Top Video Production Companies
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CAServices provided
See all 166 projectsSparkhouse is a versatile multimedia production company specializing in video production, videography, and post-production services. With 100% positive feedback across reviews, clients commend their professionalism, on-time delivery, and excellent communication. Notably, 70% of reviewers highlight their ability to deliver high-quality products within budget, while 50% emphasize their flexible and collaborative approach to meet client needs.
$5,000+$100 - $149 / hr2 - 9Singapore, SingaporeServices provided
See all 17 projectsBLACKBIRD PRODUCTIONS is a multimedia production company specializing in videography, video editing, and corporate video production, offering comprehensive services from cinematography to post-production. With a 100% positive feedback rate, clients consistently praise their flexibility, professionalism, and timely delivery, emphasizing their ability to accommodate changes and provide high-quality visual content suited for various digital and social media platforms.
$5,000+$200 - $300 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsGardner Productions Group is a professional multimedia production company excelling in Video Production, Film Editing and Production, and Corporate Video Production. With 100% positive feedback, clients consistently praise their high-quality assets, timely delivery, and exceptional project management. The company's strong culture fit and adaptability have made them a preferred choice for creative commercials and brand awareness initiatives.
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$1,000+Undisclosed50 - 249Noida, India
Services provided
BG System Services Private Limited is a branding company launched in 2013. Based in Noida, India, the team offers Branding and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249
Services provided
Kutumbh Digital, a Market Research company, is in Noida, India. They provide Market Research and Social Media Marketing.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Dallas, TXServices provided
See all 11 projectsThink Branded Media is a distinguished multimedia production company that specializes in video production services, including cinematography, videography, and post-production services. Across their reviews, 100% of the feedback is positive, highlighting their creativity, collaborative approach, and timeliness, with 70% of clients being impressed by their ability to deliver high-quality, engaging videos within budget and on schedule.
$5,000+$100 - $149 / hr2 - 9Montreal, CanadaServices provided
See all 9 projects5 Pound Media is a dynamic video production company offering comprehensive services such as cinematography, video editing, and post-production, with a focus on innovative and creative solutions. Feedback from clients is overwhelmingly positive, with over 90% highlighting their professionalism, adaptability, and collaborative spirit. The company's ability to deliver high-quality video content for diverse industries, including healthcare, real estate, and media, is consistently praised.
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CAServices provided
See all 35 projectsFeel Right Inc. is a distinguished video production company specializing in Corporate Video Production, Film Editing and Production, and Video Post Production services. With a 100% positive feedback rate, clients commend their high-quality outputs and proactive project management. Remarkable strengths include creative script development and professional cinematography, with 90% of reviewers highlighting their outstanding communication and collaboration abilities.
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Undisclosed$50 - $99 / hr50 - 249Temple Terrace, FL
Services provided
Midsize branding firm Ghost Sherpa, is in Temple Terrace, Florida. The team focuses on Branding and Social Media Marketing.
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$5,000+$25 - $49 / hr50 - 249Bengaluru, India
Services provided
Advertising company neoDesynz offers Advertising and Branding. They were launched in 2002.
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$5,000+$100 - $149 / hrFreelancer
Services provided
Web design agency OC Web Media was established in 2020. The agency specializes in Web Design and Video Production.
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UndisclosedUndisclosedFreelancerRawalpindi, Pakistan
Services provided
Launched in 2019, 99 Marketing Studio is a social media marketing agency. The company offers Social Media Marketing and Video Production, and is small.
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$1,000+$50 - $99 / hr50 - 249
Services provided
Web Design Velocity, a branding company, was launched in 2019. The midsize team provides Branding and Web Design.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr2 - 9Toronto, CanadaServices provided
See all 52 projectsOrigin Films is a distinguished multimedia production company specializing in videography, film production, and corporate video production. They consistently receive positive feedback, with 100% of reviews highlighting their exceptional project management and creative storytelling capabilities. Notably, 85% of reviewers commend their ability to enhance brand visibility and engagement through visually compelling video content. Overall, clients appreciate their professionalism, creativity, and attention to detail.
$5,000+$50 - $99 / hr10 - 49Barcelona, SpainServices provided
See all 12 projectsSIERRA is a multimedia production company specializing in corporate video production, video editing, and film production. They are praised for their creative storytelling, strong proposals, and effective project management. Approximately 75% of reviews highlight their collaboration and accountability, while some suggest improvement in proactive client engagement. Overall, SIERRA's services are well-regarded, achieving high client satisfaction.
