Top SEO Companies in the United States
From Silicon Valley’s startup scene to New York’s media market and Austin’s B2B corridor, the United States is home to many of the world’s leading SEO agencies. The right partner can improve technical performance, build authority with high-quality content and links, and drive sustainable growth on Google.
Clutch helps you shortlist trusted providers with verified reviews, detailed service profiles, and market insights. Filter by budget, location, industry, and team size to find an agency aligned to your goals—whether you’re a DTC brand in Los Angeles, a healthcare provider in Boston, or a SaaS company in Seattle.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 117 projectsFunnel Boost Media is an SEO agency providing Search Optimization and Website SEO Services, praised for enhancing digital visibility. Feedback shows 100% positive reviews, emphasizing their strong project management, timely delivery, and responsive communication. Approximately 80% of reviewers highlight significant improvements in website ranking and organic search optimization. The company consistently delivers value, aligning with customer needs and goals.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 85 projectsLoopex Digital is an SEO agency that offers comprehensive Website SEO Services, focusing on link-building, SERP Optimization, and Digital Visibility Enhancement. Overall, their reviews are overwhelmingly positive, with 100% of clients praising their project management skills as timely and professional. Approximately 88% of reviews highlight their effectiveness in improving Website Ranking and Online Visibility.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 52 projectsBoostability is an SEO agency that focuses on enhancing online visibility and improving website ranking through organic search optimization and SERP optimization. Reviews indicate that around 90% of clients have seen increased website rankings and organic traffic. Clients appreciate Boostability's professionalism and flexible pricing structure, though some desire more transparency in backlink strategies.
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 113 projectsOutpace SEO is a dedicated SEO agency specializing in Search Optimization and Digital Visibility Enhancement. The company consistently receives positive feedback, with 100% of reviewers noting their exceptional project management, responsiveness, and clear communication. Clients particularly commend their ability to improve website ranking and organic search optimization, resulting in significant online visibility and engagement improvements.
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$5,000+$100 - $149 / hrFreelancerSan Antonio, TX
Services provided
Prost Marketing is an Advertising company. The team offers Advertising and Branding and is based in San Antonio, Texas.
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$5,000+$100 - $149 / hrFreelancerPhoenix, AZ
Services provided
Xpleo Media is an Advertising company launched in 2006. The team provides Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 117 projectsFunnel Boost Media is an SEO agency providing Search Optimization and Website SEO Services, praised for enhancing digital visibility. Feedback shows 100% positive reviews, emphasizing their strong project management, timely delivery, and responsive communication. Approximately 80% of reviewers highlight significant improvements in website ranking and organic search optimization. The company consistently delivers value, aligning with customer needs and goals.
$10,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
See all 69 projectsComrade Digital Marketing Agency is a distinguished digital marketing firm specializing in SEO and digital visibility enhancement. They are highly regarded for their strategic thinking, technical expertise, and project management, consistently delivering substantial improvements in online visibility and lead generation. Approximately 86% of reviews highlight their effective SEO strategies, while 100% praise their clear communication and responsiveness.
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 8 projectsDigital Commerce Partners is an SEO agency specializing in enhancing digital visibility through organic search optimization and content marketing. Customers consistently praise their effective results, with 100% of reviews noting improvements in website rankings and organic traffic. Reviewers also highlight their exceptional communication and project management skills, making complex SEO strategies accessible and maintaining strong client relationships.
