Top Email Marketing Companies in the United Kingdom
From London’s global finance scene to Manchester’s creative sector and Edinburgh’s fast-growing fintech community, the UK is a powerhouse for high-performance email programs. Email marketing services help brands drive revenue through segmentation, automation, and conversion-focused content — all while staying compliant with UK GDPR and PECR.
On Clutch, you can compare verified providers by reviews, industry expertise, and platform specialization to find a partner that fits your goals and budget. Use filters to shortlist agencies by hourly rate, project size, location (e.g., London, Leeds, Bristol, Belfast, Cardiff), and platforms like Klaviyo, HubSpot, Salesforce Marketing Cloud, Braze, and Mailchimp. Start your search here:
• Top Email Marketing Companies
• Email Marketing Companies in London
• Email Marketing Companies in Birmingham
15 Leaders 15 Contenders
1,238 Companies
List of the Top United Kingdom Email Marketing Agencies
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Featured
What are Featured Providers?
$1,000+< $25 / hr50 - 249Serves United KingdomServices provided
10% Email Marketing80% Sales Outsourcing10% Call Center ServicesSee all 67 projectsA-SALES AB is a lead generation and outbound sales company that specializes in email outreach, particularly for generating sales conversations and expanding pipelines. Reviews show mixed feedback, with approximately 70% of clients expressing satisfaction with their tailored and precise email campaigns, while 30% report poor communication and unmet expectations. Overall, A-SALES AB demonstrates success in personalized email engagement strategies, evidenced by consistent meeting bookings and targeted market understanding.
3 of 3 reviews are 5 starsLess than $10,000 avg. project costRead 3 Recent ReviewsReviewed 3 times in the past 6 months
In the last six months, A-SALES AB has received positive feedback for their effective lead generation and appointment-setting services, notably increasing appointment generation by up to 300%. Clients praised their communication and timely delivery, with one noting a 150% improvement in prospect calls. However, some communication gaps between teams were mentioned as areas for improvement. Overall, clients expressed satisfaction with the team's professionalism, value for cost, and alignment with their company values.Was this helpful?
Industry Experience
A-SALES AB has garnered positive feedback across various industries including Financial Services, IT, Business Services, Healthcare, Education, and Marketing. Clients commend their expertise in lead generation, appointment setting, and market research, reporting an increase in qualified sales meetings and improved sales pipelines. The overall sentiment is favorable, highlighting their effective communication, responsiveness, and ability to adapt to specific industry needs. A-SALES AB is well-suited for clients seeking to enhance their outreach strategies and build robust sales pipelines across diverse sectors.
Read All ReviewsSelect Industry to see insights
Manufacturing Advertising & marketing Software Construction Consumer Products Government Financial services Education Healthcare Supply Chain, Logistics, and Transport Human Resources IT Services Consulting Business services Information technologyWas this helpful?
Average Project Cost Breakdown
Read All ReviewsWhat Clients Have Said
Clients generally perceive A-SALES AB as providing excellent value for money, with many highlighting their cost-effectiveness and high-quality service. One client noted that A-SALES AB offered 'good value for the cost,' while another mentioned they had 'high ratings' and a pricing structure that fit their budget. Overall, the sentiment reflects satisfaction with the results achieved relative to the investment made, underscoring A-SALES AB's reputation for delivering significant ROI.Was this helpful?
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UndisclosedUndisclosed2 - 9Coventry , England
Services provided
25% Email Marketing25% Branding25% Search Engine Optimization +2 services15% Public Relations10% Event ManagementBranding firm Marketing Kings is located in Coventry , England. Their services include Branding and Email Marketing.
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UndisclosedUndisclosed2 - 9Binley Woods, England
Services provided
25% Email Marketing30% Social Media Marketing25% Content Marketing +1 service20% Marketing StrategyPiece of Cake Marketing is a social media marketing agency. Launched in 2016, their team focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9LONDON , England
Services provided
25% Email Marketing50% Web Design15% Web Development +1 service10% AR/VR DevelopmentThe Sheriden Charles Partnership Ltd, a web design agency, was launched in 2011. The team provides Web Design and Email Marketing and is located in LONDON , England.
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UndisclosedUndisclosed2 - 9Romiley, England
Services provided
25% Email Marketing25% Graphic Design25% Search Engine Optimization +1 service25% Web DesignIF Consultancy UK is a Romiley, England-based Email Marketing company. They focus on Email Marketing and Graphic Design and were established in 2008.
