Top PR Firms in the United States
Public relations earns coverage you can't buy and credibility paid advertising can't replicate — but only when the firm has the right relationships and the right instincts for your moment. The American PR industry spans major media markets from New York and Los Angeles to Chicago and Austin, with firms specializing across B2B tech, consumer brands, healthcare, financial services, nonprofits, and crisis communications.
U.S.-based PR firms typically handle media relations, executive thought leadership, analyst relations, social and content amplification, and increasingly the AI-search and citation environment reshaping how brands get discovered. Clutch verifies client reviews and surfaces pricing data so you can compare firms by industry focus, team size, and measurable results. Explore the global top PR firms directory, browse PR firms in New York City for access to the nation's deepest media relationships, or see how PR strategy connects to content marketing agencies for integrated earned-and-owned programs.
15 Leaders 15 Contenders
6,061 Companies
List of the Best PR Firms in the United States
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Public Relations10% Content Marketing10% Generative AI +1 service10% Search Engine OptimizationSee all 49 projectsIdea Grove is a public relations and communications firm specializing in enhancing brand reputation through strategic media relations, corporate communications, and public media coverage. Across reviews, clients consistently highlight Idea Grove's excellent project management, with 100% praising their timely delivery and dedication to client success. Additionally, around 70% of reviewers commend their unique content development and PR strategies for elevating brand awareness and thought leadership.
17 of 24 Public Relations reviews are 5 stars8 new reviews for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 24 ReviewsPublic Relations PROJECT HIGHLIGHT
SEO & PR Strategy for Air Quality & Ventilation Products Co
5.0 — Idea Grove provides SEO and PR services for an air quality and ventilation management products company. The team works on backlink development and technical SEO improvements to boost brand awareness Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive Idea Grove as offering strong value for money, with many noting their competitive pricing and high-quality deliverables. For instance, one client emphasized that Idea Grove provided 'good value for cost' and consistently delivered on time, while another praised their ability to exceed expectations within budget constraints. Overall, the sentiment reflects satisfaction with the cost-effectiveness of their services, as clients appreciate the combination of expertise, responsiveness, and tangible results achieved through their engagement.Was this helpful?
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Dallas, Texas (10) Austin, Texas (2) Richardson, Texas (2) Irving, Texas (2) Princeton, New Jersey (1) Madison, Wisconsin (1) Chickasha, Oklahoma (1) Tulsa, Oklahoma (1) Springfield, Missouri (1) Rockville, Maryland (1) Farmers Branch, Texas (1) Houston, Texas (1) Topeka, Kansas (1) Plano, Texas (1) McDonough, Georgia (1) Buffalo Grove, Illinois (1) Tampa, Florida (1) South Plainfield, New Jersey (1) Hauppauge, New York (1) Charlotte, North Carolina (1) Racine, Wisconsin (1) Anaheim, California (1) Diamond Bar, California (1) Los Angeles, California (1) Palo Alto, California (1) San Francisco, California (1) San Jose, California (1) South San Francisco, California (1) Seattle, Washington (1) Honolulu, Hawaii (1) Louisville, Kentucky (1) Alexandria, Virginia (1) Cranbury, New Jersey (1)Was this helpful?
$12,500 B2B companies seeking visiblity with humans and AI $15,000 B2B companies seeking visiblity with humans and AI $18,000 B2B companies seeking visiblity with humans and AIView PackagesDigital PR Survey Campaign
A fixed-price, 90-day campaign that turns an original survey into national coverage, high-authority backlinks and the brand mentions AI models cite. We've fielded more than 100 of these for clients. You end up with research you own and can reuse in sales, social and thought leadership.Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
60% Public Relations20% Content Marketing20% Web DesignSee all 9 projectsChannel V Media is a Public Relations and Corporate Communications agency recognized for its expertise in media relations and brand reputation enhancement. Client feedback consistently highlights their strategic approach and deep understanding of diverse industries, achieving notable results such as a 400% increase in media coverage for one client. Approximately 90% of reviews emphasize their creativity, strategy, and ability to meet objectives, making them a highly recommended partner for PR and communications needs.
Reviews mention Autonomous
Clients express a strong sentiment of autonomy regarding Channel V Media's operations, noting their ability to work independently and proactively. One client described them as 'our second brain,' highlighting their structured approach and the autonomy with which they manage initiatives. The client appreciated the consistent momentum and innovative ideas brought forth by Channel V Media, emphasizing their capability to drive media presence without constant input, thus reinforcing their role as a trusted extension of the client's team.-
PR for Banking Software Company
5.0 Mar 19, 2024I’d consider CVM our second brain. They are there to keep us on track, but also work autonomously where they’re not looking to us to move forward on initiatives. They have a very structured way of running accounts, which we really appreciate. We have weekly calls, where we discuss what happened the week prior and what’s on deck for the coming weeks.
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7 of 7 Public Relations reviews are 5 stars$50,000 – $199,999 avg. project costRead 7 ReviewsPublic Relations PROJECT HIGHLIGHT
PR & Communications for Personalization SaaS Company
5.0 — Channel V Media handles the PR and communications strategies of a personalization SaaS company. Their work involves securing coverage from publications and developing the firm’s core brand Read moreWas this helpful?
Industry Experience
Channel V Media has demonstrated substantial expertise in various sectors, including financial services, information technology, and legal industries. Clients have praised their ability to significantly enhance brand visibility and establish thought leadership, particularly in complex fields like fintech and climate technology. Overall sentiment is overwhelmingly positive, with clients noting effective communication, strategic insight, and impactful storytelling. Potential clients in the fintech, tech, and legal sectors may find Channel V Media particularly well-suited for achieving their communication and branding objectives.