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$5,000+$100 - $149 / hrFreelancerAustin, TX
Services provided
BizRoids is an Advertising company based in Austin, Texas. The team focuses on Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerArlington, TX
Services provided
Strategic Online Solutions is a small Advertising company headquartered in Arlington, Texas. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerTucson, AZ
Services provided
Chris Williamson is an Advertising company. The Tucson, Arizona-based agency was launched in 2005. Their team provides Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
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Advertising company Resonance provides Advertising and Branding. They were founded in 2010.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
Carrie Potter Group is an Advertising company. Based in Houston, Texas, their small team specializes in Advertising and Branding. The company was founded in 2006.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 157 projectsDelante is an SEO agency known for delivering comprehensive search optimization and digital visibility enhancement services, including link building, content creation, and on-page SEO. With a 100% positive feedback rate, clients consistently praise their proactive project management, timely delivery, and expertise in organic search optimization and search engine marketing. Approximately 90% of reviews mention Delante's exceptional communication and tailored approach to SEO strategies.
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 25 projectsGatorworks is a digital marketing agency specializing in services such as SEO, web design, and search engine marketing, with a strong focus on enhancing digital visibility through website SEO services and search engine ranking optimization. Their client reviews reflect a 100% positive sentiment, highlighting their effective project management, responsive communication, and collaborative approach. Notably, 80% of reviews praise their impactful SEO and digital marketing strategies.
$1,000+$50 - $99 / hr10 - 49Serves United StatesServices provided
See all 1 projectsDigital Spice is a company specializing in website development and SEO services, noted for their strategic content optimization and comprehensive digital visibility enhancement. Their reviews reflect exceptional project management and technical expertise, with 100% positive feedback highlighting a 41.2% organic traffic increase and enhanced online visibility. Clients appreciate their collaborative approach and commitment to continuous improvement and user experience optimization.
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$5,000+$100 - $149 / hrFreelancerAustin, TX
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Ysais SEO is an Advertising company. The Austin, Texas-based firm was launched in 2012. Their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerAustin, TX
Services provided
Established in 2012, Sync Digital Marketing, a small Advertising company, is located in Austin, Texas. Their team provides Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 39 projectsMarketing Link is a highly regarded digital marketing agency specializing in SEO and PPC services, consistently delivering measurable improvements in online visibility and lead generation. They have received overwhelmingly positive feedback, with nearly 100% of reviews highlighting their professionalism, strategic approach, and impressive communication. Clients frequently commend Marketing Link for their commitment to achieving tangible business results and optimizing digital strategies.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 9 projectsSites by Sara is a comprehensive digital agency specializing in web design, development, and SEO services. Their clients consistently provide positive feedback, with 100% of reviewers highlighting their professionalism, timely delivery, and the effectiveness of their SEO efforts in boosting online visibility. Many clients appreciate the personalized approach, indicating strong project management and creative problem-solving in enhancing website ranking and digital visibility.
$1,000+$50 - $99 / hr2 - 9Serves United StatesServices provided
See all 4 projectsPromoguy is an advertising agency specializing in optimizing LinkedIn campaigns and Google Ads. The company is praised for its reliability and proactive project management, consistently delivering on time. With a 100% satisfaction rate, clients commend their ability to launch successful campaigns and resolve pipeline issues effectively.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
Johnny Chen SEO, an Advertising company, is located in Houston, Texas. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerEl Paso, TX
Services provided
Rizseo is a small El Paso, Texas-based Advertising company. The team offers Advertising and Branding.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 4 projectsSpinutech, a digital marketing and SEO agency, excels in enhancing online visibility through comprehensive Search Engine Optimization and digital marketing services. With a focus on organic search optimization and SERP improvement, 100% of reviews highlight their expertise in increasing website rankings and marketing qualified leads. Clients commend their strategic integration and professionalism, although some desire more graphic design capabilities.
$1,000+$25 - $49 / hr10 - 49Serves United StatesServices provided
See all 14 projectsOlifant Digital: Full-Service Amazon Agency for PPC, SEO & Account Management is a comprehensive service provider specializing in Search Engine Marketing and SEO optimization for Amazon-based businesses. The company is highly regarded, with clients praising their ethical practices, strategic growth ideas, and efficient project management. Approximately 100% of reviewers highlight their exceptional communication and commitment to customer understanding, enhancing both online visibility and organic search performance.