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UndisclosedUndisclosed2 - 9Manchester , England
Services provided
25% Email Marketing25% Digital Strategy25% Graphic Design +1 service25% Web DesignGencia Media Limited is a Digital Strategy company. They offer Digital Strategy and Email Marketing and are based in Manchester , England.
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UndisclosedUndisclosed2 - 9Liverpool, England
Services provided
25% Email Marketing25% Branding25% Social Media Marketing +1 service25% Web DesignAgency of Boom is a Liverpool, England-based branding firm. The team offers Branding and Email Marketing.
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UndisclosedUndisclosed2 - 9Edinburgh , Scotland
Services provided
25% Email Marketing25% Social Media Marketing25% Web Design +1 service25% Web DevelopmentAdara design is a small Edinburgh , Scotland-based Email Marketing company. Their services include Email Marketing and Social Media Marketing.
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UndisclosedUndisclosed2 - 9Bristol, England
Services provided
25% Email Marketing25% Business Consulting25% Custom Software Development +1 service25% Web DevelopmentEstablished in 1999, Wu Wo Partnership Limited is a software development company. The team focuses on Custom Software Development and Email Marketing.
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UndisclosedUndisclosed2 - 9Bristol, England
Services provided
25% Email Marketing25% Graphic Design25% Web Design +2 services15% Web Development10% AR/VR DevelopmentCraig Brothers is a Bristol, England-based Email Marketing company. The team provides Email Marketing and Graphic Design.
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UndisclosedUndisclosed2 - 9London, England
Services provided
25% Email Marketing25% Content Writing Services25% Digital Strategy +1 service25% Public RelationsThe Book Network is a small PR firm. Launched in 2020, the team offers Public Relations and Digital Strategy.
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UndisclosedUndisclosed2 - 9Market Harborough, England
Services provided
25% Email Marketing25% E-Commerce Development25% Search Engine Optimization +1 service25% Web DesignBased in Market Harborough, England, Caged Fish is an Email Marketing company. The team offers Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Nottingham, England
Services provided
25% Email Marketing25% Content Marketing25% Marketing Strategy +1 service25% Social Media MarketingRate Marketing is a Marketing Strategy company. They are in Nottingham, England, and their services include Marketing Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49Leamington Spa, England
Services provided
20% Email Marketing20% Content Marketing20% Search Engine Optimization +2 services20% Web Design20% Web DevelopmentContent Marketing company Deeply Digital is located in Leamington Spa, England. Founded in 2003, the team specializes in Content Marketing and Email Marketing.
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$5,000+$100 - $149 / hr10 - 49Bloxham, England
Services provided
20% Email Marketing20% Content Marketing20% Marketing Strategy +2 services20% Search Engine Optimization20% Social Media MarketingLaunched in 2007, Cyance, a small Content Marketing company, is in Bloxham, England. Their services include Content Marketing and Email Marketing.
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$10,000+$150 - $199 / hr10 - 49Penn Street, England
Services provided
20% Email Marketing20% Search Engine Optimization20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentUrban Media is a Penn Street, England-based Email Marketing company. They provide Email Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Stratford, England
Services provided
20% Email Marketing20% Digital Strategy20% Pay Per Click +2 services20% Search Engine Optimization20% Social Media MarketingTop SEO Strategies is a Digital Strategy company founded in 2012. The agency provides Digital Strategy and Email Marketing, and is small.
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$10,000+$150 - $199 / hr10 - 49Leeds, England
Services provided
20% Email Marketing35% IT Managed Services25% BI & Big Data Consulting & SI +1 service20% Marketing StrategyRNB Group Limited is an IT managed services company. Founded in 2005, the firm provides IT managed services and BI & big data consulting & SI.
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$10,000+$150 - $199 / hr10 - 49Catshill, England
Services provided
20% Email Marketing20% Content Marketing20% Search Engine Optimization +3 services20% Web Design10% Mobile App Development10% Social Media MarketingEssential Marketer is a small Content Marketing company. They offer Content Marketing and Email Marketing and were launched in 2007.
