Top Connected TV Advertising Companies in the United Kingdom
From London’s global ad hubs to Manchester’s MediaCityUK and Leeds’ broadcaster ecosystem, the United Kingdom is a prime market for connected TV (CTV) and OTT advertising. U.K. agencies pair creative storytelling with programmatic TV buying, helping brands reach cord-cutting audiences across ITVX, All 4, Sky’s AdSmart, and premium streaming apps.
Clutch makes your search easier by verifying reviews, case studies, and service focus, so you can compare firms by results, tech stack, and sector expertise. Use filters to sort CTV partners by budget, hourly rate, audience targeting, platform coverage, and measurement capabilities. Ready to explore more options? Browse our related directories:
• Top Connected TV Advertising Companies
• Connected TV Advertising Companies in London
• Connected TV Advertising Companies in Birmingham
• Connected TV Advertising Companies in Manchester
• U.K. Connected TV Advertising Companies for Advertising and Marketing
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UndisclosedUndisclosed2 - 9Selsey, England
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British Media Company is a small social media marketing company in Selsey, England. Their services include Social Media Marketing and Corporate Photography.
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Undisclosed$50 - $99 / hr2 - 9Birmingham, England
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Small social media marketing firm Gen-XO, is located in Birmingham, England. The team focuses on Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed50 - 249London, England
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Launched in 2004, Threepipe Reply is an Advertising company. Their services include Advertising and Social Media Marketing.
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$1,000+Undisclosed2 - 9London, England
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Business Consulting company Axiom Foundry was founded in 2022. The agency provides Business Consulting and Digital Strategy, and is small.
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UndisclosedUndisclosed50 - 249London, England
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Space & Time, an Advertising company, was established in 2000. The company focuses on Advertising and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Brentford, London, England
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Scene 852 Productions is a video production agency. They focus on Video Production and Advertising and were founded in 2015. The firm is based in Brentford, London, England.
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UndisclosedUndisclosedFreelancerRichmond , England
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Caroline Gibson is a Content Marketing company. Based in Richmond , England, the agency was founded in 1999. Their services include Content Marketing and Advertising.
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List of the Top 15 United Kingdom Connected TV Ad Agencies
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$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
36.3/40.017/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
10% Advertising50% Connected TV advertising90% Marketing -
$5,000+$50 - $99 / hr250 - 999London, England
Ability to deliver
39.7/40.020/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Advertising10% Connected TV advertising40% Marketing50% Other -
$5,000+$100 - $149 / hr50 - 249London, England
Ability to deliver
38.6/40.019/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Advertising10% Connected TV advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Birmingham, England
Ability to deliver
37.1/40.017.8/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
10% Advertising10% Connected TV advertising60% Marketing30% Other -
$5,000+$100 - $149 / hr2 - 9Buckinghamshire, England
Ability to deliver
30.9/40.015.8/20 Reviews9.6/10 Clients & Experience5.6/10 Market PresenceService focus
20% Advertising10% Connected TV advertising75% Marketing5% Other -
$5,000+$300+ / hr10 - 49London, England
Ability to deliver
30.2/40.016.2/20 Reviews9.2/10 Clients & Experience4.8/10 Market PresenceService focus
40% Advertising15% Connected TV advertising30% Marketing30% Other -
$10,000+Undisclosed2 - 9Manceshter, England
Ability to deliver
29.2/40.016.2/20 Reviews7.6/10 Clients & Experience5.5/10 Market PresenceService focus
20% Advertising25% Connected TV advertising50% Marketing30% Other -
$50,000+$150 - $199 / hr10 - 49Torquay, England
Ability to deliver
31.5/40.016.6/20 Reviews9.3/10 Clients & Experience5.5/10 Market PresenceService focus
20% Advertising20% Connected TV advertising20% Marketing60% Other -
$25,000+$200 - $300 / hr2 - 9London, England
Ability to deliver
30.3/40.015.8/20 Reviews8.4/10 Clients & Experience6.1/10 Market PresenceService focus
25% Advertising15% Connected TV advertising35% Marketing40% Other -
