Top Video Production Companies
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CAServices provided
See all 169 projectsSparkhouse is a Video Production company that excels in creating high-quality multimedia content, including corporate video production and video post-production. With a 100% positive feedback rate, clients frequently commend their project management, responsiveness, and ability to align with client visions. Notably, 70% of reviewers highlight their strong communication and project management skills.
$5,000+$100 - $149 / hr2 - 9Singapore, SingaporeServices provided
See all 17 projectsBLACKBIRD PRODUCTIONS is a multimedia production company specializing in videography, video editing, and corporate video production, offering comprehensive services from cinematography to post-production. With a 100% positive feedback rate, clients consistently praise their flexibility, professionalism, and timely delivery, emphasizing their ability to accommodate changes and provide high-quality visual content suited for various digital and social media platforms.
$5,000+$200 - $300 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsGardner Productions Group is a professional multimedia production company excelling in Video Production, Film Editing and Production, and Corporate Video Production. With 100% positive feedback, clients consistently praise their high-quality assets, timely delivery, and exceptional project management. The company's strong culture fit and adaptability have made them a preferred choice for creative commercials and brand awareness initiatives.
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UndisclosedUndisclosed50 - 249Fargo, ND
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Sundog Interactive is a branding agency launched in 1995. The team specializes in Branding and CRM consulting and SI.
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UndisclosedUndisclosed50 - 249Winston-Salem, NC
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Midsize branding agency The Variable, is in Winston-Salem, North Carolina. The team specializes in Branding and Marketing Strategy.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Dallas, TXServices provided
See all 11 projectsThink Branded Media is a distinguished multimedia production company that specializes in video production services, including cinematography, videography, and post-production services. Across their reviews, 100% of the feedback is positive, highlighting their creativity, collaborative approach, and timeliness, with 70% of clients being impressed by their ability to deliver high-quality, engaging videos within budget and on schedule.
$5,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 4 projectsTakt/Studios is a multimedia production firm specializing in video production, videography, and video editing services. With a 100% positive feedback rate from reviewers, the company is praised for its attention to detail, creative excellence, and strong project management. Clients commend Takt/Studios for delivering high-quality, impactful video content that aligns with their brand identity and communication goals.
$25,000+Undisclosed50 - 249Brooklyn, NYServices provided
See all 61 projectsCasual is a multimedia production company specializing in video production services, including cinematography, video editing, and motion graphics. With an impressive track record, 100% of reviewers commend their professionalism, creativity, and exceptional project management, highlighting their ability to deliver high-quality video content on time and within budget. Numerous clients praise their alignment with company values and cultural fit.
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UndisclosedUndisclosedFreelancerWilmington, DE
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Small Advertising company Delmarva Broadcasting Company, is headquartered in Wilmington, Delaware. The team offers Advertising and Broadcast Video.
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UndisclosedUndisclosed50 - 249Wilmington, DE
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Trellist Marketing and Technology is a branding company. Based in Wilmington, Delaware, the firm focuses on Branding and Marketing Strategy.
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UndisclosedUndisclosedFreelancerTrumbull, CT
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Katzing Creative Ways, a small Broadcast Video company, is in Trumbull, Connecticut. The team provides Broadcast Video and Print Design.
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UndisclosedUndisclosed50 - 249Webster Groves, MO
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Paradowski Creative, a midsize Advertising company, is in Webster Groves, Missouri. Their services include Advertising and Branding.
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UndisclosedUndisclosedFreelancerBrentwood, TN
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Founded in 1996, Piranha Pictures is a branding agency. The agency provides Branding and Media Planning & Buying, and is small.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr2 - 9Montreal, CanadaServices provided
See all 10 projects5 Pound Media is a multimedia production company specializing in video production services, including videography, video editing, and corporate video production. Across their reviews, 5 Pound Media consistently receives positive feedback, with approximately 95% of clients praising their creativity, professionalism, and efficient project management. Clients frequently highlight their ability to deliver high-quality video content on time and within budget, with 60% mentioning their adaptability and effective communication.
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CAServices provided
See all 35 projectsFeel Right Inc. is a distinguished video production company specializing in Corporate Video Production, Film Editing and Production, and Video Post Production services. With a 100% positive feedback rate, clients commend their high-quality outputs and proactive project management. Remarkable strengths include creative script development and professional cinematography, with 90% of reviewers highlighting their outstanding communication and collaboration abilities.