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$10,000+$150 - $199 / hr10 - 49Poole, England
Services provided
20% Email Marketing25% Social Media Marketing25% Web Design +2 services20% Content Marketing10% Public RelationsHook Solutions Ltd. Is a small social media marketing firm headquartered in Poole, England. Their services include Social Media Marketing and Web Design.
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$10,000+$150 - $199 / hr10 - 49Eccleshall, England
Services provided
20% Email Marketing20% Search Engine Optimization10% Branding +5 services10% Graphic Design10% Logo10% Print Design10% Web Design10% Web DevelopmentExtraMile Communications Ltd is an Email Marketing company located in Eccleshall, England and London, England. They offer Email Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr10 - 49Chester, England
Services provided
20% Email Marketing20% Advertising20% E-Commerce Development +2 services20% Marketing Strategy20% Social Media MarketingThe Armstrong Partnership is a small Advertising company based in Chester, England. Their services include Advertising and E-Commerce Development.
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$10,000+$150 - $199 / hr10 - 49Wath upon Dearne, England
Services provided
20% Email Marketing20% Branding15% Graphic Design +4 services15% Web Design10% Content Marketing10% Public Relations10% Social Media MarketingSUM.AGENCY, a branding company, was established in 2015. The agency provides Branding and Email Marketing.
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$10,000+$150 - $199 / hr10 - 49London , England
Services provided
20% Email Marketing20% Digital Strategy20% Video Production +3 services20% Web Design10% Mobile App Development10% Web DevelopmentThe Online Studio is a London , England-based Digital Strategy company. Their services include Digital Strategy and Email Marketing.
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$10,000+$150 - $199 / hr10 - 49Cambridge, England
Services provided
20% Email Marketing20% Advertising20% CRM Consulting and SI +2 services20% Pay Per Click20% Social Media MarketingBased in Cambridge, England, Genie Goals is an Advertising company. Launched in 2008, the team offers Advertising and CRM consulting and SI.
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$10,000+$150 - $199 / hr10 - 49Peterborough, England
Services provided
20% Email Marketing20% Advertising20% Search Engine Optimization +3 services20% Web Design10% Pay Per Click10% Social Media MarketingWeb Windows Marketing Ltd is an Advertising company. Launched in 1997, the agency provides Advertising and Email Marketing.
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$10,000+$150 - $199 / hr10 - 49Stevenage, England
Services provided
20% Email Marketing20% Content Marketing20% Direct Marketing +4 services10% Branding10% Graphic Design10% Marketing Strategy10% Mobile & App MarketingMarketingFile is a Stevenage, England-based Content Marketing company. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Birmingham, England
Services provided
20% Email Marketing20% Conversion Optimization20% Pay Per Click +2 services20% Search Engine Optimization20% Web DevelopmentSymberity is an Email Marketing company. Launched in 2012, the team specializes in Email Marketing and Conversion Optimization.
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UndisclosedUndisclosed10 - 49Belfast, Northern Ireland
Services provided
20% Email Marketing20% Digital Strategy20% Marketing Strategy +2 services20% Social Media Marketing20% Web DesignEstablished in 1999, BeingOnline is a small Digital Strategy company located in Belfast, Northern Ireland. Their team provides Digital Strategy and Email Marketing.
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UndisclosedUndisclosed10 - 49Cheshire, England
Services provided
20% Email Marketing20% Advertising20% Marketing Strategy +2 services20% Public Relations20% Video ProductionAdvertising company One is headquartered in Cheshire, England. Their services include Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49Glasgow , Scotland
Services provided
20% Email Marketing40% Custom Software Development40% E-Commerce DevelopmentSoftware development company Markup was established in 2012. Located in Glasgow , Scotland, the team focuses on Custom Software Development and E-Commerce Development.
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UndisclosedUndisclosed10 - 49Birmingham, England
Services provided
20% Email Marketing40% Direct Marketing20% Media Planning & Buying +1 service20% Print DesignBakergoodchild is a Direct Marketing company. They focus on Direct Marketing and Email Marketing and were established in 2011. The firm is based in Birmingham, England.
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UndisclosedUndisclosed10 - 49Bristol, England
Services provided
20% Email Marketing20% Branding20% Digital Strategy +2 services20% Mobile & App Marketing20% Web DesignNameless Media Group, a branding company, is headquartered in Bristol, England. They focus on Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Leeds, England
Services provided
20% Email Marketing20% Media Planning & Buying20% Mobile & App Marketing +2 services20% UX/UI Design20% Web DesignHeadland is a small UX agency launched in 1991. Their team specializes in UX/UI Design and Email Marketing.