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Software Information technology IT Services Advertising & marketing Legal Financial servicesWas this helpful?
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$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
100% Public RelationsSee all 314 projectsOtter Public Relations is a PR firm specializing in Media Relations and Public Communications, known for enhancing Brand Reputation through effective media coverage. With a focus on strategic content development and SEO, they have received overwhelmingly positive feedback, with clients praising their speedy delivery, strong writing, and effective project management. Approximately 100% of reviewers highlight their efficiency and quality of service.
Reviews mention Results-oriented
Otter Public Relations consistently receives positive feedback for their results-oriented approach. Clients highlight significant improvements in visibility and brand recognition, citing specific achievements such as published articles that enhance SEO and media coverage that elevates their profile in competitive industries. One client noted their article led to increased website traffic, while another emphasized the delivery of promised media features. Overall, the sentiment reflects strong satisfaction with Otter Public Relations' ability to deliver measurable outcomes and exceed expectations.-
PR & Article Writing Services for SEO Agency
5.0 Sep 3, 2024The article has significantly boosted our website's SEO ranking and brought us more exposure. Otter PR's project management was seamless, with excellent communication. My advice to future clients is to give Otter PR the details they need, and they'll deliver results beyond expectations.
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Digital Marketing, Advertising & PR for Solar Energy Co
5.0 Jul 22, 2024Thanks to Otter Public Relations' work, we've seen an increase in our website's traffic volume of around 10%–20%. I would like to congratulate the entire Otter Public Relations team. Their team delivers what they promise; that's their biggest strength.
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PR Services for Sparkling Water Company
5.0 Sep 7, 2022They offer our brands a completely new and totally deserved look. Results-Oriented Professional Courteous Passionate Flexible. They also send a gift to each of their first time customers.
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PR Services for Coaching Company
5.0 Apr 29, 2022Since working with them my business has been seen as a stellar business allowing me the opportunity to be seen as a change maker in my industry. Their communication was quick and flawless.
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B2C PR Services for Music Artist
4.5 Jan 11, 2022Otter PR is results driven and paid great attention to my needs. My concerns were taken care of promptly and I am looking forward to working with them yet again.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Otter Public Relations is recognized for providing excellent value for money, with clients frequently highlighting their cost-effectiveness and efficient service delivery. Many reviews mention that the company offers good pricing relative to the quality of the services provided. For instance, one client appreciated the 'good value for cost' and noted that the investment was reasonable for the visibility gained. Overall, the sentiment regarding Otter Public Relations' pricing is largely positive, indicating that clients feel they receive substantial returns on their investment.Was this helpful?
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United States (204) Canada (8) India (3) Australia (3) Romania (2) New Zealand (2) Netherlands (1) Sri Lanka (1) Hong Kong (1) Georgia (1) Ireland (1) South Korea (1) France (1) Curaçao (1) Finland (1) Germany (1) Saudi Arabia (1) Singapore (1) South Africa (1) Spain (1) United Arab Emirates (1) Uganda (1) Egypt (1) Tanzania (1) Austria (1) England (1)Was this helpful?
View PackagesPR Representation by the #1 PR Firm in the US
100% guaranteed media coverage in top-tier publications such as Forbes, Inc, CNBC, & Bloomberg. We represent members of US Congress, Fortune 50 companies like Alibaba, and top thought leaders like Mike Mandell (aka Law by Mike). Otter PR has been ranked the #1 PR firm in the US by Clutch, UpCity, and G2.Was this helpful?
$5,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
100% Public RelationsSee all 30 projectsInterdependence is a Public Relations firm specializing in media relations, corporate communications, and brand reputation. They receive overwhelmingly positive feedback, with about 90% of reviews highlighting their effective communication, timely deliverables, and strategic approach. Approximately 80% of clients mention their adaptability and ability to align with company values, further emphasizing their strength in public media relations and brand awareness.
7 of 9 reviews are 5 stars9 new reviews for Public Relations services$50,000 – $199,999 avg. project costRead 9 Recent ReviewsReviewed 9 times in the past 6 months
Interdependence has received overwhelmingly positive feedback in recent reviews, highlighting their strong project management and responsiveness. Clients noted significant increases in media placements and brand visibility, with one reporting over 64 media placements resulting in nearly 840 million impressions. Reviewers praised the team for their adaptability, professionalism, and alignment with client values. Areas for improvement mentioned include enhancing communication during team transitions and a desire for more proactive strategic suggestions.Was this helpful?
23 of 29 Public Relations reviews are 5 stars9 new reviews for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 29 ReviewsPublic Relations PROJECT HIGHLIGHT
PR & Marketing Services for AI Proposal Dev Company
5.0 — Interdependence provides PR and marketing services for an AI-powered proposal development company. The team manages the client's PR program, LinkedIn channel, and SEO strategy, and creates press Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Interdependence is consistently noted for providing excellent value for money, with clients emphasizing their competitive pricing and alignment with budget expectations. Feedback highlights the company's ability to deliver high-quality media placements and effective communication, often exceeding client expectations. One client mentioned the impressive return on investment through significant media impressions and placements, while another praised the team's responsiveness and adaptability. Overall, clients express satisfaction with the cost-effectiveness of Interdependence's services.Was this helpful?
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Irvine, California (3) Chicago, Illinois (2) Iselin, New Jersey (1) Mount Pleasant, South Carolina (1) Orlando, Florida (1) Palm Beach Gardens, Florida (1) Atlanta, Georgia (1) High Point, North Carolina (1) Jersey City, New Jersey (1) Dallas, Texas (1) Denton, Texas (1) Jacksonville, Florida (1) Miami, Florida (1) Wilmington, Delaware (1) Mission Viejo, California (1) Muskego, Wisconsin (1) Anaheim, California (1) Fort Lauderdale, Florida (1) New York City, New York (1) San Francisco, California (1) San Jose, California (1) Pleasant Grove, Utah (1) Tempe, Arizona (1) Seattle, Washington (1) Lynn, Massachusetts (1) Philadelphia, Pennsylvania (1)Was this helpful?
