Top Search Engine Marketing (SEM) Agencies
Paid search is one of the fastest ways to put your brand in front of high-intent buyers. The right search engine marketing (SEM) agency can refine your bidding strategy, craft compelling ad copy, and turn clicks into measurable revenue. On Clutch, every provider is evaluated through in-depth client reviews, detailed service questionnaires, and verified performance data, so you can hire with confidence. Use the filters on this page to narrow agencies by budget, location, industry expertise, and more. Looking for regional options? Browse leading SEM agencies in the United States, SEM firms in the United Kingdom, and SEM companies in Canada to find a partner that meets your goals and time zone.
Need a particular expertise in Google Ads? Explore the best Google Ads PPC agencies on Clutch to find the perfect partner.
28,304 Companies
Compare Top Search Engine Marketing (SEM) Agencies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr250 - 999Paramus, NJServices provided
50% Search Engine Optimization30% Pay Per Click10% Advertising +1 service10% Social Media MarketingSee all 354 projectsSmartSites is a dynamic SEO agency with expertise in search optimization, digital marketing, and website development. The company has received overwhelmingly positive feedback, with over 95% of reviewers praising their professionalism, responsiveness, and measurable results in enhancing online visibility. Notably, clients often commend their effective SEO strategies and project management capabilities that consistently meet and exceed expectations.
Reviews mention Knowledgeable
The feedback regarding SmartSites' knowledge and expertise is overwhelmingly positive. Clients have consistently praised their team's deep understanding of digital marketing strategies, particularly in SEO and PPC. For instance, one client highlighted the account manager's ability to communicate complex technical concepts in an understandable manner, while another noted the team's responsiveness and proactive problem-solving skills. Overall, clients emphasize the company's professionalism and commitment to delivering effective solutions tailored to their specific needs.-
SEO & Web Dev for Hospitality & Architectural Design Firm
5.0 Oct 8, 2024What did you find most impressive or unique about this company? They're extremely knowledgeable in what they do.
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Website Dev & PPC Services for Air Conditioning Distributor
5.0 Sep 13, 2024Special shout out to Stephanie who has been my go-to PPC analyst for 2 years. She has provided excellent recommendations & insights throughout our time working together and she truly has deep knowledge on all things Google.
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PPC & Social Media Marketing for Monting Hardware Provider
5.0 Jul 12, 2024SmartSites' suggestions come through with knowledge and are backed by research on our type of customer.
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Web Dev, SEO & PPC for Escape Room
5.0 Jul 2, 2024The team at Smartsites is very knowledgeable. Each person has their specialty and it really shows. Kolbe has been outstanding managing our PPC campaigns.
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SEO Services for Educational Consulting Company
5.0 May 28, 2024The project manager Kristin was very devoted, knowledgeable, and organized. In addition, she really went above and beyond her role in providing service that was truly exceptional.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive SmartSites as providing excellent value for money, often highlighting the company's responsiveness and effective communication. Multiple reviews noted significant improvements in metrics such as lead generation, conversion rates, and return on ad spend (ROAS). For example, one client experienced a 25x ROI on their ad spend, while another noted an increase in traffic and conversions after just a couple of months. Overall, the sentiment reflects satisfaction with the cost-effectiveness of SmartSites' services.Was this helpful?
More responsive than most other service providers
Get in TouchSmartSites is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
View PackagesBuild a foundation of growth with 💡 SEO services
We generate millions of visitors and sales monthly through organic search. Read what businesses like you have said in our over 1,000 5 star reviews online. Call ☎️ 201-870-6000 for a free consultation.Was this helpful?
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$1,000+$25 - $49 / hr2 - 9
Services provided
20% Search Engine Optimization20% Pay Per Click20% Web Development +4 services10% Content Marketing10% Digital Strategy10% Email Marketing10% Social Media Marketing06Labs is a PPC company. Their small team is located in Roma, Italy. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Ferrara, Italy
Services provided
20% Search Engine Optimization20% Pay Per Click20% Web Design +4 services10% Digital Strategy10% E-Commerce Development10% Mobile App Development10% Social Media MarketingAll Digital Strategy is a pay per click company. Launched in 2014, the team provides Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Azzano San Paolo, Italy
Services provided
20% Search Engine Optimization20% E-Commerce Development20% Pay Per Click +3 services20% Social Media Marketing10% Web Design10% Web DevelopmentCircle Web Agency, an e-commerce development company, is in Azzano San Paolo, Italy. The team focuses on E-Commerce Development and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Gembloux, Belgium
Services provided
20% Search Engine Optimization20% Call Center Services20% Digital Strategy +3 services20% Pay Per Click10% Conversion Optimization10% Social Media MarketingPhone answering service STRATENET was established in 2009. The team offers Call Center Services and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Germantown, TN
Services provided
20% Search Engine Optimization30% Web Design30% Web Development +1 service20% Pay Per ClickIn Germantown, Tennessee, True Vision 360 is a small web design agency. Their services include Web Design and Web Development.
