Top PPC Companies in the United States
Pay-per-click advertising is one of the only marketing channels where you can prove ROI down to the keyword, audience, and creative — but only if the campaigns are built and managed well. The strongest U.S. PPC agencies combine platform certifications (Google Ads, Microsoft, Meta, LinkedIn, TikTok) with the analytical chops to actually optimize: bid strategy, audience structure, creative testing, landing page alignment, and attribution.
Whether you need to launch a paid program from scratch, fix a campaign that's leaking budget, or scale a profitable program into new channels, the right U.S. PPC partner can compress the learning curve and put real money behind decisions that compound. Clutch helps you compare top U.S. PPC companies through verified client reviews, service breakdowns, and pricing data. Filter by budget, industry, and platforms, and explore related directories:
15 Leaders 15 Contenders
9,794 Companies
List of the Best U.S. Pay Per Click Agencies and PPC Management Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
60% Pay Per Click10% Advertising10% Conversion Optimization +2 services10% Search Engine Optimization10% Social Media MarketingSee all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
Reviews mention Transparent
KlientBoost has received overwhelmingly positive feedback regarding their transparency and communication. Clients frequently highlighted the company's commitment to providing clear and detailed performance reports, which fostered trust and confidence. For instance, one client noted their 'transparent reports' and 'constant communication' led to consistent growth in lead volume, while another emphasized KlientBoost's 'open communication' and 'honest assessments' of campaign performance. Overall, clients appreciate the high level of responsiveness and clarity in the partnership.-
PPC & Social Media Mktg for Digital Marketing Co
5.0 Oct 9, 2024KlientBoost is very transparent in communication and project management. Our account manager is super responsive and on top of our needs.
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Web Design, PPC & Marketing for IT Services Company
5.0 Aug 5, 2024We have full visibility into our Ad accounts as well as a real-time report from KlientBoost. We also have visibility into KlientBoost's project management portal, Asana, allowing us to view the work items that they are working to accomplish.
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Google Ads Management & Social Media Mktg for Plumbing Co
5.0 Jul 10, 2023We were impressed with their transparency and ability to test and work with us.
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Content Marketing for Health & Wellness Company
5.0 Jun 23, 2023Transparency was highlighted as a key aspect of their operations.
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Social Media Marketing for Medical Education Organization
5.0 Jan 18, 2022Amazing, they communicate through Asana and its fully transparent.
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7 of 7 reviews are 5 stars4 new reviews for Pay Per Click services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
In the past six months, client feedback for KlientBoost has been overwhelmingly positive. Clients praised their professionalism, effective communication, and timely delivery of results. For instance, one client noted a 149% year-over-year growth in conversions, while another highlighted a significant drop in cost-per-acquisition. Clients appreciated their collaborative approach and deep industry knowledge, with one stating they felt like an extension of their own team. Overall, reviewers expressed high satisfaction, with few suggestions for improvement.Was this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
KlientBoost has received positive feedback regarding their cost-effectiveness and value for money across various client projects. Clients frequently noted that their pricing aligns well with budget expectations, with one client stating, "Pricing fit our budget" and another highlighting, "Good value for cost." Additionally, measurable outcomes include significant reductions in cost per lead and increased return on ad spend, demonstrating their effectiveness in optimizing marketing expenditures. Overall, clients express satisfaction with the results achieved relative to the investment made.Was this helpful?
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$5,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
50% Pay Per Click10% Demand Generation Marketing10% Ecommerce Marketing +3 services10% Performance Marketing10% Search Engine Optimization10% Social Media MarketingSee all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
Reviews mention Knowledgeable
The overall sentiment regarding the expertise of Disruptive Advertising is overwhelmingly positive. Clients frequently highlight the team's extensive knowledge and professionalism, with one client stating they feel like an extension of their own marketing department. Specific feedback includes appreciation for the team's ability to provide tailored strategies, quick responses, and their proactive approach to campaign management. Clients noted that Disruptive consistently delivers results that exceed expectations, making them a trusted partner in achieving marketing goals.-
Digital Marketing Support for Garden Decor Manufacturer
5.0 Sep 29, 2023The report that we have with the team is unlike any other group that we've worked with. They are very knowledgeable and get great results.
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Digital Marketing & PPC Campaigns for Spatial Data Company
5.0 Aug 9, 2023We are a unique company with unique solutions, so having a flexible, receptive, & knowledgeable partner is crucial to us achieving our goals.
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Growth Marketing for Healthcare Technology Firm
5.0 Nov 10, 2022The team is really knowledgeable and willing to share what they know. They take the time to explain why they recommended certain strategies and they were always open to try new things.
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SEO & PPC for Dental Practice
5.0 Oct 12, 2022Their overall knowledge of PPC was impressive, depth of marketing team, dedication of Sarah to the success of our account.
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PPC Services for Data Intelligence Company
5.0 Aug 26, 2022We look to them for expertise and they deliver - but not in a way of superiority. They help us grow in our knowledge and effectiveness by teaching us along the way.
