Top Video Marketing Services
3,010 Companies
List of the Top Video Marketing Agencies
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$1,000+$50 - $99 / hr10 - 49
Services provided
40% Video Marketing30% Social Media Marketing10% Graphic Design +2 services10% Video Production10% Web DevelopmentKailakarn digital marketing is a Video Marketing company founded in 2026. Based in Jaipur, India, the team offers Video Marketing and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49București, Romania
Services provided
20% Video Marketing40% Content Marketing40% Search Engine OptimizationUpswing.ro is a Content Marketing company. Established in 2007, the company provides Content Marketing and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Pune, India
Services provided
15% Video Marketing20% Social Media Marketing20% Web Design +3 services15% Branding15% Graphic Design15% Web DevelopmentSee all 2 projectsDWPlaceSolutions offers comprehensive digital services, including social media management, web development, creative design, and SEO. Reviews highlight their client-centric approach, timely project delivery, and adaptability to feedback. Clients commend their creative and technical expertise, noting significant improvements in brand engagement and online presence. Their commitment to excellence and strategic alignment with client goals sets them apart as a reliable partner.
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$1,000+$300+ / hr2 - 9
Services provided
10% Video Marketing30% Corporate Photography30% Video Production +3 services10% Advertising10% Content Marketing10% Social Media MarketingGrassfed Media is a video production company. Their team is located in Los Angeles, California and offers Video Production and Corporate Photography.
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$1,000+$50 - $99 / hr10 - 49Neptune Beach, FL
Services provided
20% Video Marketing20% Branding20% Fractional CMO Services +2 services20% Pay Per Click20% Search Engine OptimizationNava & Blust is a branding company. The Neptune Beach, Florida-based firm was established in 2024. Their team offers Branding and Search Engine Optimization.
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UndisclosedUndisclosed50 - 249Amsterdam, Netherlands
Services provided
20% Video Marketing20% Advertising20% Marketing Strategy +2 services20% Social Media Marketing20% Video ProductionTeam5pm is a midsize Amsterdam, Netherlands-based Advertising company. The team focuses on Advertising and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Chislehurst, England
Services provided
40% Video Marketing20% Graphic Design20% Logo +1 service20% Video ProductionInspire Studios is a Video Marketing company. The company is headquartered in Chislehurst, England. Their services include Video Marketing and Graphic Design.
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$5,000+$150 - $199 / hr2 - 9Zürich, Switzerland
Services provided
40% Video Marketing40% Video Production15% Social Media Marketing +1 service5% Corporate PhotographyDioStuDio GmbH is a video production company. The company is based in Zürich, Switzerland and Oftringen, Switzerland. Their services include Video Production and Video Marketing.
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$5,000+$100 - $149 / hr2 - 9
Services provided
40% Video Marketing60% Video ProductionLumira Studio, a video production company, was founded in 2014. The firm provides Video Production and Video Marketing, and is small.
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$5,000+Undisclosed2 - 9Dudley, England
Services provided
40% Video Marketing30% Corporate Photography30% Video ProductionLaunched in 2015, Motion Click Productions, a small Video Marketing company, is based in Dudley, England. Their team focuses on Video Marketing and Video Production.
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$1,000+$25 - $49 / hr2 - 9Bogotá, Colombia
Services provided
40% Video Marketing20% Graphic Design20% Social Media Marketing +1 service20% Web DesignLa Creación Studio is a Video Marketing company. Founded in 2011, their team offers Video Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Singapore, Singapore
Services provided
40% Video Marketing60% Video ProductionLaunched in 2024, ROUGE Collective, a small video production company, is located in Singapore, Singapore. Their services include Video Production and Video Marketing.
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UndisclosedUndisclosed2 - 9
Services provided
25% Video Marketing25% Affiliate Marketing25% Content Marketing +1 service25% Social Media MarketingNeonClicks is a social media marketing company. Their team is headquartered in Pune, India. The company focuses on Social Media Marketing and Video Marketing.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
25% Video Marketing25% Graphic Design25% Social Media Marketing +1 service25% Video ProductionSocial media marketing agency Bios media services is located in Alwar, India. The team focuses on Social Media Marketing and Graphic Design.
