BruntWork

BACKGROUND

I am the Senior Vice President of Automated Services International, Inc

Distribute refurbished vending equipment

OPPORTUNITY / CHALLENGE

• Social Media and Marketing Support and Planning

SOLUTION

Online Search

• High ratings
• Great culture fit
• Good value for cost
• Company values aligned

1 Employee

Working with Sheena Elaine Jordan through BruntWork has been one of the real gifts of this past year for our company. We hired her as our very first marketing team member — I had been trying to figure the whole thing out on my own — and from the very first day she held my hand and showed me exactly how marketing could be done. She taught me so much. Sheena is a constant fountain of creativity. Her organization is second to none. She is relentlessly proactive — always coming to us with new research projects, new ideas, and new ways to add value, so much of it before we even thought to ask. She has never once rested on her laurels. What is so rare about Sheena is the combination. She is analytical, highly organized, self-motivated, and strategic — and at the same time she is colorful, artistic, warm, funny, and full of light. Both hemispheres of her brain fire on all cylinders, and that is a genuinely rare thing. English is not her first language, and she is still one of the finest copywriters we have ever worked with — her marketing and ad copy is beautiful. She built our brand identity, our guidelines, and our SOPs. She embraced every AI tool and every piece of our tech stack with grace and speed. She was excellent at taking direction when I had notes — and most of the time I didn't have any, because what she brought back was already right. She also came in knowing nothing about the vending industry and threw herself into learning our business from across the world. She joined every call, worked flexibly across time zones, and became genuinely conversant in what we do and why it matters. And beyond her talent — which is vast — Sheena is simply a delight as a human being. She brings a beautiful, light, positive, uplifting energy to every interaction. She is a joy to work with. If you are a BruntWork client reading this, hire Sheena the moment she becomes available. You will not regret it. She is a true treasure, and the company lucky enough to work with her next is in for something very, very special." — Francesca Loparco, SVP, Automated Services International, Inc.

RESULTS & FEEDBACK

Working with Sheena Elaine Jordan through BruntWork has been one of the real gifts of this past year for our company. We hired her as our very first marketing team member — I had been trying to figure the whole thing out on my own — and from the very first day she held my hand and showed me exactly how marketing could be done. She taught me so much. Sheena is a constant fountain of creativity. Her organization is second to none. She is relentlessly proactive — always coming to us with new research projects, new ideas, and new ways to add value, so much of it before we even thought to ask. She has never once rested on her laurels. What is so rare about Sheena is the combination. She is analytical, highly organized, self-motivated, and strategic — and at the same time she is colorful, artistic, warm, funny, and full of light. Both hemispheres of her brain fire on all cylinders, and that is a genuinely rare thing. English is not her first language, and she is still one of the finest copywriters we have ever worked with — her marketing and ad copy is beautiful. She built our brand identity, our guidelines, and our SOPs. She embraced every AI tool and every piece of our tech stack with grace and speed. She was excellent at taking direction when I had notes — and most of the time I didn't have any, because what she brought back was already right. She also came in knowing nothing about the vending industry and threw herself into learning our business from across the world. She joined every call, worked flexibly across time zones, and became genuinely conversant in what we do and why it matters. And beyond her talent — which is vast — Sheena is simply a delight as a human being. She brings a beautiful, light, positive, uplifting energy to every interaction. She is a joy to work with. If you are a BruntWork client reading this, hire Sheena the moment she becomes available. You will not regret it. She is a true treasure, and the company lucky enough to work with her next is in for something very, very special." — Francesca Loparco, SVP, Automated Services International, Inc.

Working with Sheena Elaine Jordan through BruntWork has been one of the real gifts of this past year for our company. We hired her as our very first marketing team member — I had been trying to figure the whole thing out on my own — and from the very first day she held my hand and showed me exactly how marketing could be done. She taught me so much. Sheena is a constant fountain of creativity. Her organization is second to none. She is relentlessly proactive — always coming to us with new research projects, new ideas, and new ways to add value, so much of it before we even thought to ask. She has never once rested on her laurels. What is so rare about Sheena is the combination. She is analytical, highly organized, self-motivated, and strategic — and at the same time she is colorful, artistic, warm, funny, and full of light. Both hemispheres of her brain fire on all cylinders, and that is a genuinely rare thing. English is not her first language, and she is still one of the finest copywriters we have ever worked with — her marketing and ad copy is beautiful. She built our brand identity, our guidelines, and our SOPs. She embraced every AI tool and every piece of our tech stack with grace and speed. She was excellent at taking direction when I had notes — and most of the time I didn't have any, because what she brought back was already right. She also came in knowing nothing about the vending industry and threw herself into learning our business from across the world. She joined every call, worked flexibly across time zones, and became genuinely conversant in what we do and why it matters. And beyond her talent — which is vast — Sheena is simply a delight as a human being. She brings a beautiful, light, positive, uplifting energy to every interaction. She is a joy to work with. If you are a BruntWork client reading this, hire Sheena the moment she becomes available. You will not regret it. She is a true treasure, and the company lucky enough to work with her next is in for something very, very special." — Francesca Loparco, SVP, Automated Services International, Inc.

