Top Video Production Companies
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CAServices provided
See all 166 projectsSparkhouse is a versatile multimedia production company specializing in video production, videography, and post-production services. With 100% positive feedback across reviews, clients commend their professionalism, on-time delivery, and excellent communication. Notably, 70% of reviewers highlight their ability to deliver high-quality products within budget, while 50% emphasize their flexible and collaborative approach to meet client needs.
$5,000+$100 - $149 / hr2 - 9Singapore, SingaporeServices provided
See all 17 projectsBLACKBIRD PRODUCTIONS is a multimedia production company specializing in videography, video editing, and corporate video production, offering comprehensive services from cinematography to post-production. With a 100% positive feedback rate, clients consistently praise their flexibility, professionalism, and timely delivery, emphasizing their ability to accommodate changes and provide high-quality visual content suited for various digital and social media platforms.
$5,000+$200 - $300 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsGardner Productions Group is a professional multimedia production company excelling in Video Production, Film Editing and Production, and Corporate Video Production. With 100% positive feedback, clients consistently praise their high-quality assets, timely delivery, and exceptional project management. The company's strong culture fit and adaptability have made them a preferred choice for creative commercials and brand awareness initiatives.
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$25,000+$100 - $149 / hr10 - 49
Services provided
House of Sticks :: Video Production Company is an Advertising company. They were established in 2003 and specialize in Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Surry Hills, Australia
Services provided
Launched in 1985, BRAINS, a small Advertising company, is in Surry Hills, Australia and Amsterdam, Netherlands. Their team provides Advertising and Digital Strategy.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Dallas, TXServices provided
See all 11 projectsThink Branded Media is a distinguished multimedia production company that specializes in video production services, including cinematography, videography, and post-production services. Across their reviews, 100% of the feedback is positive, highlighting their creativity, collaborative approach, and timeliness, with 70% of clients being impressed by their ability to deliver high-quality, engaging videos within budget and on schedule.
$5,000+$100 - $149 / hr2 - 9Montreal, CanadaServices provided
See all 9 projects5 Pound Media is a dynamic video production company offering comprehensive services such as cinematography, video editing, and post-production, with a focus on innovative and creative solutions. Feedback from clients is overwhelmingly positive, with over 90% highlighting their professionalism, adaptability, and collaborative spirit. The company's ability to deliver high-quality video content for diverse industries, including healthcare, real estate, and media, is consistently praised.
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CAServices provided
See all 35 projectsFeel Right Inc. is a distinguished video production company specializing in Corporate Video Production, Film Editing and Production, and Video Post Production services. With a 100% positive feedback rate, clients commend their high-quality outputs and proactive project management. Remarkable strengths include creative script development and professional cinematography, with 90% of reviewers highlighting their outstanding communication and collaboration abilities.
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$10,000+$100 - $149 / hr10 - 49Berlin, Germany
Services provided
Kemmler Kemmler is a small social media marketing company established in 2013. Their services include Social Media Marketing and Architectural Design.
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$1,000+$100 - $149 / hr10 - 49München, Germany
Services provided
Picter GmbH is a video production agency founded in 2017. The team provides Video Production and Advertising and is based in München, Germany.
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$1,000+< $25 / hr10 - 49Giza, Egypt
Services provided
Marketing House Agency is a video production company. Their team is headquartered in Giza, Egypt and specializes in Video Production and Advertising.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Picon Studio is a video production agency. In Barcelona, Spain, the firm focuses on Video Production and Corporate Photography.
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$1,000+< $25 / hr2 - 9Dhaka, Bangladesh
Services provided
INK SPACE LIMITED, a small Advertising company, is based in Dhaka, Bangladesh. The team specializes in Advertising and Packaging Design.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr2 - 9Toronto, CanadaServices provided
See all 52 projectsOrigin Films is a distinguished multimedia production company specializing in videography, film production, and corporate video production. They consistently receive positive feedback, with 100% of reviews highlighting their exceptional project management and creative storytelling capabilities. Notably, 85% of reviewers commend their ability to enhance brand visibility and engagement through visually compelling video content. Overall, clients appreciate their professionalism, creativity, and attention to detail.
