Top SEO Companies in the United States
From Silicon Valley’s startup scene to New York’s media market and Austin’s B2B corridor, the United States is home to many of the world’s leading SEO agencies. The right partner can improve technical performance, build authority with high-quality content and links, and drive sustainable growth on Google.
Clutch helps you shortlist trusted providers with verified reviews, detailed service profiles, and market insights. Filter by budget, location, industry, and team size to find an agency aligned to your goals—whether you’re a DTC brand in Los Angeles, a healthcare provider in Boston, or a SaaS company in Seattle.
Explore these additional directories:
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 119 projectsFunnel Boost Media is a distinguished SEO agency that excels in enhancing digital visibility through services like Search Optimization and Website SEO Services. Reviews reveal a 100% positive sentiment, emphasizing their timely project delivery, effective communication, and significant impact on website ranking and organic search optimization. Clients consistently highlight their professionalism and ability to meet project goals efficiently.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 96 projectsLoopex Digital is a specialized SEO agency that excels in enhancing digital visibility and online presence through comprehensive Search Engine Optimization services, including link building, on-page SEO, and technical audits. The company holds high ratings and is praised for its organized, proactive project management and expert team, with 100% of reviews highlighting improved organic visibility and successful keyword optimization.
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 113 projectsOutpace SEO is an SEO agency specializing in organic search optimization, on-page SEO, and digital visibility enhancement. Across the reviews, 100% of clients praise their project management, responsiveness, and ability to deliver measurable improvements in online visibility and website ranking. Many clients note their proactive communication and strategic insights, highlighting their effectiveness in enhancing search engine marketing and local search presence.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 119 projectsFunnel Boost Media is a distinguished SEO agency that excels in enhancing digital visibility through services like Search Optimization and Website SEO Services. Reviews reveal a 100% positive sentiment, emphasizing their timely project delivery, effective communication, and significant impact on website ranking and organic search optimization. Clients consistently highlight their professionalism and ability to meet project goals efficiently.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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ITechEra Solution is a small Atlanta, Georgia-based social media marketing company. The team provides Social Media Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr10 - 49Sheridan, WY
Services provided
Codeyard is a web development firm. They were launched in 2019 and focus on Web Development and E-Commerce Development.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 65 projectsBrand Vision is an SEO agency known for its comprehensive website SEO services, including on-page SEO and organic search optimization, to enhance online visibility and website ranking. Across reviews, 100% of clients commend their project management and communication, citing their responsiveness and commitment to client satisfaction. Approximately 70% of reviews highlight their ability to deliver on time and within budget, showcasing consistent excellence in digital visibility enhancement.
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 8 projectsDigital Commerce Partners is an SEO agency specializing in enhancing digital visibility through organic search optimization and content marketing. Customers consistently praise their effective results, with 100% of reviews noting improvements in website rankings and organic traffic. Reviewers also highlight their exceptional communication and project management skills, making complex SEO strategies accessible and maintaining strong client relationships.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 159 projectsDelante is a specialized SEO agency renowned for enhancing online visibility and search engine rankings through comprehensive SEO services, including organic search optimization and SERP optimization. With a 100% positive feedback rate from clients, Delante is lauded for its effective project management, high-quality content, and responsive communication. Clients consistently highlight Delante's ability to deliver significant improvements in website ranking and traffic, with measurable outcomes such as a 405% increase in organic visibility and a 100% rise in daily clicks.
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$5,000+$50 - $99 / hrFreelancerPhoenix, AZ
Services provided
SEMCentric is a SEO agency. Their small team is located in Phoenix, Arizona. Their team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerBozeman, MT
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OoLite Media is a video production agency located in Bozeman, Montana. Their services include Video Production and Advertising.
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UndisclosedUndisclosedFreelancerColorado Springs, CO
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Jon Eddy Productions is a small Colorado Springs, Colorado-based video production agency. Their services include Video Production and Social Media Marketing.
