Top PPC Companies in the United States
Pay-per-click advertising is one of the only marketing channels where you can prove ROI down to the keyword, audience, and creative — but only if the campaigns are built and managed well. The strongest U.S. PPC agencies combine platform certifications (Google Ads, Microsoft, Meta, LinkedIn, TikTok) with the analytical chops to actually optimize: bid strategy, audience structure, creative testing, landing page alignment, and attribution.
Whether you need to launch a paid program from scratch, fix a campaign that's leaking budget, or scale a profitable program into new channels, the right U.S. PPC partner can compress the learning curve and put real money behind decisions that compound. Clutch helps you compare top U.S. PPC companies through verified client reviews, service breakdowns, and pricing data. Filter by budget, industry, and platforms, and explore related directories:
15 Leaders 15 Contenders
9,786 Companies
List of the Best U.S. Pay Per Click Agencies and PPC Management Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
60% Pay Per Click10% Advertising10% Conversion Optimization +2 services10% Search Engine Optimization10% Social Media MarketingSee all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
7 of 7 reviews are 5 stars4 new reviews for Pay Per Click services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
Over the past six months, clients have consistently praised KlientBoost for their effective communication, timely project management, and impressive results. One client noted a 149% year-over-year growth in conversions, while another highlighted a significant drop in cost per acquisition. Clients appreciated the team's deep industry knowledge and friendly demeanor, describing them as an extension of their own teams. Overall, the sentiment is overwhelmingly positive, with minimal suggestions for improvement.Was this helpful?
Industry Experience
KlientBoost has garnered positive feedback across various industries, showcasing expertise in digital marketing, particularly in PPC and SEO. In real estate, clients noted improved lead quality and lower costs per acquisition, while in retail and eCommerce, there were significant increases in return on ad spend (ROAS) and sales. The team is praised for their responsiveness, project management, and adaptability. Overall sentiment across industries is highly favorable, indicating KlientBoost's strong fit for clients in real estate, retail, and financial services seeking growth in lead generation and marketing efficiency.
Read All ReviewsSelect Industry to see insights
Food & Beverages Retail Transportation Other Industry Construction eCommerce Software Energy & natural resources Arts, entertainment & music Legal GPS, Navigation & GIS Manufacturing Other industries Media Consumer products & services Human Resources Sports Automotive Healthcare Wellness & Fitness Gaming Environmental Services Motion Pictures & Film Logistics & Supply Chain Utilities Consulting Design Telecommunications Consumer Products Hospitality & leisure Information technology Real estate Contracting Nonprofit Business services Advertising & marketing Education Financial services Chemicals & Biotechnology IT ServicesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
KlientBoost is recognized for delivering excellent value for money, with clients noting a strong fit between pricing and results. One client highlighted their ability to reduce cost per acquisition significantly while increasing lead volume, stating a drop in CPA by 40%. Another mentioned achieving a remarkable 700% year-over-year growth due to effective campaign management. Overall, clients consistently express satisfaction with the cost-effectiveness of their services, often exceeding initial expectations.Was this helpful?
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$5,000+$150 - $199 / hr50 - 249Serves United StatesServices provided
50% Pay Per Click10% Demand Generation Marketing10% Ecommerce Marketing +3 services10% Performance Marketing10% Search Engine Optimization10% Social Media MarketingSee all 365 projectsDisruptive Advertising is a digital marketing agency specializing in Pay-Per-Click advertising, Google Ads, and Search Engine Marketing. Their reviews show a 90% positive feedback rate, highlighting their expertise in optimizing PPC campaigns and enhancing ROI. Clients appreciate their personalized approach, strategic insights, and reliable communication, though some large-budget clients reported dissatisfaction with campaign execution and cost management.
3 of 4 reviews are 5 stars4 new reviews for Pay Per Click services$200,000 – $999,999 avg. project costRead 4 Recent ReviewsReviewed 4 times in the past 6 months
In the last six months, Disruptive Advertising has received overwhelmingly positive feedback from clients. Notably, a marketing director from PrintGlobe praised their proactive approach and significant year-over-year performance improvements, including a 42% increase in new sales. Clients highlighted excellent communication, timely project management, and a personalized partnership. Areas for improvement mentioned include the potential for standardized performance tracking. Overall, sentiment reflects strong satisfaction with their expertise and commitment to client success.Was this helpful?
Industry Experience
Disruptive Advertising has received commendations across various industries, showcasing expertise in advertising and marketing, particularly in sectors like eCommerce, Financial Services, and Retail. Clients highlighted their personalized approach, communication efficiency, and ability to drive measurable results, such as increased lead generation and improved ROAS. Industries such as Education and Hospitality noted significant enhancements in digital presence and lead quality, while others like Automotive and Legal emphasized the effectiveness of their PPC and ad campaigns. Overall, there is a positive sentiment towards their strategic partnerships and adaptability.
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Retail Education Legal Nonprofit Engineering Insurance eCommerce Design Other Industry Manufacturing Food & Beverages Gaming Business services Wellness & Fitness Beauty & Cosmetics Energy & natural resources IT Services Hospitality & leisure Consulting Human Resources Real estate Media Chemicals & Biotechnology Transportation Pharmaceuticals Sports Government Environmental Services Telecommunications Healthcare Construction Gambling Software Other industries Financial services Information technology Automotive Advertising & marketing Arts, entertainment & music Consumer ProductsWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Disruptive Advertising is generally perceived as offering good value for money, with clients frequently noting a positive return on investment. For instance, one client reported a 120% revenue increase and another a consistent 6X return on ad spend. However, some reviews indicate issues with communication and execution, particularly in terms of consistency and responsiveness, leading to dissatisfaction in a few cases. Overall, the sentiment is largely favorable, highlighting their expertise in PPC management and effective strategies.Was this helpful?
