Top Google Ads PPC Agencies
-
Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
Focus Areas
See all 81 projectsBlack Propeller, a digital advertising agency specializing in Pay-Per-Click Advertising and Google Ads management, receives largely positive feedback from clients, focusing on their strong communication and on-time deliverables. Approximately 75% of reviews highlight their expertise in PPC and Google Ads, while around 17% mention a lack of satisfaction regarding project execution or communication. Their technical knowledge and customer partnership approach are frequently praised.
$1,000+$100 - $149 / hr2 - 9Vancouver, CanadaServices provided
Focus Areas
See all 25 projectsKeepers Digital is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising and Google Ads campaigns. With a strong emphasis on optimizing ad strategies for improved ROI, they consistently deliver exceptional results, such as increased conversions and reduced cost-per-acquisition, as noted by 100% of reviewers. Clients praise their responsiveness, professionalism, and detailed communication.
$5,000+$150 - $199 / hr10 - 49Chicago, ILServices provided
Focus Areas
See all 30 projectsAccelerated Digital Media is a specialized digital advertising agency focusing on PPC, Paid Search, and Google Ads management. Reviews highlight their strong project management, timely delivery, and tailored strategies, with over 90% of feedback emphasizing their expertise and responsiveness. Clients appreciate their ability to reduce customer acquisition costs and increase marketing efficiency, reflecting their commitment to client success.
-
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Founded in 2025, MarketSign is a small branding firm. Their team focuses on Branding and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Launched in 2021, Sib Tech is a small SEO agency. Their team specializes in Search Engine Optimization and Pay Per Click.
Read more -
Undisclosed$50 - $99 / hr2 - 9
Services provided
Focus Areas
Mouette 7 Corp is a social media marketing firm. The firm is located in Orlando, Florida. Their services include Social Media Marketing and Pay Per Click.
Read more -
Undisclosed< $25 / hr2 - 9
Services provided
Focus Areas
Clicko is a SEO company located in London, England and Kishoreganj Sadar, Bangladesh. Their services include Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Target Rank SEO is a Troy, Michigan-based SEO company. They specialize in Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Branding company Black Ox Creatives was founded in 2023. The company specializes in Branding and Social Media Marketing.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Beetroot Digital, a branding company, is based in Greater Noida , India. The team provides Branding and Social Media Marketing.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Organic Traffic Solution is a SEO services firm in Gazirchat, Bangladesh. Their services include Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$100 - $149 / hr2 - 9
Services provided
Focus Areas
Located in Crestmead, Australia, Shark Digital Solutions is a small social media marketing agency. Their services include Social Media Marketing and Email Marketing.
Read more -
$1,000+Undisclosed2 - 9
Services provided
Focus Areas
Manhours On Hire is a social media marketing company. The company is based in bangalore, India. Their services include Social Media Marketing and Content Marketing.
Read more -
$25,000+$25 - $49 / hr2 - 9Coventry, England
Services provided
Focus Areas
Child Creative Production Studio is a branding agency. The team focuses on Branding and Social Media Marketing, and the firm is located in Coventry, England.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Founded in 2018, Prime Visibility is a small Content Marketing company. Their team provides Content Marketing and Search Engine Optimization.
Read more -
$1,000+$50 - $99 / hr2 - 9
Services provided
Focus Areas
Established in 2023, Aerecon is a social media marketing agency. The team focuses on Social Media Marketing and Search Engine Optimization and is in Karachi, Pakistan.
Read more -
$1,000+$25 - $49 / hr2 - 9Noida, India
Services provided
Focus Areas
Wolhm It Solution is a SEO services firm. Founded in 2024, the firm is located in Noida, India. Their services include Search Engine Optimization and Pay Per Click.
Read more -
$1,000+$50 - $99 / hr2 - 9Hurstville, Australia
Services provided
Focus Areas
Launched in 2025, The Profit Platform is a small Hurstville, Australia-based Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Small social media marketing agency Lano Digital, is located in Marrickville, Australia. Their services include Social Media Marketing and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9Richmond Hill, Canada
Services provided
Focus Areas
V-tech is a PPC agency. Based in Richmond Hill, Canada, the company was founded in 2023. Their services include Pay Per Click and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Lucknow, India
Services provided
Focus Areas
Aryavrat Creation and Solutions is an Event Marketing company in Lucknow, India. Their services include Event Marketing and Social Media Marketing.