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$1,000+$25 - $49 / hr2 - 9Woluwe-Saint-Lambert, Belgium
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +3 services20% Web Development10% Content Marketing10% Conversion OptimizationSellmor is a Woluwe-Saint-Lambert, Belgium-based pay per click company. Their services include Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Etterbeek, Belgium
Services provided
20% Search Engine Optimization20% E-Commerce Development20% Marketing Strategy +2 services20% Pay Per Click20% Social Media MarketingET-Consulting is an e-commerce development firm founded in 2007. The agency focuses on E-Commerce Development and Marketing Strategy.
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$1,000+$25 - $49 / hr2 - 9Ukkel, Belgium
Services provided
20% Search Engine Optimization20% Content Marketing20% Pay Per Click +3 services20% UX/UI Design10% Social Media Marketing10% Web DevelopmentSemopti is an UX design agency. They are based in Ukkel, Belgium, and their services include UX/UI Design and Content Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
20% Search Engine Optimization20% E-Commerce Development20% Pay Per Click +2 services20% Web Design20% Web DevelopmentGo For eBusiness is a small e-commerce development company headquartered in Waterloo, Belgium. The team focuses on E-Commerce Development and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Fortitude Valley, Australia
Services provided
20% Search Engine Optimization60% Web Design20% Pay Per ClickMangoMatter, a small web design company, is located in Fortitude Valley, Australia. The team offers Web Design and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Teneriffe, Australia
Services provided
20% Search Engine Optimization30% Branding30% Print Design +1 service20% Pay Per ClickMama Advertising, a branding agency, offers Branding and Print Design. The firm is located in Teneriffe, Australia.
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$5,000+$100 - $149 / hr2 - 9Stockholm, Sweden
Services provided
20% Search Engine Optimization20% Conversion Optimization20% Pay Per Click +2 services20% Social Media Marketing20% Web DevelopmentNew Logic, a small Conversion Optimization company, is located in Stockholm, Sweden. The team provides Conversion Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9East Brisbane, Australia
Services provided
20% Search Engine Optimization20% Branding20% Digital Strategy +2 services20% Pay Per Click20% Web DesignFounded in 1993, Crockford Carlisle is a branding company. The team provides Branding and Digital Strategy and is located in East Brisbane, Australia.
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$10,000+$100 - $149 / hr2 - 9
Services provided
20% Search Engine Optimization20% Conversion Optimization20% Email Marketing +2 services20% Pay Per Click20% Social Media MarketingMoneytized is a Conversion Optimization company. Their team is located in Athens, Greece. The company focuses on Conversion Optimization and Email Marketing.
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$10,000+$100 - $149 / hr2 - 9Athina, Greece
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentDiadima is a small Athina, Greece-based PPC agency. The team focuses on Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9
Services provided
20% Search Engine Optimization20% Pay Per Click15% Content Marketing +3 services15% Email Marketing15% Social Media Marketing15% Web DevelopmentROI SEO Sydney is a pay per click company. In Sídney, Australia, the company was launched in 2014. Their team offers Pay Per Click and Search Engine Optimization.
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$10,000+$100 - $149 / hr2 - 9
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentSmall pay per click agency Fresh Interactions, is in Amsterdam, Netherlands. The team specializes in Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Sydney, Australia
Services provided
20% Search Engine Optimization20% Mobile App Development20% Pay Per Click +2 services20% Social Media Marketing20% Web DevelopmentBatish Technologies Pty Ltd, a small mobile application development firm, is located in Sydney, Australia. Their services include Mobile App Development and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Bella Vista, Australia
Services provided
20% Search Engine Optimization20% Mobile App Development20% Pay Per Click +2 services20% Social Media Marketing20% Web DevelopmentFortigrid ICT is an app development company. Their small team is in Bella Vista, Australia. Their team focuses on Mobile App Development and Pay Per Click.
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$1,000+$25 - $49 / hr2 - 9Torino, Italy
Services provided
20% Search Engine Optimization20% Marketing Strategy20% Pay Per Click +3 services20% Web Design10% Conversion Optimization10% Social Media MarketingDiamondWeb, a Marketing Strategy company, was launched in 2015. The firm specializes in Marketing Strategy and Pay Per Click.
