FOCUSED ON YOUR BRAND

For leaders and decision makers of organizations, id8 will develop a distinct brand identity using customer experience research and design thinking, that will help your organization stand out from your competitors and drive higher profits.

When we listen, your customers tell us what they need -- in their words. As a leading brand identity agency, id8 develops brands based on your customer's needs. We offer brand positioning, strategy, naming and identity services.

 
$5,000+
 
$150 - $199 / hr
 
2 - 9
 Founded
2000
Show all +
Marietta, GA
headquarters
  • 30 South Park Square NE, Suite 201
    Marietta, GA 30060
    United States

Portfolio

Key clients: 
Janus International, Aarons, SAVA Senior Care, Strength of Nature, Atlanta North School, Takoma Preparatory Academy, Tommy Nobis Center, City of Canton, Inland Market, PTI Security Systems, Spectra Gutter Systems, FastPak, LifeTrac Freshens, The Cooper Firm, Zep, Marietta Square, The Branding Project, The City of Atlanta, The City of Marietta, The City of Kennesaw

Rebranding for the City of Canton

As a vibrant City located between Atlanta and the Blue Ridge Mountains, Canton needed a new brand and marketing strategy that positioned the City as a pleasant place to live, work, and play for residents, businesses, and visitors. After months of research and gathering community feedback, id8 developed a new brand identity that symbolizes Canton’s connectivity, community, and nature.

Rebranding for PTI Security Systems

PTI partnered with id8 to create a rebrand that captured its reputation of being the most trusted name in security and new technology in the self-storage industry. id8 created a cohesive brand that embodied PTI’s innovation, stood out among its competitors, and provided the framework for future growth.

Rebranding for Spectra Gutter Systems

Spectra Gutter Systems needed a unified brand that shifted its perception in the marketplace. id8 worked with Spectra to develop a new name and refreshed identity that successfully positions it as the nation’s leading manufacturer of rainware and gutter solutions and communicates their values of being American made, veteran owned, and family operated.

Rebranding for FastPak

Family-owned and operated FastPak’s identity was outdated and needed a contemporary rebrand that represents its forward-thinking solutions as a company that distributes packaging materials. id8 created a refreshed modern logo that incorporates the company’s beginnings while signifying a strong, profitable, and energetic brand.

Rebranding for Nonprofit LifeTrac

LifeTrac, an organization in the healthcare benefits industry that offers organ failure solutions, needed help creating a brand that could expand into their organ-specific offerings. The identity needed to be descriptive, extendable, flexible, and simple. LifeTrac worked with id8 to develop a clean identity and sub-brand system that clearly communicates its many organ-specific solutions while maintaining brand consistency

across messaging, marketing materials, and webpage designs.

Packaging Design for Inland Market Retail

Inland Market is a division of Inland Seafood, one of the country’s largest processors and distributors of fresh fish and seafood. As a longtime client of id8, Inland Market prides itself on always being a step ahead of food trends, and works with id8 to create the packaging designs for new products entering the market. Inland’s products are currently available in stores across the U.S., including The Kroger Co., Publix,

Costco, BJ’s, and FoodLion

Branding for Start-Up trevi

AJ Glass & Mirror’s existing brand only sold to general contractors. The company launched a new product line and needed a new brand from which architects and interior designers could buy. id8 developed the name, trevi, and created a logo, marketing materials, and website design framework that reflects the premium and uniquely-designed painted glass solutions that trevi provides.

Rebranding for Chabad Intown

Chabad Intown’s existing brand was inconsistent. Chabad engaged id8 to help rebrand and create an identity that welcomes those of the Jewish faith who may not be practicing or have a Chabad to call home. The organization was relocating to the beltline in Atlanta, next door to Ponce City Market, and the brand needed to attract those walking in the area and reflect the culture of Midtown: youthful, vibrant, open, and warm. id8

developed brand consistency with a new logo and sub-brand icons, accompanying messaging, marketing materials, and a one-year rebrand launch plan.