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$5,000+$100 - $149 / hr2 - 9Charlotte, NC
Services provided
10% Video Marketing90% Video ProductionDialed Film is a video production agency. The team provides Video Production and Video Marketing, and the company is in Charlotte, North Carolina and Charlotte, North Carolina.
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$5,000+Undisclosed2 - 9Toronto, Canada
Services provided
10% Video Marketing75% Video Production10% Corporate Photography +1 service5% BrandingEstablished in 2020, Ten Four Pictures is a video production agency. Their services include Video Production and Corporate Photography.
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$1,000+< $25 / hr10 - 49Mumbai, India
Services provided
10% Video Marketing15% Web Design10% Affiliate Marketing +7 services10% Conversion Optimization10% Ecommerce Marketing10% Mobile App Development10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing5% Email MarketingMumbai Pixels, a web design agency, was founded in 2017. The team provides Web Design and Social Media Marketing.
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$1,000+Undisclosed2 - 9Oakland, CA
Services provided
10% Video Marketing80% Video Production3% Content Marketing +3 services3% Other Digital Marketing2% Audio Production2% Social Media MarketingPeakbound Studio is a small video production company founded in 2020. Their services include Video Production and Video Marketing.
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$1,000+$25 - $49 / hr10 - 49Noida, India
Services provided
10% Video Marketing15% Conversion Optimization15% Ecommerce Marketing +8 services15% Pay Per Click10% Digital Strategy10% Search Engine Optimization5% Content Marketing5% Demand Generation Marketing5% Email Marketing5% Mobile & App Marketing5% Social Media MarketingBased in Noida, India, InnovXpert is a Conversion Optimization company. They specialize in Conversion Optimization and Pay Per Click.
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$1,000+$150 - $199 / hr2 - 9Singapore
Services provided
33% Video Marketing34% Video Production33% Corporate PhotographyVideo production agency Our Momento Pte. Ltd. Was launched in 2023. The small team offers Video Production and Corporate Photography.
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$5,000+$100 - $149 / hr2 - 9
Services provided
45% Video Marketing55% Video ProductionSwitchback Cinema is a video production agency. They are located in Saukville, Wisconsin, and their services include Video Production and Video Marketing.
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$10,000+Undisclosed2 - 9Kissimmee, FL
Services provided
35% Video Marketing40% Advertising25% Digital StrategyLaunched in 2022, Windfall Media, a small Advertising company, is located in Kissimmee, Florida. Their team focuses on Advertising and Video Marketing.
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$1,000+$150 - $199 / hr2 - 9Mulgrave, Australia
Services provided
35% Video Marketing35% Content Marketing20% Web Design +1 service10% Low/No Code DevelopmentMarketing Now is a small Mulgrave, Australia-based Content Marketing company. Their services include Content Marketing and Video Marketing.
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$1,000+$100 - $149 / hrFreelancerBristol, England
Services provided
50% Video Marketing50% Video ProductionSee all 2 projectsMJ Films specializes in Video Marketing services, including Video Advertising and Video Content Marketing, tailored to enhance brand image and search engine visibility. Clients consistently commend MJ Films for their high production value, effective communication, and alignment with company values, delivering impressive results that lead to increased inquiries and positive feedback.
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UndisclosedUndisclosedFreelancerLawrence, KS
Services provided
50% Video Marketing50% Video ProductionCub Bear Creative, a video production company and Video Marketing company, was launched in 2020. They offers Video Production and Video Marketing.
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$1,000+$100 - $149 / hrFreelancerChicago, IL
Services provided
50% Video Marketing50% Video ProductionSmall video production agency and Video Marketing company CineAir, is located in Chicago, Illinois. Their services include Video Production and Video Marketing.
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$25,000+$300+ / hr50 - 249
Services provided
10% Video Marketing10% Affiliate Marketing10% E-Commerce Development +7 services10% Ecommerce Marketing10% Mobile App Development10% Pay Per Click10% Search Engine Optimization10% Social Media Marketing10% UX/UI Design10% Web DevelopmentDigital Marketing Agency is a social media marketing agency. They are located in Noida, India and Noida, India. Their team provides Social Media Marketing and Affiliate Marketing.
