Top Video Marketing Services
2,808 Companies
List of the Top Video Marketing Agencies
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UndisclosedUndisclosed10 - 49New York, NY
Services provided
20% Video Marketing20% Ecommerce Marketing20% Mobile & App Marketing +2 services20% Pay Per Click20% Social Media MarketingThe Short Media is a social media marketing company. The team is in New York, New York, and their services include Social Media Marketing and Mobile & App Marketing.
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$5,000+$150 - $199 / hr10 - 49
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20% Video Marketing80% Video ProductionVeeKast is a video production agency. They were established in 2006 and specialize in Video Production and Video Marketing.
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$1,000+$150 - $199 / hr10 - 49Charlotte, NC
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20% Video Marketing50% Video Production20% Corporate Photography +1 service10% Broadcast VideoLaunched in 2005, Final Cut Multimedia is a small Charlotte, North Carolina-based video production company. Their team focuses on Video Production and Video Marketing.
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$1,000+$100 - $149 / hr2 - 9centralofts, England
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25% Video Marketing50% Video Production25% Broadcast VideoMedia Borne is a small video production agency. They specialize in Video Production and Broadcast Video and were launched in 2017.
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$1,000+$150 - $199 / hr2 - 9Frutigen, Switzerland
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25% Video Marketing50% Video Production25% Corporate PhotographyKordial is a video production agency. Headquartered in Frutigen, Switzerland, their small team specializes in Video Production and Corporate Photography. The agency was established in 2020.
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$5,000+$25 - $49 / hr2 - 9
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20% Video Marketing20% Content Marketing20% Pay Per Click +2 services20% Search Engine Optimization20% Social Media MarketingSee all 1 projectsCedar Ads – Leading Creative & Digital Marketing Agency in Hyderabad Cedar Ads is one of the top-rated Digital Marketing Agencies in Hyderabad, delivering a powerful mix of creativity,
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$10,000+$150 - $199 / hr2 - 9
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10% Video Marketing25% Video Production15% Branding +5 services15% Content Marketing15% Graphic Design10% Print Design5% Mobile App Development5% Web DesignSidekick Studios London is a small video production agency in London, England. The team offers Video Production and Branding.
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UndisclosedUndisclosed250 - 999Stoke-on-Trent, England
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10% Video Marketing10% Application Management & Support10% Content Marketing +7 services10% Digital Strategy10% Email Marketing10% Mobile & App Marketing10% Other Application Development10% Pay Per Click10% Search Engine Optimization10% Social Media MarketingFoodhub For Business, a Digital Strategy company, is headquartered in Stoke-on-Trent, England and Sydney, Australia. Established in 2008, the team offers Digital Strategy and Social Media Marketing.
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$5,000+$50 - $99 / hr2 - 9Owen Sound, Canada
Services provided
15% Video Marketing20% Video Production15% Branding +4 services15% Social Media Marketing15% Web Design10% Advertising10% Event MarketingChevalier Thurling Inc., a video production company, is located in Owen Sound, Canada. Established in 2003, the team offers Video Production and Branding.
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$1,000+< $25 / hr2 - 9Jerez de la Frontera, Spain
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10% Video Marketing20% Branding20% Graphic Design +4 services20% Web Design10% Advertising10% Logo10% Mobile & App MarketingMakinable is a small Jerez de la Frontera, Spain-based branding agency. Their services include Branding and Web Design.
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Undisclosed$50 - $99 / hr2 - 9Rezé, France
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15% Video Marketing30% Audio Production25% Video Production +2 services20% Advertising10% BrandingSee all 1 projectsFabien Dardennes - Agence de production audiovisuelle sur Nantes specializes in Video Content Marketing and Video Advertising, offering services that effectively enhance brand image and audience engagement. Clients commend their professionalism, creativity, and responsiveness, highlighting their ability to produce innovative and aesthetically pleasing visual marketing content that aligns with client objectives.
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$1,000+< $25 / hr2 - 9Dhaka, Bangladesh
Services provided
30% Video Marketing50% Video Production10% Search Engine Optimization +1 service10% Web DesignTechtent, a video production agency, was founded in 2021. The firm provides Video Production and Video Marketing, and is small.