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$5,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
90% Pay Per Click10% Conversion OptimizationSee all 49 projectsATRA is a digital advertising agency specializing in Pay-Per-Click (PPC) services, optimizing Google Ads, and other online ad campaigns. Based on customer feedback, 100% of reviewers highlight their effective PPC strategies and impressive project management. ATRA consistently delivers significant increases in lead generation, conversion rates, and web traffic, with 91% of clients expressing satisfaction with their transparency and communication.
Reviews mention Results-oriented
Clients consistently express a strong sentiment of satisfaction regarding Megethos's results-oriented approach. For instance, one client reported a 49% increase in leads and a 43% rise in converted cases, while another highlighted a dramatic growth in new patients and a decrease in acquisition costs. Additionally, feedback emphasizes their proactive communication and ability to adapt strategies to meet client needs, reinforcing their commitment to delivering measurable outcomes and exceeding expectations.-
PPC Services for Dental Group
5.0 Sep 18, 2024We've seen a dramatic increase in new patients after moving our paper click to Megethos. We've also seen a decrease in cost per acquisition of those new patients. While I appreciate that some of the PPC metrics are positive, the most important thing has been new patient growth. And they've delivered.
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ROI-Driven PPC for Growing Wellness Center
5.0 Feb 17, 2020To start, I now know exactly how to track performance from my website. But most importantly, Megethos has delivered a low cost per acquisition for new clients leading to a healthy ROI. When I started with Megethos Sacred Roots only had one location and I am now in the process opening our third - thanks in large part to the work they have done.
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PPC & Conversion Optimization for Law Firm
5.0 Jul 24, 2025The campaigns run by ATRA have generated 49% more leads at a 5% increase in cost per lead. Year-over-year comparisons show that ATRA was able to continue to improve performance, generating 43% more converted cases at only a 10% cost per case. Since September of 2024, they generated 267 cases at ~$2,000 cost per case.
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PPC Audit Solutions for Design Agency
5.0 Oct 19, 2020After our call, our company is left with greater insight into why our PPC campaigns were underperforming and recommendations on how to improve them. They seem invested in the success of your campaigns.
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3 of 3 reviews are 5 stars3 new reviews for Pay Per Click servicesUnknown avg. project costRead 4 Recent ReviewsReviewed 3 times in the past 6 months
Recent client feedback highlights ATRA's strong performance in managing PPC campaigns, resulting in significant increases in web traffic and sales revenue. Clients commend their transparency, proactive communication, and ability to meet efficiency goals. For instance, one client noted a 45% increase in web traffic, while another reported a 20-30% rise in sales. Overall sentiment is overwhelmingly positive, with clients appreciating the hands-on approach and expertise in PPC strategy.Was this helpful?
35 of 38 Pay Per Click reviews are 5 stars3 new reviews for Pay Per Click in past 6 months$50,000 – $199,999 avg. project costRead 38 ReviewsPay Per Click PROJECT HIGHLIGHT
PPC Services for Law Firm
5.0 — ATRA has managed a law firm's PPC account, revamped their account architecture, created and optimized landing pages, and tested and implemented Performance Max (PMax). Read moreWas this helpful?
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$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
50% Pay Per Click25% Social Media Marketing20% Search Engine Optimization +1 service5% CRM Consulting and SISee all 81 projectsBlack Propeller is a Pay-Per-Click advertising agency specializing in Google Ads and paid search services. The agency is praised for its strong communication, timely delivery, and expertise in PPC management, as noted by over 70% of reviewers. While most clients report positive experiences, citing successful ad spend management and effective strategy implementation, about 20% highlight concerns regarding communication and project execution.
Reviews mention Team players
Client feedback highlights Black Propeller's exceptional team-oriented approach. Reviewers noted that team members like Nick and Bev seamlessly integrated into their organizations, demonstrating a commitment to collaboration and effective communication. One client emphasized feeling that their account was a priority, stating, 'Nick made me feel that our account was a priority.' Overall, sentiment towards the team's collaborative spirit is overwhelmingly positive, with clients appreciating their dedication to achieving shared goals.-
PPC for Ghostwriting Company
5.0 May 15, 2024Every moment working with Nick at Black Propeller, I felt my account was given the utmost attention. Nick made me feel that our account was a priority. He truly felt like a member of our own team and not an outsourced vendor. That level of going "above and beyond" is rare, and I commend Nick for it.
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PPC Ad Creation & Management for a SaaS Company
5.0 May 20, 2022Additionally, they’re probably one of the most collaborative agencies that we work with. We work with SEO and PR agencies, but Black Propeller stands out from them by being very collaborative. They are very curious and willing to understand and talk to our users, which is a unique advantage of working with them.
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59 of 66 Pay Per Click reviews are 5 stars$50,000 – $199,999 avg. project costRead 66 ReviewsPay Per Click PROJECT HIGHLIGHT
Google PPC Marketing Services for Luggage Manufacturer
5.0 — Black Propeller provides Google-focused PPC marketing services for a military luggage manufacturer. The team is helping the client increase their ad spend while also boosting their ROAS. They also Read moreWas this helpful?