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3 of 4 reviews are 5 stars4 new reviews for Pay Per Click services$200,000 – $999,999 avg. project costRead 4 Recent ReviewsReviewed 4 times in the past 6 months
In the last six months, Disruptive Advertising has received overwhelmingly positive feedback from clients, highlighting their expertise, communication, and proactive approach. A Marketing Director noted a 42% increase in new sales and praised the team's ability to integrate seamlessly with their own. Clients also appreciated the personalized service and clarity in data reporting. While some suggested improvements in performance tracking, overall sentiment reflects strong satisfaction with the agency's results and partnership.Was this helpful?
152 of 181 Pay Per Click reviews are 5 stars4 new reviews for Pay Per Click in past 6 months$10,000 – $49,000 avg. project costRead 181 ReviewsPay Per Click PROJECT HIGHLIGHT
Lead Generation for Software Company
5.0 — Disruptive Advertising manages a software company's Google and Microsoft Ads campaigns. The team provides bid strategy optimization, budget management, ad copy and landing page recommendations, and Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Overall feedback on Disruptive Advertising highlights a strong value for money, with numerous clients noting significant ROI improvements. For instance, one client reported a 300% increase in sales due to effective ad management, while another observed a 20% reduction in cost-per-lead after implementing their strategies. Many reviews emphasize their proactive communication and personalized service, which foster a strong partnership feel. However, a few clients expressed concerns about inconsistencies in project management and the need for better creative strategies, suggesting areas for improvement.Was this helpful?
$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
90% Pay Per Click10% Conversion OptimizationSee all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
3 of 3 reviews are 5 stars3 new reviews for Pay Per Click servicesUnknown avg. project costRead 4 Recent ReviewsReviewed 3 times in the past 6 months
Recent client feedback highlights ATRA's strong performance in managing PPC campaigns, resulting in significant increases in web traffic and sales revenue. Clients commend their transparency, proactive communication, and ability to meet efficiency goals. For instance, one client noted a 45% increase in web traffic, while another reported a 20-30% rise in sales. Overall sentiment is overwhelmingly positive, with clients appreciating the hands-on approach and expertise in PPC strategy.Was this helpful?
Industry Experience
Based on industry feedback, ATRA has demonstrated expertise across the Legal, Retail, Manufacturing, and Nonprofit sectors. In the Legal industry, they excelled in driving qualified leads and optimizing PPC campaigns, receiving praise for transparency and strategy. Retail clients experienced significant increases in sales and efficient ad spending. Their impact in Manufacturing focused on achieving high ROAS and revenue goals. Overall, sentiment indicates ATRA is a strong fit for clients within these sectors, emphasizing personalized service and data-driven strategies.
Read All ReviewsSelect Industry to see insights
Retail Other Industry Dental Environmental Services Human Resources Consumer Products Real estate Healthcare Beauty & Cosmetics Research Construction Financial services Education Design Arts, entertainment & music Information technology Business services Advertising & marketing Nonprofit Legal Manufacturing Telecommunications SoftwareWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
The feedback regarding the company's cost and value for money is overwhelmingly positive. Clients frequently highlight that ATRA's pricing aligns well with their budgets while delivering substantial ROI. One client noted a 962% increase in return on ad spend, while another reported a significant reduction in cost per lead from $30 to $7. Overall, clients appreciate the transparency, responsiveness, and tailored strategies that enhance their marketing efficiency, affirming ATRA's commitment to providing excellent value.Was this helpful?
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$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
50% Pay Per Click25% Social Media Marketing20% Search Engine Optimization +1 service5% CRM Consulting and SISee all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
59 of 66 Pay Per Click reviews are 5 stars$50,000 – $199,999 avg. project costRead 66 ReviewsPay Per Click PROJECT HIGHLIGHT
Google PPC Marketing Services for Luggage Manufacturer
5.0 — Black Propeller provides Google-focused PPC marketing services for a military luggage manufacturer. The team is helping the client increase their ad spend while also boosting their ROAS. They also Read moreWas this helpful?
Industry Experience
Black Propeller has demonstrated strong expertise in various industries, including eCommerce, Automotive, Healthcare, and Retail. Clients noted their efficiency in managing PPC campaigns and improving ROAS, with many praising their communication and project management. Positive feedback highlights their ability to deliver results such as increased leads and sales. However, some clients expressed concerns over inconsistent performance and communication delays, particularly in the Legal sector. Overall, they are well-suited for businesses seeking data-driven marketing strategies.
Read All ReviewsSelect Industry to see insights
eCommerce Transportation Healthcare Automotive Other industries Food & Beverage Other Industry Beauty & Cosmetics Medical Construction Design Real estate Manufacturing Legal Wellness & Fitness Consulting Fitness Sports Arts, entertainment & music Software Education Nonprofit IT Services Utilities Hospitality & leisure Financial services Chemicals & Biotechnology Recreation Consumer Products Advertising & marketing Retail Information technologyWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Overall, client feedback indicates that Black Propeller offers good value for money, with several clients praising their competitive pricing and effective management of ad spend. For instance, one client noted a significant reduction in cost per lead while doubling their lead volume, reflecting strong ROI. However, some reviews highlighted inconsistencies in communication and delivery, particularly regarding expectations set during initial engagements. While many clients expressed satisfaction with the results achieved, a few voiced concerns over unmet promises and service delivery.Was this helpful?