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$5,000+$100 - $149 / hrFreelancerBurleson, TX
Services provided
Tommy Owen Design is a SEO company. Founded in 2014, the company offers Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
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Established in 2004, Be Digital, Inc. Is a SEO company. The small team specializes in Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hrFreelancerIndianapolis, IN
Services provided
The Peak Performance Group, Inc., a small SEO agency, is in Indianapolis, Indiana. Their services include Search Engine Optimization and Web Design.
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$10,000+$100 - $149 / hrFreelancerCharlotte, NC
Services provided
Small SEO services firm The Thompson Agency, is located in Charlotte, North Carolina. Their services include Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hrFreelancerCharlotte, NC
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Sellaholics is a Content Marketing company. The Charlotte, North Carolina-based team provides Content Marketing and Marketing Strategy.
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$5,000+$100 - $149 / hrFreelancerSan Leandro, CA
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Motta Industries LLC is a San Leandro, California-based Content Marketing company. The team provides Content Marketing and E-Commerce Development.
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$5,000+$100 - $149 / hrFreelancerPittsford, NY
Services provided
Web design agency Spark Fire Web Design was established in 2014. The small team offers Web Design and Web Development.
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$1,000+$50 - $99 / hrFreelancerBoston, MA
Services provided
Pro144, a small Business Consulting company, is headquartered in Boston, Massachusetts. The team offers Business Consulting and Search Engine Optimization.
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$5,000+$100 - $149 / hrFreelancerLos Angeles, CA
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E-commerce development company Web Designs By L Smith specializes in E-Commerce Development and Search Engine Optimization. They were established in 2010.
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$5,000+$100 - $149 / hrFreelancerChicago, IL
Services provided
Christopher Merrill is a Chicago, Illinois-based web design agency. The team provides Web Design and Search Engine Optimization.
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$5,000+$100 - $149 / hrFreelancerPortland, OR
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MediaCor is a social media marketing company founded in 2000. The team focuses on Social Media Marketing and Web Design.
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$5,000+$100 - $149 / hrFreelancerElmhurst, IL
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Andrew Ziola is a small web design agency headquartered in Elmhurst, Illinois. The team focuses on Web Design and Web Development.
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$5,000+$100 - $149 / hrFreelancerBoston, MA
Services provided
CRS Web Designs is a SEO company launched in 2008. Their services include Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hrFreelancerDenver, CO
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Denver Business Design Consulting, LLC, a SEO company, specialize in Search Engine Optimization and Web Design. They were founded in 2015.
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$5,000+$100 - $149 / hrFreelancerDenver, CO
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Based in Denver, Colorado, Davies Media Design is an e-commerce development company. Their services include E-Commerce Development and Marketing Strategy.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
ClickTraffic, a SEO company, was launched in 2011. The agency specializes in Search Engine Optimization and Social Media Marketing, and is small.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
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SEO 4 Houston is a small Houston, Texas-based PPC agency. Their services include Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hrFreelancerSan Diego, CA
Services provided
Amped Local is an Advertising company. They were launched in 2014 and focus on Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hrFreelancerSan Diego, CA
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Goozleology Inc, a small Advertising company, is in San Diego, California. Their services include Advertising and Content Marketing.
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$5,000+$100 - $149 / hrFreelancerTacoma, WA
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MediaSeattle is a media planning and buying company. The Tacoma, Washington-based firm was launched in 2003. Their services include Media Planning & Buying and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancerLos Angeles, CA
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Attorney Marketing Los Angeles, a small Email Marketing company, is in Los Angeles, California. Their services include Email Marketing and Marketing Strategy.
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$5,000+$100 - $149 / hrFreelancerNashville, TN
Services provided
Located in Nashville, Tennessee, Futureforth is a Content Marketing company. They offer Content Marketing and Search Engine Optimization.
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$1,000+$50 - $99 / hrFreelancerSan Francisco, CA
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BayWM.com is a Marketing Strategy company founded in 1996. Their team provides Marketing Strategy and Search Engine Optimization.
