Make Great Videos That Perform

Gold
VERIFIED

We guide you through a specific process to make great videos that produce measurable results.

 
 
$10,000+
 
$150 - $199 / hr
 
10 - 49
 Founded
2008
Show all +
Newport Beach, CA
headquarters
  • 20371 Irvine Avenue, Suite #250
    Newport Beach, CA 92660
    United States

Portfolio

Key clients: 

Thermo Fisher, Intuit, BlackLine, AT&T, simplehuman, Adobe, eBay

AT&T | Network Firewall

simplehuman | Sensor Mirror Compact - Light Story

Thermo Fisher | MiniAmps

Wine Country Gift Baskets | Occasions

Adobe | CMO.com

Intuit | Money 2020 Conference | Behind The Scenes

Intuit TurboTax | 2016 Social Campaign

Reviews

Sort by

Animated Explainer Videos for Biotechnology Company

“They’re good at creating animation videos.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
Confidential
 
Nov. 2018 - Feb. 2019
Project summary: 

VeracityColab produced three 30-second animation videos to explain the operations of a company. They created the storyboards, animation, and music for the background of the videos.

The Reviewer
 
10,001+ Employees
 
California
Marketing Manager, Thermo Fisher
 
Verified
The Review
Feedback summary: 

The three finished videos received good praise during an internal review, as well as positive comments from users quickly after their launch. The team was professional, ensured the final products met the requirements and had the right tone, and kept on the schedule where possible.

BACKGROUND

Introduce your business and what you do there.

I work for a marketing department that works with genetics and genomics.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

We launched a new product a year ago and were creating more content to promote it. We wanted to share short animated videos to highlight the benefits of our product.

SOLUTION

What was the scope of their involvement?

They’ve produced three short videos. We told VeracityColab what we wanted to see, and we had a back and forth on the editing. Our initial aim was for 15-second videos, but we ended up extending them to 30 seconds, given the amount of content we included. The videos don’t have voiceovers, so the storyboard only concerned animation, music, and other such elements.

What is the team composition?

They assigned a project manager, who interacted with us on scheduling and feedback. We began with a kickoff call with the art director of the animation team to determine what kind of videos we wanted to produce.

How did you come to work with VeracityColab?

They’d worked with other departments in my company. We were happy with the quality of those animations, so we decided to work with them again.

What is the status of this engagement?

We worked with them November 2018–February 2019. The process took longer than we expected, due to the holidays.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

These were 30-second videos, so they needed to be crisp and precise, with music that supported the theme. I was happy with what VeracityColab delivered. Their animation was to the point, and they incorporated the changes we requested. The three videos have a standard look, so they give a sense of continuity to our customers.

We’ve just launched them, so feedback is still coming in. Within the first few hours of posting the videos on YouTube, one customer commented on how great the music was. That was great feedback, especially for the limited time since the launch. In our internal review, everyone was also happy with how the animation was created.

How did VeracityColab perform from a project management standpoint?

They’re a professional team. They provided us a timeline for the delivery, and they were very responsive. We were happy with the performance, and they delivered what was promised.

What did you find most impressive about them?

They’re good at creating animation videos. They’re professional, and they know what they’re doing—I believe they composed their own music for the videos, so it was a good match for what we were creating.

Are there any areas they could improve?

This was a science video, and they don’t have a science background, so there was a bit of education involved. That wasn’t their fault as there was no way for them to fully understand the subject matter.

Do you have any advice for future clients of theirs?

We’re a large company with a lot of internal processes. There were at least three rounds of review, and we involved VeracityColab in those to improve efficiency. We also gave them our brand guidelines, and I suggest that other clients do the same.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Sales Training Videos for Life Sciences Company

“They came up with great ideas on how to approach the project, keeping it very light and fun.”

Quality: 
5.0
Schedule: 
4.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
Fall 2018 - Mar. 2019
Project summary: 

VeracityColab created seven training videos, providing production, some scriptwriting, animation, motion graphics, and editing services.

The Reviewer
 
10,001+ Employees
 
Pennsylvania
Marketing Specialist, Life Sciences Company
 
Verified
The Review
Feedback summary: 

VeracityColab produced creative and unique training videos that have been very well received by staff internally thus far. A pleasure to work with, their team is very communicative, patient, and receptive to client needs. 