Reviews

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Web and Logo Designs for Telecom Construction Company

"id8 understood our challenges and patiently worked through them as they appeared."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
4.5
The Project
 
$10,000 to $49,999
 
Sept. 2018 - Apr. 2019
Project summary: 

id8 helped reintroduce a telecommunications company to the market by producing logos and designs for its website. Their work included a close examination of the brand's culture, image, and growth.

The Reviewer
 
51-200 Employees
 
Kennesaw, Georgia
Business Development Manager, Wireless Construction Company
 
Verified
The Review
Feedback summary: 

The completed designs accurately represent the desired image the business wanted to curate, including their support for the military. The strong image the team created benefits recruitment and lead generation efforts. id8 displayed their industry expertise throughout the workflow.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I am the Business Development Manager for a Wireless Construction company. We work for all of the major cell carriers building their infrastructure and networks across the country.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire id8?

Our company has recently undergone a transition in ownership and upper management. Given the major changes we felt that it was necessary to re-brand our company with a new logo and company website.

What were your goals for this project?

The goal of the project was to re-introduce our company, both to our employees and customers. We felt that this was important due to the fact that the company had been in slight decline over the past couple of years and is now emerging with a new vision.

SOLUTION

How did you select this vendor?

We selected id8 based on their inspiration, knowledge and creativity. Kristin and her team are very good at bringing out certain details that we may have overlooked had we attempted to perform the re-branding in house.

Describe the project in detail.

We started this project with re-branding. id8 met with us to get a better understanding of our company (past & present) in order to capture the true feel of our culture. The id8 team did a great job of providing us with different logo ideas and an explanation of why the logos were significant to our our company.

We next moved to web design where they initiated the storytelling of our company. Their ideas really brought our the true culture of our firm. From their we moved into web development where they put all of the ideas down for all to see.

What was the team composition?

My Director of Operations and I initially met with Kristin to kick the project off and running. We discussed pricing and timelines and how the ideation process worked. From there, I met with the id8 team weekly to gather specific details and manage the process from our end to ensure that they had everything that they needed to keep progressing through the development process.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our new company website is outstanding. Not only does it properly represent our company and our brand, but it is also a powerful recruitment tool to attract new employees and vendors. It also is a powerful portrayal of our company's support to the military which is something that we take very seriously.

How effective was the workflow between your team and theirs?

The id8 team was great throughout the entire workflow. Because of the ownership/leadership changes on our end, the process took a bit longer than expected, but that was not due to any lack of focus from id8. id8 understood our challenges and patiently worked through them as they appeared.

What did you find most impressive about this company?

What I found to be most impressive about id8 was their knowledge and expertise. For instance, when I first looked at the design for our new website I noticed that our "About Us" tab was not the first tab to select in our navigation bar. I asked about moving this so that it would be more in line with other company websites, but id8 explained that this was intentional and that our customers would be more likely to select more important tabs which would be more beneficial to our company.

This may sound like a very inconsequential example, but it really speaks volumes to the experience and sound judgment that id8 brings to the table. It's the small details that many businesses overlook that helps separate them from their competition and id8 helps to identify these details.

Are there any areas for improvement?

You get what you pay for. With that being said, id8 is not the cheapest design agency, but they do offer professional services and advise which is hard to replicate by developers that are just merely building freelance websites.

4.5
Overall Score Their work is professional and they provide excellent service. The cost for outside scope service is very expensive.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    id8 worked hard to stick to their deadlines and always stayed connected with us to manage expectations.
  • 4.0 Cost
    Value / within estimates
    The cost was good based on the expertise that id8 brings to the table. Small changes were very expensive.
  • 5.0 Quality
    Service & deliverables
    Their quality is second to none.
  • 4.5 NPS
    Willing to refer
    If your company is looking to go from concept to creation, then id8 is a very solid choice.

Platform naming for Equipment Manufacturer

"id8 did an impressive job of making the complexities of our company simplistic."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Feb. - June 2019
Project summary: 

id8 developed a platform name for a global equipment manufacturing company. Their work also included naming-strategy consolidation and providing information to company stakeholders.