Email or Messaging App

Working with Sheena Elaine Jordan through BruntWork has been one of the real gifts of this past year for our company. We hired her as our very first marketing team member — I had been trying to figure the whole thing out on my own — and from the very first day she held my hand and showed me exactly how marketing could be done. She taught me so much. Sheena is a constant fountain of creativity. Her organization is second to none. She is relentlessly proactive — always coming to us with new research projects, new ideas, and new ways to add value, so much of it before we even thought to ask. She has never once rested on her laurels. What is so rare about Sheena is the combination. She is analytical, highly organized, self-motivated, and strategic — and at the same time she is colorful, artistic, warm, funny, and full of light. Both hemispheres of her brain fire on all cylinders, and that is a genuinely rare thing. English is not her first language, and she is still one of the finest copywriters we have ever worked with — her marketing and ad copy is beautiful. She built our brand identity, our guidelines, and our SOPs. She embraced every AI tool and every piece of our tech stack with grace and speed. She was excellent at taking direction when I had notes — and most of the time I didn't have any, because what she brought back was already right. She also came in knowing nothing about the vending industry and threw herself into learning our business from across the world. She joined every call, worked flexibly across time zones, and became genuinely conversant in what we do and why it matters. And beyond her talent — which is vast — Sheena is simply a delight as a human being. She brings a beautiful, light, positive, uplifting energy to every interaction. She is a joy to work with. If you are a BruntWork client reading this, hire Sheena the moment she becomes available. You will not regret it. She is a true treasure, and the company lucky enough to work with her next is in for something very, very special." — Francesca Loparco, SVP, Automated Services International, Inc.

Nothing negative to share.

BACKGROUND

I am the Owner of Marie-Annick Coaching

My company offers mentoring services in personal growth and leadership.

OPPORTUNITY / CHALLENGE

• website automation with Kajabi

SOLUTION

Referral

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

1 Employee

• Core Infrastructure & Lead Capture: Build seamless lead capture pathways, automated delivery for free-gift experiences, and initial opt-in flows.
• Email Sequences & Communication: Set up multi-step automated email sequences, transactional updates, ongoing communication pathways, and scheduled follow-up automations.
• CRM, Tagging & Segmentation: Architect a clear tagging hierarchy and customer segmentation framework to accurately manage user movement across all offers.
• Onboarding & Community Access: Configure automated client onboarding workflows and seamlessly link purchase/opt-in triggers to Kajabi Community access levels.
• Scheduling Integration: Connect and automate scheduling tools for 1:1 sessions or group events (e.g., Personal Guidance/Workshops).
• QA & Documentation: Test every pathway end-to-end, clean up non-firing triggers, and provide clear documentation explaining the system for post-launch handoff.

RESULTS & FEEDBACK

Saved me lots of time on creation and setup. The system is getting established quickly and has worked well so far.

Not only deliver on time, sometimes earlier, but they also addressed all my questions and issues as the work progressed.

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

The professionalism, the quality of their employees, and the ease with their technologies.

Not that I can see for now. Top-notch for sure!

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Sunset Suitcase LLC, a travel agency unlocking vacations such as cruises and all-inclusive resorts. We provide exceptional service to our clients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BruntWork to accomplish for your travel agency?

I hired a social media and lead generation strategist. Their specific goals were to generate qualified leads through social media and build a strong social media presence.

SOLUTION

What was the scope of their involvement?

BruntWork’s scope of work is to design the lead generation strategy for Sunset Suitcase by building the outreach strategy to reach qualified leads. The goal is to build 2–4 qualified leads in the first 1–2 months. Simultaneously, they’re building the social media presence and increasing follower presence with a focus on Facebook and Instagram. The overall business target is to produce qualified leads with consistent 22–30 confirmed bookings per month in 6–12 months.So far, BruntWork has delivered a brand voice and personality questionnaire to learn more about my travel experiences, a DM+content integration strategy, competitor research analysis, a brand position guide, and measurement/optimization to track outreach and content performance so we can identify what’s working and make improvements based on actual results.

