Top PR Firms in the United States
Public relations earns coverage you can't buy and credibility paid media can't replicate — but only when the firm has the right relationships and the right strategic instincts for your moment. U.S. PR firms bridge media relations, executive thought leadership, crisis response, analyst relations, and increasingly, the AI search and citation environment that's reshaping how brands get discovered.
The strongest firms combine deep reporter and editor relationships with measurement frameworks that go beyond impressions and AVE — share of voice, message penetration, and earned coverage that actually shifts buyer behavior. Clutch helps you compare top U.S. PR firms through verified client reviews, portfolios, and pricing data. Filter by industry, scope, and budget, and explore related directories:
15 Leaders 15 Contenders
6,016 Companies
List of the Best PR Firms in the United States
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Featured
What are Featured Providers?
$10,000+$300+ / hr2 - 9Serves United StatesServices provided
100% Public RelationsSee all 15 projectsDISRUPT PR is a dynamic Public Relations firm specializing in Media Relations, Public Communications, and Brand Reputation enhancement. The company consistently receives positive feedback, with 100% of reviews highlighting their strategic communication skills and timely project delivery. Clients commend their ability to secure significant media coverage and their professional, responsive approach to project management.
3 of 3 reviews are 5 stars3 new reviews for Public Relations servicesLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews for DISRUPT PR reflect a strong overall sentiment, highlighting their effectiveness in enhancing brand awareness and media presence. Clients noted significant improvements in website traffic and media coverage, with one stating, 'They’ve been awesome,' and another praising their 'strategic, responsive, and highly tactful' approach. Project management was consistently described as communicative and timely, with no reported areas for improvement across multiple engagements.Was this helpful?
Industry Experience
DISRUPT PR has garnered positive feedback across a variety of industries including Advertising & Marketing, Automotive, Financial Services, Healthcare, and Hospitality. Clients commend their expertise in media outreach, brand positioning, and thought leadership, noting measurable outcomes such as increased media placements, brand engagement, and sales. Overall sentiment is highly favorable, highlighting their strong communication, strategic approach, and ability to deliver results, making them a strong fit for organizations seeking impactful PR solutions.
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Advertising & marketing Automotive Healthcare Financial services Fitness Software Hospitality & leisure Nonprofit Chemicals & Biotechnology Other industriesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently report that DISRUPT PR offers excellent value for money, often highlighting their pricing as fitting within budget constraints. One CEO noted the agency provided 'good value for cost' and was 'responsive to our needs,' while another client emphasized their 'great culture fit' and 'good value for cost.' Overall, the sentiment is overwhelmingly positive regarding the company's pricing relative to the quality of services delivered.Was this helpful?
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$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Public Relations10% Content Marketing10% Digital Strategy +1 service10% Social Media MarketingSee all 10 projectsUproar by Moburst is a premier Public Relations firm specializing in Media Relations, Communications, and Corporate Communications. Across all reviews, 100% of clients highlight their responsiveness, strategic PR execution, and ability to deliver measurable outcomes, such as increased media coverage and brand awareness. Clients praise their professional service, with no notable areas for improvement mentioned.
1 of 1 reviews is 5 stars1 new review for Public Relations services$50,000 – $199,999 avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent client feedback for Uproar by Moburst highlights their exceptional responsiveness and alignment with client goals. One client praised their ability to increase visibility through strategic media outreach, noting the team's creativity and commitment to understanding niche business needs. The overall sentiment is highly positive, with clients appreciating the company's values and culture fit, and reporting successful outcomes such as published articles and enhanced public engagement.Was this helpful?
8 of 8 Public Relations reviews are 5 stars1 new review for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 8 ReviewsPublic Relations PROJECT HIGHLIGHT
Digital & PR Strategy for Voice Translator Manufacturer
5.0 — Uproar by Moburst manages the digital and PR strategy of a voice translator manufacturer. The team builds and implements the PR strategy to increase brand awareness and establish relations with Read moreWas this helpful?
Industry Experience
Uproar by Moburst has demonstrated strong expertise across various industries, including Manufacturing, Financial Services, Consumer Products, and Arts & Entertainment. Clients highlight their exceptional responsiveness, effective PR strategies, and impactful media relations, resulting in increased brand awareness and thought leadership. Notably, they have successfully enhanced visibility for companies in niche sectors like compounded pharmaceuticals and disability compliance. Overall, the sentiment is overwhelmingly positive, making Uproar an ideal partner for organizations seeking to elevate their brand presence in these sectors.
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Financial services Healthcare Consumer products & services Arts, entertainment & music Software Nonprofit Manufacturing Business servicesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently highlight Uproar by Moburst's competitive pricing and strong value for money. One client noted, 'Pricing fit our budget' and 'good value for cost,' while another emphasized their 'exceptional service levels.' Overall sentiment is positive, with feedback indicating that the company's professional services deliver significant results, thereby justifying their costs. Clients appreciate responsive communication and the ability to adapt strategies, further enhancing perceived value.Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
60% Public Relations20% Content Marketing20% Web DesignSee all 9 projectsChannel V Media is a premier public relations firm specializing in Corporate Communications, Media Relations, and Publicity. They are renowned for elevating brand reputation, increasing media coverage by up to 400%, particularly in high-value outlets, and securing over 100 articles annually for various clients. With a focus on strategic storytelling and consistent execution, 100% of reviews highlight their ability to exceed expectations, foster thought leadership, and create significant brand awareness globally.
