Top Media Buying & Planning Agencies
The biggest challenge for businesses nowadays is reaching their audiences at the right time. Media buying can help brands expand their reach and connect with their target audience effectively, ensuring maximum return.
Essentially, media buying is a form of advertising that involves procuring advertising space on relevant media channels such as television, radio, print, and digital. It aims to secure those slots at the optimal time and cost for optimal exposure. The process requires extensive planning and strategic negotiations, requiring in-depth data on demographics and competition.
Media buying agencies are dedicated service providers that specialize in purchasing, managing, and optimizing ad placements for brands. They can handle everything from market research and audience targeting to negotiating ad placements and performance analysis. These agencies are also committed to building strong relationships with media providers, allowing them to secure premium ad spaces for competitive prices.
Before enlisting the services of a professional media buying agency, it’s important to understand price models and costs to avoid financial strain. Most media buying agencies follow one of five common structures — Cost Per Mille (CPM), Cost Per Click (CPC), Cost Per Acquisition (CPA), flat-rate pricing, and retainer model. Each of these has its advantages and disadvantages and which is the best will ultimately depend on the client’s goals and financial resources.
Media buying is a powerful solution when executed correctly. However, success ultimately depends on finding the right agency that understands your goals, offers the best package for your investment, and can guide you through the process.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Miami, FLServices provided
See all 23 projectsAnderson Collaborative™ is a strategic Media Planning and Buying agency specializing in advertising strategy, media audience segmentation, and digital marketing services. Clients consistently commend the company for its exceptional communication, adaptability, and data-driven approach. With a 100% positive feedback rate, reviewers frequently highlight the agency's ability to deliver impressive ROAS, with one client noting an 8-10 times return on ad spend.
$25,000+$150 - $199 / hr2 - 9Incline Village, NVServices provided
See all 17 projectsEXL Media is a proficient media planning and buying firm that excels in advertising strategy and ad service purchasing. They receive overwhelmingly positive feedback, with 100% of reviewers praising their strategic approach and effective project management. Clients consistently commend their expertise in media audience segmentation and their ability to secure excellent advertising deals, resulting in significant business growth.
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is a Media Planning and Buying firm known for its expertise in digital marketing and advertising strategy. Out of the reviews analyzed, 100% highlight the company's responsive communication and expert recommendations, resulting in successful campaign performance. Notably, clients appreciate their thorough understanding of unique market needs and the high value they offer for their services.
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UndisclosedUndisclosed50 - 249Ciudad de México, Mexico
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Bbdo México is an Advertising company. They focus on Advertising and Digital Strategy and are headquartered in Ciudad de México, Mexico.
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UndisclosedUndisclosed50 - 249Milano, Italy
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Simple Agency, a Digital Strategy company, was launched in 2008. The team specializes in Digital Strategy and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Amsterdam, Netherlands
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Boomerang Agency is an Advertising company. Their midsize team of employees is in Amsterdam, Netherlands. Their team offers Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Milano, Italy
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Founded in 1996, Diennea - MagNews is a midsize Milano, Italy-based e-commerce development company. Their services include E-Commerce Development and Email Marketing.
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UndisclosedUndisclosed50 - 249New York, NY
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Underscore Marketing is an Advertising company launched in 2002. The team specializes in Advertising and Marketing Strategy and is headquartered in New York, New York.
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UndisclosedUndisclosed50 - 249New York, NY
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Situation is an UX agency founded in 2001. Their services include UX/UI Design and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Rochester, NY
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Butler/Till is a Rochester, New York-based media planning & buying agency. They focus on Media Planning & Buying and Print Design and were founded in 1998.
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UndisclosedUndisclosed50 - 249New York, NY
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Branding firm Admerasia was established in 1993. The team specializes in Branding and Marketing Strategy.
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UndisclosedUndisclosed50 - 249Marseille, France
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Based in Marseille, France, Ekstend is a midsize Digital Strategy company. Their services include Digital Strategy and Business Consulting.
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UndisclosedUndisclosed50 - 249Poulsbo, WA
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Masterworks is an Advertising company. Founded in 1989, their team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Minneapolis, MN
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Fallon, a midsize Advertising company, is in Minneapolis, Minnesota. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed50 - 249Cluj-Napoca, Romania
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CITR is a midsize Business Consulting company established in 2000. Their team provides Business Consulting and Market Research.
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UndisclosedUndisclosed50 - 249Alexandria, VA
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Aptive Resources, an Advertising company, was launched in 2008. The agency provides Advertising and Graphic Design, and is midsize.