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UndisclosedUndisclosed2 - 9Fort Collins, CO
Services provided
40% Public Relations15% Digital Strategy15% Marketing Strategy +3 services10% Media Planning & Buying10% Search Engine Optimization10% Social Media MarketingWildRock is a public relations firm established in 2012. Their services include Public Relations and Digital Strategy.
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UndisclosedUndisclosed2 - 9Austin, TX
Services provided
40% Public Relations20% Branding20% Marketing Strategy +1 service20% Social Media MarketingPublic relations company Buie & Co. Is headquartered in Austin, Texas. The team offers Public Relations and Branding.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
100% Public RelationsSee all 29 projectsTheBestReputation is a Public Relations and Media Communications firm renowned for its expertise in media relations and brand reputation management. Feedback from clients is overwhelmingly positive, with 100% of reviewers highlighting their strategic PR capabilities and 83% praising their responsiveness and execution. The firm excels in enhancing media coverage and brand visibility with a tailored approach, consistently delivering impressive outcomes for their clients.
6 of 7 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 monthsLess than $10,000 avg. project costRead 7 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Services for Digital Marketing Agency
5.0 — TheBestReputation provided PR services for a digital marketing agency. The team handled the client's media relations strategy, including press release creation, journalist outreach, and crisis Read moreWas this helpful?
More responsive than most other service providers
Get in TouchTheBestReputation is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Public Relations10% Content Marketing10% Generative AI +1 service10% Search Engine OptimizationSee all 49 projectsIdea Grove is a public relations and communications firm specializing in enhancing brand reputation through strategic media relations, corporate communications, and public media coverage. Across reviews, clients consistently highlight Idea Grove's excellent project management, with 100% praising their timely delivery and dedication to client success. Additionally, around 70% of reviewers commend their unique content development and PR strategies for elevating brand awareness and thought leadership.
17 of 24 Public Relations reviews are 5 stars8 new reviews for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 24 ReviewsPublic Relations PROJECT HIGHLIGHT
SEO & PR Strategy for Air Quality & Ventilation Products Co
5.0 — Idea Grove provides SEO and PR services for an air quality and ventilation management products company. The team works on backlink development and technical SEO improvements to boost brand awareness Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive Idea Grove as offering strong value for money, with many noting their competitive pricing and high-quality deliverables. For instance, one client emphasized that Idea Grove provided 'good value for cost' and consistently delivered on time, while another praised their ability to exceed expectations within budget constraints. Overall, the sentiment reflects satisfaction with the cost-effectiveness of their services, as clients appreciate the combination of expertise, responsiveness, and tangible results achieved through their engagement.Was this helpful?
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Dallas, Texas (10) Austin, Texas (2) Richardson, Texas (2) Irving, Texas (2) Princeton, New Jersey (1) Madison, Wisconsin (1) Chickasha, Oklahoma (1) Tulsa, Oklahoma (1) Springfield, Missouri (1) Rockville, Maryland (1) Farmers Branch, Texas (1) Houston, Texas (1) Topeka, Kansas (1) Plano, Texas (1) McDonough, Georgia (1) Buffalo Grove, Illinois (1) Tampa, Florida (1) South Plainfield, New Jersey (1) Hauppauge, New York (1) Charlotte, North Carolina (1) Racine, Wisconsin (1) Anaheim, California (1) Diamond Bar, California (1) Los Angeles, California (1) Palo Alto, California (1) San Francisco, California (1) San Jose, California (1) South San Francisco, California (1) Seattle, Washington (1) Honolulu, Hawaii (1) Louisville, Kentucky (1) Alexandria, Virginia (1) Cranbury, New Jersey (1)Was this helpful?
$12,500 B2B companies seeking visiblity with humans and AI $15,000 B2B companies seeking visiblity with humans and AI $18,000 B2B companies seeking visiblity with humans and AIView PackagesDigital PR Survey Campaign
A fixed-price, 90-day campaign that turns an original survey into national coverage, high-authority backlinks and the brand mentions AI models cite. We've fielded more than 100 of these for clients. You end up with research you own and can reuse in sales, social and thought leadership.Was this helpful?
$10,000+$300+ / hr2 - 9Serves United StatesServices provided
100% Public RelationsSee all 17 projectsDISRUPT PR is a public relations firm that excels in media relations, brand reputation, and public communications. Across their reviews, 100% of clients praised their timely delivery, strategic approach, and creative solutions. They are noted for their strong communication skills and the ability to align with clients' values, consistently exceeding expectations and enhancing media coverage.
Reviews mention Accessible
Clients have consistently noted DISRUPT PR's accessibility and responsiveness, highlighting their availability through various communication mediums including virtual meetings and in-person interactions. One client remarked on their impressive communication style, stating, "Always available in different communication mediums." Overall, the sentiment reflects a strong appreciation for the firm's commitment to being approachable and maintaining open lines of communication throughout the project.-
Brand Awareness for General & Cosmetic Dental Practitioners
5.0 May 11, 2022Always available in different communication mediums. My preference has been virtual meetings and file sharing. Also occasional in person meetings.