Reviews mention Accessible
Client feedback highlights Channel V Media's exceptional accessibility and responsiveness. One client noted that they accommodate various communication methods, ensuring immediate responses for priority media requests. The team maintains constant communication through weekly check-ins and is always available, which is particularly beneficial for a global company. Overall, clients express high satisfaction with the level of support and the proactive approach taken by Channel V Media, reinforcing their commitment to client goals.-
PR & Social Media Marketing for Digital Transformation Co
5.0 Apr 5, 2024Channel V Media accommodates the communication methods that best suit our team. For priority media requests and opportunities, for example, they communicate with us via messaging app to ensure an immediate response. Someone from the team is always available to us around the clock, which is helpful for a global company that is often working across multiple time zones.
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Industry Experience
Channel V Media has demonstrated strong expertise in various industries, notably Information Technology, Software, and Financial Services. Clients highlight their effective brand awareness strategies, with significant improvements in media presence and executive visibility. In IT and Software, they excelled in enhancing corporate communications and securing influential press coverage. In Financial Services, they significantly increased media exposure and engagement. Overall, their collaborative approach, strategic insights, and creative storytelling have led to positive outcomes across these sectors, positioning them as a valuable partner for organizations seeking to enhance their market presence.
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Information technology Software IT Services Advertising & marketing Legal Financial servicesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Client feedback indicates that Channel V Media provides exceptional value for money, with many clients noting impressive results relative to their investment. For instance, the VP of Marketing at Infragistics highlighted that the agency's efforts resulted in significantly higher media visibility than previous agencies, emphasizing their effective storytelling and innovative approach. Additionally, the Head of PR at Sopra Banking Software remarked on the consistent momentum and proactive strategies that have led to increased brand recognition, reinforcing the sentiment that Channel V Media delivers a strong return on investment.Was this helpful?
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$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
100% Public RelationsSee all 310 projectsOtter Public Relations is a communications firm specializing in media relations, public media relations, and enhancing brand reputation. Across reviews, 100% of clients highlight their efficiency and professionalism, with an impressive 90% noting exceptional project management and timely delivery. The firm consistently demonstrates strong alignment with client values and strategic SEO impact, making it a valued partner for increasing online visibility and credibility.
3 of 3 reviews are 5 stars3 new reviews for Public Relations servicesLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews highlight Otter Public Relations' effectiveness in enhancing client visibility and credibility. Clients commend their organized approach, timely project management, and high-quality writing. For instance, Staffly Digital noted improved SEO rankings and increased authority, while a retail client achieved over 600 press pieces with 6 billion views. Overall sentiment is overwhelmingly positive, with clients appreciating the value for cost and the team's commitment to delivering impactful results.Was this helpful?
212 of 230 Public Relations reviews are 5 stars14 new reviews for Public Relations in past 6 months$10,000 – $49,000 avg. project costRead 230 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Services for Content Leadership Company
5.0 — Otter Public Relations provided PR services for a content leadership company. The team produced professional articles on the client's services. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
The feedback regarding Otter Public Relations indicates a positive sentiment regarding their overall cost and value for money. Clients consistently noted that the pricing was reasonable and fit within their budgets, often describing the services as providing excellent value. For instance, one client highlighted that they spent less than $10,000 for significant results, while another praised the quick turnaround for a published article at a low cost of $27. Overall, the majority of clients felt that the investment was worthwhile, leading to increased visibility, improved SEO rankings, and enhanced credibility.Was this helpful?
More responsive than most other service providers
Get in TouchOtter Public Relations is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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UndisclosedUndisclosed10 - 49Hockessin, DE
Services provided
20% Public Relations20% Branding20% Digital Strategy +2 services20% Social Media Marketing20% Web DesignGillespieHall is a branding company. They were established in 1996 and provide Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Winston-Salem, NC
Services provided
20% Public Relations20% Digital Strategy20% Event Marketing +2 services20% Marketing Strategy20% Web DesignVela Agency is a Digital Strategy company. Their small team is in Winston-Salem, North Carolina. Their services include Digital Strategy and Event Marketing.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
100% Public RelationsSee all 22 projectsInterdependence is a prominent PR and communications agency with expertise in media relations, public affairs, and corporate communications. They consistently receive positive feedback, with approximately 100% of clients praising their professionalism and strategic media insights. Common themes in reviews include their ability to secure high-profile media placements, deliver timely results, and align with client values, showcasing their commitment to enhancing brand reputation and visibility.
16 of 20 Public Relations reviews are 5 stars8 new reviews for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 20 ReviewsPublic Relations PROJECT HIGHLIGHT
PR & Marketing Services for AI Proposal Dev Company
5.0 — Interdependence provides PR and marketing services for an AI-powered proposal development company. The team manages the client's PR program, LinkedIn channel, and SEO strategy, and creates press Read moreWas this helpful?
Industry Experience
Interdependence has demonstrated significant expertise across various industries, notably Healthcare, Consulting, Nonprofit, Manufacturing, and Consumer Products. Clients commend their strategic media outreach, responsiveness, and ability to enhance brand visibility and thought leadership. In Healthcare and Nonprofit sectors, they excel in establishing credibility, while in Consulting, they effectively position organizations as industry leaders. Overall, feedback reflects a strong sentiment of satisfaction, indicating that companies in these industries would benefit from Interdependence's services.
Read All ReviewsSelect Industry to see insights
Banks Nonprofit IT Services Non-profit Other Industry Food & Beverage Consumer Products eCommerce Real estate Manufacturing Arts, entertainment & music Healthcare ConsultingWas this helpful?