The Reviewer
 
1,001-5,000 Employees
 
Atlanta, Georgia - United States
Marketer, Large Equipment Manufacturer
 
Verified
The Review
Feedback summary: 

The name and strategies developed by id8 not only satisfied all the requirements of the project, but their team also demonstrated a commitment to its success, becoming advocates to shareholders as well. They were extremely responsive and attentive to detail at all levels of their work.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I'm the global marketing manager for a global manufacturing company in Johns Creek. Georgia. I'm responsible for all global marketing communications and promotions.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire id8?

We wanted to come up with a new name for our next generation product and communication system. We are very traditional in our naming, but we also have zero consistency in naming. id8 proposed a strategy to the process which would enhance our global alignment.

What were your goals for this project?

We had one simple goal: come up with a name that we could own (trademark) and also easy to remember.

SOLUTION

How did you select this vendor?

id8 did a great job of first off, listening to the leaders of our company explain who we are and the markets we serve. They asked pointed questions are really understood the challenges we faced, but also proposed a solution to our problems.

Describe the scope of their work in detail.

The scope was for id8 to come up with a name, a communication strategy and a strategy to "sell" our current stakeholders.

What was the team composition?

From the Nordson side, we had 7 people engaged, and id8 engaged 3 with us.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The biggest success is alignment of a name, which was the goal at the start. Furthermore, id8 helped us in our need to communicate and persuade our stakeholders from non-believers to believers. id8 was helpful at every step along the way.

How effective was the workflow between your team and theirs?

Great. id8 has always been available for in-person meetings for phone meetings, as well as extremely responsive to emails/calls.

What did you find most impressive about this company?

What I found most impressive is the level of detail they have. Our industry is hard on many levels. id8 did an impressive job of making the complexities of our company simplistic. Very impressive.

Are there any areas for improvement?

No. id8 did a bang-up job for us.

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Logo Design and Branding for a Telecommunications Company

"Their design team is phenomenal, always thinking outside the box."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
Less than $10,000
 
Jan. 2017 - Ongoing
Project summary: 

id8 was hired for logo design and branding services. The team created several logo options as well as designed brochures and literature. The engagement is ongoing.

The Reviewer
 
2-10 Employees
 
Powder Springs, Georgia
Brandon Baker
CEO, ignite Technology LLC
 
Verified
The Review
Feedback summary: 

Internal feedback has been positive regarding id8’s creative work and style. They met expectations, delivering what was requested. Their team was the right fit, communicating effectively and thoroughly. Customers can expect a skilled and innovative team.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of ignite Technology LLC. We resell telecommunications.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with id8?

We hired id8 for logo design and branding.

SOLUTION

What was the scope of their involvement?

We went through a process where we told id8 what we were thinking, and their team put together three logo options. After choosing one, they then created literature and brochures for us to give to our clients.

What is the team composition?

We engaged with four people, including a project manager.

How did you come to work with id8?

I network with the owner of id8. After listening to the stories of their customers, I felt that her company was the perfect fit for what we were trying to do.

How much have you invested with them?

We spent a little over $5,000.

What is the status of this engagement?

Our engagement began in January 2017.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Going through the process that their team laid out for us, we made sure they followed up and presented products that made sense for what we were looking for. id8 delivered. All of their work was well-received by our internal team.

How did id8 perform from a project management standpoint?

id8 communicated well and positioned everything the way it should’ve been.

What did you find most impressive about them?

The staff that Kriston (President, id8) has is extremely thorough and knows what they’re doing. Their design team is phenomenal, always thinking outside the box.

Are there any areas they could improve?

There are none that I can think of.

Do you have any advice for potential customers?

id8 is an extraordinary agency that gives you what you ask and pay for.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Branding and Website Design for an Analytics Company

“They know their business well and are skilled at branding and web design.”