BACKGROUND

Introduce your business and what you do there.

I'm a marketing specialist for a life sciences company.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

I reached out to VeracityColab to help create sales training videos for our staff, so they could present complex products to potential clients more easily.

SOLUTION

What was the scope of their involvement?

VeracityColab created seven training interview-style videos, equating to less than two hours of content. They helped us come up with some of the questions, and our business partners wrote their own answers. They also provided motion graphics, animations, and editing as needed and we're considering working with them to translate the videos to launch them globally. 

What is the team composition? 

We worked with a handful of people on their team, including a project manager and film team who spent an excessive amount of time editing for us. 

How did you come to work with VeracityColab?

Our molecular biology business unit worked with them on a customer-facing video and had wonderful things to say about their experience, so we reached out for a quote. Compared to other vendors we considered, VeracityColab had better ideas and an understanding of what we were trying to do. They were also honest about what they could and couldn't do, and their pricing was affordable. Other firms we spoke to took a longer time to get back to me, so I didn't feel like we were as much of a priority to them.

What is the status of this engagement?

We started working with them around September 2018, and they delivered the final videos this week (March 2019).

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They came up with great ideas on how to approach the project, keeping it very light and fun. Our business partners have provided a lot of positive feedback about the process. VeracityColab performed so well that other departments are considering working with them on similar projects as well. 

How did VeracityColab perform from a project management standpoint?

They were very patient and understanding throughout the engagement, answering the many questions we had at every stage. During editing, they uploaded the videos onto Frame.io, which allowed us to leave comments and communicate back and forth until they were finalized. 

What did you find most impressive about them?

Their ability to communicate and understand our needs sets them apart; they didn't try to force their ideas, but rather helped bring our own vision to life. They were very focused on creating unique, high-quality content. 

Are there any areas they could improve?

I can't think of anything.

Do you have any advice for potential customers?

Keep all lines of communications open and be very clear about project objectives and goals from the start. 

5.0
Overall Score I had a lot of fun working with them and they did a great job overall.
  • 4.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Motion Graphic Video for Healthcare Tech Startup

“VeracityColab created exactly what we wanted.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Confidential
 
February 2019
Project summary: 

VeracityColab created a 30-minute motion graphic video that incorporated animation and photos under a three-day deadline. 

The Reviewer
 
1001-10,000 Employees
 
Portland, Maine
VP of Marketing, Covetrus
 
Verified
The Review
Feedback summary: 

VeracityColab delivered a great video that brought a lot of pride to the organization, its board, and members. They took on the impossible task of delivering it within just three business days, and exceeded expectations in the process. 

BACKGROUND

Introduce your business and what you do there.

I'm the VP of marketing at Covetrus, a healthcare technology firm that provides software solutions for veterinarians. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

We engaged VeracityColab to create a motion graphic video showcasing our veterinarians that was going to be revealed at the NASDAQ video tower in Times Square. Although it was a great opportunity for us, we only had a few business days to get it done, so we were looking for a vendor that could produce quality animation work within our rigid timeframe. 

SOLUTION

What was the scope of their involvement?

VeracityColab produced a 30-minute motion graphic video, including some animation within three business days. We collaborated with their team on storyboarding from start to finish.

What is the team composition? 

We mostly worked directly with Paul (Director of Digital Innovation, VeracityColab), who did a phenomenal job to ensure our video was completed under a tight deadline. Their team brought a lot of positive energy to the table as we worked through long hours to pull it off. 

How did you come to work with VeracityColab?

We researched vendors online, and VeracityColab was basically the only one confident in their ability to take on our aggressive timeline.

What is the status of this engagement?

They completed the project within a few days in February 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

VeracityColab helped us accomplish a task that represented the culmination of nine years worth of work. Our board and investors were very impressed by the premiere in Times Square–it was one of the most rewarding moments of my career. VeracityColab created exactly what we wanted. Many of our veterinarians later shared the video on their social media accounts and took a great sense of pride in it. 

How did VeracityColab perform from a project management standpoint?

We were thrilled with the way they managed the project, and we'd work with them again in a heartbeat. They were very organized and worked long hours to make sure we met our deadline, staying in constant communication with us throughout. 

What did you find most impressive about them?