More responsive than most other service providers
Get in TouchInterdependence is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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Irvine, California (3) Chicago, Illinois (2) Muskego, Wisconsin (1) Anaheim, California (1) Mount Pleasant, South Carolina (1) Denton, Texas (1) Atlanta, Georgia (1) New York City, New York (1) Miami, Florida (1) High Point, North Carolina (1) Orlando, Florida (1) Mission Viejo, California (1) San Francisco, California (1) San Jose, California (1) Pleasant Grove, Utah (1) Seattle, Washington (1) Lynn, Massachusetts (1)Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Public Relations10% Content Marketing10% Generative AI +1 service10% Search Engine OptimizationSee all 48 projectsIdea Grove is a Public Relations agency specializing in media relations, corporate communications, and brand reputation. Across reviews, 100% of clients highlight their effective project management and ability to elevate brand awareness and media coverage. The agency's strength is in blending PR with SEO strategies to drive measurable results, as noted by 80% of reviewers.
Reviews mention Exceptional results
Client feedback highlights exceptional results delivered by Idea Grove, particularly in rebranding and marketing initiatives. One client noted their branding overhaul was 'monumental,' successfully merging customer expectations with the company's vision. Another client praised their strategic approach during a PR campaign, achieving over 300 appearances in a week, significantly enhancing brand exposure. Overall, clients commend Idea Grove's expertise, communication, and ability to exceed expectations, reinforcing their reputation as a reliable and innovative partner.-
PR/Content Marketing for Work Culture Consultant
5.0 Sep 9, 2025In a very short timeframe, IdeaGrove delivered AWESOME results. The IdeaGrove team crafted a fantastic pitch and used creative ideas to secure media exposure. One example of their creativity is using the 'National Fun at Work' Day as a springboard for radio interviews, which was a huge success.
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Branding & Web Dev for AI Company
5.0 Jun 6, 2022The impact of Idea Grove’s work on our business was monumental. They elevated our identity in a spectacular way, creating the branding we were looking for — a branding that joins what customers expect from us with how we see ourselves. We wouldn’t have achieved that without their help. Aside from the branding, they delivered a functional and aesthetically pleasing site.
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Branding & Web Dev for AI Company
5.0 Jun 6, 2022Idea Grove’s technical expertise and willingness to go the extra mile every step of the way set them apart from other agencies. Overall, they did excellent work; they really ran the gamut of being a full-service creative and web development agency. They delivered on all fronts and did everything they said they would do during the RFP process. We were very happy with them, and we would gladly hire them again for future projects.
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Public Relations for a Software Company's Global Coverage
5.0 Jan 10, 2019Idea Grove’s efforts played a fundamental role in building our brand and gaining exposure. In a single week, we had over 300 appearances regarding our settlement. Our coverage spanned major news channels, print publications, and national and international video. The campaigns also positioned us well when approaching prospective clients because they transformed our global spotlight into an opportunity to promote our software.
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9 of 12 reviews are 5 stars8 new reviews for Public Relations services$50,000 – $199,999 avg. project costRead 12 Recent ReviewsReviewed 12 times in the past 6 months
Recent client feedback for Idea Grove reflects a consistently positive sentiment, highlighting their exceptional project management, responsiveness, and dedication. Clients praised their collaborative spirit and ability to deliver on time, with one noting, "They are awesome - always prompt and delivering what we need." Additionally, their unique approach to integrating PR and SEO strategies was particularly commended. Overall, clients express satisfaction and willingness to recommend Idea Grove for effective marketing and PR solutions.Was this helpful?
Industry Experience
Idea Grove has demonstrated strong expertise across various industries including Manufacturing, Telecommunications, Information Technology, Financial Services, and Supply Chain. Clients appreciate their comprehensive PR strategies, SEO improvements, and content creation, which contribute to increased brand awareness and authority. Feedback is overwhelmingly positive, highlighting their collaborative approach, responsiveness, and the ability to deliver measurable results. Companies in need of PR and marketing solutions, particularly in technology and manufacturing sectors, would find Idea Grove a valuable partner.
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IT Services Supply Chain, Logistics, and Transport Business services Other Industry Consumer Products Advertising & marketing Education Software Consulting Manufacturing Telecommunications Other industries HVAC Human Resources Financial services Information technologyWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients have consistently noted that Idea Grove offers excellent value for money, often citing their pricing as fitting well within budgets while delivering high-quality results. One client remarked on their 'good value for cost,' while another emphasized their 'dedication to understanding the business,' which enhances the effectiveness of their services. Overall, feedback reflects a strong sentiment of satisfaction regarding the balance between cost and the quality of services provided.Was this helpful?
$10,000+$100 - $149 / hr250 - 999Serves United StatesServices provided
60% Public Relations15% Digital Strategy15% Social Media Marketing +1 service10% Event ManagementSee all 40 projects5WPR is a prominent Public Relations firm specializing in communications, media relations, and corporate communications, demonstrating expertise in various industries including health, beauty, and technology. The reviews indicate a strong positive sentiment, with approximately 90% of clients praising their strategic insight and effective media coverage. Reviewers frequently highlight 5WPR's impressive project management and ability to align with brand values, establishing them as a leading choice for brand reputation enhancement.
Reviews mention Puts the customer first
The reviews reflect a strong sentiment of customer-first service from 5W Public Relations. Clients appreciate their collaborative approach, noting instances such as their quick response during emergencies and proactive communication. One client highlighted their flexibility in adapting to changes, while another praised their commitment to ensuring client satisfaction beyond contractual obligations. Overall, feedback indicates that 5W consistently prioritizes client needs, fostering a supportive and responsive partnership.-
PR Strategy for Creative Development Company
5.0 Jan 24, 2025Leadership was attentive to the needs of our client. They worked at our budget while not compromising on the work.
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31 of 40 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 40 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Strategy for Creative Development Company
5.0 — 5WPR provided PR services for a creative development company. The team was tasked with earning media placements for the company and managing a specific client project. Read moreWas this helpful?
