Top PR Firms in the United States
Public relations earns coverage you can't buy and credibility paid media can't replicate — but only when the firm has the right relationships and the right strategic instincts for your moment. U.S. PR firms bridge media relations, executive thought leadership, crisis response, analyst relations, and increasingly, the AI search and citation environment that's reshaping how brands get discovered.
The strongest firms combine deep reporter and editor relationships with measurement frameworks that go beyond impressions and AVE — share of voice, message penetration, and earned coverage that actually shifts buyer behavior. Clutch helps you compare top U.S. PR firms through verified client reviews, portfolios, and pricing data. Filter by industry, scope, and budget, and explore related directories:
15 Leaders 15 Contenders
6,016 Companies
List of the Best PR Firms in the United States
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Featured
What are Featured Providers?
$10,000+$300+ / hr2 - 9Serves United StatesServices provided
100% Public RelationsSee all 15 projectsDISRUPT PR is a dynamic Public Relations firm specializing in Media Relations, Public Communications, and Brand Reputation enhancement. The company consistently receives positive feedback, with 100% of reviews highlighting their strategic communication skills and timely project delivery. Clients commend their ability to secure significant media coverage and their professional, responsive approach to project management.
Reviews mention Unique expertise
The sentiment regarding DISRUPT PR's unique expertise is overwhelmingly positive. A client noted that their guidance was instrumental in winning the INC. 5000, significantly enhancing the client's business prestige. The client praised Marin and her team for their professionalism, expertise, and genuine passion for client success, stating, 'Disrupt is excellent.' Overall, the feedback reflects a strong alignment of values and high satisfaction with the company's specialized knowledge and client engagement.-
PR Services for Personal Branding Company
5.0 Dec 25, 2023Marin and her team are best in class, and truly have the most professional, expert and engaging approach to their client work. This is my industry, and so I know good work from bad. Disrupt is excellent.
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3 of 3 reviews are 5 stars3 new reviews for Public Relations servicesLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews for DISRUPT PR reflect a strong overall sentiment, highlighting their effectiveness in enhancing brand awareness and media presence. Clients noted significant improvements in website traffic and media coverage, with one stating, 'They’ve been awesome,' and another praising their 'strategic, responsive, and highly tactful' approach. Project management was consistently described as communicative and timely, with no reported areas for improvement across multiple engagements.Was this helpful?
13 of 13 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 months$10,000 – $49,000 avg. project costRead 13 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Services for Healthcare Services Provider
5.0 — DISRUPT PR provides PR services for a healthcare services provider. The team is responsible for the strategic development and execution of all communication-related activities. Read moreWas this helpful?
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$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Public Relations10% Content Marketing10% Digital Strategy +1 service10% Social Media MarketingSee all 10 projectsUproar by Moburst is a premier Public Relations firm specializing in Media Relations, Communications, and Corporate Communications. Across all reviews, 100% of clients highlight their responsiveness, strategic PR execution, and ability to deliver measurable outcomes, such as increased media coverage and brand awareness. Clients praise their professional service, with no notable areas for improvement mentioned.
Reviews mention Results-oriented
Clients express a strong sentiment of satisfaction regarding Uproar by Moburst's results-oriented approach. Feedback highlights their consistent delivery of measurable outcomes and adaptability to client needs. Notably, one client stated, 'Uproar always delivers' and commended their proactive project management and timely execution. Their eagerness to engage and adjust strategies based on industry feedback further underscores their commitment to achieving client objectives, reinforcing their reputation as a reliable partner.-
PR Services, Mktg & Content Writing for Consumer Tech Co
5.0 Apr 10, 2025Uproar does a great job delivering results. We discuss what each quarterly strategy will be and then we go over each quarter report. Uproar always delivers. They also do a great job of listening and adjusting our strategy to the industry.
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1 of 1 reviews is 5 stars1 new review for Public Relations services$50,000 – $199,999 avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent client feedback for Uproar by Moburst highlights their exceptional responsiveness and alignment with client goals. One client praised their ability to increase visibility through strategic media outreach, noting the team's creativity and commitment to understanding niche business needs. The overall sentiment is highly positive, with clients appreciating the company's values and culture fit, and reporting successful outcomes such as published articles and enhanced public engagement.Was this helpful?
8 of 8 Public Relations reviews are 5 stars1 new review for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 8 ReviewsPublic Relations PROJECT HIGHLIGHT
Digital & PR Strategy for Voice Translator Manufacturer
5.0 — Uproar by Moburst manages the digital and PR strategy of a voice translator manufacturer. The team builds and implements the PR strategy to increase brand awareness and establish relations with Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently highlight Uproar by Moburst's competitive pricing and strong value for money. One client noted, 'Pricing fit our budget' and 'good value for cost,' while another emphasized their 'exceptional service levels.' Overall sentiment is positive, with feedback indicating that the company's professional services deliver significant results, thereby justifying their costs. Clients appreciate responsive communication and the ability to adapt strategies, further enhancing perceived value.Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
60% Public Relations20% Content Marketing20% Web DesignSee all 9 projectsChannel V Media is a premier public relations firm specializing in Corporate Communications, Media Relations, and Publicity. They are renowned for elevating brand reputation, increasing media coverage by up to 400%, particularly in high-value outlets, and securing over 100 articles annually for various clients. With a focus on strategic storytelling and consistent execution, 100% of reviews highlight their ability to exceed expectations, foster thought leadership, and create significant brand awareness globally.
7 of 7 Public Relations reviews are 5 stars1 new review for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 7 ReviewsPublic Relations PROJECT HIGHLIGHT
PR & Communications for Personalization SaaS Company
5.0 — Channel V Media handles the PR and communications strategies of a personalization SaaS company. Their work involves securing coverage from publications and developing the firm’s core brand Read moreWas this helpful?
Industry Experience
Channel V Media has demonstrated strong expertise in various industries, notably Information Technology, Software, and Financial Services. Clients highlight their effective brand awareness strategies, with significant improvements in media presence and executive visibility. In IT and Software, they excelled in enhancing corporate communications and securing influential press coverage. In Financial Services, they significantly increased media exposure and engagement. Overall, their collaborative approach, strategic insights, and creative storytelling have led to positive outcomes across these sectors, positioning them as a valuable partner for organizations seeking to enhance their market presence.
