Learn how combining both pay-per-click advertising and organic SEO efforts can increase a company's visibility in search engines.
Recent Articles
Supplement Organic SEO With Paid Advertising to Boost Visibility
Learn how combining both pay-per-click advertising and organic SEO efforts can increase a company's visibility in search engines.
Beginner's Guide to SEO: Site Structure and Backlinks
SEO comes off as a complex and technically challenging business practice. However, SEO is easier to understand if broken down into component parts: backlinks and site structure.
What We Learned from Over 2,500 AdWords Audits
An audit of over 2,500 AdWords accounts by PPC agency Disruptive Advertising, reveals three keys to online ad success.
Maximizing Click-Through Rates with Google Search Console
Seven steps to maximize click-through rates on your site, using a free tool, Google Search Console.
Small Business SEO in 2017: A Survey
The importance of search engine ranking for small businesses today should not be underestimated. Clutch surveyed 355 small businesses to examine how they approach search engine optimization (SEO). We found that despite an increase in adoption of SEO tactics, there remains a great deal of opportunity in the space.
9 Steps to Rank for Google "Near Me" Searches
Optimizing your site for local search is important in order to be found online by a local audience. Ranking for "near me" searches will become more attainable after following the nine steps explained below.
3 Reasons Why Accelerated Mobile Pages Are Critical for Business
Accelerated Mobile Pages (AMPs) are critical for businesses, especially in the e-commerce industry. Learn more about AMPs and follow our step-by-step guidance for implementing them on WordPress.
The Complete Guide to Content Marketing for SEO
A deep dive approach explaining the connection between content marketing and SEO, this article explores the importance of content comprehensiveness, publication frequency, and more.
How to Optimize Your Site for Searcher Intent
How do you approach onsite optimization? This article presents a four-step process for optimizing webpages based on the types of queries a searcher types in Google.
Enterprise Marketing Survey 2016: Search Marketing Results
Where does search marketing fit in large companies’ overall priorities?
Why is search uniquely challenging for enterprises yet critical?
We partnered with digital agency R2integrated (R2i) to explore these topics. We surveyed 500 marketing professionals and interviewed search marketing thought leaders.
The study consisted of 500 respondents who work in a marketing role at companies with at least 500 employees.
Recent Interviews
Interview with Matt Bowman of Thrive Internet Marketing
Clutch spoke with Matt Bowman, President of Thrive Internet Marketing, about SEO priorities and strategy.
Interview with Corey Northcutt of Northcutt
Clutch spoke with Corey Northcutt, CEO of online marketing agency Northcutt, about the results of our Enterprise Marketing Survey 2016.
Interview with Dalton Finney from BFO
Clutch spoke with Dalton Finney, SEO Analyst and website transition expert from BFO, about recent website transition trends and best practices for launching a new website.
Interview with MaxAudience 2016
Clutch spoke with Mark McIntyre from Maxaudience as part of a series of interviews that helps buyers perform better PPC campaigns.
Interview with 180Fusion 2016
Clutch spoke with Mike Rosa of 180fusion as part of a series of interviews discussing the results of Clutch's 2016 SMB SEO Survey.
Interview with Avalaunch Media
Clutch spoke with Matt Siltala, Founder of Avalaunch Media, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.
Interview with Local Search Masters 2016
Clutch spoke with Matthew Job, Chief Marketing Officer for Local Search Masters, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.
Interview with Boostability 2016
Clutch spoke with Andrew Eager, Director of SEO Strategy at Boostability, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.
Interview with Be Found Online
Clutch spoke with Dan Golden, President and Chief Search Artist at Be Found Online, about the specialist versus full-service agency model approaches. Dan goes into the benefits and drawbacks of each approach and suggests a new hybrid model or “grey label” approach.
Interview with Sachs Marketing
Clutch spoke with Eric Sachs, CEO and Director of Business Development at SEO company Sachs Marketing Group about how they got their start, what makes them stand out, and what's in store next for the company.