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UndisclosedUndisclosed10 - 49London, England
Services provided
20% Email Marketing20% Advertising20% Marketing Strategy +2 services20% Print Design20% Social Media MarketingLondon Calling Arts is a small London, England-based Advertising company. Their services include Advertising and Email Marketing.
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UndisclosedUndisclosed10 - 49bolton, England
Services provided
20% Email Marketing20% Graphic Design20% Social Media Marketing +2 services20% Web Design20% Web DevelopmentRelative Marketing & Creative, a small Email Marketing company, is located in bolton, England. The team offers Email Marketing and Graphic Design.
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UndisclosedUndisclosed10 - 49Blackburn, England
Services provided
20% Email Marketing20% E-Commerce Development20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignLaunched in 2003, 21Digital Ltd is an e-commerce development company. Their services include E-Commerce Development and Email Marketing.
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UndisclosedUndisclosed10 - 49Manchester, England
Services provided
20% Email Marketing20% Branding20% Pay Per Click +2 services20% Print Design20% Search Engine OptimizationProperty Stream is a Manchester, England-based branding agency. They focus on Branding and Email Marketing and were launched in 2014.
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UndisclosedUndisclosed10 - 49Nottingham , England
Services provided
20% Email Marketing50% Web Design30% Web DevelopmentWebdna is a small web design company launched in 2004. Their team specializes in Web Design and Web Development.
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UndisclosedUndisclosed10 - 49Nottingham, England
Services provided
20% Email Marketing40% Web Design20% IT Managed Services +1 service20% Web DevelopmentLaunched in 2004, Zygo Consulting is a web design agency. The small team offers Web Design and Email Marketing.
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UndisclosedUndisclosed10 - 49Tollerton, England
Services provided
20% Email Marketing20% Branding20% Search Engine Optimization +3 services20% Social Media Marketing10% Web Design10% Web DevelopmentTotemic IT is a branding agency in Tollerton, England. The team specializes in Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49Eastwood, England
Services provided
20% Email Marketing40% Web Design20% Branding +1 service20% UX/UI DesignNuke. Is a small web design company. They focus on Web Design and UX/UI Design and were established in 2001.
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UndisclosedUndisclosed10 - 49West Bridgford, England
Services provided
20% Email Marketing20% Pay Per Click20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignCosmetic Digital is a West Bridgford, England-based Email Marketing company. They specialize in Email Marketing and Pay Per Click and were launched in 2005.
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UndisclosedUndisclosed10 - 49Nottingham , England
Services provided
20% Email Marketing20% Content Marketing20% Pay Per Click +2 services20% Search Engine Optimization20% Social Media MarketingKey Principles is a Content Marketing company. Their small team is located in Nottingham , England. Their services include Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49West Bridgford, England
Services provided
20% Email Marketing30% Content Marketing30% Social Media Marketing +1 service20% Web DesignIn West Bridgford, England, Shamshad Walker Marketing is a Content Marketing company. They focus on Content Marketing and Social Media Marketing.
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UndisclosedUndisclosed10 - 49Beeston, England
Services provided
20% Email Marketing20% Content Marketing20% Pay Per Click +2 services20% Search Engine Optimization20% Social Media MarketingHeadquartered in Beeston, England, Creationz Marketing is a Content Marketing company. They specialize in Content Marketing and Email Marketing.
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UndisclosedUndisclosed10 - 49Castle Donington, England
Services provided
20% Email Marketing80% Public RelationsPoppy PR is a Castle Donington, England-based public relations firm. They offer Public Relations and Email Marketing.
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UndisclosedUndisclosed10 - 49Sheffield, England
Services provided
20% Email Marketing40% Search Engine Optimization20% Pay Per Click +1 service20% Web DesignSmall SEO company Quadd, is located in Sheffield, England. Their services include Search Engine Optimization and Email Marketing.
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UndisclosedUndisclosed10 - 49Thatcham, England
Services provided
20% Email Marketing20% Advertising20% Digital Strategy +2 services20% Marketing Strategy20% Social Media MarketingGenerate UK is an Advertising company. The team provides Advertising and Digital Strategy, and the agency is located in Thatcham, England.