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Information technology Software IT Services Advertising & marketing Legal Financial servicesWas this helpful?
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$5,000+$100 - $149 / hr10 - 49Serves United StatesServices provided
100% Public RelationsSee all 310 projectsOtter Public Relations is a communications firm specializing in media relations, public media relations, and enhancing brand reputation. Across reviews, 100% of clients highlight their efficiency and professionalism, with an impressive 90% noting exceptional project management and timely delivery. The firm consistently demonstrates strong alignment with client values and strategic SEO impact, making it a valued partner for increasing online visibility and credibility.
3 of 3 reviews are 5 stars3 new reviews for Public Relations servicesLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews highlight Otter Public Relations' effectiveness in enhancing client visibility and credibility. Clients commend their organized approach, timely project management, and high-quality writing. For instance, Staffly Digital noted improved SEO rankings and increased authority, while a retail client achieved over 600 press pieces with 6 billion views. Overall sentiment is overwhelmingly positive, with clients appreciating the value for cost and the team's commitment to delivering impactful results.Was this helpful?
212 of 230 Public Relations reviews are 5 stars14 new reviews for Public Relations in past 6 months$10,000 – $49,000 avg. project costRead 230 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Services for Content Leadership Company
5.0 — Otter Public Relations provided PR services for a content leadership company. The team produced professional articles on the client's services. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
The feedback regarding Otter Public Relations indicates a positive sentiment regarding their overall cost and value for money. Clients consistently noted that the pricing was reasonable and fit within their budgets, often describing the services as providing excellent value. For instance, one client highlighted that they spent less than $10,000 for significant results, while another praised the quick turnaround for a published article at a low cost of $27. Overall, the majority of clients felt that the investment was worthwhile, leading to increased visibility, improved SEO rankings, and enhanced credibility.Was this helpful?
View PackagesPR Representation by the #1 PR Firm in the US
100% guaranteed media coverage in top-tier publications such as Forbes, Inc, CNBC, & Bloomberg. We represent members of US Congress, Fortune 50 companies like Alibaba, and top thought leaders like Mike Mandell (aka Law by Mike). Otter PR has been ranked the #1 PR firm in the US by Clutch, UpCity, and G2.Was this helpful?
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UndisclosedUndisclosed2 - 9Santa Fe, NM
Services provided
90% Public Relations10% Event ManagementLaunched in 1998, PK Public Relations is a small Santa Fe, New Mexico-based public relations firm. Their services include Public Relations and Event Management.
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UndisclosedUndisclosed2 - 9Reading, VT
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90% Public Relations10% Event ManagementPublic relations agency Grasshopper Lane Communications was launched in 2014. Located in Reading, Vermont, the team offers Public Relations and Event Management.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
100% Public RelationsSee all 22 projectsInterdependence is a prominent PR and communications agency with expertise in media relations, public affairs, and corporate communications. They consistently receive positive feedback, with approximately 100% of clients praising their professionalism and strategic media insights. Common themes in reviews include their ability to secure high-profile media placements, deliver timely results, and align with client values, showcasing their commitment to enhancing brand reputation and visibility.
Reviews mention Efficient
Clients have consistently praised Interdependence for their efficiency in project management and execution. One client noted that they 'absolutely 100% met' publication goals and described the process as 'streamlined' due to effective prior research. Additionally, they appreciated the concise communication style, stating that Interdependence provided the necessary updates without unnecessary details. Overall, the sentiment reflects strong satisfaction with the company's ability to deliver results promptly and effectively.-
Public Relations for Global Manufacturing Company
5.0 Oct 16, 2018They provided good, clean project management. They were very efficient. They didn't waste time by giving us weekly updates. They told us what the track was going to be, and then they ensured the project stayed on track. We mostly communicated by email.
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Industry Experience
Interdependence has demonstrated significant expertise across various industries, notably Healthcare, Consulting, Nonprofit, Manufacturing, and Consumer Products. Clients commend their strategic media outreach, responsiveness, and ability to enhance brand visibility and thought leadership. In Healthcare and Nonprofit sectors, they excel in establishing credibility, while in Consulting, they effectively position organizations as industry leaders. Overall, feedback reflects a strong sentiment of satisfaction, indicating that companies in these industries would benefit from Interdependence's services.
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Banks Nonprofit IT Services Non-profit Other Industry Food & Beverage Consumer Products eCommerce Real estate Manufacturing Arts, entertainment & music Healthcare ConsultingWas this helpful?
More responsive than most other service providers
Get in TouchInterdependence is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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Irvine, California (3) Chicago, Illinois (2) Muskego, Wisconsin (1) Anaheim, California (1) Mount Pleasant, South Carolina (1) Denton, Texas (1) Atlanta, Georgia (1) New York City, New York (1) Miami, Florida (1) High Point, North Carolina (1) Orlando, Florida (1) Mission Viejo, California (1) San Francisco, California (1) San Jose, California (1) Pleasant Grove, Utah (1) Seattle, Washington (1) Lynn, Massachusetts (1)Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
70% Public Relations10% Content Marketing10% Generative AI +1 service10% Search Engine OptimizationSee all 48 projectsIdea Grove is a Public Relations agency specializing in media relations, corporate communications, and brand reputation. Across reviews, 100% of clients highlight their effective project management and ability to elevate brand awareness and media coverage. The agency's strength is in blending PR with SEO strategies to drive measurable results, as noted by 80% of reviewers.
9 of 12 reviews are 5 stars8 new reviews for Public Relations services$50,000 – $199,999 avg. project costRead 12 Recent ReviewsReviewed 12 times in the past 6 months
Recent client feedback for Idea Grove reflects a consistently positive sentiment, highlighting their exceptional project management, responsiveness, and dedication. Clients praised their collaborative spirit and ability to deliver on time, with one noting, "They are awesome - always prompt and delivering what we need." Additionally, their unique approach to integrating PR and SEO strategies was particularly commended. Overall, clients express satisfaction and willingness to recommend Idea Grove for effective marketing and PR solutions.Was this helpful?