Industry Experience
5W Public Relations has demonstrated expertise across diverse industries, including Health & Wellness, Manufacturing, Beauty, Technology, and Financial Services. Clients consistently praise their strategic approach, strong media relationships, and ability to enhance brand visibility. Notable strengths include effective influencer engagement, proactive communication, and tailored PR solutions. Overall sentiment is highly positive, particularly within the health, beauty, and technology sectors, indicating a strong fit for organizations seeking impactful public relations services.
Read All ReviewsSelect Industry to see insights
Advertising & marketing Beauty Beauty & Cosmetics Gaming Financial services Human Resources Information technology Education Arts, entertainment & music Media Software Consumer Products Healthcare Hospitality & leisure Retail Other industries Manufacturing Food & BeveragesWas this helpful?
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UndisclosedUndisclosed10 - 49Hastings, NE
Services provided
20% Public Relations20% Branding20% Marketing Strategy +3 services20% Media Planning & Buying10% Email Marketing10% LogoIdeaBank Marketing is a Hastings, Nebraska-based branding company. They provide Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Vero Beach, FL
Services provided
20% Public Relations20% Advertising20% Digital Strategy +4 services10% Marketing Strategy10% Media Planning & Buying10% Packaging Design10% Print DesignAdvertising company The Alexis Agency is based in Vero Beach, Florida and Raleigh, North Carolina. They focus on Advertising and Digital Strategy.
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UndisclosedUndisclosed10 - 49Harrisburg, NC
Services provided
20% Public Relations20% Advertising20% Marketing Strategy +4 services10% Graphic Design10% Logo10% Market Research10% Web DesignEstablished in 2001, WhirlWind Creative is a small Harrisburg, North Carolina-based Advertising company. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Old Chatham, NY
Services provided
20% Public Relations20% Marketing Strategy10% Advertising +5 services10% Branding10% Graphic Design10% Logo10% Market Research10% Web DevelopmentBlass Marketing is a small Marketing Strategy company founded in 1969. Their services include Marketing Strategy and Public Relations.
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UndisclosedUndisclosed10 - 49Concord, NC
Services provided
20% Public Relations10% Advertising10% Branding +6 services10% Content Marketing10% Digital Strategy10% Event Marketing10% Marketing Strategy10% Video Production10% Web DesignWalker Marketing, a public relations firm, is headquartered in Concord, North Carolina. They provide Public Relations and Advertising.
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Featured
What are Featured Providers?
$10,000+$300+ / hr2 - 9Serves United StatesServices provided
100% Public RelationsSee all 15 projectsDISRUPT PR is a dynamic Public Relations firm specializing in Media Relations, Public Communications, and Brand Reputation enhancement. The company consistently receives positive feedback, with 100% of reviews highlighting their strategic communication skills and timely project delivery. Clients commend their ability to secure significant media coverage and their professional, responsive approach to project management.
3 of 3 reviews are 5 stars3 new reviews for Public Relations servicesLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews for DISRUPT PR reflect a strong overall sentiment, highlighting their effectiveness in enhancing brand awareness and media presence. Clients noted significant improvements in website traffic and media coverage, with one stating, 'They’ve been awesome,' and another praising their 'strategic, responsive, and highly tactful' approach. Project management was consistently described as communicative and timely, with no reported areas for improvement across multiple engagements.Was this helpful?
Industry Experience
DISRUPT PR has garnered positive feedback across a variety of industries including Advertising & Marketing, Automotive, Financial Services, Healthcare, and Hospitality. Clients commend their expertise in media outreach, brand positioning, and thought leadership, noting measurable outcomes such as increased media placements, brand engagement, and sales. Overall sentiment is highly favorable, highlighting their strong communication, strategic approach, and ability to deliver results, making them a strong fit for organizations seeking impactful PR solutions.
Read All ReviewsSelect Industry to see insights
Advertising & marketing Automotive Healthcare Financial services Fitness Software Hospitality & leisure Nonprofit Chemicals & Biotechnology Other industriesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently report that DISRUPT PR offers excellent value for money, often highlighting their pricing as fitting within budget constraints. One CEO noted the agency provided 'good value for cost' and was 'responsive to our needs,' while another client emphasized their 'great culture fit' and 'good value for cost.' Overall, the sentiment is overwhelmingly positive regarding the company's pricing relative to the quality of services delivered.Was this helpful?
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$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
40% Public Relations20% Social Media Marketing15% Branding +2 services15% Web Design10% Marketing StrategySee all 5 projectsGateway Group is a Public Relations firm specializing in Investor Relations, Media Outreach, and Communications strategies. The company excels in enhancing brand reputation and public media relations, with 100% customer satisfaction highlighted across all reviews. Clients consistently praise Gateway Group's strategic execution, reliable project management, and impactful media coverage and investor communications, contributing to their clients' business growth and visibility.
3 of 3 reviews are 5 stars2 new reviews for Public Relations servicesUnknown avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent client feedback on Gateway Group reflects a strong overall sentiment of satisfaction and appreciation. Clients praised their ability to manage investor relations and public relations effectively, highlighting successful outcomes such as increased brand visibility and engagement at industry events. Specific instances include a transformative rebranding supported by Gateway and the delivery of strategic insights that exceeded expectations. Clients noted excellent communication and a culture fit, with no areas for improvement identified.Was this helpful?
4 of 4 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 monthsUnknown avg. project costRead 4 ReviewsPublic Relations PROJECT HIGHLIGHT
Marketing Services for IT Company
5.0 — Gateway Group provides marketing services for an IT company. The team manages the client's investor and public relations and supports their transformative rebranding. Read moreWas this helpful?