Industry Experience
Black Propeller has demonstrated expertise across various industries, notably eCommerce, Automotive, and Legal sectors. Clients commend their effectiveness in improving PPC management, lead generation, and communication. Noteworthy feedback highlights their ability to reduce ad spend while increasing ROI, particularly in eCommerce and Automotive. The overall sentiment is positive, with many expressing satisfaction with the agency's responsiveness and strategic approach. Potential clients in these industries seeking growth and efficient ad management would find a strong match with Black Propeller.
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eCommerce Transportation Healthcare Automotive Other industries Food & Beverage Other Industry Beauty & Cosmetics Medical Construction Design Real estate Manufacturing Legal Wellness & Fitness Consulting Fitness Sports Arts, entertainment & music Advertising & marketing Software Education Nonprofit IT Services Utilities Hospitality & leisure Financial services Chemicals & Biotechnology Recreation Consumer Products Retail Information technologyWas this helpful?
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$5,000+$100 - $149 / hr10 - 49Orlando, FL
Services provided
25% Pay Per Click25% Social Media Marketing15% Market Research +3 services15% Marketing Strategy15% Other Marketing5% Business ConsultingNet Conversion is a social media marketing firm. Headquartered in Orlando, Florida, the firm focuses on Social Media Marketing and Pay Per Click.
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$1,000+$50 - $99 / hr10 - 49Los Angeles, CA
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +1 service25% Web DevelopmentNKP Medical is a small PPC company located in Los Angeles, California. The team specializes in Pay Per Click and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Serves United StatesServices provided
60% Pay Per Click10% Advertising10% Conversion Optimization +2 services10% Search Engine Optimization10% Social Media MarketingSee all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, including Google Ads and Search Engine Marketing. Reviews highlight their expertise in optimizing Campaigns to enhance lead generation and conversion rates. With a 100% positive feedback rate, clients commend their data-driven strategies and exceptional project management, resulting in consistent growth and reduced cost per acquisition. Their collaborative and responsive approach fosters strong client relationships.
7 of 7 reviews are 5 stars4 new reviews for Pay Per Click services$10,000 – $49,000 avg. project costRead 7 Recent ReviewsReviewed 7 times in the past 6 months
Over the past six months, clients have consistently praised KlientBoost for their effective communication, timely project management, and impressive results. One client noted a 149% year-over-year growth in conversions, while another highlighted a significant drop in cost per acquisition. Clients appreciated the team's deep industry knowledge and friendly demeanor, describing them as an extension of their own teams. Overall, the sentiment is overwhelmingly positive, with minimal suggestions for improvement.Was this helpful?
Industry Experience
KlientBoost has garnered positive feedback across various industries, showcasing expertise in digital marketing, particularly in PPC and SEO. In real estate, clients noted improved lead quality and lower costs per acquisition, while in retail and eCommerce, there were significant increases in return on ad spend (ROAS) and sales. The team is praised for their responsiveness, project management, and adaptability. Overall sentiment across industries is highly favorable, indicating KlientBoost's strong fit for clients in real estate, retail, and financial services seeking growth in lead generation and marketing efficiency.
Read All ReviewsSelect Industry to see insights
Food & Beverages Retail Transportation Other Industry Construction eCommerce Software Energy & natural resources Arts, entertainment & music Legal GPS, Navigation & GIS Manufacturing Other industries Media Consumer products & services Human Resources Sports Automotive Healthcare Wellness & Fitness Gaming Environmental Services Motion Pictures & Film Logistics & Supply Chain Utilities Consulting Design Telecommunications Consumer Products Hospitality & leisure Information technology Real estate Contracting Nonprofit Business services Advertising & marketing Education Financial services Chemicals & Biotechnology IT ServicesWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
KlientBoost is recognized for delivering excellent value for money, with clients noting a strong fit between pricing and results. One client highlighted their ability to reduce cost per acquisition significantly while increasing lead volume, stating a drop in CPA by 40%. Another mentioned achieving a remarkable 700% year-over-year growth due to effective campaign management. Overall, clients consistently express satisfaction with the cost-effectiveness of their services, often exceeding initial expectations.Was this helpful?
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$5,000+$50 - $99 / hr2 - 9Serves United StatesServices provided
60% Pay Per Click15% Search Engine Optimization15% Web Design +1 service10% Direct MarketingSee all 7 projectsPPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
Industry Experience
PPC Force has predominantly served the real estate industry, receiving positive feedback for their effectiveness in driving lead generation, improving ROI, and lowering acquisition costs. Clients highlighted their strong project management, timely responses, and deep understanding of business needs. Additionally, they have experience in the advertising and marketing sector, where they successfully enhanced client marketing outcomes. Overall, their expertise aligns well with clients in real estate and marketing, making them a valuable partner in these domains.
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Real estate Advertising & marketingWas this helpful?
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$1,500 Best for small or local businesses $3,000 Mid-market businesses accelerating growth $10,000 Looking to scaleView PackagesPPC Packages
We are a Google Premier Partner which s awarded to the top 3% of participating companies in the Google Partners program each calendar year. This exclusive designation recognizes companies demonstrating excellence in Google Ads expertise, performance, and commitment to client success. We take PPC seriously and don't take shortcuts. Don't settle!Was this helpful?