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UndisclosedUndisclosedFreelancerPeoria, IL
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POGO Marketing is an Advertising company. The team provides Advertising and Branding, and the agency is based in Peoria, Illinois.
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UndisclosedUndisclosedFreelancerCarteret, NJ
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StarrComm Strategies is a PR firm. The team focuses on Public Relations and Advertising and is headquartered in Carteret, New Jersey.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 26 projectsGatorworks is a digital marketing agency specializing in SEO, website design, and digital strategy. Reviewers praise Gatorworks for its exceptional project management and collaborative approach, leading to significant improvements in digital visibility and online engagement. With 100% positive feedback, clients highlight their effective communication, strategic insight, and ability to deliver on time. Gatorworks’ services enhance website ranking and organic search optimization, benefiting clients' digital presence.
$5,000+$50 - $99 / hr250 - 999Serves United StatesServices provided
See all 69 projectsSequence Commerce - The Best Amazon Advertising Agency is a specialized agency focusing on SEO and enhancing digital visibility through strategic Amazon advertising. Their consistent delivery of impressive results, such as achieving page 1 rankings for new products within weeks, has earned them a 100% positive feedback rate. Clients commend their precise approach and proactive project management, resulting in significant increases in sales and online visibility.
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 20 projectsLAB Digital Creative is an SEO agency renowned for enhancing digital visibility through comprehensive website development and search optimization services. With 100% positive feedback, clients praise their effective communication, project timeliness, and significant improvements in online visibility, such as a 35% increase in organic traffic within six months. Their ability to manage SEO and ensure client satisfaction is consistently highlighted across reviews.
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UndisclosedUndisclosedFreelancerMankato, MN
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Advertising company Mediar Marketing, LLC specializes in Advertising and Branding. They were established in 2017.
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UndisclosedUndisclosedFreelancerEly, MN
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Ten80 North is a graphic design agency. The Ely, Minnesota-based firm was established in 2008. Their team offers Graphic Design and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 39 projectsMarketing Link is an SEO and digital marketing agency specializing in improving online visibility and lead generation through SEO, PPC, and social media strategies. Overall, they receive exemplary feedback, with 100% of reviewers highlighting their proactive approach, timely project management, and ability to deliver measurable results, such as significant reductions in CPL and substantial increases in organic traffic and lead volume.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 9 projectsSites by Sara is a comprehensive digital agency specializing in web design, development, and SEO services. Their clients consistently provide positive feedback, with 100% of reviewers highlighting their professionalism, timely delivery, and the effectiveness of their SEO efforts in boosting online visibility. Many clients appreciate the personalized approach, indicating strong project management and creative problem-solving in enhancing website ranking and digital visibility.
$1,000+$50 - $99 / hr2 - 9Serves United StatesServices provided
See all 4 projectsPromoguy is an advertising agency specializing in optimizing LinkedIn campaigns and Google Ads. The company is praised for its reliability and proactive project management, consistently delivering on time. With a 100% satisfaction rate, clients commend their ability to launch successful campaigns and resolve pipeline issues effectively.
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UndisclosedUndisclosedFreelancerMinneapolis, MN
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Allie's Custom Designs is an Email Marketing company. The small Minneapolis, Minnesota-based team specializes in Email Marketing and Advertising. The agency was founded in 2008.
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UndisclosedUndisclosedFreelancerArlington, VA
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Griffin & Co. Marketing is an Email Marketing company. Founded in 2015, the agency specializes in Email Marketing and Marketing Strategy.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 4 projectsSpinutech, a digital marketing and SEO agency, excels in enhancing online visibility through comprehensive Search Engine Optimization and digital marketing services. With a focus on organic search optimization and SERP improvement, 100% of reviews highlight their expertise in increasing website rankings and marketing qualified leads. Clients commend their strategic integration and professionalism, although some desire more graphic design capabilities.