Quality: 
5.0
Schedule: 
4.5
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
June 2014 - Dec. 2014
Project summary: 

id8 redesigned a brand new website, making it dynamic and integrating graphics and videos. They also collaborated on the branding and new logo. Now, they do maintenance and upgrades.

The Reviewer
 
11-50 Employees
 
Atlanta, Georgia
Rick Reynolds
Co-Founder & CEO, Askforensics
 
Verified
The Review
Feedback summary: 

id8 is a small but dedicated team, providing excellent service and modern ideas. They communicated well and worked hard to develop high-quality products. Even though the website is a few years old, it still looks great.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the co-founder and CEO of AskForensics, a company that provides B2B sales and account growth support. We uncover deep perceptions on why sales are won and lost and how accounts are performing, and we deliver specific reports along with analytics. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with id8?

We needed a partner to update our website, which involved new branding and a full redesign of the web presence.

SOLUTION

What was the scope of their involvement?

id8 started by developing a strategy for how to position us and what we wanted to communicate to the public. They conducted an in-depth review of what we’d accomplished and where we wanted to go. From there, they translated those insights into our site’s narrative and branding, including the logo they designed in partner with our PR firm. They built the site from scratch and made it dynamic so that it displays properly on any device or browser. Currently, they maintain the site and provide any necessary updates.

What is the team composition? 

In the design phase, we had about four team members. Now, in maintenance, we just have one.

How did you come to work with id8?

Our PR firm recommended them. The two agencies communicated well, so we decided to hire them.

How much have you invested with them?

We spent between $10,000–$15,000.

What is the status of this engagement?

Our partnership lasted from June–December 2014. 

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The UX/UI of our site is much better and has remained modern even though it was built about four years ago. We’re pleased with the design, which went from text heavy to integrating lots of graphics and videos.

What did you find most impressive about them?

They know their business well and are skilled at branding and web design. I could see a stark difference between our old site and the new one they created.

Are there any areas they could improve?

Some of the branding exercises we went through were probably unnecessary since we’re an established company.
 
Do you have any advice for future clients of theirs?

They’re a small company with a young team, but it makes them resourceful and edgy. They provided the same quality of work we would’ve gotten from a bigger firm, so give them a chance.

5.0
Overall Score I don’t have any complaints.
  • 4.5 Scheduling
    ON TIME / DEADLINES
  • 4.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Rebranding for Healthcare Solution Provider

"They listened well to our story and grasped who we are as a company..." 

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
July 2017 - Aug. 2018
Project summary: 

id8 created a new brand identity and produced design properties including a logo, sales, sheets, and a website. Their core deliverables were positioning and messaging that blended history with new offerings.

The Reviewer
 
11-50 Employees
 
Minneapolis, Minnesota
President, Healthcare Solution Provider
 
Verified
The Review
Feedback summary: 

Customers find the redesigned sales sheets engaging and report that the overall redesign successfully combines established business values with exciting prospects. id8 adhered to all specifications and timelines and implemented requested changes. Customers can expect an attentive partner.  

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the president of a health care company. We offer health care payers solutions for high-cost, low-frequency medical events such as organ and stem cell transplantation.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire id8?

We brought on id8 to design a new branding strategy as we branched into new product lines. This included a new logo, positioning/messaging, sales sheets, and design for an expanded web presence.

What were your goals for this project?

We wanted to retain the essence of our 30-year history while integrating a new look and strategy. It was important to create a design that visualized our vibe and distinguished us from our competitors.

SOLUTION

How did you select this vendor?

Our parent company had worked with id8 before and were happy with the results. They liked that id8 was a small, young company with fresh ideas.

Describe the project in detail.

First, id8 interviewed me to get a sense of my goals. Then, I sent them our current materials and followed up with a phone call to ensure they knew who we are and where we're going. We broke the project down into several modules (deliverables) that built on one another (positioning and messaging informing the design deliverables). Each module had its own timeline, as well as expectations on both sides. After each draft, we had a phone call to discuss feedback to agree on a finalized product.