$10,000+$150 - $199 / hr10 - 49Serves United StatesServices provided
10% Pay Per Click20% Digital Strategy20% Search Engine Optimization +4 services20% Web Design10% Logo10% Social Media Marketing10% Web DevelopmentSee all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing. Clients highlight their efficiency and responsiveness, with 100% noting timely delivery and proactive communication. Additionally, 50% of reviewers emphasize Gatorworks' client-centric approach and innovative solutions, contributing to improved digital performance and client satisfaction.
Reviews mention Professional
Clients consistently commend Gatorworks for their professionalism and responsiveness throughout projects. The Sales Director of 360 Catering Company noted that Gatorworks 'went above and beyond' in all aspects, delivering on time and treating clients like family. Similarly, the owner of Madden Home Design highlighted their ease of collaboration and attentiveness to needs, leading to a notably successful project. Overall, client sentiment reflects high satisfaction with Gatorworks' professional approach and commitment to client success.-
Website Design & Development for Catering Company
5.0 Sep 25, 2024Gatorworks went above and beyond in every category. They were always on time. They were very professional. They were always ready to assist in any questions we had or anything we needed.
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Logo & Website Redesign for Home Design Company
5.0 Apr 13, 2022Project went great, and communication was also excellent. Deadlines were met mostly, some may have been delayed a bit, but nothing major. They were very easy to work with and listened to our wants and needs and resulted in professional results which greatly helped our marketing.
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1 of 1 reviews is 5 starsUnknown avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent reviews for Gatorworks highlight strong client satisfaction, particularly regarding website redesign and SEO management. A VP from Alford Safe and Lock Co. noted an immediate increase in business and praised Gatorworks for their quick delivery and family-like support. Clients appreciate the team's effective communication and the positive cultural fit, with no significant areas for improvement mentioned. Overall, sentiment is very positive, indicating Gatorworks as a reliable partner for digital marketing needs.Was this helpful?
Industry Experience
Gatorworks has demonstrated significant expertise across various industries, including Home Services, Manufacturing, Construction, Food and Beverage, Retail, Education, and Media. Reviews highlight strengths in website redesign, SEO, and digital marketing, resulting in enhanced visibility, increased traffic, and lead generation. Positive feedback emphasizes their collaborative approach, timely communication, and customer care. Overall, sentiment is notably favorable, indicating Gatorworks is a strong fit for clients seeking impactful digital solutions in diverse sectors.
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Manufacturing Construction Consulting Healthcare Food & Beverage Retail Real estate Advertising & marketing Education IT Services Food & Beverages Media Nonprofit Other industries Home ServicesWas this helpful?
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$5,000+$100 - $149 / hr10 - 49Scottsdale, AZ
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +2 services15% Social Media Marketing10% Web DevelopmentSiteflood is a pay per click agency. Their small team is based in Scottsdale, Arizona and specializes in Pay Per Click and Search Engine Optimization. The agency was established in 2010.
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$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Services provided
25% Pay Per Click15% Email Marketing15% Search Engine Optimization +4 services15% Social Media Marketing10% Content Marketing10% Conversion Optimization10% Public RelationsSee all 23 projectsBrenton Way is a US-based digital marketing consultancy specializing in Pay-Per-Click Advertising and digital advertising solutions. The company consistently receives high praise for its effective project management, technical expertise, and capacity to improve marketing efficiency, with 100% of reviewers noting their impressive ROI and strategic approach. Some initial challenges in ad copy and onboarding processes were quickly resolved, leading to progressively stronger partnerships.
Reviews mention Exceptional results
Clients have reported exceptional results from their collaboration with Brenton Way, notably a 4500% increase in traffic within six months. One client highlighted a remarkable 380% return on investment from Facebook ad campaigns, generating prospects at $20 per click. The team's responsiveness and advanced technology use were particularly praised, contributing to a strong client relationship. Despite initial project management challenges, the overall sentiment reflects a high level of satisfaction with the outcomes and the value provided.-
PPC & SMM for Floral Design Company
5.0 Sep 7, 2024Under Brenon Way's proficient management, our campaigns yielded an impressive 20% boost in revenue. Their technical prowess was further demonstrated by their ability to identify and resolve various pixel and conversion tracking issues, significantly enhancing our overall marketing efficiency and data accuracy.
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Ad Mgmt & Social Media Content Creation for Construction Co
5.0 Jun 6, 2024For our project, the social media campaign has produced a large number of sales leads. Brenton Way has effectively raised both brand recognition and community involvement.
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3 of 3 Pay Per Click reviews are 5 starsLess than $10,000 avg. project costRead 3 ReviewsPay Per Click PROJECT HIGHLIGHT
PPC & SMM for Floral Design Company
5.0 — Brenton Way has been hired to overhaul and revive the AdWords campaign of a floral design company. The team has also introduced new AdWords initiatives and executed state-of-the-art Meta ad Read moreWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients consistently praise Brenton Way for their competitive pricing and exceptional value for money. Multiple reviews highlight the company's strong alignment with client budgets and their ability to deliver results that exceed expectations. For instance, one client noted a substantial revenue boost of 20% from their campaigns, emphasizing the high-quality service provided without the exorbitant costs typical of larger agencies. Overall, sentiment regarding cost and value is overwhelmingly positive, with clients feeling they receive excellent service at a fair price.Was this helpful?
