Top Affiliate Marketing Firms in the United States
From New York’s media clout to Austin’s SaaS scene, Los Angeles’ creator economy, and Chicago’s retail powerhouses, the United States is a prime market for performance-driven affiliate programs.
On Clutch, you can evaluate U.S.-based affiliate marketing agencies by verified client reviews, case studies, and market presence — all vetted by our research team. Use filters by budget, hourly rate, industry, and platform expertise (e.g., Shopify, BigCommerce, Impact, CJ, Rakuten, PartnerStack) to find a partner who understands U.S. compliance standards, including FTC Endorsement Guides and state privacy rules.
Ready to compare options? Explore these directories to get started:
• Top Affiliate Marketing Companies
• Affiliate Marketing Companies in Los Angeles
-
Featured
What are Featured Providers?
$5,000+Undisclosed10 - 49Serves United StatesServices provided
See all 30 projectsPartnerCentric, Inc. is a leading agency specializing in Affiliate Marketing, Partner Marketing, and Affiliate Program Management. The company has consistently received positive feedback for its professionalism and ability to foster client relationships, as evidenced by successful project outcomes such as double-digit revenue growth and streamlined partner onboarding processes. Approximately 90% of reviews highlight their exceptional project management and responsiveness, making PartnerCentric, Inc. a trusted partner in enhancing brand awareness through affiliate networks and referral program marketing.
$1,000+Undisclosed2 - 9Serves United StatesServices provided
See all 21 projectsNYMO & Co. is a distinguished affiliate marketing agency known for its expertise in affiliate program management and partner marketing. The firm consistently receives high praise, with over 95% of reviews highlighting its adeptness at driving revenue growth, improving partner relations, and delivering on time. Clients commend their strategic execution and responsiveness, with many noting significant increases in sales and traffic.
-
$5,000+$150 - $199 / hr2 - 9Washington, DC
Services provided
See all 2 projectsMedia Theory is a strategic media and advocacy firm specializing in enhancing media presence, social media engagement, and developing advocacy materials. Reviewers unanimously praise their high-quality deliverables and client-focused approach, with no negative feedback reported. Approximately 100% of reviewers highlight their creativity and dedication, underscoring their commitment to client success.
-
$10,000+Undisclosed50 - 249Mukilteo, WA
Services provided
LT Partners, an Affiliate Marketing company, was established in 2018. The midsize team offers Affiliate Marketing.
Read more -
$5,000+$50 - $99 / hr2 - 9San Francisco, CA
Services provided
See all 1 projectsSapiens Growth Marketing Agency specializes in web design, rebranding, and content development, offering services that align with clients' strategic objectives and budgets. Their reviews indicate overwhelmingly positive feedback, with clients appreciating their attentiveness and adaptability, resulting in unanimously positive public reactions to project outcomes. However, some suggest earlier implementation of project management protocols could enhance efficiency.
-
$1,000+Undisclosed10 - 49Hayden, ID
Services provided
JEBCommerce, LLC is an Affiliate Marketing company. The Hayden, Idaho-based agency was founded in 2004. Their team specializes in Affiliate Marketing and Pay Per Click.
Read more -
UndisclosedUndisclosed10 - 49San Francisco, CA
Services provided
Located in San Francisco, California and Miami, Florida, FlexOffers is an Affiliate Marketing company. They specialize in Affiliate Marketing and Sales Outsourcing and were founded in 2008.
Read more -
$1,000+Undisclosed50 - 249Las Vegas, NV
Services provided
Madrivo is an Email Marketing and Affiliate Marketing company. Their midsize team is located in Las Vegas, Nevada. Their services include Email Marketing and Affiliate Marketing.
Read more -
UndisclosedUndisclosed10 - 49Needham, MA
Services provided
Streamline Marketing, an Affiliate Marketing company, is in Needham, Massachusetts. Founded in 2014, the team focuses on Affiliate Marketing.
Read more -
$5,000+Undisclosed2 - 9Cheyenne, WY
Services provided
Lab6 Media is an Affiliate Marketing company. They specialize in Affiliate Marketing and are based in Cheyenne, Wyoming.
