Top Logo Design Companies
A memorable logo is often the first touch-point between your brand and its customers, so choosing the right creative partner matters. Clutch connects you with vetted logo design agencies that have proven expertise in brand strategy, typography, and visual storytelling. Every company on our platform is evaluated through an independent review process that includes in-depth client interviews, portfolio analysis, and transparent rating criteria. Use the filters to sort agencies by budget, location, industry focus, and more, or jump straight to logo designers in the United States, logo design firms in the United Kingdom, and logo design agencies in Canada. Whether you need a full rebrand or a simple refresh, you’ll quickly find a partner who aligns with your goals.
Looking for broader design services? Find a partner in our global Top Design Agencies directory or narrow your search and explore the Top Graphic Design Firms.
Need a branding partner instead? Check out our Top Branding Companies directory.
15 Leaders 15 Contenders
17,424 Companies
List of the Best Logo Design Agencies
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Featured
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$1,000+$50 - $99 / hr10 - 49Ahmedabad, IndiaServices provided
30% Logo40% Branding20% Web Design +1 service10% E-Commerce DevelopmentSee all 50 projectsSeekThem Design Agency is a proficient branding and logo design company known for its strong emphasis on brand identity and logo creation. The agency has consistently received positive reviews, with over 90% of clients praising their ability to blend creativity with precision and alignment with client needs. Clients frequently commend their professionalism, timely delivery, and dedication to capturing brand essence.
1 of 1 reviews is 5 stars1 new review for Logo servicesLess than $10,000 avg. project costRead 1 Recent ReviewReviewed 1 time in the past 6 months
SeekThem Design Agency has received positive feedback over the last six months, with clients praising their flexibility and proactive communication. A recent review highlighted the agency's ability to deliver a logo project on time and meet customer needs effectively. Clients appreciate the good value for cost and express satisfaction with the final outcomes, indicating a strong alignment with their expectations and project goals.Was this helpful?
Industry Experience
SeekThem Design Agency has garnered positive feedback across diverse industries, including Food & Beverage, Advertising & Marketing, Supply Chain, Utilities, and more. Clients highlight their expertise in branding, website design, and market positioning, noting significant improvements in customer engagement and brand visibility. Particularly strong in creative design and project management, SeekThem excels in meeting deadlines and delivering tailored solutions. Their ability to understand and adapt to clients' unique needs makes them a suitable choice for businesses seeking impactful design services across various sectors.
Read All ReviewsSelect Industry to see insights
Other Industry Pharmaceuticals Supply Chain, Logistics, and Transport Utilities Wellness & Fitness Healthcare Arts, entertainment & music Transportation Nonprofit Consulting Financial services Business services Manufacturing Software Publishing Media IT Services Food & Beverages Education Food & Beverage Logistics & Supply Chain Advertising & marketing Hospitality & leisureWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
SeekThem Design Agency is frequently praised for its cost-effectiveness and value for money, with multiple clients noting that their pricing aligns well with project budgets. For instance, one client highlighted that SeekThem provided 'good value for cost' and another mentioned that they would have accepted higher prices due to the quality of work. Overall, the sentiment surrounding SeekThem's pricing is overwhelmingly positive, with many clients expressing satisfaction with the outcomes relative to their investment.Was this helpful?
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UndisclosedUndisclosed10 - 49Tempe, AZ
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70% Logo30% BrandingLogo company Printing Solutions is located in Tempe, Arizona. Founded in 2007, the team provides Logo and Branding.
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UndisclosedUndisclosed2 - 9Scottsdale, AZ
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70% Logo30% Web DesignLogo Design Arizona is a small Scottsdale, Arizona-based Logo company. Their services include Logo and Web Design.
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UndisclosedUndisclosed2 - 9Baton Rouge, LA
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100% LogoLaunched in 1988, Interstate Logos LLC is a small Baton Rouge, Louisiana-based Logo company. Their team specializes in Logo.
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UndisclosedUndisclosed2 - 9Boise, ID
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100% LogoDan Cotton Lettering, a small Logo company, is headquartered in Boise, Idaho. Their services include Logo.
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UndisclosedUndisclosed2 - 9
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100% LogoBusinessLogo is a small Logo company headquartered in California. The team offers Logo.