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Undisclosed$100 - $149 / hr2 - 9Port Washington, WI
Services provided
15% Video Marketing40% Video Production20% Corporate Photography +2 services15% Content Marketing10% Social Media MarketingMiddle Coast Media House is a video production company. Founded in 2020, the team focuses on Video Production and Corporate Photography. The firm is headquartered in Port Washington, Wisconsin.
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UndisclosedUndisclosed10 - 49Dehradun, India
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10% Video Marketing15% Web Development10% Custom Software Development +11 services10% Social Media Marketing10% Web Design5% Content Marketing5% Content Writing Services5% Digital Strategy5% E-Commerce Development5% Ecommerce Marketing5% Email Marketing5% Mobile App Development5% Pay Per Click5% Search Engine OptimizationSee all 3 projectsGrandeur Net offers a range of digital marketing services, including SEO, social media marketing, and website development. Clients consistently commend the company for its professionalism, responsiveness, and ability to deliver measurable improvements in online presence. Grandeur Net is particularly noted for its holistic approach and commitment to understanding and meeting unique client needs.
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$1,000+Undisclosed2 - 9
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35% Video Marketing35% Social Media Marketing30% Content MarketingHeadquartered in Los Angeles, California, 365 Holiday Videos is a small social media marketing firm. Their services include Social Media Marketing and Video Marketing.
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$1,000+$25 - $49 / hr2 - 9Kallithea, Greece
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30% Video Marketing70% Video ProductionVideo production agency ALPENCORP 3D ANIMATION was launched in 2013. In Kallithea, Greece, the team specializes in Video Production and Video Marketing.
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$1,000+$150 - $199 / hr2 - 9
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30% Video Marketing65% Video Production5% Broadcast VideoFusedframe is a video production agency. They were launched in 2016, and their services include Video Production and Video Marketing.
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$1,000+$25 - $49 / hr2 - 9Minneapolis, MN
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30% Video Marketing30% Video Production20% Advertising +1 service20% BrandingLeary Studios is a video production company launched in 2021. The firm provides Video Production and Video Marketing.
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UndisclosedUndisclosed2 - 9
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30% Video Marketing60% Video Production10% Generative AIClassic Productions, a video production agency, was founded in 2019. They provides Video Production and Video Marketing.
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UndisclosedUndisclosed2 - 9
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30% Video Marketing40% Advertising30% Social Media MarketingLaunched in 2020, Mārketinga skola is a small Rēzekne, Latvia-based Advertising company. Their services include Advertising and Social Media Marketing.
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$5,000+$50 - $99 / hr2 - 9Johannesburg, South Africa
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30% Video Marketing50% Video Production20% BrandingFounded in 2013, Loft Thirteen is a small video production company. Their services include Video Production and Video Marketing.
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$1,000+$25 - $49 / hr2 - 9
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30% Video Marketing15% Pay Per Click15% Search Engine Optimization +4 services10% Advertising10% Marketing Strategy10% Social Media Marketing10% Web DesignEstablished in 2023, Arakos Media is a Video Marketing company. Their services include Video Marketing and Search Engine Optimization.
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Undisclosed< $25 / hr2 - 9London, England
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15% Video Marketing60% Social Media Marketing20% Content Marketing +1 service5% Other MarketingSee all 1 projectsLenosTube is a YouTube marketing agency that provides channel monetization, video creation, and video promotion via organic methods such as YouTube ads, Native ads, private network of people, and
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$5,000+$100 - $149 / hr2 - 9North Potomac, MD
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15% Video Marketing45% Video Production40% Broadcast VideoVideo production company FILM24.US was founded in 2001. The team offers Video Production and Broadcast Video.
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$1,000+< $25 / hr2 - 9
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15% Video Marketing50% Search Engine Optimization5% Advertising +6 services5% Affiliate Marketing5% Content Marketing5% Custom Software Development5% Marketing Strategy5% Other Marketing5% Product MarketingEstablished in 2020, ORankApp, a small SEO agency, is in London, England. Their services include Search Engine Optimization and Video Marketing.
