Top Video Production Companies
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CAServices provided
See all 167 projectsSparkhouse is a video production company known for its comprehensive services in corporate video production, videography, and post-production. With a near-perfect satisfaction rate, clients frequently commend their professionalism, responsiveness, and ability to capture the client's vision effectively. Approximately 100% of reviewers mention timely delivery and high-quality production, while 70% highlight their effective communication and project management skills.
$5,000+$100 - $149 / hr2 - 9Singapore, SingaporeServices provided
See all 17 projectsBLACKBIRD PRODUCTIONS is a multimedia production company specializing in videography, video editing, and corporate video production, offering comprehensive services from cinematography to post-production. With a 100% positive feedback rate, clients consistently praise their flexibility, professionalism, and timely delivery, emphasizing their ability to accommodate changes and provide high-quality visual content suited for various digital and social media platforms.
$5,000+$200 - $300 / hr10 - 49Toronto, CanadaServices provided
See all 18 projectsGardner Productions Group is a professional multimedia production company excelling in Video Production, Film Editing and Production, and Corporate Video Production. With 100% positive feedback, clients consistently praise their high-quality assets, timely delivery, and exceptional project management. The company's strong culture fit and adaptability have made them a preferred choice for creative commercials and brand awareness initiatives.
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$1,000+$50 - $99 / hr2 - 9București, Romania
Services provided
Aural Eye is a București, Romania-based video production company. Their services include Video Production and Graphic Design.
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$1,000+$100 - $149 / hr2 - 9Burbank, CA
Services provided
Video production company The Williams Creative is based in Burbank, California. Their services include Video Production and Branding.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9Dallas, TXServices provided
See all 11 projectsThink Branded Media is a distinguished multimedia production company that specializes in video production services, including cinematography, videography, and post-production services. Across their reviews, 100% of the feedback is positive, highlighting their creativity, collaborative approach, and timeliness, with 70% of clients being impressed by their ability to deliver high-quality, engaging videos within budget and on schedule.
$5,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 4 projectsTakt/Studios is a multimedia production firm specializing in video production, videography, and video editing services. With a 100% positive feedback rate from reviewers, the company is praised for its attention to detail, creative excellence, and strong project management. Clients commend Takt/Studios for delivering high-quality, impactful video content that aligns with their brand identity and communication goals.
$5,000+$100 - $149 / hr2 - 9Montreal, CanadaServices provided
See all 10 projects5 Pound Media is a dynamic video production company offering comprehensive services such as cinematography, video editing, and post-production, with a focus on innovative and creative solutions. Feedback from clients is overwhelmingly positive, with over 90% highlighting their professionalism, adaptability, and collaborative spirit. The company's ability to deliver high-quality video content for diverse industries, including healthcare, real estate, and media, is consistently praised.
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$1,000+Undisclosed2 - 9London, England
Services provided
Cut Loose London is a video production agency. Their team is in London, England and offers Video Production and Corporate Photography.
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$5,000+$100 - $149 / hr2 - 9Kennedy Town, Hong Kong
Services provided
Sheng Productions, a video production agency, is headquartered in Kennedy Town, Hong Kong. Founded in 2016, the team provides Video Production and Graphic Design.
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UndisclosedUndisclosed2 - 9Karachi, Pakistan
Services provided
Wow digital agency is a video production agency. They are headquartered in Karachi, Pakistan and have small team. They offer Video Production and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
Classic Productions, a video production agency, was founded in 2019. They provides Video Production and Video Marketing.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Lumira Studio, a video production company, was founded in 2014. The firm provides Video Production and Video Marketing, and is small.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CAServices provided
See all 35 projectsFeel Right Inc. is a distinguished video production company specializing in Corporate Video Production, Film Editing and Production, and Video Post Production services. With a 100% positive feedback rate, clients commend their high-quality outputs and proactive project management. Remarkable strengths include creative script development and professional cinematography, with 90% of reviewers highlighting their outstanding communication and collaboration abilities.
$5,000+$150 - $199 / hr2 - 9Toronto, CanadaServices provided
See all 52 projectsOrigin Films is a distinguished multimedia production company specializing in videography, film production, and corporate video production. They consistently receive positive feedback, with 100% of reviews highlighting their exceptional project management and creative storytelling capabilities. Notably, 85% of reviewers commend their ability to enhance brand visibility and engagement through visually compelling video content. Overall, clients appreciate their professionalism, creativity, and attention to detail.