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UndisclosedUndisclosed10 - 49College Station, TX
Services provided
25% Pay Per Click25% Mobile & App Marketing25% Search Engine Optimization +1 service25% Social Media MarketingMarketing Heroes LLC is a Mobile & App Marketing company founded in 2014. Their services include Mobile & App Marketing and Pay Per Click.
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UndisclosedUndisclosed10 - 49Savannah, GA
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignUnited Webworks, Inc. Is a small pay per click company based in Savannah, Georgia and Bluffton, South Carolina. The team provides Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Naples, FL
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignRP2 USA is a PPC agency. Their team is in Naples, Florida and Naples, Florida and focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
25% Pay Per Click25% Digital Strategy25% Media Planning & Buying +1 service25% Search Engine OptimizationPace Branding and Marketing is a Digital Strategy company. Founded in 1949, their team specializes in Digital Strategy and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Des Moines, IA
Services provided
25% Pay Per Click30% Web Design25% Social Media Marketing +1 service20% Search Engine OptimizationViper Consulting Solutions is a web design company. They are headquartered in Des Moines, Iowa, and their services include Web Design and Pay Per Click.
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UndisclosedUndisclosed10 - 49Waltham, MA
Services provided
25% Pay Per Click25% Advertising25% Conversion Optimization +1 service25% Search Engine OptimizationLaunched in 2008, MD Connect, Inc is a small Waltham, Massachusetts-based Advertising company. Their team specializes in Advertising and Conversion Optimization.
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UndisclosedUndisclosed10 - 49Spokane, WA
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignFiregang Dental Marketing, a PPC agency, was launched in 2010. They focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Doral, FL
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignPlumbing & HVAC SEO is a PPC agency. Established in 2010, the team provides Pay Per Click and Search Engine Optimization. The firm is based in Doral, Florida.
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UndisclosedUndisclosed10 - 49Melbourne, FL
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignAcumen Legal Marketing is a small pay per click company. Established in 2015, the team specializes in Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Sandy, UT
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Design +1 service25% Web DevelopmentSpyderWise Media, a small pay per click agency, is headquartered in Sandy, Utah. The team focuses on Pay Per Click and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Roseville, CA
Services provided
25% Pay Per Click25% Marketing Strategy25% Search Engine Optimization +1 service25% Web DesignSpotlight Marketing is a Marketing Strategy company headquartered in Roseville, California. They provide Marketing Strategy and Pay Per Click and were launched in 2009.
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UndisclosedUndisclosed10 - 49Swanton, VT
Services provided
25% Pay Per Click25% Logo25% Mobile & App Marketing +1 service25% Social Media MarketingNoel Solutions LLC is a Swanton, Vermont-based social media marketing company. They provide Social Media Marketing and Mobile & App Marketing.
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UndisclosedUndisclosed10 - 49Orlando, FL
Services provided
25% Pay Per Click30% Ecommerce Marketing25% Search Engine Optimization +1 service20% Content MarketingEcommerce Marketing company Digital Starship is based in Orlando, Florida and Chicago, Illinois. The team specializes in Ecommerce Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Ewing Township, NJ
Services provided
25% Pay Per Click25% Advertising25% Media Planning & Buying +1 service25% Social Media MarketingFounded in 2009, InterSearchMedia is a small Advertising company. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Dripping Springs, TX
Services provided
25% Pay Per Click25% Email Marketing25% Search Engine Optimization +1 service25% Social Media MarketingBased in Dripping Springs, Texas, Searchlogic is a social media marketing agency. Launched in 2012, the team provides Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Orlando, FL
Services provided
25% Pay Per Click25% Content Marketing25% Search Engine Optimization +1 service25% Social Media MarketingLaunched in 2018, Lau Marketing is a social media marketing agency. The small team offers Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Orlando, FL
Services provided
25% Pay Per Click25% Content Marketing25% Search Engine Optimization +1 service25% Social Media MarketingEstablished in 2018, Lau Marketing, a small social media marketing agency, is headquartered in Orlando, Florida. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49Las Vegas, NV
Services provided
25% Pay Per Click25% Search Engine Optimization25% Social Media Marketing +1 service25% Web DesignVertex Visibility is a social media marketing agency. The agency is located in Las Vegas, Nevada. Their team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Kansas City, MO
Services provided
25% Pay Per Click25% Branding25% Marketing Strategy +1 service25% Web DesignLaunched in 2018, Yes! You Can, an Interactive Media & Marketing Agency is a branding agency. The team focuses on Branding and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
25% Pay Per Click25% Advertising25% Search Engine Optimization +1 service25% Web DesignFounded in 2015, Biz Marketing Pros is an Advertising company. Their team focuses on Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Ann Arbor, MI
Services provided
25% Pay Per Click25% Search Engine Optimization25% Web Development +2 services15% Web Design10% Conversion OptimizationSmall SEO services firm Website Optimization, is in Ann Arbor, Michigan. Their services include Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Cincinnati, OH
Services provided
25% Pay Per Click25% Conversion Optimization25% Search Engine Optimization +1 service25% Web DesignRobben Media is a Conversion Optimization company. The Cincinnati, Ohio-based agency was launched in 2018. Their team focuses on Conversion Optimization and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Pittsburg, KS
Services provided
25% Pay Per Click25% Advertising25% Email Marketing +1 service25% Social Media MarketingMy Town Media is an Advertising company. Their small team of employees is headquartered in Pittsburg, Kansas. Their team focuses on Advertising and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Boise, ID
Services provided
25% Pay Per Click50% Search Engine Optimization25% Social Media MarketingSympler™, a small SEO company, is located in Boise, Idaho. The team offers Search Engine Optimization and Social Media Marketing.
