Top Micro Influencer Marketing Agencies in the United Kingdom
From London’s creator economy to Manchester’s fast-growing startup scene and Edinburgh’s creative tech ecosystem, the UK is a standout market for micro influencer marketing. Micro creators often deliver higher trust and engagement at efficient costs across platforms like TikTok, Instagram, YouTube, and Twitch.
On Clutch, you can compare verified UK agencies by ratings, case studies, industry focus, and budget to find a partner who fits your goals and complies with the UK’s ASA/CAP Code, CMA guidance, and GDPR. Use filters for platform expertise, campaign types (gifting, paid, affiliate), and sectors—from beauty and fashion to gaming, fintech, and e-commerce—to quickly shortlist qualified partners. Browse related directories:
• Top Micro Influencer Marketing Agencies
• Micro Influencer Marketing Agencies in London
• Micro Influencer Marketing Agencies in Birmingham
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Undisclosed< $25 / hr2 - 9Mitcham, England
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Miraki Communication is a branding firm. Founded in 2010, the team provides Branding and Marketing Strategy. The agency is located in Mitcham, England.
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UndisclosedUndisclosed2 - 9Oxford, England
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Founded in 2024, TurboTalk, a small Sports Marketing company, is located in Oxford, England. Their team provides Sports Marketing and Video Production.
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$1,000+$25 - $49 / hr2 - 9London, England
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Located in Brampton, Canada and London, England, Devinti is a small social media marketing company. The team specializes in Social Media Marketing and Pay Per Click.
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UndisclosedUndisclosed2 - 9London, England
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Located in London, England, Pure Public Relations is a small PR agency. Their services include Public Relations and Social Media Marketing.
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UndisclosedUndisclosed10 - 49London, England
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Launched in 2020, INFLUNCR Agency, a small social media marketing firm, is located in London, England. Their team focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed10 - 49London, England
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BIG little London is a London, England-based branding firm. The team offers Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Chelmsford, England
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Webwax Ltd is a social media marketing firm. Located in Chelmsford, England, their small team provides Social Media Marketing and Email Marketing. The firm was established in 2012.
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UndisclosedUndisclosedFreelancerLondon, England
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Launched in 2022, WeAutomate The World is a small social media marketing agency. Their services include Social Media Marketing and Content Marketing.
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UndisclosedUndisclosedFreelancerRuislip, England
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GCC Treasures is a Content Marketing company. The team is in Ruislip, England, and their services include Content Marketing and Video Production.
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List of the Top 15 United Kingdom Micro Influencer Marketing Companies
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$5,000+$50 - $99 / hr250 - 999London, England
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.1/40.016.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
70% Social Media Marketing25% Micro-Influencer Marketing30% Other -
$1,000+$100 - $149 / hr10 - 49Manchester, England
Ability to deliver
39.1/40.019.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
37.5/40.018.6/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
15% Social Media Marketing25% Micro-Influencer Marketing85% Other -
$1,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
25% Social Media Marketing25% Micro-Influencer Marketing75% Other -
$5,000+$150 - $199 / hr50 - 249Nottingham, England
Ability to deliver
34.5/40.015.8/20 Reviews10/10 Clients & Experience8.7/10 Market PresenceService focus
10% Social Media Marketing50% Micro-Influencer Marketing90% Other -
$10,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
32/40.015.6/20 Reviews9/10 Clients & Experience7.4/10 Market PresenceService focus
75% Social Media Marketing25% Micro-Influencer Marketing25% Other -
$10,000+$50 - $99 / hr10 - 49London, England
Ability to deliver
36.9/40.019.4/20 Reviews10/10 Clients & Experience7.5/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
$1,000+< $25 / hr50 - 249London, England
Ability to deliver
34.4/40.015.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
25% Social Media Marketing30% Micro-Influencer Marketing75% Other -
$5,000+$100 - $149 / hr10 - 49Lancaster, England
Ability to deliver
37.1/40.018.6/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
15% Social Media Marketing25% Micro-Influencer Marketing85% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
$1,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
39/40.020/20 Reviews9.6/10 Clients & Experience9.5/10 Market PresenceService focus
10% Social Media Marketing10% Micro-Influencer Marketing90% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
36.8/40.016.8/20 Reviews10/10 Clients & Experience10/10 Market PresenceService focus
10% Social Media Marketing20% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
34.9/40.016/20 Reviews10/10 Clients & Experience8.9/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$1,000+$50 - $99 / hr50 - 249London, England
Ability to deliver
34.3/40.018/20 Reviews9.8/10 Clients & Experience6.5/10 Market PresenceService focus
15% Social Media Marketing25% Micro-Influencer Marketing85% Other -
Undisclosed$50 - $99 / hr10 - 49Slough, England
Ability to deliver
29.4/40.016.2/20 Reviews8.5/10 Clients & Experience4.7/10 Market PresenceService focus