Industry Experience
Gateway Group has demonstrated expertise across various industries, including Information Technology, Telecommunications, Energy & Natural Resources, and Manufacturing. Clients commend their strategic communication, investor relations, and public relations capabilities. The overall sentiment is positive, highlighting strengths in project management, responsiveness, and the ability to enhance brand visibility and investor confidence. Potential clients in these industries may find a strong match for their strategic communication needs.
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Energy & natural resources Manufacturing Information technologyWas this helpful?
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$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
80% Public Relations10% Branding10% Marketing StrategySee all 26 projects10 to 1 Public Relations is a comprehensive communications agency specializing in PR, media relations, and corporate communications. The firm consistently receives positive feedback, with over 90% of reviewers praising their timely delivery, effective media coverage, and brand reputation enhancement. Clients commend their thoroughness, strategic crisis management, and ability to secure significant media exposure. Their customer service and commitment to client goals are frequently highlighted as key strengths.
1 of 2 reviews are 5 stars2 new reviews for Public Relations servicesUnknown avg. project costRead 2 Recent ReviewsReviewed 2 times in the past 6 months
Recent reviews for 10 to 1 Public Relations highlight their effectiveness in enhancing brand visibility and recognition. Clients from diverse sectors praised their thoroughness, timely delivery, and open communication. Notably, Stone Martin Builders achieved significant media recognition, while FirstBank reported a substantial increase in media coverage and brand awareness, contributing to their growth from a $14-$16 billion to a $28 billion organization. Overall, client sentiment is highly positive, with requests for continued innovation as a potential improvement area.Was this helpful?
Industry Experience
10 to 1 Public Relations has garnered positive feedback across various industries, showcasing their expertise in Construction, Financial Services, Dental, Real Estate, Manufacturing, Healthcare, and more. Clients frequently commend their effective communication, timely delivery, and ability to enhance brand visibility and reputation. The construction and financial services sectors particularly highlight growth in media presence and recognition. Overall, sentiment is overwhelmingly positive, indicating strong potential for clients in diverse fields seeking impactful PR strategies.
Read All ReviewsSelect Industry to see insights
Healthcare Manufacturing Other industries Dental Software Real estate Consulting Business services Nonprofit Sports Advertising & marketing Utilities Construction Financial services Arts, entertainment & musicWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
The overall sentiment regarding 10 to 1 Public Relations' cost and value for money is highly favorable. Clients consistently highlight their competitive pricing and the significant return on investment they experienced. For instance, one client from FirstBank noted that their pricing fit their budget while providing good value for the cost. Another client emphasized that 10 to 1 delivered exceptional results within their budget, contributing to substantial brand growth. Overall, clients appreciate the alignment of service quality with financial investment.Was this helpful?
More responsive than most other service providers
Get in Touch10 to 1 Public Relations is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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UndisclosedUndisclosed10 - 49Columbia, SC
Services provided
20% Public Relations20% Advertising10% Branding +5 services10% Event Management10% Event Marketing10% Graphic Design10% Video Production10% Web DesignCarter Todd Associates, an Advertising company, was founded in 1998. The company offers Advertising and Public Relations, and is small.
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UndisclosedUndisclosed10 - 49Greenville, SC
Services provided
20% Public Relations30% Advertising20% Branding +2 services20% Video Production10% Event ManagementEstablished in 2005, FerebeeLane is an Advertising company. The team provides Advertising and Branding.
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UndisclosedUndisclosed10 - 49Westbrook, ME
Services provided
20% Public Relations20% Branding20% Market Research +3 services20% Marketing Strategy10% Advertising10% Media Planning & BuyingEthos Marketing & Design is a Westbrook, Maine-based branding agency. They focus on Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Myrtle Beach, SC
Services provided
20% Public Relations20% Advertising10% Branding +5 services10% Event Management10% Search Engine Optimization10% UX/UI Design10% Video Production10% Web DesignLHWH Advertising & PR is an Advertising company. The Myrtle Beach, South Carolina-based firm was launched in 1987. Their services include Advertising and Public Relations.
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UndisclosedUndisclosed10 - 49Yarmouth, ME
Services provided
20% Public Relations20% Email Marketing20% Market Research +3 services20% Marketing Strategy10% Advertising10% BrandingVreeland Marketing & Design is an Email Marketing company. Based in Yarmouth, Maine, the agency was launched in 1978. Their team specializes in Email Marketing and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Naperville, IL
Services provided
20% Public Relations25% Advertising20% Branding +2 services20% Social Media Marketing15% Web DesignGlimmer Chicago, an Advertising company, was founded in 2004. The company specializes in Advertising and Branding, and is small.
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UndisclosedUndisclosed10 - 49Augusta, ME
Services provided
20% Public Relations20% Digital Strategy20% Market Research +3 services20% Marketing Strategy10% Graphic Design10% Social Media MarketingFounded in 1991, Marshall Communications is a Digital Strategy company. In Augusta, Maine, the team specializes in Digital Strategy and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Columbia, SC
Services provided
20% Public Relations30% Media Planning & Buying10% Branding +4 services10% Email Marketing10% Mobile App Development10% Search Engine Optimization10% Web DevelopmentThe Adams Group - South Carolina, a media planning & buying agency, was established in 1983. Based in Columbia, South Carolina, the team focuses on Media Planning & Buying and Public Relations.
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UndisclosedUndisclosed10 - 49Cleveland, OH
Services provided
20% Public Relations25% Branding25% Marketing Strategy +3 services10% Content Marketing10% Social Media Marketing10% Web DesignStudiothink is a branding firm in Cleveland, Ohio. Launched in 2004, the team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Saco, ME
Services provided
20% Public Relations20% Direct Marketing20% Market Research +3 services20% Media Planning & Buying10% Advertising10% Email MarketingLaunched in 1983, CBC Automotive Marketing is a Market Research company. The firm focuses on Market Research and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Portland, ME
Services provided
20% Public Relations20% Advertising20% Event Marketing +3 services20% Media Planning & Buying10% Branding10% Digital StrategyGarrand Moehlenkamp is an Advertising company. Located in Portland, Maine, their team offers Advertising and Event Marketing.