What is the team composition?

We work with one teammate from BruntWork.

How did you come to work with BruntWork?

We found them through an online search. They had high ratings, their pricing fit our budget, they had a great culture fit, they offered good value for the cost, and their company values aligned with ours.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working with them in September 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’re measuring the strategy build-outs, the number of leads generated, and the number of bookings per month. We haven’t seen any results yet because we just started, but we’ll be ramping up soon. Once the strategies have been finalized and implemented, I expect the results to increase.

How did BruntWork perform from a project management standpoint?

They’ve delivered on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

The most impressive thing about BruntWork is their candidate pool to choose from and the quality of the candidates. I can leave them to work independently and deliver results.

Are there any areas they could improve?

During the project, no, everything is good. One minor feedback is to work faster and exceed the daily, weekly, and monthly targets. However, this isn’t a concern since the work is happening at a good pace.

BACKGROUND

Introduce your business and what you do there.

BUMP is a health and fitness franchise specializing in pre- and post-natal care, offering tailored fitness classes, personal training, creche, and education to support women through conception, pregnancy, and motherhood.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BruntWork?

We hired BruntWork to find a virtual assistant who could support us with daily tasks in the backend systems, running reports, sending emails, contacting leads, following up on payments, member messages, communication, and membership tasks like suspensions, cancellations, and billing resets.

SOLUTION

What was the scope of their involvement?

BruntWork has found a virtual assistant who supports us with daily tasks in the backend systems, running reports, sending emails, contacting leads, following up on payments, member messages, communication, and membership tasks like suspensions, cancellations, and billing resets. The goal is to support the administrative load for me as the owner to be more present in the club.

What is the team composition?

We work with one teammate from BruntWork. Currently seeking a new second roll to support the business in a new way.

How did you come to work with BruntWork?

We found BruntWork through an online search. They had high ratings, their pricing fit our budget, and they offered good value for the cost. Additionally, they were referred to me.

What is the status of this engagement?

We started working with them in August 2025, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The experience has been amazing, and the outcomes have been successful. The virtual assistant is supportive of the business and the objective to reduce administrative work for me as the owner. We've reduced the administrative load by 40% each week. We've measured this by tracking the hours I've been able to put into other tasks in the business.

How did BruntWork perform from a project management standpoint?

They definitely deliver on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

The care and support in finding the right candidate for our business and ensuring the candidate and ourselves as the business have a great relationship are impressive.

Are there any areas they could improve?

There's nothing they need to improve.

BACKGROUND

Introduce your business and what you do there.

I’m the controller of a personal injury law firm specializing in accident cases. We help clients recover physically, mentally, and financially while securing compensation for injuries. We offer 24/7 support and have a proven track record of multi-million dollar settlements.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BruntWork to accomplish for your personal injury law firm?

We needed an accounting assistant.

SOLUTION

What was the scope of their involvement?

BruntWork provides us with an accounting assistant who categorizes transactions in QuickBooks Online (QBO), writes checks, creates detailed reports, and performs miscellaneous accounting tasks.

What is the team composition?

We work with one teammate from BruntWork.

How did you come to work with BruntWork?

Someone referred BruntWork to us. We chose them over other options because our company values aligned.

How much have you invested with them?

We’ve spent less than $10,000.

What is the status of this engagement?

We started working with them in September 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Although we’ve just recently started working with BruntWork, the teammate is helpful, a fast learner, smart, and personable. We’re catching up on all aspects of our accounting, including categorization of accounts and bank and credit card reconciliations.

How did BruntWork perform from a project management standpoint?

They deliver on time. We communicate via virtual meetings, email, and a messaging app.

What did you find most impressive or unique about them?

I like how much their teammate earns. I want them to be able to survive on what they make.

Are there any areas they could improve?

When I had interviews, BruntWork let their employees meet on Zoom before I interviewed them. It seemed slightly weird. They should have the employees join the Zoom meetings individually.

BACKGROUND

Please describe your company and position.

I am the Case Development Manager of Eckert & Associates, P.A.

Describe what your company does in a single sentence.

Eckert & Associates, P.A., a law firm focused on helping truckers, owner-operators, and commercial fleets recover financial losses after not-at-fault accidents. The firm primarily handles downtime/loss of use, lost income, property damage, diminished value, and other commercial vehicle-related losses, working with insurance companies and responsible parties to pursue compensation for clients.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BruntWork to accomplish?