They came up with a very creative solution to our challenge of showcasing 400 different veterinarians over the course of 30 minutes. They came up with a script within a day and helped us collect all the assets we needed down to the last minute. Their ability to integrate all our photos and produce great animation and motion graphics under our deadline was incredible. 

Are there any areas they could improve?

No. Our deadline was unrealistic, so it's quite amazing they were able to pull it off at all. 

Do you have any advice for potential customers?

What helped us is bringing in a lot of solid, well-thought-out concepts on day one, along with some inspiration for the animation to help their team get started. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Explainer Videos for Software Company

“They’re honest and upfront about their capabilities as a firm.”

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July 2018 - Jan. 2019
Project summary: 

VeracityColab produced four different animated videos that explain software products. Each project involved writing scripts, designing graphical elements, and editing the footage into exciting content.

The Reviewer
 
51-200 Employees
 
Toronto, Canada
Sanji Bhal
Director of Marketing, ACD/Labs
 
Verified
The Review
Feedback summary: 

VeracityColab consistently delivers polished video content. Open to initiating a collaborative process, their team of professionals encourage creative materials. A proactive account manager facilitates a communicative experience. They’re valuable partners that accomplish project goals.

BACKGROUND

Introduce your business and what you do there.

I’m the director of marketing for ACD/Labs. We’re a software company that supports the R&D industry related to molecule chemistry.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

We needed a capable production studio to help us create professional videos. While the first engagement with them consisted of a branding video, they’ve since created additional videos that explain our software products to customers.

SOLUTION

What was the scope of their involvement?

VeracityColab produces animated product videos and handles most of the creative materials. However, our work with them usually involves a collaborative effort. The videos speak to a highly technical audience, so we’re relatively hands-on when it comes to developing scripts. It’s vital that specific language is used without dumbing down the software’s functions. While they take the lead on designing various graphical elements, our in-house art director contributes to that effort as well. That facilitates some continuity between the newer videos and our other branding materials. Overall, they’ve completed four different projects for us.

What is the team composition?

I mostly speak with an assigned account manager.

How did you come to work with VeracityColab?

We found them several years ago by searching online for reputable production studios. After looking through their portfolio, we decided to hire them.

How much have you invested with them?

The last video they created for us cost around $13,000.            

What is the status of this engagement?

Our most recent project with them took place from July 2018–January 2019.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

While our last video project with them started out kind of rough, the final product is excellent. They worked hard to overcome significant project challenges. We’re often captivated by their deliverables.

How did VeracityColab perform from a project management standpoint?

They handle each undertaking with a great deal of professionalism. The account manager communicates with us proactively and ensures that we give them the information they need to succeed. They’re fantastic.

What did you find most impressive about them?

They’re honest and upfront about their capabilities as a firm. Their flexibility further accentuates those attributes.

Are there any areas they could improve?

There was a misunderstanding at the beginning of our most recent project together involving the product itself. Upon receiving the script for that video, we ended up doing a complete rewrite. That hasn’t ever happened during our previous engagements, so it took us by surprise.

Do you have any advice for potential customers?

Start the project with a detailed vision in mind. From a marketing perspective, it’s important to pull together a product’s positioning in a succinct manner. Also, understand who the audience is so VeracityColab doesn’t have to waste time with market research.

4.5
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
    They aren’t the most expensive firm in the market.
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Animation for an Educational Video Company

"VeracityColab's attention to detail and level of talent distinguish them from the competition."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Apr. 2017 - Ongoing
Project summary: 

Based on green screen cuts, VeracityColab produces five-minute animated videos interspersed with talking-head style footage of a presenter. They collaborate on the final cuts and integrate feedback and notes. 

The Reviewer
 
11-50 Employees
 
Los Angeles, California
Chris Powell
VP of Production, PragerU
 
Verified
The Review
Feedback summary: 

VeracityColab produces high caliber deliverables that secure positive responses from both internal teammates and the intended user base. They offer not only a top-notch level of skill and execution, but also a timely and organized project management style that includes smooth communication.

BACKGROUND

Introduce your business and what you do there.

I'm the VP of Prager University. Our company creates five-minute animated educational videos. Along with overseeing specific aspects of production, I handle the sound including dialogue, sound effects, and sweetening. I also built and manage our green screen studio. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

Our company needed more animators to help us advance our animation style and the quality of content we were putting out. 

SOLUTION

What was the scope of their involvement?

