Top TV Media Buying Companies in the United States
From New York’s Upfronts to Los Angeles’ entertainment ecosystem and Chicago’s brand headquarters, the United States is the world’s largest TV advertising market. The right U.S.-based TV media buying agency can plan and negotiate linear, cable, and CTV placements that maximize reach, efficiency, and outcomes across Nielsen-rated inventory and premium streaming.
Clutch helps you find trusted partners with verified reviews, case studies, and transparent pricing. Use filters to compare national TV media buying services by budget, industry, location, and channel expertise (DRTV, addressable, CTV). Whether you’re a Fortune 500 advertiser or a growth-stage brand testing television for the first time, start here to evaluate seasoned television ad placement firms with proven results. Explore these additional directories:
• Top TV Media Buying Companies
• TV Media Buying Companies in Los Angeles
• TV Media Buying Companies in New York City
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UndisclosedUndisclosed10 - 49Frederick, MD
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Headquartered in Frederick, Maryland, Postern is a branding firm. They focus on Branding and Public Relations.
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UndisclosedUndisclosed10 - 49Dallas, TX
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Strategar LLC is a branding company established in 2013. Their services include Branding and Market Research.
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UndisclosedUndisclosed10 - 49Fargo, ND
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Founded in 1998, In-House Advertising and Consulting is a social media marketing firm. The team focuses on Social Media Marketing and Graphic Design.
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UndisclosedUndisclosed10 - 49Carbondale, CO
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Rygr is an Advertising company. They were founded in 2016 and provide Advertising and Branding.
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UndisclosedUndisclosed10 - 49Land O' Lakes, FL
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SEO company Kill Your Competition was launched in 2015. The agency offers Search Engine Optimization and Advertising.
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UndisclosedUndisclosed10 - 49Fort Lauderdale, FL
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Ryze Agency is a branding agency. The team is headquartered in Fort Lauderdale, Florida, and their services include Branding and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Allen, TX
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M2W Inc. Is a branding firm. Established in 1998, the agency specializes in Branding and Event Marketing.
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UndisclosedUndisclosed50 - 249Cleveland, OH
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Stern Advertising, a branding firm, is located in Cleveland, Ohio. They specialize in Branding and Public Relations.
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$10,000+$100 - $149 / hr2 - 9Scottsdale, AZ
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Crosby-Wright is an Advertising company. Located in Scottsdale, Arizona, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Sheboygan, WI
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Advertising company DuFour Advertising was founded in 1980. The team provides Advertising and Media Planning & Buying and is in Sheboygan, Wisconsin.
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UndisclosedUndisclosed2 - 9Indianapolis, IN
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Herd Strategies is a branding company. Launched in 2011, the agency is located in Indianapolis, Indiana. Their team offers Branding and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Fort Smith, AR
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Launched in 1998, The Richland Group Inc is a small Fort Smith, Arkansas-based media planning and buying company. Their team focuses on Media Planning & Buying and Web Design.
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UndisclosedUndisclosed2 - 9Myrtle Beach, SC
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In Myrtle Beach, South Carolina, T2H Advertising is a media planning and buying company. Launched in 2004, the team specializes in Media Planning & Buying and Advertising.
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UndisclosedUndisclosed2 - 9West Columbia, SC
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Established in 2006, Buonasera Media Services is a media planning & buying agency. Their team specializes in Media Planning & Buying and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Charlottesville, VA
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Established in 2017, Blue Ridge Group, a small media planning and buying company, is in Charlottesville, Virginia. Their team provides Media Planning & Buying and Branding.
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UndisclosedUndisclosed2 - 9Quincy, MA
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VNeck Media Inc. Is a video production company. Established in 2013, their team provides Video Production and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Tuscaloosa, AL
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Branding agency dgroupe focuses on Branding and Advertising. They were launched in 2003.