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UndisclosedUndisclosed10 - 49Brookeville, MD
Services provided
25% Pay Per Click25% Branding25% Search Engine Optimization +1 service25% Web DesignDC Web Designers is a branding company. Founded in 2000, the agency is based in Brookeville, Maryland. Their team specializes in Branding and Pay Per Click.
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UndisclosedUndisclosed10 - 49Miami Gardens, FL
Services provided
25% Pay Per Click25% Social Media Marketing25% Web Design +1 service25% Web DevelopmentFarin Innovations is a small PPC company based in Miami Gardens, Florida. Their services include Pay Per Click and Social Media Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
60% Pay Per Click10% Advertising10% Conversion Optimization +2 services10% Search Engine Optimization10% Social Media MarketingSee all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
Reviews mention Transparent
KlientBoost has received overwhelmingly positive feedback regarding their transparency and communication. Clients frequently highlighted the company's commitment to providing clear and detailed performance reports, which fostered trust and confidence. For instance, one client noted their 'transparent reports' and 'constant communication' led to consistent growth in lead volume, while another emphasized KlientBoost's 'open communication' and 'honest assessments' of campaign performance. Overall, clients appreciate the high level of responsiveness and clarity in the partnership.-
PPC & Social Media Mktg for Digital Marketing Co
5.0 Oct 9, 2024KlientBoost is very transparent in communication and project management. Our account manager is super responsive and on top of our needs.
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Web Design, PPC & Marketing for IT Services Company
5.0 Aug 5, 2024We have full visibility into our Ad accounts as well as a real-time report from KlientBoost. We also have visibility into KlientBoost's project management portal, Asana, allowing us to view the work items that they are working to accomplish.
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Google Ads Management & Social Media Mktg for Plumbing Co
5.0 Jul 10, 2023We were impressed with their transparency and ability to test and work with us.
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Content Marketing for Health & Wellness Company
5.0 Jun 23, 2023Transparency was highlighted as a key aspect of their operations.
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Social Media Marketing for Medical Education Organization
5.0 Jan 18, 2022Amazing, they communicate through Asana and its fully transparent.
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7 of 7 reviews are 5 stars4 new reviews for Pay Per Click services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
In the past six months, client feedback for KlientBoost has been overwhelmingly positive. Clients praised their professionalism, effective communication, and timely delivery of results. For instance, one client noted a 149% year-over-year growth in conversions, while another highlighted a significant drop in cost-per-acquisition. Clients appreciated their collaborative approach and deep industry knowledge, with one stating they felt like an extension of their own team. Overall, reviewers expressed high satisfaction, with few suggestions for improvement.Was this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
KlientBoost has received positive feedback regarding their cost-effectiveness and value for money across various client projects. Clients frequently noted that their pricing aligns well with budget expectations, with one client stating, "Pricing fit our budget" and another highlighting, "Good value for cost." Additionally, measurable outcomes include significant reductions in cost per lead and increased return on ad spend, demonstrating their effectiveness in optimizing marketing expenditures. Overall, clients express satisfaction with the results achieved relative to the investment made.Was this helpful?
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$5,000+$50 - $99 / hr2 - 9Serves United StatesServices provided
60% Pay Per Click15% Search Engine Optimization15% Web Design +1 service10% Direct MarketingSee all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
Reviews mention Unique expertise
Clients express strong satisfaction with PPC Force's unique expertise, particularly highlighting their talent and effective PPC services. One Managing Director noted that their lead generation efforts significantly improved, with a 30% reduction in cost per lead and a 50% decrease in cost per acquisition. The feedback emphasizes the company's commitment to delivering results on time and exceeding client expectations, reinforcing their reputation for excellence in the industry.-
PPC Services for Real Estate Investment Firm
5.0 Nov 4, 2024What did you find most impressive or unique about this company? The people and their talent in this industry.
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5 of 5 Pay Per Click reviews are 5 stars2 new reviews for Pay Per Click in past 6 months$50,000 – $199,999 avg. project costRead 5 ReviewsPay Per Click PROJECT HIGHLIGHT
Website Dev & PPC Services for Real Estate Investing Company
5.0 — PPC Force was hired by a real estate investment company to build a website. The team was responsible for ensuring the website generated improved conversion rates and more PPC leads. Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently highlight PPC Force's cost-effectiveness and value for money. One client noted a 50% reduction in cost per acquisition, while another emphasized that their pricing fit within budget and provided good value. Overall, feedback reflects strong satisfaction with the return on investment and the quality of leads generated, reinforcing the company's reputation for delivering high-value services at competitive rates.Was this helpful?
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$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
10% Pay Per Click20% Digital Strategy20% Search Engine Optimization +4 services20% Web Design10% Logo10% Social Media Marketing10% Web DevelopmentSee all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
1 of 1 reviews is 5 starsUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent reviews for Gatorworks highlight strong client satisfaction, particularly regarding website redesign and SEO management. A VP from Alford Safe and Lock Co. noted an immediate increase in business and praised Gatorworks for their quick delivery and family-like support. Clients appreciate the team's effective communication and the positive cultural fit, with no significant areas for improvement mentioned. Overall, sentiment is very positive, indicating Gatorworks as a reliable partner for digital marketing needs.Was this helpful?
