team took everything in their stride.

What did you find most impressive about this company?

They combined friendly customer service with high-quality technical expertise. MultiVision appreciated that we weren’t familiar with multimedia production processes and helped us throughout the process. We received good advice and feedback at every stage, which led to great results.

Are there any areas for improvement?

Our team could have done more planning with them. We learned a lot from this project and the experience has enabled us to improve logistics going forward.

5.0
Overall Score Bot the service and end-product were quality.
  • 4.0 Scheduling
    ON TIME / DEADLINES
    Our team could have been better.
  • 5.0 Cost
    Value / within estimates
    The provided real value for money.
  • 5.0 Quality
    Service & deliverables
    They had excellent technical skills.
  • 5.0 NPS
    Willing to refer
    I'd recommend them without reservation.

Educational Videos For A CPA Firm

"We were extremely satisfied with MultiVision and our first project as a whole."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Aug. 2017 - Apr. 2018
Project summary: 

MultiVision Digital Productions filmed a series of short videos to supplement digital content. Services included shooting preparation and post-production editing. The videos are now live online.

The Reviewer
 
51-200 Employees
 
New York, New York
Marketing Supervisor, CPA Advisory Firm
 
Verified
The Review
Feedback summary: 

The content received positive feedback and increased traffic. They were responsive and made timely deliveries. The final cuts reflected their adept editing skills and industry expertise. Costs were affordable.

BACKGROUND

Please describe your company and your position there.

I’m the marketing supervisor at a CPA and business advisory firm. My responsibilities include the website, database management, maintenance, social media content conceptualization, digital media, and event planning.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire MultiVision Digital Productions?

We hired MultiVision to shoot our first education video series.

What were your goals for this project?

We needed a modern look to captivate clients and stakeholders. We wanted 10–15 short videos – on accounting, auditing, and taxes – to post on our website, social media, and in our newsletter. We hoped the content would improve our site’s performance metrics, specifically average session duration, average time on page, and bounce rates.

SOLUTION

How did you select this vendor?

I met the president at an industry seminar. Although we didn’t need his services at the time, I kept in touch. I then recommended his company to our marketing director and partner when we decided to engage a vendor. We compared their proposal to another agency and chose them due to costs and past experience with accounting firms.

Describe the video(s) and the process in detail.

Prior to filming, they conducted interview sessions to solicit the best responses from spokespeople. During the shoot, two people helped our primary contact with the camera and lighting. The editor then collaborated with both sides to create two-minute cuts for each video. Lastly, we uploaded the content to our website and on social media.

RESULTS & FEEDBACK

What was your vendors' project management or feedback process?

They made helpful suggestions during post-production that eliminated unnecessary content.

Can you share any outcomes from the project that demonstrate progress or success?

Internal stakeholders responded positively. Traffic and client interactions increased after we posted the videos. Although we don’t have statistics this early, we’re optimistic about future results.

How effective was the workflow between your team and theirs?

They were always responsive. The team returned items to us in a timely fashion.

What did you find most impressive about this company?

Their experience with the accounting firms helped optimize the final product.

Are there any areas for improvement?

No. We were extremely satisfied with MultiVision and our first project as a whole.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Production for Consumer Robotics Company

"They were great to work with because they understood the challenges of a startup company."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Oct. 2017 - Jan. 2018
Project summary: 

MultiVision created three documentary videos to promote a new product and target a fresh audience. They wrote scripts, managed production teams, and edited content. 

The Reviewer
 
1-10 Employees
 
New York, New York
Steve Stark
Director of Marketing, Altan Robotech
 
Verified
The Review
Feedback summary: 

Every video accurately and creatively portrayed the company's vision. MultiVision incorporated multiple perspectives and kept the project on schedule. The agency's transparent communication and collaborative, client-focused approach made them a trusted partner.

BACKGROUND

Introduce your business and what you do there.

Altan Robotech aims to bring consumer robots to the market. Our first project is a toilet-cleaning robot designed for a new market. Our robots will be more humanlike than typical robotic vacuum cleaners in appearance and operation. They could potentially serve as chefs and other types of workers. We have an aggressive plan for the next five years. I am the company’s director of marketing.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MultiVision?

We needed to bring relevant, engaging content to a target audience in a new market. We didn’t have a customer database, so we needed a partner with the right kind of vision and the ability to create an engaging video series.