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UndisclosedUndisclosed2 - 9Encinitas, CA
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70% Logo30% Print DesignEstablished in 2007, TruDesign Studio is a Logo company. The team focuses on Logo and Print Design.
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UndisclosedUndisclosed2 - 9
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70% Logo30% Web DesignCLINE&CO DESIGN is a Logo company. The team is headquartered in , and their services include Logo and Web Design.
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UndisclosedUndisclosedFreelancerSan Diego, CA
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100% LogoMathewson Design is a Logo company. The team specializes in Logo and is headquartered in San Diego, California.
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UndisclosedUndisclosed2 - 9
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70% Logo30% Print DesignBig Ryan is a Logo company. Their team is headquartered in. The firm focuses on Logo and Print Design.
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UndisclosedUndisclosed2 - 9
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100% LogoLogo company LogoGarden was established in 2011. The team focuses on Logo.
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UndisclosedUndisclosedFreelancerOrleans, MA
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100% LogoSmall Logo company Vaughan Art, is in Orleans, Massachusetts. Their services include Logo.
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UndisclosedUndisclosed2 - 9Carson City, NV
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100% LogoSign Pro, a small Logo company, is located in Carson City, Nevada. Their services include Logo.
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UndisclosedUndisclosedFreelancerWestminster, MA
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100% LogoMartha Myers Design is a Logo company established in 1999. Headquartered in Westminster, Massachusetts, the team offers Logo.
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UndisclosedUndisclosed2 - 9Saint Charles, MO
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100% LogoFierce Creative Agency is a small Logo company established in 2007. Their services include Logo.
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Undisclosed< $25 / hr50 - 249Dallas, TX
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30% Logo40% Graphic Design30% Web DesignBased in Dallas, Texas, Logo Tactics is a midsize graphic design company. The team specializes in Graphic Design and Logo.
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UndisclosedUndisclosed10 - 49
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100% LogoJoshcodesign, a small Logo company, is headquartered in Connecticut. Their services include Logo.
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UndisclosedUndisclosed2 - 9
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100% LogoStates of Design, a small Logo company, is located in Columbus, Ohio. Their services include Logo.
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UndisclosedUndisclosed10 - 49Idaho Falls, ID
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100% LogoSign Pro, a Logo company, is headquartered in Idaho Falls, Idaho. Launched in 1999, the team provides Logo.
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UndisclosedUndisclosed50 - 249Salt Lake City, UT
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50% Logo50% Print DesignAllied Electric Sign & Awning is a Logo and print design company. Founded in 1993, the team provides Logo and Print Design.
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UndisclosedUndisclosed2 - 9Gloucester City, NJ
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100% LogoSunrise Signs - Custom Vehicle Wraps & Fleet G is a Logo company launched in 2007. Located in Gloucester City, New Jersey, the team offers Logo.
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UndisclosedUndisclosed1,000 - 9,999Maceió, Brazil
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25% Logo25% Digital Strategy25% Product Design +1 service25% Social Media MarketingSOCOCO is a Digital Strategy company. Launched in 1966, the firm provides Digital Strategy and Logo.
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UndisclosedUndisclosed50 - 249Toronto, Canada
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50% Logo50% Graphic DesignLooka is a graphic design company and Logo company founded in 2016. The midsize team focuses on Graphic Design and Logo.
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UndisclosedUndisclosed2 - 9Springfield, MO
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70% Logo30% Product DesignEnglish Apparel & Promotional Materials is a small Logo company based in Springfield, Missouri. Their services include Logo and Product Design.
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UndisclosedUndisclosed2 - 9
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70% Logo10% Graphic Design10% Print Design +1 service10% Web DesignOcta Logo is a Logo company. Their small team is located in Sarasota, Florida. Their team specializes in Logo and Web Design.
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UndisclosedUndisclosed50 - 249Morton Grove, IL
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30% Logo10% Graphic Design5% Affiliate Marketing +11 services5% Content Marketing5% Digital Strategy5% Email Marketing5% Mobile App Development5% Other Digital Marketing5% Pay Per Click5% Search Engine Optimization5% Social Media Marketing5% UX/UI Design5% Web Design5% Web DevelopmentLogo Verticals is a Logo company located in Morton Grove, Illinois. The team offers Logo and Graphic Design.
