Top Google Ads PPC Agencies
-
Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
Focus Areas
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr2 - 9Vancouver, CanadaServices provided
Focus Areas
See all 23 projectsKeepers Digital Keepers Digital is a digital advertising agency specializing in Pay-Per-Click Advertising, with a focus on optimizing Google Ads and paid search campaigns. They have received overwhelmingly positive feedback, with 100% of reviewers praising their expertise in PPC and project management. Clients consistently highlight their rapid response times, detailed reporting, and effective ad strategies, including cost-per-click optimization and improving ROI.
$5,000+$150 - $199 / hr10 - 49Chicago, ILServices provided
Focus Areas
See all 30 projectsAccelerated Digital Media is a specialized digital advertising agency focusing on PPC, Paid Search, and Google Ads management. Reviews highlight their strong project management, timely delivery, and tailored strategies, with over 90% of feedback emphasizing their expertise and responsiveness. Clients appreciate their ability to reduce customer acquisition costs and increase marketing efficiency, reflecting their commitment to client success.
-
$1,000+$50 - $99 / hr2 - 9Roseville, CA
Services provided
Focus Areas
Website development company castells.agency specializes in Web Development and Advertising. They were established in 2017.
Read more -
$1,000+Undisclosed2 - 9
Services provided
Focus Areas
Angarum Media – Digital Marketing & Branding is an Advertising company. The team provides Advertising and Branding and is based in Vancouver, Canada.
Read more -
$1,000+$50 - $99 / hr2 - 9Claremont, Australia
Services provided
Focus Areas
We Solve For You Pty Ltd is a SEO services firm. They provide Search Engine Optimization and Web Development and were launched in 2021. The agency is based in Claremont, Australia.
Read more -
$5,000+$50 - $99 / hr2 - 9
Services provided
Focus Areas
Zoh Media Limited, an Email Marketing company, is headquartered in Dublin 22, Ireland. Established in 2024, the team specializes in Email Marketing and Conversion Optimization.
Read more -
$1,000+< $25 / hr2 - 9
Services provided
Focus Areas
SneateTech is a software development company. Launched in 2025, the agency specializes in Custom Software Development and Web Development.
Read more -
Undisclosed< $25 / hr2 - 9
Services provided
Focus Areas
Small Digital Strategy company Motion Mark, is located in Dhaka, Bangladesh. The team focuses on Digital Strategy and Social Media Marketing.
Read more -
$1,000+< $25 / hr2 - 9
Services provided
Focus Areas
Website development company ElevatePros was established in 2024. Headquartered in Lahore, Pakistan, the team focuses on Web Development and Digital Strategy.
Read more -
$1,000+$150 - $199 / hr2 - 9
Services provided
Focus Areas
Nepras Technologies is a social media marketing agency. The team offers Social Media Marketing and Content Marketing, and the company is based in Gurgaon, India.
Read more -
$10,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Foxbeep Technology is a web development firm in Bhaktapur, Nepal. They specialize in Web Development and Social Media Marketing.
Read more -
Undisclosed< $25 / hr2 - 9
Services provided
Focus Areas
Established in 2025, AMS Digimedia is a Performance Marketing company. Their services include Performance Marketing and Conversion Optimization.
Read more -
$1,000+< $25 / hr2 - 9
Services provided
Focus Areas
GreatSense Marketing, an Advertising company, was established in 2023. In Riyadh, Saudi Arabia, the team offers Advertising and Branding.
Read more -
$1,000+$50 - $99 / hr2 - 9
Services provided
Focus Areas
Azaiah IT Solutions is a CRM consulting and SI company. Based in Mississauga, Canada, the firm was launched in 2024. Their team provides CRM consulting and SI and ERP consulting and SI.
Read more -
$1,000+$100 - $149 / hr2 - 9
Services provided
Focus Areas
DMalip is a small London, England-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Web X Grow is a SEO agency headquartered in Faisalabad, Pakistan. The team offers Search Engine Optimization and Web Development.
Read more -
$1,000+< $25 / hr2 - 9
Services provided
Focus Areas
Media Drifters is a small branding agency. They specialize in Branding and Digital Strategy and were launched in 2024.