SOLUTION

What was the scope of their involvement?

MultiVision created a seven-minute corporate video introducing our company, goals, ethics, and products. They also produced a how-to video that shows consumers how we set up the robots.

Our third video was a more creative endeavor. We had to think about our potential market without knowing what it looked like. We are offering a product that serves the public, but we don’t have a history outside of robotic vacuums.

MultiVision’s challenge was to identify our CEO’s vision, ethic, and goals while keeping our target market in mind. For instance, they considered whether we would cater to parents or professionals. We created videos that would be relevant and engaging to different demographics.

They wrote a script and brought in a production team and actors. The process was akin to producing a high-level TV commercial.

What is the team composition?

We worked with their principal and four team members. MultiVision also hired actors. We had a mixture of videographers, scriptwriters, technicians, and actors, which totaled 8-10 people.

How did you come to work with MultiVision?

I was set to work with them on a project for another company. We had a great conversation, and I wanted to work with MultiVision again in the future. Since I knew about the brilliance of their work, I introduced MultiVision to our CEO when the current opportunity arose. They sold their services and delivered.

How much have you invested with them?

The total cost was around $30,000.

What is the status of this engagement?

We first engaged MultiVision in October 2017. All five videos were finished within three months.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

MultiVision has helped us produce marketing assets. Our product isn’t set to launch until June 2018.

I would use MultiVision again; I have them lined up for other projects. They were great to work with because they understood the challenges of a startup company.

How did MultiVision perform from a project management standpoint?

Robert (Vice President of Sales and Marketing, MultiVision) understood the people he was working with and made the work easy. Creative people can become standoffish at times, but he made it clear that it was our business and that he was there to serve us.

Working with him and following his explanations was easy. He did a stellar job of assembling the project. Everything moved forward in a timely fashion, without any missed elements.

What did you find most impressive about them?

One challenge in dealing with creative people is getting them to see the vision and ethics of a business. They see certain things differently than a CTO does, but it’s important to stress doing things in a specific way.

Robert showed us alternatives to our approach. He came to certain conclusions, based on relative connections to our product, that showed us the best way to sell it.

He responds to egos in a way that works for everyone. That’s a unique asset for MultiVision, outside of their stellar video production.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    Robert respected everyone’s time, and was accessible 24/7 for in-person meetings and webinars.
  • 5.0 Cost
    Value / within estimates
    I could not ask for more.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I did it 10 minutes ago.

Video Series for B2B Publication

“The whole team has a unique understanding of our very specific industry.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Apr. 2016 - Ongoing
Project summary: 

MultiVision produces monthly videos that are based on stakeholder interviews. The team also provides coverage for live events and edits the raw footage to focus on key highlights.

The Reviewer
 
11-50 Employees
 
New York City, New York
Lauren Russell
Marketing Director, Commercial Observer
 
Verified
The Review
Feedback summary: 

The team has a unique understanding of a very specific industry, resulting in high audience engagement. MultiVision’s involvement means a more streamlined process as well, and they easily adapt to sudden schedule changes.

BACKGROUND

Introduce your business and what you do there.

I’m the marketing director at Commercial Observer, which is a B2B publication serving the commercial real estate industry. We have a print publication and a web presence. We also have very targeted events for commercial real estate professionals in New York and other markets.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with MultiVision Digital Productions?

It was kind of dual-purpose. One challenge was that we wanted to increase the amount of video we utilized for editorial purposes. We previously had used several other companies but really weren’t impressed with the quality of the videos or the turnaround time. We didn’t feel that the video teams had added any value over doing it in-house.

The other side of that was that we had a client, an accounting firm, that wanted to establish itself as a thought leader and align their brand with top owners in New York. So, we created a video series that comes out once a month, in which our editorial team interviews top owners, developers, or commercial real estate brokers. It’s a completely editorial product talking about the latest trends in the industry, the projects they have, and where they see the market going in the future. The client is a sponsor of that series, so it was a solution for both of our problems. We were able to create an editorial product that utilizes video, and we were able to establish that alignment for our sponsor.

SOLUTION

What was the scope of their involvement?