$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 40 projectsSure Oak is a Search Engine Optimization agency known for enhancing online visibility and website ranking through effective SEO services, including backlink acquisition and keyword research. Reviews reveal a high level of satisfaction, with 90% of clients reporting positive outcomes such as improved domain authority and increased traffic. However, one review highlights issues with outsourced content and design work.
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UndisclosedUndisclosedFreelancerAlameda, CA
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Superclean Web Services is a web design agency founded in 1995. In Alameda, California, the team focuses on Web Design and E-Commerce Development.
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UndisclosedUndisclosedFreelancerVentura, CA
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Wilmeth Group is a web design company. The team is in Ventura, California, and their services include Web Design and Web Development.
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UndisclosedUndisclosedFreelancerCovington, GA
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Means Marketing Solutions LLC is a web development company. The team is in Covington, Georgia, and their services include Web Development and Content Writing Services.
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UndisclosedUndisclosedFreelancerLogan, UT
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JSS Digital Marketing , a social media marketing firm, is headquartered in Logan, Utah. Founded in 2021, the team provides Social Media Marketing and Web Design.
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UndisclosedUndisclosedFreelancerLanding, NJ
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Established in 2014, Peak Inbound Marketing is a small Landing, New Jersey-based SEO company. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerAnchorage, AK
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Trunk Creative, a branding company, was established in 1998. The firm focuses on Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerHouston, TX
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Unitytop LLC is an UX agency established in 2020. The agency specializes in UX/UI Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerVirginia Beach, VA
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Moxie Media Consulting, a social media marketing firm, was founded in 2015. They provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerLone Tree, CO
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Search Conversion, LLC is a Conversion Optimization company. Based in Lone Tree, Colorado, the agency was founded in 1995. Their services include Conversion Optimization and Social Media Marketing.
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UndisclosedUndisclosedFreelancerBurnsville, MN
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911 Geeks is a web design company. The agency is headquartered in Burnsville, Minnesota. Their services include Web Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerWilmington, DE
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Organic Mindset Agency Inc. Is a Wilmington, Delaware-based social media marketing company. Their services include Social Media Marketing and Conversion Optimization.
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UndisclosedUndisclosedFreelancerFort Lauderdale, FL
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Leverage Digital Marketing, a SEO services firm, provides Search Engine Optimization and Pay Per Click. The firm is located in Fort Lauderdale, Florida.
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UndisclosedUndisclosedFreelancerRogue River, OR
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Web design company A Street Web Design is based in Rogue River, Oregon. Their services include Web Design and Web Development.
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UndisclosedUndisclosedFreelancerLos Angeles, CA
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Coolwebdesigns2go is a web design agency. The Los Angeles, California-based agency was launched in 2008. Their team focuses on Web Design and Content Marketing.
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UndisclosedUndisclosedFreelancerOakland, CA
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Rivera Branding, a branding agency, was established in 2007. They offers Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerNew York, NY
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Easy4Host Inc. Is a web design agency. The agency is located in New York, New York. Their team specializes in Web Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerBloomington, IL
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ISC Media is a Bloomington, Illinois-based SEO agency. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerSunny Isles Beach, FL
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Seopya is a SEO services firm. They were founded in 2015, and their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerReno, NV
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Angie Allen Web Design, a web design agency, is headquartered in Reno, Nevada. They offer Web Design and Search Engine Optimization and were established in 2022.
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UndisclosedUndisclosedFreelancerSnellville, GA
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Snellville Websites, a web design agency, is in Snellville, Georgia. Established in 2011, the team offers Web Design and Social Media Marketing.
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UndisclosedUndisclosedFreelancerMcDonough, GA
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Web design agency Ultimate Web Design is headquartered in McDonough, Georgia. Their services include Web Design and Web Development.
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UndisclosedUndisclosedFreelancerJasper, GA
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North Georgia Web Design is a web design agency. They are in Jasper, Georgia, and their services include Web Design and Web Development.