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$1,000+< $25 / hr2 - 9
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15% Video Marketing15% Conversion Optimization15% Pay Per Click +4 services15% Search Engine Optimization15% Social Media Marketing15% Web Development10% Content Writing ServicesFounded in 2017, Rankfrog is a social media marketing company. In Plano, Texas, the team focuses on Social Media Marketing and Conversion Optimization.
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$1,000+Undisclosed2 - 9
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15% Video Marketing15% Digital Strategy10% AI Agents +8 services10% Branding10% Conversion Optimization10% Email Marketing10% Search Engine Optimization5% Affiliate Marketing5% Content Marketing5% Mobile & App Marketing5% Social Media MarketingBrandlyon is a Video Marketing company. Their small team is located in Chennai, India and offers Video Marketing and Digital Strategy. The company was founded in 2025.
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Undisclosed< $25 / hr2 - 9Ahmedabad, India
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25% Video Marketing30% Search Engine Optimization20% Pay Per Click +2 services20% Web Development5% E-Commerce DevelopmentSee all 2 projectsVibrantSEO offers digital marketing services, including SEO, PPC, branding, and content marketing, to enhance online presence and increase traffic. Clients highlight the company's professionalism, timely delivery, and effective communication, while appreciating their unique marketing strategies and customer support. Overall, reviews indicate a high level of satisfaction with VibrantSEO's ability to deliver measurable results and to integrate seamlessly with clients' marketing teams.
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$5,000+$100 - $149 / hr2 - 9Richmond Hill, Canada
Services provided
25% Video Marketing20% Media Planning & Buying15% Content Marketing +3 services15% Direct Marketing15% Social Media Marketing10% Digital StrategyHeadquartered in Richmond Hill, Canada, AMMADS is a small Video Marketing company. Their services include Video Marketing and Media Planning & Buying.
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$5,000+$50 - $99 / hrFreelancerBayan Lepas, Malaysia
Services provided
20% Video Marketing20% Branding20% Content Marketing +2 services20% Logo20% Social Media MarketingSee all 1 projectsAt Busy Bee, headquartered in Penang, we pride ourselves in being a creative leader at providing branding, e-commerce, marketing solutions and web design for a new generation of web content
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$1,000+$100 - $149 / hr2 - 9
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15% Video Marketing15% Content Marketing15% Email Marketing +5 services15% Search Engine Optimization15% Social Media Marketing10% Branding10% Pay Per Click5% SMS MarketingLiiime is a small social media marketing company. Founded in 2023, the team specializes in Social Media Marketing and Content Marketing.
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Undisclosed< $25 / hr2 - 9Gwalior, India
Services provided
20% Video Marketing20% Conversion Optimization20% Performance Marketing +2 services20% Social Media Marketing20% Video ProductionUnravler media is a social media marketing firm. The company is based in Gwalior, India. Their team provides Social Media Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr2 - 9Dubai, United Arab Emirates
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20% Video Marketing20% Advertising20% Corporate Photography +2 services20% Social Media Marketing20% Video ProductionStories Arabia Creative Agency is a small Advertising company launched in 2021. Their team offers Advertising and Social Media Marketing.
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$5,000+$100 - $149 / hrFreelancerBerlin, Germany
Services provided
20% Video Marketing80% Video ProductionVideo production agency LÜEY NOHUT | Foto- & Filmproduktion was launched in 2005. The team focuses on Video Production and Video Marketing and is in Berlin, Germany.
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UndisclosedUndisclosed10 - 49Bremen, Germany
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20% Video Marketing80% Video ProductionDeichblick is a video production agency. Their small team is based in Bremen, Germany and Berlin, Germany and provides Video Production and Video Marketing. The company was founded in 2006.
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UndisclosedUndisclosed10 - 49New York, NY
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20% Video Marketing15% Branding15% Video Production +5 services10% Advertising10% Corporate Photography10% Search Engine Optimization10% Social Media Marketing10% Web DevelopmentIn New York, New York, East End Yovth is a Video Marketing company. Launched in 2019, the team focuses on Video Marketing and Branding.