What was the team composition?

After an initial call with id8's president, we were assigned a designer who coordinated with other id8 staff as needed, such as a writer. I led the customer side and sought feedback from my team in preparation for phone calls with id8. For the last couple of modules, we were assigned a junior account manager who coordinated the project in close collaboration with the designer.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

id8 pushed us out of our comfort zone in asking us to reimagine ourselves, particularly our logo. We’ve received a lot of very positive feedback about it however, and the new look is fresh but still embodies our friendly and helpful position in the market. Our newly designed sales sheets have driven a lot of interest from customers who want to learn more about our new products. As a bonus, they seem to understand how our history and new developments are separate but connected. Metric-wise, revenue from new lines of business in 2018 increased 59% over the prior year.

How effective was the workflow between your team and theirs?

The expectations for both parties were very clear. id8 performed their work within the established deadlines, but I wasn't able to finish my work a few times. id8 followed up with me and were very accommodating of my availability. Our workflow worked very well.

What did you find most impressive about this company?

They listened well to our story and grasped who we are as a company, and then did an excellent job designing a logo and materials that told that story visually.

Are there any areas for improvement?

I understood the need for an account manager so that the designer's time could be used most effectively. However, we really enjoyed and preferred our direct communication with the designer.

5.0
Overall Score id8 did a great job and I enjoyed working with them. They sought feedback to improve throughout the process, which was helpful.
  • 5.0 Scheduling
    ON TIME / DEADLINES
    id8 set mutually agreeable schedules and always met their deadlines.
  • 4.0 Cost
    Value / within estimates
    They aren't the most affordable vendor, but they earned their fee.
  • 5.0 Quality
    Service & deliverables
    They provided what we expected, in the time we expected.
  • 5.0 NPS
    Willing to refer
    If someone was looking for a designer, I'd recommend id8.

Rebranding for Personal Injury Law Firm

"id8’s team was good about setting deadlines and working with me when I had to extend them." 

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Mar. 2016 - Mar. 2017
Project summary: 

id8 developed a website and a brochure to support a rebranding launch. They created a mobile-responsive design for the site and adhered to brand guidelines when designing the brochure.

The Reviewer
 
1-10 Employees
 
Marietta, Georgia
Lauren McJenkin Kim
Marketing Director, The Cooper Firm
 
Verified
The Review
Feedback summary: 

Both the website and brochure continue to deliver value years after they debuted. id8 delivered high-end creative using a combination of proactive communication and attentive customer service. Driving to meet deadlines and contributed marketing best practices, they exceed all expectations.

The client submitted this review online.

BACKGROUND

Please describe your company and your position there.

I’m the marketing director for a catastrophic and wrongful death law firm. We specialize in personal injury cases and market mostly to other attorneys.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire id8?

We needed to develop a website to host a video for the launch of our new brand and create a brochure that matched the style and appeal of the website.

What were your goals for this project?

We wanted to create a web page that matched the high-level services we offer our attorney partners. 

SOLUTION

How did you select this vendor?

id8 was designing and printing our marketing collateral and handling our web design before I came on board. I was free to choose another vendor for this project, but I appreciated that attention and care they offered their clients.

Describe the scope of their work in detail.

They designed a mobile-responsive website with a modern design that appealed to other law firms looking for partners for big cases. Additionally, they designed a brochure for us to use during the launch. Although ideas for the brochure and web concept were in place before I began, we much started from scratch when I arrived.

What was the team composition?

I worked with a production artist, who acted as a client coordinator, their president, and a web designer. The president was hands-on and ensured that all our needs were met, while the web designer was especially responsive to change requests.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Even after a few years, people are still impressed with our website. The brochure played a key part in the launch, and we still use it to forge new relationships. Feedback on our collateral focused on its high-end look and feel, which directly reflects the services we provide.

How effective was the workflow between your team and theirs?

The project went smoothly, just as our others with them have. id8’s team was good about setting deadlines and working with me when I had to extend them. If I was struggling to meet one, they would push me the exact right amount. Communication was never an issue, and every member of their team was highly responsive.

