Read the Latest Digital Marketing News, Data, and Advice for Businesses
Corporate Social Responsibility in 2019: Social Issues People Expect Businesses to Support
People want businesses to speak up on social issues, but businesses should consider their brand identity before taking a stance they can't stand behind or...
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The Importance of Online Reputation Management for Businesses
How Small Businesses Use Social Media in 2018
What Consumers Want in Advertising
How Consumers View Advertising: 2017 Survey
How Small Businesses Monitor Their Online Reputation in 2019
Small businesses will approach online reputation monitoring more proactively in 2019.
How Businesses Can Approach Corporate Social Responsibility and Public Relations
People expect businesses across industries to show commitment to corporate social responsibility through specific actions and cite the food, technology, and...
How Corporate Social Responsibility Influences Buying Decisions
Clutch's survey of 420 consumers reveals that people want to purchase from companies that share their beliefs and values.
How Social Media Is Transforming PR and the Consumer-Business Relationship
Clutch's survey of 532 social media users shows that consumers expect companies to quickly respond to their comments on social media.
How Businesses Use Digital Marketing in 2018
According to our survey of 501 digital marketers, most businesses use a combination of digital marketing channels to help increase their sales and revenue.
How Small Businesses Invest in Digital Marketing in 2018
Digital marketing allows small businesses, no matter their size, to connect with consumers. Here are some of the digital marketing trends for 2018.
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List of Digital Marketing Statistics
How do businesses handle digital marketing? We compiled statistics to understand the state of digital marketing.
How PR Crises Impact Brand Reputation
Seven months after United Airlines, Pepsi, and Uber's public relations (PR) crises, consumers' perceptions of the brands are still influenced by each...
How Businesses Use Social Media: 2017 Survey
Clutch's survey of more than 340 social media marketers shows that social media is a powerful marketing tool and can help increase companies' revenue and...
Measuring Brand Perception and the Effect of PR
Clutch's survey of 1,000 consumers confirms that a new era of media allows for brand perceptions to change rapidly. In response, the public relations...