$5,000+$50 - $99 / hr10 - 49Barcelona, SpainServices provided
See all 14 projectsSIERRA is a multimedia production company specializing in corporate video production, video editing, and film production. They are praised for their creative storytelling, strong proposals, and effective project management. Approximately 75% of reviews highlight their collaboration and accountability, while some suggest improvement in proactive client engagement. Overall, SIERRA's services are well-regarded, achieving high client satisfaction.
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$1,000+Undisclosed2 - 9
Services provided
Tentacle Films is a video production agency. The London, England-based agency was launched in 2011. Their services include Video Production and Broadcast Video.
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UndisclosedUndisclosed2 - 9
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Ticking Clock, a video production company, was founded in 2012. The small team focuses on Video Production and Advertising.
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Featured
What are Featured Providers?
$5,000+Undisclosed2 - 9Anderson, SCServices provided
See all 4 projectsFilmit.xyz is a video production company specializing in multimedia production and corporate video production. Reviews highlight their exceptional skills in video editing and production, with 100% of feedback being positive. Clients commend their creativity, professionalism, and ability to deliver high-quality, visually engaging results on time, with a particular emphasis on their strong communication and responsiveness to client needs.
$1,000+$100 - $149 / hr2 - 9Santa Monica, CAServices provided
See all 42 projectsBrandefy is a multimedia production company specializing in videography and post-production services, including motion graphics and video editing. Across its reviews, clients consistently praise Brandefy for its exceptional project management, professionalism, and high-quality video content, with 100% positive feedback. Marton Varon, Brandefy's Executive Producer, is frequently highlighted for his hands-on involvement and problem-solving skills, ensuring projects are delivered on time and on budget.
$10,000+$150 - $199 / hr2 - 9San Francisco, CAServices provided
See all 14 projectsZero One Digital Media is a video production company specializing in multimedia production, video editing, and corporate video production. The company is consistently praised for its professionalism and high-quality work, with 100% of reviewers highlighting its collaborative and responsive approach. Their expertise in video production, from cinematography to post-production services, is frequently commended, making them a trusted partner for various complex projects.
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UndisclosedUndisclosed50 - 249
Services provided
Launched in 2021, Konstant Kreative is a video production agency. The team specializes in Video Production and Graphic Design and is based in Middletown, Delaware.
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$1,000+$200 - $300 / hr2 - 9Jacksonville, FL
Services provided
Q Dot Productions is a video production company. They are based in Jacksonville, Florida and have small team of experts. Their services include Video Production and Corporate Photography.
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UndisclosedUndisclosed2 - 9Singapore
Services provided
The Deck is a video production agency. The team focuses on Video Production and Broadcast Video, and the firm is in Singapore and Hong Kong, Hong Kong.
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$5,000+Undisclosed2 - 9Saint-Gilles, Belgium
Services provided
Launched in 2020, Created Agency is a video production company. The firm offers Video Production and Branding, and is small.
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$1,000+$50 - $99 / hr2 - 9
Services provided
NovaLuma Films is a small London, England-based video production agency. Their services include Video Production and Branding.
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$1,000+Undisclosed1,000 - 9,999Allentown, PA
Services provided
Lauer Media Company, a PR company, is based in Allentown, Pennsylvania. Their services include Public Relations and Search Engine Optimization.
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$5,000+$150 - $199 / hr2 - 9St. Cloud, MN
Services provided
Stop Go Studio is a small St. Cloud, Minnesota-based video production company. The team specializes in Video Production and Broadcast Video.
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$10,000+$150 - $199 / hr2 - 9Greenville, SC
Services provided
Video production agency Foundry Creative, LLC is in Greenville, South Carolina. Established in 2020, the team focuses on Video Production and Broadcast Video.
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$5,000+Undisclosed2 - 9Keilor Park, Australia
Services provided
Neon Sheep Films is a video production company. The company is based in Keilor Park, Australia. Their team offers Video Production and Advertising.
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$5,000+$50 - $99 / hr2 - 9
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Illujjin Studio is a small video production agency. They focus on Video Production and Advertising and were launched in 2022.
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$5,000+Undisclosed2 - 9
Services provided
Esteban Castle Media GmbH is a video production agency. Established in 2016, the team provides Video Production and Broadcast Video.
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UndisclosedUndisclosed50 - 249Houston, TX
Services provided
Premier Realty Services is a video production company. The Houston, Texas-based firm was established in 2010. Their services include Video Production and Corporate Photography.
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$1,000+$50 - $99 / hr2 - 9Strawberry Plains, TN
Services provided
Almighty Wings Productions LLC is a video production agency. Established in 2021, the firm is in Strawberry Plains, Tennessee. Their team offers Video Production and Broadcast Video.
