Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 366 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and comprehensive digital marketing strategies. The company consistently earns high praise for its personalized service, project management, and impactful results, with a notable emphasis on increasing lead quality and optimizing costs. However, one review highlighted challenges with larger budgets, suggesting potential variability in performance based on budget size. Overall, approximately 88% of feedback is positive, particularly from small to medium-sized businesses.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. They have garnered a mix of reviews, with approximately 75% positive feedback highlighting their expertise, effective project management, and strong communication. However, about 25% of reviews reflect dissatisfaction, citing issues with execution and communication. Despite some challenges, many clients appreciate their strategic approach and responsiveness in managing online ad campaigns.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Across their reviews, 100% of clients commend ATRA's transparency, communication, and ability to drive significant improvements in metrics such as conversion rates and cost per acquisition. ATRA consistently delivers measurable outcomes, with multiple clients reporting increased leads and revenue by 20-45%.
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UndisclosedUndisclosed2 - 9Murray, UT
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Next Year's Marketing is a small Murray, Utah-based graphic design agency. Their services include Graphic Design and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Boise, ID
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Located in Boise, Idaho, Veridean Technology Solutions is a web design agency. Launched in 2004, the team specializes in Web Design and Web Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Cost Per Click (CPC) management, and comprehensive search engine marketing strategies. Reviews indicate a high level of satisfaction, with 100% of clients praising their project management, strategic approach, and ROI-focused campaigns. Clients frequently mention their exceptional team and seamless integration into existing business frameworks, noting a consistent increase in ROAS and effective use of Google Ads.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
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UndisclosedUndisclosed2 - 9Corvallis, OR
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HPR Digital Marketing LLC, a Corporate Photography company, is based in Corvallis, Oregon. They provide Corporate Photography and Marketing Strategy and were launched in 2009.
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UndisclosedUndisclosed2 - 9St. Augustine, FL
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Out to Launch is a St. Augustine, Florida-based Content Marketing company. They focus on Content Marketing and Email Marketing and were founded in 2015.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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First Draft Marketing LLC is a CRM consulting and SI company established in 2016. The agency offers CRM consulting and SI and Public Relations, and is small.
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UndisclosedUndisclosed2 - 9Bend, OR
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Sarah Thornburg SEO + Digital Marketing is an e-commerce development company. Their small team is located in Bend, Oregon. Their services include E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed2 - 9
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Dream Team Digital Marketing is a small Back Office Outsourcing company. They offer Back Office Outsourcing and Public Relations and were launched in 2011.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 403 projectsKlientBoost is a distinguished PPC and digital advertising agency specializing in paid search, Google Ads, and online ad campaigns. The reviews highlight their proactive project management, high creativity, and expertise, resulting in measurable improvements such as lowered cost per acquisition and increased conversion rates. Nearly 100% of clients praise their responsiveness and data-driven strategies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 92 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and SEO to enhance online presence and generate qualified leads. Clients commend their strategic approach and transparent communication, with over 90% of reviews highlighting their professionalism and effective Google Ads management. The agency's ability to integrate PPC and SEO services under one strategy has proven valuable for clients seeking measurable outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising, Paid Search, and Online Ad Campaigns. The majority of feedback is positive, with reviewers highlighting Gatorworks' client-first approach, proactive communication, and timely project delivery. Approximately 100% of reviewers commend their dedication to improving campaign performance and delivering measurable results.
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UndisclosedUndisclosed2 - 9Bend, OR
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Web Marketing Solutions, LLC (Oregon) is an Email Marketing company. Their small team is in Bend, Oregon and offers Email Marketing and Pay Per Click. The company was founded in 2007.
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UndisclosedUndisclosed2 - 9Annapolis, MD
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Clear Space Media. Is an user experience agency located in Annapolis, Maryland. They specialize in UX/UI Design and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Paid Media. The agency has consistently received positive feedback for its expertise, achieving significant improvements in conversions and cost efficiency for clients. Approximately 100% of reviewers commend Soup Agency's project management and communication, highlighting their proactive and timely delivery of services.
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UndisclosedUndisclosed2 - 9
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Established in 2004, Common Good Strategies is a branding company. Their team focuses on Branding and Email Marketing.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Empirical Theory is an Email Marketing company. Based in Atlanta, Georgia, their small team specializes in Email Marketing and Marketing Strategy. The firm was founded in 2017.
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UndisclosedUndisclosed2 - 9
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Webriseup is a Corporate Photography company founded in 2019. Their team focuses on Corporate Photography and Graphic Design.
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UndisclosedUndisclosed2 - 9Hillsboro, OR
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Graphic design agency Nesace Media is located in Hillsboro, Oregon. They focus on Graphic Design and Pay Per Click.
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UndisclosedUndisclosed2 - 9Gresham, OR
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Brainjar Media, a small Content Marketing company, is headquartered in Gresham, Oregon. The team provides Content Marketing and Graphic Design.
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UndisclosedUndisclosed2 - 9Portland, OR
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All Stages Marketing, LLC, a graphic design agency, focuses on Graphic Design and Pay Per Click. The firm is based in Portland, Oregon.
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UndisclosedUndisclosed2 - 9Marietta, GA
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Launched in 2014, HVMA SOCIAL MEDIA is a graphic design company. The team focuses on Graphic Design and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Executive Marketing Company is a small Advertising company in Atlanta, Georgia. Their services include Advertising and Pay Per Click.