After we shoot live footage and send the green screen cut, VeracityColab makes our videos for us. They come up with all the concepts for the animations. Our creative director and executive producer provide notes, and I work with the team on a regular basis in post-production. We review all the sound files they send us. 

 Usually, the first 10–20 seconds of our videos feature a presenter for the introduction, as well as the close and sometimes in between the animated portions. About 75%–85% of the duration is typically animated, with the remainder being a talking head. Frequently, the presenter is featured alongside either text or a visual animation. 

After VeracityColab sends us the finished version for our proofreader's review, our founder watches the videos to make sure everything is to his liking. The team reviews our comments and tightens up anything necessary before sending me a file with the final edit. I upload them to our social media sites where we release all our content. 

What is the team composition? 

I communicate directly with our project manager, Kristina (Director of Video Success Management, VeracityColab). She relays all our requests to the animators. I enjoy working with one specific person so we can develop a relationship. She always understands what we want, and we even created a shorthand. 

How did you come to work with VeracityColab?

Our CEO and CMO hired VeracityColab when they were looking to expand our base of animators. At the time, we only had two. They wanted to start producing more videos on a regular basis and to create a wider variety of styles. 

How much have you invested with them?

We've probably spent between $100,000– $200,000. 

What is the status of this engagement?

We've been working together since mid-2017. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

In my experience working with VeracityColab, we've consistently seen positive feedback from our target audience and internal members of our company about the videos that they send over. 

How did VeracityColab perform from a project management standpoint?

Project management has been fantastic. Our main methods of communication are email and Slack. VeracityColab addresses all our requests punctually, and they're usually spot on. The cuts and deliveries are always on time. We never have to send multiple notes about the same animation. They're delightful to work with. 

What did you find most impressive about them?

VeracityColab's attention to detail, innovation, and level of talent distinguish them from the competition. They have produced excellent content for us that has taken our brand to a new level. I also appreciate their punctuality. Releasing an animated video every week relies on a tight post-production schedule and they always nail their deadlines. They are very easy to work with, understand their clients' needs, and continue to surprise us with innovative concepts and designs.

Are there any areas they could improve?

Honestly, no. There's nothing that I can think of, and if I had any criticisms, I'd tell you. VeracityColab is fantastic. 

Do you have any advice for potential customers?

I encourage anyone who is considering it to go with VeracityColab. The team has great talent. They produce great content on time and on budget. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Video Production for a Global Telecommunications Company

“They concisely conveyed information in a way that would hold our audience’s attention.”

Quality: 
4.5
Schedule: 
4.5
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May - Nov. 2018
Project summary: 

VeracityColab worked with a large telecom company to create six informational videos about a complex software. They helped revise scripts and handled storyboarding and animation.

The Reviewer
 
10,000+ Employees
 
Aliso Viejo, California
 
Verified
The Review
Feedback summary: 

Their team had great creative energy and made an effort to understand the project thoroughly in order to collaborate. They were responsive to any concerns raised and did their best to maintain a demanding timeline while making complicated information digestible for a lay audience.

BACKGROUND

Introduce your business and what you do there.

Our company provides fleet and workforce management solutions to connect businesses and help them make better data-driven decisions. We serve a wide range of customer segments, including enterprise, small business, micro business, government, and consumer. I lead a marketing team that supports our original equipment manufacturer (OEM) partnerships, such as Ford, GM, and Hino Trucks.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

We were looking for an easy way to explain our product and OEM partnerships to our customers. We wanted video materials that quickly and concisely demonstrated our product functions and the value of those capabilities to our end users.

SOLUTION

What was the scope of their involvement?

They created six videos for us to use on our website and in email campaigns. Our goal was to describe the way our business works with OEM partners and how that benefits our customers. It’s a bit complex as each partnership is unique, so we presented our own initial scripts to VeracityColab and worked with their team to improve them and ensure that the language would be easy for customers to quickly grasp. Once the scripts were ready, they helped us with storyboarding. All of our video content was aimed at the same group of end users, but they tailored each to our specific OEM partners.

What is the team composition?

There were four or five people during the discovery phase. Once the project was underway, three people worked on it with us. Their director of video success management was our main point of contact.

How did you come to work with VeracityColab?

My employer had done some previous work with Veracity prior to an acquisition. I received feedback that they were creative, collaborative, and provided quality work, so I wanted to work with them.

