Top Media Buying & Planning Agencies
The biggest challenge for businesses nowadays is reaching their audiences at the right time. Media buying can help brands expand their reach and connect with their target audience effectively, ensuring maximum return.
Essentially, media buying is a form of advertising that involves procuring advertising space on relevant media channels such as television, radio, print, and digital. It aims to secure those slots at the optimal time and cost for optimal exposure. The process requires extensive planning and strategic negotiations, requiring in-depth data on demographics and competition.
Media buying agencies are dedicated service providers that specialize in purchasing, managing, and optimizing ad placements for brands. They can handle everything from market research and audience targeting to negotiating ad placements and performance analysis. These agencies are also committed to building strong relationships with media providers, allowing them to secure premium ad spaces for competitive prices.
Before enlisting the services of a professional media buying agency, it’s important to understand price models and costs to avoid financial strain. Most media buying agencies follow one of five common structures — Cost Per Mille (CPM), Cost Per Click (CPC), Cost Per Acquisition (CPA), flat-rate pricing, and retainer model. Each of these has its advantages and disadvantages and which is the best will ultimately depend on the client’s goals and financial resources.
Media buying is a powerful solution when executed correctly. However, success ultimately depends on finding the right agency that understands your goals, offers the best package for your investment, and can guide you through the process.
5,901 Companies
List of the Top Media Buying & Planning Firms
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Miami, FLServices provided
10% Media Planning & Buying10% Advertising10% E-Commerce Development +7 services10% Market Research10% Marketing Strategy10% Pay Per Click10% Public Relations10% Video Production10% Web Design10% Web DevelopmentSee all 23 projectsAnderson Collaborative™ is a strategic Media Planning and Buying agency specializing in advertising strategy, media audience segmentation, and digital marketing services. Clients consistently commend the company for its exceptional communication, adaptability, and data-driven approach. With a 100% positive feedback rate, reviewers frequently highlight the agency's ability to deliver impressive ROAS, with one client noting an 8-10 times return on ad spend.
Reviews mention Communicative
The feedback regarding Anderson Collaborative's communication is overwhelmingly positive. Clients consistently highlight their proactive communication style and responsiveness, with specific praise for their timely project management and regular updates. For instance, one client noted, "Their project management team excels in clear and efficient communication," while another remarked on their "constant communication" which simplifies project execution. Overall, clients express satisfaction with the level of engagement and support provided, indicating a strong fit for collaborative partnerships.-
Digital Marketing Services for E-Commerce Services Co
5.0 May 30, 2024Working with Anderson Collaborative has been a very smooth process. Communication and project deadlines have always been effective and on time.
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PPC, SEO & Media Buying for Full-Service Media Company
5.0 Dec 13, 2022Anderson Collaborative keeps constant communication with us to make the project easy. We have weekly phone calls and daily email exchanges, and we can also create group text messages. Moreover, we use Google Meet a lot to communicate. Whenever a client has a concern or needs a change, Anderson Collaborative is right there for us to help solve the issue.
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Web Design & Dev for Marketplace & Booking Tech Platform
5.0 Apr 1, 2022They kept us up to date with regular emails, and we met once a week on a video call. Their communication was excellent considering we are in Australia, Trevor is in the USA and Daria is in Europe.
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Website Redesign for Energy Service Company
4.5 Oct 7, 2021I can always count on Trevor to get back to me. He ensures to communicate exactly where the project schedule is.
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Web Design & Branding for Medical Billing Company
5.0 Jun 21, 2021Communications was a definite strength of working with Anderson Collaborative. We had weekly Google Meet video calls with both of our assigned point people attending. They also sent pre-meeting emails with links to review progress allowing everyone to be prepared for very productive meetings.
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1 of 1 reviews is 5 starsUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
In recent reviews, clients have praised Anderson Collaborative™ for their effective project management and responsiveness. One client noted a significant increase in website traffic and lead submissions, attributing this success to the team's urgency and commitment to objectives. The company was selected for its high ratings and alignment with client values, demonstrating strong satisfaction. Overall, sentiment is overwhelmingly positive, with no significant areas for improvement identified by clients.Was this helpful?