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$5,000+Undisclosed2 - 9Boston, MA
Services provided
100% Pay Per ClickPrometheus PPC is a Boston, Massachusetts-based pay per click agency. They provide Pay Per Click.
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UndisclosedUndisclosed2 - 9Jackson, WY
Services provided
35% Pay Per Click35% Digital Strategy20% Social Media Marketing +1 service10% Business ConsultingSee all 8 projectsAdfix is a performance marketing agency specializing in Pay-Per-Click Advertising and Google Ads, providing strategic support for digital advertising and paid media campaigns. With reviews indicating a 100% positive sentiment, clients consistently commend Adfix for its expertise, responsiveness, and ability to significantly improve ROI and sales, as evidenced by outcomes like achieving 4X sales growth and reversing ROAS within a month.
Industry Experience
Adfix has demonstrated expertise in various industries, notably in Retail, Consumer Products, and Other sectors, receiving positive feedback across the board. Clients in Retail reported significant sales growth, while Consumer Products highlighted their effectiveness in enhancing digital strategies and PPC campaigns. The overall sentiment reflects a high level of satisfaction, with clients praising Adfix for tailored approaches, swift results, and their collaborative nature. Companies seeking assistance in performance marketing, digital strategies, and PPC campaigns would find Adfix a suitable partner.
Read All ReviewsSelect Industry to see insights
Beauty & Cosmetics Retail Advertising & marketing Consumer ProductsWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Overall, clients express a strong sentiment regarding Adfix's cost-effectiveness and value for money. One client noted a '300% annual growth' in sales, emphasizing that Adfix exceeded expectations and delivered more than promised. Another highlighted a 'dramatic increase' in online sales and praised the team's responsiveness and strategic insights. While some clients mentioned the need for continuous improvement in specific areas, the general consensus is that Adfix provides significant ROI and is a reliable partner in achieving marketing goals.Was this helpful?
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$5,000+$150 - $199 / hr10 - 49San Mateo, CA
Services provided
60% Pay Per Click25% Search Engine Optimization15% Affiliate MarketingPennock Digital Agency is a PPC agency. Headquartered in San Mateo, California, the company was launched in 2016. Their team specializes in Pay Per Click and Search Engine Optimization.
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Undisclosed$25 - $49 / hr2 - 9Sunrise, FL
Services provided
100% Pay Per ClickLiazon Marketing is a pay per click agency. Their team is in Sunrise, Florida. The agency provides Pay Per Click.
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$5,000+$50 - $99 / hr50 - 249New York, NY
Services provided
20% Pay Per Click40% Search Engine Optimization20% Web Development +2 services10% Email Marketing10% Public RelationsSee all 1 projectsSEO 5 Consulting is recognized as an SEO agency with a focus on improving clients' SERP rankings and visibility. Feedback indicates gradual success in visibility and conversions, with 100% of reviewers appreciating their timely delivery. However, suggestions for improvement included negotiable pricing. Overall, the company maintains a positive rapport with clients, as evidenced by consistent, effective teamwork.
Industry Experience
SEO 5 Consulting has demonstrated expertise in the Information Technology sector, particularly in web design and SEO services. Clients noted positive outcomes such as improved SERP rankings and increased visibility, reflecting the provider's effectiveness and strong workflow. The overall sentiment is favorable, highlighting on-time project delivery and professional collaboration. However, some clients suggested room for improvement in pricing negotiations. This provider is well-suited for IT companies seeking enhanced online presence.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive SEO 5 Consulting as providing good value for money, particularly noting the positive outcomes in visibility and conversions over time. One client highlighted that while success was gradual, the team's on-time delivery was commendable. However, there were suggestions for improvement regarding pricing flexibility, indicating that some clients feel costs could be more negotiable to enhance overall satisfaction.Was this helpful?
See All Locations (3)New York, NY
234 5th Ave. 4th Floor Suite 4312
New York, NY 10001888.759.4112
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$5,000+$100 - $149 / hr2 - 9Colorado Springs, CO
Services provided
10% Pay Per Click20% Advertising20% Email Marketing +4 services20% Social Media Marketing10% Digital Strategy10% Marketing Strategy10% Search Engine OptimizationSee all 1 projectsInnerSocial Marketing is a social media marketing firm specializing in organic social media advertising and engagement. Clients appreciate their adaptability and strategic contributions to brand awareness, with reviews highlighting their effective use of platforms like Pinterest, Twitter, Instagram, and Facebook. Approximately 100% of feedback is positive, emphasizing their strong project management and collaborative approach.
Industry Experience
InnerSocial Marketing has demonstrated substantial expertise in the Consumer Products industry, specifically in enhancing brand awareness through organic social media strategies. Clients praised their ability to adapt and engage effectively, leading to significant improvements in online presence. Overall sentiment is positive, highlighting strengths in community and influencer engagement, but there is a suggestion to diversify their portfolio for broader experience. Potential clients in the Consumer Products sector may find them particularly well-suited for their marketing needs.
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Consumer ProductsWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive InnerSocial Marketing as providing good value for money, with one CEO noting that their pricing was more competitive than other agencies they considered. The total investment was approximately $50,000 over nearly three years, which included monthly costs between $1,700 and $2,000. Clients appreciate the groundwork laid by InnerSocial in establishing brand awareness, while also suggesting the need for broader client diversity to enhance their expertise.Was this helpful?