How much have you invested with them?

We spent around $60,000.

What is the status of this engagement?

We worked on the project from May–November 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re launching the video campaigns in January 2019, so there aren’t any metrics yet. Our internal team has evaluated them, though, and they felt like the content was clear and the animation looked good. All of the videos also stayed within the 60-second timeframe, which was critical for us. They did a nice job of concisely conveying the information in a way that would hold our audience’s attention.

How did VeracityColab perform from a project management standpoint?

It was great overall. We felt a little deprioritized for a short period of time (due to slower progress on our end with internal approvals), but they picked up the pace to work with our timeline as soon as I brought it to their attention. The amount of responsiveness going forward from there was perfect.

What did you find most impressive about them?

They take a comprehensive approach to understanding their clients. They want to gain familiarity with your business and look for opportunities to engage and collaborate as much as possible. I appreciate how much effort they put into establishing a strong relationship and welcomed any feedback for making it better.

Are there any areas they could improve?

I would’ve liked more feedback when we were doing the scripts. We gave them drafts, which they did offer notes on, but the majority of the edits came from our end. I was expecting a bit more collaboration during that stage.

Do you have any advice for potential customers?

They’re willing to collaborate and understand your business, so allow them to do that. Let them ask questions and get the information they need in order to make good suggestions on scripting and storyboarding. They’re willing to put in the work if given the opportunity.

5.0
Overall Score
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

3D Animated Videos for Headwear Manufacturer

“They are one of the best agencies we’ve worked with in terms of communication, timeliness, and professionalism.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
May - Nov. 2018
Project summary: 

VeracityColab produced four 3D animation videos for a headwear manufacturer. Each video outlines unique product features, maintaining a consistent brand image within a clean, modern approach.

The Reviewer
 
51-200 Employees
 
Orange County, California
Peter Choi
Marketing Designer, FlexFit
 
Verified
The Review
Feedback summary: 

The project recently finished, but internal impressions are positive. VeracityColab was sensitive to requests and put thought and effort into each video. They were patient, communicative, and showed a high level of creativity and care.

BACKGROUND

Introduce your business and what you do there.

We are a headwear manufacturer. I am the marketing designer, and am involved in both graphic design and with our marketing team.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

Our users were creating videos with our products, but they didn’t match the brand image we wanted to project. Our products have a lot of features and technologies included in them, and we wanted to highlight those qualities in a straightforward, modern way. We hired VeracityColab to create a series of four videos that our partners could leverage to explain our product line.

SOLUTION

What was the scope of their involvement?

The videos were done completely in 3D animation, and each video covered a different product. They did a storyboard for each that explained unique features and how they planned to visualize the content. It was an iterative creative process. We provided them with all the features and our ideas, and they made revisions to make the videos more consistent with the project’s overall vision.

What is the team composition?

There were two main points of contact, but the total team was probably between two and four.

How did you come to work with VeracityColab?

We did a Google search for potential agencies, and considered several options. Veracity did a good job with their past videos, so we decided to contact them.

How much have you invested with them?

I believe we’ve spent between $40,000–$70,000.

What is the status of this engagement?

We worked together from May–November 2018. They just delivered the fourth video to us, so the project is complete.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Since the project just finished, we haven’t shared the videos with our clients yet. Though we don’t have any hard statistics, the quality is fantastic. They put a lot of thought into each video, and considered everything we asked for with sensitivity. The videos are well-planned and beautifully crafted to achieve our goals.

We didn’t want the videos to seem too branded, but they needed to be consistent. They’re modern and informational, the quality is excellent, and the transitions are very smooth. I think they did the best possible job with everything we threw at them.

How did VeracityColab perform from a project management standpoint?

They are one of the best agencies we’ve worked with in terms of communication, timeliness, and professionalism. They gave us friendly reminders whenever we needed to provide content or other requirements, and working with them was a very enjoyable experience.

What did you find most impressive about them?

I’ve worked with several agencies, most of which didn’t put in the complete effort that Veracity does. Based on this project, they put a lot of thought into their work. Their planning and the time they put in showed in the first presentation they gave.

During the process, even if we got behind or forgot to provide them with things, they never got frustrated with us and were always very patient and professional. The whole project was very positive.

Are there any areas they could improve?