$5,000+Undisclosed10 - 49Bournemouth, England
Ability to deliver
29.8/40.015.6/20 Reviews8.4/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising15% Connected TV advertising30% Marketing60% Other -
$5,000+$100 - $149 / hr10 - 49Portsmouth, England
Ability to deliver
26/40.016.6/20 Reviews2.7/10 Clients & Experience6.7/10 Market PresenceService focus
12% Advertising15% Connected TV advertising38% Marketing50% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
25.7/40.016.2/20 Reviews4.6/10 Clients & Experience4.9/10 Market PresenceService focus
10% Advertising15% Connected TV advertising40% Marketing50% Other -
$1,000+$100 - $149 / hr2 - 9Weybridge, England
Ability to deliver
23.5/40.016.2/20 Reviews2.6/10 Clients & Experience4.7/10 Market PresenceService focus
10% Advertising20% Connected TV advertising70% Marketing20% Other -
$10,000+$150 - $199 / hr10 - 49Glasgow, Scotland
Ability to deliver
24/40.016.2/20 Reviews2.1/10 Clients & Experience5.7/10 Market PresenceService focus
20% Advertising10% Connected TV advertising40% Marketing40% Other -
$1,000+$150 - $199 / hr2 - 9London, England
Ability to deliver
22.9/40.015.8/20 Reviews3.1/10 Clients & Experience4/10 Market PresenceService focus
25% Advertising20% Connected TV advertising25% Marketing50% Other -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
23.8/40.016.2/20 Reviews3.6/10 Clients & Experience4/10 Market PresenceService focus
15% Advertising10% Connected TV advertising35% Marketing50% Other -
Undisclosed$50 - $99 / hr2 - 9King's Sutton, England
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22.2/40.016.2/20 Reviews2/10 Clients & Experience4/10 Market PresenceService focus
10% Advertising20% Connected TV advertising30% Marketing60% Other -
$5,000+$150 - $199 / hr10 - 49London, England
Ability to deliver
14.3/40.00/20 Reviews6.9/10 Clients & Experience7.3/10 Market PresenceService focus
40% Advertising10% Connected TV advertising60% Marketing -
$5,000+$50 - $99 / hr2 - 9London, England
Ability to deliver
12.8/40.00/20 Reviews8.8/10 Clients & Experience4/10 Market PresenceService focus
20% Advertising20% Connected TV advertising40% Marketing40% Other -
$1,000+$50 - $99 / hr10 - 49Brighton and Hove, England
Ability to deliver
4.6/40.00/20 Reviews0/10 Clients & Experience4.6/10 Market PresenceService focus
30% Advertising60% Connected TV advertising70% Marketing -
UndisclosedUndisclosed2 - 9London, England
Ability to deliver
5.6/40.00/20 Reviews0/10 Clients & Experience5.6/10 Market PresenceService focus
20% Advertising100% Connected TV advertising40% Marketing40% Other -
UndisclosedUndisclosed2 - 9London, England
Ability to deliver
4.6/40.00/20 Reviews0/10 Clients & Experience4.6/10 Market PresenceService focus
35% Advertising75% Connected TV advertising60% Marketing5% Other -
$10,000+$150 - $199 / hr50 - 249London, England
Ability to deliver
7.3/40.00/20 Reviews0/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising25% Connected TV advertising20% Marketing60% Other -
$250,000+$300+ / hr50 - 249London, England
Ability to deliver
7.2/40.00/20 Reviews2.1/10 Clients & Experience5.2/10 Market PresenceService focus
10% Advertising10% Connected TV advertising40% Marketing50% Other -
$5,000+$100 - $149 / hr2 - 9Glasgow, Scotland
Ability to deliver
7/40.00/20 Reviews1/10 Clients & Experience6/10 Market PresenceService focus
25% Advertising15% Connected TV advertising45% Marketing30% Other -
$10,000+$150 - $199 / hr10 - 49Edinburgh, Scotland
Ability to deliver
6.7/40.00/20 Reviews1.4/10 Clients & Experience5.3/10 Market PresenceService focus
10% Advertising10% Connected TV advertising65% Marketing25% Other -
UndisclosedUndisclosed10 - 49Penarth, Wales
Ability to deliver
5.3/40.00/20 Reviews0/10 Clients & Experience5.3/10 Market PresenceService focus
40% Advertising20% Connected TV advertising30% Marketing30% Other -
$25,000+$300+ / hr10 - 49Edinburgh, Scotland
Ability to deliver
8.2/40.00/20 Reviews2.1/10 Clients & Experience6.1/10 Market PresenceService focus
10% Advertising10% Connected TV advertising34% Marketing56% Other -
$10,000+$25 - $49 / hr50 - 249London, England
Ability to deliver
5.9/40.00/20 Reviews0/10 Clients & Experience5.9/10 Market PresenceService focus
35% Advertising10% Connected TV advertising40% Marketing25% Other -
UndisclosedUndisclosed2 - 9Lerwick, Scotland
Ability to deliver
8/40.00/20 Reviews2.3/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising10% Connected TV advertising40% Marketing50% Other
Latest Connected TV Advertising (CTV) Articles
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U.K. Connected TV Advertising FAQs
The U.K. market has unique broadcaster relationships, compliance rules, and audience habits. A U.K.-based team understands Ofcom and ASA guidance, Clearcast copy clearance, and how to buy premium inventory across ITVX, Channel 4, Sky, and STV alongside leading streaming apps. That local knowledge helps you prevent compliance hiccups and secure higher-quality placements.