• Fill in the gaps of our department with experience assistance.

SOLUTION

How did you find BruntWork?

Other

Why did you select BruntWork over others?

Referred to me

How many teammates from BruntWork were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Depending on their assigned department and training, our VAs may assist with client and case data entry, updating internal systems, organizing and labeling documents, preparing spreadsheets and reports, performing research, assisting with training materials, tracking information, basic accounting or invoice-related tasks, marketing projects, and other recurring administrative duties.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project increased productivity, improved turnaround times, and reduced administrative workload. VAs successfully supported data entry, document organization, accounting, marketing, and routine administrative tasks, allowing internal staff to focus on higher-priority client and case work.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Project management has been reliable and responsive. Tasks are generally completed on time, communication is consistent, and the team adjusts quickly to our changing needs, priorities, and feedback.

What was your primary form of communication with BruntWork?

Virtual Meeting

What did you find most impressive or unique about this company?

What impressed us most was their flexibility and willingness to learn. Their team adapted to our unique processes, took on a wide variety of responsibilities, and continued to grow with our needs.

Are there any areas for improvement or something BruntWork could have done differently?

One area for improvement would be slowing down the placement process and being more selective before moving candidates forward. We would prefer not to feel pressured to move forward with someone when we are unsure they are the right fit.

BACKGROUND

Please describe your company and position.

I am the Executive Assistant of Melbourne Wholesale

Describe what your company does in a single sentence.

Melbourne Wholesale is a high-volume automotive wholesaler specialising in the acquisition and resale of vehicles through an established national dealer network across Australia.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BruntWork to accomplish?

• Onboard an experienced and proficient Stock Controller
• Streamline Administration
• Build an effective and efficient Stock Control system with less errors

SOLUTION

How did you find BruntWork?

Referral

Why did you select BruntWork over others?

• Pricing fit our budget
• Good value for cost
• Referred to me

How many teammates from BruntWork were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

BruntWork was engaged to source and support an offshore Automotive Stock Controller & Accounts Administrator for Melbourne Wholesale. The scope included identifying candidates with relevant automotive and dealer management system experience, facilitating interviews and selection, and supporting onboarding, compliance and ongoing workforce management. Key deliverables included sourcing a suitable candidate, establishing agreed working hours and service expectations, completing confidentiality and security requirements, and providing ongoing support for a role responsible for vehicle stock-in/stock-out, invoice processing, stock cost allocation, reconciliations, PPSR checks, document control and general accounts administration, with a focus on accuracy, same-day processing and timely communication.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The project successfully progressed from provider evaluation through to candidate selection and onboarding. Key measurable outcomes included comparing three offshore staffing providers, identifying a candidate with direct automotive and Eclipse DMS experience, establishing agreed working hours of 10:00am–6:00pm AEST, and implementing clear service expectations including same-day stock processing with no backlog and responses to team communications within two hours. The engagement also established appropriate confidentiality, security and onboarding requirements, creating a scalable offshore support model for Melbourne Wholesale.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

BruntWork’s project management has been responsive, organised and collaborative throughout the engagement. Communication has been consistent, with regular updates provided during candidate sourcing, selection, contracting and onboarding. The team responded quickly to our questions and adapted to our specific requirements, including budget, automotive experience, system knowledge, confidentiality and security. Key milestones and deliverables were managed within the expected timeframes, and any matters requiring additional review were communicated clearly. Overall, they have been proactive and easy to work with.

What was your primary form of communication with BruntWork?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most was BruntWork’s flexibility and willingness to genuinely understand our business and the specific requirements of the role, rather than taking a one-size-fits-all approach. Their team was responsive to our feedback, worked within our requirements and presented candidates with highly relevant experience. We were particularly impressed by their ability to source a candidate with direct automotive industry and system experience, which significantly reduced the training and transition required on our end. Their combination of candidate quality, responsiveness, flexibility and commercial value differentiated them from the other providers we considered.

Are there any areas for improvement or something BruntWork could have done differently?

There were no significant areas of concern during the engagement. Overall, BruntWork was responsive to feedback, quick to address questions and willing to adapt their approach to meet our requirements.

BACKGROUND

Please describe your company and position.

I am the Manager of Henrys Recycling and Storage Inc.

Describe what your company does in a single sentence.

