Could you share any evidence that would demonstrate productivity, quality of work, or the impact of the engagement?
We’re a global organization with 150,000 employees in 66 different countries. We have offices and communications teams around the world. One of the videos that we did in the US was more viewed than any other video in the world. Our CEO knows Rob and his team, and he’s very comfortable when he sees them in the room. When we discuss new videos, he wants to make sure we use the same team. He doesn’t like being in front of the camera, but he’s more comfortable when he knows MultiVision will be there. When we have a town hall, it’s expected that we’ll have a great video to show that’s entertaining and energetic. MultiVision has done a good job of capturing voices and faces and adding life to it. They’ve broken out of the standard corporate video mode to make them more interesting. Some of that is how a video is shot, the approach on it, or the editing.
Rob has a great way of understanding what people want to say and helping them make a point more succinctly. That is a huge benefit because he’s bringing added value on a high level, helping create messages that resonate with the viewer. They are a smart team. They apply their knowledge of how video works best to bring about the end product that you want. We might try to explain things too technically, but MultiVision has a good way of understanding how to hold people’s attention. They’ve done a very good job of understanding our business and the type of project we want.
If we have a group that doesn’t have a budget for the work and they want to do something that looks cool for an internal meeting, Rob is always willing to work with us. He’s done some video editing for a film that was shot at a charity event on an iPhone. He can make something look much better than we can. When we get the first cut, it’s very close to where we want the final product to be.
How did MultiVision Digital Productions perform from a project management standpoint?
They’ve been on time and within budget. Any delays have been because of us. They are very open in communication and giving us feedback.
What did you find most impressive about MultiVision Digital Productions?
They do great work while having a very professional yet open approach to things. Rob is constantly giving me ideas and it’s not even about selling his business—now that he knows our organization better, he’s seeing opportunities of things we can be doing more. He has a lot of experience with working externally with B2B companies and can bring ideas to us. That’s the partnership approach instead of a vendor approach.
Are there any areas MultiVision Digital Productions could improve?
Not really. Anytime you start a relationship with someone, you learn how specific you need to be on both sides of the equation. Through the course of doing a number of different projects, you get better at that. If we did the first projects again, I think we’d have more of an understanding of each other to make them even better than we did.