$5,000+$150 - $199 / hr2 - 9Toronto, CanadaServices provided
See all 52 projectsOrigin Films is a distinguished multimedia production company specializing in videography, film production, and corporate video production. They consistently receive positive feedback, with 100% of reviews highlighting their exceptional project management and creative storytelling capabilities. Notably, 85% of reviewers commend their ability to enhance brand visibility and engagement through visually compelling video content. Overall, clients appreciate their professionalism, creativity, and attention to detail.
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UndisclosedUndisclosedFreelancerAtlanta, GA
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ART Studios, LLC Media Production, a Corporate Photography company, is in Atlanta, Georgia. They provide Corporate Photography and Event Marketing.
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UndisclosedUndisclosed50 - 249Washington, DC
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Headquartered in Washington, District of Columbia, HWC is a Corporate Training & Coaching company. Established in 2005, the team specializes in Corporate Training & Coaching and Business Consulting.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49Barcelona, SpainServices provided
See all 15 projectsSIERRA Production House is a multimedia production company specializing in film production, video editing, and corporate video production. Reviews indicate a high level of professionalism, with 80% of clients praising their project management and communication skills, and 60% highlighting their collaborative approach. While some reviews suggest room for improvement in proactiveness and cost management, overall feedback is overwhelmingly positive, reflecting SIERRA's reliability and creativity.
$1,000+$100 - $149 / hr2 - 9Santa Monica, CAServices provided
See all 42 projectsBrandefy is a multimedia production company specializing in videography and post-production services, including motion graphics and video editing. Across its reviews, clients consistently praise Brandefy for its exceptional project management, professionalism, and high-quality video content, with 100% positive feedback. Marton Varon, Brandefy's Executive Producer, is frequently highlighted for his hands-on involvement and problem-solving skills, ensuring projects are delivered on time and on budget.
$10,000+$150 - $199 / hr2 - 9San Francisco, CAServices provided
See all 14 projectsZero One Digital Media is a video production company specializing in multimedia production, video editing, and corporate video production. The company is consistently praised for its professionalism and high-quality work, with 100% of reviewers highlighting its collaborative and responsive approach. Their expertise in video production, from cinematography to post-production services, is frequently commended, making them a trusted partner for various complex projects.
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UndisclosedUndisclosed50 - 249West Perth, Australia
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Supporting Enterprises, a telephone answering service, was founded in 2008. The team offers Call Center Services and Back Office Outsourcing.
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UndisclosedUndisclosedFreelancerPhiladelphia, PA
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Digital Marketing Gal is an Email Marketing company headquartered in Philadelphia, Pennsylvania. The team provides Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Worcester, MA
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Launched in 2005, BlueHive Exhibits is a branding firm. The team specializes in Branding and Market Research.
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UndisclosedUndisclosed50 - 249Wilmington, DE
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Infinity Intellectuals, Inc. Is an Advertising company. Launched in 2008, the team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosedFreelancerVicksburg, MS
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Advertising company Rebel Studios is in Vicksburg, Mississippi. Established in 2015, the team provides Advertising and Graphic Design.
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UndisclosedUndisclosedFreelancerD'Iberville, MS
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Eminence Artistry is a Corporate Photography company. They specialize in Corporate Photography and Graphic Design and are located in D'Iberville, Mississippi.
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UndisclosedUndisclosedFreelancerLakeland, FL
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Barrett Creative is an Advertising company. Their small team is based in Lakeland, Florida. Their services include Advertising and Print Design.
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UndisclosedUndisclosedFreelancer
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Hatcher Digital, a small branding agency, is based in Wasilla, Alaska. The team offers Branding and Digital Strategy.
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UndisclosedUndisclosedFreelancerLincoln, NE
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Advertising company Soluna Media was founded in 2012. The team provides Advertising and Branding.
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UndisclosedUndisclosedFreelancerAlexandria, LA
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Established in 2017, FING Designs is a small branding company. Their team focuses on Branding and Graphic Design.
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UndisclosedUndisclosedFreelancerLusby, MD
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Digital Strategy company Oasis Grafx is in Lusby, Maryland. Established in 2004, the team offers Digital Strategy and Graphic Design.
