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Top Connected TV Advertising Companies in New York City

New York City sits at the crossroads of Madison Avenue’s creative legacy and Silicon Alley’s ad-tech innovation, making it a natural hub for connected TV (CTV) advertising. Whether you want to reach cord-cutters in Brooklyn or binge-watchers nationwide, the right NYC CTV agency can place your brand on leading streaming platforms and measure every impression.

Clutch’s data-driven directory lets you sort local providers by hourly rate, client ratings, industry focus, and more. Every review is independently verified by our research team, so you can choose partners with confidence. Use the filters on this page to narrow agencies by budget, platform expertise, or campaign size and find the perfect match for your next streaming campaign.

Looking beyond Manhattan? Explore these related directories:

- Top Connected TV Advertising Companies

- CTV Agencies in Jersey City

- NYC Advertising Agencies for Healthcare

Ratings Updated: December 4, 2025
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New York City Connected TV Advertising Agency FAQs

New York is home to major networks (NBCUniversal, Disney/ABC) and ad-tech leaders (The Trade Desk, Magnite), giving local CTV ad agencies direct relationships with premium publishers. Being in the Eastern Time Zone also facilitates same-day meetings with media reps and faster campaign tweaks. For brands seeking press coverage or influencer tie-ins, NYC agencies can easily coordinate cross-media activations that blend CTV spots with earned media on local outlets like NY1 or The Verge.

Budgets vary due to unique factors like ad placement, creative requirements, and campaign timeline. According to recent Clutch pricing data, most NYC-based CTV ad agencies require:

  • Minimum monthly media spend: $15,000 – $30,000
  • Management fees: 10% – 20% of spend or a flat retainer of $5,000 – $15,000 per month
  • Creative production (optional): $3,000 – $25,000+ depending on shoot complexity

Larger household-name campaigns can exceed six figures when layering data partnerships and attribution studies.

Thanks to the Big Apple’s globally-connected and competitive business landscape, many local agencies support a broad range of markets, including:

  • Direct-to-consumer retail and fashion labels
  • Financial services and fintech startups on Wall Street
  • Streaming entertainment, sports, and media brands
  • Healthcare and pharmaceutical companies clustered around Midtown’s “Bio-Corridor”
  • Hospitality and tourism entities eager to reach global travelers

Specialized teams often hold HIPAA-compliant data partnerships or FINRA-compliant workflows for regulated sectors.

  1. Define your project’s specific requirements and KPIs—i.e., completed view rate, incremental reach, cost per acquisition.
  2. Request for detailed case studies in your vertical.
  3. Ask about their data sources (e.g., set-top box data vs. ACR) and measurement partners.
  4. Verify that their demand-side platform (DSP) access includes premium inventory, not just open exchange.
  5. Check Clutch reviews for responsiveness and transparency on fees.

Shortlist 3–5 firms and request a test flight or pilot campaign before signing a long-term SOW. Maximize the data-driven resources and filters we’ve prepared on Clutch to guide your search for the perfect partner.

  • Guaranteed ratings or ROAS promises—CTV performance depends on auction dynamics.
  • Opaque fee structures that lump media and management costs together.
  • Limited access to log-level data or refusal to share placement lists.
  • Over-reliance on one publisher; true omnichannel reach requires multiple platforms.
  • No plan for brand-safety filters or ad-fraud monitoring.

Don’t underestimate how red flags could affect your project. If you spot any of these warning signs, then continue your search.

Get matched with the 5 best-fit agencies for your project—in 4 minutes or less.