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UndisclosedUndisclosed10 - 49Liverpool, England
Services provided
20% Email Marketing20% Branding20% Digital Strategy +2 services20% Graphic Design20% Web DesignBranding firm Profici was launched in 2013. The team focuses on Branding and Digital Strategy.
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UndisclosedUndisclosed10 - 49Edinburgh, Scotland
Services provided
20% Email Marketing20% E-Commerce Development20% Search Engine Optimization +2 services20% Social Media Marketing20% Web DesignCozy Digital is an e-commerce development company headquartered in Edinburgh, Scotland. Established in 2006, the team offers E-Commerce Development and Email Marketing.
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List of the Top 15 United Kingdom Email Marketing Agencies
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$1,000+< $25 / hr2 - 9London, England
Ability to deliver
31.5/40.016.2/20 Reviews9.2/10 Clients & Experience6/10 Market PresenceService focus
90% Email Marketing10% Other -
$1,000+$50 - $99 / hr2 - 9Lostwithiel, England
Ability to deliver
31.1/40.017/20 Reviews9.5/10 Clients & Experience4.6/10 Market PresenceService focus
75% Email Marketing25% Other -
$1,000+$100 - $149 / hr10 - 49Manchester, England
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+< $25 / hr50 - 249London, England
Ability to deliver
38.9/40.020/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+< $25 / hr50 - 249London, England
Ability to deliver
38/40.020/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$50 - $99 / hr2 - 9Cheltenham, England
Ability to deliver
31.2/40.016.6/20 Reviews9.1/10 Clients & Experience5.6/10 Market PresenceService focus
40% Email Marketing60% Other -
$50,000+Undisclosed50 - 249Bristol, England
Ability to deliver
36/40.016.6/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
10% Email Marketing90% Other -
$50,000+$100 - $149 / hr10 - 49Royal Tunbridge Wells, England
Ability to deliver
34.3/40.016.4/20 Reviews10/10 Clients & Experience7.9/10 Market PresenceService focus
15% Email Marketing85% Other -
$1,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
35.5/40.015.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$25 - $49 / hr50 - 249Brighton, England
Ability to deliver
24.1/40.014.6/20 Reviews2.1/10 Clients & Experience7.4/10 Market PresenceService focus
80% Email Marketing20% Other -
$1,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
34.6/40.015/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Email Marketing90% Other -
$5,000+$50 - $99 / hr10 - 49London, England
Ability to deliver
34.5/40.016.2/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
10% Email Marketing90% Other -
$10,000+$100 - $149 / hr50 - 249Manchester, England
Ability to deliver
34/40.016.4/20 Reviews9.5/10 Clients & Experience8.1/10 Market PresenceService focus
10% Email Marketing90% Other -
$5,000+Undisclosed250 - 999Fleet, England
Ability to deliver
31.9/40.015/20 Reviews8.4/10 Clients & Experience8.4/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$100 - $149 / hr2 - 9Brighton and Hove, England
Ability to deliver
22.5/40.016.2/20 Reviews1.4/10 Clients & Experience4.9/10 Market PresenceService focus
90% Email Marketing10% Other -
$1,000+$25 - $49 / hr2 - 9Chorley, England
Ability to deliver
33.9/40.016.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$25 - $49 / hr10 - 49Birmingham, England
Ability to deliver
22.4/40.016.6/20 Reviews0/10 Clients & Experience5.8/10 Market PresenceService focus
100% Email Marketing -
$1,000+$50 - $99 / hr50 - 249Manchester, England
Ability to deliver
33/40.016.4/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$50 - $99 / hr2 - 9Borehamwood, England
Ability to deliver
33.7/40.016/20 Reviews9.1/10 Clients & Experience8.6/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$50 - $99 / hr2 - 9High Wycombe, England
Ability to deliver
24.1/40.016.6/20 Reviews3/10 Clients & Experience4.6/10 Market PresenceService focus
60% Email Marketing40% Other -
$1,000+$100 - $149 / hr2 - 9Norwich, England
Ability to deliver
22.1/40.016.2/20 Reviews1.3/10 Clients & Experience4.6/10 Market PresenceService focus
100% Email Marketing -
$5,000+$100 - $149 / hr10 - 49Haywards Heath, England
Ability to deliver
32.5/40.016.4/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
10% Email Marketing90% Other -
$5,000+Undisclosed10 - 49Manchester, England
Ability to deliver
