Top SEO Companies in the United States
From Silicon Valley’s startup scene to New York’s media market and Austin’s B2B corridor, the United States is home to many of the world’s leading SEO agencies. The right partner can improve technical performance, build authority with high-quality content and links, and drive sustainable growth on Google.
Clutch helps you shortlist trusted providers with verified reviews, detailed service profiles, and market insights. Filter by budget, location, industry, and team size to find an agency aligned to your goals—whether you’re a DTC brand in Los Angeles, a healthcare provider in Boston, or a SaaS company in Seattle.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr250 - 999Serves United StatesServices provided
See all 361 projectsSmartSites is a versatile digital marketing agency specializing in SEO, search engine marketing, and digital visibility enhancement. With an impressive 100% positive feedback from clients, reviewers consistently highlight their exceptional communication, timely project delivery, and ability to boost online visibility and website rankings. Approximately 80% of reviewers commend SmartSites for their responsiveness and professionalism, making them a reliable partner for organic search optimization and SERP optimization services.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 85 projectsLoopex Digital is an SEO agency that offers comprehensive Website SEO Services, focusing on link-building, SERP Optimization, and Digital Visibility Enhancement. Overall, their reviews are overwhelmingly positive, with 100% of clients praising their project management skills as timely and professional. Approximately 88% of reviews highlight their effectiveness in improving Website Ranking and Online Visibility.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 52 projectsBoostability is an SEO agency that focuses on enhancing online visibility and improving website ranking through organic search optimization and SERP optimization. Reviews indicate that around 90% of clients have seen increased website rankings and organic traffic. Clients appreciate Boostability's professionalism and flexible pricing structure, though some desire more transparency in backlink strategies.
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 113 projectsOutpace SEO is a dedicated SEO agency specializing in Search Optimization and Digital Visibility Enhancement. The company consistently receives positive feedback, with 100% of reviewers noting their exceptional project management, responsiveness, and clear communication. Clients particularly commend their ability to improve website ranking and organic search optimization, resulting in significant online visibility and engagement improvements.
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UndisclosedUndisclosedFreelancerSt. Augustine Beach, FL
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Founded in 2023, Seven Fins Creative is a social media marketing firm. The firm specializes in Social Media Marketing and Search Engine Optimization, and is small.
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UndisclosedUndisclosedFreelancerNampa, ID
Services provided
208Agency is a Marketing Strategy company. They were established in 2020 and offer Marketing Strategy and Digital Strategy.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 117 projectsFunnel Boost Media is an SEO agency providing Search Optimization and Website SEO Services, praised for enhancing digital visibility. Feedback shows 100% positive reviews, emphasizing their strong project management, timely delivery, and responsive communication. Approximately 80% of reviewers highlight significant improvements in website ranking and organic search optimization. The company consistently delivers value, aligning with customer needs and goals.
$10,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
See all 69 projectsComrade Digital Marketing Agency is a distinguished digital marketing firm specializing in SEO and digital visibility enhancement. They are highly regarded for their strategic thinking, technical expertise, and project management, consistently delivering substantial improvements in online visibility and lead generation. Approximately 86% of reviews highlight their effective SEO strategies, while 100% praise their clear communication and responsiveness.
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 8 projectsDigital Commerce Partners is an SEO agency specializing in enhancing digital visibility through organic search optimization and content marketing. Customers consistently praise their effective results, with 100% of reviews noting improvements in website rankings and organic traffic. Reviewers also highlight their exceptional communication and project management skills, making complex SEO strategies accessible and maintaining strong client relationships.
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UndisclosedUndisclosedFreelancerWaco, TX
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Adworx Media is a social media marketing firm. They were founded in 2023 and focus on Social Media Marketing and Conversion Optimization.
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UndisclosedUndisclosedFreelancerAlpharetta, GA
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Appfinite is a social media marketing firm headquartered in Alpharetta, Georgia. The team provides Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerIrvine, CA
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Aspire Catalyst is a social media marketing firm. Established in 2023, the firm offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerBurlington, NC
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Brand SEO Agency, a social media marketing agency, was launched in 1997. The agency provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerGilbertsville, PA
Services provided
Founded in 2021, Brick House Design is a small branding firm. Their services include Branding and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 157 projectsDelante is an SEO agency known for delivering comprehensive search optimization and digital visibility enhancement services, including link building, content creation, and on-page SEO. With a 100% positive feedback rate, clients consistently praise their proactive project management, timely delivery, and expertise in organic search optimization and search engine marketing. Approximately 90% of reviews mention Delante's exceptional communication and tailored approach to SEO strategies.