$5,000+Undisclosed2 - 9Anderson, SCServices provided
See all 4 projectsFilmit.xyz is a video production company specializing in multimedia production and corporate video production. Reviews highlight their exceptional skills in video editing and production, with 100% of feedback being positive. Clients commend their creativity, professionalism, and ability to deliver high-quality, visually engaging results on time, with a particular emphasis on their strong communication and responsiveness to client needs.
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$1,000+$50 - $99 / hr50 - 249Dubai, United Arab Emirates
Services provided
Motad Digital, an Advertising company, was established in 2018. They focuses on Advertising and Branding.
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$1,000+UndisclosedFreelancerJacksonville, FL
Services provided
Launched in 2019, ToldRight is a Content Marketing company. In Jacksonville, Florida, the team focuses on Content Marketing and Video Production.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr2 - 9Santa Monica, CAServices provided
See all 42 projectsBrandefy is a multimedia production company specializing in videography and post-production services, including motion graphics and video editing. Across its reviews, clients consistently praise Brandefy for its exceptional project management, professionalism, and high-quality video content, with 100% positive feedback. Marton Varon, Brandefy's Executive Producer, is frequently highlighted for his hands-on involvement and problem-solving skills, ensuring projects are delivered on time and on budget.
$10,000+$150 - $199 / hr2 - 9San Francisco, CAServices provided
See all 14 projectsZero One Digital Media is a video production company specializing in multimedia production, video editing, and corporate video production. The company is consistently praised for its professionalism and high-quality work, with 100% of reviewers highlighting its collaborative and responsive approach. Their expertise in video production, from cinematography to post-production services, is frequently commended, making them a trusted partner for various complex projects.
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$5,000+$100 - $149 / hr50 - 249
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Established in 2018, DEMAVIAS, LLC is a Marketing Strategy company. The firm specializes in Marketing Strategy and Email Marketing.
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$1,000+< $25 / hr50 - 249Oro Valley, AZ
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Spacecats is a social media marketing firm. Founded in 2022, the company provides Social Media Marketing and Search Engine Optimization.
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$1,000+$150 - $199 / hrFreelancerSt. Petersburg, FL
Services provided
In Color is a graphic design agency based in St. Petersburg, Florida. Established in 1989, the team provides Graphic Design and Print Design.
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$5,000+$25 - $49 / hr50 - 249Barcelona, Spain
Services provided
Agencia Karmina is an Advertising company established in 2015. The company offers Advertising and Branding.
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Undisclosed$50 - $99 / hrFreelancerMannheim, Germany
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ImpactRenders is an Architectural Design company. Located in Mannheim, Germany, the company was launched in 2021. Their services include Architectural Design and Graphic Design.
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Undisclosed$50 - $99 / hrFreelancer
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Alexander Thomas is an Advertising company. Launched in 2023, the team offers Advertising and Social Media Marketing.
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$1,000+< $25 / hrFreelancerAcworth, GA
Services provided
Corporate Photography company 24/7 Digital Media was established in 2010. The team focuses on Corporate Photography and Video Production and is located in Acworth, Georgia.
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$5,000+$100 - $149 / hr2 - 9Montreal, Canada
Services provided
MERCHLAR is a Montreal, Canada-based application development company. The team provides Mobile App Development and Mobile & App Marketing.
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Undisclosed$100 - $149 / hr2 - 9Pensacola, FL
Services provided
Launched in 2014, HIP Creative Inc. Is a small branding agency. Their services include Branding and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9Nashville, TN
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Launched in 1999, Webconsuls, LLC, a small SEO agency, is located in Nashville, Tennessee and Los Angeles, California. Their team offers Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9Sutton, England
Services provided
Based in Sutton, England, Juice by Design is a small graphic design company. The team offers Graphic Design and Logo.
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$10,000+$150 - $199 / hr2 - 9Wallingford, England
Services provided
Alexander Advertising Int. Ltd, a Market Research company, is in Wallingford, England. Their services include Market Research and Media Planning & Buying.
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$5,000+$100 - $149 / hr2 - 9Colorado Springs, CO
Services provided
UZU Media is a SEO company established in 2011. Headquartered in Colorado Springs, Colorado, the team specializes in Search Engine Optimization and Web Design.
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$1,000+$150 - $199 / hr2 - 9Manchester, England
Services provided
Content Marketing company Sugar PR is located in Manchester, England. Founded in 2016, the team specializes in Content Marketing and Public Relations.