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3 of 3 reviews are 5 stars2 new reviews for Public Relations services$10,000 – $49,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
DISRUPT PR has received overwhelmingly positive feedback in recent reviews, highlighting exceptional project management and effective communication. Clients reported significant improvements in brand awareness and media placements, with one noting a successful launch in a respected industry outlet. The team is praised for their proactive approach, creativity, and alignment with client goals, consistently meeting deadlines and exceeding expectations. Overall, there are no identified areas for improvement, reflecting high client satisfaction.Was this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
DISRUPT PR has received positive feedback regarding its overall cost and value for money. Clients consistently highlight the agency's affordability and alignment with their budgets, noting that they provide excellent value for the services rendered. For instance, one client mentioned selecting DISRUPT PR due to their competitive pricing and good value for cost. Overall, the sentiment reflects satisfaction with the return on investment and the quality of outcomes achieved through their services.Was this helpful?
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UndisclosedUndisclosed2 - 9Austin, TX
Services provided
40% Public Relations30% Branding10% Event Marketing +2 services10% Graphic Design10% Social Media MarketingCAMIO PR LLC is a small PR firm. They focus on Public Relations and Branding and were established in 2013.
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UndisclosedUndisclosed2 - 9Austin, TX
Services provided
40% Public Relations20% Branding20% Social Media Marketing +2 services10% Event Marketing10% Web DevelopmentThe Monument Group is a public relations firm founded in 2008. The firm focuses on Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Dallas, TX
Services provided
40% Public Relations20% Advertising20% Branding +2 services10% Event Marketing10% Product DesignSmall public relations firm Brynn Bagot Public Relations, is headquartered in Dallas, Texas. The team specializes in Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Dallas, TX
Services provided
40% Public Relations30% Digital Strategy30% Event MarketingEstablished in 2008, Jackson Public Relations is a PR company. Located in Dallas, Texas, the team provides Public Relations and Digital Strategy.
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UndisclosedUndisclosed2 - 9Plano, TX
Services provided
40% Public Relations20% Branding20% Event Marketing +1 service20% Marketing StrategyLamont PR & Creative is a small PR firm founded in 2011. Their services include Public Relations and Branding.
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Featured
What are Featured Providers?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
40% Public Relations20% Social Media Marketing15% Branding +2 services15% Web Design10% Marketing StrategySee all 7 projectsGateway Group is a Public Relations and Investor Relations firm renowned for its expertise in corporate communications, media relations, and brand reputation. Reviews indicate a high satisfaction rate, with approximately 90% of clients praising their strategic communication and project management skills. Clients consistently highlight Gateway Group's ability to enhance media coverage and investor confidence, as well as their professional, responsive, and results-oriented approach.
Reviews mention Timely
Gateway Group has received consistently positive feedback regarding their timeliness and responsiveness. Clients have noted that Gateway Group consistently meets deadlines and is extremely organized, often exceeding expectations. For instance, one client emphasized their ability to deliver on schedule and their responsiveness to needs, while another highlighted their impressive management of tasks and projects. Overall, the sentiment reflects a strong appreciation for Gateway Group's commitment to timely service delivery.-
Press Releases & Investor Relations for Manufacturing Co
5.0 Oct 22, 2024Gateway has been very reliable throughout our engagement with responsive and frequent follow-up and completing tasks & projects on-time with excellent quality.
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PR Services for AI & IoT Solutions Company
5.0 Jul 23, 2026Our team is very responsive and flexible. They consistently met deadlines, are always available, and generally go above and beyond with our investors and IR efforts.
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PR Services for Nuclear Energy Company
5.0 Jan 5, 2026Very organized. On time. Hit it out of the park on all KPI's
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2 of 2 reviews are 5 stars2 new reviews for Public Relations services$50,000 – $199,999 avg. project costRead 2 Recent ReviewsReviewed 2 times in the past 6 months
Gateway Group has received positive feedback over the last six months, with clients praising their responsiveness, organization, and ability to meet deadlines. Notably, a CFO highlighted their effectiveness in enhancing investor engagement and credibility, while an advisor commended their success in gaining media attention and organizing investor meetings. Both clients noted the alignment of values and high-quality service, with one indicating plans for future collaboration, reflecting overall satisfaction with Gateway Group's performance.Was this helpful?
Industry Experience
Gateway Group has demonstrated strong expertise in the Information Technology, Telecommunications, Energy & Natural Resources, and Manufacturing sectors. Feedback highlights their adeptness in managing investor relations, strategic consulting, and public relations. Clients commend their responsiveness, project management, and ability to enhance brand visibility. Overall sentiment is highly positive, indicating that Gateway Group is well-suited for organizations seeking effective communications strategies within these industries.
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Other industries Energy & natural resources Manufacturing Telecommunications Information technologyWas this helpful?
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$10,000+$300+ / hr2 - 9Serves United StatesServices provided
35% Public Relations20% Branding15% Social Media Marketing +3 services10% Content Marketing10% Marketing Strategy10% Sports MarketingSee all 4 projectsBrandSavor is a prominent public relations firm specializing in media relations, corporate communications, and public communications. The company has received predominantly positive feedback, with clients praising its expert project management and strategic media coverage efforts. Notably, 100% of the reviewers highlight BrandSavor's effective project execution, although one suggests enhanced transparency in media relations.
Reviews mention Great project management
BrandSavor has received positive feedback regarding its project management capabilities. One client highlighted their expert and thorough project management, noting the team's ability to adapt to changes within the client's corporate structure while maintaining high standards. Another client also praised BrandSavor for delivering projects on time, emphasizing effective communication through various channels. Overall, the sentiment regarding BrandSavor's project management is highly favorable, with clients expressing satisfaction with their responsiveness and organizational skills.-
PR & Market Positioning for Battery Solutions Firm
5.0 Feb 24, 2026BrandSavor has delivered on time and has good project management. We communicate via virtual meetings, emails, and messaging apps.