Industry Experience
Idea Grove has demonstrated strong expertise across various industries including Manufacturing, Telecommunications, Information Technology, Financial Services, and Supply Chain. Clients appreciate their comprehensive PR strategies, SEO improvements, and content creation, which contribute to increased brand awareness and authority. Feedback is overwhelmingly positive, highlighting their collaborative approach, responsiveness, and the ability to deliver measurable results. Companies in need of PR and marketing solutions, particularly in technology and manufacturing sectors, would find Idea Grove a valuable partner.
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IT Services Supply Chain, Logistics, and Transport Business services Other Industry Consumer Products Advertising & marketing Education Software Consulting Manufacturing Telecommunications Other industries HVAC Human Resources Financial services Information technologyWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients have consistently noted that Idea Grove offers excellent value for money, often citing their pricing as fitting well within budgets while delivering high-quality results. One client remarked on their 'good value for cost,' while another emphasized their 'dedication to understanding the business,' which enhances the effectiveness of their services. Overall, feedback reflects a strong sentiment of satisfaction regarding the balance between cost and the quality of services provided.Was this helpful?
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Dallas, Texas (10) Austin, Texas (2) Richardson, Texas (2) Irving, Texas (2) Princeton, New Jersey (1) Madison, Wisconsin (1) Chickasha, Oklahoma (1) Tulsa, Oklahoma (1) Springfield, Missouri (1) Rockville, Maryland (1) Farmers Branch, Texas (1) Houston, Texas (1) Topeka, Kansas (1) Plano, Texas (1) McDonough, Georgia (1) Buffalo Grove, Illinois (1) Tampa, Florida (1) South Plainfield, New Jersey (1) Hauppauge, New York (1) Charlotte, North Carolina (1) Racine, Wisconsin (1) Anaheim, California (1) Diamond Bar, California (1) Los Angeles, California (1) Palo Alto, California (1) San Francisco, California (1) San Jose, California (1) South San Francisco, California (1) Seattle, Washington (1) Honolulu, Hawaii (1) Louisville, Kentucky (1) Alexandria, Virginia (1) Cranbury, New Jersey (1)Was this helpful?
$10,000+$100 - $149 / hr250 - 999Serves United StatesServices provided
60% Public Relations15% Digital Strategy15% Social Media Marketing +1 service10% Event ManagementSee all 40 projects5WPR is a prominent Public Relations firm specializing in communications, media relations, and corporate communications, demonstrating expertise in various industries including health, beauty, and technology. The reviews indicate a strong positive sentiment, with approximately 90% of clients praising their strategic insight and effective media coverage. Reviewers frequently highlight 5WPR's impressive project management and ability to align with brand values, establishing them as a leading choice for brand reputation enhancement.
31 of 40 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 months$50,000 – $199,999 avg. project costRead 40 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Strategy for Creative Development Company
5.0 — 5WPR provided PR services for a creative development company. The team was tasked with earning media placements for the company and managing a specific client project. Read moreWas this helpful?
Industry Experience
5W Public Relations has demonstrated expertise across diverse industries, including Health & Wellness, Manufacturing, Beauty, Technology, and Financial Services. Clients consistently praise their strategic approach, strong media relationships, and ability to enhance brand visibility. Notable strengths include effective influencer engagement, proactive communication, and tailored PR solutions. Overall sentiment is highly positive, particularly within the health, beauty, and technology sectors, indicating a strong fit for organizations seeking impactful public relations services.
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Advertising & marketing Beauty Beauty & Cosmetics Gaming Financial services Human Resources Information technology Education Arts, entertainment & music Media Software Consumer Products Healthcare Hospitality & leisure Retail Other industries Manufacturing Food & BeveragesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently praise 5W Public Relations for their cost-effectiveness and value for money, often noting that their pricing aligns well with budgets while delivering high-quality results. One client highlighted their 'good value for cost' and another remarked on their ability to 'do a lot with a little.' Overall sentiment reflects satisfaction with the agency's responsiveness, professionalism, and dedication, making them a reliable partner for achieving PR goals without compromising on quality.Was this helpful?
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UndisclosedUndisclosed2 - 9New York, NY
Services provided
70% Public Relations15% AI Consulting15% AI DevelopmentPublic relations company RBMG is located in Stamford, England and New York, New York. They offer Public Relations and Artificial Intelligence.
Read moreSee All Locations (2)New York, NY
125 Park Avenue 25th Floor
New York, NY 100176 - 9
+1.212.661.0075
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$100,000+$100 - $149 / hr50 - 249Franklin Park, IL
Services provided
20% Public Relations30% Advertising25% Market Research +2 services15% Branding10% Direct MarketingThe Custom Boxes, an Advertising company, was established in 2010. The team focuses on Advertising and Market Research.
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$1,000+$50 - $99 / hr2 - 9Naples, FL
Services provided
100% Public RelationsSee all 7 projectsNewswirejet is a public relations firm specializing in media relations, providing PR services and strategic press release distribution. Based on client reviews, 100% of the feedback highlights their quick, efficient service and excellent communication, with no areas for improvement noted, demonstrating their commitment to quality and client satisfaction in enhancing brand reputation and media coverage.
4 of 4 Public Relations reviews are 5 stars4 new reviews for Public Relations in past 6 monthsLess than $10,000 avg. project costRead 4 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Strategy & SEO Services for Email Marketing Agency
5.0 — Getting PR provided PR strategy services for an email marketing agency. The team was also responsible for media outreach, securing top-tier placements, and creating content optimized for SEO. Read moreWas this helpful?
Industry Experience
Newswirejet has demonstrated expertise across multiple industries, notably Advertising & Marketing, Healthcare, and Media. Clients commend their strong project management, effective communication, and ability to secure high-quality media placements. The overall sentiment is highly positive, particularly in Marketing and Media, where their strategies have significantly boosted visibility and brand awareness. Healthcare clients appreciate their tailored approach and affordability. Organizations seeking impactful PR services in these sectors may find Newswirejet to be a suitable partner.
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Advertising & marketing Healthcare MediaWas this helpful?