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$5,000+$100 - $149 / hr2 - 9Atlanta, GA
Services provided
Established in 2003, Bearpaw Partners is a small Atlanta, Georgia-based Content Marketing company. Their team specializes in Content Marketing and Advertising.
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$5,000+$100 - $149 / hr2 - 9Moorestown, NJ
Services provided
Launched in 1994, Hypno Design is a small graphic design agency. Their team focuses on Graphic Design and Web Design.
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UndisclosedUndisclosed2 - 9Shirley, England
Services provided
Hotlobster Design is a small graphic design agency. They specialize in Graphic Design and Marketing Strategy and were launched in 2011.
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$50,000+$100 - $149 / hr2 - 9
Services provided
Media One Marketing Group is a Direct Marketing company established in 2001. The agency provides Direct Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Madrid, Spain
Services provided
The Woork Co. Is a Madrid, Spain-based branding company. Established in 2014, the team focuses on Branding and Video Production.
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$1,000+$100 - $149 / hr2 - 9Frankfurt am Main, Germany
Services provided
Marketing Natives - Online Marketing Agentur is a Frankfurt am Main, Germany-based SEO services firm. Launched in 2022, the team specializes in Search Engine Optimization and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Integris Design LLC is a branding firm. Their small team is in Asheville, North Carolina and Asheville, North Carolina and offers Branding and Digital Strategy. The agency was established in 2006.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Concept Designs and Marketing is a small SEO company. Launched in 2014, the team focuses on Search Engine Optimization and Social Media Marketing.
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$5,000+$150 - $199 / hr2 - 9Linz, Austria
Services provided
:WANTED Werbeagentur GmbH is a branding company in Linz, Austria. Their services include Branding and Advertising.
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$1,000+$25 - $49 / hr2 - 9Subang Jaya, Malaysia
Services provided
LIT Digital Agency is a small social media marketing company. Established in 2016, the team provides Social Media Marketing and Branding.
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$1,000+$25 - $49 / hr2 - 9Bağcılar, Türkiye
Services provided
See all 1 projectsVolarist Agency specializes in website development and strategic planning for clients across various industries. Overall feedback highlights their effective communication, strong team dynamics, and successful project outcomes, such as achieving top rankings on Google. Clients find their workflow efficient and their web design unique and impressive.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsSnaptic Solutions offers website design, logo design, SEO, and graphic design services. The overall feedback highlights their high level of professionalism, creativity, and ability to deliver on time. Clients appreciate their attention to detail and responsive communication, recommending them for establishing a strong online presence.
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$1,000+$25 - $49 / hr2 - 9
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See all 1 projectsCreative MediaLink specializes in logo design and branding services. Reviews highlight their exceptional responsiveness and timely delivery, with clients particularly noting the value for cost and the creativity of their work. Overall, Creative MediaLink demonstrates a strong commitment to meeting client needs efficiently and effectively.
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$1,000+$100 - $149 / hr2 - 9Tijuana, Mexico
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Swing Media Marketing is a small Tijuana, Mexico-based social media marketing company. The team focuses on Social Media Marketing and Business Consulting.
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$1,000+$25 - $49 / hr2 - 9
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Julie Studios, a Digital Strategy company, offers Digital Strategy and Social Media Marketing. The company is headquartered in Toronto, Canada.
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$1,000+$25 - $49 / hr2 - 9
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365digitalstudio is an Advertising company headquartered in Mumbai, India. They specialize in Advertising and Branding and were launched in 2015.
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$5,000+$150 - $199 / hr2 - 9
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See all 1 projectsHighland Creative offers logo design services and other related creative solutions. The overall feedback across their reviews highlights their promptness, attention to detail, and ability to deliver high-quality work within budget constraints. Clients particularly appreciate their responsiveness and the strong alignment of their designs with the client's vision and company values.
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$1,000+$50 - $99 / hr2 - 9Conroe, TX
Services provided
See all 1 projectsWolframix.us provides comprehensive services in the digital domain, including Multimedia Production, Video Editing, and Cinematography. Their reviews emphasize exceptional project management, proactive communication, and a customer-first approach. Clients commend their ability to deliver high-quality outcomes efficiently, with impressive attention to detail and strong post-launch support, making them a reliable partner for diverse projects.
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$1,000+$50 - $99 / hr2 - 9København, Denmark
Services provided
Content Marketing company Visual Animation is headquartered in København, Denmark. Their services include Content Marketing and Graphic Design.