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UndisclosedUndisclosedFreelancerNew Orleans, LA
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Bull's Eye Media is a media planning & buying agency. The New Orleans, Louisiana-based team offers Media Planning & Buying and Advertising.
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UndisclosedUndisclosed50 - 249Cincinnati, OH
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DeanHouston Inc is a branding agency. They are located in Cincinnati, Ohio. Their team offers Branding and Market Research.
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UndisclosedUndisclosedFreelancerMount Prospect, IL
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Advertising company Kreski Marketing Consultants is headquartered in Mount Prospect, Illinois. Established in 2002, the team provides Advertising and Graphic Design.
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UndisclosedUndisclosedFreelancerMohnton, PA
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Internet Marketing Guy is a mobile app development company. Established in 2000, their team provides Mobile App Development and Mobile & App Marketing.
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UndisclosedUndisclosedFreelancer
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Jkon Design is a branding agency based in Muskego, Wisconsin. Established in 1997, the team offers Branding and Graphic Design.
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UndisclosedUndisclosedFreelancer
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Jason Wright, a branding firm, was launched in 2014. The company offers Branding and Graphic Design.
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UndisclosedUndisclosedFreelancer
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Common Collective Northwest, a branding company, is based in Vancouver, Washington. They provide Branding and Web Design and were established in 2015.
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UndisclosedUndisclosed50 - 249Vancouver, WA
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GTMA is a branding agency. Their midsize team of employees is headquartered in Vancouver, Washington. Their team specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Northbrook, IL
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Blue Chip Marketing Worldwide, an Advertising company, was founded in 1982. The midsize team focuses on Advertising and Branding.
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UndisclosedUndisclosedFreelancer
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Brett Clouser is a Portland, Oregon-based Digital Strategy company. The team offers Digital Strategy and Web Design.
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UndisclosedUndisclosed50 - 249Woodbridge, CA
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Splash Factory LLC is a Woodbridge, California-based custom software development company. They offer Custom Software Development and UX/UI Design and were founded in 2015.
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UndisclosedUndisclosedFreelancer
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LouJean Fobert is a graphic design agency. Their team is headquartered in Salem, Oregon and offers Graphic Design and Video Production.
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UndisclosedUndisclosedFreelancer
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All Media Marketing is an Advertising company founded in 2015. Their services include Advertising and Corporate Photography.
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UndisclosedUndisclosed50 - 249Syracuse, NY
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Pinckney Hugo Group is a Syracuse, New York-based branding agency. They provide Branding and Marketing Strategy.
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UndisclosedUndisclosedFreelancerClearwater, FL
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Seacabo Media is a Content Marketing company. They provide Content Marketing and Digital Strategy and were established in 2008.
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UndisclosedUndisclosedFreelancer
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Founded in 1998, MuncyWeb Design & Unique Marketing is a small Tobaccoville, North Carolina-based Corporate Photography company. Their services include Corporate Photography and Graphic Design.
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UndisclosedUndisclosed50 - 249Amsterdam, Netherlands
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Boomerang Agency is an Advertising company. Their midsize team of employees is in Amsterdam, Netherlands. Their team offers Advertising and Media Planning & Buying.
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UndisclosedUndisclosedFreelancerAustin, TX
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Creative Momentum is an Austin, Texas-based Marketing Strategy company. Launched in 2001, the team specializes in Marketing Strategy and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Bari, Italy
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Promostudio 360 is an Advertising company. The team specializes in Advertising and Branding and is headquartered in Bari, Italy.
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UndisclosedUndisclosed50 - 249Rio De Janeiro, Brazil
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Skidun Digital Agency, a Content Marketing company, was founded in 2008. The company provides Content Marketing and Digital Strategy.
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UndisclosedUndisclosedFreelancerTeddington, England
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HYPE LONDON LIMITED is a custom software development firm. They are based in Teddington, England and have small team. Their services include Custom Software Development and Branding.
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UndisclosedUndisclosedFreelancerLiverpool, England
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Be Bold Studios is a Liverpool, England-based branding firm. Their services include Branding and Corporate Photography.
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UndisclosedUndisclosed50 - 249Neutral Bay, Australia
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SSW is a software development firm. In Neutral Bay, Australia, their midsize team specializes in Custom Software Development and UX/UI Design. The company was established in 1990.