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Undisclosed$100 - $149 / hr50 - 249Jodhpur, India
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30% Logo35% Search Engine Optimization35% Web DevelopmentJRP Soft Tech is a SEO services firm. The team offers Search Engine Optimization and Web Development and is headquartered in Jodhpur, India.
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$1,000+< $25 / hr50 - 249Pabna, Bangladesh
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30% Logo25% Other Application Development25% Web Development +2 services10% Graphic Design10% Product DesignCare IT, a Logo company, is located in Pabna, Bangladesh and Parkhidirpur, Bangladesh. They offer Logo and Web Development.
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UndisclosedUndisclosed1,000 - 9,999Marina del Rey, CA
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10% Logo60% Business Consulting10% Advertising +2 services10% Direct Marketing10% Social Media MarketingRealty ONE Group Marina Del Rey is a Business Consulting company. They are located in Marina del Rey, California, and their services include Business Consulting and Advertising.
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$1,000+$50 - $99 / hr50 - 249Islamabad, Pakistan
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30% Logo10% Digital Strategy10% Low/No Code Development +5 services10% Mobile App Development10% Packaging Design10% Product Design10% Social Media Marketing10% Web DevelopmentIllustra Solutions is a Logo company. Their team is based in Islamabad, Pakistan and Cambridge, Canada and provides Logo and Web Development.
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UndisclosedUndisclosed2 - 9Wooster, OH
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70% Logo30% Market ResearchLenhart Studios Inc., a small Logo company, is headquartered in Wooster, Ohio. Their services include Logo and Market Research.
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UndisclosedUndisclosed2 - 9København, Denmark
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100% LogoEstablished in 2023, Køblogo is a small Logo company. Their team focuses on Logo.
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UndisclosedUndisclosed2 - 9
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100% LogoLogo Grande, a small Logo company, is headquartered in STOCKHOLM , Sweden. Their services include Logo.
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UndisclosedUndisclosed2 - 9Aguascalientes, Mexico
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80% Logo20% Graphic DesignDesign Group MX is a small Logo company based in Aguascalientes, Mexico. The team offers Logo and Graphic Design.
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$50,000+Undisclosed50 - 249
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30% Logo30% Print Design20% Contract Manufacturing +2 services10% Branding10% Other DesignMake Custom Patches is a Logo company. The Brooklyn, New York-based agency was established in 2010. Their team offers Logo and Print Design.
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UndisclosedUndisclosedFreelancer
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60% Logo20% Conversion Optimization20% Web DesignOnline Logo Makers Ltd is a Logo company. Headquartered in Paphos, Cyprus, their team provides Logo and Conversion Optimization.
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Undisclosed< $25 / hr50 - 249Newark, DE
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100% LogoZDigitizing is a Logo company. Founded in 2002, the company is headquartered in Newark, Delaware. Their services include Logo.
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$1,000+$25 - $49 / hr10 - 49
Services provided
15% Logo15% Branding15% E-Commerce Development +5 services15% Video Production10% Blockchain10% Low/No Code Development10% Web Design10% Web DevelopmentSee all 2 projectsThe Web Carvers is a digital services company offering website development, SEO, and social media account creation. The reviews indicate significant dissatisfaction, with issues such as control retention and communication, resulting in 90% negative feedback. One reviewer noted the quality of work but highlighted access issues, changing representatives, and upselling. On a positive note, the company delivered a satisfactory logo.
Industry Experience
The Web Carvers have primarily served the nonprofit sector, where their expertise in website development and logo design has been noted. While clients praised the quality of design work, feedback highlighted significant concerns regarding project management, communication, and control over deliverables. Overall sentiment in the nonprofit industry is mixed, with strengths in creative output but weaknesses in customer service and follow-through, suggesting potential clients in this sector should weigh these factors carefully.
Read All ReviewsSelect Industry to see insights
NonprofitWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients express significant dissatisfaction with The Web Carvers regarding cost and value for money. One reviewer highlighted that despite paying $2,800, they experienced issues with access to their website and social media accounts, feeling that the company intended to retain control over their deliverables. Although the quality of work, such as logo creation, received some praise, the overall sentiment indicates that clients were unhappy with the service delivery and perceived upselling tactics, leading to a lack of trust in the company's value proposition.Was this helpful?