What did you find most impressive about this company?

We really enjoy working with id8. No matter our scope, they give us the necessary attention to deliver a great product. They make time to have discussions with us and never make us feel like a burden. Marketing and branding trends change constantly, but id8 stays on top of all of them.

Are there any areas for improvement?

I am satisfied in all aspects of my working relationship with id8 and will continue to use them for future projects.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
    They were very responsive.
  • 5.0 Cost
    Value / within estimates
    It was comparable to other agencies but they paid greater attention and care to us.
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Advertising & Marketing for Search Consulting Firm

"They’re an all-around skilled, versatile team— I can use them as a counselor or as a designer."

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2004–Ongoing
Project summary: 

id8 has provided ongoing design and advertising support for a consulting firm. They designed a website and support a range of campaigns, including social media marketing and mailing efforts.

The Reviewer
 
2-10 Employees
 
Atlanta, Georgia
Robert O'Halloran
Managing Partner, BDS Yarmouth & Choate
 
Verified
The Review
Feedback summary: 

The marketing services and design support from id8 have contributed to successful presentations and an overall improved presence for the business. The team’s trustworthiness and transparency have made them a consistent partner in the multiyear engagement.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the managing partner of BDS Yarmouth & Choate. We’re an executive consulting firm located in both Atlanta, Georgia and Asheville, North Carolina.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with id8?

We’ve hired id8 for several projects. First, they helped us with our website design. Since then, we’ve used their services for various marketing campaigns.

SOLUTION

What was the scope of their involvement?

For the first engagement, id8 helped us design our website. They supported our efforts in creating and formatting the layout of the site and the content.

We hired them to strengthen our marketing efforts. They’ve helped us run a variety of campaigns, ranging from the traditional mailing to social media marketing. Although receiving advertisements in the mail isn’t modern, id8 is helping us produce meaningful materials. During this process, their team helped us redesign our logo and marketing materials. They’ve guided us in finding colors and templates that fit our brand.

What is the team composition?

My main contacts throughout the process have been Julie (Art Director, id8) and Kriston (CEO, id8). They lead our meetings and discussions to ensure the work goes smoothly. There are a few others working on the project, but these two are the primary teammates.

How did you come to work with id8?

We were working with a previous developer, but we felt we needed to go in a different direction. However, they introduced us to id8, so we’ve been using them as our design team ever since because we were incredibly impressed.

How much have you invested with them?

It’s hard to add up the total cost because we’ve been working together so long, but the cost falls in the $10,000–$50,000 range.

What is the status of this engagement?

We began working together in 2004 and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We haven’t felt the need to track the results in a quantifiable way because of how much we trust id8’s expertise. We’re fully satisfied with the work they’ve done for us and we’re highly comfortable working on future projects with them. Working with them allows us to put our best foot forward when presenting our business to larger firms.

How did id8 perform from a project management standpoint?

They excel at keeping me on task and up to date on their progress. Their approach is very friendly and comforting. They’re collaborative and allow me to bounce my ideas off them to receive honest feedback.

What did you find most impressive about them?

Even though my company is very specific with our requirements, we’ve never needed to be demanding with id8 because they always deliver quality work. They’re an all-around skilled, versatile team— I can use them as a counselor or as a designer. All of my expectations are exceeded and I have complete faith in their team to do the work correctly.

Are there any areas they could improve?

There’s nothing they could do better for me. If I weren’t satisfied with their work, I wouldn’t have continued using them for as long as I have.

Do you have any advice for potential customers?

Trust and listen to their team. Opening up to them about your expectations and goals is crucial in having a collaborative, productive engagement. Be transparent in your conversations with them.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    I've already referred them to an important partner of mine.

Development for a Surveying Company

"id8 is a team of professionals who know what they’re doing."

Quality: 
4.5
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
Sept. 2017 - Ongoing
Project summary: 

id8 developed a new site in collaboration with the internal team. They also wrote copy and contracted partners to take pictures and create videos for the site.