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Undisclosed< $25 / hr10 - 49Hisar, India
Services provided
20% Video Marketing20% Audio Production20% Digital Strategy +2 services20% Search Engine Optimization20% Social Media MarketingDigital Chaabi is a Digital Strategy company founded in 2010. The team focuses on Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49New York, NY
Services provided
20% Video Marketing20% Content Marketing20% Graphic Design +2 services20% Search Engine Optimization20% Social Media MarketingAA ITPLUS, a social media marketing agency, specialize in Social Media Marketing and Content Marketing. They were launched in 2024.
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$5,000+$25 - $49 / hr10 - 49
Services provided
20% Video Marketing20% Advertising20% Branding +2 services20% Content Marketing20% Social Media MarketingBrandsynergyX is a Gujarat International Finance Tec-City, India-based Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Somerville, MA
Services provided
20% Video Marketing65% Video Production10% Broadcast Video +1 service5% Corporate PhotographyAbove Summit, a video production agency, was launched in 2013. The team offers Video Production and Video Marketing and is based in Somerville, Massachusetts.
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$1,000+Undisclosed2 - 9
Services provided
15% Video Marketing50% Video Production10% Conversion Optimization +3 services10% Direct Marketing10% Search Engine Optimization5% BrandingSee all 1 projectsChannelCraft is a video marketing company specializing in video content marketing and visual marketing services. The overall feedback from their reviews is overwhelmingly negative, with 100% of reviewers expressing dissatisfaction, citing poor communication, unoriginal content, and ineffective project management. The company's inability to collaborate effectively was a significant theme mentioned by all reviewers.
0 of 1 reviews is 5 stars1 new review for Video Marketing servicesLess than $10,000 avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
Recent feedback on ChannelCraft indicates significant client dissatisfaction, particularly regarding communication and quality of deliverables. A CEO of a cold email agency reported that the initial script provided was generated by AI and deemed unoriginal, leading to frustration over the lack of compelling content. Furthermore, restrictive communication policies impeded collaboration, resulting in the client feeling they had to do most of the work. Overall, the sentiment is negative, with the client expressing a firm decision against future collaboration.Was this helpful?
Industry Experience
ChannelCraft has received critical feedback in the Advertising & Marketing industry, specifically regarding their work on Video Sales Letters (VSLs). Clients reported significant issues with script quality, inadequate communication, and project management challenges. The overall sentiment is negative, highlighting a lack of compelling content and barriers to collaboration. Potential clients seeking expertise in this industry may need to consider these concerns before engaging with ChannelCraft.
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Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Client feedback indicates a strong dissatisfaction with the overall cost and value for money provided by ChannelCraft. One client, the CEO of a cold email agency, described the project as a 'waste of time and money,' citing poor quality deliverables and ineffective communication. The initial script was perceived as AI-generated and compelling animations were lacking. Overall, the sentiment reflects a belief that the services did not meet expectations relative to the costs incurred.Was this helpful?
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$1,000+$50 - $99 / hr2 - 9
Services provided
30% Video Marketing50% Video Production10% AR/VR Development +1 service10% Event ManagementBluevista audiovisual agency is a video production agency. The company is based in Champagne-au-Mont-d'Or, France and Paris, France. Their team focuses on Video Production and Video Marketing.
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$1,000+$50 - $99 / hr2 - 9Ottawa, Canada
Services provided
30% Video Marketing50% Affiliate Marketing20% Content MarketingEstablished in 2023, Centsr Media is an Affiliate Marketing company. The team offers Affiliate Marketing and Video Marketing.
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$50,000+Undisclosed10 - 49
Services provided
25% Video Marketing45% Video Production10% Broadcast Video +2 services10% Demand Generation Marketing10% Performance MarketingFounded in 2013, Entropico is a video production agency. Based in Los Angeles, California and Alexandria, Australia, the team focuses on Video Production and Video Marketing.
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$5,000+$100 - $149 / hr2 - 9San Cristobal, Argentina
Services provided
30% Video Marketing35% AR/VR Development35% Video ProductionMotor Studio is a video production agency established in 2025. The team focuses on Video Production and AR/VR development and is located in San Cristobal, Argentina.
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$10,000+Undisclosed2 - 9Victoria, Canada
Services provided
20% Video Marketing80% Video ProductionDouble H Creative Inc. Is a video production agency. Founded in 2013, their team provides Video Production and Video Marketing.
