Top SEO Companies in the United States
From Silicon Valley’s startup scene to New York’s media market and Austin’s B2B corridor, the United States is home to many of the world’s leading SEO agencies. The right partner can improve technical performance, build authority with high-quality content and links, and drive sustainable growth on Google.
Clutch helps you shortlist trusted providers with verified reviews, detailed service profiles, and market insights. Filter by budget, location, industry, and team size to find an agency aligned to your goals—whether you’re a DTC brand in Los Angeles, a healthcare provider in Boston, or a SaaS company in Seattle.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 119 projectsFunnel Boost Media is a distinguished SEO agency that excels in enhancing digital visibility through services like Search Optimization and Website SEO Services. Reviews reveal a 100% positive sentiment, emphasizing their timely project delivery, effective communication, and significant impact on website ranking and organic search optimization. Clients consistently highlight their professionalism and ability to meet project goals efficiently.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 98 projectsLoopex Digital is an SEO agency renowned for its comprehensive search optimization services, including technical audits, keyword management, and link-building strategies. With 100% positive feedback, clients highlight their proactive management, responsiveness, and ability to significantly boost organic search visibility and website ranking. Approximately 80% of reviews emphasize their expertise in SEO and digital visibility enhancement.
$1,000+$100 - $149 / hr250 - 999Serves United StatesServices provided
See all 175 projectsIgnite Visibility is a distinguished SEO agency that excels in enhancing online visibility through strategic digital marketing and search engine optimization services. The company has received overwhelmingly positive feedback, with approximately 95% of reviewers praising their professionalism, timely delivery, and effective communication. Clients frequently highlight their expertise in organic search optimization and collaborative approach to achieving improved website rankings and digital visibility enhancement.
$1,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 118 projectsOutpace SEO is a specialized SEO agency that excels in enhancing online visibility, website ranking, and digital optimization. With a 100% positive feedback rate, clients frequently commend their exceptional responsiveness, technical expertise, and personalized approach to search optimization. Approximately 90% of reviewers highlight their effective communication and ability to drive measurable improvements in organic search performance.
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UndisclosedUndisclosed10 - 49McKinney, TX
Services provided
Park Digital Marketing is a branding company. Their small team is headquartered in McKinney, Texas and specializes in Branding and Search Engine Optimization. The agency was established in 2016.
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UndisclosedUndisclosed10 - 49Kennewick, WA
Services provided
Phase 3 Digital Agency is an Email Marketing company in Kennewick, Washington and Joplin, Missouri. Founded in 2014, the team offers Email Marketing and Marketing Strategy.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 119 projectsFunnel Boost Media is a distinguished SEO agency that excels in enhancing digital visibility through services like Search Optimization and Website SEO Services. Reviews reveal a 100% positive sentiment, emphasizing their timely project delivery, effective communication, and significant impact on website ranking and organic search optimization. Clients consistently highlight their professionalism and ability to meet project goals efficiently.
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 8 projectsDigital Commerce Partners is an SEO agency specializing in enhancing digital visibility through organic search optimization and content marketing. Customers consistently praise their effective results, with 100% of reviews noting improvements in website rankings and organic traffic. Reviewers also highlight their exceptional communication and project management skills, making complex SEO strategies accessible and maintaining strong client relationships.
$1,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 161 projectsDelante is an SEO agency recognized for its expertise in Search Engine Optimization, Online Visibility, and SERP Optimization services. Across reviews, 100% of clients commend Delante for their professionalism, responsiveness, and effective strategies leading to significant improvements in website ranking and organic search optimization. With a focus on delivering measurable results and enhancing digital visibility, Delante is praised for their proactive approach and tailored solutions.
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UndisclosedUndisclosed10 - 49Dallas, TX
Services provided
In Dallas, Texas, Accelerate Online Marketing is a small Advertising company. Their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Austin, TX
Services provided
SpiderMode is a Content Marketing company launched in 2015. The firm specializes in Content Marketing and Pay Per Click, and is small.
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UndisclosedUndisclosed10 - 49Brownsville, TX
Services provided
Moma Consulting is a Brownsville, Texas-based Advertising company. They offer Advertising and Content Marketing and were launched in 2011.
