Top Google Ads PPC Agencies
-
Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
Focus Areas
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr2 - 9Vancouver, CanadaServices provided
Focus Areas
See all 23 projectsKeepers Digital Keepers Digital is a digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on optimizing Google Ads and paid search campaigns. They have received overwhelmingly positive feedback, with 100% of reviewers praising their expertise in PPC and project management. Clients consistently highlight their rapid response times, detailed reporting, and effective ad strategies, including cost-per-click optimization and improving ROI.
$5,000+$150 - $199 / hr10 - 49Chicago, ILServices provided
Focus Areas
See all 30 projectsAccelerated Digital Media is a specialized digital advertising agency focusing on PPC, Paid Search, and Google Ads management. Reviews highlight their strong project management, timely delivery, and tailored strategies, with over 90% of feedback emphasizing their expertise and responsiveness. Clients appreciate their ability to reduce customer acquisition costs and increase marketing efficiency, reflecting their commitment to client success.
-
UndisclosedUndisclosed10 - 49Manchester, England
Services provided
Focus Areas
Ultimedia is an Advertising company. Their team is in Manchester, England. The firm focuses on Advertising and Market Research.
Read more -
UndisclosedUndisclosed10 - 49Newington, CT
Services provided
Focus Areas
New Wave Industries, Inc. Is a Newington, Connecticut-based social media marketing firm. Launched in 1999, the team provides Social Media Marketing and Content Marketing.
Read more -
UndisclosedUndisclosed10 - 49Fort Lauderdale, FL
Services provided
Focus Areas
Ryze Agency is a branding agency. The team is headquartered in Fort Lauderdale, Florida, and their services include Branding and Media Planning & Buying.
Read more -
UndisclosedUndisclosed10 - 49Fort Myers, FL
Services provided
Focus Areas
Digital Marketing Concepts is a small social media marketing firm. They specialize in Social Media Marketing and Content Marketing and were established in 2015.
Read more -
UndisclosedUndisclosed10 - 49Pittsburg, KS
Services provided
Focus Areas
My Town Media is an Advertising company. Their small team of employees is headquartered in Pittsburg, Kansas. Their team focuses on Advertising and Social Media Marketing.
Read more -
UndisclosedUndisclosed10 - 49Houston, TX
Services provided
Focus Areas
Launched in 2011, Fountain Forward, a small Marketing Strategy company, is located in Houston, Texas. Their services include Marketing Strategy and Social Media Marketing.
Read more -
UndisclosedUndisclosed10 - 49
Services provided
Focus Areas
Success with Systems is a social media marketing firm founded in 2011. Their team provides Social Media Marketing and Email Marketing.
Read more -
UndisclosedUndisclosed10 - 49Tambon Si Sunthon, Thailand
Services provided
Focus Areas
Growth Hack Consulting LTD is a social media marketing company launched in 2017. Their services include Social Media Marketing and Content Marketing.
Read more -
UndisclosedUndisclosed10 - 49Madison, WI
Services provided
Focus Areas
Digital Strategy company Sortis Digital Marketing is located in Madison, Wisconsin. The team provides Digital Strategy and Web Development.
Read more -
UndisclosedUndisclosed50 - 249Philadelphia, PA
Services provided
Focus Areas
Elite Online Media is a midsize Philadelphia, Pennsylvania-based PPC company. The team provides Pay Per Click and Search Engine Optimization.
Read more -
UndisclosedUndisclosedFreelancerFresno, CA
Services provided
Focus Areas
EnFuegoMedia | Lead Generation SEO Services Company is a SEO agency. They specialize in Search Engine Optimization and Content Marketing and were founded in 2020.
Read more -
UndisclosedUndisclosed50 - 249London, England
Services provided
Focus Areas
SMP (Simpson Mahoney Parrock Limited) is a London, England-based Ecommerce Marketing company. Their services include Ecommerce Marketing and Market Research.
Read more -
UndisclosedUndisclosed50 - 249Warszawa, Poland
Services provided
Focus Areas
Euvic Performance is a midsize Advertising company in Warszawa, Poland. The team focuses on Advertising and Media Planning & Buying.
Read more -
UndisclosedUndisclosed50 - 249
Services provided
Focus Areas
BAD Marketing is an Email Marketing company. Based in Alpharetta, Georgia, the firm was established in 2015. Their team provides Email Marketing and Search Engine Optimization.
