Top Media Buying & Planning Agencies
The biggest challenge for businesses nowadays is reaching their audiences at the right time. Media buying can help brands expand their reach and connect with their target audience effectively, ensuring maximum return.
Essentially, media buying is a form of advertising that involves procuring advertising space on relevant media channels such as television, radio, print, and digital. It aims to secure those slots at the optimal time and cost for optimal exposure. The process requires extensive planning and strategic negotiations, requiring in-depth data on demographics and competition.
Media buying agencies are dedicated service providers that specialize in purchasing, managing, and optimizing ad placements for brands. They can handle everything from market research and audience targeting to negotiating ad placements and performance analysis. These agencies are also committed to building strong relationships with media providers, allowing them to secure premium ad spaces for competitive prices.
Before enlisting the services of a professional media buying agency, it’s important to understand price models and costs to avoid financial strain. Most media buying agencies follow one of five common structures — Cost Per Mille (CPM), Cost Per Click (CPC), Cost Per Acquisition (CPA), flat-rate pricing, and retainer model. Each of these has its advantages and disadvantages and which is the best will ultimately depend on the client’s goals and financial resources.
Media buying is a powerful solution when executed correctly. However, success ultimately depends on finding the right agency that understands your goals, offers the best package for your investment, and can guide you through the process.
15 Leaders 15 Contenders
6,011 Companies
List of the Top Media Buying & Planning Firms
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Featured
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$5,000+$150 - $199 / hr50 - 249Miami, FLServices provided
10% Media Planning & Buying10% Advertising10% E-Commerce Development +7 services10% Market Research10% Marketing Strategy10% Pay Per Click10% Public Relations10% Video Production10% Web Design10% Web DevelopmentSee all 23 projectsAnderson Collaborative™ is a comprehensive media planning and buying agency known for its strategic media planning, ad purchasing, and media buying outsourcing services. The company has received overwhelmingly positive feedback, with clients praising their organization, strategic expertise, and impressive results, such as exceeding a 10-times ROAS. Approximately 100% of reviews highlight their effective communication and responsiveness, making them a reliable partner in advertising strategy and media audience segmentation.
Reviews mention Professional
The overall sentiment regarding Anderson Collaborative's professionalism is overwhelmingly positive. Clients consistently commend their exceptional project management, timely delivery, and responsiveness. For instance, one client highlighted their 'exceptional' project management skills and effective communication, while another noted their organized approach and ability to adapt strategies. Feedback reflects a high level of satisfaction with their commitment to transparency and understanding client needs, making them a reliable partner in achieving significant results.-
Advertising & Branding for Cleaning Chemicals Manufacturer
5.0 Aug 15, 2023Anderson used custom dashboards for our projects and presented themselves in a professional manner in every step. Projects were on time, minimal follow up required, incredibly organized, and switched priorities as needed.
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Website Development for Ad Agency's Client
5.0 Mar 21, 2022Daria was very accessible and understanding throughout the project--always organized and professional. This could not have happened without her involvement. Of the few issues during the Apricus project, they mostly came from the client or the agency. Neither of us are as organized as Anderson Collaborative.
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Website Redesign for Energy Service Company
4.5 Oct 7, 2021Anderson Collaborative has been very professional throughout the entire project. TDE is very happy with the updates to the site. I can always count on Trevor to get back to me. He ensures to communicate exactly where the project schedule is.
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Digital Marketing for Faith-Based Nonprofit
5.0 Oct 28, 2020We are working directly with Anderson Collaboratives’ CEO, who gives us frequent updates, quick turnaround on creatives and is professional in every way. He is thoughtful and strategic in his approach to each project, making sure he matches his service to our goals.
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SMM, PPC Management & Marketing Strategy for Museum
5.0 Oct 23, 2024We partnered with Anderson Collaborative to enhance our digital marketing efforts, and their project management skills have been exceptional. They consistently delivered all items on time, ensuring our campaigns ran smoothly and effectively. Their team was highly responsive to our needs, adapting strategies as necessary to maximize our reach and engagement. Thanks to their expertise, we've seen significant growth in our social media presence and ticket sales.
