Search Engine Optimization

How to Rescue Search Engine Rankings When They DecreaseIf your website's search rankings are trending down, you can recover with some clear, simple actions.

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Recent Articles

Thrive Internet Marketing Case Study: Off-Site SEO for Local Law Firm

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A law firm, operating in a highly competitive local space, had site issues from previous SEO partnerships and only ranked for long-tail keywords with low search volume. Thrive Internet Marketing optimized and created site content, supported by link building efforts, to move the firm into top 5 rankings for hundreds of target terms.

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Case Study: Sachs Marketing Group Builds Domain for Rehab Group

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A national rehabilitation clinic did not have a website or domain and operated in a competitive national market. Sachs Marketing Group built and optimized the clinic’s website. The site now ranks on page one for over 100 terms and experienced notable business expansion from Sachs' SEO efforts.

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Boostability Case Study: Local SEO Results for Fencing Company

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K&C Fence Co., a local fencing company based in Nashville, TN, ranked for 7 of their 17 target terms in 2013. They partnered with Boostability to launch an SEO campaign focused on keyword optimization with supporting offsite services. K&C now ranks for all 17 target search terms. 

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SearchBloom Case Study: National SEO for Social Media Company

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Social Vantage, a social media marketing firm, did not rank for social media related terms. They partnered with Searchbloom for SEO services, and SearchBloom redesigned an outdated site structure to move Social Vantage to page one for more than 10 target terms. 

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Vizion Interactive Case Study: Holistic SEO for Furniture Retailer

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An e-commerce furniture retailer, without a noteworthy domain history, experiences multiple unsuccessful attempts at partnering with SEO firms. Vizion Interactive, over the course of a decade, rebuilt the retailer's website infrastructure and provided content services that increased organic traffic sevenfold.

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Directive Consulting Case Study: Construction Management Software SEO

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eSub, a construction project management software, struggled to generate ROI with previous SEO and digital marketing partnerships. Directive Consulting optimized successful website pages to grow conversions from organic traffic.

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Bruce Clay Inc. Case Study: Reversed SEO Penalty for Equipment Retailer

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A commercial equipment retailer did not have a search presence and was losing business because of a Google penalty. Bruce Clay, Inc. reversed the effect of the penalty and increased the retailer's traffic and revenue.

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Coalition Technologies Case Study: SEO for Fashion Retailer Domain

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A small retail website lacked first-page rankings for the majority of its target keywords and moved to a new domain with a bad SEO history. Coalition Technologies addressed the negative SEO indicators for the site with an on-site campaign.

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97th Floor Case Study: Optimizing Content for Health News Site

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A health and fitness news site featured articles that ranked well and drove traffic to the site. 97th Floor optimized a number of their content assets to help the entire site to rank for target terms

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Pole Position Marketing Case Study: Traffic Growth for Battery Retailer

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A small e-commerce site that specializes in online battery sales struggled with rankings for the top two target keywords in its space. Pole Position Marketing removed no-follow links to the site’s product pages, which boosted organic traffic and nearly doubled revenue.

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Recent Interviews

Interview with 1SEO

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Clutch spoke with Lance Bachmann, President of 1SEO, about current trends in SEO and how it will continue to evolve.

Interview with Matt Bowman of Thrive Internet Marketing

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Clutch spoke with Matt Bowman, President of Thrive Internet Marketing, about SEO priorities and strategy.

Interview with Corey Northcutt of Northcutt

Clutch spoke with Corey Northcutt, CEO of online marketing agency Northcutt, about the results of our Enterprise Marketing Survey 2016.

Interview with Dalton Finney from BFO

Clutch spoke with Dalton Finney, SEO Analyst and website transition expert from BFO, about recent website transition trends and best practices for launching a new website.

Interview with MaxAudience 2016

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Clutch spoke with Mark McIntyre from Maxaudience as part of a series of interviews that helps buyers perform better PPC campaigns.

Interview with 180Fusion 2016

Clutch spoke with Mike Rosa of 180fusion as part of a series of interviews discussing the results of Clutch's 2016 SMB SEO Survey.

Interview with Avalaunch Media


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Clutch spoke with Matt Siltala, Founder of Avalaunch Media, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.

Interview with Local Search Masters 2016

Local Search Masters logoClutch spoke with Matthew Job, Chief Marketing Officer for Local Search Masters, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.

Interview with Boostability 2016

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Clutch spoke with Andrew Eager, Director of SEO Strategy at Boostability, as part of a series of interviews regarding Clutch’s 2016 SMB SEO Survey.

Interview with Be Found Online

Be Found Online logoClutch spoke with Dan Golden, President and Chief Search Artist at Be Found Online, about the specialist versus full-service agency model approaches. Dan goes into the benefits and drawbacks of each approach and suggests a new hybrid model or “grey label” approach.