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$10,000+$100 - $149 / hr2 - 9Paris, France
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +4 services10% E-Commerce Development10% Logo10% Web Design10% Web DevelopmentZillion Pulse is a small Paris, France-based PPC company. The team specializes in Pay Per Click and Search Engine Optimization.
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$10,000+$100 - $149 / hr2 - 9Paris, France
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentLocated in Paris, France, YourWebPartner is a small pay per click company. The team offers Pay Per Click and Search Engine Optimization.
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$1,000+$25 - $49 / hr2 - 9Limerick, Ireland
Services provided
20% Search Engine Optimization20% Digital Strategy20% Email Marketing +2 services20% Pay Per Click20% Social Media MarketingDiscover Digital Ireland is a small Digital Strategy company established in 2016. Their services include Digital Strategy and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9San Antonio, TX
Services provided
20% Search Engine Optimization20% Email Marketing20% Pay Per Click +3 services20% Social Media Marketing10% Advertising10% LogoASENZ Marketing is a small Email Marketing company. Founded in 1995, the team offers Email Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9San Antonio, TX
Services provided
20% Search Engine Optimization20% Email Marketing20% Pay Per Click +3 services20% Video Production10% Marketing Strategy10% Public RelationsNetCentricity is a small Email Marketing company headquartered in San Antonio, Texas. Their services include Email Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9San Antonio, TX
Services provided
20% Search Engine Optimization20% Custom Software Development20% Pay Per Click +4 services10% Branding10% Email Marketing10% Mobile App Development10% Social Media MarketingBuzy Bee Leadz is a SEO agency. Their small team is in San Antonio, Texas. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9San Antonio, TX
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Video Production20% Web DesignImage Freedom, a small social media marketing agency, is in San Antonio, Texas. The team offers Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Cercado de Lima, Peru
Services provided
20% Search Engine Optimization20% Pay Per Click15% Advertising +3 services15% E-Commerce Development15% Email Marketing15% Web DesignPPC agency GURU DIGITAL SAC is based in Cercado de Lima, Peru. Launched in 2015, the team provides Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Amman, Jordan
Services provided
20% Search Engine Optimization20% Marketing Strategy20% Pay Per Click +2 services20% Social Media Marketing20% Web DesignAlmond Solutions is a Marketing Strategy company. Their small team of employees is located in Amman, Jordan. Their team focuses on Marketing Strategy and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Puchong, Malaysia
Services provided
20% Search Engine Optimization40% E-Commerce Development20% Pay Per Click +1 service20% Web DevelopmentSKYTOMATO is an e-commerce development firm launched in 2009. The team offers E-Commerce Development and Pay Per Click and is headquartered in Puchong, Malaysia.
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$5,000+$100 - $149 / hr2 - 9São Paulo, Brazil
Services provided
20% Search Engine Optimization20% Pay Per Click15% BI & Big Data Consulting & SI +3 services15% Content Marketing15% Conversion Optimization15% E-Commerce DevelopmentBased in São Paulo, Brazil, Ciclo Agência Digital is a PPC company. They specialize in Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Subang Jaya, Malaysia
Services provided
20% Search Engine Optimization20% Content Marketing20% Pay Per Click +2 services20% Social Media Marketing20% Web DesignCloudRock is a Content Marketing company headquartered in Subang Jaya, Malaysia. They specialize in Content Marketing and Pay Per Click and were founded in 2012.
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UndisclosedUndisclosed2 - 9São Paulo, Brazil
Services provided
20% Search Engine Optimization20% Advertising20% Graphic Design +2 services20% Pay Per Click20% UX/UI DesignBALACLAVA PROPAGANDA is an Advertising company. Located in São Paulo, Brazil, the company was launched in 2013. Their services include Advertising and UX/UI Design.
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UndisclosedUndisclosed2 - 9Muntinlupa, Philippines
Services provided
20% Search Engine Optimization20% Content Marketing20% Email Marketing +2 services20% Pay Per Click20% Social Media MarketingSYS Digital Inc., a Content Marketing company, is headquartered in Muntinlupa, Philippines. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Bunkyo City, Japan
Services provided
20% Search Engine Optimization20% Advertising20% Pay Per Click +3 services20% Social Media Marketing10% Translation10% Web DevelopmentAUN Consulting is an Advertising company. They offer Advertising and Pay Per Click and were founded in 1998. The firm is in Bunkyo City, Japan.
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UndisclosedUndisclosed2 - 9
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Wearable App Development20% Web DesignIn Panamá, Panama, Social Media Panama is a pay per click company. They offer Pay Per Click and Search Engine Optimization and were founded in 2009.