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3 of 3 Media Planning & Buying reviews are 5 stars$200,000 – $999,999 avg. project costRead 3 ReviewsMedia Planning & Buying PROJECT HIGHLIGHT
Lead Gen Marketing Strategy for Coworking Spaces Provider
5.0 — Anderson Collaborative has developed a marketing strategy focused on lead generation for a coworking spaces provider. Their work has included media buying, data analytics, web management, and CRM Read moreWas this helpful?
Industry Experience
Anderson Collaborative™ has demonstrated expertise across diverse industries, including financial services, arts and entertainment, advertising and marketing, real estate, and more. Clients commend their strong project management, effective communication, and ability to significantly increase leads and engagement through targeted digital strategies. Overall, the sentiment is highly positive, particularly in arts and entertainment, where measurable outcomes include substantial increases in audience reach and ticket sales. They are recognized for their innovative solutions, making them a solid choice for businesses seeking impactful marketing support.
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Advertising & marketing Consumer Products Real estate Motion Pictures & Film Software Retail Business services Energy & natural resources Nonprofit Financial services Arts, entertainment & musicWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently highlight Anderson Collaborative's strong value for money, noting their competitive pricing and effective results. One client praised their 'good value for cost,' while another mentioned a '5-fold increase in sales and profitability' attributed to their services. Many reviews emphasize the company's ability to deliver impressive returns on investment, with clients reporting high returns on ad spend. Overall, the sentiment is overwhelmingly positive, with clients appreciating both the cost-effectiveness and the quality of service provided.Was this helpful?
$25,000+$150 - $199 / hr2 - 9Incline Village, NVServices provided
50% Media Planning & Buying15% Marketing Strategy10% Conversion Optimization +3 services10% Pay Per Click10% Social Media Marketing5% Market ResearchSee all 18 projectsEXL Media is a Media Planning and Buying firm offering services such as ad buying, audience segmentation, and advertising strategy. Clients commend their professionalism and strategic approach, with 100% of reviews highlighting their excellent project management and dedication to client goals. Approximately 25% of reviews specifically praise their deep industry knowledge and media company relationships.
1 of 2 reviews are 5 stars2 new reviews for Media Planning & Buying services$1,000,000 – $9,999,999 avg. project costRead 2 Recent ReviewsReviewed 2 times in the past 6 months
Recent client feedback on EXL Media highlights their strong project management and strategic capabilities. A marketing director noted their proactive approach and impressive results, including an 11x return on ad spend. Another client praised their extensive knowledge and commitment to mission-driven work, while also suggesting clearer expectations for campaign fulfillment. Overall, sentiment is highly positive, emphasizing EXL Media's effectiveness in driving engagement and optimizing media strategies.Was this helpful?
3 of 4 Media Planning & Buying reviews are 5 stars2 new reviews for Media Planning & Buying in past 6 months$200,000 – $999,999 avg. project costRead 4 ReviewsMedia Planning & Buying PROJECT HIGHLIGHT
Media Planning & Buying Services for Real Estate Group
5.0 — EXL Media provides media planning and buying services for a real estate company. The team supports the client's media strategy, manages paid media accounts, optimizes campaigns, and offers Read moreWas this helpful?
Industry Experience
EXL Media has demonstrated considerable expertise across various industries, notably in non-profit, hospitality, and healthcare. In non-profit, they received praise for strategic media campaigns that effectively engaged target audiences, such as families for health initiatives. In hospitality, clients highlighted their ability to exceed revenue goals through integrated marketing strategies, showcasing a strong ROI. Their strengths include exceptional project management, deep industry knowledge, and a collaborative approach that integrates seamlessly with client teams. Overall, sentiment is overwhelmingly positive, particularly for clients in non-profit and hospitality sectors.