Furthermore, you’ll also benefit from proximity to London’s advertising talent, regional production hubs, and measurement partners. Many U.K. agencies integrate BARB data, run brand-lift and MTA studies, and coordinate cross-screen frequency capping — giving your programmatic TV advertising U.K. campaigns a tighter feedback loop.
Budgets vary thanks to a myriad of factors, including targeting, inventory quality, and creative scope. On Clutch, most CTV ad teams based in the United Kingdom charge:
- Planning and management: £3,000 – £15,000 per month for SMB/mid-market retainers; enterprise campaigns may exceed £25,000.
- Media costs (CPM): £12 – £25 for broad programmatic OTT; £20 – £45+ for premium broadcaster CTV or guaranteed placements.
- Creative production: £3,000 – £30,000+ depending on 6–30 second assets, motion design, and versions for platforms.
Expect higher CPMs for narrow geos, first-party data matches, or brand-safe private marketplaces. Ask for a transparent fee split and net vs. gross media disclosure.
Most connected CTV advertising companies in the United Kingdom support a broad spectrum of markets, such as:
- Retail and e-commerce, consumer packaged goods, and automotive
- Finance and fintech, telecom, and technology/SaaS
- Entertainment, streaming, and gaming
- Travel, hospitality, and education
- Healthcare and pharma, with strict compliance workflows
- Regulated verticals that require ASA/CAP adherence, time-of-day controls, and age gating
Browse through Clutch’s curated directories to explore trusted U.K. CTV firms. Assess your options by their fit and prioritize points:
- Inventory and buying — Which DSPs and TV ad platforms do they use? Do they access broadcaster CTV, FAST, and premium OTT apps in the U.K.?
- Targeting and data — Can they activate first-party data, leverage contextual and retail media signals, and manage U.K. GDPR-compliant onboarding?
- Measurement and reporting — Do they run brand lift, incrementality, MMM/MTA, and attention or viewability with partners like DoubleVerify or IAS? Are they comfortable with BARB-aligned reporting?
- Creative capabilities — Can they deliver 6/10/15/30-second assets, dynamic creative, and platform-specific specs?
- Transparency — Clear fee structure, site lists/SSP mix, frequency management, and post-campaign insights.
Shortlist firms with case studies in your sector and ask for a test plan with KPIs, pacing, and optimization cadence.
- Guaranteed outcomes (e.g., fixed GRPs/reach) without clear assumptions or flight length
- Opaque fees, bundled media+tech without line items, or limited reporting access
- No familiarity with Clearcast, Ofcom, or ASA/CAP compliance in regulated categories
- Overreliance on non-U.K. inventory while claiming U.K.-only reach
- Lack of frequency controls across devices and platforms
- One-size-fits-all creative with no testing roadmap or platform tailoring
- Inability to share a publisher mix, SSP strategy, or brand-safety approach
Connected TV Advertising isn't a small investment nor a simple project. Hiring the right team will ensure you have a partner that can guide you through the complex digital media environment.