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UndisclosedUndisclosed2 - 9Orlando, FL
Services provided
20% Pay Per Click30% Email Marketing20% Web Design +3 services10% Packaging Design10% UX/UI Design10% Video ProductionSee all 1 projectsREASON Agency is a digital marketing firm that, according to client feedback, struggled to meet promised outcomes, particularly in increasing average order value (AOV) and delivering projected sales. While 100% of reviewers noted their communication as decent, the agency appeared to lack effective implementation and follow-through, with significant client dissatisfaction regarding unmet commitments and overpromising.
Industry Experience
REASON Agency has experience primarily in the Consumer Products industry, where they were hired for comprehensive digital marketing services. Feedback indicates a lack of delivery on promised outcomes, with specific issues in managing client relationships and achieving targeted sales goals. While the agency's CMO received praise for capability, overall sentiment is negative due to inadequate implementation and follow-through. Potential clients in Consumer Products should consider these challenges when assessing fit.
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Consumer ProductsWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients have expressed significant dissatisfaction with REASON Agency's cost relative to the value provided. One client noted they were charged $8,000 monthly but received subpar service, claiming the agency failed to meet promised sales projections and delivered ineffective strategies. Despite the initial impression of authenticity, the agency was criticized for prioritizing billing over client success, with one reviewer warning potential clients to 'stay away' due to unmet expectations and lack of accountability.Was this helpful?
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UndisclosedUndisclosed2 - 9San Diego, CA
Services provided
100% Pay Per ClickLegal Marketing Arm is a pay per click agency. Launched in 2002, the agency is headquartered in San Diego, California. Their team focuses on Pay Per Click.
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$1,000+Undisclosed10 - 49Denver, CO
Services provided
100% Pay Per ClickSEMoptimize is a PPC company. They are based in Denver, Colorado. Their team offers Pay Per Click.
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$1,000+$25 - $49 / hr10 - 49Brooklyn, NY
Services provided
100% Pay Per ClickIZC Media is a pay per click company launched in 2016. In Brooklyn, New York, the team provides Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9Scotch Plains, NJ
Services provided
75% Pay Per Click10% Affiliate Marketing10% Social Media Marketing +1 service5% AdvertisingFounded in 2025, Devilish Marketing is a PPC company. The team focuses on Pay Per Click and Social Media Marketing and is in Scotch Plains, New Jersey.
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$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Services provided
20% Pay Per Click20% Content Marketing20% Conversion Optimization +2 services20% Search Engine Optimization20% Social Media MarketingRevana Digital is a Content Marketing company founded in 1995. The team focuses on Content Marketing and Conversion Optimization.
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$5,000+$100 - $149 / hr50 - 249Las Vegas, NV
Services provided
20% Pay Per Click20% Marketing Strategy20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignLocalis is a Marketing Strategy company. The team offers Marketing Strategy and Pay Per Click, and the company is located in Las Vegas, Nevada.
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$5,000+$100 - $149 / hr50 - 249Chicago, IL
Services provided
20% Pay Per Click20% Graphic Design20% Market Research +2 services20% Search Engine Optimization20% Web DesignFounded in 2012, All Campus is a midsize graphic design company. Their services include Graphic Design and Market Research.
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$5,000+$100 - $149 / hr50 - 249Framingham, MA
Services provided
20% Pay Per Click25% Web Design20% Search Engine Optimization +3 services15% Social Media Marketing10% Content Marketing10% Digital StrategyStone Temple Consulting is a web design company. They are headquartered in Framingham, Massachusetts, and their services include Web Design and Pay Per Click.
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$5,000+$100 - $149 / hr50 - 249Clackamas, OR
Services provided
20% Pay Per Click20% Search Engine Optimization20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentLaunched in 2010, Global Media Solutions is a social media marketing firm. The team offers Social Media Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Boston, MA
Services provided
20% Pay Per Click20% Event Marketing20% Public Relations +2 services20% Search Engine Optimization20% Social Media MarketingEvent Marketing company 451 Agency was launched in 2004. The agency offers Event Marketing and Public Relations, and is midsize.
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UndisclosedUndisclosed50 - 249Portland, OR
Services provided
20% Pay Per Click20% Branding20% Digital Strategy +3 services20% Email Marketing10% Content Marketing10% Graphic DesignMetropolitan Group Oregon is a branding company. They were launched in 1989, and their services include Branding and Digital Strategy.
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UndisclosedUndisclosed50 - 249Woodstock, GA
Services provided
20% Pay Per Click20% Direct Marketing20% Email Marketing +2 services20% Event Marketing20% Search Engine OptimizationEstablished in 2001, Ross Media is an Email Marketing company. The company specializes in Email Marketing and Event Marketing, and is midsize.
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UndisclosedUndisclosed50 - 249Franklin Township, NJ
Services provided
20% Pay Per Click20% Digital Strategy20% E-Commerce Development +2 services20% Search Engine Optimization20% Social Media MarketingRoyal Quality Group, a Digital Strategy company, is headquartered in Franklin Township, New Jersey. They provide Digital Strategy and E-Commerce Development.
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UndisclosedUndisclosed50 - 249Baton Rouge, LA
Services provided
20% Pay Per Click20% Conversion Optimization20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignSphere Control SEO is a Conversion Optimization company. Their midsize team of employees is in Baton Rouge, Louisiana. Their team focuses on Conversion Optimization and Pay Per Click.
