The Brand Leader, 4 Reviews, Address, Data & More

Create what's Impossible to Forget™

The Brand Leader® is an integrated branding creative agency that connects companies with customers in game-changing ways, specializing in advertising, brand, & design. With thousands of brands served in over 25 years internationally, we pride ourselves on delivering the same attention to any brand across the country.

We help your brand be Impossible to Ignore™

Min project size
$75,000+
Hourly rate
$150 - $199 / hr
Employees
10 - 49
Locations
Greenville, SC
Year founded
Founded 1998
Languages
Timezones

No have been added yet...

Pricing Snapshot

Min. project size $75,000+

Avg. hourly rate $150 - $199 /hr

Rating for cost 5 /5

What Clients Have Said

The Brand Leader offers good value for cost, fitting various client budgets. Projects involve 6-10 team members, with positive feedback on responsiveness and timely delivery. Specific project costs weren't disclosed, but clients emphasize alignment in values and culture as key reasons for selection.

This summary is based on verified Clutch reviews.

Most Common Project Size

$50,000 - $199,999 based on 2 reviews

< $49,999 $50,000 - $199,999 $200,000 - $999,999 > $1,000,000

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The Brand Leader Review Insights

Overall Review Rating

5.0

Quality 5.0
Schedule 4.8
Cost 5.0
Willing to Refer 5.0

Top Mentions

Review Highlights

Initial Project Understanding Challenges

Some clients experienced a slow start due to a lack of understanding of the process. However, these challenges were overcome as The Brand Leader adapted and aligned with client expectations.
High-Quality Creative and Strategic Work

Clients are impressed with the high-quality creative outputs, including clear messaging and engaging collateral. The Brand Leader's work often results in award-winning content and effective brand strategies.
No Significant Areas for Improvement

Most clients did not report significant areas for improvement, indicating satisfaction with The Brand Leader's services and the outcomes of their projects.
Expertise in Rebranding and Marketing

The Brand Leader is praised for their expertise in rebranding and ongoing marketing efforts, successfully increasing brand awareness significantly for clients like Spero Financial. Their ability to conceptualize, design, and execute strategies is highly valued.
Integration with Client Teams

The Brand Leader is often seen as an extension of the client's internal team, seamlessly integrating and sharing work ethics and values, contributing to a strong partnership.
Strong Client Alignment and Culture Fit

Clients consistently mention The Brand Leader's alignment with their company values and culture. This strong fit is a key reason for selection, fostering collaborative and effective working relationships.

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The Brand Leader Reviews

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Branding Marketing Strategy Web Design
Confidential
Jan. 2014 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"The Brand Leader's team is a blessing to work alongside."

Nov 5, 2024

VP of Marketing, Spero Financial

Bethani Williams

Financial services
Greenville, South Carolina
51-200 Employees
Online Review
Verified

The Brand Leader has provided branding and marketing services for a financial solutions company. The team has worked on two rebrands and has helped with the client's ongoing marketing efforts.

The Brand Leader has helped the client increase their brand awareness from 9% to 43% two years post-launch. The team delivers on time and is very responsive. The client is impressed with The Brand Leader's outstanding talent, excellent design work, and ability to bring the client's vision to life.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the VP of Marketing of Spero Financial

Describe what your company does in a single sentence.

Provide financial solutions.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Brand Leader to accomplish?

Re-Brand
Ongoing Marketing Efforts

SOLUTION

How did you find The Brand Leader?

Referral

Why did you select The Brand Leader over others?

Close to my geographic location
Pricing fit our budget
Great culture fit
Good value for cost
Company values aligned

How many teammates from The Brand Leader were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Spero Financial has had the privilege of working alongside The Brand Leader for many years - including two rebrands. From start to finish, the agency as a whole are branding experts - from conceptualization to design to strategy execution. They take the time to understand the organization's specific needs, ask the right questions, and ultimately, bring a vision to life! We consider them an extension of our internal Marketing Team - as they provide additional marketing support in various areas beyond just design. The Brand Leader's team is a blessing to work alongside.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Measurable outcomes depend on the different array of projects that The Brand Leader assist us with on an ongoing basis. Most notably is Spero's recent rebrand - one year post launch brand awareness was at 9% (combined aided and unaided). At 2 years post launch, brand awareness grew to 43% (combined aided and unaided).

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Yes! Items are delivered on time, and the team is very responsive.

What was your primary form of communication with The Brand Leader?

In-Person Meeting
Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They have an unmatched talent to turn vision into life. Their design work is extraordinary and really allows our organization's branding to be set apart.

Are there any areas for improvement or something The Brand Leader could have done differently?

None to share at this time.