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UndisclosedUndisclosed2 - 9Highland Park, NJ
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Founded in 1993, MPA is an Advertising company. The team offers Advertising and Branding and is headquartered in Highland Park, New Jersey.
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UndisclosedUndisclosed2 - 9Charlottesville, VA
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Mountain High Media, LLC, a small Advertising company, is in Charlottesville, Virginia and Asheville, North Carolina. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Visalia, CA
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DMI Agency is an Email Marketing company launched in 1996. Their services include Email Marketing and Graphic Design.
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$10,000+$150 - $199 / hr10 - 49New York, NY
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The Field, a small Digital Strategy company, is based in New York, New York. Their services include Digital Strategy and Advertising.
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UndisclosedUndisclosed10 - 49Cayce, SC
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Established in 1993, Genesis Studios is a media planning & buying company. The small team focuses on Media Planning & Buying and Video Production.
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UndisclosedUndisclosed10 - 49Greenville, SC
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Media planning and buying agency Crawford Strategy provides Media Planning & Buying and Advertising. They are based in Greenville, South Carolina.
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UndisclosedUndisclosed10 - 49Greenville, SC
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ZWO Branding and Marketing, a media planning & buying agency, was established in 1997. The team provides Media Planning & Buying and Branding.
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UndisclosedUndisclosed10 - 49Spartanburg, SC
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PR firm Palladian Group is located in Spartanburg, South Carolina. Launched in 1999, the team specializes in Public Relations and Branding.
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UndisclosedUndisclosed10 - 49Columbia, SC
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The Adams Group - South Carolina, a media planning & buying agency, was established in 1983. Based in Columbia, South Carolina, the team focuses on Media Planning & Buying and Public Relations.
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UndisclosedUndisclosed10 - 49Dallas, TX
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DOT Creative Services is a media planning & buying company. They are in Dallas, Texas, and their services include Media Planning & Buying and Web Development.
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UndisclosedUndisclosed10 - 49Fort Worth, TX
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Advertising company PytchBlack is headquartered in Fort Worth, Texas. Established in 2001, the team focuses on Advertising and UX/UI Design.
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UndisclosedUndisclosed10 - 49Westfield, NJ
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DavidHenry Marketing & Media is a branding agency. Launched in 2002, the company specializes in Branding and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Pittsburgh, PA
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Headquartered in Pittsburgh, Pennsylvania, The Dines Group is an Event Marketing company. Founded in 2010, the team provides Event Marketing and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Middletown, DE
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The DMI Group, Inc, a small branding company, is based in Middletown, Delaware and New York, New York. Their services include Branding and Email Marketing.
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UndisclosedUndisclosed10 - 49Scottsdale, AZ
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Moonshot 11 is an Email Marketing company. In Scottsdale, Arizona, the team offers Email Marketing and Media Planning & Buying.
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$10,000+$100 - $149 / hr50 - 249San Francisco, CA
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Heat, an Advertising company, was launched in 2004. The team specializes in Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Greenville, SC
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Located in Greenville, South Carolina, Jackson Marketing, Motorsports & Events is an Event Marketing company. The team specializes in Event Marketing and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Kansas City, MO
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Woodruff is a branding agency headquartered in Kansas City, Missouri and Columbia, Missouri. The team provides Branding and Marketing Strategy.
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UndisclosedUndisclosed50 - 249Boise, ID
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Wire Stone – Part of Accenture Interactive is a branding agency. They are headquartered in Boise, Idaho and have midsize team. They specialize in Branding and Marketing Strategy.
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UndisclosedUndisclosed50 - 249Milwaukee, WI
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CMRignite is a graphic design company. They are located in Milwaukee, Wisconsin. Their team focuses on Graphic Design and Social Media Marketing.
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UndisclosedUndisclosed50 - 249New York, NY
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Serino Coyne is an Advertising company. The team offers Advertising and Branding and is in New York, New York.