They’ve done our monthly video series for just about a year now. We had our client come in May of 2016, and they were happy with the video series, so they’ve renewed for all of 2017. MultiVision has been doing that every single month since May of last year. We have other video opportunities, such as live events, for which they also do the video coverage.

The process for the monthly videos is pretty simple. It’s essentially a one-on-one interview with our editorial team and whoever the subject may be. Because we are a media company, we handle everything in-house—formulating the questions and liaising back and forth with the owner and their assistant to coordinate. We then send over the questions ahead of time to Robert and his team. We all show up on-site probably about ten minutes before the talent arrives.

Robert and his team have already set up the lighting and worked on any issues there may have been. Robert is there as a consultant, so he’ll coach the person we’re interviewing. If they’re uncomfortable in front of the camera, he lets them know that it’s very fluid and like a conversation. He does quite a bit of work specifically within commercial real estate video, so he’ll supplement questions if he feels it would make for a product that’s edited better.

It’s simpler for live events because we have a panel discussion going on. So, they’re there to just capture the networking, audience reactions, and the panel discussions. It’s about an hour of discussion, then they’ll cut it to a two-minute video with the highlights. I’ll provide the key points that we want to focus on, and then they use their discretion to deliver a product that captures those points.

We haven’t used any other services from them just yet, but we are pitching custom video. That would be something we would use them for, it’s just something we haven’t sold yet. At the end of the year, Robert and I met to go through best practices for videos and other opportunities we could use to leverage that and help with our business needs.

How did you come to work with MultiVision Digital Productions?

It actually came as a recommendation from the sponsoring client. How much have you invested with MultiVision Digital Productions?

We’ve spent in the range of $25,000–$30,000.

What is the status of this engagement?

We started working together in April of 2016, and the relationship is ongoing.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

The engagement with the videos that were shot by his team is at least 100% higher than what we’ve had previously. This client increased spend by 50% as a result of this add-on to their package. Internally, the videos have been received very well. Our team felt that video was too much work for the return we were getting. However, his team is very good about minimizing the amount of work we have to do on our end. So, they’re actively pitching custom video and other video opportunities to clients now because they’re seeing the return. It’s hard to gauge the audience, but it’s become a focus for us internally to provide another medium that we can use to distribute information to our audience. It’s part of the new set that we have now.

How did MultiVision Digital Productions perform from a project management standpoint?

Their communication is wonderful. We haven’t yet missed a deadline. They’re very good about checking with me and figuring out exactly what I need. If there’s a rush for some reason, they’re very good about that. They’re also very flexible with last-minute changes to schedules. We work with pretty important people that may cancel last-minute or have an unexpected opening in their schedule. Robert is very good about accommodating for that as well.

I mentioned that, at the end of last year, we had a very formal conversation about whether we’re pleased with the work. Any criticisms I might have had, he definitely listened and they’ve improved since. They were all very minor. We communicate over email. It’s very informal and very shorthand, which is something I kind of need. It helps expedite the process for us.

What did you find most impressive about MultiVision Digital Productions?

A unique aspect is that Robert understands the business implications of the work he’s providing us. He is able to be a source of expertise on the set for our clients, to let them know how to look and speak best on video. His editing team is pretty creative about cutting and pasting different segments to make it flow. The whole team has a unique understanding of our very specific industry, which I’ve found is lacking in a lot of the videographers we’ve worked with in the past. They’re very professional and reliable.

​​​​​​​Are there any areas MultiVision Digital Productions could improve?

No. I really have no criticism.

5.0
Overall Score For all the reasons I gave.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    We haven’t missed any deadlines.
  • 5.0 Cost
    Value / within estimates
    For the equipment they bring and the number of team members they provide, it’s significantly less than some other options we’ve priced.
  • 5.0 Quality
    Service & deliverables
    Due to their turnaround time and professionalism.
  • 5.0 NPS
    Willing to refer
    We’ve already mentioned them to a few others. No one has done any work, to my knowledge, but we would recommend them.
Verification

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Verification Level
Bronze
VERIFIED
Business Entity
Status
Active
Jurisdiction of Formation
New York
ID
27-4411651
Date of Formation
Jan 4, 2011
Last Updated
Mar 13, 2019
Client Reviews
VERIFIED CLIENT REVIEWS
14
OVERALL REVIEW RATING
4.9
Source
Clutch
LAST UPDATED
January 21, 2019