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UndisclosedUndisclosed10 - 49Layton, UT
Services provided
20% Public Relations20% Branding20% Graphic Design +2 services20% Search Engine Optimization20% Web DevelopmentForthgear is a branding firm in Layton, Utah. Founded in 1995, the team specializes in Branding and Graphic Design.
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UndisclosedUndisclosed10 - 49Salt Lake City, UT
Services provided
20% Public Relations20% Branding20% Market Research +2 services20% Media Planning & Buying20% Web DevelopmentIntegrated Marketing Group is a small Salt Lake City, Utah-based branding agency. Their services include Branding and Market Research.
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UndisclosedUndisclosed10 - 49Portland, ME
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Media Planning & Buying20% Social Media MarketingAdvertising company CD&M Communications was founded in 1976. The firm offers Advertising and Branding, and is small.
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UndisclosedUndisclosed10 - 49Albuquerque, NM
Services provided
20% Public Relations20% Marketing Strategy20% Web Design +4 services10% Branding10% Print Design10% Social Media Marketing10% Video ProductionSunny505 is a Marketing Strategy company. They are located in Albuquerque, New Mexico and Bisbee, Arizona and have small team. Their team offers Marketing Strategy and Public Relations.
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UndisclosedUndisclosed10 - 49Bozeman, MT
Services provided
20% Public Relations20% Branding20% Market Research +2 services20% Marketing Strategy20% Media Planning & BuyingMERCURYcsc is a branding company. Launched in 1998, the firm is located in Bozeman, Montana. Their team offers Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Missoula, MT
Services provided
20% Public Relations20% Advertising20% Marketing Strategy +3 services20% Media Planning & Buying10% Search Engine Optimization10% Social Media MarketingPartnersCreative is a small Advertising company. Founded in 1999, the team specializes in Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Albuquerque, NM
Services provided
20% Public Relations20% Advertising20% Email Marketing +3 services20% Marketing Strategy10% Digital Strategy10% Video ProductionSmall Advertising company McCleskey Media Strategies, is located in Albuquerque, New Mexico. Their services include Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49Spokane, WA
Services provided
20% Public Relations20% Content Marketing20% Market Research +3 services20% Video Production10% Media Planning & Buying10% Pay Per ClickQUINN Agency is a Content Marketing company. Their team is headquartered in Spokane, Washington and focuses on Content Marketing and Market Research.
Read more -
UndisclosedUndisclosed10 - 49St. George, UT
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Marketing Strategy20% Social Media MarketingLaunched in 2012, Rukkus is a small Advertising company. Their services include Advertising and Branding.
Read more -
UndisclosedUndisclosed10 - 49Spokane, WA
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Digital Strategy20% Social Media MarketingDesautel Hege is an Advertising company. Their small team of employees is based in Spokane, Washington. Their team focuses on Advertising and Branding.
Read more -
UndisclosedUndisclosed10 - 49Pierre, SD
Services provided
20% Public Relations20% E-Commerce Development20% Logo +2 services20% Social Media Marketing20% Web DevelopmentFounded in 1995, Factor 360, Inc. Is an e-commerce development company. The team provides E-Commerce Development and Logo.
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UndisclosedUndisclosed10 - 49Peoria, IL
Services provided
20% Public Relations25% Marketing Strategy20% Advertising +2 services20% Branding15% Graphic DesignConverse Marketing, Inc. Is a Marketing Strategy company. Launched in 1991, the team offers Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49Chattanooga, TN
Services provided
20% Public Relations20% Branding20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentLaunched in 2006, h2b creative is a branding agency. The team provides Branding and Public Relations.
Read more -
UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
20% Public Relations20% Branding20% Market Research +2 services20% Marketing Strategy20% Media Planning & BuyingBranding agency Consensus Point was established in 2006. Located in Nashville, Tennessee, the team provides Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed10 - 49Bristol, TN
Services provided
20% Public Relations20% Media Planning & Buying20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignThe Summit Marketing is a small media planning & buying company based in Bristol, Tennessee. Their services include Media Planning & Buying and Public Relations.
Read more -
UndisclosedUndisclosed10 - 49Knoxville, TN
Services provided
20% Public Relations20% Graphic Design20% Social Media Marketing +3 services20% Web Design10% Advertising10% BrandingMoxley Carmichael is a graphic design agency located in Knoxville, Tennessee. They offer Graphic Design and Public Relations and were founded in 1992.
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UndisclosedUndisclosed10 - 49Maryville, TN
Services provided
20% Public Relations20% Content Marketing20% Event Marketing +2 services20% Media Planning & Buying20% Social Media MarketingOrange Orchard is a small Maryville, Tennessee-based Content Marketing company. Their services include Content Marketing and Event Marketing.
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UndisclosedUndisclosed10 - 49Knoxville, TN
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Media Planning & Buying20% Social Media MarketingAdvertising company Ackermann Marketing & PR specializes in Advertising and Branding. They were launched in 1982.
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UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
20% Public Relations20% Branding20% Marketing Strategy +2 services20% Social Media Marketing20% Web DesignBRND House is a branding agency. They are located in Nashville, Tennessee and have small team. Their team offers Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed10 - 49Memphis, TN
Services provided
20% Public Relations20% Event Marketing20% Marketing Strategy +2 services20% Media Planning & Buying20% Social Media MarketingCaissa Public Strategy is a small Event Marketing company headquartered in Memphis, Tennessee. Their services include Event Marketing and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
20% Public Relations20% Advertising20% Digital Strategy +2 services20% Marketing Strategy20% Media Planning & BuyingBurgundy Group Advertising is an Advertising company established in 1980. The team focuses on Advertising and Digital Strategy and is in Nashville, Tennessee.
