SEO & Website Development Agency

Founded in 2013, 321 Web Marketing was built to deviate from the traditions other digital marketing companies followed. Jonathan Gessert, the founder of 321, believed the way competitors performed digital marketing could vastly improve, if approached from a technical perspective. The way digital marketing was being performed focused too much on the creative and not enough on the results. It needed to be pushed forward along with the breakthroughs of data analytics.


We have been able to determine key factors attributed to high search rankings, and implement them into our digital marketing strategies. Through strategically coded websites, data driven keyword targeting, and innovative marketing automation system creation, we have been able to establish a new era of digital marketing.

Since we approach digital marketing in a different way, it’s not hard to believe our team background is a bit unorthodox as well. Each one of our team members come from different fields of education and previous employment positions. A few of the degrees obtained by our team members include physics, psychology, operations research, & mass communications. Each one of team members brings a different perspective to a digital marketing campaign, which has proven to yield successful results for our clients.

$100 - $149 / hr
10 - 49
Show all +
Fairfax, VA
  • 3925 Old Lee Hwy Suite 53-C
    Fairfax, VA 22030
    United States


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Business Benefits Group

We provided BBG with an enterprise-grade website design. Since they offer many different services, we created menus that are easy to navigate so that customers can easily find the service offered by BBG that they are looking for. We also create and optimize weekly content that provide helpful insight on different types of insurance policies and services. BBG continues to enjoy a steady stream of individual and business clients

with the help of search engine optimization and other marketing techniques.
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MFE Insurance

MFE Insurance Brokerage aimed to position themselves as one of the top entertainment insurance agencies in the industry. The main objective of the digital marketing campaign was to increase qualified leads primarily searching for entertainment, drone, and cannabis insurance policies. We began the campaign by identifying valuable keywords related to entertainment insurance, and began curating content targeting those keywords. By

implementing a local SEO strategy, MFE Insurance Brokerage quickly became one of the top companies offering entertainment insurance policies in Los Angeles, California.
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FVC Bank

FVCbank looked to increase their business banking clientele through informative copy about their services and enhanced user functionality on their website. They sought after a digital marketing campaign that could increase their visibility online and establish a strong foundation of trust with members of the community. We began the campaign by ensuring their name, addresses, and phone numbers for all of their locations were

consistent across major and niche directories online. Next, we generated copy for their services that provided clear and concise information to users, as well as met all compliance regulations. After the website was developed and the copy was added, we began performing local SEO to increase their visibility to those seeking banking services in the Northern Virginia and Maryland area.
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Harbor Light Hospice

Harbor Light Hospice wanted to Increased visibility of their brand and service offerings to those seeking hospice care for their elderly loved ones. Harbor Light Hospice is located in 9 states across the country and aimed to spread brand awareness to users in their respective locations. We designed and developed a massive multi-site for Harbor Light Hospice that showcased each one of their locations, and their service

offerings. Our copy built trust with their users, giving them peace of mind when making such a tough decision for their loved one. We began disseminating copy across the web, which discussed and answered questions people were looking for, but did not have the ability to find.
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The main focus of OFP Law’s custom digital marketing campaign was to have an SEO-friendly website that would accommodate their brand as well as their large number of attorneys. The firm also wanted to increase their book of clients in all of their practice areas. OFP Law wanted to publish informative content regarding the law services they offer to their website, along with case studies to increase their brand visibility and

trust. We started their digital marketing campaign by designing and developing a responsive website to suit their brand. The website features several menus for their law services as well as an attorneys page to display each of their attorneys and the areas they practice in. We have written and researched several pieces of educational law firm content for their site to generate more qualified leads for the firm. OFP Law is seeing a steady increase of clients in all areas offered by their law firm.
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Beyond Exteriors

The primary goal of Beyond Exteriors' custom digital marketing campaign was to increase their qualified lead generation throughout all four seasons of the year. Beyond Exteriors declared that they wanted to rank for specific roofing and siding keywords across multiple cities in Northern Virginia. They requested increased visibility for each of their six primary services, but stressed most of their importance on roofing, since

it is the forte of the company. We conducted extensive link-building projects to create backlinks for Beyond Exteriors to rank locally in search engines. After establishing domain authority for their website, we began creating informational content regarding roofing, siding, insulation, and gutters with a heavy focus on the roofing aspect of the company. We developed geolocation pages for each of their six services so that Beyond Exteriors could increase their visibility throughout Virginia and some of Maryland. We continue to publish relevant content on their website as they continue to receive qualified leads during all months of the year.
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Network Depot

Network Depot was interested in a digital marketing campaign that would help them convert more small business clients. Their goal was to increase brand awareness as well as online visibility in order to reach new businesses on the internet. Network Depot wanted to rank for business IT-related keywords in search engines. Our team built Network Depot a website tailored to the IT industry. With several different drop-down menus

and IT service pages, their website includes several different pages that each rank for different keywords in search engines. We work with Network Depot to ensure that the content they write is optimized for search engines and published to their website. Network Depot continues to receive new leads from small businesses and mid-size companies alike.