1 of 2 Pay Per Click reviews are 5 stars$10,000 – $49,000 avg. project costRead 2 ReviewsPay Per Click PROJECT HIGHLIGHT
Digital Marketing Strategy for Healthcare Organization
5.0 — Gatorworks has developed a digital marketing strategy for a healthcare organization. The team's work has included creative design, PPC ad campaign management, and display, social media, and email Read moreWas this helpful?
Industry Experience
Gatorworks has demonstrated significant expertise across various industries, including Home Services, Manufacturing, Construction, Food and Beverage, Retail, Education, and Media. Reviews highlight strengths in website redesign, SEO, and digital marketing, resulting in enhanced visibility, increased traffic, and lead generation. Positive feedback emphasizes their collaborative approach, timely communication, and customer care. Overall, sentiment is notably favorable, indicating Gatorworks is a strong fit for clients seeking impactful digital solutions in diverse sectors.
Read All ReviewsSelect Industry to see insights
Manufacturing Construction Consulting Healthcare Food & Beverage Retail Real estate Advertising & marketing Education IT Services Food & Beverages Media Nonprofit Other industries Home ServicesWas this helpful?
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UndisclosedUndisclosed10 - 49Miami Beach, FL
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +1 service25% Web DevelopmentUltimeCom is a pay per click agency. The Miami Beach, Florida-based firm was founded in 2009. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Rochester Hills, MI
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +1 service25% Web DevelopmentBXB Media is a pay per click agency. Their small team is headquartered in Rochester Hills, Michigan. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Oklahoma City, OK
Services provided
25% Pay Per Click25% Advertising25% Search Engine Optimization +1 service25% Social Media MarketingFerocity, a small Advertising company, is in Oklahoma City, Oklahoma. Their services include Advertising and Pay Per Click.
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UndisclosedUndisclosed10 - 49Orland Park, IL
Services provided
25% Pay Per Click25% SMS Marketing25% Search Engine Optimization +1 service25% Social Media MarketingSocial media marketing firm Event Hawk is located in Orland Park, Illinois. Their services include Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49South Bend, IN
Services provided
25% Pay Per Click50% E-Commerce Development25% Social Media MarketingHeadquartered in South Bend, Indiana, Austin Becker E-Commerce Marketing is an e-commerce development company. Their services include E-Commerce Development and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Springfield, OH
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignBig Fish Local , a social media marketing firm, was launched in 2015. The agency specializes in Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Carlsbad, CA
Services provided
25% Pay Per Click25% Content Marketing25% Marketing Strategy +1 service25% Search Engine OptimizationDefy Digital Marketing is a Marketing Strategy company. They are in Carlsbad, California and have small team. Their team specializes in Marketing Strategy and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49Irvine, CA
Services provided
18% Pay Per Click18% Account-Based Marketing18% Social Media Marketing +5 services13% Search Engine Optimization10% Custom Software Development10% Graphic Design8% Web Development5% UX/UI DesignSocial media marketing firm Digital Innovation Group was launched in 2005. The agency focuses on Social Media Marketing and Pay Per Click.
Read moreSee All Locations (2)Irvine, CA
15560-C Rockfield Blvd Suite 212
Irvine, CA 926182 - 5
212.653.0031
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Undisclosed< $25 / hr10 - 49Richmond, TX
Services provided
20% Pay Per Click20% Custom Software Development20% Mobile App Development +2 services20% Search Engine Optimization20% Web DevelopmentFounded in 2022, Mave Business Solutions is a SEO agency. The agency offers Search Engine Optimization and Pay Per Click, and is small.
Read moreSee All Locations (2)Richmond, TX
16806 Lessels Lane
Richmond, TX 774071
+1 6468143821
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$1,000+$25 - $49 / hr50 - 249Tampa, FL
Services provided
15% Pay Per Click20% Web Design15% CRM Consulting and SI +4 services15% Content Marketing15% Search Engine Optimization10% Social Media Marketing10% UX/UI DesignSee all 19 projectsParadox Marketing is a dynamic digital advertising and marketing firm specializing in Pay-Per-Click Advertising, SEO, and PPC campaigns. Across reviews, 100% of clients highlight their exceptional project management and responsiveness. Notably, they achieved a 500% surge in Google traffic for one client, showcasing their expertise in online ad campaigns and paid search strategies.
Reviews mention Timely
Overall, client feedback regarding the timeliness of Paradox Marketing's deliverables is overwhelmingly positive. One client noted, "Projects were delivered on time when deadlines were required," highlighting their punctuality. Another client stated, "Everyone on the team executed their jobs with high standards in a timely matter," emphasizing their quick response to urgent issues. Additionally, a CEO remarked on their "attentive, quick, responsive, and timely" service, further solidifying the company's reputation for reliability and promptness.-
Digital Marketing for IT Company
5.0 Jun 28, 2024Projects were delivered on time when deadlines were required. I have multiple team members helping me at any given time from different departments all wrapped up by a superior account manager/project manager and access to the executive team for larger and complex strategies that needed to be developed and discussed.