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UndisclosedUndisclosedFreelancerGalax, VA
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Mountain Empire Web Creations LLC is a small web design company established in 2013. Their services include Web Design and Web Development.
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UndisclosedUndisclosedFreelancerMarietta, GA
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HVMA Marketing is a social media marketing firm. They are headquartered in Marietta, Georgia and have small team of experts. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerShillington, PA
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Launched in 2023, Digital Mully is a web design company. In Shillington, Pennsylvania, the team specializes in Web Design and E-Commerce Development.
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UndisclosedUndisclosedFreelancerPleasant Hill, CA
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Web Design Mike is a web design company. Founded in 2014, the firm specializes in Web Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerHolly Springs, NC
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Web design agency JC WebWorks was established in 2023. The firm focuses on Web Design and Web Development, and is small.
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UndisclosedUndisclosedFreelancerScottsdale, AZ
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Web design company Golden Oak Web Design was founded in 2007. Located in Scottsdale, Arizona, the team focuses on Web Design and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerEloy, AZ
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USAMedia.io is a video production company in Eloy, Arizona. They focus on Video Production and Branding.
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UndisclosedUndisclosedFreelancerPortland, OR
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Stylechilde is a Portland, Oregon-based web design agency. They focus on Web Design and Graphic Design.
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UndisclosedUndisclosedFreelancerNorthlake, TX
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Founded in 2014, Audacious Creative Co. Is a small Northlake, Texas-based SEO company. Their team focuses on Search Engine Optimization and Video Production.
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UndisclosedUndisclosedFreelancerMount Airy, MD
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Amble Media Group is a small social media marketing firm based in Mount Airy, Maryland. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerSedalia, MO
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Web design agency Dominion Marketing Web Design is based in Sedalia, Missouri. They focus on Web Design and Content Marketing.
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UndisclosedUndisclosedFreelancerMillstadt, IL
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SEO company Whole Brain Digital LLC is based in Millstadt, Illinois. Launched in 2018, the team specializes in Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerStamford, CT
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Green Peaks Marketing Services is a branding agency. They were founded in 2024, and their services include Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerFair Lawn, NJ
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Lotus Business Resources is a small social media marketing firm headquartered in Fair Lawn, New Jersey. The team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerFort Myers, FL
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The Savvy Socialite is a social media marketing agency. Their small team is in Fort Myers, Florida. Their team offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed50 - 249Jacksonville, FL
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JETZ ERP is a SEO company. They offer Search Engine Optimization and UX/UI Design and were founded in 2009. The firm is located in Jacksonville, Florida and Karaikudi, India.
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UndisclosedUndisclosed50 - 249Tampa, FL
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CGS Infotech is a Mumbai, India-based SEO company. Founded in 1995, the team provides Search Engine Optimization and Pay Per Click.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best SEO Companies in the United States Include:
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$1,000+$150 - $199 / hr10 - 49Oklahoma City, OK
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization50% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization55% Other -
$50,000+$300+ / hr50 - 249San Francisco, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+Undisclosed50 - 249Colorado Springs, CO
Ability to deliver
39.2/40.019.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.1/40.019.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Boise, ID
Ability to deliver
38.7/40.019/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews9/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
39/40.019.4/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$100 - $149 / hr10 - 49Boca Raton, FL
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Search Engine Optimization40% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37.4/40.017.6/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$150 - $199 / hr2 - 9Anaheim, CA
Ability to deliver
37.2/40.017.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Search Engine Optimization70% Other -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
38.5/40.020/20 Reviews9.7/10 Clients & Experience8.8/10 Market PresenceService focus
35% Search Engine Optimization65% Other -
$1,000+$100 - $149 / hr10 - 49Bend, OR
Ability to deliver
36.8/40.018.6/20 Reviews9.3/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$10,000+$100 - $149 / hr10 - 49Nashville, TN
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
36.5/40.017/20 Reviews9.8/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49The Woodlands, TX
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr50 - 249Arlington, TX
Ability to deliver
36.3/40.017.6/20 Reviews9.2/10 Clients & Experience9.4/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Seattle, WA
Ability to deliver
36.3/40.017/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$5,000+$150 - $199 / hr10 - 49Portland, OR
Ability to deliver
36.3/40.017.4/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$25 - $49 / hr50 - 249New York, NY
Ability to deliver
36.2/40.018.6/20 Reviews9.1/10 Clients & Experience8.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$5,000+$150 - $199 / hr10 - 49Seattle, WA
Ability to deliver
36/40.016.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Search Engine Optimization10% Other
Latest SEO Articles
See all articles
The SEO Playbook Is Broken: How to Win in the Age of AI Search
Tim (01:03): Welcome to Clutch Conversations, where we unpack real decisions business leaders face on a daily basis. I'm Tim Condon, CRO at Clutch....