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PR Services for Media Intelligence Provider
5.0 Mar 9, 2026BrandSavor has delivered expert and thorough project management, meeting facilitation, and coordination with our changing and sometimes bureaucratic corporate structure. They’ve pivoted as needed when circumstances or processes have changed on our end and maintained a notably high standard for their team. We communicate via virtual meetings, emails, and messaging apps.
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1 of 1 reviews is 5 starsUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
BrandSavor has received high praise for its exceptional strategic communications and brand leadership capabilities. Clients commend the team for their ability to navigate high-pressure situations with excellence, as demonstrated during a recent high-profile event in Cannes. Feedback highlights their attention to detail, effective communication, and commitment to client success. Clients appreciate the company's culture fit and value for cost, with one client noting that everything BrandSavor touches turns to 'glistening gold.' Overall, sentiment towards BrandSavor is overwhelmingly positive.Was this helpful?
Industry Experience
BrandSavor has demonstrated expertise across various industries, including arts, media, energy, and business services. Clients have noted their strengths in brand messaging, project management, and strategic communications, often highlighting their professionalism, strong cultural fit, and ability to pivot amidst challenges. Overall sentiment is positive, with clients praising BrandSavor's impact on enhancing brand visibility and narrative alignment, making them well-suited for projects in creative, media, energy, and corporate sectors.
Read All ReviewsSelect Industry to see insights
Business services Media Energy & natural resources Arts, entertainment & musicWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
BrandSavor has received positive feedback regarding its overall cost and value for money. Clients have noted that their pricing fits within budget constraints while still delivering high-quality services. For instance, one client mentioned spending less than $10,000 and found the value excellent, particularly in the context of their rebranding efforts. Another client emphasized that BrandSavor offered good value for cost, reinforcing the sentiment that their services are both effective and reasonably priced.Was this helpful?
$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
80% Public Relations10% Branding10% Marketing StrategySee all 28 projects10 to 1 Public Relations is a reputable PR and communications agency specializing in media relations, brand reputation, and corporate communications. The company is lauded for its professionalism, reliability, and ability to effectively manage media coverage and brand positioning. According to reviews, approximately 90% of clients express satisfaction with the agency's proactive approach and results-driven strategies, highlighting its role in enhancing brand awareness and media presence across various industries.
Reviews mention Trustworthy
10 to 1 Public Relations is regarded as a trustworthy partner, especially during crises. A client emphasized their professionalism and accessibility, noting that the team was available around the clock, which was crucial during a challenging period. The client appreciated the clarity and honesty in communication, stating that 10 to 1 Public Relations helped minimize negative perceptions and fostered a positive community response. Overall, the engagement was described as a pleasurable experience, reinforcing the company's reliability.-
Crisis Management PR for Indie Game Company
5.0 Sep 4, 202010 to 1 Public Relations is very trustworthy. You should have a game plan in mind for your business and the team will help you to reach that goal and navigate hurdles swiftly and professionally. The team was always accessible, even round the clock, which is a top priority for a company in a crisis.
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2 of 2 reviews are 5 stars1 new review for Public Relations services$10,000 – $49,000 avg. project costRead 2 Recent ReviewsReviewed 2 times in the past 6 months
10 to 1 Public Relations has received positive feedback in recent reviews, highlighting their professionalism, communication, and effective media strategies. Clients noted significant media coverage and engagement spikes as a result of their campaigns. One client emphasized their proactive approach and deep understanding of the industry, while another praised their responsiveness and timely delivery of press materials. Overall, clients expressed satisfaction with the results and indicated no significant areas for improvement.Was this helpful?
21 of 26 Public Relations reviews are 5 stars1 new review for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 26 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Services for Pool Services Company
5.0 — 10 to 1 Public Relations provided PR services for a pool services company. The team developed and distributed press releases and pitched the client's story to trade outlets and national business Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
10 to 1 Public Relations is perceived as offering good value for money, with clients highlighting their professional service and proactive approach. Several reviews indicate that their pricing aligns well with client budgets and expectations. For example, one client noted that their engagement led to a significant increase in media coverage and brand awareness, reinforcing the perception of value. Overall, clients expressed satisfaction with the quality of service relative to costs, often emphasizing the effectiveness and responsiveness of the team.Was this helpful?
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UndisclosedUndisclosed2 - 9Dallas, TX
Services provided
40% Public Relations20% Digital Strategy20% Marketing Strategy +1 service20% Social Media MarketingLaunched in 1998, The Lovell Group is a small PR company. Their services include Public Relations and Digital Strategy.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
Services provided
40% Public Relations20% Social Media Marketing20% Video Production +1 service20% Web DevelopmentSugerman Communications Group is a public relations firm located in Los Angeles, California. They provide Public Relations and Social Media Marketing and were launched in 2002.
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UndisclosedUndisclosed2 - 9Grapevine, TX
Services provided
40% Public Relations20% Event Marketing20% Marketing Strategy +1 service20% Social Media MarketingWordPlay Public Relations & Marketing is a PR firm. The team is based in Grapevine, Texas, and their services include Public Relations and Event Marketing.
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UndisclosedUndisclosed2 - 9Dallas, TX
Services provided
40% Public Relations20% Advertising20% Marketing Strategy +1 service20% Social Media MarketingCulver Public Relations is a PR agency. The small Dallas, Texas-based team focuses on Public Relations and Advertising. The firm was founded in 2005.
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UndisclosedUndisclosed2 - 9Plano, TX
Services provided
40% Public Relations20% Advertising20% Marketing Strategy +1 service20% Social Media MarketingLittle Voice Public Relations is a PR firm. Established in 2016, the team focuses on Public Relations and Advertising. The company is headquartered in Plano, Texas.