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UndisclosedUndisclosed50 - 249Seattle, WA
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Advertising company DNA is based in Seattle, Washington. Their services include Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Yukon, OK
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OKCanna.Media is a Marketing Strategy company launched in 2019. Their team specializes in Marketing Strategy and Digital Strategy.
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UndisclosedUndisclosed2 - 9Honolulu, HI
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Advertising company Core Group One, Inc. Was launched in 2005. The small team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Little Rock, AR
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Paschall Strategic Commucation, a PR agency, was established in 1988. The company specializes in Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Fairfield, NJ
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PR company The Marcus Group is headquartered in Fairfield, New Jersey. They focus on Public Relations and Branding.
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UndisclosedUndisclosed2 - 9Tulsa, OK
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The C3 Group is a media planning and buying agency. They were established in 2005 and offer Media Planning & Buying and Advertising.
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UndisclosedUndisclosed2 - 9Cumming, GA
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JK&L Media LLC, an Advertising company, was launched in 2018. They offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Des Moines, IA
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Liebl Marketing Group is a Marketing Strategy company founded in 2014. The firm provides Marketing Strategy and Media Planning & Buying, and is small.
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UndisclosedUndisclosed2 - 9San Angelo, TX
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Media Advantage Advertising Agency is a branding agency located in San Angelo, Texas. Their services include Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9Chula Vista, CA
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CThru Media is a Marketing Strategy company. The agency is based in Chula Vista, California. Their team offers Marketing Strategy and Media Planning & Buying.
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UndisclosedUndisclosed2 - 9Lubbock, TX
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Aycock Mediaworks is a print design company launched in 2006. Located in Lubbock, Texas, the team provides Print Design and Logo.
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UndisclosedUndisclosed2 - 9Norcross, GA
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New Georgi Media is a media planning and buying agency. Located in Norcross, Georgia, the firm focuses on Media Planning & Buying and Graphic Design.
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List of the Top 15 United States TV Media Buying Agencies
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$25,000+$200 - $300 / hr10 - 49Atlanta, GA
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36.7/40.017.4/20 Reviews9.7/10 Clients & Experience9.6/10 Market PresenceService focus
50% Media Planning & Buying35% TV Media Buying50% Other -
UndisclosedUndisclosed50 - 249San Francisco, CA
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36/40.017.4/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
60% Media Planning & Buying25% TV Media Buying40% Other -
$5,000+$150 - $199 / hr10 - 49New York, NY
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36.6/40.017/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
10% Media Planning & Buying75% TV Media Buying90% Other -
UndisclosedUndisclosed50 - 249New York, NY
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35/40.017/20 Reviews8.4/10 Clients & Experience9.6/10 Market PresenceService focus
20% Media Planning & Buying50% TV Media Buying80% Other -
$100,000+Undisclosed10 - 49San Francisco, CA
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35.6/40.016.2/20 Reviews10/10 Clients & Experience9.4/10 Market PresenceService focus
25% Media Planning & Buying50% TV Media Buying75% Other -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
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34.9/40.015.6/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
15% Media Planning & Buying60% TV Media Buying85% Other -
$1,000+Undisclosed10 - 49Las Vegas, NV
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33.5/40.019/20 Reviews6/10 Clients & Experience8.5/10 Market PresenceService focus
30% Media Planning & Buying75% TV Media Buying70% Other -
$10,000+$100 - $149 / hr10 - 49Los Angeles, CA
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37.3/40.017.8/20 Reviews10/10 Clients & Experience9.5/10 Market PresenceService focus
25% Media Planning & Buying30% TV Media Buying75% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
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32.4/40.016.2/20 Reviews8.4/10 Clients & Experience7.8/10 Market PresenceService focus
15% Media Planning & Buying70% TV Media Buying85% Other -