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UndisclosedUndisclosed10 - 49Austin, TX
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Email Marketing company SmartTouch® Interactive was founded in 2010. The team provides Email Marketing and Marketing Strategy and is located in Austin, Texas.
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UndisclosedUndisclosed10 - 49Dallas, TX
Services provided
DYAD Ventures, a branding agency, specializes in Branding and Print Design. The agency is headquartered in Dallas, Texas.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 374 projectsDisruptive Advertising is a digital marketing agency specializing in SEO, search engine marketing, and digital visibility enhancement. Reviews indicate a 100% positive client experience, highlighting their strategic guidance, proactive communication, and substantial improvements in online visibility and lead generation. Approximately 80% of reviewers specifically mention their impressive project management and commitment to aligning strategies with company values.
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
See all 26 projectsGatorworks is a digital marketing agency specializing in SEO, website design, and digital strategy. Reviewers praise Gatorworks for its exceptional project management and collaborative approach, leading to significant improvements in digital visibility and online engagement. With 100% positive feedback, clients highlight their effective communication, strategic insight, and ability to deliver on time. Gatorworks’ services enhance website ranking and organic search optimization, benefiting clients' digital presence.
$5,000+$50 - $99 / hr50 - 249Serves United StatesServices provided
See all 38 projectsCodedesign is a digital marketing agency specializing in SEO and online visibility enhancements. Across various projects, they have consistently delivered positive outcomes, with approximately 100% of reviewers highlighting their technical expertise and responsive project management. Clients commend their deep understanding of SEO strategy, resulting in increased traffic, conversions, and improved SERP rankings. Codedesign is praised for its professionalism, innovative approaches, and commitment to client success.
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UndisclosedUndisclosed10 - 49Idaho Falls, ID
Services provided
Founded in 2013, Strive Marketing, a small pay per click company, is headquartered in Idaho Falls, Idaho. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Lancaster, PA
Services provided
PPC company MIND Development & Design, LLC is in Lancaster, Pennsylvania. They focus on Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 20 projectsLAB Digital Creative is an SEO agency renowned for enhancing digital visibility through comprehensive website development and search optimization services. With 100% positive feedback, clients praise their effective communication, project timeliness, and significant improvements in online visibility, such as a 35% increase in organic traffic within six months. Their ability to manage SEO and ensure client satisfaction is consistently highlighted across reviews.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 42 projectsMarketing Link is a comprehensive SEO agency renowned for its expertise in digital visibility enhancement, including organic search optimization and search engine marketing. With a 100% satisfaction rate across reviews, clients highlight the agency's ability to significantly improve website ranking, with organic traffic increases of up to 121% and ROAS improvements of over 1700%. Their strategic approach integrates technical SEO, PPC, and AI-driven search optimization, consistently delivering measurable business results.
$1,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
See all 9 projectsSites by Sara is a comprehensive digital agency specializing in web design, development, and SEO services. Their clients consistently provide positive feedback, with 100% of reviewers highlighting their professionalism, timely delivery, and the effectiveness of their SEO efforts in boosting online visibility. Many clients appreciate the personalized approach, indicating strong project management and creative problem-solving in enhancing website ranking and digital visibility.
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UndisclosedUndisclosed10 - 49North Andover, MA
Services provided
TR Design is an Advertising company launched in 1986. The company specializes in Advertising and Branding, and is small.
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UndisclosedUndisclosed10 - 49Rochester, MN
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Corporate Web Services, Inc. Is a SEO agency. In Rochester, Minnesota, the company was launched in 1997. Their team provides Search Engine Optimization and E-Commerce Development.
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Featured
What are Featured Providers?
$25,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
See all 4 projectsSpinutech, a digital marketing and SEO agency, excels in enhancing online visibility through comprehensive Search Engine Optimization and digital marketing services. With a focus on organic search optimization and SERP improvement, 100% of reviews highlight their expertise in increasing website rankings and marketing qualified leads. Clients commend their strategic integration and professionalism, although some desire more graphic design capabilities.
