Top PPC Companies
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 367 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click Advertising, Google Ads, and comprehensive digital marketing strategies. With a 98% positive feedback rate, clients consistently praise their exceptional communication, project management, and ability to deliver measurable success in PPC and Paid Search campaigns. Approximately 85% of reviewers highlight their strategic expertise and personalized approach, solidifying their reputation as a trusted partner in digital advertising.
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. They have garnered a mix of reviews, with approximately 75% positive feedback highlighting their expertise, effective project management, and strong communication. However, about 25% of reviews reflect dissatisfaction, citing issues with execution and communication. Despite some challenges, many clients appreciate their strategic approach and responsiveness in managing online ad campaigns.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Across their reviews, 100% of clients commend ATRA's transparency, communication, and ability to drive significant improvements in metrics such as conversion rates and cost per acquisition. ATRA consistently delivers measurable outcomes, with multiple clients reporting increased leads and revenue by 20-45%.
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UndisclosedUndisclosed2 - 9Boca Raton, FL
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BBEX Marketing is a small Boca Raton, Florida-based social media marketing agency. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Lakeland, FL
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Good Intents Marketing LLC., a web design company, was launched in 2019. The team specializes in Web Design and Market Research and is headquartered in Lakeland, Florida.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
See all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 17 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Cost Per Click (CPC) management, and comprehensive search engine marketing strategies. Reviews indicate a high level of satisfaction, with 100% of clients praising their project management, strategic approach, and ROI-focused campaigns. Clients frequently mention their exceptional team and seamless integration into existing business frameworks, noting a consistent increase in ROAS and effective use of Google Ads.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click advertising, including Google Ads and Bing, with a focus on strategic campaign management and SEO. The company is praised for its professionalism, strategic planning, and effective communication. Approximately 90% of reviews highlight their ability to increase leads and improve online visibility. Clients often commend the agency's tailored approach and expertise in PPC and digital advertising.
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UndisclosedUndisclosed2 - 9London, England
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TheSmartLEAD Ltd is a Sales Outsourcing company. Their small team of employees is located in London, England. Their team offers Sales Outsourcing and Marketing Strategy.
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UndisclosedUndisclosed2 - 9
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Unbuttoned Media is a branding agency. Located in Toronto, Canada, the firm was founded in 2015. Their team offers Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Vimercate, Italy
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Headquartered in Vimercate, Italy, Brand039 Srl is a small social media marketing firm. The team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Viacore Media is a social media marketing company. Their small team is located in Toronto, Canada. Their team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Lawrenceville, GA
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WSI Marketing Upside is a social media marketing agency headquartered in Lawrenceville, Georgia. Launched in 2017, the team specializes in Social Media Marketing and Email Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 403 projectsKlientBoost is a distinguished PPC and digital advertising agency specializing in paid search, Google Ads, and online ad campaigns. The reviews highlight their proactive project management, high creativity, and expertise, resulting in measurable improvements such as lowered cost per acquisition and increased conversion rates. Nearly 100% of clients praise their responsiveness and data-driven strategies.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 93 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and SEO to enhance online presence and generate qualified leads. Clients commend their strategic approach and transparent communication, with over 90% of reviews highlighting their professionalism and effective Google Ads management. The agency's ability to integrate PPC and SEO services under one strategy has proven valuable for clients seeking measurable outcomes.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising, Paid Search, and Online Ad Campaigns. The majority of feedback is positive, with reviewers highlighting Gatorworks' client-first approach, proactive communication, and timely project delivery. Approximately 100% of reviewers commend their dedication to improving campaign performance and delivering measurable results.
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UndisclosedUndisclosed2 - 9Mesa, AZ
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Link Socially is a social media marketing firm. Founded in 2015, the agency specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Portage, IN
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Creative Marketing Group is a small Portage, Indiana-based SEO agency. The team focuses on Search Engine Optimization and CRM consulting and SI.
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Featured
What are Featured Providers?
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising firm specializing in Pay-Per-Click Advertising, Google Ads, and Paid Media. The agency has consistently received positive feedback for its expertise, achieving significant improvements in conversions and cost efficiency for clients. Approximately 100% of reviewers commend Soup Agency's project management and communication, highlighting their proactive and timely delivery of services.
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UndisclosedUndisclosed2 - 9Verona, Italy
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We Are Funnel, a social media marketing firm, is in Verona, Italy. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Las Vegas, NV
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Eclektic Marketing is a Digital Strategy company located in Las Vegas, Nevada. They provide Digital Strategy and Social Media Marketing and were launched in 2017.
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UndisclosedUndisclosed2 - 9
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Major League Design is a branding company. The team offers Branding and Social Media Marketing, and the company is in Harrison, New Jersey.
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UndisclosedUndisclosed2 - 9North Bergen, NJ
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My Virtual Design LLC is a small North Bergen, New Jersey-based social media marketing agency. The team provides Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Woodcliff Lake, NJ
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Conversion Agile Marketing is a small Marketing Strategy company in Woodcliff Lake, New Jersey. The team offers Marketing Strategy and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Intellectus Agency is a Kyiv, Ukraine-based social media marketing agency. They provide Social Media Marketing and Artificial Intelligence.
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UndisclosedUndisclosed2 - 9
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WebPR Ukraine is a website development firm. Located in Dnipro, Ukraine, their small team provides Web Development and Advertising. The agency was established in 2007.
