Search Engine Optimization

What We Learned From Over 2,500 AdWords AuditsAn audit of over 2,500 AdWords accounts by PPC agency Disruptive Advertising, reveals three keys to online ad success.

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Recent Articles

What We Learned from Over 2,500 AdWords Audits

What We Learned From Over 2,500 AdWords AuditsAn audit of over 2,500 AdWords accounts by PPC agency Disruptive Advertising, reveals three keys to online ad success.

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Maximizing Click-Through Rates with Google Search Console

Maximizing Click-Through Rates with Google Search Console

Seven steps to maximize click-through rates on your site, using a free tool, Google Search Console.

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Small Business SEO in 2017: A Survey

Small Business SEO Header ImageThe importance of search engine ranking for small businesses today should not be underestimated. Clutch surveyed 355 small businesses to examine how they approach search engine optimization (SEO). We found that despite an increase in adoption of SEO tactics, there remains a great deal of opportunity in the space. 

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9 Steps to Rank for Google "Near Me" Searches

9 Steps to Rank for Google "Near Me" Searches

Optimizing your site for local search is important in order to be found online by a local audience. Ranking for "near me" searches will become more attainable after following the nine steps explained below.

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3 Reasons Why Accelerated Mobile Pages Are Critical for Business

3 reasons why accelerated mobile pages are critical for business

Accelerated Mobile Pages (AMPs) are critical for businesses, especially in the e-commerce industry. Learn more about AMPs and follow our step-by-step guidance for implementing them on WordPress.

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The Complete Guide to Content Marketing for SEO

guide to content marketing for seoA deep dive approach explaining the connection between content marketing and SEO, this article explores the importance of content comprehensiveness, publication frequency, and more.

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How to Optimize Your Site for Searcher Intent

how to optimize your site for searcher intent - summary image

How do you approach onsite optimization? This article presents a four-step process for optimizing webpages based on the types of queries a searcher types in Google.

Enterprise Marketing Survey 2016: Search Marketing Results

marketing channels used by most enterprises - Clutch-R2i 2016Where does search marketing fit in large companies’ overall priorities?

Why is search uniquely challenging for enterprises yet critical?

We partnered with digital agency R2integrated (R2i) to explore these topics. We surveyed 500 marketing professionals and interviewed search marketing thought leaders.

The study consisted of 500 respondents who work in a marketing role at companies with at least 500 employees.

Small Business SEO and Paid Online Advertising in 2016: A Survey

Companies with websites but no SEO - Clutch's Small Business Survey 2016

In what ways does search engine optimization (SEO) and paid online advertising factor into a small business’ digital marketing strategy?

Clutch surveyed 352 owners and managers of small businesses in the US to determine how they use two core digital marketing channels: SEO and paid online advertising. The majority of survey respondents are businesses with 1-10 employees and less than $1 million in annual revenue, which matches the makeup of the 2013 US Census Bureau data on small businesses.

How to Select an SEO Company

What qualities and experiences should you look for in an SEO partner? We interviewed representatives from successful SEO services companies to gather their opinions on the topic. Based on these perspectives and on our own research methodology, we created a structured tool that makes the vendor evaluation process more thorough, organized, and objective.

Recent Interviews

Interview with Matt Bowman of Thrive Internet Marketing

Thrive Internet Marketing Logo

Clutch spoke with Matt Bowman, President of Thrive Internet Marketing, about SEO priorities and strategy.

Interview with Corey Northcutt of Northcutt

Clutch spoke with Corey Northcutt, CEO of online marketing agency Northcutt, about the results of our Enterprise Marketing Survey 2016.

Interview with Dalton Finney from BFO

Clutch spoke with Dalton Finney, SEO Analyst and website transition expert from BFO, about recent website transition trends and best practices for launching a new website.

Interview with MaxAudience 2016

MaxAudience logo

Clutch spoke with Mark McIntyre from Maxaudience as part of a series of interviews that helps buyers perform better PPC campaigns.

Interview with 180Fusion 2016

Clutch spoke with Mike Rosa of 180fusion as part of a series of interviews discussing the results of Clutch's 2016 SMB SEO Survey.

Interview with Avalaunch Media

 

Avalaunch Media Logo

Clutch spoke with Matt Siltala, Founder of Avalaunch Media, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.

Interview with Local Search Masters 2016

Local Search Masters logoClutch spoke with Matthew Job, Chief Marketing Officer for Local Search Masters, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.

Interview with Boostability 2016

Boostability logo

Clutch spoke with Andrew Eager, Director of SEO Strategy at Boostability, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.

Interview with Be Found Online

Be Found Online logoClutch spoke with Dan Golden, President and Chief Search Artist at Be Found Online, about the specialist versus full-service agency model approaches. Dan goes into the benefits and drawbacks of each approach and suggests a new hybrid model or “grey label” approach.

Interview with Sachs Marketing

Sachs Marketing Group LogoClutch spoke with Eric Sachs, CEO and Director of Business Development at SEO company Sachs Marketing Group about how they got their start, what makes them stand out, and what's in store next for the company.