What evidence can you share that demonstrates the impact of the engagement?
The site launched in conjunction with our new product release, so we doubled our sales compared to what we would normally see around this time.
I also received feedback from our existing customers about how happy they were with the site. Compared to before, the checkout experience is a lot easier and requires fewer steps to get to the payment screen. The design is more professional, too.
Internally, one of the main advantages of using Shopify is that we’re able to go in to make certain changes without constantly going back to their team for help. For example, we’re now able to add recipes and blogs. That’s been key in transforming our brand into more of a community rather than just a product.
How did Charle Agency perform from a project management standpoint?
The communication was amazing. They set up a WhatsApp group to start, and we used FaceTime so that they could give us all of our login details.
To manage requests, they had specific email accounts that automatically created tickets when we reached out. At one point, we had to reach out to them to reposition a button on mobile that was preventing checkouts, and they resolved it within a few hours.
What did you find most impressive about them?
They were extremely helpful throughout the project. The team made sure to add buttons and features that would allow us to fully customize the site at a later date.
Are there any areas they could improve?
No, I don’t think there’s anything that they could’ve done differently.
Do you have any advice for potential customers?
Communication is key when you’re working with a company, especially if they’re remote. Be open about what you can or can’t do or any questions you might have. Clients sometimes have farfetched ideas of what’s feasible, which amounts to a bigger expense. You can avoid those cases by being transparent.