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UndisclosedUndisclosed50 - 249Lutz, FL
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Vistra Communications, LLC, an Advertising company, was launched in 2007. The agency focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Portland, OR
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Publitek is a branding company in Portland, Oregon. They specialize in Branding and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Nanchang, China
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In Nanchang, China, Nanchang Xiaoyi Information Technology Co., Ltd. Is a midsize branding agency. Their services include Branding and Public Relations.
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$1,000+UndisclosedFreelancer
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Globex System , an Advertising company, provide Advertising and Branding. They were launched in 2021.
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Undisclosed$50 - $99 / hrFreelancer
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Launched in 2018, Radlex Marketology is a small Other Marketing company. Their services include Other Marketing and Advertising.
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UndisclosedUndisclosed50 - 249Fort Myers, FL
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Priority Marketing is an Advertising company. Launched in 1992, the firm focuses on Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Boston, MA
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829 Studios is a branding agency. Established in 2007, the team provides Branding and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Paris, France
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Wellcom, a midsize Advertising company, is based in Paris, France. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249
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Pathlabs, an Advertising company, was launched in 2021. The team specializes in Advertising and Media Planning & Buying and is in Missoula, Montana.
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UndisclosedUndisclosed50 - 249Bressanone, Italy
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Advertising company Brandnamic was founded in 1996. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249New York, NY
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Serino Coyne is an Advertising company. The team offers Advertising and Branding and is in New York, New York.
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UndisclosedUndisclosedFreelancer
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Trillium Marketing is a small Advertising company headquartered in Christiansburg, Virginia. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249Lahore, Pakistan
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Wakhra Studios is a midsize Advertising company established in 2012. Their team focuses on Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Accra, Ghana
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Global Media Alliance is a branding company. Based in Accra, Ghana, the team provides Branding and Public Relations.
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UndisclosedUndisclosed50 - 249Roma, Italy
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DAO Sport, a Talent Representation company, is headquartered in Roma, Italy and Milano, Italy. Their services include Talent Representation and Sports Marketing.
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$1,000+< $25 / hrFreelancer
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Smart Option is a branding company. They are headquartered in Karachi, Pakistan and have small team. They provide Branding and Marketing Strategy.
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UndisclosedUndisclosedFreelancerMoncton, Canada
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Mimra Digital Solutions is a small Advertising company established in 2018. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed50 - 249Tel Aviv-Yafo, Israel
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BIScience, an Advertising company, was launched in 2009. Located in Tel Aviv-Yafo, Israel and Artarmon, Australia, the team offers Advertising and Branding.
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UndisclosedUndisclosed1,000 - 9,999New York, NY
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FreeWheel is a Content Marketing company launched in 2007. The agency specializes in Content Marketing and Mobile & App Marketing, and is large.
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UndisclosedUndisclosed50 - 249Harrisburg, PA
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Pavone Group is a branding company founded in 1992. Their team offers Branding and Public Relations.
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UndisclosedUndisclosed50 - 249Toronto, Canada
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Launched in 2018, DonerNorth is a branding company. The firm provides Branding and Market Research.
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UndisclosedUndisclosed50 - 249Colorado Springs, CO
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Media planning & buying agency The Harman Media & Marketing Group is headquartered in Colorado Springs, Colorado. The team provides Media Planning & Buying and Pay Per Click.
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UndisclosedUndisclosed1,000 - 9,999
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LiveRamp is a San Francisco, California-based Marketing Strategy company. The team specializes in Marketing Strategy and Digital Strategy.
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UndisclosedUndisclosed50 - 249
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Nitro is a media planning and buying agency. The London, England-based team offers Media Planning & Buying and Web Design.
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UndisclosedUndisclosed1,000 - 9,999Philadelphia, PA
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CMI Media Grou, a Market Research company, was established in 1989. In Philadelphia, Pennsylvania and Cherry Hill, New Jersey, the team offers Market Research and Search Engine Optimization.
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UndisclosedUndisclosed1,000 - 9,999Toronto, Canada
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Klick, a branding company, was established in 1997. The team offers Branding and Advertising and is based in Toronto, Canada and New York, New York.
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UndisclosedUndisclosed50 - 249Seattle, WA
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Advertising company DNA is based in Seattle, Washington. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249Cincinnati, OH
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BAREFOOT is a branding firm. The Cincinnati, Ohio-based firm offers Branding and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249London, England
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VCommission, a media planning & buying agency, focus on Media Planning & Buying and Affiliate Marketing. They were established in 2008.
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UndisclosedUndisclosed50 - 249Düsseldorf, Germany
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Publicis Media GmbH is a midsize Market Research company founded in 1926. Their services include Market Research and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Tel Aviv-Jaffa, Israel
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Launched in 2018, Thing or Two is a media planning and buying company. The firm provides Media Planning & Buying and Social Media Marketing, and is midsize.