3 of 3 Media Planning & Buying reviews are 5 stars$200,000 – $999,999 avg. project costRead 3 ReviewsMedia Planning & Buying PROJECT HIGHLIGHT
Advertising & Branding for Cleaning Chemicals Manufacturer
5.0 — Anderson Collaborative provides advertising services for a cleaning chemicals manufacturer. They improve the brand's social media presence and handle product launches, ad spend, design, and Read moreWas this helpful?
Industry Experience
Anderson Collaborative™ demonstrates significant expertise in various industries, notably Arts, Entertainment & Music, Advertising & Marketing, Consumer Products, Real Estate, and Financial Services. Clients praise their innovative digital marketing strategies, robust project management, and ability to enhance visibility and sales. Overall sentiment across industries is highly positive, with clients noting substantial improvements in engagement and ROI, making them a suitable partner for organizations seeking growth in these sectors.
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Arts, entertainment & music Advertising & marketing Consumer Products Real estate Motion Pictures & Film Software Retail Business services Energy & natural resources Nonprofit Financial servicesWas this helpful?
$25,000+$150 - $199 / hr2 - 9Incline Village, NVServices provided
55% Media Planning & Buying15% Marketing Strategy10% Conversion Optimization +2 services10% Pay Per Click10% Social Media MarketingSee all 17 projectsEXL Media is a proficient media planning and buying firm that excels in advertising strategy and ad service purchasing. They receive overwhelmingly positive feedback, with 100% of reviewers praising their strategic approach and effective project management. Clients consistently commend their expertise in media audience segmentation and their ability to secure excellent advertising deals, resulting in significant business growth.
Reviews mention Helpful
Clients express a strong sentiment of satisfaction regarding the helpfulness of EXL Media. One reviewer highlighted their profound understanding of operational needs, noting they proactively identify issues affecting advertising strategy. Another emphasized their personal attention and efficient project management, stating that EXL Media acts as an extension of their team. Overall, clients appreciate their strategic thinking, responsiveness, and the value they add, reinforcing the sentiment that EXL Media is a truly helpful partner.-
Paid Search Advertising for Medical Device Company
5.0 Mar 21, 2022The EXL Media team has been really helpful with our campaigns. They’re fantastic at project management. The team is very responsive and clear in their communication, and we primarily use email. EXL Media does a great job of making sure we provide what they need. Additionally, they’re great at sticking to timelines. EXL Media’s level of service is great, and they’re very friendly. They’ve helped me understand the programs since I’m not an expert on Google Ads or Microsoft Advertising.
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Traditional & Digital Advertising for Government Agency
5.0 Sep 16, 2020They’ve taken the time to get to know our operation really well. They’re able to point out operational issues that might have an impact on our advertising strategy before I even think of them or bring them up. The team also keeps us very organized, making sure the creative gets to the right advertisers on time, in the right format. They're really helpful. EXL Media is very efficient. They give us personal attention and a lot of extra value without having too many layers of project management, account executives, and other folks that would get in the way of clear communication.
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Digital Billboard Buying & Advertising for Nonprofit Org
5.0 Jan 28, 2025They have tremendous and deep relationships with the media companies. The team works tirelessly to help us achieve our goals. They feel like true partners. They really understand what we’re trying to achieve, work hard to secure the best deals for us, and are very helpful.
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0 of 1 reviews is 5 stars1 new review for Media Planning & Buying servicesUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent reviews of EXL Media highlight a strong performance in managing integrated marketing efforts, particularly for Riverside Luxury Cruises. Clients commend their proactive communication, strategic budget management, and impressive return on ad spend, citing an 11x return for consumer placements. Overall sentiment is highly positive, with clients noting their alignment on values and ability to stay ahead of industry trends, though there are no identified areas for improvement.Was this helpful?