$50,000+$150 - $199 / hr10 - 49Thousand Oaks, CA
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30.5/40.016.2/20 Reviews9.3/10 Clients & Experience4.9/10 Market PresenceService focus
50% Media Planning & Buying80% TV Media Buying50% Other -
$1,000+Undisclosed10 - 49San Diego, CA
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34.1/40.017.6/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
10% Media Planning & Buying100% TV Media Buying90% Other -
$1,000+$150 - $199 / hr50 - 249Addison, TX
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36.8/40.017.8/20 Reviews9.4/10 Clients & Experience9.6/10 Market PresenceService focus
10% Media Planning & Buying25% TV Media Buying90% Other -
$5,000+$200 - $300 / hr2 - 9Glendale, CA
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31.7/40.016.2/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
30% Media Planning & Buying75% TV Media Buying70% Other -
$10,000+$150 - $199 / hr10 - 49Austin, TX
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37.1/40.017.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
10% Media Planning & Buying25% TV Media Buying90% Other -
$25,000+$150 - $199 / hr10 - 49Austin, TX
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34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
20% Media Planning & Buying35% TV Media Buying80% Other -
$5,000+$200 - $300 / hr10 - 49New York, NY
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30.8/40.015.8/20 Reviews7.5/10 Clients & Experience7.5/10 Market PresenceService focus
40% Media Planning & Buying50% TV Media Buying60% Other -
$25,000+$100 - $149 / hr50 - 249New York, NY
Ability to deliver
36/40.016.4/20 Reviews10/10 Clients & Experience9.6/10 Market PresenceService focus
15% Media Planning & Buying20% TV Media Buying85% Other -
$25,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
34.8/40.016.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
15% Media Planning & Buying35% TV Media Buying85% Other -
$5,000+Undisclosed10 - 49Milwaukee, WI
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35.8/40.018.6/20 Reviews10/10 Clients & Experience7.2/10 Market PresenceService focus
10% Media Planning & Buying30% TV Media Buying90% Other -
Undisclosed$150 - $199 / hr50 - 249Avon, CT
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31.5/40.017/20 Reviews6.4/10 Clients & Experience8.2/10 Market PresenceService focus
15% Media Planning & Buying50% TV Media Buying85% Other -
$25,000+$150 - $199 / hr2 - 9Incline Village, NV
Ability to deliver
32.7/40.017.6/20 Reviews8.5/10 Clients & Experience6.5/10 Market PresenceService focus
50% Media Planning & Buying25% TV Media Buying50% Other -
$1,000+$100 - $149 / hr10 - 49Los Angeles, CA
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31.5/40.016.6/20 Reviews5/10 Clients & Experience9.8/10 Market PresenceService focus
70% Media Planning & Buying15% TV Media Buying30% Other -
$5,000+$200 - $300 / hr2 - 9Chicago, IL
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34/40.016/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
30% Media Planning & Buying30% TV Media Buying70% Other -
$25,000+$150 - $199 / hr10 - 49Philadelphia, PA
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35.5/40.017.8/20 Reviews9.6/10 Clients & Experience8.1/10 Market PresenceService focus
12% Media Planning & Buying25% TV Media Buying88% Other -
UndisclosedUndisclosed10 - 49Mill Valley, CA
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35.4/40.017.2/20 Reviews9.9/10 Clients & Experience8.3/10 Market PresenceService focus
10% Media Planning & Buying25% TV Media Buying90% Other -
$1,000+Undisclosed10 - 49Duluth, MN
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28.7/40.018.2/20 Reviews3/10 Clients & Experience7.5/10 Market PresenceService focus
35% Media Planning & Buying100% TV Media Buying65% Other -
$10,000+$100 - $149 / hr50 - 249Houston, TX
Ability to deliver
31.8/40.015.8/20 Reviews8.2/10 Clients & Experience7.8/10 Market PresenceService focus
20% Media Planning & Buying35% TV Media Buying80% Other -
UndisclosedUndisclosed50 - 249San Francisco, CA
Ability to deliver
33/40.015.6/20 Reviews8.6/10 Clients & Experience8.7/10 Market PresenceService focus
20% Media Planning & Buying25% TV Media Buying80% Other -
$25,000+Undisclosed250 - 999New York, NY
Ability to deliver
31.9/40.015.6/20 Reviews6.4/10 Clients & Experience9.9/10 Market PresenceService focus
10% Media Planning & Buying25% TV Media Buying90% Other -
$50,000+Undisclosed10 - 49St. Charles, IL
Ability to deliver
28.6/40.016.2/20 Reviews7.2/10 Clients & Experience5.2/10 Market PresenceService focus
50% Media Planning & Buying40% TV Media Buying50% Other
U.S. TV Media Buying FAQs
U.S.-based TV media buying agencies operate in the most competitive TV marketplace, with deep relationships across broadcast networks, national cable, and leading CTV/OTT platforms. That buying power can translate into better CPMs, more favorable daypart mix, added-value units, and faster makegoods when ratings underdeliver. Teams in hubs like NYC, LA, and Chicago also bring current intel from Upfronts/NewFronts, sports packages, and tentpole events, helping brands seize timely opportunities and navigate union, clearance, and legal nuances unique to American television.