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UndisclosedUndisclosed10 - 49Denver, CO
Services provided
The Social Route is an Advertising company. Based in Denver, Colorado, their team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Austin, TX
Services provided
Click Metrics, a software development firm, is based in Austin, Texas. They specialize in Custom Software Development and Branding and were established in 2011.
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UndisclosedUndisclosed10 - 49Idaho Falls, ID
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Marketably is a SEO services firm. They are headquartered in Idaho Falls, Idaho and have small team. They specialize in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed10 - 49Boise, ID
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Small website development company Net Fusion One, is based in Boise, Idaho. The team provides Web Development and Pay Per Click.
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UndisclosedUndisclosed10 - 49Anoka, MN
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VantagePoint Marketing, LLC - Minnesota is a SEO services firm. Launched in 1999, their team specializes in Search Engine Optimization and Branding.
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UndisclosedUndisclosed10 - 49Portland, OR
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Trailhead Marketing is a branding firm. Based in Portland, Oregon, the firm specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Beaverton, OR
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Digital Mark Group is an Advertising company. Founded in 2014, their team provides Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Eugene, OR
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Out of the Box Marketing is a small Content Marketing company located in Eugene, Oregon. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49St. George, UT
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Established in 2015, RIZE Marketing Agency is an Advertising company. The agency specializes in Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Des Moines, IA
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Viper Consulting Solutions is a web design company. They are headquartered in Des Moines, Iowa, and their services include Web Design and Pay Per Click.
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UndisclosedUndisclosed10 - 49Des Moines, IA
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Canoe There is a web design company. The Des Moines, Iowa-based agency was launched in 2014. Their services include Web Design and Branding.
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UndisclosedUndisclosed10 - 49Westborough, MA
Services provided
Backbone Media - Massachusetts, a branding agency, was founded in 1996. They offers Branding and Content Marketing.
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UndisclosedUndisclosed10 - 49Denver, CO
Services provided
Located in Denver, Colorado, Marijuana Marketing Gurus is an Advertising company. They specialize in Advertising and Branding and were launched in 2016.
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UndisclosedUndisclosed10 - 49Greenwood Village, CO
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Launched in 2009, Milesbrand Agency is a small Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Spanish Fork, UT
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Grofire is a pay per click company. The small Spanish Fork, Utah-based team focuses on Pay Per Click and Search Engine Optimization. The agency was established in 2010.
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UndisclosedUndisclosed10 - 49Peabody, MA
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BlueLuna is a Content Marketing company. The small Peabody, Massachusetts-based team specializes in Content Marketing and E-Commerce Development. The agency was founded in 2004.
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UndisclosedUndisclosed10 - 49Fond du Lac, WI
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In Fond du Lac, Wisconsin, BrownBoots Interactive, Inc. Is a small Logo company. The team specializes in Logo and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Winchester, MA
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Launched in 1979, Doerr Associates is a small Winchester, Massachusetts-based Advertising company. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Laurel, DE
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Based in Laurel, Delaware, Delmarva Digital is a small custom software development firm. The team focuses on Custom Software Development and Mobile App Development.
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UndisclosedUndisclosed10 - 49Boston, MA
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In Boston, Massachusetts, WebsiteBoston is an e-commerce development firm. Their services include E-Commerce Development and Graphic Design.
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UndisclosedUndisclosed10 - 49Newark, DE
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SocialFrontier Inc is a Content Marketing company. Founded in 2016, the team offers Content Marketing and Digital Strategy. The agency is in Newark, Delaware and Bengaluru, India.
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UndisclosedUndisclosed10 - 49Hockessin, DE
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UpTrend Consulting and Creative is a small branding agency founded in 2003. Their team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Douglasville, GA
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Professional Mojo is a branding firm. They were launched in 2008, and their services include Branding and Other Digital Marketing.
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UndisclosedUndisclosed10 - 49Little Rock, AR
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Advertising company Rev365 was launched in 2015. Located in Little Rock, Arkansas and Portland, Oregon, the team provides Advertising and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Milwaukee, WI
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Located in Milwaukee, Wisconsin, Mueller Communications, LLC is a PR company. The team provides Public Relations and Content Marketing.
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UndisclosedUndisclosed10 - 49Kuna, ID
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Swan Falls Technology is a small graphic design company. They provide Graphic Design and Web Design and were launched in 2010.