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 25 projectsGatorworks is a digital marketing agency specializing in services such as SEO, web design, and search engine marketing, with a strong focus on enhancing digital visibility through website SEO services and search engine ranking optimization. Their client reviews reflect a 100% positive sentiment, highlighting their effective project management, responsive communication, and collaborative approach. Notably, 80% of reviews praise their impactful SEO and digital marketing strategies.
$1,000+$50 - $99 / hr10 - 49Serves United StatesServices provided
See all 1 projectsDigital Spice is a company specializing in website development and SEO services, noted for their strategic content optimization and comprehensive digital visibility enhancement. Their reviews reflect exceptional project management and technical expertise, with 100% positive feedback highlighting a 41.2% organic traffic increase and enhanced online visibility. Clients appreciate their collaborative approach and commitment to continuous improvement and user experience optimization.
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UndisclosedUndisclosedFreelancerBirmingham, AL
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Context A3 is a branding company founded in 2013. The company focuses on Branding and Search Engine Optimization, and is small.
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UndisclosedUndisclosedFreelancerFrederick, MD
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Crush Social is a branding firm. They focus on Branding and Search Engine Optimization and were launched in 2018. The firm is located in Frederick, Maryland.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 39 projectsMarketing Link is a highly regarded digital marketing agency specializing in SEO and PPC services, consistently delivering measurable improvements in online visibility and lead generation. They have received overwhelmingly positive feedback, with nearly 100% of reviews highlighting their professionalism, strategic approach, and impressive communication. Clients frequently commend Marketing Link for their commitment to achieving tangible business results and optimizing digital strategies.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 9 projectsSites by Sara is a comprehensive digital agency specializing in web design, development, and SEO services. Their clients consistently provide positive feedback, with 100% of reviewers highlighting their professionalism, timely delivery, and the effectiveness of their SEO efforts in boosting online visibility. Many clients appreciate the personalized approach, indicating strong project management and creative problem-solving in enhancing website ranking and digital visibility.
$1,000+$50 - $99 / hr2 - 9Serves United StatesServices provided
See all 4 projectsPromoguy is an advertising agency specializing in optimizing LinkedIn campaigns and Google Ads. The company is praised for its reliability and proactive project management, consistently delivering on time. With a 100% satisfaction rate, clients commend their ability to launch successful campaigns and resolve pipeline issues effectively.
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UndisclosedUndisclosedFreelancerFresno, CA
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CS Designs is a small Fresno, California-based social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerSanta Clarita, CA
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DesignAdict, a social media marketing company, was founded in 2016. They provides Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 4 projectsSpinutech, a digital marketing and SEO agency, excels in enhancing online visibility through comprehensive Search Engine Optimization and digital marketing services. With a focus on organic search optimization and SERP improvement, 100% of reviews highlight their expertise in increasing website rankings and marketing qualified leads. Clients commend their strategic integration and professionalism, although some desire more graphic design capabilities.
$1,000+$25 - $49 / hr10 - 49Serves United StatesServices provided
See all 14 projectsOlifant Digital: Full-Service Amazon Agency for PPC, SEO & Account Management is a comprehensive service provider specializing in Search Engine Marketing and SEO optimization for Amazon-based businesses. The company is highly regarded, with clients praising their ethical practices, strategic growth ideas, and efficient project management. Approximately 100% of reviewers highlight their exceptional communication and commitment to customer understanding, enhancing both online visibility and organic search performance.
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UndisclosedUndisclosedFreelancerPark Rapids, MN
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Diamonds & Giraffes Web Design Services is a Content Marketing company. Launched in 2020, the team offers Content Marketing and Search Engine Optimization. The firm is in Park Rapids, Minnesota.
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UndisclosedUndisclosedFreelancerWoburn, MA
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Founded in 2022, Digital Divide Consulting is a social media marketing company. Their team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerRichmond, CA
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Digitalaxy Media, a SEO company, is located in Richmond, California. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerNorth Bay Village, FL
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Effective Marketing & Design is a branding company in North Bay Village, Florida. They focus on Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerFlint, MI
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Fast Traction Media is a branding company located in Flint, Michigan. They offer Branding and Social Media Marketing and were established in 2017.
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UndisclosedUndisclosedFreelancerLaguna Beach, CA
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Fastweb.dev, a small web design company, is headquartered in Laguna Beach, California. Their services include Web Design and Web Development.
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UndisclosedUndisclosedFreelancerEaton, CO
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Established in 2016, Field of Dreams Website Development is a social media marketing firm. Their team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerNew York, NY
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Figma2wp is a branding agency established in 2020. The team provides Branding and Search Engine Optimization and is headquartered in New York, New York.