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$1,000+$50 - $99 / hr10 - 49Milano, Italy
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20% Video Marketing20% Audio Production20% Corporate Photography +2 services20% Event Marketing20% Video ProductionLiving Media is an Event Marketing company. The Milano, Italy-based firm was founded in 2011. Their services include Event Marketing and Video Production.
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$5,000+$100 - $149 / hr10 - 49San Mateo, CA
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20% Video Marketing60% Video Production10% Social Media Marketing +2 services5% Digital Strategy5% Ecommerce MarketingVideo production company Rickhouse Media was launched in 2017. The agency specializes in Video Production and Video Marketing.
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$1,000+$25 - $49 / hr10 - 49Coral Gables, FL
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20% Video Marketing30% Branding20% Other Marketing +2 services20% Search Engine Optimization10% AdvertisingPurposeful Agency is a small branding company. Founded in 2000, the team focuses on Branding and Other Marketing.
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$1,000+$25 - $49 / hr10 - 49València, Spain
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20% Video Marketing30% Advertising20% Marketing Strategy +2 services20% Pay Per Click10% Web Design4Limes is an Advertising company. Their team is headquartered in València, Spain and Odesa, Ukraine and offers Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr10 - 49Brighton and Hove, England
Services provided
20% Video Marketing35% Search Engine Optimization20% Social Media Marketing +2 services15% Ecommerce Marketing10% Pay Per ClickObject Ad Solutions is a SEO services firm. The small Brighton and Hove, England-based team specializes in Search Engine Optimization and Social Media Marketing. The firm was established in 2010.
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UndisclosedUndisclosed10 - 49
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20% Video Marketing20% Corporate Photography20% Pay Per Click +2 services20% Search Engine Optimization20% Video ProductionVirtually Here is a SEO agency. They are in and have small team. They offer Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosed10 - 49Surry Hills, Australia
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20% Video Marketing20% Branding20% Content Marketing +2 services20% Marketing Strategy20% UX/UI DesignBranding agency walterwakefield is headquartered in Surry Hills, Australia. The team focuses on Branding and Marketing Strategy.
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$5,000+Undisclosed10 - 49London, England
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20% Video Marketing20% Ecommerce Marketing20% Pay Per Click +2 services20% Performance Marketing20% Video ProductionLocated in London, England, PinPoint Media is a pay per click agency. The team specializes in Pay Per Click and Video Production.
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$5,000+$150 - $199 / hr10 - 49Levallois-Perret, France
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20% Video Marketing35% Content Marketing35% Social Media Marketing +1 service10% Public RelationsGust, a social media marketing firm, is headquartered in Levallois-Perret, France. Their services include Social Media Marketing and Content Marketing.
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$1,000+$25 - $49 / hr10 - 49Jaipur, India
Services provided
25% Video Marketing20% Pay Per Click20% Social Media Marketing +3 services15% Graphic Design15% Web Design5% Video ProductionDigiconnect Online Services Private Limited is a Jaipur, India-based Video Marketing company. They offer Video Marketing and Social Media Marketing.
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$1,000+$150 - $199 / hr10 - 49Colombo, Sri Lanka
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25% Video Marketing15% Branding15% Content Marketing +3 services15% Conversion Optimization15% Email Marketing15% Social Media MarketingSprig Agency is a Video Marketing company launched in 2018. The agency provides Video Marketing and Branding.
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$5,000+$300+ / hr10 - 49Sheridan, WY
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25% Video Marketing25% Content Marketing25% Marketing Strategy +1 service25% Video ProductionYT Era is a Sheridan, Wyoming-based Marketing Strategy company. They focus on Marketing Strategy and Content Marketing.
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$10,000+Undisclosed10 - 49Ahmedabad, India
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25% Video Marketing25% Branding25% Digital Strategy +1 service25% Social Media MarketingZebra Idealab Private Limited, a branding agency, was launched in 2012. They specializes in Branding and Digital Strategy.
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$5,000+Undisclosed10 - 49Folsom, CA
Services provided
25% Video Marketing25% Content Marketing25% Digital Strategy +1 service25% Video ProductionEstablished in 2016, Dovos Media is a small Folsom, California-based Digital Strategy company. Their team specializes in Digital Strategy and Content Marketing.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Rollover to see company insights or click a company below for more details.