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Hospitality & leisure Transportation Real estate Healthcare Food & Beverages Agriculture Sports Financial services Arts, entertainment & music Non-profit Advertising & marketingWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently note EXL Media's strong value for money, highlighting their effective media buying strategies and impressive ROI. One client mentioned an 11x return on ad spend, while another praised their ability to negotiate favorable contracts, ensuring maximum budget utilization. Feedback reflects a sentiment of trust, with many clients feeling that EXL Media acts as an extension of their teams, enhancing overall project outcomes. Overall, the agency is viewed as a cost-effective partner delivering high-quality results.Was this helpful?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
50% Media Planning & Buying20% Pay Per Click15% Social Media Marketing +2 services10% Advertising5% Marketing StrategySee all 16 projectsHotspex Media is a prominent firm specializing in Media Planning and Buying, renowned for its expertise in advertising strategy and ad space purchasing. Across reviews, 100% of clients praised their exceptional customer service and performance results, highlighting their responsiveness and insightful recommendations. Clients noted their punctuality and effective communication, with no reported areas for improvement.
Reviews mention Timely
Clients have consistently praised Hotspex Media for their timeliness and punctuality in delivering projects. One client noted their work was delivered 'on time and on budget,' while another highlighted their 'very punctual and timely' response to requests. The proactive nature of the team in flagging concerns and maintaining communication was also appreciated, indicating a strong commitment to project management and client satisfaction.-
Digital Marketing & SMM for Household Appliances Co
4.5 Apr 26, 2024Hotspex Media has delivered work on time and on budget. We use a combination of different tools and channels to collaborate, including email, phone calls, Google Meet calls, and Google Docs.
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Digital Marketing & Ad Planning Services for PR Agency
5.0 May 4, 2023Very punctual and timely with requests and deliverables.
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Digital & Out-of-Home Marketing for PR Firm
5.0 Jan 14, 2022Hotspex Media does a stellar job meeting budgets and deadlines. Generally, we communicate with their team via phone calls and email.
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Omnichannel Media Marketing for Restaurant Franchiser
5.0 Nov 27, 2025Hotspex Media’s project management is highly organized and dependable. The team communicates clearly, sets realistic timelines, and provides consistent updates at every stage of the process. Milestones, deliverables, and next steps are always transparent, which makes collaboration smooth and efficient. Moreover, Hotspex Media consistently delivers work on or ahead of schedule. When timelines are tight, the team demonstrates flexibility and a strong ability to prioritize without compromising quality.
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2 of 2 Media Planning & Buying reviews are 5 stars$50,000 – $199,999 avg. project costRead 2 ReviewsMedia Planning & Buying PROJECT HIGHLIGHT
Digital Marketing & Ad Planning Services for PR Agency
5.0 — Hotspex Media provides marketing services for a PR agency's end clients. Their tasks include digital marketing and advertising planning, buying, and strategy for multiple accounts within the Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Hotspex Media is frequently praised for delivering excellent value for money, with clients noting significant improvements in campaign performance and cost efficiency. For instance, one client reported lower cost per impressions and more effective engagement rates, allowing them to maximize their budget. Another highlighted Hotspex's ability to provide high-quality service within budget constraints, stating, "good value for cost." Overall, the sentiment is overwhelmingly positive, with clients expressing satisfaction with the ROI and the responsive, strategic support provided.Was this helpful?
More responsive than most other service providers
Get in TouchHotspex Media is very responsive
They are a great candidate to start a conversation with. Send them a short message or project inquiry.Was this helpful?
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UndisclosedUndisclosedFreelancerFairfax Station, VA
Services provided
10% Media Planning & Buying20% Search Engine Optimization20% Web Design +5 services10% Marketing Strategy10% Pay Per Click10% Sales Outsourcing10% Social Media Marketing10% Web DevelopmentSEO agency Bold Vision Marketing was established in 2023. The team provides Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerLegionowo, Poland
Services provided
10% Media Planning & Buying30% Content Writing Services20% Branding +3 services20% Content Marketing10% Event Management10% SMS MarketingTomek Banasik is a Content Writing Services company headquartered in Legionowo, Poland. They offer Content Writing Services and Branding and were established in 2007.