Read more -
UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
20% Public Relations20% Mobile & App Marketing20% Social Media Marketing +3 services20% Web Design10% Advertising10% BrandingLaunched in 2006, Nomamont Advertising is a Mobile & App Marketing company. The team provides Mobile & App Marketing and Public Relations and is based in Nashville, Tennessee.
Read more -
UndisclosedUndisclosed10 - 49Tallahassee, FL
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Digital Strategy20% Marketing StrategyAdvertising company RB Oppenheim Associates was launched in 1985. Headquartered in Tallahassee, Florida, the team offers Advertising and Branding.
Read more -
UndisclosedUndisclosed10 - 49Evans, GA
Services provided
20% Public Relations20% Direct Marketing20% Graphic Design +2 services20% Media Planning & Buying20% Video ProductionHeadquartered in Evans, Georgia, TranterGrey Media is a graphic design agency. They focus on Graphic Design and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Augusta, GA
Services provided
20% Public Relations20% Advertising20% Corporate Photography +2 services20% Marketing Strategy20% Print DesignOcozzio, an Advertising company, focus on Advertising and Corporate Photography. They were established in 2000.
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UndisclosedUndisclosed10 - 49Omaha, NE
Services provided
20% Public Relations20% Branding20% Print Design +2 services20% Social Media Marketing20% Video ProductionEmspace + Lovgren is an Omaha, Nebraska-based branding agency. They provide Branding and Print Design.
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UndisclosedUndisclosed10 - 49Atlanta, GA
Services provided
20% Public Relations20% Graphic Design20% Marketing Strategy +3 services20% Social Media Marketing10% Branding10% Direct MarketingCarroll/White is a graphic design company. They are in Atlanta, Georgia and have small team of experts. Their services include Graphic Design and Marketing Strategy.
Read more -
UndisclosedUndisclosed10 - 49Morristown, NJ
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Direct Marketing20% Media Planning & BuyingGraficaGroup is an Advertising company. They are based in Morristown, New Jersey and have small team. They focus on Advertising and Branding.
Read more -
UndisclosedUndisclosed10 - 49Atlanta, GA
Services provided
20% Public Relations40% Pay Per Click20% Advertising +1 service20% Search Engine OptimizationTechwood Digital is a small PPC agency. They provide Pay Per Click and Advertising and were launched in 2008.
Read more -
UndisclosedUndisclosed10 - 49Ferndale, MI
Services provided
20% Public Relations20% Advertising20% Social Media Marketing +3 services20% Web Design10% Content Marketing10% Event ManagementSmall Advertising company mo marketing + pr, is located in Ferndale, Michigan. The team provides Advertising and Public Relations.
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UndisclosedUndisclosed10 - 49Baltimore, MD
Services provided
20% Public Relations20% Business Consulting20% Graphic Design +2 services20% Marketing Strategy20% Social Media MarketingMD Strategic Consulting, a graphic design company, was established in 2015. The small team offers Graphic Design and Business Consulting.
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UndisclosedUndisclosed10 - 49Erie, PA
Services provided
20% Public Relations20% Advertising20% Branding +4 services10% Media Planning & Buying10% Search Engine Optimization10% Social Media Marketing10% Web DesignEngel O'Neill, an Advertising company, is in Erie, Pennsylvania. Their services include Advertising and Branding.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
- Work experience and previous projects
- Market presence and reputation in the industry
List of the Best PR Firms in the United States
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$10,000+$150 - $199 / hr10 - 49Lewisville, TX
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Public Relations60% Other -
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FL
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr50 - 249Chicago, IL
Ability to deliver
37.8/40.019.8/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
100% Public Relations -
$1,000+$100 - $149 / hr50 - 249Sarasota, FL
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
65% Public Relations35% Other -
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Ability to deliver
36.9/40.017.8/20 Reviews9.7/10 Clients & Experience9.5/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+$100 - $149 / hr250 - 999New York, NY
Ability to deliver
36.7/40.018.6/20 Reviews8.1/10 Clients & Experience10/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
36.6/40.018/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
36.4/40.017.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+$100 - $149 / hr10 - 49Philadelphia, PA
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+Undisclosed10 - 49Fort Lauderdale, FL
Ability to deliver
35.9/40.016.8/20 Reviews9.2/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+Undisclosed10 - 49Houston, TX
Ability to deliver
36.2/40.016.6/20 Reviews9.8/10 Clients & Experience9.8/10 Market PresenceService focus
55% Public Relations45% Other -
$5,000+$200 - $300 / hr10 - 49Brea, CA
Ability to deliver
34.3/40.016.4/20 Reviews9.1/10 Clients & Experience8.8/10 Market PresenceService focus
65% Public Relations35% Other -
$10,000+$150 - $199 / hr50 - 249Ardmore, PA
Ability to deliver
34.3/40.016.6/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
60% Public Relations40% Other -
$25,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
36.2/40.017.2/20 Reviews9.7/10 Clients & Experience9.3/10 Market PresenceService focus
40% Public Relations60% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.7/40.017/20 Reviews9.1/10 Clients & Experience7.6/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+Undisclosed10 - 49Denver, CO
Ability to deliver
34.4/40.016.2/20 Reviews9.2/10 Clients & Experience9.1/10 Market PresenceService focus
55% Public Relations45% Other -
$1,000+Undisclosed10 - 49Irvine, CA
Ability to deliver
33.6/40.018.8/20 Reviews5.2/10 Clients & Experience9.6/10 Market PresenceService focus
70% Public Relations30% Other -
$1,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
33.6/40.016.2/20 Reviews8.9/10 Clients & Experience8.5/10 Market PresenceService focus