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Undisclosed$25 - $49 / hr2 - 9Prishtina, Kosovo
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Sparks Marketing is a Prishtina, Kosovo-based social media marketing firm. The team specializes in Social Media Marketing and Mobile & App Marketing.
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$1,000+< $25 / hr2 - 9دبي, United Arab Emirates
Services provided
Xo Tech Studio is an IT strategy consulting company. The company is based in دبي, United Arab Emirates. Their team focuses on IT strategy consulting and Custom Software Development.
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$1,000+< $25 / hr2 - 9Ludhiana, India
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See all 1 projectsDesigns Clue is a website and app development company that delivers high quality, cost-effective, result-oriented digital service solutions. Our team consists of professionals who are dedicated to
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$1,000+< $25 / hr2 - 9Los Angeles, CA
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See all 1 projectsStart Podcast editing agency is a professional service that specializes in helping creators produce, edit, and launch high-quality podcasts. Our team provides a comprehensive range of solutions to
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$1,000+$50 - $99 / hr2 - 9
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See all 1 projectsBriaria Ltd is a UK-based digital innovation agency on a mission to empower modern businesses through exceptional software, web development, animation, and marketing solutions. Founded by Tafadzwa
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$1,000+Undisclosed2 - 9
Services provided
See all 1 projectsMontclair Studios provides a range of services including Videography, Video Editing, and Film Production. The overall feedback highlights their unique design ideas, meticulous project management, and alignment with client values, making them a preferred choice for multimedia production projects. Clients appreciate their honesty, affordability, and reliability in delivering high-quality work on time.
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$1,000+< $25 / hr2 - 9Sukabumi, Indonesia
Services provided
See all 1 projectsARCT STUDIO offers comprehensive branding, design, and marketing services, including logo creation, social media management, and video production. Client reviews highlight the company's exceptional project management, timely delivery, and creative solutions that significantly boost brand visibility and sales. Their commitment to excellence, integrity, and responsiveness is widely praised, with clients recommending an increase in pricing due to the high value provided.
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$1,000+$50 - $99 / hr2 - 9Ogden, UT
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See all 1 projectsBring offers Multimedia Production services, including Videography, Video Editing, and Cinematography, specializing in creating dynamic multimedia assets to enhance brand storytelling. Their reviews highlight excellent project management, adaptability, and the ability to deliver high-quality video and photo content under challenging conditions, effectively aiding in brand awareness and customer engagement.
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List of the Top 15 Video Production Agencies
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$10,000+$150 - $199 / hr50 - 249Milano, Italy
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
75% Video Production25% Other -
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
38.2/40.019.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CA
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Video Production -
$25,000+$200 - $300 / hr2 - 9Walnut Creek, CA
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
37/40.017.4/20 Reviews9.7/10 Clients & Experience9.9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
75% Video Production25% Other -
$25,000+Undisclosed50 - 249Brooklyn, NY
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
36.8/40.017.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
60% Video Production40% Other -
$1,000+$100 - $149 / hr2 - 9Santa Monica, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr2 - 9Oakland, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
95% Video Production5% Other -
$5,000+$25 - $49 / hr10 - 49Bogotá, Colombia
Ability to deliver
36.6/40.017.4/20 Reviews9.9/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
36.6/40.018.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed2 - 9Chicago, IL
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
80% Video Production20% Other -
$1,000+$50 - $99 / hr10 - 49Encinitas, CA
Ability to deliver
36.4/40.017.2/20 Reviews9.8/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.017.6/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed10 - 49Somerville, MA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$5,000+$150 - $199 / hr2 - 9Carleton Place, Canada
Ability to deliver
36.3/40.018.2/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+Undisclosed2 - 9Baltimore, MD
Ability to deliver
36.3/40.017.2/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36.2/40.018.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
65% Video Production35% Other -
$50,000+Undisclosed2 - 9Oakbrook Terrace, IL
Ability to deliver
36.1/40.016.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Irvine, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
Ability to deliver
35.9/40.016.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+$150 - $199 / hr2 - 9Brooklyn, NY
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
75% Video Production25% Other -
UndisclosedUndisclosed10 - 49Santo Domingo, Dominican Republic
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$150 - $199 / hr50 - 249Inglewood, CA
Ability to deliver
35.7/40.016/20 Reviews9.8/10 Clients & Experience9.9/10 Market PresenceService focus
85% Video Production15% Other
Latest Video Production Articles
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What Makes Viewers Watch: Data on Short-Form Content
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Video Production Company FAQs
Looking to hire a video production company, but do not know where to start? Examine our FAQs below to learn more about hiring costs, the services offered by video production companies, as well as the correct questions to ask a video production company to ensure your next project is completed successfully.