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UndisclosedUndisclosed2 - 9Bend, OR
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Cross Dot Digital & Creative Agency is a branding company. Their small team is based in Bend, Oregon. Their team specializes in Branding and Graphic Design.
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UndisclosedUndisclosed2 - 9Concord, MA
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Located in Concord, Massachusetts, IDShout is a Marketing Strategy company. They provide Marketing Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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SEO By Nerds, a Marketing Strategy company, is in Atlanta, Georgia. The team provides Marketing Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9Provo, UT
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Small branding company Launch Web Design, is headquartered in Provo, Utah. The team specializes in Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Marketing Strategy company InteractiveMarketing.net was established in 2005. The company offers Marketing Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9Atlanta, GA
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Medium Blue Search Engine Marketing is a Marketing Strategy company. They provide Marketing Strategy and Public Relations and were launched in 2000. The firm is located in Atlanta, Georgia.
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UndisclosedUndisclosed2 - 9Watertown, MA
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Small PPC company Boundless Digital Marketing LLC, is in Watertown, Massachusetts. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Boston, MA
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Channel Instinct is an e-commerce development company. Founded in 2017, the agency is based in Boston, Massachusetts. Their services include E-Commerce Development and Email Marketing.
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UndisclosedUndisclosed2 - 9Hudson, OH
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COSO Media is a Hudson, Ohio-based Email Marketing company. They specialize in Email Marketing and Logo and were founded in 2011.
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UndisclosedUndisclosed2 - 9București, Romania
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Good Afternoon is a Digital Strategy company. They were established in 2009, and their services include Digital Strategy and Email Marketing.
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UndisclosedUndisclosed2 - 9Denver, CO
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Stratex Digital Marketing is a Digital Strategy company. They offer Digital Strategy and Email Marketing and were established in 2005. The firm is in Denver, Colorado.
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UndisclosedUndisclosed2 - 9Riverview, Canada
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Mobile application development firm Panchroma specializes in Mobile App Development and Pay Per Click. They were established in 1999.
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UndisclosedUndisclosed2 - 9Jhusi, India
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Mass Bite is a branding firm. In Jhusi, India, the agency offers Branding and Pay Per Click.
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UndisclosedUndisclosed2 - 9Galway, Ireland
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Digital Strategy company Proactive Design & Marketing is headquartered in Galway, Ireland. Their services include Digital Strategy and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Wilmington, DE
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DustedDigital is a social media marketing agency. They are located in Wilmington, Delaware and have small team. Their team specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9
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Founded in 1999, w3developing, LLC is an e-commerce development firm. Their team focuses on E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed2 - 9Spanish Fork, UT
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Cloud Designs is a small Spanish Fork, Utah-based Digital Strategy company. Their services include Digital Strategy and Pay Per Click.
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UndisclosedUndisclosed2 - 9București, Romania
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Attitude Agency is an e-commerce development company. The team is in București, Romania, and their services include E-Commerce Development and Pay Per Click.
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UndisclosedUndisclosed2 - 9Riverton, UT
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Adaptivity Pro is a web design agency. Based in Riverton, Utah, the firm was launched in 2004. Their services include Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Newark, DE
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Advance SoftTech is a pay per click agency. Their small team is in Newark, Delaware. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Santa Fe, NM
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Established in 2013, Trafficdeveloper is a branding firm. Their services include Branding and E-Commerce Development.
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UndisclosedUndisclosed2 - 9Madison, WI
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Cuppa SEO, LLC is a SEO services firm launched in 2013. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Sioux Falls, SD
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Small Mobile & App Marketing company A.L. Media Solutions, is in Sioux Falls, South Dakota. The team specializes in Mobile & App Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Albuquerque, NM
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Get Super Seo is a small Content Marketing company in Albuquerque, New Mexico. The team offers Content Marketing and E-Commerce Development.
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UndisclosedUndisclosed2 - 9București, Romania
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Launched in 2016, Pimp my brand, a small Content Marketing company, is located in București, Romania. Their team offers Content Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9
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Advertising company Boomient Consulting, LLC is in Boston, Massachusetts. They offer Advertising and Marketing Strategy and were launched in 2010.
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UndisclosedUndisclosed2 - 9București, Romania
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OVEUS România is a social media marketing agency. Established in 2015, the team focuses on Social Media Marketing and Web Design.
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UndisclosedUndisclosed2 - 9
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Content Marketing company Web Media Marketing is in Bucharest, Romania. The team offers Content Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Memphis, TN
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Creating Value, LLC, an Advertising company, offer Advertising and Blockchain. They were established in 2014.
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UndisclosedUndisclosed2 - 9Roland, AR
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Vertical Studio - Arkansas is a Content Marketing company established in 2003. Their team focuses on Content Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9Melbourne, FL
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Web Design Melbourne Florida, a pay per click company, is in Melbourne, Florida. The team offers Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Wilmington, DE
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Darling Online Marketing is an Advertising company. The team specializes in Advertising and Digital Strategy, and the company is in Wilmington, Delaware.
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UndisclosedUndisclosed2 - 9Urbandale, IA
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The Sparks Solution is a small Logo company established in 2007. Their team focuses on Logo and Mobile App Development.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.9/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
38.1/40.019.8/20 Reviews9.7/10 Clients & Experience8.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.