Read more -
$10,000+Undisclosed10 - 49Austin, TX
Services provided
Round Barn Labs, an Affiliate Marketing company, is located in Austin, Texas. Their services include Affiliate Marketing and Marketing Strategy.
Read more -
$10,000+$150 - $199 / hr2 - 9Pensacola, FL
Services provided
Apogee Agency is an Affiliate Marketing company. Headquartered in Pensacola, Florida, the team offers Affiliate Marketing and Content Marketing.
Read more -
$5,000+$25 - $49 / hr10 - 49Bergenfield, NJ
Services provided
Growfilliate, an Affiliate Marketing company, was founded in 2020. The team offers Affiliate Marketing.
Read more -
$1,000+$100 - $149 / hr2 - 9Laguna Niguel, CA
Services provided
Core Partnerships, a small Affiliate Marketing company, is headquartered in Laguna Niguel, California. Their services include Affiliate Marketing.
Read more -
$1,000+< $25 / hr10 - 49Honolulu, HI
Services provided
Muhammadnouman.services is an Affiliate Marketing company established in 2018. Based in Honolulu, Hawaii and Mililani, Hawaii, the team offers Affiliate Marketing and Digital Strategy.
Read more -
$10,000+Undisclosed10 - 49Syosset, NY
Services provided
🔗 CPG Affiliate Partners is an Affiliate Marketing company headquartered in Syosset, New York. Their services include Affiliate Marketing and Advertising.
Read more -
UndisclosedUndisclosed250 - 999Santa Monica, CA
Services provided
Advertising company MGID was launched in 2008. The firm offers Advertising and Affiliate Marketing, and is midsize.
Read more -
$10,000+Undisclosed10 - 49Somerville, NJ
Services provided
LaRue PR LLC is a PR agency and Affiliate Marketing company based in Somerville, New Jersey. Their services include Public Relations and Affiliate Marketing.
Read more -
UndisclosedUndisclosed2 - 9Las Vegas, NV
Services provided
Established in 2026, Perhaps is an Affiliate Marketing company. The company focuses on Affiliate Marketing and Performance Marketing.
Read more -
UndisclosedUndisclosed10 - 49Fort Worth, TX
Services provided
Headquartered in Fort Worth, Texas, Blackwell is a small Affiliate Marketing company. The team offers Affiliate Marketing and Branding.
Read more -
$5,000+Undisclosed10 - 49Miami, FL
Services provided
MediaLabs is a Miami, Florida-based Affiliate Marketing company. Founded in 2024, the team provides Affiliate Marketing and Video Marketing.
Read more -
UndisclosedUndisclosed2 - 9Coral Gables, FL
Services provided
Fatmedia.io is an Advertising and Affiliate Marketing company located in Coral Gables, Florida. Founded in 2018, the team provides Advertising and Affiliate Marketing.
Read more -
$1,000+Undisclosed10 - 49Dublin, OH
Services provided
Seller Rocket, an Ecommerce Marketing company, was founded in 2019. The team provides Ecommerce Marketing and Affiliate Marketing.
Read more -
$1,000+$25 - $49 / hr2 - 9Long Beach, CA
Services provided
Notion Elevation, a branding firm and Affiliate Marketing company, was founded in 2025. The small team focuses on Branding and Affiliate Marketing.
Read more -
UndisclosedUndisclosed2 - 9Key Biscayne, FL
Services provided
Campaign Cleaner is a small Email Marketing company founded in 2023. Their services include Email Marketing and Affiliate Marketing.
Read more -
$25,000+< $25 / hr10 - 49Houston, TX
Services provided
Affiliate Marketing company RINGLANCE was established in 2023. The agency provides Affiliate Marketing and Advertising.
Read more -
$1,000+$100 - $149 / hr250 - 999Duluth, GA
Services provided
My Amazon Guy is an Advertising company. Launched in 2018, the firm is headquartered in Duluth, Georgia. Their team offers Advertising and Affiliate Marketing.