23.6/40.016.2/20 Reviews0.9/10 Clients & Experience6.5/10 Market PresenceService focus
50% Email Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49Victoria, London, England
Ability to deliver
32.2/40.016.4/20 Reviews7.7/10 Clients & Experience8.1/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$100 - $149 / hr10 - 49Sandbach, England
Ability to deliver
32.2/40.016.2/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Email Marketing90% Other -
$1,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31/40.014/20 Reviews9.5/10 Clients & Experience7.6/10 Market PresenceService focus
15% Email Marketing85% Other -
Undisclosed$100 - $149 / hr10 - 49London, England
Ability to deliver
28.7/40.016.2/20 Reviews6.8/10 Clients & Experience5.7/10 Market PresenceService focus
25% Email Marketing75% Other -
$1,000+$50 - $99 / hr2 - 9LONDON, England
Ability to deliver
30.4/40.016.2/20 Reviews9.3/10 Clients & Experience4.9/10 Market PresenceService focus
20% Email Marketing80% Other -
$1,000+$50 - $99 / hr10 - 49London, England
Ability to deliver
20.8/40.016.8/20 Reviews0/10 Clients & Experience4/10 Market PresenceService focus
60% Email Marketing40% Other -
$1,000+$200 - $300 / hr2 - 9Liverpool, England
Ability to deliver
30.3/40.016.2/20 Reviews6.6/10 Clients & Experience7.4/10 Market PresenceService focus
20% Email Marketing80% Other
UK Email Marketing FAQs
Hiring locally gives you teams who understand UK consumer behavior, retail seasonality, and B2B buying cycles — and who can execute to UK GDPR and PECR standards without shortcuts.
UK-based agencies also have hands-on experience with domestic ESPs and martech stacks used across ecommerce, fintech, SaaS, and publishing. If you need rapid collaboration, in-person workshops, or coordination across UK time zones, a local partner reduces friction and speeds delivery.
Pricing varies thanks to a myriad of factors, including scope, platform complexity, and agency location. According to data gathered by Clutch, most UK-based email marketing firms charge:
- Typical hourly rates: £60 – £150+ per hour
- Monthly retainer for ongoing email campaign management: £1,500 – £10,000+
- Strategy and migration: £5,000 – £30,000+
- Lifecycle buildouts: £3,000 – £25,000
- Creative production per campaign: £300–£1,500+
Moreover, agencies may also blend retainers for “always-on” email campaign management with project-based fees for audits, migrations, or peak-season support.
- E-commerce and retail (London, Leeds, Manchester)
- Financial services and fintech (London, Edinburgh)
- B2B professional services and SaaS (across the UK)
- Media, publishing, and entertainment (London, Bristol)
- Travel, hospitality, and events (nationwide)
- Health, wellness, and charities/nonprofits
Many agencies highlight B2B email marketing UK expertise, including lead nurturing, sales enablement, and ABM-aligned sequences.
Start by defining your project’s success metrics, requirements, and parameters to guide your search criteria. Then browse through Clutch and compare potential partners by:
- Platform fluency – Klaviyo for e-commerce, HubSpot for inbound/B2B, Salesforce Marketing Cloud/Braze/Iterable for enterprise-scale personalization.
- Data and deliverability – Ask for a deliverability plan, segmentation logic, and testing cadence.
- Compliance experience – Confirm UK GDPR/PECR processes, consent capture, and Data Processing Agreements.
- Proof of work – Look for vertical case studies, sample automations, and KPI baselines.
- Team model – Who writes copy, designs, builds, tests, and reports? Clarify SLAs and project management tools.
- Promises of guaranteed inbox placement or rapid list growth without permission (violates UK GDPR/PECR)
- Proposals that rely on purchased lists or poor consent capture
- No documented deliverability framework or sender reputation plan
- One-size-fits-all automations with little personalization
- Limited A/B testing, weak reporting, or no revenue attribution
- Vague IP warming approach for new ESPs or domains
- No clarity on ownership of templates, assets, or data
- Lack of experience with your ESP or planned migration
- No process for copy/design QA across desktop and mobile
Make sure you match with a team that’s clear of these red flags. It’s crucial to be with a team that not only has the skills but also has the track record of integrity and professionalism.
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