A Clutch Leaders Matrix provides a broad view of the top-performing companies in a particular service or location. Each company featured in a Leaders Matrix is evaluated based on Focus and Ability to Deliver. The size of each circle indicates that company’s size.
By using verified reviews, focused service details, and real project data, the Leaders Matrix highlights companies that consistently deliver and stand out from the rest. Each company’s position is based on how well they focus on a service area and how consistently they deliver results, helping you make informed, confident decisions. Learn More
Focus (x-axis)
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Ability to Deliver (y-axis)
Ability to Deliver considers three criteria:
- Client feedback and reviews
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List of the Top 15 Video Marketing Agencies
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$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$50 - $99 / hr2 - 9Chester, England
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
50% Video Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Vancouver, Canada
Ability to deliver
34.6/40.016.4/20 Reviews8.7/10 Clients & Experience9.5/10 Market PresenceService focus
40% Video Marketing60% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.7/40.017.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Video Marketing85% Other -
$10,000+$50 - $99 / hr10 - 49Szczecin, Poland
Ability to deliver
35/40.017.4/20 Reviews10/10 Clients & Experience7.6/10 Market PresenceService focus
30% Video Marketing70% Other -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36/40.018/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
20% Video Marketing80% Other -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
35.8/40.016.4/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Video Marketing75% Other -
$5,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$25,000+Undisclosed2 - 9Helvetia, WV
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Sao Paulo, Brazil
Ability to deliver
34.2/40.016.4/20 Reviews9.8/10 Clients & Experience8/10 Market PresenceService focus
30% Video Marketing70% Other -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
32.8/40.016.6/20 Reviews9.9/10 Clients & Experience6.2/10 Market PresenceService focus
50% Video Marketing50% Other -
$1,000+Undisclosed2 - 9Irvine, CA
Ability to deliver
34.1/40.016.2/20 Reviews9.1/10 Clients & Experience8.8/10 Market PresenceService focus
35% Video Marketing65% Other -
$50,000+$100 - $149 / hr50 - 249Boston, MA
Ability to deliver
36/40.016.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
36.4/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$150 - $199 / hr2 - 9Carleton Place, Canada
Ability to deliver
36.3/40.018.2/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+$150 - $199 / hr2 - 9Atlanta, GA
Ability to deliver
33.2/40.016.2/20 Reviews10/10 Clients & Experience7/10 Market PresenceService focus
40% Video Marketing60% Other -
$25,000+$100 - $149 / hr2 - 9Washington, DC
Ability to deliver
35.5/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
15% Video Marketing85% Other -
$1,000+Undisclosed10 - 49Alpharetta, GA
Ability to deliver
34.7/40.016.2/20 Reviews9/10 Clients & Experience9.5/10 Market PresenceService focus
20% Video Marketing80% Other -
$10,000+Undisclosed10 - 49Norcross, GA
Ability to deliver
33.5/40.016.4/20 Reviews9.8/10 Clients & Experience7.3/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+$100 - $149 / hr2 - 9West Fargo, ND
Ability to deliver
32.1/40.017.8/20 Reviews8.5/10 Clients & Experience5.8/10 Market PresenceService focus
50% Video Marketing50% Other -
$1,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
33.3/40.015.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49Memphis, TN
Ability to deliver
35/40.016.8/20 Reviews9.8/10 Clients & Experience8.4/10 Market PresenceService focus
15% Video Marketing85% Other -
$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Ability to deliver
35.7/40.018.8/20 Reviews9.9/10 Clients & Experience7/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$150 - $199 / hr2 - 9Austin, TX
Ability to deliver
34.1/40.016.8/20 Reviews9.9/10 Clients & Experience7.3/10 Market PresenceService focus
25% Video Marketing75% Other -
$1,000+$50 - $99 / hr10 - 49Warszawa, Poland
Ability to deliver
35.2/40.017.8/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Video Marketing90% Other -
Undisclosed$100 - $149 / hr10 - 49Severna Park, MD
Ability to deliver
35.2/40.016.4/20 Reviews9.6/10 Clients & Experience9.3/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$50 - $99 / hr50 - 249North Wales, PA
Ability to deliver
35/40.017.2/20 Reviews8.2/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
35/40.016.8/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+$150 - $199 / hr10 - 49Westborough, MA
Ability to deliver
33.3/40.016.6/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
25% Video Marketing75% Other
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Top Video Marketing Services Agencies
A video marketing company plans, creates, and promotes video content aligned with a client’s business objectives. Projects typically begin with strategy, including market research, audience personas, and channel selection, followed by scripting, storyboarding, production, and post-production. Once the videos are live, the agency manages distribution across platforms like YouTube, social media, landing pages, and email. They also track key performance metrics such as view-through rate, engagement, and conversions. The best firms use these insights to refine future campaigns, ensuring each video delivers measurable ROI.