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UndisclosedUndisclosed10 - 49Washington, DC
Services provided
100% Public RelationsCFM Advocates is a Portland, Oregon-based PR firm. The team focuses on Public Relations.
Read moreSee All Locations (3)Washington, DC
311 Massachusetts Avenue NE
Washington, DC 200022 - 5
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UndisclosedUndisclosed10 - 49Seattle, WA
Services provided
100% Public RelationsSound Counsel Crisis Communications is a PR firm established in 2008. Their services include Public Relations.
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Featured
What are Featured Providers?
$10,000+$300+ / hr2 - 9Serves United StatesServices provided
100% Public RelationsSee all 15 projectsDISRUPT PR is a dynamic Public Relations firm specializing in Media Relations, Public Communications, and Brand Reputation enhancement. The company consistently receives positive feedback, with 100% of reviews highlighting their strategic communication skills and timely project delivery. Clients commend their ability to secure significant media coverage and their professional, responsive approach to project management.
Reviews mention Unique expertise
The sentiment regarding DISRUPT PR's unique expertise is overwhelmingly positive. A client noted that their guidance was instrumental in winning the INC. 5000, significantly enhancing the client's business prestige. The client praised Marin and her team for their professionalism, expertise, and genuine passion for client success, stating, 'Disrupt is excellent.' Overall, the feedback reflects a strong alignment of values and high satisfaction with the company's specialized knowledge and client engagement.-
PR Services for Personal Branding Company
5.0 Dec 25, 2023Marin and her team are best in class, and truly have the most professional, expert and engaging approach to their client work. This is my industry, and so I know good work from bad. Disrupt is excellent.
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3 of 3 reviews are 5 stars3 new reviews for Public Relations servicesLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
Recent reviews for DISRUPT PR reflect a strong overall sentiment, highlighting their effectiveness in enhancing brand awareness and media presence. Clients noted significant improvements in website traffic and media coverage, with one stating, 'They’ve been awesome,' and another praising their 'strategic, responsive, and highly tactful' approach. Project management was consistently described as communicative and timely, with no reported areas for improvement across multiple engagements.Was this helpful?
13 of 13 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 months$10,000 – $49,000 avg. project costRead 13 ReviewsPublic Relations PROJECT HIGHLIGHT
PR Services for Healthcare Services Provider
5.0 — DISRUPT PR provides PR services for a healthcare services provider. The team is responsible for the strategic development and execution of all communication-related activities. Read moreWas this helpful?
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$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
40% Public Relations20% Social Media Marketing15% Branding +2 services15% Web Design10% Marketing StrategySee all 5 projectsGateway Group is a Public Relations firm specializing in Investor Relations, Media Outreach, and Communications strategies. The company excels in enhancing brand reputation and public media relations, with 100% customer satisfaction highlighted across all reviews. Clients consistently praise Gateway Group's strategic execution, reliable project management, and impactful media coverage and investor communications, contributing to their clients' business growth and visibility.
Reviews mention Reliable
Clients consistently express a sentiment of reliability regarding Gateway Group's services. One review highlights their 'responsive and frequent follow-up' and the ability to 'complete tasks & projects on-time with excellent quality.' The engagement has been extended due to the meaningful contributions made by the team, reinforcing their role as a vital extension of the client's investor relations team. Overall, feedback indicates that clients find Gateway Group to be a dependable partner in achieving project objectives.-
Press Releases & Investor Relations for Manufacturing Co
5.0 Oct 22, 2024Gateway has been very reliable throughout our engagement with responsive and frequent follow-up and completing tasks & projects on-time with excellent quality.
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4 of 4 Public Relations reviews are 5 stars2 new reviews for Public Relations in past 6 monthsUnknown avg. project costRead 4 ReviewsPublic Relations PROJECT HIGHLIGHT
Marketing Services for IT Company
5.0 — Gateway Group provides marketing services for an IT company. The team manages the client's investor and public relations and supports their transformative rebranding. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently praised Gateway Group for offering strong value for cost, with many noting that their pricing fit within budget constraints while delivering exceptional service. For instance, one client highlighted their ‘good value for cost’ and another emphasized that Gateway’s pricing was a key factor in their selection. Overall, the sentiment reflects satisfaction with the company's affordability and the quality of services provided, indicating that clients perceive a favorable return on their investment.Was this helpful?
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$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
80% Public Relations10% Branding10% Marketing StrategySee all 26 projects10 to 1 Public Relations is a comprehensive communications agency specializing in PR, media relations, and corporate communications. The firm consistently receives positive feedback, with over 90% of reviewers praising their timely delivery, effective media coverage, and brand reputation enhancement. Clients commend their thoroughness, strategic crisis management, and ability to secure significant media exposure. Their customer service and commitment to client goals are frequently highlighted as key strengths.
Reviews mention Unique expertise
Clients commend 10 to 1 Public Relations for their unique expertise in cultivating brand awareness and enhancing credibility. One client highlighted their effective media placements, noting significant coverage that established them as thought leaders. The collaborative approach of the team, particularly with President Josh, was praised for its effectiveness in promoting brands. Overall, the sentiment is highly positive, with clients recognizing the firm's distinct strategies and responsiveness in project management.-
PR & Marketing for Marketing Consulting Company
5.0 Aug 17, 2018Their overall approach to marketing and PR is what differentiates them from other providers. They help us get credit for good projects so that when we receive negative press, the impact isn’t as significant. I also appreciate that Josh isn’t afraid to challenge me when I present an idea. He actively collaborates with me to find the best way to promote my brand.
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1 of 2 reviews are 5 stars2 new reviews for Public Relations servicesUnknown avg. project costRead 2 Recent ReviewsReviewed 2 times in the past 6 months
Recent reviews for 10 to 1 Public Relations highlight their effectiveness in enhancing brand visibility and recognition. Clients from diverse sectors praised their thoroughness, timely delivery, and open communication. Notably, Stone Martin Builders achieved significant media recognition, while FirstBank reported a substantial increase in media coverage and brand awareness, contributing to their growth from a $14-$16 billion to a $28 billion organization. Overall, client sentiment is highly positive, with requests for continued innovation as a potential improvement area.Was this helpful?