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$1,000+$25 - $49 / hr2 - 9Ivano-Frankivs'k, Ukraine
Services provided
10% Video Marketing80% Video Production10% Audio ProductionAnymagic is a video production agency. They were launched in 2020, and their services include Video Production and Audio Production.
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$5,000+$25 - $49 / hr10 - 49
Services provided
20% Video Marketing20% Ecommerce Marketing20% Email Marketing +2 services20% Search Engine Optimization20% Social Media MarketingDikhaDe, Digital Marketing Agency is a social media marketing firm. Founded in 2016, the firm offers Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Ludhiana, India
Services provided
10% Video Marketing10% Branding10% Content Marketing +8 services10% Graphic Design10% Print Design10% Search Engine Optimization10% Social Media Marketing10% Video Production10% Web Design5% Logo5% Sales OutsourcingSee all 3 projectsDigital Squirrelz offers a range of services including video shooting and social media management, with a focus on Video Content Marketing and lead generation. The reviews highlight their commendable teamwork and effective project management, which resulted in significant growth in social media engagement. The company is praised for its cost-effective solutions and timely delivery.
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UndisclosedUndisclosed10 - 49München, Germany
Services provided
20% Video Marketing20% Advertising20% Marketing Strategy +2 services20% Media Planning & Buying20% Video ProductionEstablished in 2018, urbanuncut GmbH is a small Advertising company headquartered in München, Germany and Augsburg, Germany. Their team specializes in Advertising and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9
Services provided
20% Video Marketing40% Video Production20% Broadcast Video +1 service20% Corporate PhotographySmall video production company Xendo creative, is headquartered in City of London, England. The team specializes in Video Production and Broadcast Video.
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$5,000+$50 - $99 / hr10 - 49Dubai, United Arab Emirates
Services provided
10% Video Marketing30% SMS Marketing30% Social Media Marketing +2 services20% Content Marketing10% AdvertisingTask Advertising is a small Dubai, United Arab Emirates-based social media marketing firm. Their services include Social Media Marketing and SMS Marketing.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
10% Video Marketing10% Branding10% Content Marketing +9 services10% Content Writing Services10% Graphic Design10% Print Design10% Social Media Marketing10% Video Production5% Corporate Photography5% Email Marketing5% Logo5% Marketing StrategyMila Media is a Hauppauge, New York-based branding agency. The team provides Branding and Social Media Marketing.
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$1,000+Undisclosed10 - 49Ivano-Frankivs'k, Ukraine
Services provided
10% Video Marketing60% Video Production10% Graphic Design +2 services10% Logo10% Other MarketingSee all 1 projectsUA Animation Studio specializes in creating 2D animated videos for websites and advertising campaigns. Reviews highlight their creativity, timely delivery, and effective communication. Clients appreciate the company’s ability to align with their values and budget while producing high-quality animations, resulting in a highly satisfactory collaboration experience.
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$1,000+< $25 / hrFreelancerRiverview, FL
Services provided
60% Video Marketing30% Content Marketing10% Social Media MarketingFounded in 2024, Chardenai is a Video Marketing company. The firm provides Video Marketing and Content Marketing.
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$10,000+$150 - $199 / hr10 - 49New York, NY
Services provided
20% Video Marketing20% Branding20% Content Marketing +2 services20% Content Writing Services20% Search Engine OptimizationAnimalz, a branding company, was founded in 2015. In New York, New York, the team focuses on Branding and Content Marketing.
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$5,000+$150 - $199 / hr2 - 9
Services provided
10% Video Marketing80% Video Production10% Corporate PhotographyGrowingBoyMedia, a video production agency, was founded in 2022. The firm specializes in Video Production and Corporate Photography.
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Undisclosed< $25 / hr250 - 999Padur, India
Services provided
20% Video Marketing20% Branding20% Ecommerce Marketing +2 services20% Social Media Marketing20% UX/UI DesignAdsparksocial, a branding company, was founded in 2017. The firm focuses on Branding and Social Media Marketing, and is midsize.
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$1,000+$25 - $49 / hr2 - 9Los Angeles, CA
Services provided
25% Video Marketing50% Video Production25% AdvertisingBLVCKĐEN is a video production company. The Los Angeles, California-based agency was established in 2022. Their services include Video Production and Advertising.