Read more -
UndisclosedUndisclosed50 - 249Brea, CA
Services provided
Focus Areas
Intact Info, a midsize public relations firm, is based in Brea, California. Their services include Public Relations and Social Media Marketing.
Read more -
UndisclosedUndisclosed50 - 249San Diego, CA
Services provided
Focus Areas
Community Boost is a social media marketing agency. Launched in 2012, the firm is located in San Diego, California. Their team specializes in Social Media Marketing and Marketing Strategy.
Read more -
UndisclosedUndisclosedFreelancerFrench Lick, IN
Services provided
Focus Areas
QC's Web Design & SEO, a SEO company, is in French Lick, Indiana. The team specializes in Search Engine Optimization and Web Design.
Read more -
UndisclosedUndisclosedFreelancer
Services provided
Focus Areas
Rahim Huda Ltd is a PPC agency. Their team is headquartered in London, England and offers Pay Per Click and Digital Strategy.
Read more -
UndisclosedUndisclosed50 - 249London, England
Services provided
Focus Areas
Space & Time, an Advertising company, was established in 2000. The company focuses on Advertising and Social Media Marketing.
Read more -
UndisclosedUndisclosed50 - 249Fargo, ND
Services provided
Focus Areas
Allegiance Group + Pursuant is a Direct Marketing company established in 2021. The midsize team specializes in Direct Marketing and Content Marketing.
Read more -
UndisclosedUndisclosedFreelancer
Services provided
Focus Areas
Sean Mapes Digital Marketing, a Digital Strategy company, was established in 2016. The team offers Digital Strategy and Social Media Marketing and is headquartered in Traverse City, Michigan.
Read more -
UndisclosedUndisclosedFreelancerPalmdale, CA
Services provided
Focus Areas
Social media marketing company Suncrest Media is in Palmdale, California. Established in 2015, the team offers Social Media Marketing and Content Marketing.
Read more -
UndisclosedUndisclosedFreelancerDillon, CO
Services provided
Focus Areas
SEO company Webez.net specializes in Search Engine Optimization and Pay Per Click. They are headquartered in Dillon, Colorado.
Read more -
UndisclosedUndisclosed2 - 9Port Huron, MI
Services provided
Focus Areas
See all 1 projectsPetoskey Stone Media Inc. offers social media management and design services, particularly for platforms like Facebook. Overall feedback suggests dissatisfaction with their service quality and client engagement, as highlighted by complaints about inadequate communication and low project execution standards. One review specifically criticizes their ability to deliver subpar work while still retaining clients.
-
$1,000+$25 - $49 / hr2 - 9New York, NY
Services provided
Focus Areas
Stillwater Media Group, a SEO agency, was established in 2003. The team offers Search Engine Optimization and Web Design and is located in New York, New York.
Read more -
UndisclosedUndisclosed2 - 9Sparks, NV
Services provided
Focus Areas
Founded in 2006, Shimmer Digital Media, LLC is a small pay per click company. Their team specializes in Pay Per Click and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9Las Vegas, NV
Services provided
Focus Areas
Web Solutions Firm is a small Las Vegas, Nevada-based e-commerce development company. Their services include E-Commerce Development and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9New Braunfels, TX
Services provided
Focus Areas
Located in New Braunfels, Texas, Digital Vision Marketing is a small e-commerce development company. The team offers E-Commerce Development and Print Design.
Read more -
UndisclosedUndisclosed2 - 9Nashua, NH
Services provided
Focus Areas
PGAZER Marketing is a Digital Strategy company. Established in 2017, the company is located in Nashua, New Hampshire. Their team focuses on Digital Strategy and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9Manchester, England
Services provided
Focus Areas
Corporate Photography company WebProjectUK specializes in Corporate Photography and Pay Per Click. They are based in Manchester, England.
Read more -
UndisclosedUndisclosed2 - 9Idaho Falls, ID
Services provided
Focus Areas
AH Digital FX Studios, Inc. Is a Conversion Optimization company based in Idaho Falls, Idaho. Launched in 2002, the team specializes in Conversion Optimization and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9Manchester, England
Services provided
Focus Areas
Established in 2012, Five Quarters Creative, Ltd, a small branding company, is located in Manchester, England. Their services include Branding and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9Hanover, PA
Services provided
Focus Areas
Make My Business Boom, LLC, a small Email Marketing company, is headquartered in Hanover, Pennsylvania. Their services include Email Marketing and Mobile App Development.