Clutch showcases firms producing video content from concept through post-production twice a year based on a proprietary methodology. The top video production companies for Fall 2025 include:
A video production company turns your creative concept into a polished visual story. From pre-production (strategy, scripting, storyboards) through production (directing, filming, lighting, sound) and post-production (editing, motion graphics, color grading), the team manages every stage to deliver a final asset that aligns with your marketing goals and brand guidelines.
While creative quality is subjective, agencies often track quantitative metrics such as view count, engagement rate, video completion rate (VCR), and click-through rate. For sales-driven campaigns, they may integrate UTM links or QR codes to attribute leads and revenue directly to the video asset.
- Who will be on the core crew, and will you outsource any roles?
- What cameras, lighting, and editing software do you use?
- How many revision rounds are included, and what costs extra?
- Can you meet our launch deadline, and what milestones will you set?
- How will you measure success? How about engagement, view-through rate, conversions?
- Who owns the raw footage and final deliverables?
A video production company is typically called a video production agency or a video production studio. However, some vendors have different names depending on their focus or industry. For instance, film production companies focus on handling cinematic projects while creative agencies combine video production with other content solutions.
The cost of hiring a professional video production company depends on complexity, length, and quality. Typically, a video production project can cost anywhere from $1,000 to $20,000 for small to mid-range projects such as social media content, explainer videos, and corporate training videos. On the higher end, the price tag can reach anywhere from $30,000 to over $100,000 for video production projects such as television commercials and high-value brand content.
Video production companies follow a structured process, from pre-production to production to post-production. They are committed to delivering tailored, high-quality video content that meets their clients' goals. Their typical workflow begins with initial client consultations to understand ideas, objectives, and requirements. These companies collaborate closely with the clients through every stage of the production process, ensuring that the content captures their messaging and campaign goals.
Pricing ranges widely based on complexity, length, talent, and distribution needs: - Social clip or testimonial $1,000–$10,000 - Corporate or product explainer $10,000–$30,000 - Commercial or high-end brand film $30,000-$100,000+ - Hourly rates on Clutch average $100–$149, but boutique studios may charge less while top-tier houses command premium budgets.
- Review portfolios to confirm quality and style.
- Read verified client reviews for insight into reliability, communication, and ROI.
- Confirm they offer the specific video production services (e.g., animation, VFX, live events) your project requires.
- Evaluate cultural fit and transparency. Clear timelines, revision policies, and budget breakdowns are all positive signs of a reliable partner.
- Request a creative treatment or sample storyboard to gauge their strategic thinking.
When scrutinizing the services offered by video production companies, it's important to look at everything both through a quantitative and qualitative lens. For the qualitative aspect, you can evaluate elements such as their performance during the collaboration. Were they easy to work with? How is the quality of the output? Did they deliver the video on time and budget? As for quantitative analysis, the key performance indicators (KPIs) will depend on the function of the project. Here are the common metrics to keep an eye on:
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Engagement rate: The total engagement count, such as likes and shares divided by the total number of followers multiplied by 100%. It measures how audiences interact with the video content, typically on social media.
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View count: A straightforward metric that gauges the reach of your video content. A high view count means that your video is seen by more people.
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Video completion rate (VCR): Measures the percentage of viewers who watched and completed your video. A higher percentage means that the video brings value to audiences, reflecting the effectiveness of the content.
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Click-through rate: The number of clicks your video is clicked to play. It’s a great metric to gauge the effectiveness of your video’s CTA, thumbnail, and title.
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Bounce rate: The percentage of viewers who don’t finish your video. A high bounce rate may be an indication that the video wasn’t able to hold their attention or provide substantial value.
- Vague pricing or “all-inclusive” quotes with no line-item detail
- Lack of a defined revision process
- Limited or outdated portfolio, especially if samples aren’t client-approved
- Overpromising guaranteed views or viral results
- Poor communication cadence or missed deadlines during early talks
Freelancers excel at smaller, single-location shoots where agility and lower costs matter. Agencies bring larger crews, specialized departments (e.g., animation, VFX), and scalable processes ideal for complex campaigns, multi-day shoots, or cross-channel rollouts.