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UndisclosedUndisclosedFreelancer
Services provided
10% Media Planning & Buying15% Content Marketing15% Public Relations +6 services10% Advertising10% Branding10% Corporate Photography10% Search Engine Optimization10% Social Media Marketing10% Video ProductionKrueger Marketing & Communications, a small public relations company, is in Lawrence, Kansas. Their services include Public Relations and Content Marketing.
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UndisclosedUndisclosedFreelancerSaint Paul, MN
Services provided
10% Media Planning & Buying60% Content Writing Services10% Advertising +2 services10% Content Marketing10% Video ProductionContent Writing Services company Conk Creative LLC was founded in 2008. Headquartered in Saint Paul, Minnesota, the team specializes in Content Writing Services and Advertising.
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UndisclosedUndisclosedFreelancerFargo, ND
Services provided
10% Media Planning & Buying20% Content Marketing10% Branding +6 services10% Content Writing Services10% Corporate Training & Coaching10% Email Marketing10% Marketing Strategy10% Pay Per Click10% Search Engine OptimizationContent Marketing company lonna.co was established in 2015. The team specializes in Content Marketing and Branding.
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UndisclosedUndisclosedFreelancerBari, Italy
Services provided
10% Media Planning & Buying20% CRM Consulting and SI20% Fractional CMO Services +4 services20% Social Media Marketing10% E-Commerce Development10% Market Research10% Web DevelopmentEmanuele Veneziani is a social media marketing firm. The firm is headquartered in Bari, Italy. Their team focuses on Social Media Marketing and CRM consulting and SI.
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UndisclosedUndisclosedFreelancer
Services provided
10% Media Planning & Buying10% Commercial Financing10% Commercial Property Management +7 services10% Event Management10% Executive Search10% Fractional CMO Services10% Market Research10% Public Relations10% Sales Outsourcing10% Social Media MarketingMitchell Brown Consulting is a small Lutherville, Maryland-based PR company. The team provides Public Relations and Market Research.
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UndisclosedUndisclosedFreelancerSyracuse, NY
Services provided
10% Media Planning & Buying10% Branding10% CRM Consulting and SI +7 services10% Content Marketing10% Email Marketing10% Market Research10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing10% Web DevelopmentElite Venture Media is a branding agency. Their team is based in Syracuse, New York. The firm specializes in Branding and Market Research.
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UndisclosedUndisclosedFreelancer
Services provided
10% Media Planning & Buying20% Fractional CMO Services10% Branding +6 services10% CRM Consulting and SI10% Content Marketing10% Direct Marketing10% SMS Marketing10% Search Engine Optimization10% Social Media MarketingLocated in San Francisco Bay Area, California, CHIEF ROI is a Fractional CMO Services company. They focus on Fractional CMO Services and Branding.
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UndisclosedUndisclosedFreelancerSan Antonio, TX
Services provided
10% Media Planning & Buying10% Advertising10% Business Consulting +7 services10% Content Marketing10% Market Research10% Marketing Strategy10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing10% Video ProductionGURUPRESARIO is a San Antonio, Texas-based Advertising company. The team specializes in Advertising and Market Research.
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UndisclosedUndisclosedFreelancerRuislip, England
Services provided
10% Media Planning & Buying20% Content Marketing20% Corporate Photography +4 services20% Video Production10% Branding10% Public Relations10% Social Media MarketingGCC Treasures is a Content Marketing company. The team is in Ruislip, England, and their services include Content Marketing and Video Production.