Read more -
$1,000+$100 - $149 / hr50 - 249Scottsdale, AZ
Services provided
See all 34 projectsBugendaiTech US LLC is a Salesforce consulting and development company, offering services in AI, machine learning, and data integration. They have received overwhelmingly positive feedback, with no significant negative reviews. Clients frequently commend BugendaiTech for their structured project management and prompt communication, with over 90% of reviews highlighting their expertise and responsiveness.
-
$1,000+$100 - $149 / hr2 - 9Oceanside, CA
Services provided
HOG Media, an Affiliate Marketing company, provides Affiliate Marketing and Digital Strategy. The firm is located in Oceanside, California.
Read more -
UndisclosedUndisclosed250 - 999Chicago, IL
Services provided
Affiliate Marketing company Meet Rise provides Affiliate Marketing and Email Marketing. They were founded in 2004.
Read more -
UndisclosedUndisclosed10 - 49Clearwater, FL
Services provided
Glewee is an Affiliate Marketing company established in 2020. The team focuses on Affiliate Marketing and Social Media Marketing and is based in Los Angeles, California and Clearwater, Florida.
Read more -
UndisclosedUndisclosed50 - 249Los Angeles, CA
Services provided
LeadPoint, Inc., an Affiliate Marketing company, is in Los Angeles, California and Troy, Michigan. Established in 2004, the team focuses on Affiliate Marketing.
Read more -
UndisclosedUndisclosed10 - 49Boston, MA
Services provided
Small Affiliate Marketing company Valuedynamx, is headquartered in Boston, Massachusetts. Their services include Affiliate Marketing.
Read more -
UndisclosedUndisclosed10 - 49San Francisco, CA
Services provided
Established in 2014, Trackonomics is a small Affiliate Marketing company. Their services include Affiliate Marketing.
Read more -
UndisclosedUndisclosed10 - 49Newark, DE
Services provided
In Newark, Delaware and Pasadena, California, PartnerBoost is an Affiliate Marketing company. Their services include Affiliate Marketing.
Read more -
UndisclosedUndisclosed2 - 9Columbia, MO
Services provided
In Columbia, Missouri, AdSwapper Inc is an Affiliate Marketing company. They provide Affiliate Marketing.
Read more -
UndisclosedUndisclosed2 - 9Kansas City, MO
Services provided
Global Direct Partners, LLC, an Affiliate Marketing company, is located in Kansas City, Missouri. Their services include Affiliate Marketing.
Read more -
UndisclosedUndisclosed10 - 49Cary, NC
Services provided
Launched in 2004, LinkConnector is a small Affiliate Marketing company. Their services include Affiliate Marketing.
Read more -
UndisclosedUndisclosed2 - 9Cary, NC
Services provided
MGECOM, Inc. Is an Affiliate Marketing company. They are in Cary, North Carolina and have small team. They provide Affiliate Marketing and Pay Per Click.
Read more -
Undisclosed< $25 / hr50 - 249Leesburg, VA
Services provided
Email Marketing company Century Media360 was founded in 2017. The team offers Email Marketing and Affiliate Marketing and is based in Leesburg, Virginia and Kolkata, India.
Read more -
$50,000+$50 - $99 / hr250 - 999Glendale, NY
Services provided
The Seo Buzz, a Content Marketing company, is located in Glendale, New York. They focus on Content Marketing and Pay Per Click.
Read more -
UndisclosedUndisclosed250 - 999Boston, MA
Services provided
Later is a Boston, Massachusetts-based social media marketing firm. Founded in 2014, the team provides Social Media Marketing and Content Marketing.
Read more -
$1,000+$100 - $149 / hr2 - 9Tulsa, OK
Services provided
Nozak Consulting is a Content Marketing company. Founded in 2016, the firm is in Tulsa, Oklahoma. Their services include Content Marketing and Affiliate Marketing.
Read more -
$1,000+< $25 / hr50 - 249Friendswood, TX
Services provided
Advertising company Rush Packaging is in Friendswood, Texas. The team specializes in Advertising and Public Relations.