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List of the Top 15 Video Marketing Agencies
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$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
39.6/40.020/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$50 - $99 / hr2 - 9Chester, England
Ability to deliver
34.6/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
50% Video Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Vancouver, Canada
Ability to deliver
34.6/40.016.4/20 Reviews8.7/10 Clients & Experience9.5/10 Market PresenceService focus
40% Video Marketing60% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.7/40.017.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
37.6/40.019.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+$50 - $99 / hr10 - 49Szczecin, Poland
Ability to deliver
35.4/40.017.8/20 Reviews10/10 Clients & Experience7.6/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+$100 - $149 / hr2 - 9New York, NY
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Video Marketing85% Other -
$10,000+$150 - $199 / hr10 - 49Chicago, IL
Ability to deliver
36/40.018/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+$150 - $199 / hr2 - 9Covina, CA
Ability to deliver
35.4/40.016/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Video Marketing75% Other -
$25,000+Undisclosed2 - 9
Ability to deliver
35.8/40.016.6/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Video Marketing80% Other -
$5,000+$150 - $199 / hr10 - 49Sao Paulo, Brazil
Ability to deliver
34.2/40.016.4/20 Reviews9.8/10 Clients & Experience8/10 Market PresenceService focus
30% Video Marketing70% Other -
$1,000+Undisclosed2 - 9Irvine, CA
Ability to deliver
34.1/40.016.2/20 Reviews9.1/10 Clients & Experience8.8/10 Market PresenceService focus
35% Video Marketing65% Other -
$50,000+$100 - $149 / hr50 - 249Boston, MA
Ability to deliver
36/40.016.2/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$150 - $199 / hr2 - 9San Francisco, CA
Ability to deliver
36.4/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$100 - $149 / hr2 - 9West Fargo, ND
Ability to deliver
32.5/40.018.2/20 Reviews8.5/10 Clients & Experience5.8/10 Market PresenceService focus
50% Video Marketing50% Other -
$10,000+Undisclosed2 - 9Toronto, Canada
Ability to deliver
32.4/40.016.2/20 Reviews9.9/10 Clients & Experience6.2/10 Market PresenceService focus
50% Video Marketing50% Other -
$10,000+$150 - $199 / hr2 - 9Atlanta, GA
Ability to deliver
33.2/40.016.2/20 Reviews10/10 Clients & Experience7/10 Market PresenceService focus
40% Video Marketing60% Other -
$25,000+$100 - $149 / hr2 - 9Washington, DC
Ability to deliver
35.5/40.016.4/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
15% Video Marketing85% Other -
$1,000+Undisclosed10 - 49Alpharetta, GA
Ability to deliver
34.7/40.016.2/20 Reviews9/10 Clients & Experience9.5/10 Market PresenceService focus
20% Video Marketing80% Other -
$10,000+Undisclosed10 - 49Norcross, GA
Ability to deliver
33.5/40.016.4/20 Reviews9.8/10 Clients & Experience7.3/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+$150 - $199 / hr2 - 9Carleton Place, Canada
Ability to deliver
35.9/40.017.8/20 Reviews10/10 Clients & Experience8.1/10 Market PresenceService focus
10% Video Marketing90% Other -
$1,000+$100 - $149 / hr10 - 49Montréal, Canada
Ability to deliver
33.3/40.015.8/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
30% Video Marketing70% Other -
$5,000+$150 - $199 / hr10 - 49Memphis, TN
Ability to deliver
35/40.016.8/20 Reviews9.8/10 Clients & Experience8.4/10 Market PresenceService focus
15% Video Marketing85% Other -
$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Ability to deliver
35.7/40.018.8/20 Reviews9.9/10 Clients & Experience7/10 Market PresenceService focus
10% Video Marketing90% Other -
$5,000+$150 - $199 / hr2 - 9
Ability to deliver
34.1/40.016.8/20 Reviews9.9/10 Clients & Experience7.3/10 Market PresenceService focus
25% Video Marketing75% Other -
Undisclosed$100 - $149 / hr10 - 49Severna Park, MD
Ability to deliver
35.2/40.016.4/20 Reviews9.6/10 Clients & Experience9.3/10 Market PresenceService focus
10% Video Marketing90% Other -
$10,000+$150 - $199 / hr10 - 49Westborough, MA
Ability to deliver
33.3/40.016.6/20 Reviews10/10 Clients & Experience6.7/10 Market PresenceService focus
25% Video Marketing75% Other -
$1,000+$50 - $99 / hr10 - 49Warszawa, Poland
Ability to deliver
34.8/40.017.4/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Video Marketing90% Other
Latest Video Marketing Articles
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Top Video Marketing Services Agencies
A video marketing company plans, creates, and promotes video content aligned with a client’s business objectives. Projects typically begin with strategy, including market research, audience personas, and channel selection, followed by scripting, storyboarding, production, and post-production. Once the videos are live, the agency manages distribution across platforms like YouTube, social media, landing pages, and email. They also track key performance metrics such as view-through rate, engagement, and conversions. The best firms use these insights to refine future campaigns, ensuring each video delivers measurable ROI.