Read more -
UndisclosedUndisclosed2 - 9Woodbridge, VA
Services provided
Focus Areas
Blue 16 Media, an Advertising company, was established in 2013. Based in Woodbridge, Virginia, the team focuses on Advertising and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9Hilton Head Island, SC
Services provided
Focus Areas
Vertcy is a PPC agency. Their small team is in Hilton Head Island, South Carolina and focuses on Pay Per Click and Search Engine Optimization. The company was founded in 2013.
Read more -
UndisclosedUndisclosed2 - 9Myrtle Beach, SC
Services provided
Focus Areas
SEO Myrtle Beach is a Content Marketing company in Myrtle Beach, South Carolina. Established in 2014, the team offers Content Marketing and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9Melbourne, FL
Services provided
Focus Areas
Small Advertising company Martin Media, is located in Melbourne, Florida. Their services include Advertising and Email Marketing.
Read more -
UndisclosedUndisclosed2 - 9Milwaukee, WI
Services provided
Focus Areas
Maxtreme Marketing, an Advertising company, was founded in 2013. The company provides Advertising and E-Commerce Development, and is small.
Read more -
UndisclosedUndisclosed2 - 9Monterrey, Mexico
Services provided
Focus Areas
Logoteca is an Advertising company. They were founded in 2012, and their services include Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9New Rochelle, NY
Services provided
Focus Areas
Pay per click company Grow Your Revenue is headquartered in New Rochelle, New York. Their services include Pay Per Click and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9Monterrey, Mexico
Services provided
Focus Areas
Soluciones eureka is an Advertising company. Based in Monterrey, Mexico, the agency provides Advertising and Logo.
Read more -
UndisclosedUndisclosed2 - 9Concord, OH
Services provided
Focus Areas
Small Advertising company Jamimos Marketing Solutions, is based in Concord, Ohio. Their services include Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Waco, TX
Services provided
Focus Areas
KolMedia Group is an Advertising company established in 2009. The team specializes in Advertising and Media Planning & Buying.
Read more -
UndisclosedUndisclosed2 - 9Tampa, FL
Services provided
Focus Areas
Devoe Digital, Inc is an user experience agency. Located in Tampa, Florida, their small team specializes in UX/UI Design and Email Marketing. The agency was established in 2017.
Read more -
UndisclosedUndisclosed2 - 9Davis, CA
Services provided
Focus Areas
Local Search Appeal is a pay per click agency. The firm is located in Davis, California. Their services include Pay Per Click and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9St. Petersburg, FL
Services provided
Focus Areas
Conversion Chasers Digital Marketing is an Advertising company. They are based in St. Petersburg, Florida and have small team. They offer Advertising and E-Commerce Development.
Read more -
UndisclosedUndisclosed2 - 9Santa Barbara, CA
Services provided
Focus Areas
Mission Web Marketing is a Santa Barbara, California-based Email Marketing company. The team focuses on Email Marketing and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9Cape Girardeau, MO
Services provided
Focus Areas
OnMax Host Digital is a PPC company. They are headquartered in Cape Girardeau, Missouri, and their services include Pay Per Click and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
SPWeb s.r.o. Is a web design agency founded in 2008. Their services include Web Design and Web Development.
Read more -
UndisclosedUndisclosed2 - 9Deerfield Beach, FL
Services provided
Focus Areas
RM2GO is a branding company. Based in Deerfield Beach, Florida, the firm was established in 2015. Their team specializes in Branding and Graphic Design.
Read more
Share your project goals, and we’ll connect you with verified partners who fit your budget and timeline.
Get My Matches
Tell us what you need — we’ll match you with top agencies in minutes.
Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of Top 15 Google Ads PPC Management Companies
-
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click60% Google Adwords40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click65% Google Adwords30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click50% Google Adwords40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
55% Pay Per Click75% Google Adwords45% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Google Adwords70% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click80% Google Adwords50% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click70% Google Adwords20% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click30% Google Adwords60% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
38.9/40.019.8/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click90% Google Adwords10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click65% Google Adwords75% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click50% Google Adwords20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
37.8/40.019/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click90% Google Adwords -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click70% Google Adwords40% Other -
$1,000+$100 - $149 / hr250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
20% Pay Per Click50% Google Adwords80% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$1,000+$50 - $99 / hr50 - 249Odesa, Ukraine
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click60% Google Adwords70% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click95% Google Adwords30% Other -
$1,000+< $25 / hr50 - 249Indore, India
Ability to deliver
39.6/40.019.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click70% Google Adwords20% Other -
$1,000+$25 - $49 / hr250 - 999Lincoln, England
Ability to deliver
37.4/40.018/20 Reviews9.8/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click85% Google Adwords70% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.6/40.016.6/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click70% Google Adwords25% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
36.6/40.018.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click90% Google Adwords40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click60% Google Adwords35% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click65% Google Adwords55% Other -
$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.4/40.019.4/20 Reviews10/10 Clients & Experience7/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
35% Pay Per Click70% Google Adwords65% Other -
$1,000+$100 - $149 / hr10 - 49Draper, UT
Ability to deliver
39/40.019.4/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
35% Pay Per Click70% Google Adwords65% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36.2/40.019.4/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click85% Google Adwords20% Other -
$1,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Pay Per Click80% Google Adwords40% Other
Google Ads Agency FAQs
Looking for a Google advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a Google advertising agency, from pricing and services to results and red flags.
Clutch recognizes firms that deliver exceptional ROI through Google Ads campaigns twice a year based on a proprietary methodology. The top-performing Google Ads companies for Fall 2025 include:
Google Ads PPC agencies offer a range of services aimed at helping clients achieve their unique objectives, from comprehensive PPC planning and execution to specialized keyword curation. Most full-service providers deliver the following:
- Account and goal setup
- Keyword research and negative-keyword curation
- Ad copywriting, design, and A/B testing
- Bid management and budget pacing
- Conversion-rate optimization (CRO) for landing pages
- Reporting dashboards and actionable insights
- Advanced options such as remarketing, Google Shopping feed, Performance Max, or AI-driven bidding
Pricing varies widely depending on several key factors, including the scope of the project, industry, and the number of competitors. Based on reviews gathered by Clutch, costs can be distinguished in two categories – agency fees and ad spend.
Based on our data, professional management fees typically range from $100 – $149 per hour, or a flat fee of 10%–20% of the ad spend. The total project budgets on the platform usually fall between $10,000 – $49,999, but aggressive e-commerce or enterprise campaigns can exceed six figures.
A Google Ads PPC agency plans, builds, and manages paid-search campaigns on Google’s ad network. The team researches keywords, writes ad copy, sets up bidding strategies, and continually optimizes campaigns to maximize conversions while controlling cost per click (CPC). In many cases, the agency also aligns landing-page design and analytics tracking so every click can be traced to revenue.
Many agencies build vertical expertise—e-commerce, SaaS, healthcare, legal, B2B tech—allowing them to leverage proven keyword sets and compliance knowledge. Use Clutch filters to locate firms with case studies in your specific niche.
Identifying the ideal Google Ads PPC partner is easier said than done considering the number of criteria to consider and steps to follow. Start your journey by matching agency strengths to your goals, requirements, and limitations. Look for a provider that ticks these boxes:
- Proven results in your industry (e.g., case studies, ROAS figures)
- Transparent reporting and KPI alignment
- Google Partner or Google Ads certification status
- Communication style that fits your workflow (i.e., weekly calls, Slack, reporting cadence)
Shortlist two or three agencies, request strategy outlines, and compare projected metrics before signing.
Failure to identify or deliberately ignoring warning signs when partnering with a Google Ads PPC company can do you more harm than good. Here are the red flags you need to be cautious of:
- Guarantees specific rankings or sales numbers—performance depends on many external factors
- Hides account ownership or refuses to share real-time data
- Lacks negative-keyword management (a quick way to waste budget)
- Offers prices far below market rate without explaining how quality is maintained
- How will you customize bidding strategies for my industry?
- Which metrics (e.g., CTR, CPC, ROAS) do you prioritize and why?
- What tools or AI platforms do you use for optimization?
- Do I retain ownership of the Google Ads account and historical data?
- How frequently will we review performance and adjust budget?
Agencies bring platform certifications, cross-account data, and seasoned specialists who can scale testing faster than most in-house teams. They also offset the overhead cost of hiring, training, and retaining multiple paid-search experts.