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UndisclosedUndisclosed10 - 49Longwood, FL
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Jumpem is an e-commerce development firm. Launched in 2013, the team provides E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed10 - 49Woodstock, GA
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Evoklocal is a Content Marketing company. Founded in 2012, the team provides Content Marketing and Pay Per Click. The company is based in Woodstock, Georgia and Plano, Texas.
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UndisclosedUndisclosed10 - 49Greensboro, NC
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Beacon Technologies is an IT managed services company. The Greensboro, North Carolina-based firm was established in 1997. Their services include IT managed services and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Washington, DC
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Digital Advertising Consulting is a Content Marketing company. The team specializes in Content Marketing and Email Marketing, and the company is based in Washington, District of Columbia.
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UndisclosedUndisclosed10 - 49Ooltewah, TN
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The Biggest Nerd is a PPC agency. They specialize in Pay Per Click and Search Engine Optimization and are in Ooltewah, Tennessee.
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UndisclosedUndisclosed10 - 49Bradenton, FL
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Eruptr, an Advertising company, was founded in 2009. They focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Woodbridge, VA
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DigiAds360 is a Content Marketing company launched in 2017. Their services include Content Marketing and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Bethesda, MD
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Market Hardware is an Advertising company. The Bethesda, Maryland-based agency was launched in 2003. Their services include Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49Washington, DC
Services provided
MZ Digital Marketing, a Content Marketing company, was founded in 2018. Based in Washington, District of Columbia, the team focuses on Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Spokane, WA
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Klündt | Hosmer is an Advertising company founded in 1987. The small team offers Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Spokane, WA
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In Spokane, Washington, Klü Digital is a Digital Strategy company. Their services include Digital Strategy and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Warren, MI
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Rawcodex.com is a software development firm established in 2017. The small team offers Custom Software Development and Email Marketing.
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UndisclosedUndisclosed10 - 49Chicago, IL
Services provided
TE+A Marketing is a branding firm established in 1985. The agency focuses on Branding and Market Research, and is small.
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List of the Best SEO Companies in the United States Include:
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$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
60% Search Engine Optimization40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
50% Search Engine Optimization50% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
37.6/40.020/20 Reviews10/10 Clients & Experience7.6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.9/40.020/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
45% Search Engine Optimization55% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
36.7/40.020/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+Undisclosed50 - 249Colorado Springs, CO
Ability to deliver
36.3/40.019/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$50,000+$300+ / hr50 - 249San Francisco, CA
Ability to deliver
36.3/40.019.8/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$150 - $199 / hr10 - 49Oklahoma City, OK
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
38.4/40.020/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
30% Search Engine Optimization70% Other -
$1,000+$200 - $300 / hr10 - 49Austin, TX
Ability to deliver
36.5/40.020/20 Reviews9.6/10 Clients & Experience7/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
35.3/40.020/20 Reviews9.2/10 Clients & Experience6/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Boise, ID
Ability to deliver
34.5/40.018.8/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr50 - 249Boca Raton, FL
Ability to deliver
34.2/40.019.6/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
33.9/40.018/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
75% Search Engine Optimization25% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
34.1/40.019.8/20 Reviews10/10 Clients & Experience4.3/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$5,000+$150 - $199 / hr10 - 49Brooklyn, NY
Ability to deliver
34/40.019.2/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
34.8/40.018.8/20 Reviews9.9/10 Clients & Experience6.1/10 Market PresenceService focus
65% Search Engine Optimization35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
33.5/40.020/20 Reviews9.2/10 Clients & Experience4.3/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$10,000+$100 - $149 / hr10 - 49Nashville, TN
Ability to deliver
33.2/40.017.2/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
34.6/40.020/20 Reviews9.7/10 Clients & Experience5/10 Market PresenceService focus
35% Search Engine Optimization65% Other -
$1,000+$100 - $149 / hr50 - 249Arlington, TX
Ability to deliver
33.1/40.018.2/20 Reviews9.2/10 Clients & Experience5.7/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.1/40.019.2/20 Reviews9.7/10 Clients & Experience4.2/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
32.9/40.018/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
70% Search Engine Optimization30% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36.6/40.020/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
40% Search Engine Optimization60% Other -
$1,000+$100 - $149 / hr50 - 249Chicago, IL
Ability to deliver
32.4/40.017.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$100 - $149 / hr10 - 49Bend, OR
Ability to deliver
31.8/40.018.4/20 Reviews9.3/10 Clients & Experience4.1/10 Market PresenceService focus
100% Search Engine Optimization -
$5,000+$150 - $199 / hr10 - 49Portland, OR
Ability to deliver
31.6/40.016.6/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$50 - $99 / hr50 - 249Glendale, CA
Ability to deliver
31.6/40.020/20 Reviews7/10 Clients & Experience4.6/10 Market PresenceService focus
100% Search Engine Optimization -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
80% Search Engine Optimization20% Other -
$1,000+$150 - $199 / hr2 - 9Anaheim, CA
Ability to deliver
31.6/40.017.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
100% Search Engine Optimization
Latest SEO Articles
See all articles
AI Assistant Ads vs. Google Search Ads: Which Do Users Recognize as Paid?