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UndisclosedUndisclosed50 - 249Birmingham, AL
Services provided
20% Pay Per Click20% Branding20% Email Marketing +2 services20% Marketing Strategy20% Search Engine OptimizationAlabama Media Group is a branding agency. Located in Birmingham, Alabama, the team specializes in Branding and Email Marketing.
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A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
Focus accounts for a company’s specialization within a certain service.
Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
- Work experience and previous projects
- Market presence and reputation in the industry
List of the Best U.S. Pay Per Click Agencies and PPC Management Companies
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$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click50% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
38.9/40.019.4/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
37.3/40.019.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
70% Pay Per Click30% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
37.5/40.019/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Scottsdale, AZ
Ability to deliver
35.4/40.016.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49Kent, WA
Ability to deliver
35.4/40.016.8/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
34.9/40.017.2/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
Ability to deliver
34.8/40.017.6/20 Reviews10/10 Clients & Experience7.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Sheridan, WY
Ability to deliver
34.3/40.016.4/20 Reviews7.9/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249San Diego, CA
Ability to deliver
34.2/40.016.2/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$100 - $149 / hr2 - 9Denver, CO
Ability to deliver
35.9/40.017/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
34/40.017.4/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr2 - 9Albany, NY
Ability to deliver
33.8/40.017.2/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed2 - 9Carlsbad, CA
Ability to deliver
33.8/40.015.8/20 Reviews9.1/10 Clients & Experience8.9/10 Market PresenceService focus
100% Pay Per Click
U.S. PPC Services FAQs
A U.S.-based PPC agency typically owns end-to-end paid campaign performance across one or more channels:
- Strategy and account structure – campaign architecture, audience targeting, budget allocation across platforms
- Creative and copy – ad copy variants, creative testing frameworks, landing page recommendations
- Bidding and optimization – bid strategy selection, negative keyword management, search term mining
- Tracking and measurement: conversion tracking implementation, integration with CRM or analytics
- Reporting and iteration – performance reviews, A/B test results, recommendations for the next cycle
Most agencies specialize by channel — paid search (Google/Microsoft), paid social (Meta/LinkedIn/TikTok), or programmatic display. Some are full-funnel; others are single-platform shops with deep certification depth.
Every business or organization has its own unique needs and goals; be sure to thoroughly assess your company before considering. Typical signs that you need an outsourced team are:
- You're spending less than $50,000 – $100,000 per month — that's typically below the threshold where a dedicated in-house specialist makes financial sense
- You need expertise across multiple platforms, and one in-house person can't be deep in all of them
- You're moving fast (new launch, new market) and don't have time to hire and ramp internally
- Your in-house team is a generalist, and a specialist would compress months of trial and error
On the other hand, it’s recommended to build in-house when:
- You're spending more than $250,000 per month, and the agency margin starts to outweigh hiring costs
- The product or category is unusual enough that platform expertise matters less than category context
- You need PPC to integrate tightly with product or lifecycle systems, and an external team can't access easily
Additionally, many companies run a hybrid: agency-led on net-new platforms or campaigns, in-house on mature ones.
Based on Clutch pricing data, U.S.-based PPC agencies typically charge in one of three structures:
- Percentage of media spend — typically 10–20% of monthly ad budget, with declining percentages at higher spend tiers
- Flat monthly retainer — typically $2,500 – $15,000 per month for SMB and mid-market accounts; $15,000 – $50,000+ for enterprise
- Performance-based — less common; usually a base fee plus a percentage of attributed revenue or qualified leads
Most agencies have a minimum monthly fee ($2,000 – $5,000) regardless of spend. Confirm in advance whether ad spend is paid through the agency or directly to the platform — that affects cash flow and fee math.
Outline your project’s requirements, then go to Clutch and narrow your options by filtering through their platform certifications and specialization, vertical experience, and reporting transparency:
- Certifications matter (Google Premier Partner, Meta Business Partner, etc.), but they're a floor, not a ceiling — most reputable agencies have them.
- Vertical experience matters more than people admit; B2B SaaS PPC is genuinely different from e-commerce PPC, and an agency that's lived in your space will get to optimization faster.
- Reporting transparency means the agency builds dashboards you control, not PDFs you wait for — and that you have direct access to the ad accounts, not view-only.
Also ask: who specifically manages your account day-to-day, what their certifications are, and how the agency handles account ownership at the end of the engagement. Reputable firms hand over the account fully.
- Account ownership in the agency's name. Your ad accounts should be in your business manager, with the agency granted access. Anyone who refuses this is holding your performance data hostage.
- Guaranteed CPA or ROAS. No reputable agency commits to specific performance numbers without first auditing your account, product, and competition. Anyone who does is selling you something.
- Vague reporting. Reputable agencies tie performance to specific campaigns, audiences, and creatives. Aggregate-only numbers ("ad spend up, leads up") are hiding underperformance.
- No conversion tracking discussion in pitch. Tracking is the foundation; agencies that don't lead with it are skipping the part that determines whether anything else matters.
- Pitch team disappears after signing. It's standard for senior people to attend pitches; ask explicitly whether they'll touch the day-to-day account.
Don’t ignore these warning signs, regardless of how exciting the fees or promises seem to be. Make sure to steer clear from any of these red flags.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.