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UndisclosedUndisclosed50 - 249Frankfurt am Main, Germany
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Starcom Germany is a Market Research company founded in 2018. The company provides Market Research and Media Planning & Buying, and is midsize.
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UndisclosedUndisclosed50 - 249Zürich, Switzerland
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Mediaplus Group is a Zürich, Switzerland-based Advertising company. They focus on Advertising and Marketing Strategy and were launched in 1983.
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UndisclosedUndisclosed50 - 249München, Germany
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Netzeffekt GmbH, an Advertising company, was founded in 2012. The team specializes in Advertising and Direct Marketing and is headquartered in München, Germany.
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UndisclosedUndisclosed50 - 249
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Bigbeat Inc. Is a Tokyo, Japan-based PR firm. The team focuses on Public Relations and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Zagreb, Croatia
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Established in 2000, Pro Media Group is an Advertising company. Their team provides Advertising and Branding.
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UndisclosedUndisclosed50 - 249Ljubljana, Slovenia
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Branding company Futura DDB specializes in Branding and Media Planning & Buying. They were established in 1986.
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List of the Top 15 Media Buying & Planning Firms
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UndisclosedUndisclosed50 - 249San Francisco, CA
Ability to deliver
33.5/40.015.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Media Planning & Buying40% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
35.5/40.016.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$1,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
31.5/40.016.6/20 Reviews5/10 Clients & Experience9.8/10 Market PresenceService focus
70% Media Planning & Buying30% Other -
$10,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
UndisclosedUndisclosed10 - 49Toronto, Canada
Ability to deliver
29.7/40.016.2/20 Reviews7.9/10 Clients & Experience5.6/10 Market PresenceService focus
100% Media Planning & Buying -
$25,000+$150 - $199 / hr2 - 9Incline Village, NV
Ability to deliver
32.5/40.017.4/20 Reviews8.5/10 Clients & Experience6.5/10 Market PresenceService focus
55% Media Planning & Buying45% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$5,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
38/40.019.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$1,000+< $25 / hr50 - 249New Delhi, India
Ability to deliver
39.8/40.020/20 Reviews9.9/10 Clients & Experience9.8/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$50,000+$150 - $199 / hr10 - 49Thousand Oaks, CA
Ability to deliver
30.5/40.016.2/20 Reviews9.3/10 Clients & Experience4.9/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
32.6/40.016.8/20 Reviews9.1/10 Clients & Experience6.7/10 Market PresenceService focus
40% Media Planning & Buying60% Other -
$1,000+$100 - $149 / hr1,000 - 9,999Las Vegas, NV
Ability to deliver
28/40.016.8/20 Reviews3.3/10 Clients & Experience7.9/10 Market PresenceService focus
35% Media Planning & Buying65% Other -
$5,000+$100 - $149 / hr50 - 249Toronto, Canada
Ability to deliver
27.6/40.016.2/20 Reviews6/10 Clients & Experience5.3/10 Market PresenceService focus
60% Media Planning & Buying40% Other -
$100,000+Undisclosed10 - 49San Francisco, CA
Ability to deliver
35/40.015.6/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
UndisclosedUndisclosed50 - 249New York, NY
Ability to deliver
35.2/40.017.2/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
UndisclosedUndisclosed250 - 999Pittsburgh, PA
Ability to deliver
32.4/40.017/20 Reviews8.6/10 Clients & Experience6.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
32.4/40.016.2/20 Reviews8.4/10 Clients & Experience7.8/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$5,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
33.7/40.018.2/20 Reviews9.7/10 Clients & Experience5.8/10 Market PresenceService focus
30% Media Planning & Buying70% Other -
$10,000+$100 - $149 / hr50 - 249Burlington, Canada
Ability to deliver
35/40.016.6/20 Reviews9.5/10 Clients & Experience8.9/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
26.8/40.017.2/20 Reviews4/10 Clients & Experience5.6/10 Market PresenceService focus
100% Media Planning & Buying -
$5,000+$200 - $300 / hr2 - 9Chicago, IL
Ability to deliver
34.4/40.016.4/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
30% Media Planning & Buying70% Other -
$25,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
36/40.016.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$10,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
$10,000+$25 - $49 / hr10 - 49Coral Gables, FL
Ability to deliver
35.4/40.016.8/20 Reviews9.9/10 Clients & Experience8.7/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.5/40.017.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$25,000+$200 - $300 / hr50 - 249Berlin, Germany
Ability to deliver
35.7/40.016.4/20 Reviews9.9/10 Clients & Experience9.4/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$50,000+Undisclosed10 - 49St. Charles, IL
Ability to deliver
28.6/40.016.2/20 Reviews7.2/10 Clients & Experience5.2/10 Market PresenceService focus
50% Media Planning & Buying50% Other