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Website Redesign for Logistics & Supply Chain Company
4.5 Nov 7, 2022The project manager was easy to communicate with and provided regular updates. Most things were done on time and I received ample notice if a deadline was unlikely to be met.
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SEO & Digital Marketing for Health & Wellness Organization
5.0 Oct 10, 2022They're easy to work with, understand my needs, and execute tasks on time.
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SEO for B2B Equipment Retailer
5.0 Feb 14, 2022They used a task management platform, had one point of contact but with Joshua always able to be contacted. Timelines were adhered to and everything was managed very well.
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Digital Marketing & CRM Mgmt for Family Consulting Agency
5.0 Jan 20, 2022An hour ago, I sent them an email on changes I wanted them to make and they completed it as fast as possible. They’re attentive, quick, responsive, and timely.
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Industry Experience
Paradox Marketing has demonstrated expertise across various industries, including Information Technology, Healthcare, Pharmaceuticals, Logistics, Consumer Products, Financial Services, and eCommerce. Clients consistently commend their strong SEO capabilities, effective content marketing, and website development, which have led to significant traffic and lead increases. Overall sentiment indicates high satisfaction, particularly in the Medical and Logistics sectors, where the company's strategic approach has yielded measurable ROI. Paradox Marketing is well-suited for organizations seeking comprehensive digital marketing solutions.
Read All ReviewsSelect Industry to see insights
eCommerce Information technology Medical Pharmaceuticals Logistics & Supply Chain Consumer Products IT Services Business services Wellness & Fitness Financial services Healthcare Retail Other Industry Advertising & marketing TransportationWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently commend Paradox Marketing for their exceptional value for money, often noting that their costs align closely with budget expectations. For instance, one client highlighted that they outsourced their entire marketing department at a cost comparable to one full-time employee, achieving rapid ROI. Another client praised the impressive results delivered at a competitive price, stating they received significant organic traffic increases that far outweighed their investment. Overall, sentiment reflects satisfaction with both pricing and the quality of services provided.Was this helpful?
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UndisclosedUndisclosed50 - 249New York, NY
Services provided
15% Pay Per Click15% Advertising15% Branding +4 services15% Content Marketing15% Mobile & App Marketing15% Video Marketing10% AI DevelopmentSharethrough is an Advertising company. They are located in Montreal, Canada and New York, New York and have midsize team. They focus on Advertising and Branding.
Read moreSee All Locations (3)New York, NY
67 Irving Pl, 4th Floor
New York, NY 1000321 - 30
415-644-0054
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$1,000+$50 - $99 / hr50 - 249Newark, NJ
Services provided
20% Pay Per Click20% Mobile App Development20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DevelopmentVJG Interactive is a Newark, New Jersey-based application development firm. The team specializes in Mobile App Development and Pay Per Click.
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UndisclosedUndisclosedFreelancerFulton, MD
Services provided
40% Pay Per Click40% Search Engine Optimization20% AdvertisingMakriv Digital is a small pay per click company in Fulton, Maryland. Their services include Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Philadelphia, PA
Services provided
20% Pay Per Click20% Search Engine Optimization20% Social Media Marketing +2 services20% Video Production20% Web DevelopmentElite Online Media is a midsize Philadelphia, Pennsylvania-based PPC company. The team provides Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Bloomington, IN
Services provided
20% Pay Per Click20% Logo20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignClimbwire Digital Media, a Logo company, was founded in 2013. The firm focuses on Logo and Pay Per Click.
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$1,000+$50 - $99 / hrFreelancerSeattle, WA
Services provided
10% Pay Per Click20% Marketing Strategy10% Branding +6 services10% Content Marketing10% Conversion Optimization10% Digital Strategy10% Email Marketing10% Search Engine Optimization10% Social Media MarketingDesmond Harvey Consulting is a Marketing Strategy company. Their team is in Seattle, Washington. The company provides Marketing Strategy and Branding.
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$1,000+$150 - $199 / hrFreelancerGainesville, VA
Services provided
10% Pay Per Click10% Affiliate Marketing10% Content Marketing +7 services10% Conversion Optimization10% Digital Strategy10% Email Marketing10% Mobile & App Marketing10% Other Digital Marketing10% Search Engine Optimization10% Social Media MarketingFounded in 2020, Benchmark Digital DC, a small Content Marketing company, is located in Gainesville, Virginia. Their team provides Content Marketing and Conversion Optimization.
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$1,000+$100 - $149 / hrFreelancerTaylor Mill, KY
Services provided
10% Pay Per Click20% Social Media Marketing10% Business Consulting +7 services10% Content Marketing10% Digital Strategy10% Market Research10% Marketing Strategy10% Search Engine Optimization5% Other Digital Marketing5% Video ProductionCincinnati Media Marketing is a small social media marketing firm. Founded in 2020, the team focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerPortland, OR
Services provided
10% Pay Per Click70% Web Design10% Search Engine Optimization +1 service10% Social Media MarketingRainPorch, a web design company, was launched in 2021. They focuses on Web Design and Pay Per Click.