$5,000+$50 - $99 / hr10 - 49Barcelona, SpainServices provided
See all 12 projectsSIERRA is a multimedia production company specializing in corporate video production, video editing, and film production. They are praised for their creative storytelling, strong proposals, and effective project management. Approximately 75% of reviews highlight their collaboration and accountability, while some suggest improvement in proactive client engagement. Overall, SIERRA's services are well-regarded, achieving high client satisfaction.
$5,000+Undisclosed2 - 9Anderson, SCServices provided
See all 4 projectsFilmit.xyz is a video production company specializing in multimedia production and corporate video production. Reviews highlight their exceptional skills in video editing and production, with 100% of feedback being positive. Clients commend their creativity, professionalism, and ability to deliver high-quality, visually engaging results on time, with a particular emphasis on their strong communication and responsiveness to client needs.
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$1,000+$100 - $149 / hr2 - 9Willemstad, Curaçao
Services provided
BBVFX is a branding firm headquartered in Willemstad, Curaçao. Their services include Branding and Web Design.
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UndisclosedUndisclosedFreelancerManitou Springs, CO
Services provided
BuzzHome Productions is a Corporate Photography company. Their small team of employees is based in Manitou Springs, Colorado. Their team focuses on Corporate Photography and Video Production.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr2 - 9Santa Monica, CAServices provided
See all 42 projectsBrandefy is a multimedia production company specializing in videography and post-production services, including motion graphics and video editing. Across its reviews, clients consistently praise Brandefy for its exceptional project management, professionalism, and high-quality video content, with 100% positive feedback. Marton Varon, Brandefy's Executive Producer, is frequently highlighted for his hands-on involvement and problem-solving skills, ensuring projects are delivered on time and on budget.
$10,000+$150 - $199 / hr2 - 9San Francisco, CAServices provided
See all 14 projectsZero One Digital Media is a video production company specializing in multimedia production, video editing, and corporate video production. The company is consistently praised for its professionalism and high-quality work, with 100% of reviewers highlighting its collaborative and responsive approach. Their expertise in video production, from cinematography to post-production services, is frequently commended, making them a trusted partner for various complex projects.
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$1,000+$50 - $99 / hr50 - 249
Services provided
Digital Strategy company SHAMOOR PVT LMT provides Digital Strategy and Social Media Marketing. They are located in Delhi, India.
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UndisclosedUndisclosed10 - 49
Services provided
Geeks Ghostwriting is a Content Writing Services company. Founded in 2015, the company is in Los Angeles, California. Their team specializes in Content Writing Services and Social Media Marketing.
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$100,000+Undisclosed50 - 249Boston, MA
Services provided
Connelly Partners is an Advertising company established in 1999. The midsize team provides Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Girón, Colombia
Services provided
RENDHER is a web design company. Based in Girón, Colombia and Bogotá, Colombia, the company was launched in 2011. Their services include Web Design and Video Production.
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UndisclosedUndisclosed2 - 9South Lyon, MI
Services provided
ELearning Design Center is an AR/VR development company. They provide AR/VR development and Artificial Intelligence and are located in South Lyon, Michigan.
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$5,000+$50 - $99 / hr2 - 9Manama, Bahrain
Services provided
See all 2 projectsBrandio Creative specializes in web development and website redesign services, offering professional and creative solutions. The overall feedback highlights their timely delivery, professional quality, and effective communication. Clients appreciate their alignment with company values and the value they provide for the cost, with no noted areas for improvement.
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UndisclosedUndisclosed10 - 49Cairo, Egypt
Services provided
Fisheye Solutions is a branding agency. They specialize in Branding and UX/UI Design and were founded in 2013.
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$1,000+< $25 / hr10 - 49Kuala Lumpur, Malaysia
Services provided
Founded in 2017, Ledgit Viable Sdn Bhd is an Advertising company. The team focuses on Advertising and Blockchain and is located in Kuala Lumpur, Malaysia.
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$1,000+$100 - $149 / hr10 - 49Aparecida de Goiânia, Brazil
Services provided
Launched in 2009, Opis Agência de Publicidade is an Advertising company. The team specializes in Advertising and Custom Software Development.
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$5,000+$25 - $49 / hr10 - 49Ho Chi Minh, Vietnam
Services provided
SKYPERRY, a Digital Strategy company, was founded in 2015. The small team provides Digital Strategy and Content Marketing.