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UndisclosedUndisclosedFreelancerBrea, CA
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Founded in 2011, EIM Marketing is a PR firm. The team specializes in Public Relations and Video Production and is headquartered in Brea, California.
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UndisclosedUndisclosedFreelancerMola di Bari, Italy
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Established in 2012, Mauro Di Marino is a web design company. The team specializes in Web Design and Advertising.
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UndisclosedUndisclosed50 - 249Bremen, Germany
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Construktiv is a Content Marketing company. Launched in 1997, the team provides Content Marketing and Digital Strategy. The company is in Bremen, Germany.
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UndisclosedUndisclosedFreelancerBoston, MA
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Established in 2012, Chris Edwards Creative is a small Advertising company. Their services include Advertising and Back Office Outsourcing.
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UndisclosedUndisclosed50 - 249
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In , The Brand Saloon is a midsize Advertising company. The team offers Advertising and Search Engine Optimization.
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UndisclosedUndisclosedFreelancerTucson, AZ
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800biz Ninja Marketing is a social media marketing agency. Founded in 1999, the team focuses on Social Media Marketing and Mobile & App Marketing.
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UndisclosedUndisclosedFreelancerCharlottetown, Canada
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Small social media marketing agency More I See Design, is located in Charlottetown, Canada. Their services include Social Media Marketing and Graphic Design.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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- In-depth client interviews and ratings
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 Video Production Agencies
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$10,000+$150 - $199 / hr50 - 249Milano, Italy
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
75% Video Production25% Other -
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Video Production10% Other -
$25,000+Undisclosed50 - 249Brooklyn, NY
Ability to deliver
37.9/40.018.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
37.8/40.019/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
37.4/40.017.8/20 Reviews9.7/10 Clients & Experience9.9/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
37.2/40.018.2/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
75% Video Production25% Other -
$10,000+$50 - $99 / hr2 - 9Oakland, CA
Ability to deliver
36.5/40.018/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
95% Video Production5% Other -
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CA
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Video Production -
$25,000+$200 - $300 / hr2 - 9Walnut Creek, CA
Ability to deliver
36.5/40.017.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Video Production20% Other -
$5,000+Undisclosed2 - 9Chicago, IL
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
80% Video Production20% Other -
$5,000+$25 - $49 / hr10 - 49Bogotá, Colombia
Ability to deliver
36.4/40.017.2/20 Reviews9.9/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$1,000+$50 - $99 / hr10 - 49Encinitas, CA
Ability to deliver
36.4/40.017.2/20 Reviews9.8/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
36.4/40.017/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
60% Video Production40% Other -
$5,000+Undisclosed10 - 49Somerville, MA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$1,000+$100 - $149 / hr2 - 9Santa Monica, CA
Ability to deliver
36.3/40.017.6/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Baltimore, MD
Ability to deliver
36.1/40.017/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
100% Video Production -
$50,000+Undisclosed2 - 9Oakbrook Terrace, IL
Ability to deliver
36.1/40.016.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36/40.018/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
65% Video Production35% Other -
$5,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
36/40.017.6/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Irvine, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$5,000+$150 - $199 / hr2 - 9Carleton Place, Canada
Ability to deliver
35.9/40.017.8/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
90% Video Production10% Other -
$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
Ability to deliver
35.9/40.016.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+Undisclosed2 - 9Denver, CO
Ability to deliver
35.7/40.016.6/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
85% Video Production15% Other -
$25,000+Undisclosed2 - 9Los Angeles, CA
Ability to deliver
35.7/40.016.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed10 - 49Orlando, FL
Ability to deliver
37.3/40.018.4/20 Reviews9.3/10 Clients & Experience9.6/10 Market PresenceService focus
50% Video Production50% Other -
$10,000+$150 - $199 / hr2 - 9Brooklyn, NY
Ability to deliver
35.6/40.017.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
100% Video Production -
$1,000+Undisclosed2 - 9Dublin 8, Ireland
Ability to deliver
35.6/40.017/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
80% Video Production20% Other
Latest Video Production Articles
See all articles
What Makes Viewers Watch: Data on Short-Form Content
Don't let scroll-happy viewers blow past your short-form video. Learn how to engage them with humor, arresting visuals, strong hooks, and more.