Industry Experience
10 to 1 Public Relations has garnered positive feedback across various industries, showcasing their expertise in Construction, Financial Services, Dental, Real Estate, Manufacturing, Healthcare, and more. Clients frequently commend their effective communication, timely delivery, and ability to enhance brand visibility and reputation. The construction and financial services sectors particularly highlight growth in media presence and recognition. Overall, sentiment is overwhelmingly positive, indicating strong potential for clients in diverse fields seeking impactful PR strategies.
Read All ReviewsSelect Industry to see insights
Healthcare Manufacturing Other industries Dental Software Real estate Consulting Business services Nonprofit Sports Advertising & marketing Utilities Construction Financial services Arts, entertainment & musicWas this helpful?
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Phoenix, Arizona (10) Scottsdale, Arizona (3) Stevens Point, Wisconsin (1) Opelika, Alabama (1) Los Angeles, California (1) Lakewood, Colorado (1) Orem, Utah (1) Mesa, Arizona (1) Minneapolis, Minnesota (1) Chicago, Illinois (1) Spokane, Washington (1) Boston, Massachusetts (1) Youngtown, Arizona (1) Media, Pennsylvania (1)Was this helpful?
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UndisclosedUndisclosed50 - 249San Francisco, CA
Services provided
80% Public Relations20% Graphic DesignKatz & Associates is a PR agency. They were launched in 1986 and focus on Public Relations and Graphic Design.
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UndisclosedUndisclosed2 - 9Dover, DE
Services provided
100% Public RelationsRuggerio Willson Watson LLC is a public relations company. They were established in 2005 and focus on Public Relations.
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UndisclosedUndisclosed2 - 9Helena, MT
Services provided
100% Public RelationsBenchmark Public Affairs is a Helena, Montana-based public relations agency. Founded in 2024, the team focuses on Public Relations.
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UndisclosedUndisclosed2 - 9Montpelier, VT
Services provided
100% Public RelationsBased in Montpelier, Vermont, Morris Strategies is a public relations agency. Their services include Public Relations.
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UndisclosedUndisclosed2 - 9Charleston, WV
Services provided
100% Public RelationsEstablished in 2011, HartmanCosco Government Relations is a PR agency. The agency provides Public Relations, and is small.
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UndisclosedUndisclosed2 - 9Parkersburg, WV
Services provided
70% Public Relations30% Corporate Training & CoachingThe Burdette Group LLC is a public relations firm. They provide Public Relations and Corporate Training & Coaching and are located in Parkersburg, West Virginia.
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UndisclosedUndisclosed2 - 9Orlando, FL
Services provided
100% Public RelationsFOCUS Group Consulting Inc. Is a public relations company. In Mount Pearl, Canada and Orlando, Florida, their small team focuses on Public Relations. The firm was launched in 2006.
Read moreSee All Locations (3)Orlando, FL
2514 Grand Central Parkway Unit 4
Orlando, FL 32839Was this helpful?
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UndisclosedUndisclosed1,000 - 9,999New York, NY
Services provided
25% Public Relations50% Branding25% Event MarketingIn New York, New York and Beverly Hills, California, starpower llc is a large branding company. Their services include Branding and Public Relations.
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UndisclosedUndisclosed50 - 249Irvine, CA
Services provided
50% Public Relations50% Search Engine OptimizationStrategic SEO Solutions is a public relations firm and SEO agency. Established in 2021, the team provides Public Relations and Search Engine Optimization. The agency is in Irvine, California.
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$1,000+$50 - $99 / hr2 - 9Belleville, IL
Services provided
10% Public Relations20% Web Design10% Advertising +6 services10% Content Marketing10% Digital Strategy10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing10% UX/UI DesignHY-Viz Marketing is a web design company. Based in Belleville, Illinois, the team specializes in Web Design and Advertising.
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$10,000+Undisclosed2 - 9New York, NY
Services provided
10% Public Relations15% Advertising15% Branding +10 services10% Digital Strategy10% Marketing Strategy5% Content Marketing5% Graphic Design5% Logo5% Packaging Design5% Social Media Marketing5% UX/UI Design5% Video Production5% Web DesignTHE AD STORE NYC is an Advertising company. Founded in 1993, the company provides Advertising and Branding.
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$5,000+$50 - $99 / hr2 - 9St. Petersburg, FL
Services provided
30% Public Relations30% Marketing Strategy15% Affiliate Marketing +2 services15% Other Marketing10% Event ManagementInfluence Space is a public relations agency. They focus on Public Relations and Marketing Strategy and are located in St. Petersburg, Florida.
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$10,000+$150 - $199 / hr50 - 249Plano, TX
Services provided
20% Public Relations35% Social Media Marketing15% Video Production +3 services10% Advertising10% Content Marketing10% Email MarketingZen Media is a social media marketing company located in Plano, Texas. Established in 2009, the team offers Social Media Marketing and Public Relations.
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$1,000+Undisclosed50 - 249Sheridan, WY
Services provided
25% Public Relations30% Digital Strategy15% Search Engine Optimization +3 services10% Branding10% Marketing Strategy10% Social Media MarketingNextenco is a Sheridan, Wyoming-based Digital Strategy company. They provide Digital Strategy and Public Relations.
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$1,000+$25 - $49 / hr50 - 249Cleveland, OH
Services provided
25% Public Relations55% Digital Strategy10% Advertising +1 service10% Affiliate MarketingWorld Publishing Company, a Digital Strategy company, was launched in 1940. They focuses on Digital Strategy and Public Relations.
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$5,000+$100 - $149 / hr2 - 9Philadelphia, PA
Services provided
30% Public Relations20% Content Marketing10% Branding +4 services10% Graphic Design10% Search Engine Optimization10% Social Media Marketing10% Web DesignFlackable, a public relations firm, was launched in 2014. The team focuses on Public Relations and Content Marketing and is in Philadelphia, Pennsylvania.
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$1,000+$100 - $149 / hr2 - 9Seattle, WA
Services provided
30% Public Relations30% Social Media Marketing20% Pay Per Click +2 services10% Digital Strategy10% Event ManagementSmarthouse Creative, a public relations firm, was established in 2014. They provides Public Relations and Social Media Marketing.