Read more -
Undisclosed< $25 / hr2 - 9
Services provided
Focus Areas
Web Cubit is a social media marketing agency. The small İstanbul, Türkiye-based team offers Social Media Marketing and Search Engine Optimization. The agency was launched in 2025.
Read more -
$1,000+$25 - $49 / hr2 - 9Indore, India
Services provided
Focus Areas
Headquartered in Indore, India, DotVision is a social media marketing company. The team provides Social Media Marketing and Content Marketing.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
MENA Marketers is a social media marketing company. They focus on Social Media Marketing and Pay Per Click and were launched in 2023. The agency is in Punjab, Pakistan.
Read more -
$1,000+< $25 / hr2 - 9New Tecumseth, Canada
Services provided
Focus Areas
Own Web Solutions is a PPC agency. Their small team is located in Houston, Texas and New Tecumseth, Canada. Their services include Pay Per Click and Web Development.
Read more -
$1,000+Undisclosed2 - 9
Services provided
Focus Areas
Optiamaze LLC is an Email Marketing company. In New Brunswick, New Jersey, the firm was established in 2025. Their team specializes in Email Marketing and Conversion Optimization.
Read more -
$5,000+Undisclosed2 - 9Spokane, WA
Services provided
Focus Areas
Branophia is a SEO agency founded in 2024. The small team focuses on Search Engine Optimization and Pay Per Click.
Read more -
$5,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Aditor-Best Digital Marketing Agency In India, a social media marketing company, was founded in 2025. The team focuses on Social Media Marketing and Content Marketing and is in Ahmedabad, India.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Affordable SEO Perth is a small SEO agency based in Perth, Australia. Their services include Search Engine Optimization and Pay Per Click.
Read more -
Undisclosed< $25 / hr2 - 9
Services provided
Focus Areas
Expand Digital is a SEO company. The team focuses on Search Engine Optimization and Pay Per Click, and the company is based in Roodepoort, South Africa.
Read more -
$1,000+$50 - $99 / hr2 - 9Halle, Belgium
Services provided
Focus Areas
BluMango is a small Halle, Belgium-based branding agency. Their services include Branding and Public Relations.
Read more -
$10,000+Undisclosed2 - 9Sahibzada Ajit Singh Nagar, India
Services provided
Focus Areas
Branding firm DOLLAR DUCKS specializes in Branding and Search Engine Optimization. They were launched in 2020.
Read more -
$1,000+$25 - $49 / hr2 - 9Luque, Paraguay
Services provided
Focus Areas
FULLSEO is a Conversion Optimization company. Located in Luque, Paraguay, the agency offers Conversion Optimization and Pay Per Click.
Read more -
UndisclosedUndisclosed2 - 9Coimbatore, India
Services provided
Focus Areas
Located in Coimbatore, India, Talxwev – Website Development & Digital Agency is a social media marketing firm. The team specializes in Social Media Marketing and Search Engine Optimization.
Read more -
$1,000+$150 - $199 / hr2 - 9
Services provided
Focus Areas
Small social media marketing agency Aromatic Soft, is located in Faisalabad , Pakistan. Their services include Social Media Marketing and Conversion Optimization.
Read more -
$1,000+$100 - $149 / hr2 - 9Voorhees Township, NJ
Services provided
Focus Areas
Founded in 2019, Quantum Advertising is a social media marketing agency. The team focuses on Social Media Marketing and Email Marketing and is in Voorhees Township, New Jersey.
Read more -
$1,000+$200 - $300 / hr2 - 9
Services provided
Focus Areas
Harpley House is a Digital Strategy company. They are located in Seattle, Washington and have small team. They focus on Digital Strategy and Search Engine Optimization.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
ATOMIUM is a social media marketing firm. They are headquartered in Noida, India and have small team of experts. Their services include Social Media Marketing and Search Engine Optimization.
Read more -
Undisclosed$50 - $99 / hr2 - 9
Services provided
Focus Areas
Adri Santos Marketing, a Marketing Strategy company, was launched in 2024. The small team specializes in Marketing Strategy and Social Media Marketing.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Amplify is a SEO agency. Their small team is located in San Francisco, California and offers Search Engine Optimization and Pay Per Click. The company was founded in 2023.
Read more -
$1,000+$50 - $99 / hr2 - 9
Services provided
Focus Areas
Established in 2025, Fuller Marketing Group is a social media marketing company. Their team provides Social Media Marketing and Content Marketing.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Focus Areas
Ilumifly, a small SEO agency, is located in Acworth, Georgia. Their services include Search Engine Optimization and Pay Per Click.