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$5,000+$150 - $199 / hr10 - 49Mosman Park, Australia
Services provided
Advertising company OKMG was founded in 2012. The team focuses on Advertising and Branding and is headquartered in Mosman Park, Australia and Sydney, Australia.
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UndisclosedUndisclosed10 - 49München, Germany
Services provided
Established in 2018, urbanuncut GmbH is a small Advertising company headquartered in München, Germany and Augsburg, Germany. Their team specializes in Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Tampa, FL
Services provided
Bake More Pies is an Advertising company. The Tampa, Florida-based agency was established in 2014. Their team provides Advertising and Social Media Marketing.
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$1,000+Undisclosed2 - 9Sydney, Australia
Services provided
Young Buck Media is an Advertising company founded in 2015. The firm provides Advertising and Content Marketing, and is small.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Based in Porto, Portugal, Menog Creative is a small video production agency. Their services include Video Production and Other Design.
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$5,000+$50 - $99 / hr10 - 49Torino, Italy
Services provided
See all 1 projectsDesign Gang specializes in product design with a notable focus on cookware sets, as evidenced by their work with Nice Cooker company. Overall feedback highlights their professional and friendly approach, effective workflow, and ability to satisfy client ideas, particularly impressing international buyers.
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$5,000+$100 - $149 / hr10 - 49Calgary, Canada
Services provided
See all 1 projectsBusiness Instincts Group provides branding, website development, and SEO services, as evidenced by their collaboration with a dental clinic to create a logo and develop a website. The reviews highlight their efficiency, effective communication, timeliness, and value for cost, making them a reliable choice for businesses seeking comprehensive digital solutions.
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$5,000+$25 - $49 / hr2 - 9Madrid, Spain
Services provided
CYAN Cloud is an app development firm. The company is headquartered in Madrid, Spain. Their services include Mobile App Development and Web Development.
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$1,000+$50 - $99 / hr2 - 9Castle Rock, CO
Services provided
Way West Media, a video production agency, offer Video Production and Graphic Design. They were launched in 2006.
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$5,000+$100 - $149 / hr2 - 9
Services provided
LANE Media & Productions is a video production company based in Chicago, Illinois. Their services include Video Production and Graphic Design.
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UndisclosedUndisclosed2 - 9Austin, TX
Services provided
C2C Media is an Advertising company established in 2002. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Milano, Italy
Services provided
Established in 2007, 56 Factory Media Production is a social media marketing firm. The team provides Social Media Marketing and Video Production.
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$1,000+$100 - $149 / hr2 - 9Baltimore, MD
Services provided
Urban Ignite is a small video production agency in Baltimore, Maryland. Their services include Video Production and Search Engine Optimization.
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$1,000+Undisclosed2 - 9
Services provided
Har Har Creative is a Broadcast Video company. Established in 2018, the company is headquartered in Orange County, California. Their team provides Broadcast Video and Video Production.
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$1,000+$100 - $149 / hr2 - 9Ooltewah, TN
Services provided
Web design agency Avalon Design Studio was launched in 1995. The agency offers Web Design and Video Production.
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$1,000+$50 - $99 / hr2 - 9Carefree, AZ
Services provided
Arizona Filmworks is a Broadcast Video company. The team specializes in Broadcast Video and Video Production and is headquartered in Carefree, Arizona.
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UndisclosedUndisclosed2 - 9Bloomington, IL
Services provided
The Stanfield Agency, a video production company, is in Bloomington, Illinois. The team specializes in Video Production and Web Development.
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UndisclosedUndisclosed2 - 9St. Cloud, MN
Services provided
BadCat Digital Marketing is a social media marketing agency based in St. Cloud, Minnesota. The team provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
New Revolution Media is a video production agency. Launched in 2016, their team provides Video Production and Media Planning & Buying.
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$1,000+Undisclosed2 - 9Wausau, WI
Services provided
Marcon Marketing Group is a web design agency. Headquartered in Wausau, Wisconsin, the agency was established in 2001. Their services include Web Design and Video Production.
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UndisclosedUndisclosed2 - 9Missoula, MT
Services provided
Burton Productions LLC is a small Broadcast Video company in Missoula, Montana. The team offers Broadcast Video and Corporate Photography.