Read more -
$1,000+Undisclosed2 - 9
Services provided
Focus Areas
Nexorive is a Digital Strategy company. In London, England, their small team specializes in Digital Strategy and Social Media Marketing. The company was founded in 2020.
Read more -
$1,000+$50 - $99 / hr2 - 9
Services provided
Focus Areas
SEO services firm Land it was launched in 2020. The team offers Search Engine Optimization and Advertising and is based in Valencia, Spain.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
HAXSDROID is a small Advertising company in Karachi, Pakistan. Their services include Advertising and Branding.
Read more -
$1,000+< $25 / hr2 - 9
Services provided
Focus Areas
Media Dart is a web development firm. The team specializes in Web Development and Social Media Marketing, and the company is located in Tiruchirappalli, India.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Social media marketing firm SouravLabs focuses on Social Media Marketing and Web Development. They were launched in 2025.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Itsmyservices, a web development firm, specialize in Web Development and Social Media Marketing. They were established in 2021.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Social media marketing company Shrim Digital Marketing is in Gurugram, India. They offer Social Media Marketing and Mobile & App Marketing.
Read more -
Undisclosed$25 - $49 / hr2 - 9
Services provided
Focus Areas
TrendSpark is a branding firm. Founded in 2024, their team offers Branding and Social Media Marketing.
Read more -
$1,000+$50 - $99 / hr2 - 9Phoenix, AZ
Services provided
Focus Areas
Established in 2023, Optimize Locale is a SEO company. The team focuses on Search Engine Optimization and Pay Per Click and is in Phoenix, Arizona.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Digital Strategy company Loboc was founded in 2023. The company offers Digital Strategy and Search Engine Optimization.
Read more -
$1,000+< $25 / hr50 - 249New Delhi, India
Services provided
Focus Areas
PageRank Solution, a Content Marketing company, was established in 2016. The agency offers Content Marketing and Digital Strategy, and is midsize.
Read more -
UndisclosedUndisclosed2 - 9Vadodara, India
Services provided
Focus Areas
AdTrix Digital is a social media marketing agency headquartered in Vadodara, India and Vadodara, India. Launched in 2017, the team focuses on Social Media Marketing and Search Engine Optimization.
Read more -
$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Focus Areas
Social media marketing firm Digital Innovation Group was launched in 2005. The agency focuses on Social Media Marketing and Pay Per Click.
Read more -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Services provided
Focus Areas
SEO company iNet Media is headquartered in Calgary, Canada. Their services include Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr10 - 49Toronto, Canada
Services provided
Focus Areas
The Best Media, a Content Marketing company, is headquartered in Toronto, Canada. Their services include Content Marketing and Digital Strategy.
Read more -
$5,000+$100 - $149 / hr10 - 49Red Wing, MN
Services provided
Focus Areas
Based in Red Wing, Minnesota, Sievers Creative is a web design agency. Their services include Web Design and Search Engine Optimization.
Read more -
$1,000+Undisclosed2 - 9Birkenhead, England
Services provided
Focus Areas
Launched in 2021, Jumbuk Digital, a small SEO company, is in Birkenhead, England. Their services include Search Engine Optimization and Web Design.
Read more -
$5,000+$100 - $149 / hr2 - 9Oisterwijk, Netherlands
Services provided
Focus Areas
Cordital is a small Advertising company located in Oisterwijk, Netherlands. Their services include Advertising and Branding.
Read more -
$1,000+$50 - $99 / hr10 - 49Siófok, Hungary
Services provided
Focus Areas
Established in 2006, JabJab Online Marketing is a social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
Read more -
$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Services provided
Focus Areas
See all 1 projectsUAMOBILE.NET offers specialized mobile advertising services, including banner ads and targeted media planning. Reviews highlight their high skill level in digital marketing, effective project execution, and seamless collaboration. Clients particularly appreciate their ability to target specific audiences and responsiveness to requests, resulting in successful campaigns.
-
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
See all 1 projectsEstablished in 2024, DIGI SEO Agency is a results-driven digital marketing company based in Ahmedabad, India. We specialize in providing tailor-made solutions that align with your business goals and
Read more -
Undisclosed$100 - $149 / hr2 - 9Ajman, United Arab Emirates
Services provided
Focus Areas
Headquartered in Ajman, United Arab Emirates, DM Solutionz F.Z.E. Is a Content Marketing company. Their services include Content Marketing and Search Engine Optimization.