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UndisclosedUndisclosed2 - 9Bettendorf, IA
Services provided
40% Public Relations20% Branding20% Content Marketing +1 service20% Social Media MarketingLaunched in 2007, Bawden & Lareau Public Relations is a PR company. The firm offers Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Chicago, IL
Services provided
40% Public Relations30% Branding30% Social Media MarketingSKOOG Productions LLC is a public relations company headquartered in Chicago, Illinois. They offer Public Relations and Branding.
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UndisclosedUndisclosed2 - 9San Antonio, TX
Services provided
40% Public Relations30% Advertising30% Marketing StrategySmall PR agency Cavazos Public Relations and Advertising Inc., is based in San Antonio, Texas. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Phoenix, AZ
Services provided
40% Public Relations30% Event Marketing30% Media Planning & BuyingLaunched in 2010, Scutari and Cieslak Public Relations is a public relations company. The firm focuses on Public Relations and Event Marketing, and is small.
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UndisclosedUndisclosed2 - 9Denver, CO
Services provided
40% Public Relations20% Branding20% Graphic Design +1 service20% Social Media MarketingWhat's UP Public Relations, a small PR agency, is in Denver, Colorado. The team focuses on Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Fort Collins, CO
Services provided
40% Public Relations30% Marketing Strategy20% Business Consulting +1 service10% Event ManagementSensa Business Communications is a PR company. They are in Fort Collins, Colorado and have small team. Their team offers Public Relations and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Bend, OR
Services provided
40% Public Relations20% Content Marketing20% Market Research +1 service20% Social Media MarketingCampbell Consulting Group is a public relations agency in Bend, Oregon. They focus on Public Relations and Content Marketing.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
Services provided
40% Public Relations20% Graphic Design20% Search Engine Optimization +1 service20% Social Media MarketingInfinite Communications is a small public relations firm located in Los Angeles, California. Their services include Public Relations and Graphic Design.
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UndisclosedUndisclosed2 - 9New Haven, CT
Services provided
40% Public Relations25% Content Marketing25% Social Media Marketing +1 service10% Event ManagementOmniculture Communications, a public relations company, was founded in 2014. The team focuses on Public Relations and Content Marketing and is based in New Haven, Connecticut.
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UndisclosedUndisclosed2 - 9Wilton, CT
Services provided
40% Public Relations20% Branding20% Marketing Strategy +2 services10% Social Media Marketing10% Web DevelopmentKovak-Likly Communications is a small PR agency. Founded in 1985, the team offers Public Relations and Branding.
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UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
40% Public Relations20% Branding20% Digital Strategy +1 service20% Social Media MarketingGraham & Associates, Inc is a PR agency. Located in San Francisco, California, the agency was founded in 1996. Their team specializes in Public Relations and Branding.
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UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
40% Public Relations20% Branding20% Media Planning & Buying +1 service20% Product DesignElevator Communications, LLC is a small San Francisco, California-based public relations company. Their services include Public Relations and Branding.
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UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
40% Public Relations20% Content Marketing20% Social Media Marketing +2 services10% Pay Per Click10% Search Engine OptimizationSmall public relations agency Clement | Peterson, is located in San Francisco, California and Golden, Colorado. The team provides Public Relations and Content Marketing.
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UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
40% Public Relations20% Content Marketing10% Advertising +3 services10% Event Marketing10% Media Planning & Buying10% Social Media MarketingSpeakeasy Strategies is a small PR agency. Launched in 2013, the team offers Public Relations and Content Marketing.
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UndisclosedUndisclosed2 - 9Raleigh, NC
Services provided
40% Public Relations20% Branding20% Social Media Marketing +1 service20% Web DevelopmentEstablished in 1995, McKeeman Communications is a small Raleigh, North Carolina-based PR agency. Their team specializes in Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
Services provided
40% Public Relations20% Branding20% Event Marketing +1 service20% Marketing StrategyBrooklyn PR is a PR firm. Launched in 2012, their team focuses on Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Chula Vista, CA
Services provided
40% Public Relations50% Social Media Marketing10% Event ManagementLuxuria Public Relations is a social media marketing agency founded in 2013. The team offers Social Media Marketing and Public Relations and is headquartered in Chula Vista, California.
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UndisclosedUndisclosed2 - 9High Point, NC
Services provided
40% Public Relations30% Event Marketing30% Social Media MarketingBreaking Limits, LLC, a public relations agency, focuses on Public Relations and Event Marketing. The agency is located in High Point, North Carolina.
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UndisclosedUndisclosed2 - 9Sacramento, CA
Services provided
40% Public Relations30% Media Planning & Buying30% Social Media MarketingAIM Consulting, Inc. Is a PR firm headquartered in Sacramento, California. Their services include Public Relations and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9New Britain, CT
Services provided
40% Public Relations20% Marketing Strategy20% Social Media Marketing +2 services10% Event Management10% Media Planning & BuyingPublic relations agency Gaffney Bennett Public Relations is in New Britain, Connecticut. The team focuses on Public Relations and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Cincinnati, OH
Services provided
40% Public Relations20% Branding20% Marketing Strategy +1 service20% Social Media MarketingCristofoli Keeling, Inc., a PR agency, was founded in 1999. The company focuses on Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Cleveland, OH
Services provided
40% Public Relations20% Direct Marketing20% Event Marketing +1 service20% Media Planning & BuyingR Strategy Group, a public relations company, provides Public Relations and Event Marketing. The company is in Cleveland, Ohio.
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UndisclosedUndisclosed2 - 9Salt Lake City, UT
Services provided
40% Public Relations30% Business Consulting30% Event MarketingWilkinson Ferrari & Co. Is a public relations company. Founded in 1993, the company is headquartered in Salt Lake City, Utah. Their team focuses on Public Relations and Event Marketing.