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UndisclosedUndisclosedFreelancerAustin, TX
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Fusion Designz is a small Content Marketing company headquartered in Austin, Texas. The team focuses on Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerAurora, CO
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Givicore, a social media marketing company, focus on Social Media Marketing and Search Engine Optimization. They were founded in 2017.
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UndisclosedUndisclosedFreelancerEdmond, OK
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GlobeLight Marketing is a social media marketing agency established in 2020. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerEaston, MA
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Kaleidaweb, a social media marketing company, was founded in 1998. Located in Easton, Massachusetts, the team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerCanton, CT
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McNulty Marketing is a Content Marketing company. Headquartered in Canton, Connecticut, their small team offers Content Marketing and Search Engine Optimization. The agency was founded in 2023.
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UndisclosedUndisclosedFreelancerGilbert, AZ
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Max Romulus Marketing is a Gilbert, Arizona-based branding firm. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerMoorhead, MN
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Branding company Megan Suedbeck was founded in 2019. The agency specializes in Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerAllen, TX
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Branding company Pixels Splash was established in 2020. The team provides Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerAsheville, NC
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Point of Sale Strategies, a branding company, is based in Asheville, North Carolina. They provide Branding and Search Engine Optimization and were established in 2023.
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UndisclosedUndisclosedFreelancerAshburn, VA
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Qualify LLC is an Advertising company established in 2019. The small team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosedFreelancerFredonia, WI
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Web Search Professionals, a social media marketing firm, is in Fredonia, Wisconsin. They offer Social Media Marketing and Search Engine Optimization and were launched in 2008.
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UndisclosedUndisclosedFreelancerSan Francisco, CA
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Search Manipulator, a public relations company, is located in San Francisco, California. Their services include Public Relations and Digital Strategy.
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UndisclosedUndisclosedFreelancerNorth Port, FL
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SecondEffort is a Content Marketing company. Established in 2000, the team offers Content Marketing and Search Engine Optimization. The agency is based in North Port, Florida.
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UndisclosedUndisclosedFreelancerStreetsboro, OH
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Branding company Shaffer Branding Co. Is based in Streetsboro, Ohio. They provide Branding and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerClarksville, VA
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Shineyrock Web Design & Consultancy is a web design agency. They focus on Web Design and Branding and are based in Clarksville, Virginia.
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UndisclosedUndisclosedFreelancerDallas, TX
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Site Moxy is a branding agency. Established in 2000, their team provides Branding and Content Marketing.
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UndisclosedUndisclosedFreelancerFort Lee, NJ
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Established in 2021, Solar Dynamite LLC is a branding agency. Based in Fort Lee, New Jersey, the team provides Branding and Email Marketing.
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UndisclosedUndisclosedFreelancerFranklin, TN
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Source Local Media, a SEO agency, specializes in Search Engine Optimization and Pay Per Click. The agency is based in Franklin, Tennessee.
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UndisclosedUndisclosedFreelancerMansfield, TX
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SPF Solutions, LLC is a social media marketing company. The Mansfield, Texas-based agency specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerBrazil, IN
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Split Stream Studios is a SEO services firm. Their small team is in Brazil, Indiana and offers Search Engine Optimization and cloud consulting & SI. The agency was launched in 2022.
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UndisclosedUndisclosedFreelancerEl Paso, TX
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Success Rocket Marketing is a social media marketing company. They are headquartered in El Paso, Texas, and their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerPalmdale, CA
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Social media marketing company Suncrest Media is in Palmdale, California. Established in 2015, the team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerTampa, FL
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Tanner Consultants is a social media marketing company. Their team is headquartered in Tampa, Florida. The company offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerTamarac, FL
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The CCWC Network Corp is a branding company launched in 2012. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerGreenland, NH
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Thirst Productions, LLC, a Content Marketing company, is based in Greenland, New Hampshire. They focus on Content Marketing and Web Design and were launched in 2000.
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UndisclosedUndisclosedFreelancerMill Valley, CA
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Wilder Strategy Lab is a social media marketing company. The Mill Valley, California-based firm provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerBroadview Heights, OH
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Social media marketing agency The Write Difference was established in 2018. The firm focuses on Social Media Marketing and Content Marketing, and is small.
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UndisclosedUndisclosedFreelancerEast Northport, NY
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Thomas Public Relations, Inc., a public relations firm, offers Public Relations and Event Marketing. The agency is located in East Northport, New York.
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UndisclosedUndisclosedFreelancerPort Jefferson Station, NY
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US Design Hub is a small SEO company launched in 2023. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerDaytona Beach, FL
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Website SEO Florida, a social media marketing agency, focus on Social Media Marketing and Search Engine Optimization. They were founded in 1999.