Read more -
$5,000+$100 - $149 / hr2 - 9
Services provided
Focus Areas
Back Office Outsourcing company Buzzy Work Pro was launched in 2025. The small team offers Back Office Outsourcing and Pay Per Click.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
RatifiedTech is a social media marketing agency. The team offers Social Media Marketing and Search Engine Optimization, and the firm is headquartered in Nairobi, Kenya.
Read more -
UndisclosedUndisclosed2 - 9Royton, England
Services provided
Focus Areas
Launched in 2021, VisionVolt, a small branding company, is in Royton, England. Their team focuses on Branding and Search Engine Optimization.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Founded in 2023, Surya Digital Solutions is a branding agency. Headquartered in Rajamahendravaram, India, the team offers Branding and Direct Marketing.
Read more -
$1,000+$150 - $199 / hr2 - 9Sofia, Bulgaria
Services provided
Focus Areas
Amused is a branding company. The Sofia, Bulgaria-based firm was established in 2021. Their team provides Branding and Content Marketing.
Read more -
$5,000+$50 - $99 / hr2 - 9
Services provided
Focus Areas
Located in Bengaluru, India, Hypemi is a Conversion Optimization company. Their services include Conversion Optimization and Search Engine Optimization.
Read more -
Undisclosed< $25 / hr2 - 9
Services provided
Focus Areas
Social media marketing agency Innovize Digi was established in 2024. The team focuses on Social Media Marketing and Search Engine Optimization.
Read more -
Undisclosed$50 - $99 / hr2 - 9Richmond Hill, Canada
Services provided
Focus Areas
In Richmond Hill, Canada, Booboo Digital is a social media marketing firm. Their services include Social Media Marketing and Search Engine Optimization.
Read more -
$5,000+$100 - $149 / hr2 - 9Auckland, New Zealand
Services provided
Focus Areas
Expert Online is a branding company. The Auckland, New Zealand-based agency was founded in 2021. Their services include Branding and Social Media Marketing.
Read more -
$1,000+$25 - $49 / hr2 - 9
Services provided
Focus Areas
Small branding company Birds Marketing Communications Agency, is based in October Gardens, Egypt. The team specializes in Branding and Public Relations.
Read more -
$1,000+Undisclosed2 - 9
Services provided
Focus Areas
Astral Digital, a social media marketing company, was founded in 2022. The team provides Social Media Marketing and Conversion Optimization.
Read more
Share your project goals, and we’ll connect you with verified partners who fit your budget and timeline.
Get My Matches
Tell us what you need — we’ll match you with top agencies in minutes.
Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of Top 15 Google Ads PPC Management Companies
-
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
60% Pay Per Click60% Google Adwords40% Other -
$5,000+$100 - $149 / hr50 - 249Pleasant Grove, UT
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
70% Pay Per Click65% Google Adwords30% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
60% Pay Per Click50% Google Adwords40% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
50% Pay Per Click75% Google Adwords50% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click70% Google Adwords70% Other -
$1,000+Undisclosed250 - 999Colorado Springs, CO
Ability to deliver
40/40.020/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
30% Pay Per Click60% Google Adwords70% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
39.3/40.020/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
50% Pay Per Click80% Google Adwords50% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
90% Pay Per Click70% Google Adwords10% Other -
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
39.1/40.020/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
90% Pay Per Click90% Google Adwords10% Other -
$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Pay Per Click30% Google Adwords60% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
25% Pay Per Click65% Google Adwords75% Other -
$1,000+$25 - $49 / hr250 - 999
Ability to deliver
38.2/40.018.6/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Pay Per Click85% Google Adwords65% Other -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
80% Pay Per Click50% Google Adwords20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
37.7/40.020/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
100% Pay Per Click90% Google Adwords -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
37.7/40.018.2/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
60% Pay Per Click70% Google Adwords40% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
37.7/40.018/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$1,000+$50 - $99 / hr50 - 249Odesa, Ukraine
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click60% Google Adwords70% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
36.7/40.019.4/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
39.5/40.020/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
35% Pay Per Click70% Google Adwords65% Other -
$1,000+$25 - $49 / hr2 - 9Zirakpur, India
Ability to deliver
36.6/40.019.8/20 Reviews9.7/10 Clients & Experience7.1/10 Market PresenceService focus
80% Pay Per Click85% Google Adwords20% Other -
$1,000+$100 - $149 / hr2 - 9Oakbrook Terrace, IL
Ability to deliver
