CGI Interactive

BACKGROUND

Introduce your business and what you do there.

I’m the founder of a video marketing company. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with CGI Interactive?

Our biggest client’s CEO was delivering a very big presentation to the entire company. We hired their team to design a very creative presentation.

SOLUTION

What was the scope of their involvement?

They’re experts in live presentations, incorporating engaging graphics and animations into the deck. This was far more than a simple PowerPoint presentation. We wanted it to replicate the presentations from keynote speakers at large conferences. They helped us from the very beginning, helping us determine the visual aesthetic of the keynote. 

First, they created several design options, allowing the client to select their preference. From there, the client had tons of changing ideas, but they were nimble about adjusting criteria and logistical problems. They rolled with the punches to deliver exactly what the client wanted.  

What is the team composition?

We worked directly with an account manager, the creative director, and the owner of the company. They have a much larger team working behind the scenes. 

How did you come to work with CGI Interactive?

They hired me in the past for one of their large clients. That existing relationship allowed us to go right to them when we needed help. 

How much have you invested with them?

We spent about $30,000.

What is the status of this engagement?

We worked together between July–August 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

After the presentation, the CEO received a standing ovation from the crowd. The presentation aligned with their needs and really helped the speaker look great. They were instrumental in determining the look and feel, making the presentation look cutting-edge. We couldn’t have done it without them. 

To this day, the trust we earned from our client on that project is still very present in the relationship. The presentation resonated with the company, and the CEO himself was proud of it.

How did CGI Interactive perform from a project management standpoint?

Their team was structured so the project was effectively managed and on-time while creative powerhouses took the presentation to the next level. Our client is a large company, so it can be difficult to keep up with them. CGI Interactive constantly met deadlines and rolled with the punches, so I was never nervous about their progress. They had my back the entire time through their professional, proactive communication. That allowed us to focus our attention on the project from our end. 

What did you find most impressive about them?

They’re always innovating in their design work, constantly pursuing excellence. Instead of returning to creative, they choose to reinvent themselves. They’re always on the cutting edge of creativity.

Are there any areas they could improve?

I can’t think of anything. We have a great relationship to this day.  

Do you have any advice for potential customers?

Provide them with a clear idea of the end results you’re after. In order for them to deliver to the best of their ability, you have to help them understand the desired effect, audience, and speaker. From there, you can trust them to deliver on striking individuals.