The Reviewer
 
51-200 Employees
 
Marietta, Georgia
David Stuart
Operations Manager, Gaskins Surveying Company, Inc.
 
Verified
The Review
Feedback summary: 

id8 is extremely skilled, flexible, and knowledgeable. They collaborated smoothly and managed time effectively, moving the project along even despite internal delays. They worked diligently to meet all the outlined goals and delivered an attractive site that's garnered extensive praise.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the director of engineering and operations for Gaskins Surveying Company, Inc.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with id8?

We needed to update and modernize our website so it accurately reflected our company's culture and experience.

SOLUTION

What was the scope of their involvement?

id8 started the redesign essentially from scratch, preserving only a few segments of our old site. After a series of meetings, they presented wireframes for our feedback and approval. We iterated on the design until we arrived at the final version.

Beyond web development, they also wrote copy and hired photographers and videographers to create pictures and videos for our website. They now provide updates and regular maintenance as needed.

What is the team composition? 

We had one main point of contact, but they dedicated an entire team to our project.

How did you come to work with id8?

 We interviewed them and two other companies. id8 was located nearby and seemed to be the best fit.

How much have you invested with them?

We spent between $35,000–$40,000.

What is the status of this engagement?

We partnered in September 2017, and the work is ongoing. Our site went live in June 2018.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website id8 delivered has a high-quality visual appearance. We’ve received many positive comments about the new design.

How did id8 perform from a project management standpoint?

The project manager was excellent. id8 remained diligent and patient even when we slowed the process down.

What did you find most impressive about them?

The CEO of id8 took a personal interest in our project and made sure we were satisfied. 

Are there any areas they could improve?

No.
 
Do you have any advice for future clients of theirs?

Trust them as a partner. id8 is a team of professionals who know what they’re doing.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 4.5 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer
    We've already recommended them a ton.

Branding for a Real Estate Company

“They are incredible listeners, and they made us feel comfortable right away.”

Quality: 
5.0
Schedule: 
5.0
Cost: 
5.0
Willing to refer: 
5.0
The Project
 
$50,000 to $199,999
 
July 2018 - Ongoing
Project summary: 

id8 overhauled the brand image of a third-generation real estate developer. They created a new website, logo, and branding materials, and brought the business into the 21st century.

The Reviewer
 
2-10 Employees
 
Bay Harbor, Florida
Scott Hawley
Managing Director, Kaplan Residential
 
Verified
The Review
Feedback summary: 

Management, partners, and clients all feel that the new materials capture the essence of the brand and honor company history. id8 was well organized and always kept the project on track. They work hard and deliver on their promises.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there.

I’m the managing director for an apartment developer.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with id8?

We’re a third-generation real estate developer, and we wanted to update our business while respecting our history. We needed help recreating our business and bringing our branding into the 21st century.

SOLUTION

What was the scope of their involvement?

They redid our website and completely overhauled our logo, business cards, and other materials. We used some existing imagery, but went in a completely new direction with the site. We requested customizable sections, and id8 listened to everything we wanted and transformed our vision into reality.

Since we completed the rebrand, we’ve hired them to create two electronic brochures that describe our main business lines. They took everything we had in our heads and in our files, synthesized all of it, and transformed it into some really fantastic materials.

What is the team composition?

Overall, the group includes about five people. We mostly interact with their founder and another main point of contact.

How did you come to work with id8?

We met with multiple groups, but none of them offered what we needed. A partner in our firm heard about id8 and reached out to them. We met with them in person, and everything clicked into place.

How much have you invested with them?

We’ve spent around $60,000.

What is the status of this engagement?

We negotiated our contract in June 2018 and started working together in July. The collaboration is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We have a lot of pride in our history. Our chairman fell completely in love with their work, and we've received terrific feedback from clients and partners. The website really captures our personality.

How did id8 perform from a project management standpoint?