United States SEO Services FAQs
U.S.-based SEO agencies bring deep familiarity with Google’s U.S. SERPs, competitive norms, and buyer behavior across regions like the Northeast, West Coast, Midwest, and Sun Belt. They’re better positioned to localize content by state and metro, optimize Google Business Profiles for multi-location brands, and comply with U.S. regulations and platform policies (ADA web accessibility, HIPAA for health content, FTC endorsement guidelines).
Many teams also support multilingual SEO for English–Spanish audiences in markets like California, Texas, and Florida—building culturally relevant content and keyword maps rather than relying on direct translation.
Typical pricing for U.S.-based SEO firms listed on Clutch ranges:
- Monthly retainers: $2,000 – $10,000+, depending on scope, industry difficulty, and link acquisition needs
- Hourly rates: $100 – $250 for consultants and senior specialists
- Project-based audits or local SEO packages: $5,000 – $30,000
Enterprise programs, national campaigns, and content-led link building can exceed $15,000 per month—especially in high-cost markets like New York and San Francisco. Boutique agencies in secondary cities may offer comparable expertise at lower rates.
U.S.-based SEO companies cover most verticals. Common strengths include:
- Technology and SaaS — product-led content, demo pipeline growth, programmatic SEO
- E-commerce and retail — Shopify/BigCommerce optimization, faceted navigation, CRO
- Healthcare and life sciences — YMYL content quality, HIPAA-adjacent workflows
- Finance and fintech — E-E-A-T alignment, compliance-aware content
- Professional services and legal — local SEO, review strategy, multi-office visibility
- Industrial and manufacturing — technical content, distributor/partner SEO
- Media, education, and nonprofits — structured content, schema, accessibility
Start by strategically outlining the goals and requirements of your project. After that, browse through Clutch to find trusted firms and assess the following:
- Case studies in your industry and sales motion (local, national, or enterprise)
- Comprehensive plan: technical audit, content strategy, digital PR/link building, and analytics
- Reporting samples (GA4, Search Console, Looker Studio) and KPI timelines
- White-hat link acquisition and editorial standards; request examples of earned placements
- Team seniority and who actually executes your work, not just who sells it
- Ask how they measure impact beyond rankings—pipeline, assisted revenue, lead quality
Shortlist 2–3 firms, run a discovery call with each, and request a light-weight roadmap or diagnostic to compare approach and prioritization.
- Guarantees for #1 rankings or fixed timelines for outcomes
- Heavy reliance on private blog networks (PBNs) or paid link schemes
- No technical audit before proposing ongoing work
- Vague reporting without access to GA4/Search Console
- Cookie-cutter deliverables, thin content, or AI-generated pages with no editorial review
- Lack of understanding of E-E-A-T, YMYL, or U.S. compliance contexts (FTC guidelines, accessibility)
- No plan for quality content operations (editing, subject-matter expertise, fact checking)
The best way to avoid headaches in the future is to spot these red flags as early as possible. If you see these traits, take that as a sign and just continue your search.