Amiy

BACKGROUND

I am the Chief Strategy Officer of Discern Security

Discern Security is an AI-driven cybersecurity management platform that helps enterprises and MSSPs optimize their security controls and assess their security posture.

OPPORTUNITY / CHALLENGE

• Open doors with MSPs and MSSPs
• Book a steady flow of qualified discovery calls every week
• Build a repeatable outbound motion for the MSSP channel

SOLUTION

Referral

• Referred to me
• MSP and MSSP experience

2-5 Employees

Amiy runs outbound prospecting for us into the MSP and MSSP market. They identify and reach out to the right people, handle the follow-ups, and book calls with prospects for our team every week. Along with the meetings, they share background on each prospect so we come into the call prepared. We also have a weekly sync with them to review the pipeline, go over what is working, and adjust the messaging and targeting.

RESULTS & FEEDBACK

Since we started, Amiy has consistently booked one to two qualified calls a week with MSP and MSSP prospects. That steady cadence has given us a reliable pipeline in a channel that is hard to break into, and it has let our team spend its time on conversations instead of cold outreach.

Very organized. Early on we agreed on how we would communicate and share updates, and Amiy adapted to our way of working instead of forcing their own process on us. We hold a weekly meeting where they walk us through the pipeline, what is coming up, and what they are hearing from the market. When we ask for changes to targeting or messaging, they act on it quickly.

• Virtual Meeting
• Email or Messaging App

Their follow-up discipline and the context they give us on each prospect. They stay on leads until there is a clear answer, and before every call we get useful background on the company and the person we are meeting. That makes a real difference when you are selling a technical product to MSPs and MSSPs.

The main thing we would like to see is more volume. The quality of the meetings has been good, and we would be happy to get more of them each week as the program matures.

BACKGROUND

Introduce your business and what you do there.

I’m the sales development director for a scale-up business that focuses on DaaS. We provide free database energy in the cloud for digital companies. I also manage our development team globally across North America, EMEA, and APAC.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Amiy?

We hired them for their business development services.

SOLUTION

What was the scope of their involvement?

Amiy serves as our business development partner. We don’t have resources in place across different countries, so they provide us with business development specialists who already have an understanding of the markets, speak the local language, and can help us set up first meetings with potential customers.

For instance, if we want to open a branch in Indonesia, they will find local people that speak the language. They then train them, ensure that they meet our requirements, and manage them directly. The work mainly involves looking for prospects that can potentially turn into customers, but they do not close deals for us.

What is the team composition?

We work with four people from their team, including one of the founders.

How did you come to work with Amiy?

An ex-colleague recommended them to me.

How much have you invested with them?

We’ve spent roughly $70,000.

What is the status of this engagement?

We started the partnership around February 2021, and it is still ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

We’ve seen an increase in the number of opportunities created by their contacts — we’re getting at least 10 opportunities a month.

How did Amiy perform from a project management standpoint?

They are very good in terms of meeting deadlines and communicating with us. We have a channel where we can chat or jump on a call to fix something. Overall, they are always ready and available to help us.

What did you find most impressive about them?

Their communication skills and the quality of their work are very good.

Are there any areas they could improve?

We had some difficulties finding the right people, but that was during the pandemic. Now, everything is going well.

Any advice for potential customers?

Know what and who you want to target.

BACKGROUND

Introduce your business and what you do there.

I’m the CEO of Apona Security, a cybersecurity company. We provide ASPM and SSCS tools for proactive management of open-source and third-party code risks, helping companies ensure secure development practices from the start.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Amiy?

We needed help generating leads and booking meetings.

SOLUTION

What was the scope of their involvement?

Amiy has built our go-to-market (GTM) playbook, created our outbound cadence, and managed our sales development representatives (SDRs) to generate leads and book meetings. The team has also worked with my account executive (AE) team to fine-tune the messaging. Meanwhile, my internal team has given Amiy directions.

What is the team composition?

We’ve worked with 2–5 teammates from Amiy.

How did you come to work with Amiy?

Someone referred Amiy to us. We chose them over other options because they had high ratings, their pricing fit our budget, they were a great culture fit, they offered good value for the cost, and their company values aligned with ours.

What is the status of this engagement?

We started working together in August 2024, and the engagement is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Amiy has reliably generated meetings on a weekly basis according to our KPIs.

How did Amiy perform from a project management standpoint?

Amiy’s project management is good; they deliver on time. We communicate via in-person meetings, virtual meetings, and emails or messaging apps.

What did you find most impressive about them?

Amiy’s clear communication and energized, motivated team are impressive.

Are there any areas they could improve?

No, there aren’t any.

BACKGROUND

Introduce your business and what you do there.

I’m a director at PayEm, a spend management platform that streamlines financial processes with customizable tools, real-time budget visibility, AI-powered invoice processing, and flexible approval workflows for both finance teams and employees.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Amiy?

We needed help with outreach to have qualified meetings with MSPs.

SOLUTION

What was the scope of their involvement?

Amiy curated lists, outreached via email and phone, and booked meetings for our AEs. Overall, they handled the entire outreach process.

What is the team composition?

We worked with 2–5 teammates from Amiy.

How did you come to work with Amiy?

Amiy reached out to us. We considered them and other vendors, but they outperformed.

What is the status of this engagement?

We worked together from May 2025–May 2026.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Amiy booked more qualified meetings and signed contracts than other vendors. Overall, they reached the goals we set.

How did Amiy perform from a project management standpoint?

Amiy delivered on time and was on point. The team gave us visibility and was very responsive. Moreover, they improved over time and optimized.

What did you find most impressive about them?

Amiy's optimization and learning curve were impressive.

Are there any areas they could improve?

Every outbound vendor can provide more meetings, but compared to others, Amiy outperformed.

BACKGROUND

Please describe your company and position.

I am the CEO of SEQUESTO

Describe what your company does in a single sentence.

SEQUESTO offers the most flexible, intuitive and sophisticated AI RFP Response Platform 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Amiy to accomplish?

• Book appointments with ICP

SOLUTION

How did you find Amiy?

Online Search

Why did you select Amiy over others?

• Pricing fit our budget
• Great culture fit
• Good value for cost
• Company values aligned

How many teammates from Amiy were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Amiy delivers qualified B2B appointments for the sales team at SEQUESTO.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

An ongoing flow of B2B appointments set for the sales team. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team at Amiy continuously looks at how they can fulfill our specific needs. Setting the right amount of B2B appointments, they are always exploring new ways.

What was your primary form of communication with Amiy?

Virtual Meeting

What did you find most impressive or unique about this company?

The management team acts more as a sparing partner than simply as a vendor delivering services. They are creative, open to trying out new ways, and always considering what they could do next. 

Are there any areas for improvement or something Amiy could have done differently?

At Amiy, the team is continuously looking at what more, what better, what else. And that's exactly the kind of relationship we need at SEQUESTO.