RATINGS

5.0

Advertising Content Marketing Other Digital Marketing Public Relations
$200,000 to $999,999
July 2023 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They feel like an extension of our internal team."

Apr 23, 2024

Director of Marketing & Comms, Travel Arrangements Company

Dave Lion

Hospitality & leisure
Ventura, California
1-10 Employees
Online Review
Verified

The Brand Leader assists a travel arrangements company in developing digital marketing strategies, including a data-driven advertising and PR plan. They also help the client create content and collateral.

The Brand Leader has notably increased the client's buying metrics and provided them with award-winning content and photography. The service provider has maintained stellar communication and seamlessly integrated into the client's team. The Brand Leader's timeliness and work ethic are commendable.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Director of Marketing & Communications of a Travel Arrangements Company

Describe what your company does in a single sentence.

We market our destination on behalf of our 60+ hotel/property partners in our group.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Brand Leader to accomplish?

Helping us build a robust digital marketing framework for targeting specific audiences with taylor made campaigns and messaging
Deployment of marketing assets. Digital, Outdoor, and Traditional.
Helping us build out our creative assets so that we can stand out among our competitors.

SOLUTION

How did you find The Brand Leader?

Online Search

Why did you select The Brand Leader over others?

Great culture fit
Company values aligned
Other

Describe the scope of work in detail. Please include a summary of key deliverables.

In coordination with our Lodging Association, the agency will assist in developing a data-driven advertising and PR strategy that includes both innovative, forward thinking, and cost-effective integrated marketing tactics, including but not limited to digital, social, experiential, artificial intelligence, out-of-home, over-the-top, print, broadcast, etc.
Strategies will focus on attracting leisure and group visitors to beach cities, with key emphasis on increasing overnight visitation and supporting local businesses and our communities. Additionally, concept and creative services for our campaigns will be required along with and other creative services on an as needed basis. The use of subcontractors for this account must be approved by our Lodging Association.
OBJECTIVES

Generate a fresh take on destination marketing strategies and create efficient PR and advertising plans that align with our strategic goals and builds brand equity.
Execute on an agreed upon set of deliverables that drives growth in both brand awareness and hotel bookings in a way that can be monitored and tracked and is effective and efficient.
Develop a holistic approach to brand advertising including concepting creative materials and campaign elements for brand consistency.
Create high-quality content that aligns with our voice, mission, personas and market preferences.
Measure, analyze and optimize campaigns to ensure we are reaching our desired target markets in the most effective way possible.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Buying metrics gained significant increases.
Creative services netted out amazing and engaging collateral.
Content creation and photography have been award winning.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Extremely timely and very thorough communication throughout each scope of work.

What was your primary form of communication with The Brand Leader?

Virtual Meeting
Email or Messaging App

What did you find most impressive or unique about this company?

They feel like an extension of our internal team. We share the same values and work ethics.

Are there any areas for improvement or something The Brand Leader could have done differently?

There has not been an obstacle or outside the box idea where their team hasn't exceed our expectations.

RATINGS

5.0

Branding Market Research Marketing Strategy
Confidential
Sep. 2023 - Jan. 2024

5.0

Quality: 5.0

Schedule: 4.0

Cost: 5.0

Willing to Refer: 5.0

"The Brand Leader did an excellent job of understanding and responding to where we were."

Apr 23, 2024

CEO, CTS

Jeffrey Pierce

Sports
Colorado Springs, Colorado
51-200 Employees
Online Review
Verified

The Brand Leader established a singular brand position for an endurance coaching company. They provided recommendations for updating brand position, messaging, voice, colors, typeface, and style.

The Brand Leader delivered a comprehensive package describing the client's brand position and how to stay on brand. The team excellently understood and responded at the client's pace. They were appreciative and reliable.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the CEO of CTS

Describe what your company does in a single sentence.

The world's leading endurance coaching company.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Brand Leader to accomplish?

Firmly establish a singular brand position and identity after the first leadership change in the company's history and many years of smaller shifts and adjustments reacting to the demands and environment the company was operating in.
Unify the Leadership Team on who/what CTS is so we could move forward from a common starting point.
Clearly demonstrate and verbalize to the coaches what CTS is and what they belonged to and were a part of.

SOLUTION

How did you find The Brand Leader?

Previousley worked with them

Why did you select The Brand Leader over others?

Great culture fit
Good value for cost
Company values aligned

How many teammates from The Brand Leader were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Review of the current and historical brand position. Review of competitive landscape and competitors positions.
Discussion and updates on values, vision and mission statement.
Reccomendation of updated brand position, messaging, voice, colors, typeface and style.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Clearly stated brand archetype and why.
Clearly stated values, vision, voice and examples of how create and present messaging consistent with the brand.
Updated toolbox - colors, logo, typface etc.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

After a little bit of a slow start while we learned how to work with each other and what to expect things fell into alignment quickly. We identified the challeneges, The Brand Leader was very responsive in offering and discussing solutions. The end result was a very comprehensive package describing our brand position and how to execute and stay on brand.