2 of 3 Media Planning & Buying reviews are 5 stars1 new review for Media Planning & Buying in past 6 months$200,000 – $999,999 avg. project costRead 3 ReviewsMedia Planning & Buying PROJECT HIGHLIGHT
Digital & Print Media Buying & Advertising for Cruise Line
4.5 — EXL Media provides digital and print media buying and advertising services for a river cruise line. The team manages a significant monthly advertising budget across Google, Meta, Bing, and Read moreWas this helpful?
Industry Experience
EXL Media has garnered positive feedback across various industries, including non-profit, real estate, healthcare, hospitality, and marketing. Reviewers praised their strategic media buying, campaign effectiveness, and adaptability to client needs. Notably, in the non-profit sector, they successfully increased community awareness. In healthcare, they demonstrated deep industry knowledge, leading to improved patient engagement. Their strengths in project management and communication resonate across all sectors, making them a strong fit for clients seeking comprehensive media solutions.
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Hospitality & leisure Non-profit Real estate Healthcare Food & Beverages Agriculture Advertising & marketing Sports Financial services Transportation Arts, entertainment & musicWas this helpful?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
50% Media Planning & Buying20% Pay Per Click15% Social Media Marketing +2 services10% Advertising5% Marketing StrategySee all 16 projectsHotspex Media is a Media Planning and Buying firm known for its expertise in digital marketing and advertising strategy. Out of the reviews analyzed, 100% highlight the company's responsive communication and expert recommendations, resulting in successful campaign performance. Notably, clients appreciate their thorough understanding of unique market needs and the high value they offer for their services.
1 of 1 reviews is 5 starsUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
In recent reviews, clients have praised Hotspex Media for their organized project management, effective communication, and impactful media strategies. One client highlighted a notable 30% increase in brand sentiment due to Hotspex's insights and execution. Their Reticle platform was commended for enhancing audience targeting accuracy. However, some feedback suggested the need for more proactive updates during quieter phases. Overall, the sentiment reflects strong satisfaction with Hotspex Media's performance and collaborative approach.Was this helpful?
2 of 2 Media Planning & Buying reviews are 5 stars$50,000 – $199,999 avg. project costRead 2 ReviewsMedia Planning & Buying PROJECT HIGHLIGHT
PPC Services for Digital Services & Imaging Solutions Co
5.0 — Hotspex Media manages paid digital marketing campaigns for a digital services and imaging solutions company. The team is responsible for the social media advertising strategies across B2B and B2C Read moreWas this helpful?
Industry Experience
Hotspex Media has demonstrated expertise across various industries, including Manufacturing, Beauty & Cosmetics, Telecommunications, Consumer Products, Advertising & Marketing, Business Services, Healthcare, and Food & Beverage. Feedback highlights their strengths in digital marketing strategy, campaign management, and analytics, with clients noting impressive results in brand awareness, traffic generation, and lead conversion. Overall, sentiment is highly positive, indicating that companies in these sectors can expect effective, detail-oriented service and impactful outcomes from Hotspex Media.
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Manufacturing Beauty & Cosmetics Consumer Products Advertising & marketing Business services Other Industry Retail Construction Healthcare Telecommunications Food & BeverageWas this helpful?
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UndisclosedUndisclosedFreelancerRuislip, England
Services provided
10% Media Planning & Buying20% Content Marketing20% Corporate Photography +4 services20% Video Production10% Branding10% Public Relations10% Social Media MarketingGCC Treasures is a Content Marketing company. The team is in Ruislip, England, and their services include Content Marketing and Video Production.