40% Social Media Marketing45% Micro-Influencer Marketing60% Other -
$10,000+$100 - $149 / hr50 - 249Manchester, England
Ability to deliver
34/40.016.4/20 Reviews9.5/10 Clients & Experience8.1/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$10,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
33.9/40.016.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$1,000+$50 - $99 / hr2 - 9Billericay, England
Ability to deliver
31.4/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
100% Social Media Marketing25% Micro-Influencer Marketing -
$1,000+$50 - $99 / hr10 - 49London, England
Ability to deliver
31.7/40.016.2/20 Reviews9.7/10 Clients & Experience5.8/10 Market PresenceService focus
30% Social Media Marketing30% Micro-Influencer Marketing70% Other -
$5,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
34.3/40.016/20 Reviews10/10 Clients & Experience8.3/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$10,000+$150 - $199 / hr50 - 249Leeds, England
Ability to deliver
32.5/40.016.2/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
15% Social Media Marketing25% Micro-Influencer Marketing85% Other -
$5,000+Undisclosed50 - 249Colchester, England
Ability to deliver
32.8/40.017.8/20 Reviews8.3/10 Clients & Experience6.8/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$1,000+$25 - $49 / hr10 - 49London, England
Ability to deliver
33.6/40.018.2/20 Reviews8.8/10 Clients & Experience6.6/10 Market PresenceService focus
10% Social Media Marketing25% Micro-Influencer Marketing90% Other -
$5,000+$150 - $199 / hr50 - 249London, England
Ability to deliver
31.3/40.016/20 Reviews9.4/10 Clients & Experience5.8/10 Market PresenceService focus
20% Social Media Marketing25% Micro-Influencer Marketing80% Other -
UndisclosedUndisclosed10 - 49London, England
Ability to deliver
33.9/40.017/20 Reviews10/10 Clients & Experience6.9/10 Market PresenceService focus
15% Social Media Marketing15% Micro-Influencer Marketing85% Other -
$10,000+$100 - $149 / hr2 - 9London, England
Ability to deliver
32.1/40.015.8/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
10% Social Media Marketing40% Micro-Influencer Marketing90% Other -
$5,000+Undisclosed10 - 49London, England
Ability to deliver
30.2/40.016.2/20 Reviews9/10 Clients & Experience5/10 Market PresenceService focus
35% Social Media Marketing25% Micro-Influencer Marketing65% Other -
$1,000+$50 - $99 / hr2 - 9Leeds, England
Ability to deliver
33.9/40.016.2/20 Reviews8.4/10 Clients & Experience9.3/10 Market PresenceService focus
10% Social Media Marketing20% Micro-Influencer Marketing90% Other
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UK Micro Influencer Marketing FAQs
Working with a UK agency gives you local market fluency, up-to-date compliance with ASA/CAP and CMA rules on disclosures and endorsements, and access to established relationships with UK creators. Teams on the ground can source authentic talent in cities like London, Birmingham, Manchester, Leeds, Glasgow, and Edinburgh—aligning dialect, culture, and regional interests with your brand.
Additionally, a UK-based partner also understands seasonality and major cultural moments (e.g., London Fashion Week, Premier League, festival season) that can power timely campaigns. You’ll benefit from aligned time zones for faster approvals, easier product seeding, and smoother creator payments and contracts governed by UK law.
Budgets vary due to factors like scope, platform, creator tiers, and usage rights. Based on Clutch’s recent pricing data, clients can expect costs to range:
- Retainers: £3,000 – £12,000 per month for ongoing strategy, sourcing, management, and reporting.
- One-off campaigns: £5,000 – £50,000+ depending on the number of creators, deliverables, and paid amplification.
- Creator fees (typical micro range, 10k–100k followers): ~£100 – £750 per post, higher for video, exclusivity, and whitelisting.
- Add-ons: Content usage rights, paid boosting/whitelisting, and affiliate tech can add 10%–30%+ to costs.
Keep in mind that pricing depends on deliverables, category, and performance model. Make sure to ask agencies to itemize creator costs, media spend, platform fees, and margins.
- E-commerce and DTC (fashion, beauty, skincare, haircare)
- Food and beverage, hospitality, and travel
- Sports, fitness, and wellness
- Gaming and esports (strong creator base in the UK)
- Fintech, insurtech, and broader financial services (London hub)
- Home, interiors, and sustainable living
- Education and edtech
- Health care and pharma (with strict compliance workflows)
Many firms offer niche vertical squads—for example, beauty creators activated around retail launches, or gaming talent for live streams and Twitch integrations.
Outline your project’s specific objectives and requirements to guide your search criteria. Then, follow these 5 key steps to narrow your options:
- Check platform and category fit – review case studies by vertical and channel (TikTok, IG, YouTube, Twitch).
- Ask about creator sourcing and vetting – fraud detection, audience authenticity, UK demographics, brand safety.
- Clarify compliance – ASA/CAP disclosures (#ad), CMA guidance, GDPR-compliant data handling.
- Understand rights and amplification – usage terms, whitelisting costs, and paid media capabilities.
- Assess their reporting stack – dashboards, sales attribution (promo codes, affiliates), and incrementality measurement.
Use Clutch filters to shortlist by budget, industry, and services, then compare verified reviews and work samples.
- Guarantees of viral results or follower growth
- No clear stance on ASA/CAP or CMA compliance and disclosures
- Limited fraud checks (fake followers, engagement pods) or no brand safety screening
- Vague pricing, unclear margins, or no separation of creator fees vs. agency fees
- Weak reporting and no attribution beyond vanity metrics
- Overreliance on one platform or mega-lists with little segmentation
- Missing contracts for usage rights, exclusivity, and whitelisting
- Inability to discuss data privacy and GDPR standards
It’s essential to partner with a capable, trustworthy, and experienced team. Make sure you’re thorough when assessing potential teams so you don’t miss any of these red flags.