Services vary by agency size and specialty, but most offer:
- Strategic planning & content calendars
- Concept development, scriptwriting, and storyboarding
- Full-service production (live-action, animation, motion graphics)
- Editing, color grading, and sound design
- Channel-specific optimization for YouTube, TikTok, LinkedIn, and OTT platforms
- Paid video advertising and A/B testing
- Video SEO, captions, and localization
- Analytics dashboards and performance reporting
Some agencies also bundle complementary services such as social media management or landing page design to maximize the impact of each video.
Budgets vary widely depending on the project’s scope, style, and distribution requirements. According to Clutch, small projects like single explainer videos or short social clips typically range from $5,000 to $15,000. Mid-tier campaigns with multiple deliverables and ad spend usually fall between $20,000 and $75,000. Large-scale initiatives such as multi-episode series, influencer collaborations, or global product launches can exceed $100,000. Hourly rates often range from $100 to $200, though flat-fee and retainer models are common for ongoing content needs. Always request a detailed, line-item estimate covering pre-production, production, post-production, and media spend to avoid unexpected costs.
Start by defining your goals (brand awareness, lead gen, product education, etc.) and preferred KPIs. Then:
- Review agency portfolios for style and industry fit.
- Read Clutch reviews to gauge reliability, communication, and results.
- Ask for relevant case studies with hard metrics (CTR, conversion lift, retention).
- Evaluate their distribution and analytics capabilities, not just creative flair.
- Confirm timelines, ownership of raw files, and revision policies.
Shortlist 3–5 agencies, hold discovery calls, and pick the team that demonstrates strategic thinking, transparency, and cultural alignment with your brand.
These are some red flags to watch for when hiring a video marketing company:
- Guaranteed viral views or overnight rankings, no one controls algorithms.
- Vague pricing or hidden charges for revisions, music licensing, or distribution.
- Limited portfolio variety or only stock-template work.
- Poor communication cadence or missed deadlines during the proposal phase.
- Lack of analytics integration—if they can’t show how videos will be measured, results may fall short.
Here are some key questions you can ask a video marketing agency to help streamline your hiring process:
- Which metrics will you track to prove success?
- Can you share case studies in my industry or with similar objectives?
- Who owns the raw footage and final assets?
- How many revision rounds are included in the quoted price?
- What’s your process for optimizing videos for each platform?
- How will your team collaborate with our in-house marketers or other vendors?
Clear answers to these questions will reveal an agency’s transparency, expertise, and compatibility with your workflow.
Agencies provide multidisciplinary teams including strategists, directors, editors, and motion designers under one roof, ensuring consistency from concept to distribution. They also offer scalable resources, professional equipment, and established vendor relationships such as actors, studios, and media buyers, which help reduce project risk and turnaround time. Freelancers can be cost-effective for smaller tasks, but complex campaigns often require the broader skill set and project management discipline that an agency provides.
Most agencies combine platform analytics (YouTube Studio, Meta Ads Manager) with third-party tools and CRM integrations. Common metrics include watch time, click-through rate, cost per view, and conversion rate. For B2B or long sales cycles, firms may track MQLs, pipeline influence, or sales velocity tied back to specific video touchpoints via attribution modeling. The key is aligning these metrics with your business objectives during the strategy phase.
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