We provide assistance for Towing and large bulk hauling, Property Cleanouts, Storage and Junk removal.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BruntWork to accomplish?

• Property Cleanouts
• Towing

SOLUTION

How did you find BruntWork?

Online Search

Why did you select BruntWork over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from BruntWork were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

• Continued outreach to Jacksonville schools with emails sent.
•  Researched and built a new prospect list of Jacksonville churches and religious organizations for towing and property services.
• Imported and organized the new church prospects in HubSpot, including business type and priority. 
• Continued LinkedIn Sales Navigator outreach to school and local business decision-makers.
• Set up and successfully verified Phone Number in HubSpot for outbound calling.
•  Confirmed our current HubSpot plan, allowing us to use HubSpot directly for outbound calls.
• Started calling church prospects through HubSpot and logged call outcomes for follow-up.
• Continued updating HubSpot with outreach activity, notes, and prospect information.
• Prioritize outbound calls to school and church prospects. Continue email outreach and follow-ups. Research additional Jacksonville schools and churches and identify the best contacts for towing/vendor decisions. 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

We are still in the infant stage at this time. I will update you in 2 weeks. Mostly outbound calls and emails. 30% touchpoints 0 sales 2 weeks in.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Submit great reports, consistent and on time.  We are currently pivoting and updating our scripts.

What was your primary form of communication with BruntWork?

Virtual Meeting

What did you find most impressive or unique about this company?

The tech aspect and the attention to detail

Are there any areas for improvement or something BruntWork could have done differently?

None that I can think of at this time. 

BACKGROUND

Please describe your company and position.

I'm an executive at Scope Inc.

Describe what your company does in a single sentence.

Apparel decoration

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire BruntWork to accomplish?

• accounting
• bookkeeping

SOLUTION

How did you find BruntWork?

Online Search

Why did you select BruntWork over others?

• High ratings
• Great culture fit
• Good value for cost

How many teammates from BruntWork were assigned to this project?

1 Employee

Describe the scope of work in detail. Please include a summary of key deliverables.

• Reconcile bank statements on a regular basis
• Perform month-end close procedures and daily bookkeeping tasks
• Log into production queue system and convert orders into QuickBooks
• Input vendor bills and invoices into QuickBooks from monthly invoice folders
• Manage accounts receivable functions including weekly AR reporting
• Send email reminders for outstanding invoices to customers
• Provide weekly lists of outstanding receivables including aging analysis (30/60/90 days)
• Track what’s due, collectible amounts, and customer payment status

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• accounts receivable now being collected <30 days
• invoices sent to customers timely
• consistent communication between clients regarding collectible amounts, and customer payment status

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Rose timely with all reporting that is requested from her.  Often times providing above and beyond what is asked. She works diligently and communicates very well.  She also has a good sense of humor.

What was your primary form of communication with BruntWork?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

BruntWork is thorough, transparent, and communicative.  They provided multiple candidates to choose from and ultimately we found an outstanding candidate who has provided effecient, effective, and consisent results.

Are there any areas for improvement or something BruntWork could have done differently?

There is nothing I would ask Bruntwork to change at this time.

BACKGROUND

Introduce your business and what you do there.

I'm the CEO and owner of an independent insurance agency that provides personalized insurance solutions.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with BruntWork?

We needed help with administrative tasks, phone handling, and client intake.

SOLUTION

What was the scope of their involvement?

BruntWork has helped us find a virtual assistant (VA) who meets all our requirements, including someone who knows how to use the software we use in our agency. The VA handles e-filing documents, data entry, inbound/outbound calls, client intake, emailing, and marketing.

What is the team composition?

We work with 1 teammate from BruntWork.

How did you come to work with BruntWork?

We found them through an online search. We chose them over other options because they had high ratings, their company values aligned with ours, and they worked hard to find a VA that met all my requirements.

What is the status of this engagement?

We started working with them in June 2026, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

BruntWork has found a knowledgeable VA who meets all our requirements and listened to our needs. They worked diligently to ensure we were matched with the right candidate. Our productivity has increased tremendously, and the VA has taken on all administrative responsibilities, saving us four hours per day.

How did BruntWork perform from a project management standpoint?

BruntWork's project management is excellent, and they deliver on time. We communicate via virtual meetings, emails, and messaging apps.

What did you find most impressive about them?

BruntWork listens to our needs to find a candidate who meets all our requirements. Additionally, they provide us with training videos on how to ensure our success working with a VA.

Are there any areas they could improve?

I don't think there's anything they can improve on.