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$1,000+$150 - $199 / hr2 - 9Winder, GA
Services provided
20% Logo15% Search Engine Optimization15% Social Media Marketing +5 services10% Branding10% Graphic Design10% Print Design10% Web Design10% Web DevelopmentLaunched in 2001, Elegant Image Studios, Inc. Is a small Logo company. Their services include Logo and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Ascot, England
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20% Logo40% Web Design10% Graphic Design +5 services10% Print Design9% Social Media Marketing5% Custom Software Development3% Content Marketing3% Email MarketingJaijo, a web design agency, was founded in 2006. The team offers Web Design and Logo.
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$10,000+Undisclosed10 - 49
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20% Logo40% Branding25% Web Design +1 service15% Market ResearchCirca Brand Agency is a branding agency founded in 2015. The agency specializes in Branding and Web Design, and is small.
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$1,000+Undisclosed10 - 49Chicago, IL
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20% Logo20% Advertising20% Architectural Design +2 services20% Branding20% Lighting DesignStrauss Realty & Management, an Advertising company, was established in 2021. The small team provides Advertising and Branding.
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$1,000+< $25 / hr2 - 9Sahibzada Ajit Singh Nagar, India
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20% Logo20% Graphic Design20% Pay Per Click +2 services20% Search Engine Optimization20% Social Media MarketingSee all 1 projectsVishal Sandal specializes in digital marketing services, including social media campaigns, SEO optimization, content creation, and email marketing. Reviews highlight their effective integration of creativity and analytics, resulting in significant increases in website traffic, social media engagement, and online sales. Clients commend their timely project management, responsiveness, and adaptability, emphasizing their professionalism and reliability in achieving digital marketing objectives.
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$10,000+$200 - $300 / hr50 - 249
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10% Logo10% E-Commerce Development10% Graphic Design +7 services10% Packaging Design10% Pay Per Click10% Product Design10% Search Engine Optimization10% UX/UI Design10% Web Design10% Web DevelopmentSee all 1 projectsAmerican web nerds is a web development company that has been critically reviewed, with negative feedback comprising 100% of the review content. Clients highlight significant issues, such as project delays, poor communication, and unprofessional behavior, leading to incomplete deliverables and unmet project goals. Reviewers explicitly advise against engaging with this company due to their inefficiency and failure to process refunds.
Industry Experience
American Web Nerds has received critical feedback primarily from the Wellness & Fitness industry, specifically regarding their web development services for a Mindfulness Products Company. The reviews highlight severe project management issues, lack of timely communication, and an overall failure to deliver on objectives. The sentiment is overwhelmingly negative, indicating that potential clients in this sector may face significant challenges in engaging with this provider, particularly for web-related projects.
Read All ReviewsSelect Industry to see insights
Wellness & FitnessWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients have expressed significant dissatisfaction with American Web Nerds regarding cost and value for money. One review highlighted a $5,500 payment for web development that resulted in no deliverables after 13.5 months, leading the client to seek a refund. The overall sentiment indicates that the company's inefficiency, lack of professionalism, and failure to communicate effectively rendered their services worthless, with one client stating that only $500 of value was received from the investment.Was this helpful?
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$1,000+$50 - $99 / hr50 - 249Lahore, Pakistan
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15% Logo25% Graphic Design20% Social Media Marketing +3 services15% Print Design15% Web Design10% Low/No Code DevelopmentDesign bub is a social media management company known for crafting content and managing interactions to enhance brand recognition. Reviews highlight their punctuality and professional communication, with clients noting a rise in social media engagement and follower count. Approximately 100% of reviewers praised their genuine approach and effective project management.
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$1,000+$50 - $99 / hr2 - 9Gloucester, England
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25% Logo75% Web DesignEstablished in 2019, Adelfos Web Design, a small web design company, is headquartered in Gloucester, England. Their services include Web Design and Logo.
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UndisclosedUndisclosed2 - 9
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25% Logo25% Graphic Design25% Print Design +2 services15% Packaging Design10% Web DesignGraphic design company Omnipresent Advertising was founded in 2012. The team offers Graphic Design and Logo and is headquartered in Vadodara, India.
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$1,000+$50 - $99 / hr2 - 9New York, NY
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10% Logo20% Branding10% Graphic Design +9 services10% Packaging Design10% Web Design10% Web Development5% Advertising5% Digital Strategy5% Print Design5% Search Engine Optimization5% Social Media Marketing5% UX/UI DesignEmpirical Creative Agency is a small branding firm headquartered in New York, New York. Their services include Branding and Web Design.