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UndisclosedUndisclosed2 - 9Columbia, SC
Services provided
40% Public Relations60% Business ConsultingParker Poe Consulting LLC is a small Columbia, South Carolina-based Business Consulting company. The team provides Business Consulting and Public Relations.
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UndisclosedUndisclosed2 - 9West Jordan, UT
Services provided
40% Public Relations30% Marketing Strategy30% Social Media MarketingSpringboard5 is a public relations company launched in 2011. The team provides Public Relations and Marketing Strategy and is located in West Jordan, Utah.
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UndisclosedUndisclosed2 - 9Albuquerque, NM
Services provided
40% Public Relations20% Advertising10% Branding +3 services10% Marketing Strategy10% Social Media Marketing10% Video ProductionPR agency Carroll Strategies Public Relations is based in Albuquerque, New Mexico. Launched in 2008, the team provides Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Richmond, VA
Services provided
40% Public Relations20% Branding20% Social Media Marketing +2 services10% Content Marketing10% Graphic DesignPR company Commonwealth Public Relations was founded in 2009. The firm focuses on Public Relations and Branding, and is small.
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UndisclosedUndisclosed2 - 9Paramus, NJ
Services provided
40% Public Relations15% Email Marketing15% Search Engine Optimization +2 services15% Social Media Marketing15% Web DevelopmentCaryl Communications Inc. Is a PR agency. Launched in 1980, the team offers Public Relations and Email Marketing. The firm is in Paramus, New Jersey.
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UndisclosedUndisclosed2 - 9New York, NY
Services provided
40% Public Relations20% Branding20% Content Marketing +1 service20% Marketing StrategyIn The Lights PR, Inc. Is a PR agency launched in 2013. Their services include Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Oklahoma City, OK
Services provided
40% Public Relations20% Branding20% Event Marketing +2 services10% Event Management10% Media Planning & BuyingPen-Write Communications is a small PR company headquartered in Oklahoma City, Oklahoma. The team focuses on Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Tulsa, OK
Services provided
40% Public Relations20% Event Marketing20% Media Planning & Buying +2 services10% Content Marketing10% Event ManagementPropeller Communications is a public relations agency. Headquartered in Tulsa, Oklahoma, their small team offers Public Relations and Event Marketing. The company was founded in 2012.
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UndisclosedUndisclosed2 - 9Tulsa, OK
Services provided
40% Public Relations20% Branding20% Media Planning & Buying +2 services10% Event Management10% Event MarketingDollahon PR is a PR company. In Tulsa, Oklahoma, the team specializes in Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Oklahoma City, OK
Services provided
40% Public Relations20% Advertising20% Social Media Marketing +2 services10% Email Marketing10% Event ManagementPR firm Crafty Communications is based in Oklahoma City, Oklahoma. They specialize in Public Relations and Advertising.
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UndisclosedUndisclosed2 - 9Provo, UT
Services provided
40% Public Relations20% Advertising20% Event Marketing +1 service20% Web DesignThe Walton Group is a PR agency founded in 1985. The firm focuses on Public Relations and Advertising, and is small.
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UndisclosedUndisclosed2 - 9Edmond, OK
Services provided
40% Public Relations20% Media Planning & Buying10% Branding +3 services10% Email Marketing10% Logo10% Social Media MarketingPrice Lang Consulting is a public relations company. Their small team is based in Edmond, Oklahoma and focuses on Public Relations and Media Planning & Buying. The agency was launched in 2011.
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UndisclosedUndisclosed2 - 9West Palm Beach, FL
Services provided
40% Public Relations50% Branding10% Event ManagementAt Large PR and Marketing is a small branding company in West Palm Beach, Florida. The team specializes in Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Chicago, IL
Services provided
40% Public Relations20% Advertising20% Event Marketing +1 service20% Media Planning & BuyingBeaman Incorporated is a PR agency. They provide Public Relations and Advertising and were established in 1996.
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UndisclosedUndisclosed2 - 9Canonsburg, PA
Services provided
40% Public Relations20% Advertising20% Branding +2 services10% Print Design10% Web DesignAlpha/Omega Communications, LLC is a PR firm. They are located in Canonsburg, Pennsylvania and have small team. Their team provides Public Relations and Advertising.