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UndisclosedUndisclosed2 - 9Panamá, Panama
Services provided
20% Search Engine Optimization20% Mobile App Development20% Pay Per Click +2 services20% Web Design20% Web DevelopmentBanusson VR & Animation Studio is a mobile application development firm. They are in Panamá, Panama and have small team. Their team focuses on Mobile App Development and Pay Per Click.
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UndisclosedUndisclosed2 - 9
Services provided
20% Search Engine Optimization20% Graphic Design20% Pay Per Click +2 services20% Web Design20% Web DevelopmentSmall graphic design agency PPC Shaper, is based in Dhaka, Bangladesh. Their services include Graphic Design and Pay Per Click.
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UndisclosedUndisclosed2 - 9Dhaka, Bangladesh
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentSEO School BD is a small Dhaka, Bangladesh-based pay per click agency. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Panamá, Panama
Services provided
20% Search Engine Optimization20% Email Marketing20% Pay Per Click +2 services20% Social Media Marketing20% Web DesignPubli Red 24 is an Email Marketing company. Their small team is located in Panamá, Panama. Their services include Email Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
Services provided
20% Search Engine Optimization40% Digital Strategy20% Pay Per Click +1 service20% Social Media MarketingVitamina7, a Digital Strategy company, is located in Bogotá, Colombia. Founded in 2014, the team offers Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9دبي, United Arab Emirates
Services provided
20% Search Engine Optimization20% Content Marketing20% Email Marketing +2 services20% Pay Per Click20% Social Media MarketingJigsaw Marketing Services is a small دبي, United Arab Emirates-based Content Marketing company. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Ciudad de México, Mexico
Services provided
20% Search Engine Optimization20% Pay Per Click15% Content Marketing +3 services15% Social Media Marketing15% Web Design15% Web DevelopmentFunnel Marketing Experts is a pay per click agency established in 2011. Located in Ciudad de México, Mexico, the team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Pretoria, South Africa
Services provided
20% Search Engine Optimization20% Graphic Design20% Pay Per Click +2 services20% Web Design20% Web DevelopmentFounded in 2000, Red Cactus is a graphic design agency. The team offers Graphic Design and Pay Per Click and is located in Pretoria, South Africa.
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UndisclosedUndisclosed2 - 9Cape Town, South Africa
Services provided
20% Search Engine Optimization20% Email Marketing20% Pay Per Click +2 services20% Social Media Marketing20% Web DesignEmail Marketing company Wilson Consulting is based in Cape Town, South Africa. Founded in 2007, the team focuses on Email Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9دبي, United Arab Emirates
Services provided
30% Search Engine Optimization20% Content Marketing20% Web Design +3 services10% Conversion Optimization10% Pay Per Click10% Social Media MarketingFlare, a SEO services firm, is located in دبي, United Arab Emirates. Their services include Search Engine Optimization and Content Marketing.
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UndisclosedUndisclosed2 - 9Abu Dhabi, United Arab Emirates
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentThe Austrians is a pay per click agency. Launched in 2016, the team specializes in Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Parañaque, Philippines
Services provided
20% Search Engine Optimization20% Pay Per Click20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentHeadquartered in Parañaque, Philippines, Outsourced Force is a pay per click agency. They provide Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Makati, Philippines
Services provided
20% Search Engine Optimization20% Email Marketing20% Pay Per Click +2 services20% Social Media Marketing20% Web DevelopmentSEOServices Philippines is an Email Marketing company. Their small team is located in Makati, Philippines. Their team focuses on Email Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Missoula, MT
Services provided
20% Search Engine Optimization20% Custom Software Development20% Mobile App Development +2 services20% Pay Per Click20% Web DesignPoint Six Solutions is a software development company. The Missoula, Montana-based company was launched in 2015. Their services include Custom Software Development and Mobile App Development.