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$10,000+$100 - $149 / hrFreelancerWilmington, NC
Services provided
10% Pay Per Click20% Search Engine Optimization20% Web Design +5 services10% Content Marketing10% Digital Strategy10% Logo10% Social Media Marketing10% Video ProductionDentaMarketing is a SEO agency. The team focuses on Search Engine Optimization and Web Design, and the firm is based in Wilmington, North Carolina.
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$1,000+$25 - $49 / hrFreelancerLos Angeles, CA
Services provided
10% Pay Per Click60% Web Design10% Digital Strategy +2 services10% Search Engine Optimization10% Social Media MarketingWebVision Agency, a web design agency, is headquartered in Los Angeles, California. They offer Web Design and Digital Strategy and were established in 2018.
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UndisclosedUndisclosedFreelancerAve Maria, FL
Services provided
10% Pay Per Click20% Search Engine Optimization20% Web Design +5 services10% Advertising10% Branding10% Digital Strategy10% Logo10% Marketing StrategyDreams To Reality Leads is a SEO company launched in 2021. Located in Ave Maria, Florida, the team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerSacramento, CA
Services provided
10% Pay Per Click30% Search Engine Optimization25% Web Design +4 services15% Digital Strategy10% Logo5% Content Marketing5% Social Media MarketingUmami Digital Marketing Solutions is a small SEO agency launched in 2022. Their team offers Search Engine Optimization and Web Design.
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$1,000+$200 - $300 / hrFreelancerWestminster, CO
Services provided
10% Pay Per Click20% Conversion Optimization15% Digital Strategy +8 services15% Social Media Marketing10% Ecommerce Marketing5% Content Marketing5% Email Marketing5% Mobile & App Marketing5% Search Engine Optimization5% Video Marketing5% Web DesignVision Social is a Conversion Optimization company. Established in 2023, the firm is located in Westminster, Colorado. Their services include Conversion Optimization and Digital Strategy.
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$5,000+$150 - $199 / hrFreelancerFort Mill, SC
Services provided
10% Pay Per Click30% Search Engine Optimization30% Web Design +2 services20% Logo10% Other IT Consulting and SISEO services firm Three Peaks is located in Fort Mill, South Carolina. They focus on Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerIrvine, CA
Services provided
10% Pay Per Click20% Search Engine Optimization15% Content Marketing +7 services15% Conversion Optimization15% Social Media Marketing5% Digital Strategy5% Ecommerce Marketing5% Email Marketing5% Other Digital Marketing5% Video MarketingFounded in 2023, Metis Digital is a small SEO agency. Their team offers Search Engine Optimization and Social Media Marketing.
Read more -
Undisclosed$25 - $49 / hrFreelancerAmarillo, TX
Services provided
10% Pay Per Click40% Web Design25% Search Engine Optimization +2 services15% Marketing Strategy10% Conversion OptimizationSanford Marketing, a web design agency, was launched in 2023. Based in Amarillo, Texas, the team offers Web Design and Search Engine Optimization.
Read more -
UndisclosedUndisclosedFreelancerFort Pierce, FL
Services provided
10% Pay Per Click20% Content Writing Services20% Sales Outsourcing +3 services20% Web Design15% Search Engine Optimization15% Social Media MarketingLocated in Fort Pierce, Florida, AI Advantaged is a web design company. Founded in 2023, the team provides Web Design and Sales Outsourcing.
Read more -
$5,000+$200 - $300 / hrFreelancerNashville, TN
Services provided
10% Pay Per Click25% Marketing Strategy20% Fractional CMO Services +4 services15% Advertising10% Branding10% Web Design10% Web DevelopmentFullgrain is a Marketing Strategy company in Nashville, Tennessee. Established in 2004, the team offers Marketing Strategy and Fractional CMO Services.
Read more -
UndisclosedUndisclosedFreelancerAtlanta, GA
Services provided
10% Pay Per Click40% Fractional CMO Services10% Content Marketing +4 services10% Email Marketing10% Public Relations10% Search Engine Optimization10% Social Media MarketingFractional CMO Services company eVolvedCMO was founded in 2003. Headquartered in Atlanta, Georgia, the team specializes in Fractional CMO Services and Public Relations.
Read more -
UndisclosedUndisclosedFreelancerLong Beach, NY
Services provided
40% Pay Per Click30% Search Engine Optimization30% Social Media MarketingLaunched in 2016, Island Digital Marketing, LLC is a pay per click company. Their services include Pay Per Click and Social Media Marketing.
Read more -
UndisclosedUndisclosed50 - 249Los Angeles, CA
Services provided
20% Pay Per Click20% Email Marketing20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignReputation Rehab is a midsize Los Angeles, California-based social media marketing agency. Their services include Social Media Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerJacksonville, FL
Services provided
10% Pay Per Click30% Search Engine Optimization30% Web Design +2 services20% Web Development10% Digital StrategyLaunched in 2024, Jax Beach Digital Marketing, a small SEO company, is based in Jacksonville, Florida. Their team provides Search Engine Optimization and Web Design.