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$5,000+$50 - $99 / hr2 - 9Denver, CO
Services provided
30% Public Relations40% Digital Strategy30% BrandingMagneti is a Digital Strategy company. Headquartered in Denver, Colorado and Colorado Springs, Colorado, the team specializes in Digital Strategy and Branding.
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$1,000+Undisclosed2 - 9McLean, VA
Services provided
10% Public Relations25% Advertising15% Marketing Strategy +5 services10% Content Marketing10% Digital Strategy10% IT Strategy Consulting10% Search Engine Optimization10% Social Media MarketingXA Talent Staffing And Recruitment Agency is an Advertising company. Founded in 2001, the team provides Advertising and Marketing Strategy.
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$1,000+$150 - $199 / hr10 - 49Tustin, CA
Services provided
10% Public Relations10% Content Marketing10% Graphic Design +7 services10% Logo10% Media Planning & Buying10% Search Engine Optimization10% Social Media Marketing10% UX/UI Design10% Web Design10% Web DevelopmentEcho Marketing is a small Tustin, California-based UX company. The team offers UX/UI Design and Content Marketing.
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$5,000+$25 - $49 / hr10 - 49Los Angeles, CA
Services provided
35% Public Relations50% Marketing Strategy15% Market ResearchAllied Concrete Solutions, a Marketing Strategy company, is located in Los Angeles, California. The team focuses on Marketing Strategy and Public Relations.
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$10,000+$100 - $149 / hr50 - 249New York, NY
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Digital Strategy20% Web DesignMakovsky is an Advertising company established in 1979. The team specializes in Advertising and Branding.
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$10,000+$150 - $199 / hr50 - 249Boston, MA
Services provided
20% Public Relations35% Content Marketing35% Social Media Marketing +1 service10% Event ManagementPAN is a midsize Content Marketing company launched in 1995. Their team provides Content Marketing and Social Media Marketing.
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$10,000+$100 - $149 / hr50 - 249Portland, ME
Services provided
20% Public Relations20% Web Design15% Advertising +3 services15% Branding15% Market Research15% Search Engine OptimizationThe VIA Agency, a public relations company, was launched in 1995. The team provides Public Relations and Web Design and is based in Portland, Maine and Boston, Massachusetts.
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UndisclosedUndisclosed2 - 9Austin, TX
Services provided
34% Public Relations33% Event Marketing33% Marketing StrategyEstablished in 2007, Juice Consulting is a public relations agency. The firm provides Public Relations and Marketing Strategy.
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$10,000+$200 - $300 / hr2 - 9Topanga, CA
Services provided
30% Public Relations20% Event Marketing20% Social Media Marketing +3 services10% Digital Strategy10% Event Management10% Marketing StrategyPR agency Dunn Pellier Media PR is headquartered in Topanga, California. The team provides Public Relations and Event Marketing.
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UndisclosedUndisclosedFreelancerThousand Oaks, CA
Services provided
25% Public Relations50% Business Consulting25% BrandingSee all 3 projectsDawna Jarvis is a Public Relations company specializing in Media Relations and Corporate Communications. Across reviews, 100% of clients highlight their strategic thinking, creativity, and strong communication skills. Clients also note significant improvements in brand visibility and sales, with one business experiencing a threefold increase in revenue within three months.
Reviews mention Puts the customer first
Dawna Jarvis consistently demonstrates a client-first approach, as highlighted by multiple reviews. Clients commend her timely responsiveness and dedication, noting that she 'truly cares about her clients' and is 'one of the most passionate and hardworking teams' they have encountered. One client specifically mentioned how Dawna helped triple their revenues in a short period, emphasizing her commitment to client success and alignment with their values.-
Branding, Business Consulting & PR Services for Hair Salon
5.0 Mar 12, 2024What did you find most impressive or unique about this company? How much she truly cares about her clients. Dawna Jarvis is one of the most passionate and hardworking teams I have ever met.
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SEO for Tattoo & Makeup Salon
5.0 Mar 3, 2023What did you find most impressive or unique about this company? Dawna Jarvis' commitment to helping my business is impressive.
Read Full Review
Was this helpful?
3 of 3 Public Relations reviews are 5 starsLess than $10,000 avg. project costRead 3 ReviewsPublic Relations PROJECT HIGHLIGHT
PR & Digital Strategy for French Macaron Retailer
5.0 — Dawna Jarvis provides ongoing PR and digital strategy services for a French macaron retailer. The team is responsible for featuring the client's brand make appearances in top publications, such as Read moreWas this helpful?
Industry Experience
Dawna Jarvis demonstrates strong expertise in the Food & Beverage and Beauty & Cosmetics industries. Clients in the Food & Beverage sector highlighted significant increases in brand visibility and sales, while those in Beauty & Cosmetics experienced notable publicity and revenue growth. Overall, feedback emphasizes Dawna's strategic thinking, effective communication, and adaptability, indicating a strong fit for businesses seeking to enhance their market presence and operational strategies in these fields.
Read All ReviewsSelect Industry to see insights
Food & Beverage Beauty & CosmeticsWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently express satisfaction with Dawna Jarvis's pricing and the value for money she provides. One client noted that her pricing fit their budget while delivering over 50 publications, enhancing their brand visibility. Another highlighted achieving a threefold revenue increase within three months, emphasizing her effectiveness and commitment. Overall, feedback reflects a strong sentiment towards her services being worth the investment, with clients appreciating the timely delivery and strategic insights offered.Was this helpful?
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$10,000+$100 - $149 / hr50 - 249Boston, MA
Services provided
20% Public Relations30% Branding30% Social Media Marketing +1 service20% Digital StrategyBranding company O'Neill & Associates is based in Boston, Massachusetts and Washington, District of Columbia. The team provides Branding and Social Media Marketing.
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$10,000+$100 - $149 / hr50 - 249Los Angeles, CA
Services provided
20% Public Relations30% Branding30% Digital Strategy +1 service20% AdvertisingID Public Relations is a midsize branding agency headquartered in Los Angeles, California and New York, New York. The team offers Branding and Digital Strategy.