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$5,000+$100 - $149 / hrFreelancerYorktown, VA
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Advertising company Bossa Nova Interactive is headquartered in Yorktown, Virginia. The team specializes in Advertising and Digital Strategy.
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$5,000+$100 - $149 / hrFreelancerWest Grove, PA
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Dg Design, a small Content Marketing company, is based in West Grove, Pennsylvania. Their services include Content Marketing and E-Commerce Development.
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$5,000+$100 - $149 / hrFreelancerWest Linn, OR
Services provided
Launched in 1999, Ether Jazz Internet is a Content Marketing company. The company offers Content Marketing and Graphic Design.
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$5,000+$100 - $149 / hrFreelancerNew Orleans, LA
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Performance First Digital is a SEO services firm. Their team is based in New Orleans, Louisiana. The company provides Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hrFreelancerSaint Paul, MN
Services provided
Established in 2017, SocialThis is a social media marketing company. The team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249Highland, IN
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National Marketing Group - NMG is a midsize Event Marketing company. Established in 1994, the team provides Event Marketing and Graphic Design.
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UndisclosedUndisclosedFreelancerKirkland, WA
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Miso Web Design, an Email Marketing company, was established in 2004. The company offers Email Marketing and Logo.
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UndisclosedUndisclosedFreelancerChicago, IL
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Established in 2001, Bauhs Creative Group is an Advertising company. The company provides Advertising and Branding.
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UndisclosedUndisclosedFreelancerTempe, AZ
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Design By Theory Media is a Tempe, Arizona-based graphic design company. Their services include Graphic Design and Branding.
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UndisclosedUndisclosedFreelancerChicago, IL
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In Chicago, Illinois, SurgeTick Digital Marketing is a Marketing Strategy company. Their services include Marketing Strategy and Mobile App Development.
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UndisclosedUndisclosedFreelancerTigard, OR
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Booyah Creative is a graphic design agency. The Tigard, Oregon-based company was launched in 2008. Their services include Graphic Design and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Indianapolis, IN
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Achieve Agency is an Event Marketing company. The Indianapolis, Indiana-based team offers Event Marketing and Marketing Strategy.
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UndisclosedUndisclosedFreelancerScottsdale, AZ
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DNA is a small Scottsdale, Arizona-based Marketing Strategy company. Their services include Marketing Strategy and Web Design.
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UndisclosedUndisclosedFreelancerSan Francisco, CA
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Valley Wizard Corporation is a small San Francisco, California-based Marketing Strategy company. The team provides Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerSan Francisco, CA
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Founded in 2015, RDKmedia is a Digital Strategy company. The firm offers Digital Strategy and Graphic Design, and is small.
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UndisclosedUndisclosedFreelancerNew Haven, CT
Services provided
Praitie Studios LLC is a Logo company. They are based in New Haven, Connecticut and have small team. Their services include Logo and Mobile & App Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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List of the Best SEO Companies in the United States Include:
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$1,000+$150 - $199 / hr10 - 49Oklahoma City, OK
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization50% Other -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization55% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$50,000+$300+ / hr50 - 249San Francisco, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+$100 - $149 / hr50 - 249Boca Raton, FL
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$100 - $149 / hr50 - 249Boise, ID
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
39/40.020/20 Reviews9.2/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews9/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.1/40.018.2/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$150 - $199 / hr2 - 9Anaheim, CA
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
38.2/40.018.6/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
37/40.017.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$100 - $149 / hr10 - 49Bend, OR
Ability to deliver
36.8/40.018.6/20 Reviews9.3/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
36.7/40.017.2/20 Reviews9.8/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
38.1/40.019.8/20 Reviews9.7/10 Clients & Experience8.6/10 Market PresenceService focus
35% Search Engine Optimization65% Other -
$10,000+$100 - $149 / hr10 - 49Nashville, TN
Ability to deliver
36.7/40.017.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Seattle, WA
Ability to deliver
36.5/40.017.2/20 Reviews9.6/10 Clients & Experience9.7/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49The Woodlands, TX
Ability to deliver
36.5/40.017/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$5,000+$150 - $199 / hr10 - 49Portland, OR
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Arlington, TX
Ability to deliver
36.3/40.017.6/20 Reviews9.2/10 Clients & Experience9.4/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$25 - $49 / hr50 - 249New York, NY
Ability to deliver
36/40.018.4/20 Reviews9.1/10 Clients & Experience8.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other
Latest SEO Articles
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One Strategy, Two Systems: How to Build Link Authority That Reaches Both Search and AI
Over 76% of pages cited in AI Overviews already rank in the top 10 organically, but ranking alone no longer guarantees you'll be the brand AI names. Here's...