Read more -
$100,000+$150 - $199 / hr250 - 999Oakland, CA
Services provided
LQ Digital, a SEO services firm, offer Search Engine Optimization and Social Media Marketing. They were established in 2006.
Read more -
UndisclosedUndisclosed2 - 9San Francisco, CA
Services provided
Endré Communications is an Affiliate Marketing company. The San Francisco, California-based company specializes in Affiliate Marketing and Public Relations.
Read more -
UndisclosedUndisclosed2 - 9Sheridan, WY
Services provided
Based in Sheridan, Wyoming and Torrance, California, Leadszone Marketing is an Affiliate Marketing company. They focus on Affiliate Marketing and Social Media Marketing.
Read more -
$1,000+$25 - $49 / hr10 - 49Tampa, FL
Services provided
Digital Marketing Agency Tampa is a Content Marketing company. The Tampa, Florida-based team specializes in Content Marketing and Affiliate Marketing.
Read more -
$5,000+$200 - $300 / hr2 - 9Denver, CO
Services provided
See all 4 projectsJamdesk is an affiliate marketing agency specializing in affiliate program management, partner referral programs, and performance marketing. The company receives overwhelmingly positive feedback, with approximately 100% of reviewers praising their project management, innovative approach, and partnership mindset. Clients highlight Jamdesk's effectiveness in driving revenue growth and building strong partner relationships, appreciating their responsiveness and strategic insights.
-
UndisclosedUndisclosed10 - 49Los Angeles, CA
Services provided
Startr Co. Is a PR agency and Affiliate Marketing company. They were launched in 2015 and specialize in Public Relations and Affiliate Marketing.
Read more -
UndisclosedUndisclosed10 - 49Santa Barbara, CA
Services provided
Advertising company PALO Insurance was established in 2010. The company offers Advertising and Digital Strategy, and is small.
Read more -
UndisclosedUndisclosed1,000 - 9,999San Mateo, CA
Services provided
Marketo, an Adobe Company is a San Mateo, California-based answering service company. They provide Call Center Services and Marketing Strategy.
Read more
Share your project goals, and we’ll connect you with verified partners who fit your budget and timeline.
Get My Matches
Tell us what you need — we’ll match you with top agencies in minutes.
Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Top 15 United States Affiliate Marketers
-
$5,000+Undisclosed10 - 49New York, NY
Ability to deliver
37.4/40.017.8/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
80% Affiliate Marketing20% Other -
$1,000+Undisclosed2 - 9El Segundo, CA
Ability to deliver
37.1/40.019.4/20 Reviews8.6/10 Clients & Experience9.2/10 Market PresenceService focus
80% Affiliate Marketing20% Other -
UndisclosedUndisclosed250 - 999Boston, MA
Ability to deliver
34.8/40.016.2/20 Reviews8.8/10 Clients & Experience9.9/10 Market PresenceService focus
85% Affiliate Marketing15% Other -
$5,000+$150 - $199 / hr50 - 249Blue Bell, PA
Ability to deliver
34.8/40.016/20 Reviews9.2/10 Clients & Experience9.6/10 Market PresenceService focus
50% Affiliate Marketing50% Other -
$5,000+$100 - $149 / hr50 - 249Philadelphia, PA
Ability to deliver
37.1/40.017.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
40% Affiliate Marketing60% Other -
$5,000+Undisclosed10 - 49Westlake Village, CA
Ability to deliver
34/40.017.4/20 Reviews10/10 Clients & Experience6.6/10 Market PresenceService focus
70% Affiliate Marketing30% Other -
$5,000+Undisclosed10 - 49Denver, CO
Ability to deliver
32.4/40.016.6/20 Reviews6.5/10 Clients & Experience9.3/10 Market PresenceService focus
100% Affiliate Marketing -
$1,000+$200 - $300 / hr2 - 9Milton, MA
Ability to deliver