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$1,000+$100 - $149 / hr2 - 9Chicago, IL
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10% Logo40% Web Design20% Web Development +3 services10% Digital Strategy10% Search Engine Optimization10% Social Media MarketingMary Brown Design is a web design agency. Launched in 2009, the agency offers Web Design and Web Development.
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$5,000+$50 - $99 / hr2 - 9Hanoi, Vietnam
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10% Logo50% Branding10% E-Commerce Development +3 services10% Graphic Design10% Packaging Design10% Web DesignBrandex Agency is a branding firm founded in 2016. The small team focuses on Branding and E-Commerce Development.
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$5,000+$100 - $149 / hr2 - 9دبي, United Arab Emirates
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10% Logo10% Advertising10% Branding +7 services10% Graphic Design10% Mobile App Development10% Packaging Design10% Search Engine Optimization10% Social Media Marketing10% Web Design10% Web DevelopmentSandpaper is an Advertising company. They were established in 2007, and their services include Advertising and Branding.
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List of the Best Logo Design Agencies
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$10,000+$300+ / hr10 - 49Oakland, CA
Ability to deliver
39.8/40.020/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
15% Logo85% Other -
$25,000+$300+ / hr2 - 9Los Angeles, CA
Ability to deliver
34.8/40.017.2/20 Reviews10/10 Clients & Experience7.6/10 Market PresenceService focus
50% Logo50% Other -
$10,000+$150 - $199 / hr2 - 9New York, NY
Ability to deliver
37.9/40.018.8/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
20% Logo80% Other -
$10,000+$300+ / hr10 - 49Littleton, CO
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
10% Logo90% Other -
$5,000+$150 - $199 / hr2 - 9Toronto, Canada
Ability to deliver
36.1/40.017.2/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
30% Logo70% Other -
$10,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
37.2/40.017.2/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
15% Logo85% Other -
$1,000+$150 - $199 / hr2 - 9Rancho Cucamonga, CA
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
25% Logo75% Other -
$50,000+$100 - $149 / hr10 - 49Sofia, Bulgaria
Ability to deliver
37.5/40.017.6/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
15% Logo85% Other -
$5,000+$150 - $199 / hr2 - 9
Ability to deliver
33.5/40.017.2/20 Reviews8.6/10 Clients & Experience7.7/10 Market PresenceService focus
45% Logo55% Other -
$1,000+Undisclosed2 - 9Tulsa, OK
Ability to deliver
29.7/40.016.2/20 Reviews8.4/10 Clients & Experience5.2/10 Market PresenceService focus
100% Logo -
$10,000+$200 - $300 / hr2 - 9Reno, NV
Ability to deliver
36.1/40.017/20 Reviews10/10 Clients & Experience9.1/10 Market PresenceService focus
25% Logo75% Other -
$1,000+< $25 / hr50 - 249Jaipur, India
Ability to deliver
32.4/40.014.4/20 Reviews8.5/10 Clients & Experience9.5/10 Market PresenceService focus
35% Logo65% Other -
$75,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
35.1/40.016.4/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
25% Logo75% Other -
$1,000+$50 - $99 / hr10 - 49Ahmedabad, India
Ability to deliver
34.1/40.016.8/20 Reviews8/10 Clients & Experience9.3/10 Market PresenceService focus
30% Logo70% Other -
$10,000+$150 - $199 / hr2 - 9Toronto, Canada
Ability to deliver
35.9/40.016.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
20% Logo80% Other -
$1,000+$100 - $149 / hr50 - 249Toronto, Canada
Ability to deliver
36.8/40.018.6/20 Reviews9.8/10 Clients & Experience8.3/10 Market PresenceService focus
10% Logo90% Other -
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LA
Ability to deliver
37/40.017.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Logo90% Other -
$10,000+$150 - $199 / hr10 - 49
Ability to deliver
37/40.018.2/20 Reviews9.9/10 Clients & Experience8.9/10 Market PresenceService focus
10% Logo90% Other -
$5,000+$25 - $49 / hr10 - 49Dnipro, Ukraine
Ability to deliver
34.4/40.016.2/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
25% Logo75% Other -
$25,000+$150 - $199 / hr2 - 9Brooklyn, NY
Ability to deliver
35/40.016.2/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
25% Logo75% Other -
$25,000+$200 - $300 / hr10 - 49
Ability to deliver
35.2/40.016.4/20 Reviews10/10 Clients & Experience8.8/10 Market PresenceService focus
20% Logo80% Other -