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UndisclosedUndisclosed2 - 9Kharkiv, Ukraine
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Founded in 2016, Bigrise Agency is a Digital Strategy company. The company focuses on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9North Melbourne, Australia
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SEO agency WDM Agency is based in North Melbourne, Australia. Established in 2014, the team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Highgate, Australia
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Elevate SEO Perth is a branding agency. The Highgate, Australia-based company specializes in Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Saint-Germain-en-Laye, France
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WebExpress.fr is a web design agency. Headquartered in Saint-Germain-en-Laye, France, the agency was established in 2015. Their team offers Web Design and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Dreux, France
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Web Studios, a web design agency, is located in Dreux, France and Paris, France. The team specializes in Web Design and Web Development.
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UndisclosedUndisclosed2 - 9Cannington, Australia
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Social media marketing firm Digital West Digital Agency offers Social Media Marketing and Email Marketing. They are headquartered in Cannington, Australia.
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UndisclosedUndisclosed2 - 9South Melbourne, Australia
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Small SEO agency Flywheel Media, is headquartered in South Melbourne, Australia. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Ottawa, Canada
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Founded in 2020, Twenty Seven + Five is a Market Research company. The team offers Market Research and Marketing Strategy and is located in Ottawa, Canada and New York.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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Social media marketing company The Freeman Agency was founded in 2020. The agency provides Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Reno, NV
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BnBSeo is a small SEO services firm located in Reno, Nevada. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Mercer, PA
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Concepts Media Works is a branding firm. Their small team is in Mercer, Pennsylvania. Their services include Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Henderson, NV
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Founded in 2013, Hunter Marketing is a branding firm. The agency provides Branding and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Hartford, CT
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RISE SEO Services, a Marketing Strategy company, was launched in 2008. The team offers Marketing Strategy and Social Media Marketing and is headquartered in Hartford, Connecticut.
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UndisclosedUndisclosed2 - 9Torrington, CT
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Social media marketing agency 911 Website Repair is headquartered in Torrington, Connecticut. They offer Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Santa Clara, CA
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Contactaffix is a Marketing Strategy company. Launched in 2017, the company specializes in Marketing Strategy and Market Research.
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UndisclosedUndisclosed2 - 9Sant Cugat del Vallès, Spain
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Adauge. Is a small branding firm headquartered in Sant Cugat del Vallès, Spain. The team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Wake Forest, NC
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Launched in 2015, Solid Stratagems is a small Market Research company based in Wake Forest, North Carolina. Their team focuses on Market Research and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Palm Coast, FL
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Paid Ads Pros, a SEO agency, is headquartered in Palm Coast, Florida. Founded in 2019, the team offers Search Engine Optimization and Advertising.
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UndisclosedUndisclosed2 - 9Katy, TX
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Cultivating & Marketing Pros is an Advertising company. They offer Advertising and Content Marketing and were founded in 2021.
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UndisclosedUndisclosed2 - 9Houston, TX
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Kindle Interactive, a small Advertising company, is headquartered in Houston, Texas. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Żegocina, Poland
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Agencja Seochess is a SEO agency. Their small team is based in Żegocina, Poland and offers Search Engine Optimization and Marketing Strategy. The agency was established in 2019.
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UndisclosedUndisclosed2 - 9Płock, Poland
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Bee On Top is a Marketing Strategy company. The Płock, Poland-based team provides Marketing Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Fontana, CA
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SEO services firm Mobile Giant was founded in 2012. The firm offers Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Palo Alto, CA
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No Diamonds Web Services, a Marketing Strategy company, is based in Palo Alto, California. They specialize in Marketing Strategy and Social Media Marketing and were established in 2001.
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UndisclosedUndisclosed2 - 9Colchester, CT
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Nutmeg State Marketing Agency is a social media marketing company launched in 2023. The firm provides Social Media Marketing and Email Marketing, and is small.
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UndisclosedUndisclosed2 - 9
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DidgitalPro is a social media marketing company. They are located in Odesa, Ukraine and have small team. They focus on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Boadilla del Monte, Spain
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SEO Madrid is a SEO agency. Their small team is based in Boadilla del Monte, Spain and focuses on Search Engine Optimization and Social Media Marketing. The company was established in 2007.
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UndisclosedUndisclosed2 - 9Stockbridge, GA
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DIGITALPOiNTUSA, INC. Is a social media marketing company. The team is based in Stockbridge, Georgia, and their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9Ashburn, VA
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SEO company SEO Ashburn is based in Ashburn, Virginia. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9Columbia, MO
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Marketing Strategy company fuze32 Marketing was founded in 2019. In Columbia, Missouri, the team offers Marketing Strategy and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Springfield, MO
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Moso Digital is a web design agency. Launched in 2018, their team provides Web Design and E-Commerce Development.
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UndisclosedUndisclosed2 - 9Broussard, LA
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Kip & King Marketing is a branding firm. Headquartered in Broussard, Louisiana, their team provides Branding and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Ormond Beach, FL
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ModSquare Design, Inc. Is a small social media marketing firm headquartered in Ormond Beach, Florida. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9Odessa, FL
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NuBrand Media is a small branding firm. Launched in 2000, the team provides Branding and Social Media Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
85% Pay Per Click15% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.4/40.018.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click65% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
37.8/40.020/20 Reviews9.8/10 Clients & Experience7.9/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
38.1/40.018.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Pearland, TX
Ability to deliver
38.1/40.019.8/20 Reviews9.7/10 Clients & Experience8.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
36.5/40.017.4/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.2/40.016.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click25% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.2/40.017.4/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns based on a proprietary methodology. The top PPC agencies for 2026 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.