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List of the Top 15 Media Buying & Planning Firms
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UndisclosedUndisclosed50 - 249San Francisco, CA
Ability to deliver
33.5/40.015.8/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Media Planning & Buying40% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
35.5/40.016.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$1,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
31.5/40.016.6/20 Reviews5/10 Clients & Experience9.8/10 Market PresenceService focus
70% Media Planning & Buying30% Other -
$10,000+$100 - $149 / hr10 - 49Los Angeles, CA
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
UndisclosedUndisclosed10 - 49Toronto, Canada
Ability to deliver
29.7/40.016.2/20 Reviews7.9/10 Clients & Experience5.6/10 Market PresenceService focus
100% Media Planning & Buying -
$25,000+$150 - $199 / hr2 - 9Incline Village, NV
Ability to deliver
32.5/40.017.4/20 Reviews8.5/10 Clients & Experience6.5/10 Market PresenceService focus
55% Media Planning & Buying45% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$5,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
38/40.019.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$1,000+< $25 / hr50 - 249New Delhi, India
Ability to deliver
39.8/40.020/20 Reviews9.9/10 Clients & Experience9.8/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$1,000+$100 - $149 / hr10 - 49Calgary, Canada
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$5,000+$200 - $300 / hr10 - 49Toronto, Canada
Ability to deliver
37.2/40.018.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$50,000+$150 - $199 / hr10 - 49Thousand Oaks, CA
Ability to deliver
30.5/40.016.2/20 Reviews9.3/10 Clients & Experience4.9/10 Market PresenceService focus
50% Media Planning & Buying50% Other -
$10,000+Undisclosed10 - 49Miami, FL
Ability to deliver
32.6/40.016.8/20 Reviews9.1/10 Clients & Experience6.7/10 Market PresenceService focus
40% Media Planning & Buying60% Other -
$1,000+$100 - $149 / hr1,000 - 9,999Las Vegas, NV
Ability to deliver
28/40.016.8/20 Reviews3.3/10 Clients & Experience7.9/10 Market PresenceService focus
35% Media Planning & Buying65% Other -
$5,000+$100 - $149 / hr50 - 249Toronto, Canada
Ability to deliver
27.6/40.016.2/20 Reviews6/10 Clients & Experience5.3/10 Market PresenceService focus
60% Media Planning & Buying40% Other -
$100,000+Undisclosed10 - 49San Francisco, CA
Ability to deliver
35/40.015.6/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
UndisclosedUndisclosed50 - 249New York, NY
Ability to deliver
35.2/40.017.2/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
UndisclosedUndisclosed250 - 999Pittsburgh, PA
Ability to deliver
32.4/40.017/20 Reviews8.6/10 Clients & Experience6.8/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
32.4/40.016.2/20 Reviews8.4/10 Clients & Experience7.8/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$5,000+$150 - $199 / hr50 - 249New York, NY
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
33.7/40.018.2/20 Reviews9.7/10 Clients & Experience5.8/10 Market PresenceService focus
30% Media Planning & Buying70% Other -
$10,000+$100 - $149 / hr50 - 249Burlington, Canada
Ability to deliver
35/40.016.6/20 Reviews9.5/10 Clients & Experience8.9/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
26.8/40.017.2/20 Reviews4/10 Clients & Experience5.6/10 Market PresenceService focus
100% Media Planning & Buying -
$5,000+$200 - $300 / hr2 - 9Chicago, IL
Ability to deliver
34.4/40.016.4/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
30% Media Planning & Buying70% Other -
$25,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
36/40.016.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$10,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
25% Media Planning & Buying75% Other -
$10,000+$25 - $49 / hr10 - 49Coral Gables, FL
Ability to deliver
35.4/40.016.8/20 Reviews9.9/10 Clients & Experience8.7/10 Market PresenceService focus
20% Media Planning & Buying80% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.5/40.017.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
10% Media Planning & Buying90% Other -
$25,000+$200 - $300 / hr50 - 249Berlin, Germany
Ability to deliver
35.7/40.016.4/20 Reviews9.9/10 Clients & Experience9.4/10 Market PresenceService focus
15% Media Planning & Buying85% Other -
$50,000+Undisclosed10 - 49St. Charles, IL
Ability to deliver
28.6/40.016.2/20 Reviews7.2/10 Clients & Experience5.2/10 Market PresenceService focus
50% Media Planning & Buying50% Other
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