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$10,000+$150 - $199 / hr50 - 249Houston, TX
Services provided
20% Public Relations25% Advertising20% Media Planning & Buying +3 services15% Web Design10% Direct Marketing10% Video ProductionAdvertising company Lopez Negrete is in Houston, Texas. They specialize in Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Cleveland, OH
Services provided
20% Public Relations20% Advertising20% Branding +2 services20% Marketing Strategy20% Social Media MarketingDix & Eaton is an Advertising company. They provide Advertising and Branding and are based in Cleveland, Ohio.
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Undisclosed< $25 / hr50 - 249Lewes, DE
Services provided
20% Public Relations20% Content Marketing20% Conversion Optimization +2 services20% Email Marketing20% Search Engine OptimizationAdsy, a public relations company, is located in Lewes, Delaware. They offer Public Relations and Content Marketing.
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$1,000+< $25 / hr2 - 9Wayne, NJ
Services provided
40% Public Relations20% Event Marketing15% Branding +2 services15% Social Media Marketing10% Event ManagementElectriflight is a Wayne, New Jersey-based public relations agency. Their services include Public Relations and Event Marketing.
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$1,000+$25 - $49 / hr2 - 9San Diego, CA
Services provided
40% Public Relations25% Branding25% Content Marketing +1 service10% Event ManagementBased in San Diego, California, onePRgroup is a public relations company. They provide Public Relations and Branding.
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$5,000+Undisclosed2 - 9Morgan Hill, CA
Services provided
40% Public Relations40% Product Marketing20% Fractional CMO ServicesEstablished in 2025, Hilltop Marketing is a small Morgan Hill, California-based public relations firm. Their team provides Public Relations and Product Marketing.
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$1,000+$50 - $99 / hr2 - 9San Diego, CA
Services provided
40% Public Relations30% Search Engine Optimization20% Other Digital Marketing +1 service10% Content MarketingLaunched in 2018, Nexus Multimedia is a public relations company. The team focuses on Public Relations and Search Engine Optimization.
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$1,000+$100 - $149 / hr10 - 49Noblesville, IN
Services provided
10% Public Relations10% Branding10% Content Marketing +7 services10% Graphic Design10% Marketing Strategy10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing10% UX/UI Design10% Web DesignPickett and Associates is a small Noblesville, Indiana-based branding agency. The team offers Branding and Public Relations.
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$5,000+Undisclosed10 - 49Los Angeles, CA
Services provided
25% Public Relations15% Content Marketing15% Digital Strategy +5 services15% Social Media Marketing10% Marketing Strategy10% Web Design5% Email Marketing5% Search Engine OptimizationHorowitz Agency, Inc. Is a Los Angeles, California-based PR firm. Their services include Public Relations and Digital Strategy.
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$10,000+$150 - $199 / hr10 - 49Rocky River, OH
Services provided
10% Public Relations10% Branding10% Content Marketing +10 services10% Graphic Design10% Market Research10% Marketing Strategy10% Social Media Marketing5% Digital Strategy5% Direct Marketing5% Event Marketing5% Logo5% Video Production5% Web DesignSweeney is a Rocky River, Ohio-based branding firm. They focus on Branding and Content Marketing.
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$10,000+$100 - $149 / hr10 - 49Beverly Hills, CA
Services provided
25% Public Relations25% Digital Strategy25% Marketing Strategy +1 service25% Social Media MarketingTyler Barnett PR is a Digital Strategy company. In Beverly Hills, California, their team focuses on Digital Strategy and Marketing Strategy.
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$5,000+$200 - $300 / hr10 - 49Evanston, IL
Services provided
25% Public Relations35% Content Marketing15% Digital Strategy +2 services15% Social Media Marketing10% Event ManagementAkrete is a Content Marketing company. In Evanston, Illinois, their small team focuses on Content Marketing and Public Relations. The firm was founded in 2011.
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$10,000+$150 - $199 / hr10 - 49Philadelphia, PA
Services provided
25% Public Relations25% Branding25% Graphic Design +1 service25% Social Media MarketingLocated in Philadelphia, Pennsylvania and New York, New York, Cashman & Associates is a small branding firm. Their services include Branding and Graphic Design.
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$5,000+$100 - $149 / hr10 - 49Boston, MA
Services provided
25% Public Relations25% Advertising25% Branding +1 service25% Marketing StrategyProtobrand, an Advertising company, was founded in 2005. They specializes in Advertising and Branding.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
- Work experience and previous projects
- Market presence and reputation in the industry
List of the Best PR Firms in the United States
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$10,000+$150 - $199 / hr10 - 49Lewisville, TX
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
39.7/40.019.8/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Public Relations60% Other -
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FL
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr50 - 249Chicago, IL
Ability to deliver
37.8/40.019.8/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
100% Public Relations -
$1,000+$100 - $149 / hr50 - 249Sarasota, FL
Ability to deliver
37.2/40.017.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
65% Public Relations35% Other -
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Ability to deliver
36.9/40.017.8/20 Reviews9.7/10 Clients & Experience9.5/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+$100 - $149 / hr250 - 999New York, NY
Ability to deliver
36.7/40.018.6/20 Reviews8.1/10 Clients & Experience10/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
36.6/40.018/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
36.4/40.017.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+$100 - $149 / hr10 - 49Philadelphia, PA
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+Undisclosed10 - 49Fort Lauderdale, FL
Ability to deliver
35.9/40.016.8/20 Reviews9.2/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+Undisclosed10 - 49Houston, TX
Ability to deliver
36.2/40.016.6/20 Reviews9.8/10 Clients & Experience9.8/10 Market PresenceService focus
55% Public Relations45% Other -
$5,000+$200 - $300 / hr10 - 49Brea, CA
Ability to deliver
34.3/40.016.4/20 Reviews9.1/10 Clients & Experience8.8/10 Market PresenceService focus
65% Public Relations35% Other -
$10,000+$150 - $199 / hr50 - 249Ardmore, PA
Ability to deliver
34.3/40.016.6/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
60% Public Relations40% Other -
$25,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