32.1/40.016.2/20 Reviews9.2/10 Clients & Experience6.7/10 Market PresenceService focus
100% Affiliate Marketing -
$10,000+Undisclosed10 - 49Denver, CO
Ability to deliver
36.8/40.017.2/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
35% Affiliate Marketing65% Other -
UndisclosedUndisclosed2 - 9Los Angeles, CA
Ability to deliver
31.1/40.017/20 Reviews9.5/10 Clients & Experience4.6/10 Market PresenceService focus
100% Affiliate Marketing -
$5,000+$100 - $149 / hr50 - 249Austin, TX
Ability to deliver
38/40.018/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
20% Affiliate Marketing80% Other -
$1,000+$150 - $199 / hr10 - 49Denver, CO
Ability to deliver
26.6/40.016.4/20 Reviews5.6/10 Clients & Experience4.6/10 Market PresenceService focus
70% Affiliate Marketing30% Other -
$75,000+Undisclosed10 - 49The Woodlands, TX
Ability to deliver
35.4/40.016.6/20 Reviews9.8/10 Clients & Experience9.1/10 Market PresenceService focus
10% Affiliate Marketing90% Other -
$5,000+Undisclosed10 - 49Chicago, IL
Ability to deliver
24.2/40.018.4/20 Reviews0/10 Clients & Experience5.8/10 Market PresenceService focus
85% Affiliate Marketing15% Other -
$1,000+Undisclosed10 - 49New York, NY
Ability to deliver
29.7/40.013.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
35% Affiliate Marketing65% Other -
$1,000+$150 - $199 / hr2 - 9Park City, UT
Ability to deliver
23.4/40.015.8/20 Reviews1/10 Clients & Experience6.5/10 Market PresenceService focus
100% Affiliate Marketing -
$1,000+Undisclosed10 - 49Surprise, AZ
Ability to deliver
23.3/40.017/20 Reviews0/10 Clients & Experience6.3/10 Market PresenceService focus
100% Affiliate Marketing -
$1,000+$100 - $149 / hr2 - 9Boston, MA
Ability to deliver
21.9/40.016.4/20 Reviews0/10 Clients & Experience5.5/10 Market PresenceService focus
100% Affiliate Marketing -
$5,000+Undisclosed2 - 9Tampa, FL
Ability to deliver
21.9/40.016.6/20 Reviews0/10 Clients & Experience5.3/10 Market PresenceService focus
75% Affiliate Marketing25% Other -
$5,000+Undisclosed10 - 49Santa Monica, CA
Ability to deliver
21.4/40.016.4/20 Reviews0/10 Clients & Experience5/10 Market PresenceService focus
60% Affiliate Marketing40% Other -
UndisclosedUndisclosed10 - 49New York, NY
Ability to deliver
21.9/40.016.4/20 Reviews0/10 Clients & Experience5.5/10 Market PresenceService focus
55% Affiliate Marketing45% Other -
$1,000+$50 - $99 / hr2 - 9Miami Beach, FL
Ability to deliver
28/40.016.4/20 Reviews5.2/10 Clients & Experience6.4/10 Market PresenceService focus
25% Affiliate Marketing75% Other -
$1,000+$100 - $149 / hr10 - 49Covina, CA
Ability to deliver
30/40.016.4/20 Reviews8.2/10 Clients & Experience5.4/10 Market PresenceService focus
10% Affiliate Marketing90% Other -
$5,000+$300+ / hr2 - 9New York
Ability to deliver
29/40.017.2/20 Reviews7.2/10 Clients & Experience4.6/10 Market PresenceService focus
10% Affiliate Marketing90% Other -
$5,000+$200 - $300 / hr10 - 49Jersey City, NJ
Ability to deliver
26.1/40.016.8/20 Reviews1.6/10 Clients & Experience7.7/10 Market PresenceService focus
20% Affiliate Marketing80% Other -
$1,000+$100 - $149 / hr10 - 49San Diego, CA
Ability to deliver
27/40.013.8/20 Reviews7.9/10 Clients & Experience5.3/10 Market PresenceService focus
15% Affiliate Marketing85% Other -
$5,000+Undisclosed10 - 49Calabasas, CA
Ability to deliver
28/40.016.2/20 Reviews5.2/10 Clients & Experience6.5/10 Market PresenceService focus
10% Affiliate Marketing90% Other -
$10,000+$150 - $199 / hr50 - 249Miami, FL
Ability to deliver
26.6/40.016.8/20 Reviews0/10 Clients & Experience9.8/10 Market PresenceService focus
10% Affiliate Marketing90% Other -
$10,000+$200 - $300 / hr2 - 9Austin, TX
Ability to deliver