AI search advertising is growing rapidly. New Clutch data reveals how users recognize and trust AI assistant ads compared with Google search ads.
United States SEO Services FAQs
U.S.-based SEO agencies bring deep familiarity with Google’s U.S. SERPs, competitive norms, and buyer behavior across regions like the Northeast, West Coast, Midwest, and Sun Belt. They’re better positioned to localize content by state and metro, optimize Google Business Profiles for multi-location brands, and comply with U.S. regulations and platform policies (ADA web accessibility, HIPAA for health content, FTC endorsement guidelines).
Many teams also support multilingual SEO for English–Spanish audiences in markets like California, Texas, and Florida—building culturally relevant content and keyword maps rather than relying on direct translation.
Typical pricing for U.S.-based SEO firms listed on Clutch ranges:
- Monthly retainers: $2,000 – $10,000+, depending on scope, industry difficulty, and link acquisition needs
- Hourly rates: $100 – $250 for consultants and senior specialists
- Project-based audits or local SEO packages: $5,000 – $30,000
Enterprise programs, national campaigns, and content-led link building can exceed $15,000 per month—especially in high-cost markets like New York and San Francisco. Boutique agencies in secondary cities may offer comparable expertise at lower rates.
U.S.-based SEO companies cover most verticals. Common strengths include:
- Technology and SaaS — product-led content, demo pipeline growth, programmatic SEO
- E-commerce and retail — Shopify/BigCommerce optimization, faceted navigation, CRO
- Healthcare and life sciences — YMYL content quality, HIPAA-adjacent workflows
- Finance and fintech — E-E-A-T alignment, compliance-aware content
- Professional services and legal — local SEO, review strategy, multi-office visibility
- Industrial and manufacturing — technical content, distributor/partner SEO
- Media, education, and nonprofits — structured content, schema, accessibility
Start by strategically outlining the goals and requirements of your project. After that, browse through Clutch to find trusted firms and assess the following:
- Case studies in your industry and sales motion (local, national, or enterprise)
- Comprehensive plan: technical audit, content strategy, digital PR/link building, and analytics
- Reporting samples (GA4, Search Console, Looker Studio) and KPI timelines
- White-hat link acquisition and editorial standards; request examples of earned placements
- Team seniority and who actually executes your work, not just who sells it
- Ask how they measure impact beyond rankings—pipeline, assisted revenue, lead quality
Shortlist 2–3 firms, run a discovery call with each, and request a light-weight roadmap or diagnostic to compare approach and prioritization.
- Guarantees for #1 rankings or fixed timelines for outcomes
- Heavy reliance on private blog networks (PBNs) or paid link schemes
- No technical audit before proposing ongoing work
- Vague reporting without access to GA4/Search Console
- Cookie-cutter deliverables, thin content, or AI-generated pages with no editorial review
- Lack of understanding of E-E-A-T, YMYL, or U.S. compliance contexts (FTC guidelines, accessibility)
- No plan for quality content operations (editing, subject-matter expertise, fact checking)
The best way to avoid headaches in the future is to spot these red flags as early as possible. If you see these traits, take that as a sign and just continue your search.