Read more -
UndisclosedUndisclosed50 - 249Middletown, DE
Services provided
20% Pay Per Click80% Search Engine OptimizationLPHADS, a SEO agency, was established in 2012. The company offers Search Engine Optimization and Pay Per Click, and is midsize.
Read more -
UndisclosedUndisclosed50 - 249Cherry Hill, NJ
Services provided
20% Pay Per Click20% Email Marketing20% Search Engine Optimization +3 services20% Social Media Marketing10% Web Design10% Web DevelopmentIzla SEO is a Cherry Hill, New Jersey-based social media marketing company. They specialize in Social Media Marketing and Email Marketing and were established in 2010.
Read more -
UndisclosedUndisclosedFreelancerLas Vegas, NV
Services provided
10% Pay Per Click20% Web Design10% AI Consulting +6 services10% Content Marketing10% Conversion Optimization10% E-Commerce Development10% Search Engine Optimization10% Social Media Marketing10% Video ProductionPrezpass Media is a small web design company. They focus on Web Design and Social Media Marketing and were founded in 2017.
Read more -
UndisclosedUndisclosedFreelancerGoffstown, NH
Services provided
10% Pay Per Click30% Social Media Marketing20% Search Engine Optimization +3 services15% Content Marketing15% Email Marketing10% Conversion OptimizationSocial media marketing firm White Birch Digital Marketing was launched in 2024. The team offers Social Media Marketing and Search Engine Optimization.
Read more -
UndisclosedUndisclosed50 - 249Troy, MI
Services provided
20% Pay Per Click20% Conversion Optimization20% Graphic Design +2 services20% Search Engine Optimization20% Social Media MarketingDigital Drive Solutions is a midsize social media marketing firm founded in 2021. Their services include Social Media Marketing and Conversion Optimization.
Read more -
$1,000+UndisclosedFreelancerWaterloo, WI
Services provided
10% Pay Per Click10% Advertising10% Content Writing Services +7 services10% Digital Strategy10% Logo10% Market Research10% Marketing Strategy10% Search Engine Optimization10% Social Media Marketing10% Web DesignStarPath Marketing is an Advertising company. They are in Waterloo, Wisconsin and have small team of experts. Their services include Advertising and Market Research.
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$1,000+UndisclosedFreelancerAlgonquin, IL
Services provided
10% Pay Per Click70% Advertising10% Performance Marketing +2 services5% Marketing Strategy5% Search Engine OptimizationStoymedia is an Advertising company launched in 2024. The firm offers Advertising and Pay Per Click.
Read more -
$1,000+$100 - $149 / hrFreelancerLincoln, NE
Services provided
10% Pay Per Click75% Search Engine Optimization10% Web Development +1 service5% Mobile App DevelopmentElevate Local is a small SEO agency in Lincoln, Nebraska. The team specializes in Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$25 - $49 / hrFreelancerLos Angeles, CA
Services provided
10% Pay Per Click50% Search Engine Optimization20% Web Development +3 services10% Social Media Marketing5% Content Marketing5% Email MarketingBest Roofing SEO Services, a SEO services firm, was launched in 2022. The team provides Search Engine Optimization and Web Development.
Read more -
$1,000+UndisclosedFreelancerHebron, KY
Services provided
10% Pay Per Click10% Advertising10% Branding +7 services10% Content Marketing10% Digital Strategy10% Direct Marketing10% Market Research10% Marketing Strategy10% Product Marketing10% Social Media MarketingAdvertising company Ryder Marketing LLC was established in 2023. The small team focuses on Advertising and Branding.
Read more -
$1,000+$25 - $49 / hrFreelancerDenver, CO
Services provided
10% Pay Per Click25% Social Media Marketing10% Content Marketing +8 services10% Digital Strategy10% Marketing Strategy10% Web Design5% Direct Marketing5% Ecommerce Marketing5% Email Marketing5% Search Engine Optimization5% Video MarketingWashington Park Media House is a small Denver, Colorado-based social media marketing firm. The team specializes in Social Media Marketing and Marketing Strategy.
Read more -
$5,000+Undisclosed50 - 249Milpitas, CA
Services provided
50% Pay Per Click20% Digital Strategy20% Social Media Marketing +1 service10% Content MarketingAdcore is a pay per click agency. They were founded in 2006, and their services include Pay Per Click and Digital Strategy.
Read moreSee All Locations (6)Milpitas, CA
691 South Milpitas Boulevard
Milpitas, CA 950352 - 5
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Undisclosed< $25 / hr50 - 249Middletown, DE
Services provided
10% Pay Per Click15% Digital Strategy15% Mobile App Development +5 services15% Social Media Marketing15% Web Development10% Search Engine Optimization10% UX/UI Design10% Web DesignLocated in Middletown, Delaware and Karachi, Pakistan, SISPN Technology is a Digital Strategy company. The team focuses on Digital Strategy and Social Media Marketing.