60% Public Relations40% Other -
UndisclosedUndisclosed10 - 49Danbury, CT
Ability to deliver
33.5/40.016.8/20 Reviews7/10 Clients & Experience9.7/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
33.2/40.018.8/20 Reviews5.3/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$5,000+$200 - $300 / hr10 - 49Nashville, TN
Ability to deliver
33.2/40.017.8/20 Reviews6.2/10 Clients & Experience9.2/10 Market PresenceService focus
75% Public Relations25% Other -
$5,000+$100 - $149 / hr50 - 249Austin, TX
Ability to deliver
36.8/40.016.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Public Relations70% Other -
$10,000+$150 - $199 / hr10 - 49Boston, MA
Ability to deliver
32.7/40.016.2/20 Reviews8.8/10 Clients & Experience7.7/10 Market PresenceService focus
100% Public Relations -
$10,000+$200 - $300 / hr2 - 9Chicago, IL
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
50% Public Relations50% Other -
$5,000+$150 - $199 / hr10 - 49Manchester, NH
Ability to deliver
38.3/40.018.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Public Relations75% Other -
$5,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
33.3/40.016/20 Reviews9.5/10 Clients & Experience7.8/10 Market PresenceService focus
55% Public Relations45% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.6/40.016.4/20 Reviews9.8/10 Clients & Experience9.5/10 Market PresenceService focus
40% Public Relations60% Other -
$5,000+$150 - $199 / hr2 - 9Las Vegas, NV
Ability to deliver
35.1/40.016.8/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
50% Public Relations50% Other -
$10,000+$150 - $199 / hr10 - 49Redondo Beach, CA
Ability to deliver
36.4/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Public Relations65% Other
Latest Public Relations Articles
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Human Signals: The Branding Choices Consumers Make in an AI-Saturated World
Clutch surveyed 408 consumers on AI vs. human branding. See why real people, unscripted moments, and human craft now drive trust, loyalty, and favorability.
Digital PR vs. AI Tactics: What Actually Drives Marketing Results
Here's how to know which one your brand needs right now and how to make both work together.
U.S. PR Services FAQs
A U.S. PR firm typically covers some combination of:
- Media relations – pitching reporters, securing earned coverage, managing announcements and product launches
- Executive thought leadership – byline placements, speaking opportunities, podcast and interview bookings
- Analyst relations – managing relationships with industry analysts (Gartner, Forrester, IDC) and analyst-driven coverage
- Crisis communications – rapid response to PR threats, statement drafting, media management during difficult news cycles
- Content and messaging – press releases, fact sheets, key messages, narrative development
- Awards and recognition – identifying, nominating, and managing submissions for industry awards
Specialization matters — a tech PR firm has different reporter relationships than a healthcare or consumer PR firm. Match the firm's beat to your industry.
Both build awareness and credibility, but the mechanism is different. PR earns coverage through third parties (reporters, analysts, podcasters) — you don't control the message, but the implicit credibility of the third party is the value. Meanwhile, content marketing is published through channels you own (your blog, newsletter, podcast) — you control the message but have to earn distribution.
In practice, they reinforce each other: PR-earned coverage makes content marketing more credible (you can cite it), and content marketing gives PR firms substance to pitch. Many U.S. firms now offer both. Just be clear about which mode you're buying — the skills, deliverables, and pricing are different.
Based on Clutch pricing data, most U.S.-based PR firms charge:
- Boutique and specialist firms: typically $5,000 – $15,000 per month retainer
- Mid-size firms: typically $10,000 – $30,000 per month
- Large independents and global firms: typically $25,000 – $100,000+ per month
Most U.S. PR firms work on monthly retainers with a 6-to-12-month minimum commitment, since relationships and momentum take time to build. Moreover, project-based work typically starts at $25,000 – $75,000. Be skeptical of firms willing to take very short engagements — PR rarely produces meaningful results in under three months.
When assessing potential partners for your brand, it’s important to be thorough. Make sure to assess their industry beat coverage, the team you'd actually work with, and how they measure success:
- Industry beat coverage means the firm has relationships with the specific reporters and analysts who cover your space — not just "tech reporters." Ask for a sample of recent placements in your category and the firms' day-to-day media contacts there.
- The team you'd actually work with matters because PR is a relationship business at every level — the senior people pitched to you should be the ones pitching reporters, not just attending status calls.
- Measurement framework matters because PR has a long history of vanity metrics; modern firms tie work to specific business outcomes.
Also ask: what's the firm's view on AI search visibility (citation in ChatGPT, Perplexity, Google AI overviews) — this is becoming a meaningful PR outcome, and firms vary enormously in how seriously they take it.
- Promising specific placements. No reputable firm guarantees coverage in named outlets — placement is earned, not bought, and any guarantee is a sign of pay-to-play arrangements.
- Vanity-metric-only reporting. Firms that lead with "impressions" and AVE (advertising value equivalency) are using metrics the PR industry retired a decade ago for good reason.
- Senior pitch team, junior delivery team. Confirm in writing who's on your account day-to-day and who actually pitches reporters.
- No demonstrable beat coverage. A firm that can't show you recent placements in your space doesn't have the relationships you need.
- Pay-to-play arrangements without disclosure. Some "tier 1" placements are actually paid contributor deals. Reputable firms disclose this; problematic firms don't.
Don’t be fooled by these red flags. It’s essential to avoid these warning signs to prevent unnecessary headaches and mishaps for your project.
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