What evidence can you share that demonstrates the impact of the engagement?
It was clear that they understood what we wanted to do, especially during the discovery call. They got to the core of what we were about and what we wanted to see, then put together a script that captured our vision and essence. We didn’t have to change it, which demonstrates the real understanding from Veracity.
Ever since we released the video, we’ve maxed our capacity on the trip. We’ve had to make a waiting list every year since, given how many people wanted to come. It’s been an extremely successful project. Most people we’ve come into contact with know about us through the trip, in large part due to that video. We're followed by 20,000 people on Facebook, a large number of whom have engaged with the video and then applied.
How did VeracityColab perform from a project management standpoint?
They performed flawlessly. Throughout, we felt that we were in good hands and that they knew what we were doing. They understood us and what we were trying to do. They were helpful in the feedback phase, deadlines were clear. and communication was frequent. I couldn’t have asked for more.
We used email and phone for communication. They were keen to listen to us when we were working across different locations. It was a collaborative, fun project and we were delighted with what they came up with.
What did you find most impressive about them?
We've worked with a couple of U.K.-based companies on various projects for our end-clients, but Veracity stood out for the quality of what they produced. The way in which their team handled us was beyond anything we’d experienced before. They were open, kind, generous, and insightful. They honored us and the project. We were given a video success manager, whose sole job was to make sure we were happy and looked after. She did a fantastic job all the way through, from the discovery call to the delivery and then the final feedback.
Are there any areas they could improve?
I don’t think so. This is the best experience we’ve ever had of working with another agency. They’ve set the bar for what we expect.
Do you have any advice for future clients of theirs?
Clients should trust them. They know what they’re doing and they can get to a place of deep understanding.