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$10,000+$50 - $99 / hr2 - 9Baltimore, MD
Services provided
25% Pay Per Click25% Digital Strategy25% Search Engine Optimization +1 service25% Social Media MarketingSmall Digital Strategy company bAdministration Web Marketing, is in Baltimore, Maryland. Their services include Digital Strategy and Pay Per Click.
Read more -
$5,000+$100 - $149 / hr2 - 9Minneapolis, MN
Services provided
25% Pay Per Click25% Marketing Strategy25% Search Engine Optimization +1 service25% Web DesignSimply Searched is a small Minneapolis, Minnesota-based Marketing Strategy company. Their services include Marketing Strategy and Search Engine Optimization.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
- Work experience and previous projects
- Market presence and reputation in the industry
List of the Best U.S. Pay Per Click Agencies and PPC Management Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$5,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.8/40.019.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Scottsdale, AZ
Ability to deliver
35.4/40.016.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
35.4/40.016.8/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
34.8/40.017.6/20 Reviews10/10 Clients & Experience7.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Sheridan, WY
Ability to deliver
34.3/40.016.4/20 Reviews7.9/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249San Diego, CA
Ability to deliver
34.2/40.016.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
35.9/40.017/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
34/40.017.4/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr2 - 9Albany, NY
Ability to deliver
33.8/40.017.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed2 - 9Carlsbad, CA
Ability to deliver
33.8/40.015.8/20 Reviews9.1/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click
U.S. PPC Services FAQs
A U.S.-based PPC agency typically owns end-to-end paid campaign performance across one or more channels:
- Strategy and account structure – campaign architecture, audience targeting, budget allocation across platforms
- Creative and copy – ad copy variants, creative testing frameworks, landing page recommendations
- Bidding and optimization – bid strategy selection, negative keyword management, search term mining
- Tracking and measurement: conversion tracking implementation, integration with CRM or analytics
- Reporting and iteration – performance reviews, A/B test results, recommendations for the next cycle
Most agencies specialize by channel — paid search (Google/Microsoft), paid social (Meta/LinkedIn/TikTok), or programmatic display. Some are full-funnel; others are single-platform shops with deep certification depth.
Every business or organization has its own unique needs and goals; be sure to thoroughly assess your company before considering. Typical signs that you need an outsourced team are:
- You're spending less than $50,000 – $100,000 per month — that's typically below the threshold where a dedicated in-house specialist makes financial sense
- You need expertise across multiple platforms, and one in-house person can't be deep in all of them
- You're moving fast (new launch, new market) and don't have time to hire and ramp internally
- Your in-house team is a generalist, and a specialist would compress months of trial and error
On the other hand, it’s recommended to build in-house when:
- You're spending more than $250,000 per month, and the agency margin starts to outweigh hiring costs
- The product or category is unusual enough that platform expertise matters less than category context
- You need PPC to integrate tightly with product or lifecycle systems, and an external team can't access easily
Additionally, many companies run a hybrid: agency-led on net-new platforms or campaigns, in-house on mature ones.
Based on Clutch pricing data, U.S.-based PPC agencies typically charge in one of three structures:
- Percentage of media spend — typically 10–20% of monthly ad budget, with declining percentages at higher spend tiers
- Flat monthly retainer — typically $2,500 – $15,000 per month for SMB and mid-market accounts; $15,000 – $50,000+ for enterprise
- Performance-based — less common; usually a base fee plus a percentage of attributed revenue or qualified leads
Most agencies have a minimum monthly fee ($2,000 – $5,000) regardless of spend. Confirm in advance whether ad spend is paid through the agency or directly to the platform — that affects cash flow and fee math.
Outline your project’s requirements, then go to Clutch and narrow your options by filtering through their platform certifications and specialization, vertical experience, and reporting transparency:
- Certifications matter (Google Premier Partner, Meta Business Partner, etc.), but they're a floor, not a ceiling — most reputable agencies have them.
- Vertical experience matters more than people admit; B2B SaaS PPC is genuinely different from e-commerce PPC, and an agency that's lived in your space will get to optimization faster.
- Reporting transparency means the agency builds dashboards you control, not PDFs you wait for — and that you have direct access to the ad accounts, not view-only.
Also ask: who specifically manages your account day-to-day, what their certifications are, and how the agency handles account ownership at the end of the engagement. Reputable firms hand over the account fully.
- Account ownership in the agency's name. Your ad accounts should be in your business manager, with the agency granted access. Anyone who refuses this is holding your performance data hostage.
- Guaranteed CPA or ROAS. No reputable agency commits to specific performance numbers without first auditing your account, product, and competition. Anyone who does is selling you something.
- Vague reporting. Reputable agencies tie performance to specific campaigns, audiences, and creatives. Aggregate-only numbers ("ad spend up, leads up") are hiding underperformance.
- No conversion tracking discussion in pitch. Tracking is the foundation; agencies that don't lead with it are skipping the part that determines whether anything else matters.
- Pitch team disappears after signing. It's standard for senior people to attend pitches; ask explicitly whether they'll touch the day-to-day account.
Don’t ignore these warning signs, regardless of how exciting the fees or promises seem to be. Make sure to steer clear from any of these red flags.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.