36.2/40.017.2/20 Reviews9.7/10 Clients & Experience9.3/10 Market PresenceService focus
40% Public Relations60% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
33.7/40.017/20 Reviews9.1/10 Clients & Experience7.6/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+Undisclosed10 - 49Denver, CO
Ability to deliver
34.4/40.016.2/20 Reviews9.2/10 Clients & Experience9.1/10 Market PresenceService focus
55% Public Relations45% Other -
$1,000+Undisclosed10 - 49Irvine, CA
Ability to deliver
33.6/40.018.8/20 Reviews5.2/10 Clients & Experience9.6/10 Market PresenceService focus
70% Public Relations30% Other -
$1,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
33.6/40.016.2/20 Reviews8.9/10 Clients & Experience8.5/10 Market PresenceService focus
60% Public Relations40% Other -
UndisclosedUndisclosed10 - 49Danbury, CT
Ability to deliver
33.5/40.016.8/20 Reviews7/10 Clients & Experience9.7/10 Market PresenceService focus
80% Public Relations20% Other -
$10,000+$300+ / hr2 - 9Austin, TX
Ability to deliver
33.2/40.018.8/20 Reviews5.3/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$5,000+$200 - $300 / hr10 - 49Nashville, TN
Ability to deliver
33.2/40.017.8/20 Reviews6.2/10 Clients & Experience9.2/10 Market PresenceService focus
75% Public Relations25% Other -
$5,000+$100 - $149 / hr50 - 249Austin, TX
Ability to deliver
36.8/40.016.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Public Relations70% Other -
$10,000+$150 - $199 / hr10 - 49Boston, MA
Ability to deliver
32.7/40.016.2/20 Reviews8.8/10 Clients & Experience7.7/10 Market PresenceService focus
100% Public Relations -
$10,000+$200 - $300 / hr2 - 9Chicago, IL
Ability to deliver
35.5/40.016/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
50% Public Relations50% Other -
$5,000+$150 - $199 / hr10 - 49Manchester, NH
Ability to deliver
38.3/40.018.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
25% Public Relations75% Other -
$5,000+$150 - $199 / hr10 - 49Milwaukee, WI
Ability to deliver
33.3/40.016/20 Reviews9.5/10 Clients & Experience7.8/10 Market PresenceService focus
55% Public Relations45% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.6/40.016.4/20 Reviews9.8/10 Clients & Experience9.5/10 Market PresenceService focus
40% Public Relations60% Other -
$5,000+$150 - $199 / hr2 - 9Las Vegas, NV
Ability to deliver
35.1/40.016.8/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
50% Public Relations50% Other -
$10,000+$150 - $199 / hr10 - 49Redondo Beach, CA
Ability to deliver
36.4/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Public Relations65% Other
Latest Public Relations Articles
See all articles
Digital PR vs. AI Tactics: What Actually Drives Marketing Results
Here's how to know which one your brand needs right now and how to make both work together.
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According to recent Clutch survey data, your small brand's marketing budget is less important than these in-store design strategies. Learn more.
U.S. PR Services FAQs
A U.S. PR firm typically covers some combination of:
- Media relations – pitching reporters, securing earned coverage, managing announcements and product launches
- Executive thought leadership – byline placements, speaking opportunities, podcast and interview bookings
- Analyst relations – managing relationships with industry analysts (Gartner, Forrester, IDC) and analyst-driven coverage
- Crisis communications – rapid response to PR threats, statement drafting, media management during difficult news cycles
- Content and messaging – press releases, fact sheets, key messages, narrative development
- Awards and recognition – identifying, nominating, and managing submissions for industry awards
Specialization matters — a tech PR firm has different reporter relationships than a healthcare or consumer PR firm. Match the firm's beat to your industry.
Both build awareness and credibility, but the mechanism is different. PR earns coverage through third parties (reporters, analysts, podcasters) — you don't control the message, but the implicit credibility of the third party is the value. Meanwhile, content marketing is published through channels you own (your blog, newsletter, podcast) — you control the message but have to earn distribution.
In practice, they reinforce each other: PR-earned coverage makes content marketing more credible (you can cite it), and content marketing gives PR firms substance to pitch. Many U.S. firms now offer both. Just be clear about which mode you're buying — the skills, deliverables, and pricing are different.
Based on Clutch pricing data, most U.S.-based PR firms charge:
- Boutique and specialist firms: typically $5,000 – $15,000 per month retainer
- Mid-size firms: typically $10,000 – $30,000 per month
- Large independents and global firms: typically $25,000 – $100,000+ per month
Most U.S. PR firms work on monthly retainers with a 6-to-12-month minimum commitment, since relationships and momentum take time to build. Moreover, project-based work typically starts at $25,000 – $75,000. Be skeptical of firms willing to take very short engagements — PR rarely produces meaningful results in under three months.
When assessing potential partners for your brand, it’s important to be thorough. Make sure to assess their industry beat coverage, the team you'd actually work with, and how they measure success:
- Industry beat coverage means the firm has relationships with the specific reporters and analysts who cover your space — not just "tech reporters." Ask for a sample of recent placements in your category and the firms' day-to-day media contacts there.
- The team you'd actually work with matters because PR is a relationship business at every level — the senior people pitched to you should be the ones pitching reporters, not just attending status calls.
- Measurement framework matters because PR has a long history of vanity metrics; modern firms tie work to specific business outcomes.
Also ask: what's the firm's view on AI search visibility (citation in ChatGPT, Perplexity, Google AI overviews) — this is becoming a meaningful PR outcome, and firms vary enormously in how seriously they take it.
- Promising specific placements. No reputable firm guarantees coverage in named outlets — placement is earned, not bought, and any guarantee is a sign of pay-to-play arrangements.
- Vanity-metric-only reporting. Firms that lead with "impressions" and AVE (advertising value equivalency) are using metrics the PR industry retired a decade ago for good reason.
- Senior pitch team, junior delivery team. Confirm in writing who's on your account day-to-day and who actually pitches reporters.
- No demonstrable beat coverage. A firm that can't show you recent placements in your space doesn't have the relationships you need.
- Pay-to-play arrangements without disclosure. Some "tier 1" placements are actually paid contributor deals. Reputable firms disclose this; problematic firms don't.
Don’t be fooled by these red flags. It’s essential to avoid these warning signs to prevent unnecessary headaches and mishaps for your project.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.