I wish I could think of something they could improve, but nothing comes to mind.

Do you have any advice for potential customers?

Don’t be afraid of being too communicative. They’re very receptive, and are good at understanding what it is you hope to accomplish.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They were very timely.
  • 5.0 Cost
    Value / within estimates
    Their costs were on the higher end, but well worth the quality they produce. They were also willing to work within our budget.
  • 5.0 Quality
    Service & deliverables
    Their work was excellent and met all our expectations.
  • 5.0 NPS
    Willing to refer
    I would definitely recommend them.

Video Production for Research Company

“Their deliverables always exceed my expectations.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$200,000 to $999,999
 
Mar. 2018 - Ongoing
Project summary: 

VeracityColab provides a variety of marketing videos to demonstrate new product workflows. Executing the entire video production process, they create storyboards and scripts for each project.

The Reviewer
 
10,001 + Employees
 
Carlsbad, California
Sr. Global Market Development Manager, Research Company
 
Verified
The Review
Feedback summary: 

VeracityColab delivers high-quality videos that are positively received by a global audience. Their efforts to create advertising materials result in successful marketing events. Executive-level engagement yields a structured and transparent experience. They’re a personable team of professionals.

BACKGROUND

Introduce your business and what you do there.

I’m the senior global market development manager for a research company. I specialize in two premium brands within our overall product line.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

We needed a forward-thinking and creative company to help us with a video production project.

SOLUTION

What was the scope of their involvement?

VeracityColab has been working with us to develop video-style marketing collateral for several advertising channels. The purpose is to drive awareness surrounding new marketing programs. They’ve been an integral resource throughout each video production process. Before filming and editing, they collaborate with us to script and storyboard each project.

The projects they’ve completed for us thus far involve a mix of animation and live-action filmmaking. For example, some videos feature still images that transition into live-action sequences. Our most recent project with them involved hiring an actor for an on-location video shoot. They’ve also produced concise videos for use on social media.

The VeracityColab team is working to provide a solution for one of our long outstanding challenges. From a sales perspective, traditional PowerPoint presentations are no longer exciting. Holding discussions with customers while flipping through one-dimensional slides fails to represent the fluidity of our products adequately. VeracityColab suggested building a digital video tool to lead presentations while facilitating customer interaction. They’re currently developing that product, and we’re excited to see how it turns out.

What is the team composition?

I’ve touched base with their CEO, several department directors, an account development manager, and a video success manager.

How did you come to work with VeracityColab?

One of my regional marketing managers worked with VeracityColab when he was with a former company. Due to that previous experience, he recommended them for this project. We quickly developed a bond with them after our first meeting. A friendly demeanor compliments their impressive skill set.

How much have you invested with them?

We’ve spent about $200,000 thus far.

What is the status of this engagement?

We hired them in March 2018 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve held over 200 customer-facing events since engaging with VeracityColab, and each one has featured something they’ve produced for us. Our product line is still growing, but we can probably attribute $500,000 in revenue from those events. Specifically, they helped us create a unique product workflow video. Tailored to a particular industry, the video assigns viewers the perspective of an airplane passenger. We’ve since launched that video globally, and it’s been exceptionally well-received.

How did VeracityColab perform from a project management standpoint?

I can’t say enough positive things about their approach to project management. They’re phenomenal at setting up realistic timelines, working toward deadlines, and following up with me enough so that I can keep my team informed.

What did you find most impressive about them?

Their attitude and professionalism makes them a fun team to work with. They’re nice people, but they’re also extremely skilled. Whenever we hit a roadblock, they don’t hesitate to brainstorm viable solutions.

Are there any areas they could improve?

While they do offer stratified pricing, I’d like to see them tighten up the ranges between each option.

Do you have any advice for potential customers?

Come to the project with prepared goals in mind. Also, don’t put VeracityColab in a box. They can bring visions to life, so it’s foolish to limit their possibilities. Work with them with as a team and they’ll produce excellent results.

5.0
Overall Score They’re superstars.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They’ve never been late and are often ahead of schedule.
  • 4.5 Cost
    Value / within estimates
    It’d be nice to save more money, but they provide a great value.
  • 5.0 Quality
    Service & deliverables
    Their deliverables always exceed my expectations.
  • 5.0 NPS
    Willing to refer

Video Production for Life Science Supplier

"They make suggestions for different types of formats, which I haven't found from other companies."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
Oct. 2017 - Ongoing
Project summary: 

VeracityColab created a short video for an instrument launch. Services include conceptualizing, scripting, editing, as well as delivering multiple versions of the final file.