Services vary by agency size and specialty, but most offer:
- Strategic planning & content calendars
- Concept development, scriptwriting, and storyboarding
- Full-service production (live-action, animation, motion graphics)
- Editing, color grading, and sound design
- Channel-specific optimization for YouTube, TikTok, LinkedIn, and OTT platforms
- Paid video advertising and A/B testing
- Video SEO, captions, and localization
- Analytics dashboards and performance reporting
Some agencies also bundle complementary services such as social media management or landing page design to maximize the impact of each video.
Budgets vary widely depending on the project’s scope, style, and distribution requirements. According to Clutch, small projects like single explainer videos or short social clips typically range from $5,000 to $15,000. Mid-tier campaigns with multiple deliverables and ad spend usually fall between $20,000 and $75,000. Large-scale initiatives such as multi-episode series, influencer collaborations, or global product launches can exceed $100,000. Hourly rates often range from $100 to $200, though flat-fee and retainer models are common for ongoing content needs. Always request a detailed, line-item estimate covering pre-production, production, post-production, and media spend to avoid unexpected costs.
Start by defining your goals (brand awareness, lead gen, product education, etc.) and preferred KPIs. Then:
- Review agency portfolios for style and industry fit.
- Read Clutch reviews to gauge reliability, communication, and results.
- Ask for relevant case studies with hard metrics (CTR, conversion lift, retention).
- Evaluate their distribution and analytics capabilities, not just creative flair.
- Confirm timelines, ownership of raw files, and revision policies.
Shortlist 3–5 agencies, hold discovery calls, and pick the team that demonstrates strategic thinking, transparency, and cultural alignment with your brand.
These are some red flags to watch for when hiring a video marketing company:
- Guaranteed viral views or overnight rankings, no one controls algorithms.
- Vague pricing or hidden charges for revisions, music licensing, or distribution.
- Limited portfolio variety or only stock-template work.
- Poor communication cadence or missed deadlines during the proposal phase.
- Lack of analytics integration—if they can’t show how videos will be measured, results may fall short.
Here are some key questions you can ask a video marketing agency to help streamline your hiring process:
- Which metrics will you track to prove success?
- Can you share case studies in my industry or with similar objectives?
- Who owns the raw footage and final assets?
- How many revision rounds are included in the quoted price?
- What’s your process for optimizing videos for each platform?
- How will your team collaborate with our in-house marketers or other vendors?
Clear answers to these questions will reveal an agency’s transparency, expertise, and compatibility with your workflow.
Agencies provide multidisciplinary teams including strategists, directors, editors, and motion designers under one roof, ensuring consistency from concept to distribution. They also offer scalable resources, professional equipment, and established vendor relationships such as actors, studios, and media buyers, which help reduce project risk and turnaround time. Freelancers can be cost-effective for smaller tasks, but complex campaigns often require the broader skill set and project management discipline that an agency provides.
Most agencies combine platform analytics (YouTube Studio, Meta Ads Manager) with third-party tools and CRM integrations. Common metrics include watch time, click-through rate, cost per view, and conversion rate. For B2B or long sales cycles, firms may track MQLs, pipeline influence, or sales velocity tied back to specific video touchpoints via attribution modeling. The key is aligning these metrics with your business objectives during the strategy phase.
Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.