36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Pay Per Click70% Google Adwords20% Other -
$1,000+$100 - $149 / hr10 - 49Belfast, Northern Ireland
Ability to deliver
36.6/40.017.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
70% Pay Per Click70% Google Adwords30% Other -
$1,000+< $25 / hr50 - 249Indore, India
Ability to deliver
39.2/40.019.4/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
30% Pay Per Click55% Google Adwords70% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
36.5/40.020/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Pay Per Click60% Google Adwords35% Other -
$1,000+$50 - $99 / hr10 - 49New York, NY
Ability to deliver
36.4/40.016.4/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
75% Pay Per Click70% Google Adwords25% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
90% Pay Per Click50% Google Adwords10% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
36.9/40.018.4/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
45% Pay Per Click65% Google Adwords55% Other -
$1,000+$100 - $149 / hr10 - 49Tampa, FL
Ability to deliver
39.5/40.019.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
30% Pay Per Click90% Google Adwords70% Other -
$1,000+$100 - $149 / hr10 - 49Fort Worth, TX
Ability to deliver
36.1/40.017/20 Reviews9.4/10 Clients & Experience9.7/10 Market PresenceService focus
100% Pay Per Click85% Google Adwords -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
36/40.018.2/20 Reviews10/10 Clients & Experience7.8/10 Market PresenceService focus
60% Pay Per Click90% Google Adwords40% Other
Google Ads Agency FAQs
Looking for a Google advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a Google advertising agency, from pricing and services to results and red flags.
Clutch recognizes firms that deliver exceptional ROI through Google Ads campaigns twice a year based on a proprietary methodology. The top-performing Google Ads companies for Fall 2025 include:
Google Ads PPC agencies offer a range of services aimed at helping clients achieve their unique objectives, from comprehensive PPC planning and execution to specialized keyword curation. Most full-service providers deliver the following:
- Account and goal setup
- Keyword research and negative-keyword curation
- Ad copywriting, design, and A/B testing
- Bid management and budget pacing
- Conversion-rate optimization (CRO) for landing pages
- Reporting dashboards and actionable insights
- Advanced options such as remarketing, Google Shopping feed, Performance Max, or AI-driven bidding
Pricing varies widely depending on several key factors, including the scope of the project, industry, and the number of competitors. Based on reviews gathered by Clutch, costs can be distinguished in two categories – agency fees and ad spend.
Based on our data, professional management fees typically range from $100 – $149 per hour, or a flat fee of 10%–20% of the ad spend. The total project budgets on the platform usually fall between $10,000 – $49,999, but aggressive e-commerce or enterprise campaigns can exceed six figures.
A Google Ads PPC agency plans, builds, and manages paid-search campaigns on Google’s ad network. The team researches keywords, writes ad copy, sets up bidding strategies, and continually optimizes campaigns to maximize conversions while controlling cost per click (CPC). In many cases, the agency also aligns landing-page design and analytics tracking so every click can be traced to revenue.
Many agencies build vertical expertise—e-commerce, SaaS, healthcare, legal, B2B tech—allowing them to leverage proven keyword sets and compliance knowledge. Use Clutch filters to locate firms with case studies in your specific niche.
Identifying the ideal Google Ads PPC partner is easier said than done considering the number of criteria to consider and steps to follow. Start your journey by matching agency strengths to your goals, requirements, and limitations. Look for a provider that ticks these boxes:
- Proven results in your industry (e.g., case studies, ROAS figures)
- Transparent reporting and KPI alignment
- Google Partner or Google Ads certification status
- Communication style that fits your workflow (i.e., weekly calls, Slack, reporting cadence)
Shortlist two or three agencies, request strategy outlines, and compare projected metrics before signing.
Failure to identify or deliberately ignoring warning signs when partnering with a Google Ads PPC company can do you more harm than good. Here are the red flags you need to be cautious of:
- Guarantees specific rankings or sales numbers—performance depends on many external factors
- Hides account ownership or refuses to share real-time data
- Lacks negative-keyword management (a quick way to waste budget)
- Offers prices far below market rate without explaining how quality is maintained
- How will you customize bidding strategies for my industry?
- Which metrics (e.g., CTR, CPC, ROAS) do you prioritize and why?
- What tools or AI platforms do you use for optimization?
- Do I retain ownership of the Google Ads account and historical data?
- How frequently will we review performance and adjust budget?
Agencies bring platform certifications, cross-account data, and seasoned specialists who can scale testing faster than most in-house teams. They also offset the overhead cost of hiring, training, and retaining multiple paid-search experts.