The Reviewer
 
10,001 + Employees
 
San Diego, California
Angela Asuncion
Global Market Development Manager, Thermo Fisher Scientific
 
Verified
The Review
Feedback summary: 

Internal and external feedback has been overwhelmingly positive, leading to more work for VeracityColab. Their understanding of video technologies helps them meet deadlines and deliver a high-quality product. Responsiveness and creativity justify the investment and make them a valuable partner.

BACKGROUND

Introduce your business and what you do there.

I work in global marketing for Thermo Fisher Scientific. We're a large life science supplier. My team markets a premium PCR reagent as well as the thermal cycler instrument.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

I was launching a new instrument and looking to do something different than a typical launch. As a low end instrument, it was tricky to pull off something bigger and bolder while remaining within the fit of the entire portfolio.

SOLUTION

What was the scope of their involvement?

VeracityColab created a 37 second video. They led the project all the way from concept to final polishing and delivering various versions of the final file. They worked on scripting and outlining. They created the piece using CAD files and other technologies. We just started another video with them that's in the very early stages.

What is the team composition?

We primarily worked with two people on the first video. They recently dedicated one of their employees to be our account manager.

How did you come to work with VeracityColab?

My co-worker worked with them at another company. He brought them to us.

How much have you invested with them?

I've invested $65,000 so far on the completed project and the one that’s just begun.

What is the status of this engagement?

We started working together in October 2017 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The instrument launch video is unlike any that we've had for my product line. It's won us attention and space in meetings that we don't always get. PCR is not the most exciting thing the company sells. So in addition to trying to get our customers attention, we're always trying to get the attention of the sales team. This video really grabbed their attention. We were able to secure space at a sales meeting just to play this video. It's received a substantial amount of organic views on our website and on YouTube. It also does well in paid ads.

How did VeracityColab perform from a project management standpoint?

Their team is excellent. We have an internal agency here, but VeracityColab blows that away. They have great creative people with purpose and artistic ability. They take ownership of the project to make it better than the original concept. They're personable on top of being highly talented. I really appreciate the way they describe exactly how they're doing something or why they're thinking a certain way. It’s a combination of being humble while always delivering a high-quality experience.

What did you find most impressive about them?

A unique attribute of VeracityColab is their cutting edge technology. They make suggestions for different types of formats, which I haven't found from other companies.

Are there any areas they could improve?

I can't think of anything. I've been really pleased with the service and the product. Even though they were a little more expensive, they deliver a lot of value because the final product is off-the-charts better than others.

Do you have any advice for potential customers?

Have a strong idea of your goal and strategy, but be open to letting them enhance the execution. Let them have input on the concept. They have many great ideas.

5.0
Overall Score I’m very happy and impressed.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They haven't missed a deadline.
  • 4.5 Cost
    Value / within estimates
    We’d hoped for more of a discount on the package of projects.
  • 5.0 Quality
    Service & deliverables
    There isn't anything left to be desired. They deliver great work.
  • 5.0 NPS
    Willing to refer
    I would absolutely refer them, and I do.

Video Production for Global Research Firm

“VeracityColab truly cares about their customers. They're easy to work with and put the client first.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2018 - Ongoing
Project summary: 

VeracityColab is producing a series of three 15-second videos to bolster the marketing momentum for a groundbreaking product that launched a year ago. Each one will showcase a specific unique feature.

The Reviewer
 
10,001 + Employees
 
Carlsbad, California
Global Market Development Manager, Global Research Firm
 
Verified
The Review
Feedback summary: 

VeracityColab has the capacity to produce not only quick and simple videos, but also complex and sophisticated productions. The team is easy to work with and committed to securing customer satisfaction. They’re highly innovative and deliver exemplary work.

BACKGROUND

Introduce your business and what you do there.

I work for a scientific company. My current role is global market development manager. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with VeracityColab?

I reached put to VeracityColab regarding a new product we launched earlier this year in February 2018. It was innovative and groundbreaking in the market. We wanted to use video to create additional awareness and intrigue to keep the momentum and interest going almost a year later. 