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UndisclosedUndisclosed2 - 9Singapore, Singapore
Services provided
Launched in 2024, ROUGE Collective, a small video production company, is located in Singapore, Singapore. Their services include Video Production and Video Marketing.
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$1,000+$200 - $300 / hr2 - 9
Services provided
Nola Video Krewe is a small Slidell, Louisiana-based video production agency. The team focuses on Video Production and Corporate Photography.
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$10,000+$200 - $300 / hr2 - 9Ypsilanti, MI
Services provided
5th Media is a video production agency established in 2017. Their team provides Video Production and Branding.
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$5,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
Video production company Argus HD was founded in 2014. The company provides Video Production and Broadcast Video.
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$25,000+$25 - $49 / hr2 - 9Surat, India
Services provided
Pixversedesignhub is a video production agency founded in 2024. The company offers Video Production and UX/UI Design, and is small.
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$1,000+$25 - $49 / hr2 - 9
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ChillAyuz is a Rourkela, India-based graphic design agency and video production agency. Launched in 2024, the team offers Graphic Design and Video Production.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Established in 2025, Hkx Vision is a small video production agency based in Karachi, Pakistan. Their team specializes in Video Production and Graphic Design.
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Undisclosed$25 - $49 / hr250 - 999Ahmedabad, India
Services provided
Custom software development firm The Gateway Corp was established in 1997. The midsize team provides Custom Software Development and Web Design.
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$1,000+$100 - $149 / hr10 - 49Kuala Lumpur, Malaysia
Services provided
Light Up 7, a Corporate Photography company, was founded in 2014. Located in Kuala Lumpur, Malaysia, the team provides Corporate Photography and Digital Strategy.
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$5,000+Undisclosed10 - 49Minato City, Japan
Services provided
Established in 2008, Custom Media KK is a graphic design agency. Their team offers Graphic Design and Web Development.
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$1,000+$50 - $99 / hr10 - 49Beaverton, OR
Services provided
See all 3 projectskabanov agency specializes in Video Production services, including Motion Graphics, Cinematography, Video Editing, and Film Production. Clients praised their creative boldness, responsible work approach, and ability to meet deadlines efficiently. The agency's cost-effective solutions and impressive work speed were consistently highlighted as standout qualities.
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$1,000+$100 - $149 / hr2 - 9Goleta, CA
Services provided
Elegance Creative, a video production company and Broadcast Video company, is based in Goleta, California. The team offers Video Production and Broadcast Video.
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UndisclosedUndisclosed2 - 9Los Angeles, CA
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In Los Angeles, California, Streets Ahead Productions is a video production agency. They offer Video Production and Social Media Marketing and were founded in 2016.
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$1,000+$25 - $49 / hr10 - 49Nairobi, Kenya
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Web development firm Click Interactive Media was established in 2015. Headquartered in Nairobi, Kenya, the team provides Web Development and Video Production.
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$10,000+$150 - $199 / hr10 - 49Austin, TX
Services provided
Greatest Common Factory, an Advertising company, is based in Austin, Texas. The team specializes in Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Vallejo, CA
Services provided
Affinity Creative Group is a branding agency. The team provides Branding and Packaging Design, and the firm is in Vallejo, California.
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$1,000+$25 - $49 / hr50 - 249Semarang, Indonesia
Services provided
Herco Digital, a Digital Strategy company, was founded in 2011. The midsize team offers Digital Strategy and Web Development.
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$1,000+$150 - $199 / hr2 - 9Ormond, Australia
Services provided
Video production agency Clips That Sell offers Video Production and Advertising. They were established in 2013.
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Undisclosed$300+ / hr250 - 999
Services provided
Established in 2018, Fantasy AnimationCoeporation is a midsize SHENZHEN, China-based graphic design company. Their services include Graphic Design and Video Production.
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$10,000+$50 - $99 / hr50 - 249Szeged, Hungary
Services provided
Zengo Kft. Is a video production company. Their midsize team is based in Szeged, Hungary. Their services include Video Production and Custom Software Development.
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Undisclosed< $25 / hr2 - 9istanbul, Türkiye
Services provided
Briff Digital Agency is a Product Design company. They were launched in 2016 and offer Product Design and Graphic Design.
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$1,000+Undisclosed2 - 9
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Small video production agency ComWorld Agency, is headquartered in Paris & Toulouse, France and Montreal & Toronto, Canada. Their services include Video Production and Video Marketing.