Read more -
Undisclosed$25 - $49 / hr2 - 9Toronto, Canada
Services provided
Focus Areas
Seo Nerds - SEO | SMM | PPC | WEB | LEAD GEN, a SEO agency, was established in 2016. Located in Toronto, Canada, the team focuses on Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
SmartSale is a Conversion Optimization company. The team offers Conversion Optimization and Digital Strategy and is located in Vilnius, Lithuania.
Read more -
$1,000+$50 - $99 / hr2 - 9Istanbul, Türkiye
Services provided
Focus Areas
Based in Istanbul, Türkiye, Doktus Digital is a small SEO agency. The team offers Search Engine Optimization and Conversion Optimization.
Read more -
$1,000+< $25 / hr2 - 9Aurangabad, India
Services provided
Focus Areas
Exact Funnel, a PPC agency, is in Aurangabad, India. They focus on Pay Per Click and Search Engine Optimization.
Read more -
$1,000+$50 - $99 / hr2 - 9London, England
Services provided
Focus Areas
Said Digital - Digital Agency, London is a small PPC company launched in 2018. Their team specializes in Pay Per Click and Social Media Marketing.
Read more -
$1,000+< $25 / hr2 - 9Pune, India
Services provided
Focus Areas
Content Marketing company ORSEEP was founded in 2011. The company offers Content Marketing and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9Sarnia, Canada
Services provided
Focus Areas
Quest For Tech Digital Agency is a SEO agency. Founded in 2014, the team focuses on Search Engine Optimization and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Launched in 2001, WebPilot, a small pay per click company, is based in Westwood, New Jersey. Their team focuses on Pay Per Click and Search Engine Optimization.
Read more -
$1,000+< $25 / hr2 - 9Athina, Greece
Services provided
Focus Areas
Flip Digital, a small Digital Strategy company, is located in Athina, Greece. Their services include Digital Strategy and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9Mumbai, India
Services provided
Focus Areas
SEO company Way2Dmark is located in Mumbai, India. They offer Search Engine Optimization and Pay Per Click.
Read more -
Undisclosed$25 - $49 / hr2 - 9London, England
Services provided
Focus Areas
Mobile application development firm Digitransformer Ltd offers Mobile App Development and Pay Per Click. They were founded in 2020.
Read more -
$1,000+$25 - $49 / hr2 - 9Panamá, Panama
Services provided
Focus Areas
Launched in 2010, Email Marketing Panama is an Email Marketing company. Their services include Email Marketing and Content Marketing.
Read more -
$1,000+$25 - $49 / hr2 - 9Mohammédia, Morocco
Services provided
Focus Areas
We Breathe Social is a Conversion Optimization company. They were founded in 2018, and their services include Conversion Optimization and E-Commerce Development.
Read more
Share your project goals, and we’ll connect you with verified partners who fit your budget and timeline.
Get My Matches
Tell us what you need — we’ll match you with top agencies in minutes.
Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of Top 15 Google Ads PPC Management Companies
-
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click60% Google Adwords40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click65% Google Adwords30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click50% Google Adwords40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
55% Pay Per Click75% Google Adwords45% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Google Adwords70% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click80% Google Adwords50% Other -
$1,000+$100 - $149 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
80% Pay Per Click70% Google Adwords20% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click30% Google Adwords60% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
38.9/40.019.8/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click90% Google Adwords10% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click65% Google Adwords75% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click50% Google Adwords20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
37.8/40.019/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click90% Google Adwords -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click70% Google Adwords40% Other -
$1,000+$100 - $149 / hr250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
20% Pay Per Click50% Google Adwords80% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.9/40.018.2/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$1,000+$50 - $99 / hr50 - 249Odesa, Ukraine
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click60% Google Adwords70% Other -
$10,000+$50 - $99 / hr10 - 49Sunnyvale, CA
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
70% Pay Per Click95% Google Adwords30% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37/40.017/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click70% Google Adwords25% Other -
$1,000+< $25 / hr50 - 249Indore, India
Ability to deliver
39.6/40.019.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click70% Google Adwords20% Other -
$1,000+$25 - $49 / hr250 - 999Lincoln, England
Ability to deliver
37.4/40.018/20 Reviews9.8/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click85% Google Adwords70% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
36.6/40.018.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click90% Google Adwords40% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click60% Google Adwords35% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click65% Google Adwords55% Other -
$1,000+$25 - $49 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.4/40.019.4/20 Reviews10/10 Clients & Experience7/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
39.1/40.019.6/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
35% Pay Per Click70% Google Adwords65% Other -
$1,000+$100 - $149 / hr10 - 49Draper, UT
Ability to deliver
39/40.019.4/20 Reviews9.9/10 Clients & Experience9.7/10 Market PresenceService focus
35% Pay Per Click70% Google Adwords65% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36.2/40.019.4/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click85% Google Adwords20% Other -
$1,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
37.1/40.018.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Pay Per Click80% Google Adwords40% Other
Google Ads Agency FAQs
Looking for a Google advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a Google advertising agency, from pricing and services to results and red flags.
Clutch recognizes firms that deliver exceptional ROI through Google Ads campaigns twice a year based on a proprietary methodology. The top-performing Google Ads companies for Fall 2025 include:
Google Ads PPC agencies offer a range of services aimed at helping clients achieve their unique objectives, from comprehensive PPC planning and execution to specialized keyword curation. Most full-service providers deliver the following:
- Account and goal setup
- Keyword research and negative-keyword curation
- Ad copywriting, design, and A/B testing
- Bid management and budget pacing
- Conversion-rate optimization (CRO) for landing pages
- Reporting dashboards and actionable insights
- Advanced options such as remarketing, Google Shopping feed, Performance Max, or AI-driven bidding
Pricing varies widely depending on several key factors, including the scope of the project, industry, and the number of competitors. Based on reviews gathered by Clutch, costs can be distinguished in two categories – agency fees and ad spend.
Based on our data, professional management fees typically range from $100 – $149 per hour, or a flat fee of 10%–20% of the ad spend. The total project budgets on the platform usually fall between $10,000 – $49,999, but aggressive e-commerce or enterprise campaigns can exceed six figures.
A Google Ads PPC agency plans, builds, and manages paid-search campaigns on Google’s ad network. The team researches keywords, writes ad copy, sets up bidding strategies, and continually optimizes campaigns to maximize conversions while controlling cost per click (CPC). In many cases, the agency also aligns landing-page design and analytics tracking so every click can be traced to revenue.
Many agencies build vertical expertise—e-commerce, SaaS, healthcare, legal, B2B tech—allowing them to leverage proven keyword sets and compliance knowledge. Use Clutch filters to locate firms with case studies in your specific niche.
Identifying the ideal Google Ads PPC partner is easier said than done considering the number of criteria to consider and steps to follow. Start your journey by matching agency strengths to your goals, requirements, and limitations. Look for a provider that ticks these boxes:
- Proven results in your industry (e.g., case studies, ROAS figures)
- Transparent reporting and KPI alignment
- Google Partner or Google Ads certification status
- Communication style that fits your workflow (i.e., weekly calls, Slack, reporting cadence)
Shortlist two or three agencies, request strategy outlines, and compare projected metrics before signing.
Failure to identify or deliberately ignoring warning signs when partnering with a Google Ads PPC company can do you more harm than good. Here are the red flags you need to be cautious of:
- Guarantees specific rankings or sales numbers—performance depends on many external factors
- Hides account ownership or refuses to share real-time data
- Lacks negative-keyword management (a quick way to waste budget)
- Offers prices far below market rate without explaining how quality is maintained
- How will you customize bidding strategies for my industry?
- Which metrics (e.g., CTR, CPC, ROAS) do you prioritize and why?
- What tools or AI platforms do you use for optimization?
- Do I retain ownership of the Google Ads account and historical data?
- How frequently will we review performance and adjust budget?
Agencies bring platform certifications, cross-account data, and seasoned specialists who can scale testing faster than most in-house teams. They also offset the overhead cost of hiring, training, and retaining multiple paid-search experts.