For direct response TV advertising, U.S. specialists understand call center pacing, unique phone/URL tracking, retail lift, and spot clearance—key to scaling efficiently.
Pricing varies thanks to a multitude of factors such as scope, channel mix, and whether you’re running brand or DR campaigns. Most Clutch-listed U.S.-based TV media buying providers charge:
- Agency fees: commonly a 10%–15% commission on media spend, a monthly retainer ($5,000 – $30,000+), or hybrid.
- Test budgets: local/regional DR tests often start at $50,000 – $150,000 over 4–8 weeks; national brand flights can begin at $250,000 – $500,000+.
- CPMs: linear broadcast and premium sports command higher CPMs; CTV CPMs are typically higher than cable but can deliver stronger targeting and incrementality.
Furthermore, expect added costs for creative trafficking, ad verification, third-party measurement, and attribution platforms.
Thanks to the diversity and scale of the U.S. business landscape, it’s easy to find dedicated TV media buying agencies with expertise in markets such as:
- Consumer packaged goods, retail, and automotive
- Entertainment and streaming
- Healthcare and pharma
- Financial services, insurance, and fintech
- Travel, hospitality, and QSR
- Technology and e-commerce/DTC brands testing TV for scale
Political and advocacy spending also surges in election cycles, impacting inventory and rates nationwide.
- Match their specialty to your goal — brand-building vs DRTV, linear vs CTV/addressable.
- Review case studies with industry alignment, verified Clutch reviews, and post-buy analyses.
- Ask about measurement — MMM, MTA, CTV log-level data, lift testing, and how they tie TV to site traffic, sales, and CAC.
- Probe buying power and access — Upfronts vs scatter strategy, sports/event capabilities, and added value.
- Check transparency —fee structure, rebates/AVBs, data usage, and brand-safety controls.
- Confirm operations — trafficking, clearance, pace-to-goal reporting, and their makegoods approach.
- Ensure they can integrate creative testing and iterate quickly.
Take advantage of the resources and filters available on Clutch to find trusted agencies for your project. Make sure you thoroughly assess their services and background before contacting them for a discovery session.
- Guaranteed ratings or TRPs without contingencies for underdelivery or makegoods
- Opaque fee structures or unwillingness to disclose rebates/AVBs and added-value terms
- No post-buy analysis, weak pacing updates, or limited conversion/attribution reporting
- One-size-fits-all plans that ignore your funnel, geography, or retail footprint
- Overreliance on a single network/vendor or pushing only “preferred” partners
- Dated strategies that exclude CTV or can’t reconcile cross-screen frequency
- No clear test-and-learn plan (creative lengths/offers, networks, dayparts) or brand-safety/quality controls
If you spot any of these red flags, take that as a sign and just continue your search. Partnering with the wrong TV media buying team can give headaches and issues down the road.