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List of the Top 15 Media Buying & Planning Firms
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UndisclosedUndisclosed50 - 249San Francisco, CA
Ability to deliver
36/40.017.4/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
60% Media Planning & Buying40% Other -
$25,000+$200 - $300 / hr10 - 49Atlanta, GA
Ability to deliver
36.7/40.017.4/20 Reviews9.7/10 Clients & Experience9.6/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
35.3/40.016.6/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$1,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
32.3/40.017.4/20 Reviews5/10 Clients & Experience9.8/10 Market PresenceService focus
70% Media Planning & Buying30% Other -
$10,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
38.5/40.019/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
UndisclosedUndisclosed10 - 49Toronto, Canada
Ability to deliver
29.7/40.016.2/20 Reviews7.9/10 Clients & Experience5.6/10 Market PresenceService focus
100% Media Planning & Buying -
$5,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
38/40.019.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$1,000+< $25 / hr50 - 249New Delhi, India
Ability to deliver
39.8/40.020/20 Reviews9.9/10 Clients & Experience9.8/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$25,000+$150 - $199 / hr2 - 9Incline Village, NV
Ability to deliver
32.7/40.017.6/20 Reviews8.5/10 Clients & Experience6.5/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
37.8/40.018.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$50,000+$150 - $199 / hr10 - 49Thousand Oaks, CA
Ability to deliver
30.5/40.016.2/20 Reviews9.3/10 Clients & Experience4.9/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$5,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
38.5/40.018.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$100,000+Undisclosed10 - 49San Francisco, CA
Ability to deliver
35.6/40.016.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
$50,000+$150 - $199 / hr50 - 249Toronto, Canada
Ability to deliver
38.4/40.019.6/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
38.8/40.018.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$5,000+$100 - $149 / hr50 - 249Toronto, Canada
Ability to deliver
27.6/40.016.2/20 Reviews6/10 Clients & Experience5.3/10 Market PresenceService focus
60% Media Planning & Buying40% Other -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
32/40.016.2/20 Reviews9.1/10 Clients & Experience6.7/10 Market PresenceService focus
40% Media Planning & Buying60% Other -
$1,000+$100 - $149 / hr1,000 - 9,999Las Vegas, NV
Ability to deliver
27.4/40.016.2/20 Reviews3.3/10 Clients & Experience7.9/10 Market PresenceService focus
35% Media Planning & Buying65% Other -
UndisclosedUndisclosed250 - 999Pittsburgh, PA
Ability to deliver
32.4/40.017/20 Reviews8.6/10 Clients & Experience6.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
32.4/40.016.2/20 Reviews8.4/10 Clients & Experience7.8/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
UndisclosedUndisclosed50 - 249New York, NY
Ability to deliver
35/40.017/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$100 - $149 / hr50 - 249Burlington, Canada
Ability to deliver
34.8/40.016.4/20 Reviews9.5/10 Clients & Experience8.9/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
26.6/40.017/20 Reviews4/10 Clients & Experience5.6/10 Market PresenceService focus
100% Media Planning & Buying -
$25,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
35.8/40.016.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$1,000+Undisclosed10 - 49Las Vegas, NV
Ability to deliver
33.1/40.018.6/20 Reviews6/10 Clients & Experience8.5/10 Market PresenceService focus
30% Media Planning & Buying70% Other -
$5,000+$200 - $300 / hr2 - 9Chicago, IL
Ability to deliver
34/40.016/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
30% Media Planning & Buying70% Other -
$25,000+$200 - $300 / hr50 - 249Berlin, Germany
Ability to deliver
35.7/40.016.4/20 Reviews9.9/10 Clients & Experience9.4/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$50,000+Undisclosed10 - 49St. Charles, IL
Ability to deliver
28.6/40.016.2/20 Reviews7.2/10 Clients & Experience5.2/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$25,000+Undisclosed250 - 999
Ability to deliver
31.4/40.015.8/20 Reviews7.9/10 Clients & Experience7.7/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$5,000+Undisclosed10 - 49Costa Mesa, CA
Ability to deliver
34/40.015.6/20 Reviews10/10 Clients & Experience8.4/10 Market PresenceService focus
25% Media Planning & Buying75% Other
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