Video Production Company FAQs
Looking to hire a video production company, but do not know where to start? Examine our FAQs below to learn more about hiring costs, the services offered by video production companies, as well as the correct questions to ask a video production company to ensure your next project is completed successfully.
Clutch showcases firms producing video content from concept through post-production twice a year based on a proprietary methodology. The top video production companies for Fall 2025 include:
A video production company turns your creative concept into a polished visual story. From pre-production (strategy, scripting, storyboards) through production (directing, filming, lighting, sound) and post-production (editing, motion graphics, color grading), the team manages every stage to deliver a final asset that aligns with your marketing goals and brand guidelines.
While creative quality is subjective, agencies often track quantitative metrics such as view count, engagement rate, video completion rate (VCR), and click-through rate. For sales-driven campaigns, they may integrate UTM links or QR codes to attribute leads and revenue directly to the video asset.
- Who will be on the core crew, and will you outsource any roles?
- What cameras, lighting, and editing software do you use?
- How many revision rounds are included, and what costs extra?
- Can you meet our launch deadline, and what milestones will you set?
- How will you measure success? How about engagement, view-through rate, conversions?
- Who owns the raw footage and final deliverables?
A video production company is typically called a video production agency or a video production studio. However, some vendors have different names depending on their focus or industry. For instance, film production companies focus on handling cinematic projects while creative agencies combine video production with other content solutions.
The cost of hiring a professional video production company depends on complexity, length, and quality. Typically, a video production project can cost anywhere from $1,000 to $20,000 for small to mid-range projects such as social media content, explainer videos, and corporate training videos. On the higher end, the price tag can reach anywhere from $30,000 to over $100,000 for video production projects such as television commercials and high-value brand content.
Video production companies follow a structured process, from pre-production to production to post-production. They are committed to delivering tailored, high-quality video content that meets their clients' goals. Their typical workflow begins with initial client consultations to understand ideas, objectives, and requirements. These companies collaborate closely with the clients through every stage of the production process, ensuring that the content captures their messaging and campaign goals.
Pricing ranges widely based on complexity, length, talent, and distribution needs: - Social clip or testimonial $1,000–$10,000 - Corporate or product explainer $10,000–$30,000 - Commercial or high-end brand film $30,000-$100,000+ - Hourly rates on Clutch average $100–$149, but boutique studios may charge less while top-tier houses command premium budgets.
- Review portfolios to confirm quality and style.
- Read verified client reviews for insight into reliability, communication, and ROI.
- Confirm they offer the specific video production services (e.g., animation, VFX, live events) your project requires.
- Evaluate cultural fit and transparency. Clear timelines, revision policies, and budget breakdowns are all positive signs of a reliable partner.
- Request a creative treatment or sample storyboard to gauge their strategic thinking.
When scrutinizing the services offered by video production companies, it's important to look at everything both through a quantitative and qualitative lens. For the qualitative aspect, you can evaluate elements such as their performance during the collaboration. Were they easy to work with? How is the quality of the output? Did they deliver the video on time and budget? As for quantitative analysis, the key performance indicators (KPIs) will depend on the function of the project. Here are the common metrics to keep an eye on:
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Engagement rate: The total engagement count, such as likes and shares divided by the total number of followers multiplied by 100%. It measures how audiences interact with the video content, typically on social media.
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View count: A straightforward metric that gauges the reach of your video content. A high view count means that your video is seen by more people.
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Video completion rate (VCR): Measures the percentage of viewers who watched and completed your video. A higher percentage means that the video brings value to audiences, reflecting the effectiveness of the content.
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Click-through rate: The number of clicks your video is clicked to play. It’s a great metric to gauge the effectiveness of your video’s CTA, thumbnail, and title.
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Bounce rate: The percentage of viewers who don’t finish your video. A high bounce rate may be an indication that the video wasn’t able to hold their attention or provide substantial value.
- Vague pricing or “all-inclusive” quotes with no line-item detail
- Lack of a defined revision process
- Limited or outdated portfolio, especially if samples aren’t client-approved
- Overpromising guaranteed views or viral results
- Poor communication cadence or missed deadlines during early talks
Freelancers excel at smaller, single-location shoots where agility and lower costs matter. Agencies bring larger crews, specialized departments (e.g., animation, VFX), and scalable processes ideal for complex campaigns, multi-day shoots, or cross-channel rollouts.