SEO & Sales Outsourcing for AI Software Company
- Sales Outsourcing Search Engine Optimization
-
B2B Appointment Setting
+5
- Less than $10,000
- Mar. - Nov. 2025
- Quality
- 5.0
- Schedule
- 5.0
- Cost
- 5.0
- Willing to Refer
- 5.0
"What impressed me most was their ability to operate effectively across multiple disciplines."
- Information technology
- Saskatchewan, Canada
- 501-1,000 Employees
- Online Review
Task Virtual provided SEO, content development, and sales support for an AI software company. The team optimized the client's site, generated leads, set appointments, and provided performance updates.
Task Virtual's work improved the client's search visibility, keyword positioning, and organic traffic. The team also helped the client generate qualified leads and engage with decision-makers. Task Virtual was professional, organized, and responsive, and understood the client's business and goals.
The client submitted this review online.
BACKGROUND
Please describe your company and position.
I am the Onboarding Specialist of Vendasta
Describe what your company does in a single sentence.
Vendasta is the leading AI software company for customer acquisition and engagement, helping businesses get more customers. And keep them. Our AI-powered platform unifies marketing, sales, and operational workflows—eliminating the need for fragmented tools and streamlining every stage of the customer journey. Headquartered in Saskatoon, Canada, Vendasta employs over 700 dedicated team members across offices in Saskatoon, Boca Raton, and Chennai, serving a global network of partners and SMBs.
OPPORTUNITY / CHALLENGE
What specific goals or objectives did you hire Task Virtual to accomplish?
- At Vendasta, our platform supports a large ecosystem of SMB-focused partners, so visibility, lead generation, and consistent prospect engagement are critical to our growth initiatives. We hired Task Virtual to strengthen our SEO efforts, improve online visibility for strategic content assets, and support business development activities through lead generation and appointment setting. We were looking for a team that could help execute SEO recommendations at scale while also contributing to top-of-funnel sales activities. Another objective was to improve the quality and discoverability of our content. We wanted to ensure that important pages and resources were better aligned with search intent and capable of attracting relevant audiences organically. On the sales side, we needed support identifying qualified prospects, maintaining outreach momentum, and helping our team connect with decision-makers through scheduled meetings.
SOLUTION
How did you find Task Virtual?
Online Search
Why did you select Task Virtual over others?
- Pricing fit our budget
- Great culture fit
- Good value for cost
- Company values aligned
How many teammates from Task Virtual were assigned to this project?
6-10 Employees
Describe the scope of work in detail. Please include a summary of key deliverables.
Task Virtual managed a broad range of activities spanning SEO, content development, and sales support. The engagement began with a review of our existing digital presence, where they identified technical SEO opportunities, content gaps, and areas affecting search visibility. Their team then worked through a structured implementation plan that included on-page optimization, local SEO improvements, technical issue resolution, content enhancement, and ongoing SEO maintenance. For content development, they assisted with creating and optimizing articles, landing page content, and supporting resources designed to improve keyword relevance and organic discoverability. They also provided recommendations around content structure, internal linking, and topic coverage to help strengthen overall content performance. On the lead generation side, Task Virtual researched target accounts, built prospect databases, verified contact information, supported outreach preparation, and assisted with appointment-setting initiatives. They maintained organized tracking systems, provided regular performance updates, and worked closely with our team to refine targeting criteria as campaigns evolved. Their deliverables included SEO audits, optimization reports, content assets, lead lists, prospect qualification support, appointment scheduling, and recurring performance summaries.
RESULTS & FEEDBACK
What were the measurable outcomes from the project that demonstrate progress or success?
The engagement produced improvements across both marketing and business development efforts. From an SEO perspective, we experienced stronger search visibility for targeted topics, improved keyword positioning, and increased organic traffic to several key content areas. We also noticed that visitors arriving through organic search were engaging more meaningfully with our content, which suggested stronger alignment between search intent and content strategy. On the lead generation side, Task Virtual helped establish a more consistent flow of qualified prospects entering our outreach process. Their appointment-setting support created additional opportunities for our sales team to engage with relevant decision-makers. Over the course of the engagement, we saw healthier pipeline activity, better prospect organization, and improved coordination between marketing and sales initiatives. While many factors contribute to business growth, their work played a valuable role in helping us maintain momentum across both channels.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
The project was managed professionally from start to finish. We had regular communication checkpoints that kept everyone aligned on priorities, deliverables, and upcoming tasks. Their project coordinator ensured that workstreams remained organized and that progress was clearly documented. This was especially important because the engagement involved multiple functions, including SEO, content development, lead generation, and appointment setting. Deliverables were consistently completed within agreed timelines, and the team was highly responsive whenever new requests or adjustments arose. There were occasions when our priorities shifted due to internal marketing initiatives, and Task Virtual adapted quickly without disrupting progress. Their responsiveness stood out because they did not simply execute tasks, they actively listened to feedback, asked thoughtful questions, and refined their approach based on our business goals.
What was your primary form of communication with Task Virtual?
- Virtual Meeting
- Email or Messaging App
What did you find most impressive or unique about this company?
What impressed me most was their ability to operate effectively across multiple disciplines while maintaining quality and consistency. It is common to find vendors that focus exclusively on SEO or lead generation, but Task Virtual successfully supported both areas without losing focus on execution. Their team understood how search visibility, content strategy, lead generation, and appointment setting all connect to broader business objectives. I was also impressed by how quickly they became familiar with our workflows and expectations. Rather than functioning like an external vendor, they integrated seamlessly into our processes and communicated like an extension of our team. Their recommendations were practical, their execution was reliable, and they consistently demonstrated a genuine interest in helping us achieve meaningful business outcomes rather than simply completing assigned tasks
Are there any areas for improvement or something Task Virtual could have done differently?
Overall, our experience was very positive. If there is one area where additional value could be added, it would be through even more detailed strategic reporting that connects SEO performance, content engagement, lead generation activity, and appointment outcomes into a single executive-level view. The information they provided was useful and well-organized, but additional long-term trend analysis could further support planning and forecasting discussions. That said, any suggestions for improvement are relatively minor compared to the overall value they delivered. The team was consistently open to feedback, willing to adjust processes when needed, and proactive in addressing questions or concerns. Their professionalism, reliability, and collaborative approach made them a strong partner throughout the engagement, and I would gladly recommend them to organizations seeking support with SEO, content development, lead generation, and appointment-setting initiatives.
RATINGS
-
Quality
5.0Service & Deliverables
-
Schedule
5.0On time / deadlines
-
Cost
5.0Value / within estimates
-
Willing to Refer
5.0NPS