We started the process not completely understanding how or where it was going to land and finished with a very complete and powerful understanding of who we are and how we would work moving forward. The Brand Leader did an excellent job of understanding and responding to where we were throughout the process and worked with us at a speed that made sense.

What was your primary form of communication with The Brand Leader?

Virtual Meeting

What did you find most impressive or unique about this company?

They had a very solid and indepth understanding of the broader industry and took the time to learn the details and nuances of our specific buisness. We had a leadership team with widley varring experience in branding and marketing and the Brand Leader found a way to work with all of us to ensure we landed in a great place. To wrap things up in the end Kyle came out to our company summit and personally presented the brand work to all of our coaches.

They were very appreciative and continued to talk about and reference the presentation for the rest of the summit. They left with a powerful understanding of what they were a part of, what they had helped to create and a renewed sense of pride.

Are there any areas for improvement or something The Brand Leader could have done differently?

To start it would have been great if we has a better understanding of the process but this process is closer to art than a science and art is not always easily or immeadiately understood. It is a nice ask to have had a better understanding but it may not have been something that could actually have been explained or delivered at the time. The inital phases of the project had some long intervals inbetween interactions but we realize we were not the only project happening at that time and in the end we finished up on schedule.

RATINGS

5.0

Branding
$50,000 to $199,999
Jan. 2023 - Ongoing

5.0

Quality: 5.0

Schedule: 5.0

Cost: 5.0

Willing to Refer: 5.0

"They're responsive to our desired needs and timeline."

Apr 26, 2024

Winemaker & Executive, 689 Cellars

Anonymous

Food & Beverages
San Rafael, California
1-10 Employees
Online Review
Verified

The Brand Leader provides branding services to a winery. They create brand messaging and identity for the client's wine.

The Brand Leader has delivered high-quality outputs with clear brand messaging. Their team has completed the tasks on time. They've also taken their time to listen, understand, and respond promptly to the client's needs. Moreover, they communicate well via online meetings.

The client submitted this review online.

BACKGROUND

Please describe your company and position.

I am the Winemaker and Executive of 689 Cellars.

Describe what your company does in a single sentence.

We are a Napa Valley based Winery

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire The Brand Leader to accomplish?

Devlop a strategic and concise brand messaging for our wines

SOLUTION

How did you find The Brand Leader?

Referral

Why did you select The Brand Leader over others?

Great culture fit
Company values aligned

How many teammates from The Brand Leader were assigned to this project?

6-10 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Development of concise messaging and brand winery identity

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Dilverable good with clear messaging...

Describe their project management. Did they deliver items on time? How did they respond to your needs?

They're responsive to our desired needs and timeline.

What was your primary form of communication with The Brand Leader?

Virtual Meeting

What did you find most impressive or unique about this company?

They listened and understood our needs.

Are there any areas for improvement or something The Brand Leader could have done differently?

None

RATINGS

5.0

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Verified Client Reviews: 4

Overall Review Rating: 5

Source: Clutch

Last Updated: November 5, 2024

Business Entity

Business Entity Name	The Brand Leader, Inc.
Source	South Carolina Secretary of State
Jurisdiction of Formation	South Carolina
Date of Formation	August 25, 2000
Status	Active
Last Updated	November 15, 2023
ID	00038478

Credit Report Results

International Credit Risk Assessment	Low Risk
Source	Creditsafe
Last Updated	January 1, 2022

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Locations (2)

21 - 30

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The Brand Leader

Create what's Impossible to Forget™

1 Language that we service

4 Timezones that we service

2 Locations

Pricing Snapshot

What Clients Have Said

Most Common Project Size

Select a service to see pricing information

The Brand Leader Review Insights

Overall Review Rating

Top Mentions

Review Highlights

Initial Project Understanding Challenges

High-Quality Creative and Strategic Work

No Significant Areas for Improvement

Expertise in Rebranding and Marketing

Integration with Client Teams

Strong Client Alignment and Culture Fit

Reviews mentioning:

The Brand Leader Reviews

Branding & Marketing Services for Financial Solutions Co

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Digital Mktg, Advertising & PR for Travel Arrangements Co

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Branding Services for Endurance Coaching Company

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Branding Services for Winery

BACKGROUND

OPPORTUNITY / CHALLENGE

SOLUTION

RESULTS & FEEDBACK

RATINGS

Business Entity

Credit Report Results

Locations (2)

Connect with The Brand Leader on Social