United States SEO Services FAQs
U.S.-based SEO agencies bring deep familiarity with Google’s U.S. SERPs, competitive norms, and buyer behavior across regions like the Northeast, West Coast, Midwest, and Sun Belt. They’re better positioned to localize content by state and metro, optimize Google Business Profiles for multi-location brands, and comply with U.S. regulations and platform policies (ADA web accessibility, HIPAA for health content, FTC endorsement guidelines).
Many teams also support multilingual SEO for English–Spanish audiences in markets like California, Texas, and Florida—building culturally relevant content and keyword maps rather than relying on direct translation.
Typical pricing for U.S.-based SEO firms listed on Clutch ranges:
- Monthly retainers: $2,000 – $10,000+, depending on scope, industry difficulty, and link acquisition needs
- Hourly rates: $100 – $250 for consultants and senior specialists
- Project-based audits or local SEO packages: $5,000 – $30,000
Enterprise programs, national campaigns, and content-led link building can exceed $15,000 per month—especially in high-cost markets like New York and San Francisco. Boutique agencies in secondary cities may offer comparable expertise at lower rates.
U.S.-based SEO companies cover most verticals. Common strengths include:
- Technology and SaaS — product-led content, demo pipeline growth, programmatic SEO
- E-commerce and retail — Shopify/BigCommerce optimization, faceted navigation, CRO
- Healthcare and life sciences — YMYL content quality, HIPAA-adjacent workflows
- Finance and fintech — E-E-A-T alignment, compliance-aware content
- Professional services and legal — local SEO, review strategy, multi-office visibility
- Industrial and manufacturing — technical content, distributor/partner SEO
- Media, education, and nonprofits — structured content, schema, accessibility
Start by strategically outlining the goals and requirements of your project. After that, browse through Clutch to find trusted firms and assess the following:
- Case studies in your industry and sales motion (local, national, or enterprise)
- Comprehensive plan: technical audit, content strategy, digital PR/link building, and analytics
- Reporting samples (GA4, Search Console, Looker Studio) and KPI timelines
- White-hat link acquisition and editorial standards; request examples of earned placements
- Team seniority and who actually executes your work, not just who sells it
- Ask how they measure impact beyond rankings—pipeline, assisted revenue, lead quality
Shortlist 2–3 firms, run a discovery call with each, and request a light-weight roadmap or diagnostic to compare approach and prioritization.
- Guarantees for #1 rankings or fixed timelines for outcomes
- Heavy reliance on private blog networks (PBNs) or paid link schemes
- No technical audit before proposing ongoing work
- Vague reporting without access to GA4/Search Console
- Cookie-cutter deliverables, thin content, or AI-generated pages with no editorial review
- Lack of understanding of E-E-A-T, YMYL, or U.S. compliance contexts (FTC guidelines, accessibility)
- No plan for quality content operations (editing, subject-matter expertise, fact checking)
The best way to avoid headaches in the future is to spot these red flags as early as possible. If you see these traits, take that as a sign and just continue your search.