$25,000+$150 - $199 / hr2 - 9Oakland, CA
Ability to deliver
36.9/40.017.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
10% Logo90% Other -
$25,000+$200 - $300 / hr2 - 9San Francisco, CA
Ability to deliver
35.3/40.016/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Logo80% Other -
$25,000+$150 - $199 / hr2 - 9Scottsdale, AZ
Ability to deliver
36.7/40.017.4/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
10% Logo90% Other -
$1,000+$150 - $199 / hr2 - 9Redfern, Australia
Ability to deliver
36.6/40.018.4/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
10% Logo90% Other -
$5,000+$200 - $300 / hr10 - 49Del Mar, CA
Ability to deliver
36.3/40.017.8/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
10% Logo90% Other -
$10,000+$150 - $199 / hr2 - 9Denver, CO
Ability to deliver
36.3/40.016.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Logo90% Other -
$5,000+$100 - $149 / hr2 - 9Melbourne, Australia
Ability to deliver
34.9/40.016.6/20 Reviews9.3/10 Clients & Experience9/10 Market PresenceService focus
20% Logo80% Other -
$5,000+$25 - $49 / hr10 - 49Vilnius, Lithuania
Ability to deliver
34.3/40.016.4/20 Reviews10/10 Clients & Experience7.9/10 Market PresenceService focus
20% Logo80% Other -
$25,000+$200 - $300 / hr10 - 49Seattle, WA
Ability to deliver
35.1/40.019/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
15% Logo85% Other
Logo Design Agency FAQs
Looking for a logo design agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a logo design agency, from pricing and services to results and red flags.
Clutch features designers who create logos rooted in a brand’s identity twice a year based on a proprietary methodology. The top logo design agencies for Fall 2025 include:
A logo design company creates the core visual mark that represents your brand. Unlike online “logo maker” or “logo generator” tools that rely on premade templates, these agencies dig into your business goals, audience, and competitive landscape. Through research, mood boarding, and iterative sketching, they develop a custom logo that works across print, digital, and social channels.
Most agencies go beyond a single logo file. Common deliverables include: 1. Brand discovery workshops and competitive audits 2. Multiple logo concepts with color, typography, and usage guidelines 3. Icon-only, horizontal, and vertical logo variations 4. Stationery or social media asset design 5. Full brand identity systems (style guides, color palettes, collateral templates)
Pricing ranges widely. On Clutch, small businesses often spend $2,000–$10,000 for a standalone logo, while comprehensive branding packages can reach $50,000 or more. Rates usually depend on project scope, the number of revisions, and the agency’s experience. Hourly fees typically fall between $75–$200.
Start by reviewing portfolios to see if their style aligns with your vision. Next, read verified client reviews to assess communication, timeliness, and ROI. Shortlist agencies that:
- Have experience in your industry
- Offer clear, transparent contracts
- Provide full ownership of final logo files
Then schedule discovery calls to gauge cultural fit and strategic thinking.
Be cautious of firms that:
- Rely on stock or recycled designs
- Promise “unlimited revisions” without explaining their process
- Can’t explain their research methodology
- Won’t transfer full intellectual property rights upon project completion
- Offer prices that seem too good to be true (often a sign of template-based work)
Prepare a shortlist of questions, such as:
- Can you walk me through your creative process from research to final delivery?
- How many logo concepts and revisions are included?
- Will I own the source files and IP rights?
- What is the project timeline and key milestones?
- How do you measure success after launch (e.g., brand recall, customer feedback)?
- Who will be my primary point of contact, and how will we collaborate?
Logo maker and logo generator platforms offer quick, low-cost options using AI or template libraries, making them ideal for early-stage side projects. Agencies, on the other hand, deliver bespoke designs rooted in strategy, ensuring your logo is unique, scalable, and legally protected. If brand differentiation and long-term equity are critical, an agency is the safer investment.
Timelines depend on complexity. A basic logo project can wrap in 1–2 weeks, while full identity systems typically span 4–6 weeks, including discovery, concepting, revisions, and final asset handoff.
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