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Undisclosed$100 - $149 / hr2 - 9
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Creative Cannon is a small video production agency headquartered in Amarillo, Texas. Their services include Video Production and Branding.
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UndisclosedUndisclosed2 - 9Birmingham, AL
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Established in 2013, Pitts Media is a small video production agency based in Birmingham, Alabama. Their team provides Video Production and Web Design.
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$5,000+$200 - $300 / hr2 - 9Amsterdam, Netherlands
Services provided
Studio Zelden is a Corporate Photography company. They were launched in 2008, and their services include Corporate Photography and Video Production.
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$10,000+$150 - $199 / hr10 - 49Chicago, IL
Services provided
Someoddpilot is a Chicago, Illinois-based branding company. The team focuses on Branding and Advertising.
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Undisclosed$50 - $99 / hr2 - 9București, Romania
Services provided
See all 1 projectsStudio Foto 122 offers professional portrait photography services, specializing in headshots for corporate websites and social media. Reviews highlight their timely delivery, high-quality results, and passionate approach to their work. Overall, clients find the company to be an excellent value with no areas needing improvement.
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UndisclosedUndisclosed2 - 9Milton, GA
Services provided
Visual Vybz Studios is a video production company established in 2018. Their services include Video Production and Social Media Marketing.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Top 15 Video Production Agencies
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$10,000+$150 - $199 / hr50 - 249Milano, Italy
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
75% Video Production25% Other -
$10,000+$100 - $149 / hr2 - 9Costa Mesa, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
38.2/40.019.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
37.3/40.018.4/20 Reviews10/10 Clients & Experience9/10 Market PresenceService focus
100% Video Production -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
37/40.017.4/20 Reviews9.7/10 Clients & Experience9.9/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
75% Video Production25% Other -
$25,000+$200 - $300 / hr2 - 9Walnut Creek, CA
Ability to deliver
36.9/40.018/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
80% Video Production20% Other -
$25,000+Undisclosed50 - 249Brooklyn, NY
Ability to deliver
36.9/40.017.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr10 - 49Kraków, Poland
Ability to deliver
36.8/40.017.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
60% Video Production40% Other -
$1,000+$100 - $149 / hr2 - 9Santa Monica, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
100% Video Production -
$10,000+$50 - $99 / hr2 - 9Oakland, CA
Ability to deliver
36.7/40.018.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
95% Video Production5% Other -
$5,000+$100 - $149 / hr2 - 9Huntington Beach, CA
Ability to deliver
36.7/40.017.8/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
100% Video Production -
$5,000+$25 - $49 / hr10 - 49Bogotá, Colombia
Ability to deliver
36.6/40.017.4/20 Reviews9.9/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
36.6/40.018.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed2 - 9Chicago, IL
Ability to deliver
36.4/40.020/20 Reviews10/10 Clients & Experience6.4/10 Market PresenceService focus
80% Video Production20% Other -
$1,000+$50 - $99 / hr10 - 49Encinitas, CA
Ability to deliver
36.4/40.017.2/20 Reviews9.8/10 Clients & Experience9.3/10 Market PresenceService focus
100% Video Production -
$10,000+$100 - $149 / hr10 - 49Sausalito, CA
Ability to deliver
36.3/40.017.6/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
100% Video Production -
$5,000+Undisclosed10 - 49Somerville, MA
Ability to deliver
36.3/40.016.6/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Video Production -
$5,000+$150 - $199 / hr2 - 9Carleton Place, Canada
Ability to deliver
36.3/40.018.2/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
90% Video Production10% Other -
$10,000+Undisclosed2 - 9Baltimore, MD
Ability to deliver
36.3/40.017.2/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
100% Video Production -
$50,000+Undisclosed2 - 9Oakbrook Terrace, IL
Ability to deliver
36.1/40.016.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36/40.018/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
65% Video Production35% Other -
$10,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$5,000+$100 - $149 / hr2 - 9Irvine, CA
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$100 - $149 / hr2 - 9Los Angeles, CA
Ability to deliver
35.9/40.016.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
80% Video Production20% Other -
$10,000+$150 - $199 / hr2 - 9Brooklyn, NY
Ability to deliver
35.8/40.018/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
100% Video Production -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
75% Video Production25% Other -
UndisclosedUndisclosed10 - 49Santo Domingo, Dominican Republic
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Video Production -
$1,000+$150 - $199 / hr50 - 249Inglewood, CA
Ability to deliver
35.7/40.016/20 Reviews9.8/10 Clients & Experience9.9/10 Market PresenceService focus
85% Video Production15% Other
Latest Video Production Articles
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What Makes Viewers Watch: Data on Short-Form Content
Don't let scroll-happy viewers blow past your short-form video. Learn how to engage them with humor, arresting visuals, strong hooks, and more.