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UndisclosedUndisclosedFreelancerValparaiso, IN
Services provided
Valpo Agency is a small Digital Strategy company launched in 2013. Their services include Digital Strategy and Content Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best SEO Companies in the United States Include:
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$1,000+$150 - $199 / hr10 - 49Oklahoma City, OK
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization50% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization55% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$50,000+$300+ / hr50 - 249San Francisco, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+$100 - $149 / hr50 - 249Boca Raton, FL
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$100 - $149 / hr50 - 249Boise, ID
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews9/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$150 - $199 / hr2 - 9Anaheim, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
38.2/40.018.6/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37/40.017.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$100 - $149 / hr10 - 49Bend, OR
Ability to deliver
36.8/40.018.6/20 Reviews9.3/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
36.7/40.017.2/20 Reviews9.8/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
38.1/40.019.8/20 Reviews9.7/10 Clients & Experience8.6/10 Market PresenceService focus
35% Search Engine Optimization65% Other -
$10,000+$100 - $149 / hr10 - 49Nashville, TN
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Seattle, WA
Ability to deliver
36.5/40.017.2/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49The Woodlands, TX
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr10 - 49Portland, OR
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Arlington, TX
Ability to deliver
36.3/40.017.6/20 Reviews9.2/10 Clients & Experience9.4/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$25 - $49 / hr50 - 249New York, NY
Ability to deliver
36/40.018.4/20 Reviews9.1/10 Clients & Experience8.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other
Latest SEO Articles
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One Strategy, Two Systems: How to Build Link Authority That Reaches Both Search and AI
Over 76% of pages cited in AI Overviews already rank in the top 10 organically, but ranking alone no longer guarantees you'll be the brand AI names. Here's...
United States SEO Services FAQs
U.S.-based SEO agencies bring deep familiarity with Google’s U.S. SERPs, competitive norms, and buyer behavior across regions like the Northeast, West Coast, Midwest, and Sun Belt. They’re better positioned to localize content by state and metro, optimize Google Business Profiles for multi-location brands, and comply with U.S. regulations and platform policies (ADA web accessibility, HIPAA for health content, FTC endorsement guidelines).
Many teams also support multilingual SEO for English–Spanish audiences in markets like California, Texas, and Florida—building culturally relevant content and keyword maps rather than relying on direct translation.
Typical pricing for U.S.-based SEO firms listed on Clutch ranges:
- Monthly retainers: $2,000 – $10,000+, depending on scope, industry difficulty, and link acquisition needs
- Hourly rates: $100 – $250 for consultants and senior specialists
- Project-based audits or local SEO packages: $5,000 – $30,000
Enterprise programs, national campaigns, and content-led link building can exceed $15,000 per month—especially in high-cost markets like New York and San Francisco. Boutique agencies in secondary cities may offer comparable expertise at lower rates.
U.S.-based SEO companies cover most verticals. Common strengths include:
- Technology and SaaS — product-led content, demo pipeline growth, programmatic SEO
- E-commerce and retail — Shopify/BigCommerce optimization, faceted navigation, CRO
- Healthcare and life sciences — YMYL content quality, HIPAA-adjacent workflows
- Finance and fintech — E-E-A-T alignment, compliance-aware content
- Professional services and legal — local SEO, review strategy, multi-office visibility
- Industrial and manufacturing — technical content, distributor/partner SEO
- Media, education, and nonprofits — structured content, schema, accessibility
Start by strategically outlining the goals and requirements of your project. After that, browse through Clutch to find trusted firms and assess the following:
- Case studies in your industry and sales motion (local, national, or enterprise)
- Comprehensive plan: technical audit, content strategy, digital PR/link building, and analytics
- Reporting samples (GA4, Search Console, Looker Studio) and KPI timelines
- White-hat link acquisition and editorial standards; request examples of earned placements
- Team seniority and who actually executes your work, not just who sells it
- Ask how they measure impact beyond rankings—pipeline, assisted revenue, lead quality
Shortlist 2–3 firms, run a discovery call with each, and request a light-weight roadmap or diagnostic to compare approach and prioritization.
- Guarantees for #1 rankings or fixed timelines for outcomes
- Heavy reliance on private blog networks (PBNs) or paid link schemes
- No technical audit before proposing ongoing work
- Vague reporting without access to GA4/Search Console
- Cookie-cutter deliverables, thin content, or AI-generated pages with no editorial review
- Lack of understanding of E-E-A-T, YMYL, or U.S. compliance contexts (FTC guidelines, accessibility)
- No plan for quality content operations (editing, subject-matter expertise, fact checking)
The best way to avoid headaches in the future is to spot these red flags as early as possible. If you see these traits, take that as a sign and just continue your search.