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UndisclosedUndisclosed2 - 9Augusta, GA
Services provided
White Hart Insight, a video production company, provides Video Production and Branding. The firm is located in Augusta, Georgia.
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UndisclosedUndisclosed2 - 9Ciudad Juárez, Mexico
Services provided
New Discovery Media is a web design company. Headquartered in Ciudad Juárez, Mexico, their small team focuses on Web Design and E-Commerce Development. The agency was launched in 2013.
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$5,000+$100 - $149 / hr2 - 9Durham, NC
Services provided
Founded in 2010, Turncoat Agency is a branding firm. The team specializes in Branding and Video Production.
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$1,000+$100 - $149 / hr2 - 9Lancaster, NH
Services provided
Phlume MEDIA is a video production company. In Lancaster, New Hampshire, the agency provides Video Production and Broadcast Video.
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$5,000+Undisclosed2 - 9Barcelona, Spain
Services provided
Small Advertising company Spot Locations, is in Barcelona, Spain. Their services include Advertising and Video Production.
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$1,000+Undisclosed2 - 9nasr city, Egypt
Services provided
MA Projects is a small video production agency in nasr city, Egypt. The team provides Video Production and Web Development.
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$1,000+$100 - $149 / hr2 - 9Portland, OR
Services provided
CatCow Studio is a branding firm. The team focuses on Branding and Content Marketing, and the company is headquartered in Portland, Oregon.
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$1,000+$150 - $199 / hr2 - 9Sarasota, FL
Services provided
MakSchu Video Production is a small video production company founded in 2016. Their services include Video Production and Social Media Marketing.
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$25,000+Undisclosed2 - 9Clarksville, MD
Services provided
Trick & Mortar is a video production agency located in Clarksville, Maryland. Their services include Video Production and Graphic Design.
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$1,000+$200 - $300 / hr2 - 9Amherst, Canada
Services provided
Video production agency Nova Social Media & Marketing was founded in 2018. Based in Amherst, Canada, the team focuses on Video Production and Social Media Marketing.
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List of the Top 15 Video Production Agencies
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$10,000+$150 - $199 / hr50 - 249Milano, Italy
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
75% Video Production25% Other -
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
38.2/40.019.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CA
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Video Production -
$25,000+$200 - $300 / hr2 - 9Walnut Creek, CA
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
37/40.017.4/20 Reviews9.7/10 Clients & Experience9.9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
75% Video Production25% Other -
$25,000+Undisclosed50 - 249Brooklyn, NY
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
36.8/40.017.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
60% Video Production40% Other -
$1,000+$100 - $149 / hr2 - 9Santa Monica, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr2 - 9Oakland, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
95% Video Production5% Other -
$5,000+$25 - $49 / hr10 - 49Bogotá, Colombia
Ability to deliver
36.6/40.017.4/20 Reviews9.9/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
36.6/40.018.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed2 - 9Chicago, IL
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
80% Video Production20% Other -
$1,000+$50 - $99 / hr10 - 49Encinitas, CA
Ability to deliver
36.4/40.017.2/20 Reviews9.8/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.017.6/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed10 - 49Somerville, MA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$5,000+$150 - $199 / hr2 - 9Carleton Place, Canada
Ability to deliver
36.3/40.018.2/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+Undisclosed2 - 9Baltimore, MD
Ability to deliver
36.3/40.017.2/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36.2/40.018.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
65% Video Production35% Other -
$50,000+Undisclosed2 - 9Oakbrook Terrace, IL
Ability to deliver
36.1/40.016.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Irvine, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
Ability to deliver
35.9/40.016.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+$150 - $199 / hr2 - 9Brooklyn, NY
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
75% Video Production25% Other -
UndisclosedUndisclosed10 - 49Santo Domingo, Dominican Republic
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$150 - $199 / hr50 - 249Inglewood, CA
Ability to deliver
35.7/40.016/20 Reviews9.8/10 Clients & Experience9.9/10 Market PresenceService focus
85% Video Production15% Other
Latest Video Production Articles
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What Makes Viewers Watch: Data on Short-Form Content
Don't let scroll-happy viewers blow past your short-form video. Learn how to engage them with humor, arresting visuals, strong hooks, and more.