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A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
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Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
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- Market presence and reputation in the industry
Compare Top 15 Search Engine Marketing (SEM) Agencies
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Search Engine Optimization30% Pay Per Click20% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Search Engine Optimization60% Pay Per Click30% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Search Engine Optimization70% Pay Per Click20% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization30% Pay Per Click -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
45% Search Engine Optimization25% Pay Per Click30% Other -
$10,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Search Engine Optimization10% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$1,000+$150 - $199 / hr50 - 249Toronto, Canada
Ability to deliver
39.8/40.019.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Search Engine Optimization20% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization50% Pay Per Click10% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization40% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
70% Search Engine Optimization30% Pay Per Click -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Search Engine Optimization50% Pay Per Click30% Other -
$1,000+$50 - $99 / hr50 - 249Odesa, Ukraine
Ability to deliver
39.3/40.019.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Search Engine Optimization30% Pay Per Click10% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
10% Search Engine Optimization90% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
10% Search Engine Optimization80% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
38.9/40.020/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$5,000+$100 - $149 / hr10 - 49Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49South Jordan, UT
Ability to deliver
38.6/40.019/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
65% Search Engine Optimization25% Pay Per Click10% Other -
$1,000+$25 - $49 / hr50 - 249Sahibzada Ajit Singh Nagar, India
Ability to deliver
38.6/40.019.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
55% Search Engine Optimization15% Pay Per Click30% Other -
$1,000+$25 - $49 / hr50 - 249L'viv, Ukraine
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
80% Search Engine Optimization10% Pay Per Click10% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Search Engine Optimization50% Pay Per Click -
$1,000+$100 - $149 / hr50 - 249Lehi, UT
Ability to deliver
38.5/40.018.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
75% Search Engine Optimization25% Pay Per Click -
$1,000+$100 - $149 / hr10 - 49Richmond, Australia
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
70% Search Engine Optimization15% Pay Per Click15% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Search Engine Optimization35% Pay Per Click30% Other -
$5,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
45% Search Engine Optimization40% Pay Per Click15% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
20% Search Engine Optimization60% Pay Per Click20% Other -
$1,000+$50 - $99 / hr50 - 249Dnipro, Ukraine
Ability to deliver
37.6/40.019.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
75% Search Engine Optimization10% Pay Per Click15% Other -
$1,000+$50 - $99 / hr50 - 249Los Angeles, CA
Ability to deliver
37.6/40.020/20 Reviews9/10 Clients & Experience8.6/10 Market PresenceService focus
70% Search Engine Optimization10% Pay Per Click20% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Search Engine Optimization30% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
40% Search Engine Optimization45% Pay Per Click15% Other
Top Search Engine Marketing (SEM) Agencies
An SEM company plans, launches, and manages paid search campaigns on platforms such as Google Ads, Microsoft Advertising, and Amazon. Their specialists research high-value keywords, write ad copy, set up audience targeting, adjust bids in real time, and run A/B tests to maximize return on ad spend (ROAS). They also track conversions, deliver performance reports, and provide strategic recommendations that align with your wider digital marketing objectives.
Most agencies deliver an end-to-end suite that can include:
- Keyword research & competitive analysis
- Campaign setup (Search, Shopping, Display, YouTube)
- Bid management and budget pacing
- Ad copywriting and creative testing
- Landing-page optimization
- Remarketing and audience segmentation
- Conversion tracking and analytics integration
Some firms also bundle complementary channels, such as programmatic display or social PPC, to create a unified digital marketing strategy.
SEM engagements usually fall between $3,000–$20,000 per month, but pricing scales with ad spend, account complexity, and service level. Smaller businesses might work with an agency on a management-fee model (e.g., 10%–20% of monthly media spend), while enterprises often negotiate flat retainers or performance-based contracts. Always ask for a clear breakdown of management fees versus ad budget before signing.
Start by defining your KPIs, such as lead volume, e-commerce revenue, or customer acquisition cost. Then:
- Review case studies in your industry.
- Check Clutch client reviews for transparency, communication, and results.
- Compare pricing models (percentage of spend, flat fee, or hybrid).
- Request a campaign audit or strategic roadmap to gauge expertise.
Selecting a partner whose reporting cadence and collaboration style match your internal workflow will set the engagement up for success.
- “Guaranteed #1 ranking” claims (ad position depends on auction dynamics).
- Lack of access to the ad account or data ownership.
- Vague reporting that focuses on clicks instead of revenue-driven metrics.
- One-size-fits-all strategies with minimal keyword research.
- Slow or inconsistent communication during the sales process.
- How will you structure our campaigns and why?
- Which metrics will you report on weekly and monthly?
- What tools or automations do you use for bid management?
- Can you share a recent success story in a similar industry or budget range?
- Who will be my day-to-day point of contact, and how many accounts do they manage?
- How do you coordinate SEM with SEO and other digital marketing channels?
Agencies bring platform certifications, cross-account data, and advanced tools that small teams can’t always justify purchasing. Their experience shortens the testing cycle, reduces wasted spend, and frees internal staff to focus on broader marketing initiatives.
Freelancers are ideal for limited budgets or project-based needs. Agencies, however, provide a multidisciplinary team including strategists, copywriters, designers, and analysts that can scale campaigns quickly and cover absences without interrupting performance.
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