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List of the Best PR Firms in the United States
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$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
37.3/40.020/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
40% Public Relations60% Other -
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
100% Public Relations -
$1,000+$100 - $149 / hr50 - 249Sarasota, FL
Ability to deliver
35.2/40.019/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
65% Public Relations35% Other -
$10,000+$150 - $199 / hr10 - 49Lewisville, TX
Ability to deliver
35.2/40.018.8/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+$100 - $149 / hr250 - 999New York, NY
Ability to deliver
34.4/40.019.4/20 Reviews8.1/10 Clients & Experience6.9/10 Market PresenceService focus
60% Public Relations40% Other -
$25,000+$100 - $149 / hr50 - 249Boston, MA
Ability to deliver
33.9/40.016.8/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Ability to deliver
33.7/40.018.2/20 Reviews9.7/10 Clients & Experience5.9/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+Undisclosed10 - 49Fort Lauderdale, FL
Ability to deliver
32.9/40.017.6/20 Reviews9.2/10 Clients & Experience6.1/10 Market PresenceService focus
70% Public Relations30% Other -
$5,000+$150 - $199 / hr10 - 49Williamsburg, VA
Ability to deliver
32.6/40.016.8/20 Reviews9.3/10 Clients & Experience6.5/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr50 - 249Chicago, IL
Ability to deliver
32.6/40.020/20 Reviews8.4/10 Clients & Experience4.2/10 Market PresenceService focus
100% Public Relations -
$1,000+$100 - $149 / hr10 - 49Philadelphia, PA
Ability to deliver
31.8/40.017.8/20 Reviews10/10 Clients & Experience4/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
31.8/40.017/20 Reviews10/10 Clients & Experience4.8/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+Undisclosed10 - 49Houston, TX
Ability to deliver
32.5/40.016.6/20 Reviews9.8/10 Clients & Experience6.1/10 Market PresenceService focus
55% Public Relations45% Other -
$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
31.7/40.017.6/20 Reviews10/10 Clients & Experience4.1/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+Undisclosed10 - 49Irvine, CA
Ability to deliver
31.6/40.018.8/20 Reviews5.2/10 Clients & Experience7.6/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+$150 - $199 / hr50 - 249Ardmore, PA
Ability to deliver
31.1/40.016.2/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
31.1/40.016.4/20 Reviews9.1/10 Clients & Experience5.6/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$300+ / hr10 - 49New York, NY
Ability to deliver
34.1/40.017.2/20 Reviews9.3/10 Clients & Experience7.6/10 Market PresenceService focus
40% Public Relations60% Other -
$10,000+Undisclosed10 - 49Denver, CO
Ability to deliver
31.2/40.016.2/20 Reviews9.2/10 Clients & Experience5.9/10 Market PresenceService focus
55% Public Relations45% Other -
$5,000+$200 - $300 / hr10 - 49San Diego, CA
Ability to deliver
32.1/40.017.4/20 Reviews6.1/10 Clients & Experience8.6/10 Market PresenceService focus
50% Public Relations50% Other -
$50,000+Undisclosed2 - 9New York, NY
Ability to deliver
30.3/40.016.2/20 Reviews9.1/10 Clients & Experience5/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
31.1/40.016/20 Reviews9.5/10 Clients & Experience5.6/10 Market PresenceService focus
55% Public Relations45% Other -
$1,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
30.1/40.016.2/20 Reviews8.9/10 Clients & Experience5/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
30.1/40.019/20 Reviews5.3/10 Clients & Experience5.8/10 Market PresenceService focus
100% Public Relations -
UndisclosedUndisclosed10 - 49Danbury, CT
Ability to deliver
29.9/40.018.6/20 Reviews7/10 Clients & Experience4.3/10 Market PresenceService focus
80% Public Relations20% Other -
$5,000+$200 - $300 / hr10 - 49Nashville, TN
Ability to deliver
29.8/40.017.4/20 Reviews6.2/10 Clients & Experience6.2/10 Market PresenceService focus
75% Public Relations25% Other -
$1,000+$100 - $149 / hr2 - 9Tampa, FL
Ability to deliver
31.2/40.016.8/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
60% Public Relations40% Other -
UndisclosedUndisclosed50 - 249New York, NY
Ability to deliver
32.7/40.017.4/20 Reviews8.3/10 Clients & Experience7.1/10 Market PresenceService focus
35% Public Relations65% Other -
$5,000+$200 - $300 / hr10 - 49Brea, CA
Ability to deliver
29.7/40.016.4/20 Reviews9.1/10 Clients & Experience4.2/10 Market PresenceService focus
65% Public Relations35% Other -
$10,000+$150 - $199 / hr10 - 49Boston, MA
Ability to deliver
29.3/40.016.2/20 Reviews8.8/10 Clients & Experience4.3/10 Market PresenceService focus
100% Public Relations
Latest Public Relations Articles
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New Clutch data shows that only 15% of AI assistant users would click a relevant in-platform ad. Learn how brand lift measurement captures the impact of...
Personal Branding vs. Company Branding on LinkedIn: Where Should Founders Focus Their Efforts?
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U.S. PR Services FAQs
A U.S.-based PR firm manages the relationship between your organization and its key audiences — journalists, analysts, investors, policymakers, and the public. Most of these dedicated agencies offer services such as:
- Media relations (pitching stories and securing earned coverage)
- Executive thought leadership (placing bylines and speaking opportunities)
- Crisis communications (preparing for and responding to reputational threats)
- Analyst relations
Many American PR firms now extend into digital PR — earning backlinks through news coverage — and AI-search optimization, helping brands appear in AI-generated answers on tools like ChatGPT and Perplexity.
American PR firms offer direct relationships with U.S. reporters, editors, podcast hosts, and broadcast producers — relationships that take years to build and can't be replicated by an overseas agency. Beyond access, U.S.-based firms understand the nuances of domestic news cycles, regulatory sensitivities, and cultural tone. They know which publications your B2B buyers actually read versus which ones just look impressive on a coverage report.
According to Clutch pricing data, most U.S. PR firms charge a monthly retainer. Smaller boutique firms typically start in the $3,000 – $5,000 per month range. Mid-size firms with sector specialization generally run $6,000 – $15,000 per month.
On the other hand, larger or nationally recognized agencies often start at $15,000 – $25,000 per month and up, and project-based engagements are typically scoped at $10,000 – $50,000. While several factors affect costs, the average hourly rates for senior PR professionals range from $150 – $350 per hour.
Define what success looks like — trade press or consumer press, national or regional, earned media or analyst influence. After that, filter by industry specialization and review verified client feedback on Clutch to help streamline your search.
Then, request a media map showing which reporters the firm has active relationships with in your space, and ask how they measure impact beyond impressions — i.e., share of voice, message pull-through, and coverage that drives traffic or pipeline.
Be cautious of firms that guarantee specific placements — earned media is inherently unpredictable, and guarantees usually signal pay-to-play advertorial. Watch out for logo-heavy rosters in unrelated industries; media relationships are vertical-specific. If a firm defaults to AVE (advertising value equivalency) as its primary measurement, that's a sign its reporting culture lags. Also avoid firms with high account team turnover — ask who manages your account day to day and how long they've been with the firm.
Get quotes from the 5 best-fit agencies for your project—in 4 minutes or less.