Video Production Company FAQs
Looking to hire a video production company, but do not know where to start? Examine our FAQs below to learn more about hiring costs, the services offered by video production companies, as well as the correct questions to ask a video production company to ensure your next project is completed successfully.
Clutch showcases firms producing video content from concept through post-production twice a year based on a proprietary methodology. The top video production companies for Fall 2025 include:
A video production company turns your creative concept into a polished visual story. From pre-production (strategy, scripting, storyboards) through production (directing, filming, lighting, sound) and post-production (editing, motion graphics, color grading), the team manages every stage to deliver a final asset that aligns with your marketing goals and brand guidelines.
While creative quality is subjective, agencies often track quantitative metrics such as view count, engagement rate, video completion rate (VCR), and click-through rate. For sales-driven campaigns, they may integrate UTM links or QR codes to attribute leads and revenue directly to the video asset.
- Who will be on the core crew, and will you outsource any roles?
- What cameras, lighting, and editing software do you use?
- How many revision rounds are included, and what costs extra?
- Can you meet our launch deadline, and what milestones will you set?
- How will you measure success? How about engagement, view-through rate, conversions?
- Who owns the raw footage and final deliverables?
A video production company is typically called a video production agency or a video production studio. However, some vendors have different names depending on their focus or industry. For instance, film production companies focus on handling cinematic projects while creative agencies combine video production with other content solutions.
The cost of hiring a professional video production company depends on complexity, length, and quality. Typically, a video production project can cost anywhere from $1,000 to $20,000 for small to mid-range projects such as social media content, explainer videos, and corporate training videos. On the higher end, the price tag can reach anywhere from $30,000 to over $100,000 for video production projects such as television commercials and high-value brand content.
Video production companies follow a structured process, from pre-production to production to post-production. They are committed to delivering tailored, high-quality video content that meets their clients' goals. Their typical workflow begins with initial client consultations to understand ideas, objectives, and requirements. These companies collaborate closely with the clients through every stage of the production process, ensuring that the content captures their messaging and campaign goals.
Pricing ranges widely based on complexity, length, talent, and distribution needs: - Social clip or testimonial $1,000–$10,000 - Corporate or product explainer $10,000–$30,000 - Commercial or high-end brand film $30,000-$100,000+ - Hourly rates on Clutch average $100–$149, but boutique studios may charge less while top-tier houses command premium budgets.
- Review portfolios to confirm quality and style.
- Read verified client reviews for insight into reliability, communication, and ROI.
- Confirm they offer the specific video production services (e.g., animation, VFX, live events) your project requires.
- Evaluate cultural fit and transparency. Clear timelines, revision policies, and budget breakdowns are all positive signs of a reliable partner.
- Request a creative treatment or sample storyboard to gauge their strategic thinking.
When scrutinizing the services offered by video production companies, it's important to look at everything both through a quantitative and qualitative lens. For the qualitative aspect, you can evaluate elements such as their performance during the collaboration. Were they easy to work with? How is the quality of the output? Did they deliver the video on time and budget? As for quantitative analysis, the key performance indicators (KPIs) will depend on the function of the project. Here are the common metrics to keep an eye on:
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Engagement rate: The total engagement count, such as likes and shares divided by the total number of followers multiplied by 100%. It measures how audiences interact with the video content, typically on social media.
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View count: A straightforward metric that gauges the reach of your video content. A high view count means that your video is seen by more people.
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Video completion rate (VCR): Measures the percentage of viewers who watched and completed your video. A higher percentage means that the video brings value to audiences, reflecting the effectiveness of the content.
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Click-through rate: The number of clicks your video is clicked to play. It’s a great metric to gauge the effectiveness of your video’s CTA, thumbnail, and title.
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Bounce rate: The percentage of viewers who don’t finish your video. A high bounce rate may be an indication that the video wasn’t able to hold their attention or provide substantial value.
- Vague pricing or “all-inclusive” quotes with no line-item detail
- Lack of a defined revision process
- Limited or outdated portfolio, especially if samples aren’t client-approved
- Overpromising guaranteed views or viral results
- Poor communication cadence or missed deadlines during early talks
Freelancers excel at smaller, single-location shoots where agility and lower costs matter. Agencies bring larger crews, specialized departments (e.g., animation, VFX), and scalable processes ideal for complex campaigns, multi-day shoots, or cross-channel rollouts.