Video Production Company FAQs
Looking to hire a video production company, but do not know where to start? Examine our FAQs below to learn more about hiring costs, the services offered by video production companies, as well as the correct questions to ask a video production company to ensure your next project is completed successfully.
Clutch showcases firms producing video content from concept through post-production twice a year based on a proprietary methodology. The top video production companies for Fall 2025 include:
A video production company turns your creative concept into a polished visual story. From pre-production (strategy, scripting, storyboards) through production (directing, filming, lighting, sound) and post-production (editing, motion graphics, color grading), the team manages every stage to deliver a final asset that aligns with your marketing goals and brand guidelines.
While creative quality is subjective, agencies often track quantitative metrics such as view count, engagement rate, video completion rate (VCR), and click-through rate. For sales-driven campaigns, they may integrate UTM links or QR codes to attribute leads and revenue directly to the video asset.
- Who will be on the core crew, and will you outsource any roles?
- What cameras, lighting, and editing software do you use?
- How many revision rounds are included, and what costs extra?
- Can you meet our launch deadline, and what milestones will you set?
- How will you measure success? How about engagement, view-through rate, conversions?
- Who owns the raw footage and final deliverables?
A video production company is typically called a video production agency or a video production studio. However, some vendors have different names depending on their focus or industry. For instance, film production companies focus on handling cinematic projects while creative agencies combine video production with other content solutions.
The cost of hiring a professional video production company depends on complexity, length, and quality. Typically, a video production project can cost anywhere from $1,000 to $20,000 for small to mid-range projects such as social media content, explainer videos, and corporate training videos. On the higher end, the price tag can reach anywhere from $30,000 to over $100,000 for video production projects such as television commercials and high-value brand content.
Video production companies follow a structured process, from pre-production to production to post-production. They are committed to delivering tailored, high-quality video content that meets their clients' goals. Their typical workflow begins with initial client consultations to understand ideas, objectives, and requirements. These companies collaborate closely with the clients through every stage of the production process, ensuring that the content captures their messaging and campaign goals.
Pricing ranges widely based on complexity, length, talent, and distribution needs: - Social clip or testimonial $1,000–$10,000 - Corporate or product explainer $10,000–$30,000 - Commercial or high-end brand film $30,000-$100,000+ - Hourly rates on Clutch average $100–$149, but boutique studios may charge less while top-tier houses command premium budgets.
- Review portfolios to confirm quality and style.
- Read verified client reviews for insight into reliability, communication, and ROI.
- Confirm they offer the specific video production services (e.g., animation, VFX, live events) your project requires.
- Evaluate cultural fit and transparency. Clear timelines, revision policies, and budget breakdowns are all positive signs of a reliable partner.
- Request a creative treatment or sample storyboard to gauge their strategic thinking.
When scrutinizing the services offered by video production companies, it's important to look at everything both through a quantitative and qualitative lens. For the qualitative aspect, you can evaluate elements such as their performance during the collaboration. Were they easy to work with? How is the quality of the output? Did they deliver the video on time and budget? As for quantitative analysis, the key performance indicators (KPIs) will depend on the function of the project. Here are the common metrics to keep an eye on:
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Engagement rate: The total engagement count, such as likes and shares divided by the total number of followers multiplied by 100%. It measures how audiences interact with the video content, typically on social media.
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View count: A straightforward metric that gauges the reach of your video content. A high view count means that your video is seen by more people.
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Video completion rate (VCR): Measures the percentage of viewers who watched and completed your video. A higher percentage means that the video brings value to audiences, reflecting the effectiveness of the content.
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Click-through rate: The number of clicks your video is clicked to play. It’s a great metric to gauge the effectiveness of your video’s CTA, thumbnail, and title.
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Bounce rate: The percentage of viewers who don’t finish your video. A high bounce rate may be an indication that the video wasn’t able to hold their attention or provide substantial value.
- Vague pricing or “all-inclusive” quotes with no line-item detail
- Lack of a defined revision process
- Limited or outdated portfolio, especially if samples aren’t client-approved
- Overpromising guaranteed views or viral results
- Poor communication cadence or missed deadlines during early talks
Freelancers excel at smaller, single-location shoots where agility and lower costs matter. Agencies bring larger crews, specialized departments (e.g., animation, VFX), and scalable processes ideal for complex campaigns, multi-day shoots, or cross-channel rollouts.