Our idea was to create three short videos that work both alone, but also in a series. Each one is approximately 15 seconds long and speaks to one of the enzyme's main features; the speed, robustness, and the fact that it's been engineered. 

SOLUTION

What was the scope of their involvement?

We had initial conversations with two people. We laid out our concept via e-mail and had an intake meeting via phone. VeracityColab came back to us a week later to propose three ideas. Rather than pitching them in person, they used a video format because we were too busy to meet in person that week. They walked us through their vision at three different cost levels, from the low end of $35,000 to a $55,000 cost or a $75,000 budget. They provided music samples that would go with each option. 

We knew we wanted 15-second videos. Our idea for the style was music-driven, quick, with minimal speaking and a few motions on the screen rather than a real person. We sketched out our idea to mimic the music video for the song "Harder, Better, Faster, Stronger" with catchy music and adjectives that repeat throughout. Each video speaks to one of the product's three main attributes as represented by an adjective. We included a musical piece in the background to weave the videos together. Even if users watch them independently, they know to look forward to the next one.

What is the team composition? 

We work with Charlie (Founder and CEO, VeracityColab) for the overall vision and discussions. Kyle (Account Development Manager, VeracityColab) is going to be our main point of contact for execution. 

How did you come to work with VeracityColab?

VeracityColab has worked with other departments in our company. We received a recommendation from our colleague. They used to work together exclusively for video development. They came into our office for a team meet-and-greet. 

How much have you invested with them?

We spent about $35,000. 

What is the status of this engagement?

We started working together on this new project about six weeks ago. We began the initial discussions after they wrapped up another department's team video. The project is ongoing. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

VeracityColab produces excellent quality work. They can complete many different types of projects. I appreciated the three budget options they gave us at the start. Beyond quick, low-scale videos, they also have wonderful capabilities to produce extremely high-end work. Based on the two videos our team has worked on with VeracityColab, we've seen the full range of their skills. 

Our product reveal video was very technical. It showed the specs and included really cool music in the background. On the other end of the spectrum, we recently completed a marketing program launch video with a theme like an airline safety videos. Our employee served as the actress. They rented props and studio space. It was really creative and showcased our products by sending them down a conveyor belt. 

How did VeracityColab perform from a project management standpoint?

VeracityColab takes feedback well. We communicate a lot of back and forth via email. Our team holds ourselves to very high standards. We want everything to be perfect, and Veracity has met all our demands. They collaborate wonderfully with us to get exactly what we want. In the end, we always end up loving the final product. They've been open to communication and great to work with. 

What did you find most impressive about them?

VeracityColab truly cares about their customers. They're easy to work with and put the client first.  They’re committed to delivering exactly what we need. They’re willing to go above and beyond and are one of the few agencies that were willing to meet in person, even before we hired them. We feel like they care about our company on a personal level. 

Are there any areas they could improve?

A couple of times, we haven't heard back from them in about a week and a half. We assume they've been busy working on our project. We recently decided to move forward with one of the concepts, but they haven't responded in a while. It could be due to my travel schedule and their other work. It would be great to have a little more communication around timelines and updates in between two-week tasks to keep us in the loop. 

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They haven't missed deadlines, but could communication more to keep us in the loop throughout the process.
  • 4.5 Cost
    Value / within estimates
    We've had to have budgetary discussions so they can meet us in the middle. We’ve used them for many videos for other business units in our company.
  • 5.0 Quality
    Service & deliverables
    They have such versatility in their work, and everything has been the utmost best quality.
  • 5.0 NPS
    Willing to refer
    We've already been doing so within our own company.
Verification

Clutch verification provides an additional layer of data to help you make the right purchasing decsion of business services. Learn more

Verification Level
Gold
VERIFIED
Business Entity
Status
Active
Jurisdiction of Formation
California
ID
201201910061
Date of Formation
Jan 18, 2012
Source
California Secretary of State
Last Updated
Dec 24, 2018
Payment & Legal Filings
Bankruptcy
No
Tax Lien Filings
2
Judgement Filings
0
Collections Count
0
Last Updated
Dec 24, 2018
Client Reviews
VERIFIED CLIENT REVIEWS
39
OVERALL REVIEW RATING
4.9
Source
Clutch
LAST UPDATED
March 20, 2019