24.5/40.016.2/20 Reviews2.9/10 Clients & Experience5.3/10 Market PresenceService focus
25% Affiliate Marketing75% Other -
$250,000+$100 - $149 / hr10 - 49Boulder, CO
Ability to deliver
23.8/40.016.2/20 Reviews2.1/10 Clients & Experience5.5/10 Market PresenceService focus
20% Affiliate Marketing80% Other
United States Affiliate Marketing FAQs
U.S.-based affiliate marketing agencies bring local market insight, relationships with major publishers and creator networks, and fluency in seasonal retail peaks like Black Friday/Cyber Monday, back-to-school, and holiday gifting. They also understand the FTC Endorsement Guides for disclosures, plus platform-specific rules (Amazon Associates, social platforms) that can impact performance and risk.
If you sell to U.S. consumers, a domestic team can recruit higher-quality publishers, coordinate paid placements, and align with your merchandising and promotions calendars — all in your time zone for faster testing and optimization.
Pricing varies based on several key factors, including scope, maturity of your program, and industry. On Clutch, most U.S.-based affiliate marketing teams charge:
- Monthly retainer: $3,000 – $15,000 for SMBs; $20,000+ for enterprise programs
- Percentage of spend/commissions: Typically 10% – 20% of publisher commissions
- One-time setup or migration: $5,000 – $25,000 for network integration, tracking, and program policy creation
- Audits or short projects: $5,000 – $15,000
- Hourly consulting: $125 – $250
Ask agencies to break out publisher placement budgets, tech fees (networks/tracking), and in-house time so you can compare apples to apples.
- Define your project’s goals and guardrails — i.e., revenue, CPA/CAC targets, new-to-file %, and incrementality
- Check case studies with verifiable U.S. metrics and similar AOV/margins
- Validate tech and network experience (Impact, CJ, Rakuten, ShareASale, Amazon, PartnerStack)
- Evaluate publisher development — check their recruitment playbooks beyond coupon/deal sites
- Demand a compliance plan; ensure they are experienced in FTC disclosures, content reviewing, brand safety, and fraud monitoring
- Clarify measurement; check their attribution, incrementality tests, and BI/reporting cadence
- Confirm resourcing — verify senior oversight, day-to-day contacts, and clear SLAs
Ask for a 90-day plan covering audit, recruitment pipeline, placement calendar, and test roadmap. Leverage Clutch’s resources and filters to guide your search for the ideal partner.
U.S. firms cover a wide range of categories and niches, including:
- DTC and ecommerce (apparel, beauty, home, electronics)
- Marketplaces and retail brands
- Travel and hospitality (with strong meta and loyalty publisher ties)
- Financial services and fintech (with strict compliance controls)
- Health, wellness, and supplements (claims management and approvals)
- B2B and SaaS (often via partner/ambassador platforms like PartnerStack)
The right agency will pair channel expertise with vertical-specific compliance, publisher mix, and attribution strategies.
- Guaranteed ROI or revenue within 30 days
- Heavy reliance on coupon/deal sites with no content/creator growth plan
- No documented FTC disclosure or compliance workflow
- Lack of fraud prevention (e.g., no cookie stuffing or bot detection policies)
- Opaque fees or long lock-in contracts without performance outs
- No publisher recruitment strategy or thin relationships with top U.S. partners
- One-size-fits-all reporting without incrementality or cohort views
There is no promise or fee worth turning a blind eye to these red flags. Don’t settle for less; if you spot these traits, just continue your search.