They’re extremely well organized. There is always a danger that a creative process will go sideways, but they are adept at keeping the process on track and achieving goals. We are impressed by how well they manage us.

What did you find most impressive about them?

They never overstated their abilities, but always delivered on their promises. They are incredible listeners, and they made us feel comfortable right away. They work hard, and they fit well with our company culture and our practices.

Are there any areas they could improve?

I can’t think of anything they should improve. They’ve exceeded all our expectations.

Do you have any advice for potential customers?

Go and meet with them. Be prepared for an in-depth conversation, and allow them to challenge you. They will make great suggestions to chart a new course.

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 5.0 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

Branding for a Wall Manufacturing Company

"One thing that sticks out about id8 is that they always deliver excellent work."

Quality: 
5.0
Schedule: 
5.0
Cost: 
4.5
Willing to refer: 
5.0
The Project
 
$10,000 to $49,999
 
2013 - Ongoing
Project summary: 

id8 provides 360-degree branding services, including the development of a website, logo, and messaging strategy. They now support SEO as well as updates to the site.

The Reviewer
 
2-10 Employees
 
Marietta, Georgia
Hannah Ian
Director of Marketing, Earth Wall Products
 
Verified
The Review
Feedback summary: 

The number of website visitors has increased dramatically since the project began. id8’s responsiveness and ability to turn constructive feedback into implementable, on-time deliverables are hallmarks of the engagement. Efficiency and high-quality work make them a valuable partner.

A Clutch analyst personally interviewed this client over the phone. Below is an edited transcript.

BACKGROUND

Introduce your business and what you do there. 

I’m the director of marketing for a company that licenses the ability to manufacture several retaining wall blocks. We own the patents and do all the research and development on those products. I work mainly with marketing the licenses in order to gain more producers and manufacturers. 

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with id8? 

The relationship started before my time. Earth Wall Products first hired id8 to help with our branding, which was non-existent at that time. 

SOLUTION

What was the scope of their involvement?

From the start, id8 was completely responsible for helping us create our messaging, our logo, and our first website. We came back to them a couple of years later to update the site. They completely redid it, including the creation of an interactive map. We came to them with the idea for a map of our manufacturing locations across the country. They developed the plugin and wrote the code.

id8 helps with messaging and branding on other products. They also do a lot of graphic design in terms of the website and marketing literature (i.e., sales sheets). 

What is the team composition? 

Julie (art director, id8) is our main account lead. Over the years we’ve worked with three or four additional team members. 

How did you come to work with id8? 

They were recommended to our founder. He chose them mainly because he’d heard good things about their ability to position a company among their competitors. When I came on, it was a no-brainer to continue using them because they’d gotten us traction with our branding. 

How much have you invested with them?

I don't know the amount from before I started. We’ve spent between $10,000–$15,000 in my time.

What is the status of this engagement? 

The engagement started back in 2013. They continue to provide ongoing maintenance and analytics of our website.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Our website traffic has doubled since they redid the site. We’ve also seen big improvements in the Google Analytics and other SEO metrics. 

How did id8 perform from a project management standpoint? 

Their team is absolutely incredible. Everything is extremely timely. Deadlines are always hit or even early. They’re good at communicating what we need to provide them, such as photos, so they’re able to work effectively. They always start each project with an onboarding meeting. They use their time wisely whenever they have us in their office, which we appreciate. 

What did you find most impressive about them? 

I’ve worked with a lot of agencies. One thing that sticks out about id8 is that they always deliver excellent work. They’re quick to jump on everything. If we have a concern, they tackle it with urgency. Even if it takes time to get an answer for us, they’ll respond and let us know they're working on it. Simple things like that stand out. 

Are there any areas they could improve? 

I really can't think of anything. We haven’t had a single issue in our entire engagement. It’s been quite smooth working with them. 

Do you have any advice for potential customers? 

The biggest thing would be to take in what they recommend. Definitely explain to them everything about your company and how it operates, but let them use their expertise. 

5.0
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 4.5 Cost
    Value / within estimates
  • 5.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer